La Voz Media Kit, Fall 2023

LA VOZ NEWS MEDIA KIT

SAMPLE AD SIZES

PRINT

INFORMATION

5 COL. X 8" 10" X 8"

DISCOUNTS Frequency Discounts 16"

2 COL. X 3" 3.91" X 3" 3 COL. X 8" 5.95" X 8" 2 COL. X 5" 3.91" X 5"

Runs

4-8

9-12

13-16

Save

15%

20%

25%

New advertisers: 10 percent off your first three insertions.

Approved De Anza and Foothill College programs receive a discount of 50% off.

5 COLUMNS

ARTWORK SPECIFICATIONS Ads in electronic file format should be sent as PDF, TIFF or JPEG. Make sure the image is set to 300 dpi and the color mode is set to CMYK. Send your ads to lavozadvertising@gmail.com by the deadline.

PRINT

RATES ARE $6 PER COLUMN INCH; COLOR IS $10 PER COLUMN INCH

1"

2"

3"

4"

5"

6"

7"

8"

1 Column

$6

$12

$18

$24

$30

$36

$42

$48

1.88"

$10

$20

$30

$40

$50

$60

$70

$80

2 Column

$12

$24

$38

$48

$60

$72

$84

$96

3.91"

$20

$40

$60

$80

$100

$120

$140

$160

3 Column

$18

$36

$54

$72

$90

$108

$126

$144

5.95"

$30

$60

$90

$120

$150

$180

$210

$240

$24

$48

$72

$96

$120

$144

$168

$192

$40

$80

$120

$160

$200

$240

$280

$320

$30

$60

$90

$120

$150

$180

$210

$240

$50

$100

$150

$200

$250

$300

$350

$400

9"

10"

11"

12"

13"

14"

15"

16"

1 Column

$54

$60

$66

$72

$78

$84

$90

$96

1.88"

$90

$100

$110

$120

$130

$140

$150

$160

2 Column

$108

$120

$132

$144

$158

$168

$180

$192

3.91"

$180

$200

$220

$240

$260

$280

$300

$320

3 Column

$162

$180

$198

$216

$234

$252

$270

$288

5.95"

$270

$300

$330

$360

$390

$420

$450

$480

$216

$240

$264

$288

$312

$366

$360

$384

$360

$400

$440

$480

$520

$560

$600

$640

$270

$300

$330

$360

$390

$420

$450

$480

$450

$500

$550

$600

$650

$700

$750

$800

4 Column

7.95" 5 Column

10"

4 Column

7.95" 5 Column

10"

BLACK & WHITE

COLOR

ONLINE ADS

TO PLACE AN AD, VISIT: HTTPS://SNOADS.COM/SITE/269

Online Ads Header

728px X 90px Footer

728px X 90px Sidebar

300px X 250px Mobile App Story Page

300px X 250px

ARTWORK SPECIFICATION $50

$30

$45

$30

Artwork must be sent in PNG, JPEG or GIF format and must not exceed 1024KB and the specified dimensions.

Ads that exceed the specified file size and dimensions will be compressed, and quality may be compromised.

SOCIAL MEDIA ADS $30

PER PLATFORM

OUR SOCIAL MEDIA PLATFORMS:

La Voz News | TikTok, Instagram, Facebook, Twitter

POLICIES PAYMENT TERMS All advertisements are payable by check or cash. Established clients will be invoiced; new clients must pay in advance. Payment is due within 30 days of the invoice date. Prepayment is encouraged and might be necessary in some cases.

CANCELLATION Cancellation requests must be in writing, signed and dated. Ads cancelled after the advertiser has reserved ad space will be billed at 50% of the cost; ads cancelled after the copy deadline will be billed at 100% of the cost.

CREATIVE SERVICES La Voz can provide basic ad layout and design for non-camera ready ads at no extra cost. In cases where advertisements require elaborate work, client may be billed for additional production cost.

For best production results, please provide us with high-quality logos, photos or other types of graphics with at least 300 dpi resolution.

AD POLICIES La Voz reserves the right to edit, alter or omit any advertisement submitted for publication. La Voz will advertise only that which is legal to sell and will not advertise the following: tobacco, alcohol, term paper or research assistance, drug paraphernalia or sexually suggestive ads.

Printing the ad does not imply endorsement or acceptance of the person, service, event, product or idea advertised.

All advertisements are accepted and published upon representation that the agency and/or advertiser is authorized to publish the entire contents and the subject matter of its advertisement.

La Voz reserves the right to revise its advertising rates at any time or to change its publishing schedule. Announcement of an increase shall be made 30 days in advance to contract advertisers. No verbal agreement altering the rates and/or terms of these rate sheets shall be recognized. requests will not constitute cause for adjustment, refund or rerun.

La Voz is not liable for delays in delivery in the event of unforeseeable actions by any condition beyond the control of the publisher affecting production or delivery of any manner. In the event of an error, La Voz's liability is limited to credit for one insertion on multiple insertions.

OCTOBER

FALL QUARTER ‘23 PUBLICATION DATES

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DECEMBER

NOVEMBER Su

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Pub. Day & Date

Ad Deadline

Tuesday, Oct. 31

Friday, Oct. 20

Tuesday, Dec. 5

Friday, Nov. 24

CLASSIFIED

Online classified advertising is also available at www.lavozdeanza.com.

To place an ad, enter the link to “classifieds” for more information and instructions on how to create an account with CampusAve program.

SPECIFICATIONS Standard size = 10 point Arial font Cost = $4 per column inch Placed on an inside page Must be prepaid

ADDITIONAL FEATURES Larger 12-point font ............... additional $1 per column inch CAPITALIZE .............................. +10 cents per word Bold ........................................... +10 cents per word

La Voz News is the student media of De Anza College lavozadvertising@gmail.com | 408-864-5626 21250 Stevens Creek Blvd. Cupertino, CA 95014-5793 Faculty Adviser Farideh Dada can be reached at dadafarideh@fhda.edu