Design Philosophy

Design for the Environment

Design impacts our lives in subtle and overt ways, from our phones to our coffee pots. Every object is a function of a design. Great design is more than just good aesthetics. It is the way we use objects.

An iPad or an Eames chair are beautiful in themselves, but you can only truly appreciate their design once you start using them. Once a project is completed and designed with the public user in mind, it becomes a part of the environment. A well-designed project takes on its own life, growing and changing with every user interacting.Only then can you experience all the subtle touches, all the visible and invisible things that make great design.

Context Sensitive Design

Context Sensitive Design is the art of creating public projects that meet the needs of the users, the neighboring communities, and the environment. It integrates projects into the context or setting in a sensitive manner. We can design with sensitivity towards our environment through careful planning, consideration of different perspectives, and tailoring designs to particular project circumstances. Context Sensitive Design uses a collaborative, interdisciplinary approach. This process includes the early involvement of key stakeholders to ensure that projects are safe and sustainable for the public and in harmony with the natural, social, economic, and cultural environment.

Fresh Outlook

You must take action and monitor your progress to create a fresh outlook. After identifying the problem, make a list of all possible solutions. A positive outcome is more likely with more information. Go through all the options, select the best one for the situation, and set measurable objectives. Set attention to detail and strive to bring in the expertise required to bring other perspectives.