AV Industry in Latin America Outlook 2017-2018
AV INDUSTRY
REPORT 2018 Economic PERFORMANCE AND OutlOoK Key aspects of the AV Industry in charts The integrators perspectives BY REGION Top 100 integrATORS 2018 Ranking Success Stories of the Integrators in the Top 100
All rights reserved. It is not allowed the total or partial reproduction of this work, nor its incorporation into a computer system, nor its transmission in any form or by any means (electronic, mechanical, photocopy, recording or others) without previous and written authorization of the owners of the copyright. Infringement of these rights may constitute an offense against intellectual property. Original title: TOP 100 Integrators AV Industry - Report 2018 1st edition: June 2018 Research and writing: Ana María Mejía Angel AVI Latinoamérica Editor : Richard Santa Editorial Direction: Duván Chaverra Translation: Yazmín López Design and layout: Fabio David Franco
Table of contents Top 100 Integrators in Latin America: How is it done?..................................................5 Introduction . ................................................................................................................6 Chapter 1: Key aspects of the AV Industry in charts ................................................8 Segments with More Projects Developed ...............................................................9 Most Common Brands ...........................................................................................10 Audio & Video Imports by region and company ...................................................12 Audio & Video Imports by origin country . ............................................................13 Chapter 2: The integrators perspectives .................................................................14 Mexico ...................................................................................................................15 Central America and The Caribbean .....................................................................17 Andean Region ......................................................................................................20 Brazil ......................................................................................................................24 Southern Cone .......................................................................................................27 Chapter 3: Top 100 integrators - 2018......................................................................31 Mexico ...................................................................................................................32 Central America and The Caribbean .....................................................................34 Andean Region ......................................................................................................36 Brazil ......................................................................................................................38 Southern Cone .......................................................................................................40 Chapter 4: Success Stories of the Integrators in the Top 100 - 2018 ....................42 Multimedia: the HQ building of a global consulting firm . ....................................44 Comunicaciones Globales: the Honduras Ministry of Security . ............................45 Riegner Soluciones Tecnolรณgicas: the MSD offices ...............................................46 Seal Telecom: the Digital Museum of Campina Grande .......................................47 ICAP Global: the BBVA Executive Tower . .............................................................48 Videocorp: the Chilean Chamber of Construction building ..................................49 Chapter 5: The first of the Top 100 integrators in the Latin American regions .......50 Multimedia .............................................................................................................51 Comunicaciones Globales .....................................................................................52 Riegner Soluciones Tecnolรณgicas . .........................................................................53 Seal Telecom ..........................................................................................................54 ICAP Global ...........................................................................................................55 Chapter 6: Economic Outlook Worldwide and the Americas . ...............................56 Economic Performance in Latin America ...............................................................58 Financial Outlook in Latin America ........................................................................60 Forecast for Latin America in 2018 ........................................................................61 Chapter 7: Economic Outlook for the Regions in Latin America ...........................62 Infographic: Exports and Trade Balance in Mexico and Central America 2017 ....63 Mexico, Central America and The Caribbean .......................................................64 Andean Region ......................................................................................................71 Infographic: Exports and Trade Balance in South America 2017 ..........................76 Brazil and Southern Cone ......................................................................................77 Index of references......................................................................................................84 TOP IOO INTEGRATORS โ ข REPORT 2018
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AV INDUSTRY
2018
RANKING BY REGION
Top 100 Integrators in Latin America: How is it done? AVI LATIN AMERICA highlights once again in 2018 the work of the region’s integrators in favor of the growth of the industry, which is why we took on the task of carrying out, for the fifth year in a row, the Top 100 of Integrators with highest RECOGNITION in Latin America. The RECOGNITION ranking was born as an initiative that has also been successfully carried out by other international economic media, which, through information gathered about each company and voting, include some of the most important companies in the region or countries to which they belong. Every year we consult several sectors, including manufacturers, distributors, as well as the bulk of our readers (consultants, technicians, end users, operators, among others) throughout Latin America, who finally were the ones in charge to legitimize this work and contribute to the recognition of these companies. It’s important to mention the methodology we used for this report. A complete compilation of information was made in order to consolidate a list of 100 of the most outstanding companies in Latin America, divided into five sub regions (Mexico, Central America and the Caribbean, Andean Region, Brazil and Southern Cone). For this, it was taken into account the nomination made by the manufacturers and distri-
butors of many of the world’s most prestigious brands of Professional AV, as well as a detailed monitoring by the journalists team of AVI LATIN AMERICA, relying on consultants and expert professionals with extensive knowledge of the industry. Subsequently, through a survey conducted online with our readers, the hierarchy and location of the 100 companies in the ranking was determined, divided into 20 companies in Mexico, 15 in Central America and the Caribbean, 25 in the Andean Region, 20 in Brazil and 20 more in the Southern Cone. For this hierarchy and location, differential elements such as years of experience in the industry, certifications, number of employees, headquarters and belonging to industry associations in the region were also taken into account. That is to say, of the total percentage published in the ranking, 60% of the value is given to the number of votes reached and the remaining 40% to the aforementioned differential elements. The list includes information on the segments that each company serves and the percentage of recognition. You can also postulate your company by writing to editorial@avilatinoamerica.com.
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Introduction Latin American GDP had a very positive performance, which after two years of contraction went from a negative figure of -1% in 2016 to a recovery of 1.3% in 2017, and an average of 2.2% in 2018 is expected —a behavior resulting from the improvement of domestic demand and the growth of regional exports, with Brazil as the main player in this growth while the rest of Latin American economies have increased their GDP between 2% and 4%. The Top 100 integrators – AV industry in Latin America Outlook 2017-2018 analyzes how this economic prospect would impact the audiovisual industry,
Target audiences
• AV industry integrators. • AV equipment manufacturers and distributors. • Market analysts and researchers. • Government and financial institutions. • Investors. • AV technology end users.
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country by country, from the perspective of the integrators who were part of the Top 100 of Latin American integrators ranking made by AVI Latin America. Included in this report is key information of the industry, such as figures of imports made by companies in each country, the most-used brands of equipment and components in the region, the segments with the highest investment in audiovisual projects, in addition to the 2017 sales figures of AV integration companies along with detailed contact information on the companies that are appeared in the 2018 ranking.
This report will provide readers with a complete overview of this region’s AV industry, with the success stories by some of the Latin American integrators, as well as their comments and recommendations on trends and investment opportunities, such as Collaboration technologies and Internet of Things (IoT) as mentioned by Martín Saul, CEO of ICAP Global in Argentina, or the strengthening of interactive technologies in educational and cultural environments, such as museums, mentioned by Cristiano Felicissimo, Pre-Sales Director of Seal Telecom in Brazil.
MAIN SEGMENTS OF AV PROJECTS ALL LATIN AMERICA
12,2% 29,3% 15,9%
17,1%
25,6%
CORPORATE COMMERCIAL EDUCATION GOVERNMENT RESIDENTIAL
Source: information provided by the integrators interviewed in Latin America.
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chapter 4
Success stories of the Top 100 integrators We invited the integrators that occupied the first places of the Top 100 of AVI Latin America magazine to share their success stories for this report, giving them the opportunity to talk about new trends and interests of potential clients, as well as possible business opportunities in each of the Latin American regions.
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