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Prepared for Client Name Property Address Line 1 Address City, State, Zip code

Prepared by: Listing Agent Name | CALBRE#: 12341044 | (760)123-4567 | Agent@CaliforniaLifestyleRealty.com | CaliforniaLifestyleRealty.com

R E A LT O R N A M E CALBRE#: 01341044

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

Years Experience. Lorem Ipsum is simply dummy text since the 1500’s.

Market Statistics. Lorem Ipsum is simply dummy text since the 1500’s.

Lorem Ipsum is simply dummy text since the 1500’s.

Average Days on Market. Lorem Ipsum is simply dummy text.

Average list to sale ratio. Lorem Ipsum is simply dummy text.

Lorem Ipsum is simply dummy text.

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TESTIMONIALS “Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.” — Client Name / Company Name

“Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.” — Client Name / Company Name

C A L I F O R N I A L I F E S T Y L E R E A LT Y

LISTI N G & S E LLI N G YOU R H O M E

F E AT U R E D S A L E S THE QUARRY La Quinta, CA $XX,XXX,XXX 3BD/2BA 9,611 SF 8 Days on Market

THE CITRUS La Quinta, CA $XX,XXX,XXX 3BD/2BA 9,611 SF 8 Days on Market

LA TERRAZA PA L ACIO La Quinta, CA $XX,XXX,XXX 3BD/2BA 9,611 SF 8 Days on Market

C A L I F O R N I A L I F E S T Y L E R E A LT Y

LISTI N G & S E LLI N G YOU R H O M E

MARKETING YO U R PR O PE R T Y

C A L I F O R N I A L I F E S T Y L E R E A LT Y

LISTI N G & S E LLI N G YOU R H O M E

MARKETING TIMELINE Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

2 COMING SOON

S TA G I N G

IMAGERY

FLOORPLAN

Furnishings

Photography

Traditional Floorplans

Virtual Signage

Virtual Tours

Matterport Walkthrough

Matterport

Virtual Tours

Drone Photography Videography

6 LAUNCH

7 SIGNAGE

CaliforniaLifestyleRealty. com MLS

8 EMAIL CAM PAIG N

PRINT CAM PAIG N

New Listning Announcement

Postcards Flyers

Agency Newsletter

Syndication of Listing

Available Homes La Quinta Resort Newsletter

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LISTI N G & S E LLI N G YOU R H O M E

Public Relations

S TA G I N G Home staging is more than washing windows, placing flowers in a vase and vacuuming the carpets – it can truly transform your home from a personalized space to a potential buyer’s dream property. A few simple shifts can dramatically impact the perceived appeal and value of your home.

BEFORE

AFTER

C A L I F O R N I A L I F E S T Y L E R E A LT Y

LISTI N G & S E LLI N G YOU R H O M E

PHOTOGRAPHY Statistically we know that 93 percent of buyers use the Internet during their home search, and 87 percent of them cite photos as a “very useful” aspect of their online search*. In order to make the best first impression, we invest in the most respected photographers, videographers and creatives to capture the finest selling points of your home.

*National Association of REALTORS® 2020 Home Buyer and Seller Generational Trends

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SIGNAGE 39% of buyers said they find yard signs as a useful source when searching for their next home. A California Lifestyle Realty sign has become synonymous with luxury real estate and the Southern California desert lifestyle.

*National Association of REALTORS® 2020 Home Buyer and Seller Generational Trends

C A L I F O R N I A L I F E S T Y L E R E A LT Y

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SOURCING THE RIGHT BUYER Your buyer could be searching for prospective properties virtually anywhere. Our holistic marketing approach will ensure that your home is seen by each and every potential buyer.

52% Buyers found their home online

29% Buyers found their home through a real estate professional

19% Buyers found their home through signs, friends, relatives or other network

C A L I F O R N I A L I F E S T Y L E R E A LT Y

LISTI N G & S E LLI N G YOU R H O M E

OPEN HOUSE EVENTS There’s no better way for a potential buyer to experience a home’s merits than through an Open House. One powerful way to create traffic and exposure for your home is by holding open houses.

40%

The more people that see your

Furthermore, open houses allow

home, the faster it will likely sell,

me to hear feedback directly

of buyers describe open houses

and open houses help achieve

from buyers and agents, which

as an important information

that goal.

can be valuable in gauging

source when looking for a

interest and addressing

home*.

They also allow me to answer

concerns for future showings.

any questions about the home or neighborhood while I’m face-to-

All in all, open houses are an

face with potential buyers.

important tool in getting your home sold quickly and at the

Neighbors also love to attend

best price.

open houses, which can lead to increased word of mouth and greater exposure.

C A L I F O R N I A L I F E S T Y L E R E A LT Y

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E M A I L CA M PA I G N Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s,

VIEW PR O PERTY

C A L I F O R N I A L I F E S T Y L E R E A LT Y

LISTI N G & S E LLI N G YOU R H O M E

PR I NT CA M PA I G N Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

C A L I F O R N I A L I F E S T Y L E R E A LT Y

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D I G I TA L C A M PA I G N Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

Lorem Ipsum is simply dummy text since the 1500’s.

C A L I F O R N I A L I F E S T Y L E R E A LT Y

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SOC IA L CA M PA I G N Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

Lorem Ipsum is simply dummy text since the 1500’s.

C A L I F O R N I A L I F E S T Y L E R E A LT Y

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CUSTOM MEDIA PLAN Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

T Y PE

D E SC R I P TI O N

N OTE S

Publication Title

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

Publication Title

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

Publication Title

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

Digital

Publication Title

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

Digital

Publication Title

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

C A L I F O R N I A L I F E S T Y L E R E A LT Y

LISTI N G & S E LLI N G YOU R H O M E

A N A LY Z I N G THE MARKET

C A L I F O R N I A L I F E S T Y L E R E A LT Y

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PR I C I N G YO U R PRO PE RT Y Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

RECOMMENDED LISTING PRICE

$999,000—$1,250,000 AGENT’S NOTES • Lorem Ipsum is simply dummy text of the printing and typesetting industry. • Lorem Ipsum is simply dummy text of the printing and typesetting industry. • Lorem Ipsum is simply dummy text of the printing and typesetting industry.

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TRANSACTION TIMELINE Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

POSITION

PRE-MARKET

PRE PARE

LAUNCH

1-2 Days

Evaluate comparable homes

Launch as a Coming Soon listing

Marketing strategy

MLS and syndication Networking

Analyze market trends

Monitor traffic

Competitively price

Evaluate pricing

Listing presentation (staging, floorplan, photography)

Reommend laywer

Gather qualitative feedback

Inspections Surveys

Discuss closing costs

Signage

Client questionnaires

6 MARKET Print and digital advertising

SHOW

U P D AT E

N E G O T I AT E

1-2 Days

Weekly

1-2 Days

Broker events

Client progress reports

Acceptance

Open houses

Listing statistics

Contigency removal

Lead follow-up

Price assessment

Print collateral Targeted mailers and email campaigns

Buyer feedback

10 A/I PERIOD 5-7 Days

11 CLEAR TO CLOSE

CLOSE 1-2 Days

15-45 Days Inspections

Sales report Appraisal

Title Mortgage contingency Disclosures

C A L I F O R N I A L I F E S T Y L E R E A LT Y

LISTI N G & S E LLI N G YOU R H O M E

CALIFORNIA LIFESTYLE R E A LT Y A D V A N T A G E

“Taking your dream lifestyle from vision to reality.” California Lifestyle Realty has nearly 30 years’ experience selling luxury real estate in the Coachella Valley and Greater Palm Springs. With almost $3 billion in real estate sold, you can trust our expert agents to make the process of buying or selling your home seamless and simple. California Lifestyle Realty is the ONLY agency with on-site offices at Waldorf Astoria’s La Quinta Resort & Club and at PGA WEST.

C A L I F O R N I A L I F E S T Y L E R E A LT Y

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C A L I F O R N I A L I F E S T Y L E R E A LT Y

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