L3 Magazine December 2025 by Natasha Von Castle

L3 Magazine

FEATURES L3 Magazine

01

Becoming the #1 Caribbean-Urban podcaster in North America, and gaining signiﬁcant traction on the global stage has not come by accident.

Sheldon ‘Musclehead’ Bruce rose to prominence in the most organic way. What started as selling mixtapes on foot in Scarborough (Canada) as 2-Lined Music Hut, became business ownership on Kingston Rd and later Malvern Mall. From Grandma Milly to Mr. & Mrs. Celebrity from Jamaica – everyone passed through.

02

Most people have the right opinion when it comes to Blaxz Dun Da Place; he is one of the best DJs. The second right opinion people hold is that he is one of the most accomplished and successful DJs Canada has produced.

Culturally dominant institutions such as Sound Clash are one of Blaxz’s playgrounds. Routinely brutalizing opponents with ﬁerce dubplates are as easy as 1-2-3. Mixing up girls on the danceﬂoor and patrons not wanting the party to end – is as easy as 1-2-3.

03

When DJ Whitebwoy decided to become a DJ, and specialize in Reggae, Canada took notice. There were some soundmen and women who didn’t think he would last. He proved them wrong.

Not only is DJ Whitebwoy a DJ, but he is also a businessman giving opportunities to Reggae and Dancehall artists – not just in Toronto but across the country. Not only that, his events also provide employment to content creators, food service personnel, security, venue personnel, booking agents and more. Whitebwoy is an industry.

"It Takes All Of Us to get back to 'Normal'

Editorial December, 2025

It takes all of us. The lesson for 2025 (from my vantage point) is that it takes all of us. Past thinking such as ʻthatʼs their problemʼ was dispelled when we saw the devastation from Hurricane Melissa and Typhoon Fung-wong. Seeing people with no homes, no electricity, land submerged in water and no food confronted the human spirit to act and to help.

Pairing hurricanes and typhoons with personal loss of loved ones, dramatic life changes such as having to move, or ﬁnding a way to hold on to what you currently have, or watching people try to escape the clutches of addiction, we realize that 2025 tried several times to strip us of life. We held on.

ʻHolding onʼ as the old folks would say, is not only for self, but also for each other. We are holding on because we knew in our spirit that these days would come and we would have to be there for each other. We held on because we want to see Godʼs miracles in action – to say ʻI knew he would come through for us and he did.ʼ

People like Shaggy, Sean Paul and Spice should be given special commendation medals. They mobilized immediately and provided on-the-ground help when other organizations were organizing themselves. Usain Bolt, Luciano, Lisa Hanna, Nikki Z, Kevin Robert Roye and DʼAngel went directly into communities with aid. Organizations like World Central Kitchen, Grace Kennedy and GOYA did not disappoint. I know there are many more people who are contributing – this is my short list.

On another note, it feels really good to be back in the fold. Many fans called, sent texts and emailed to ask that L3 Magazine come back. It took, and takes a lot, and here we are.

@TheSonicExecutive

L3 Magazine

Who We Are

Natasha Von Castle Editor-In-Chief natashavoncastle@gmail.com

Associate Editor

Tilsa Wright

Director Business Development

Paphil Williams

Creative Director

DJ Mannerz

UK Editor

Evelyn Germain

Photography

PMG - Plugged-In Music Group

Millie | Niz | Ren

| Joah Batson | Ramon Anderson

Who We Are:

L3 Magazine is a Canadian-based Caribbean-Urban publication owned by L3 Media Group Inc. We are committed to promoting Artists, Musicians, Producers and interesting people who operate in the entertainment space.

Want to be featured?

Email: L3Magazine72@gmail.com

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EACH 'L' IN L3 MAGAZINE HAS A MEANING.

THE FIRST IS FOR ...

LIFE

*Life* is your stage, and every day is a new verse waiting to be written. Donʼt wait for the perfect rhythm — create it. Even when the beat feels off, keep moving, because progress is still music in motion.

On October 29th, 2025, the world lost one of the most inﬂuential radio personalities. We lost Barrington Seymour Gordon, a.k.a. Barry G the Boogieman.

To understand the significance of Barry G’s impact on the music landscape, you must first know the need for an artist to ‘buss’ his career. To understand the impact of Barry G’s influence on fellow radio broadcasters, you must first understand what it is to be speechless on-air and not know what to say. To understand the magnitude of Barry G’s presence, you must first understand a manager who has a great talent that he wants the world to discover. Barry G made ‘discovery’ simple – giving artists long standing careers.

Tributes that speak to Barry G’s greatness have poured in from around the world. Here, we have words from radio broadcaster David Rodigan, performing artist Twiggi and musician Sharon Marley.

L3 Magazine | December, 2025

Barry G's Impact on Radio

From Performing Artist Twiggi

Tributes to Barry G A Performing Artists Perspective

“Aaaah my dear Barry G , the news of your passing has come at a time when so much is happening. I am still in disbelief and have no words right now. Just know that in our eyes and hearts, you will always be known as a giant, icon and legend. You are well loved. May your legacy continue to live on for generations to come #BarryG #TheBoogieman”

From Sharon Marley

“The Boogie Man was always helping to support and promote young people things. Barry G and Errol Thompson ET, were two of my favorite voices on radio growing up. They not only entertained but educated the masses. Walk good BG, we nah forget your kindness. Fly away home.”

From David Rodigan

“My dear friend and fellow broadcaster Barrington Seymour Gordon, a.k.a. Barry G the Boogieman, has slipped off this mortal coil. He was a colossus in Jamaican broadcasting, and a household name island wide.

His unique style of presentation, his distinctive stentorian voice, his love and passion for music, endeared him to legions of devoted listeners on JBC Radio in the 1980s and onwards throughout his broadcasting career. Radio was his life, it was everything to him.

I had the good fortune to work with him in the mid 1980s and from then on we became very close friends: his wit and repartee was quite unique and broadcasting alongside him, for all those radio clashes, was without doubt one of the great highlights of my career.

He will be dearly missed by all those who knew him and loved him. Our thoughts and prayers are with his wife Josett and his family.

REMEMBERING

Alsion Wilson

From Prime Minister Andrew Holness

“Alsion was a devout Jamaican whose love for her country was as deep as it was enduring. She dedicated her heart and soul to service, to lifting others, to strengthening the bonds between Jamaica and its diaspora, and to ensuring that our nationʼs voice was heard with pride and purpose on the world stage.

She was a bridge between Jamaica and the United States, using her warmth, grace, and influence to advance Jamaicaʼs interests with quiet power and steadfast commitment. Beyond her official duties, Alsion was generous of spirit, supporting numerous charitable causes and giving selflessly to those in need.

Her passing leaves a void in our hearts, but also a legacy of devotion, patriotism, and excellence that will continue to inspire all who knew her. Rest well, Alsion. Thank you for your love, your friendship, and your unwavering dedication to Jamaica. You have left behind a great legacy of service, compassion, and national pride.

From Dr. Leo Gilling

In the wake of Hurricane Melissa, the silence that followed in the usual corridors of diaspora giving was deafening. There was no massive relief drive streaming out of the Northeast, no uniﬁed call from the New York consulate drawing Jamaicans together to rally for home.

And for those of us who have been part of this movement for the past decade, we knew immediately what that silence meant.

It spoke to the absence of Alsion Wilson.

Had her health been strong, Alcion would have been the first on the phone, the first in the news, the first to bring everyone together around Jamaicaʼs pain. She was, in every sense, the glue that held together New Yorkʼs major charitable circles — the quiet force who made large-scale giving possible. Her ability to unite business leaders, faith communities, civic organizations, and ordinary Jamaicans under one purpose was unmatched.

Alcion didnʼt just organize charity; she ignited movements. Her calls carried conviction, her emails carried urgency, and her presence commanded respect. When she spoke about Jamaicaʼs needs, people responded — not out of obligation, but out of belief.

Alsion's legacy is also a reminder to every one of us who gives back: build teams, train successors, and share the torch. For the strength of our movement lies not only in the cause we serve, but in the people who keep the ﬂame alive.

The devastation brought to Jamaica by Hurricane Melissa is unimaginable. People displaced from homes, no food, no water, no clothing and nowhere to go, is trauma that will take years to overcome. We will overcome.

Help is needed. More than 600K families over 5 parishes have been severely affected. You have heard from Shaggy, Sean Paul, Spice and several other entertainers and personalities. They have all said that ‘what you see in picture and video does not compare to what we see in real life.’

First looks at the gravity of damage came from Prime Minister Andrew Holness. The world began to respond with aid. The U.S., Canada and the U.K. have taken the mantle as has countries across the Caribbean and in Europe. People began to share photos and video from their local communities, and more reality set in. Jamaica needs our help.

https://supportjamaica.gov.jm/

Rebuilding from this will require the hearts of every human being around the world. Every person who can donate a blanket, a pair of shoes, a bottle of water, ﬁnances – please do so. Take items to your local Jamaican Consulate, or have items delivered (if you are sending goods through Amazon and similar outlets). Everything is needed.

Browsing social media, we came across a post from former MP Lisa Hanna. She said “it [Hurricane Melissa] stripped away the illusion that any of us are separate from each other's pain ... we must rebuild our sense of belonging to each other.”

Let’s rebuild together. Jamaica’s new fabric is the world’s fabric. God Bless.

New Music ON Streaming Platforms

Melissa Why Melissa Why Melissa Why Melissa Why

Melissa Why

Creative Space WITH R.E.I.L

DC-Based Spoken Word Artist Shares Book

'Ashes For Justice'

Turning pain into art for herself and others

Shaquetta Nelson, who publishes and performs under the name R.E.I.L (pronounced real), is the author of the book Ashes to Justice.

In her debut collection the DC-area spoken word performer and poet educator releases the demons of this world while holding onto love for her family of birth, and the family she's found.

Kim B Miller, Poet Laureate of Prince William County, Virginia described Ashes to Justice as, "written with a whisper and a hammer." Joseph Ross wrote, "the sorrow of abuse pulses under these poems. But so does the joy of double-dutch, a grandmother's love, and the truth of rebirth."

R.E.I.L. started her poetry career at open mics in the D.C. area and at 16 competed in the Brave New Voices slam in New York City. A poetic performer, visual artist, and arts educator teaching in D.C. schools, R.E.I.L. seeks inspiration from past and present life experiences to help the lives of other unsung souls.

R.E.I.L not only found a passion in his writing, but also in art. R.E.I.L uses wood burning and pyrography to design art beyond the words she can display in her poetry. R.E.I.L realized her newfound passion in 2018 branding her collections by Harmony’s Harmony by R.E.I.L.. One day she aspires to have a studio as an outlet for teens who can use poetry, and arts to create their safe creative space.

Black Rock, Tobago

Black Rock: Where Tobagoʼs Soul Meets the Sea

On Tobagoʼs tranquil western coast lies Black Rock, a village where time seems to slow and the islandʼs heartbeat hums through the surf. Nestled between the historic Courland and Grafton estates, this coastal gem invites travelers to discover a Tobago thatʼs rich in history, alive with rhythm, and endlessly welcoming.

Two breathtaking beaches, Great Courland Bay and Grafton Bay, cradle the village in golden curves of sand — perfect for a morning dip, an afternoon of snorkeling, or a sunset stroll as ﬁshermen haul in the dayʼs catch. The warm Caribbean breeze carries not just the scent of the sea, but the laughter of locals and the distant melody of steel pans drifting through the air.

Black Rockʼs charm lies as much in its people as in its scenery. Friendly and deeply rooted in tradition, residents proudly preserve a cultural blend shaped by Carib, African, English, and European inﬂuences.

Each year, the village bursts to life during its Heritage Festival, when music, dance, and colorful pageantry transform the streets into a celebration of Tobagoʼs living history.

History lovers can wander through Fort Bennett, a cliffside lookout offering sweeping ocean views and a tangible link to the islandʼs colonial past. Nearby, the Black Rock Heritage Park provides a peaceful space to reﬂect and connect with nature.

No visit to Black Rock is complete without experiencing the magic of the Katzenjammers Steel Orchestra — the islandʼs oldest and most celebrated steel band. Their music embodies the spirit of Tobago: soulful, joyful, and utterly unforgettable.

Whether you come to swim, explore, or simply soak up the easy island rhythm, Black Rock welcomes you with open arms. Here, the sea sparkles brighter, the smiles shine warmer, and every moment feels like a melody.

Black Rock is located about 15 minutes from Scarborough, Tobagoʼs capital, and roughly 20 minutes from the ANR Robinson International Airport. Taxis, rental cars, and local route taxis make the journey easy and scenic.

The island enjoys warm, sunny weather year-round, but for something truly special, visit between March and August, when leatherback sea turtles come ashore to nest on Great Courland Bay. Witnessing these gentle giants under the moonlight is an unforgettable experience.

https://supportjamaica.gov.jm/

YUNG RAS LOVE LETTER TO JAMAICA

An ode of love is not always delivered by way of a poem. In this modern age, sentiments of love are delivered through song. Yung Ras, the Reggae artist opening musically inclined ears, has penned and performed a beautiful song to his favorite girl - Jamaica.

Giving her reassurance that this too shall pass, the young ras acknowledges the ravages she endured during hurricane.

With the lyrics “bless our land,” he gently wipes away her tears.

Acknowledging devastation that not many others have experienced, Yung Ras holds her hand and says “we likkle paradise we nah guh desert it.”

No matter what, we are rebuilding. As simple as these lyrics are, Yung Ras set the tone: even through tears we will rebuild.

“We Shall Rise” is a declarative anthem that wills every Jamaican at home and abroad to stand shoulder-to-shoulder as each hammer is held and each nail placed in her new structures. Each note performed by Yung Ras is candle light passed from one to another to illuminate the path to recovery, reminding one and all that together we can see the future.

Take a listen to “We Shall Rise” and tell us if you feel the same.

"We Shall Rise" L3 Magazine | December, 2025

EACH 'L' IN L3 MAGAZINE HAS A MEANING. THE SECOND IS FOR ...

LOVE

Love is your greatest power. It lifts you higher, pushes you forward, and reminds you that youʼre never alone in your song. Love what you do, love who you are becoming, and love the people who walk beside you — even for just one chorus of your journey.

aleighcia scott

Aleighcia Scott unveils Fade Away, a modern lovers rock track blending her soulful reggae roots with fresh energy. Released via Recordiau Côsh Records, the track is produced by Dubtanian with visuals by Yasnaps.

Cardiff-born reggae star Aleighcia Scott’s new release “Fade Away” and produced by Dubtanian, is paired with striking visuals from director Yasnaps. The young artist bravely moves seamlessly from her two recent Welsh-language singles back into English, delivering a bold and soulful anthem with a Lover’s Rock vibe.

For this track, I really wanted to have

an old school lovers rock sound with a new school sound

With heartfelt lyrics about resilience in love, Fade Away carries a timeless reggae feel with a modern edge. Scott’s powerful vocal performance drives the track, bringing warmth, strength and vulnerability in equal measure.

Aleighcia will return in 2026 as the reigning champion coach on season two of Y Llais (The Voice, Wales), joining fellow coaches Sir Bryn Terfel, Yws Gwynedd and Bronwen Lewis.

QUAN DAJAI

From The Bob Marley: One Love Movie to the Release of “Anger n Wrath” Quan Dajai Embarks on Music Career with The Signal Riddim

Quan Dajai Henriques came to international prominence for portraying the role of young Bob Marley in the movie Bob Marley: One Love. His remarkable resemblance and young voice helped establish the storyline of the Reggae symbolʼs genesis in music. Declared the ʻstandout performerʼ in the movie (by World Music Views), Lionface decided to record the rising star in the studio.

About the artist and song, Richard ʻLionfaceʼ Thomas said “Iʼve known Quan for some time and felt the time was right to bring him to the studio. His future is bright.” Music runs in the family of Quan Dajai; his cousin is Sean Paul (Sean Paul Henriques).

“From writing the song to recording and release, Lionface made sure everything was perfect. His guidance made everything come together.”

“Anger n Wrath” was produced by Lion Faceʼs label Lion King Muzik. Included on the compilation The Signal Riddim, the riddim hears artists cover a range of topics such as love, faith and inspiration on a Reggae one-drop beat.

Anger and Wrath

Produced by Richard 'Lionface' Thomas

Stream Anger n Wrath here:

Calypso Meets Symphony Orchestra in Toronto and Ottawa

Calypso Giant King Cosmos, Calypso Monarch Macomere Fifi and Vocalist Kimya Hypolite Takes

Centre Stage For the Genre

History was made in Toronto when Calypso took centre stage at the Roy Thomson Hall. Headlined by genre-giant King Cosmos, as well as Calypso Monarch Macomere Fifi and vocalist Kimya Hypolite, music lovers were in sonic-awe with the blend of Symphony Orchestra and Caribbean sounds.

Led by Daniel Bartholomew-Poyser (of Trinidadian and Jamaican heritage), the Toronto Symphony Orchestra took attendees on an adventure with the vibrant steel drum sounds of Pan Fantasy, Canada’s steelband champions.

Songs such as Farmer Nappy’s “Hookin Me,”Roaring Lion’s “Land of Calypso,” Calypso Rose’s “Calypso Queen,” and Mighty Sparrow’s “Capitalism Gone Mad” representing 4 of the 12-song set. About the first-ever TSO and Calypso presentation, King Cosmos said “it is a dream come true to perform Calypso for an audience at Roy Thomson Hall. To do so with Daniel conducting and the Toronto Symphony Orchestra playing introduces the genre to a new audience—this is a welcome experience for us all.”

Performances included a special matinee in French as well as a performance at The Rose Theatre in Brampton. Taking the show to Ottawa, the Symphony and Calypso blend was presented to audiences at The National Arts Centre (NACO) which were all sold out.

The TSO’s commitment to musical excellence and ability to spark connection remain as strong as ever. With a storied history of acclaimed concerts and recordings, Canadian and international tours, and impactful community partnerships, the TSO is dedicated to engaging and enriching local and national communities through vibrant musical experiences.

For more than a century, the Toronto Symphony Orchestra (TSO) has played a fundamental role in shaping and celebrating Canadian culture.

Pictured: King Cosmos, Daniel Bartholomew-Poysner, Macomere Fifi, Kimya Hypolite

“August Free” An Anthem for Emancipation Month

Jennifer Menster

Emancipation – one of the most important days observed for descendants of enslaved people –has a song written speciﬁcally for the occasion. Unlike other songs recorded, this song “August Free,” has an uptempo jovial feel; it makes your body move with celebration.

Written and performed by Canadian-based recording artist UZMAN, the song, with its poignant time stamps of Emancipation history and cultural relevance, has become an anthem that will not only celebrate Emancipation Day, but will also celebrate Emancipation month which is now recognized in Canada.

Inspired by Dewitt Lee, a Canadian-based activist, artists were asked to write a track that encapsulates the unity and strength of emancipated people. UZMAN answred that call.

The track serves as an anthem not just for the month of August, but year-round. It recognizes the struggle for human rights and the rich contributions made by Peoples of African descent over hundreds of years. It is a tribal melody that is relatable to all.

“August Free (Emancipation Anthem)” musically explains the signiﬁcance of freedom and emancipation while encouraging listeners to celebrate together. About the song and the month of August now known as Emancipation Month, UZMAN says “I am honored to have created an anthem song for Emancipation Month. This track is fusion style which incorporates different genres especially sounds originating from Africa such as Drum and Bass. There are also sounds of Soca, Hip Hop, Afrobeats and Reggae. It brings us all together.”

Emancipation Month International, the founding organization of Emancipation Month put out a global search for an artist who could communicate the excitement and capture the energy of how liberation through celebration should sound. Of this search Dewitt Lee III says, “although our search of the artist for the ﬁrst ever Emancipation Month anthem was extensive and exhausting, we felt the right artist was right here in Canada, all along.” Lee continues saying, “Ultimately, since Emancipation Month is a product of Canada, which is exported to the world, we felt the artist should be one from Canadian soil who has been able to connect and inﬂuence a global audience. It was clear to us after discussing our project with Uzman, he was our choice to be our voice.”

The Reggae Ambassador Adds Television to Radio Portfolio Mix masterJ

Award-winning, and UK-based DJ, MixmasterJ, has extended his entertainment horizon from radio, to now include television. The addition comes by way of his role as Errol the Plummer on the BBC Three television show Dreaming Whilst Black.

Errol, the humorous Plummer, has a ﬂirtatious exchange with Kwabenaʼs mother who is receptive to his charm. In the exchange, Errol repairs a machine while letting Kwabena know that he can call him ʻDaddy.ʼ The wit is infused with trademark Jamaican culture.

Winner of the 2024 Broadcast Awards in the International Program category, as well as being nominated for the Best Comedy Program award and Best Comedy at the 2024 Broadcasting Press Guild Awards, Dreaming Whilst Black was

written by, and stars Adjani Salmon. The lead character, Kwabena works in recruitment but dreams of being a ﬁlmmaker. Living with his cousin Maurice and Maurice's wife, Funmi, the series shares daily life, struggles and relationships with a comedic twist.

“I am so proud to be a cast member on this show. Not only is it funny, but the crew were also a joy to work with. TV is very much like radio and a great extension for my career” said MixmasterJ during a recent press run.

Executive produced by Adjani Salmon, Dhanny Joshi, Thomas Stogdon,Tanya Qureshi, and produced by Nicola A. Gregory and Gina Lyons for Big Deal Films and A24, Dreaming Whilst Black was created in 2021. In the United States, the series is broadcast and streaming on Paramount+ and Showtime as of September 2023.

Radio broadcaster and television actor MixmasterJ can be heard Monday to Thursday on Urban XtraRadio from 11am to 1pm EST / 4pm to 6pm GMT. He performed on the recent Welcome to Jamrock Reggae Cruise.

"Music is the mission"

Meet The

Trendsetter

Get ready to set the trend with Trendsetter, the musical mastermind who's been making waves since 2016!

This Trinidad and Tobago-born artist took the Soca scene by storm, securing a spot in the prestigious International Soca Monarch Semi Finals and snagging 2nd place in the Tobago Soca Monarch Competition.

The performing artist and DJ is not just about one-hit wonders. This multi-talented artist is about blending genres and pushing boundaries.

With a style that's equal parts infectious and unpredictable, Trendsetter's music is the perfect fusion of Carnival vibes and year-round fun ... the best part is that the party's just getting started!

With new music on the horizon, Trendsetter's ready to take the world by storm – or at least your playlist.

When Trendsetter's not busy cooking up fresh beats, he's inspiring others to do the same.

With a passion for music that's contagious, Trendsetter's on a mission to spread musical joy and get the party started. So, whos trending? ! Trendsetter, of course!

Connect on IG @thereal_ trendsetter

TRIADS THE NICKNAME

GIVEN TO FANS AND SUPPORTERS OF L3 MAGAZINE!

In music, a triad is a set of three notes that can be stacked vertically in thirds. Triads are the most common chords in Western music. When stacked in thirds, notes produce triads.

Kalico Toronto Rapper Kalico Records "Clouds"

A '420' Classic

Every now and again, a song is recorded that becomes an instant classic with a group of people – think ʻcult classic.ʼ For music lovers of Rap, and Dancehall, that classic song is “Clouds” by rapper Kalico.

During the making of the song, Kalico decided that the ode to ʻ420ʼ observers had to be ﬁlled with lingo that ritual smokers could relate to. This catering hears “Clouds” begin with the lyrics ʻToronto, tump the quads (quads - the highest grade of cannabis) with the frontoʼ (grabba - a type of dark, whole-leaf tobacco widely used in Caribbean culture and by cannabis enthusiasts around the globe).

The illustrative song continues with the lyrics that describe the size of the spliff, what is not included in the spliff as well as the lush aromatics that the plant emits when exhaled by the smoker. As Canada is the second largest consumer of weed per capita, it seems only right that Canadian Kalico create this classic. “The beat for the song was produced by TV Boss and the minute I heard it, I knew I had to make a song about weed. Itʼs a serious song for serious smokers.” The music video was shot on location in Toronto by famed director MWorks.

Kalico Di King is one of Canadaʼs preeminent talents who cross-pollinates Reggae and Dancehall with inﬂuences of Hip-Hop and R&B. Reﬂecting the tastes of second and third generation North American-Caribbean fans, Kalicoʼs most notable release “Badmind,” tells the real-life tale of a youth who ran the streets and turned his life around.

XHAE

Breakout

Dancehall Reggae

songstress XHAE adds a playful twist to 90ʼs classic “Anything for You”

Reggae’s newest artist on the rise, XHAE, has stepped onto the international music scene with the release of her single “Bidi Bidi (Boy Next Door).”

The Kingston, Jamaica based artist adds her own provocative spin to the “Anything for You” riddim, made popular in the mid-90’s by Canadian artist Snow and Jamaican Reggae Queen Nadine Sutherland. XHAE’s performance of the song recently went viral on social media based on a post by DJ AG.

With an illustrious musical heritage, Kingston, Jamaica-based Shadae “XHAE” Johnson, carries an impressive family legacy in reggae music. As the granddaughter of Duckie Simpson of Black Uhuru and daughter of popular Jamaican singer Mikey Spice, XHAE has spent countless hours in the studio crafting her artistry. As a standout member of her choir at Oberlin High School, there was no doubt that she would evolve into a recording artist.

Produced by Dubshot Records | Co-Written by Matthew Malcom

Singing with a unique fusion of styles, her sound is rooted in storytelling and emotion – a soul-stirring mash of melodies and compelling lyrics. With an undeniable talent, a legacy of greatness, and an unwavering passion for music, XHAE captured the attention of DubShot Records.

“Bidi Bidi was inspired by an infectious melody. XHAE says “I couldn’t ﬁnd the words best to describe the energy I was feeling [at that moment]. It was deﬁnitely a feeling that was free and expressive and I wanted listeners to feel the same way.”

The playful and ﬂirtatious song was co-written with fellow emerging star Matthew Malcolm over the classic “Grafton Brew Riddim” also known as the “Anything for You Riddim.”

New Artist Alert

SumeRR

And GRAMMY-Award winning

DJ EchoSlim's "Desert Sun"

Rising star SumeRR and multi-nominated GRAMMY-Award winning producer DJ EchoSlim makes magic with their collaborative single “Desert Sun.” The songs reach is extended by the popularity of Kashief Lindo, the songs co-producer.

The Dancehall track hears SumeRR’s signature vocals fused with elements of R&B – an infectious sound that appeals to multi-genre lovers. “Desert Sun” marks the duo’s fourth ofﬁcial release together. Previous collaborations include “Moonlight Palace.”

Classic Deep Cut

A 1983 deep cut from Winston Rileyʼs Techniques label, “Iʼll Never Fall In Love

Re-works of classic Techniques songs such as “Heart Of A Man,” “Girl You Ain’t Gotta Heart” & “Love Is Not A Gamble” along with synthesizer of the impending

digital era in “I’ll Never Fall In Love” offer a balance of both past and future sounds.

A then-contemporary sound is also present on “Man To Man Is So Unjust” which uses the same cut of the Taxi riddim as Sister Nancy’s “One Two” from the namesake album.

The sounds of two now gone eras on one record, this record serves as a perfect timestamp of 1983 in the Jamaican reggae landscape, where the old was repurposed as new, and signs of a soon to be changing era were slowly appearing.

Yankie Ranks YouTube

SumeRR ft. EchoSlim

Photo Credit: eugeniakor_photo

Pictured: SumeRR

Pictured: Winston Riley

L3 Magazine on Spotify NEW MUSIC

IsayU BO$$

Chapter 1: The Beginning

His name is Kirsten Benjamin, but the world knows him as IsayU BO$$ — a title earned through hustle, resilience, and an unshakable belief in self. Born and raised in the beautiful island of Tobago the sister isle of Trinidad, where life wasn’t always easy, but every struggle shaped him into the creative he is today. At a young age he knew he was diﬀerent – he had a voice, and a relentless drive to win.

Chapter 2: The Grind

Not waiting for opportunities, IsayU BO$$ decided to create them. Whether it was ﬂipping sneakers, building a brand, or mastering the art of the deal, he was ten steps ahead. The streets taught him game, but his mindset turned him into a boss. he embraced the motto: "If you don’t believe in yourself, who will?" Every loss was a lesson, every hater added fuel to his ﬁre.

Chapter 3: The Rise of IsayU BO$$

The name IsayU BO$$ isn’t just a tag—it’s a statement. Building his empire from the ground up, IsayU BO$$ turned his passion for [music/fashion/business/entrepreneurship] into a movement. People doubted, but success silenced them. From persisting, and overcoming obstacles to securing the bag, he proved that loyalty to self and dedication to the craft will always pay oﬀ.

Chapter 4: The Vision

More than a brand, IsayU BO$$ has built a lifestyle. His mission? To inspire the next generation to take control of their destiny. Money comes and goes, but legacy lasts forever. Whether through music, business ventures, or motivational talks, IsayU BO$$ is here to show that the only limits are the ones you set for yourself.

Chapter 5: The Future

IsayU BO$$ ‘s journey continues. He sees expanded territories with bigger deals, bigger inﬂuence, and a legacy that outlives him. To anyone doubting their potential, IsayU BO$$ encourages you to say: "You are the CEO of your life. Now act like it."

TWIN SPIN STREAMING ON PLATFORMS

Two of Reggae’s most celebrated voices come together for an electrifying anthem of love and life. Legendary reggae artist Maxi Priest and global dancehall icon Sean Paul have released “Feel So Alive.” Produced by LionFace for LionKingMuzik — the single was launched via Maxi Priest’s newly relaunched label, Level Vibes Music. The release is distributed by Music

Musical star power from four superheroes in the Dancehall space results in the release of the remix for the 420-themed classic “On My Way Back Home.” Pairing heavyweight and GRAMMY-Award winning Sean Paul with GRAMMY-nominated artist and producer Collie Buddz, the remix hears the duo praise marijuana known as the healing bush from Mother nature.

Reimagined by Richard ‘Lionface’ Thomas and JonFx for Ineffable Records, the “On My Way Back Home” 2025 remix hears updated sonics that includes an increased tempo, heightened guitar and trademark drum roll. The song also includes a new verse from Sean Paul.

Stream on Spotify

EACH 'L' IN L3

MAGAZINE HAS A MEANING. THE THIRD IS FOR ...

LYRICS

Lyrics — theyʼre the words you live by. Every choice, every dream, every moment of courage adds a line to your lifeʼs song. Speak with strength. Sing with purpose. Let your story echo with truth and hope.

Because in the end, itʼs not about how loud your song plays — itʼs about how deeply itʼs felt.

Muclehead's Entertainment Report Podcast

Becoming the #1 Caribbean-Urban podcaster in North America, and gaining signiﬁcant traction on the global stage has not come by accident.

Sheldon ʻMuscleheadʼ Bruce rose to prominence in the most organic way. What started as selling mixtapes on foot in Scarborough (Canada) as 2-Lined Music Hut, became business ownership on Kingston Rd and later Malvern Mall. From Grandma Milly to Mr. Celebrity from Jamaica – everyone passed through.

All that to say, this is how he became Entertainment Report Podcast.

L3: Musclehead, aka Entertainment Report Podcast became known when ...?

M: January, 2018

L3: That was the ﬁrst interview?

M: That was when we did our ﬁrst interview with DJ Whitebwoy.

L3: You've played many roles in the industry. We talked about your cassette tape era and being an entrepreneur. How did that gel together to land you where you are now?

M: If I said ʻby accident,ʼ that would minimize the journey. I would say the love of music is where everything started. I went to Jamaica in 1995 and saw a cassette man and I bugged him everyday. I would ask him for more and new tapes and he would say ʻboss it doesnʼt work that way. You have to wait a week and then we get more.ʼ I said ʻok.ʼ

In April 1996 we went to a dance and it just came to me that I would start selling music. I donʼt know where that voice came from but I followed what it said. Music has given me everything including sitting in this chair right now talking to you!

L3: Entertainment Report Podcast, still a form of selling music to use that analogy. Last time I looked, it was 52K followers.

M: Well, itʼs more than that now – but weʼre not counting (laughs)!

L3: For a Canadian platform we are counting – and dare I say that you are the largest.

M: Iʼd say that we are the furthest that any other Canadian has gone. I donʼt like to count numbers because my focus is the brand.

L3: Youʼve interviewed many people in Toronto, and you have interviewed many people outside of Toronto through the podcast. Any interviews that stand out?

M: Of course Bounty Killer – I have wanted that for many years and it ﬁnally happened. Majah Hype was also a very big one. Master T from MuchMusic was major because I grew up watching him interview people. That was really big. Also, Sizzla Kalonji was big because he doesnʼt do a lot of interviews.

We are more than 400 episodes deep and there is so much more to go.

L3: Canada is sometimes an anomaly and a growing market and also major (we are complex) and have to promote events to non-Caribbeans to make up numbers. America has a huge population to promote to who are two and three generations deep. Can you speak to how we have to Market differently to our audiences?

M: Itʼs interesting because there is a lot of room to grow but we grow a lot slower than if we were in America. Our market is so much smaller.

What we do have is an active audience who will attend events –sometimes out of curiosity – and we ﬁnd a way to reach those people and market to them. We ﬁnd a way to give them what they want even if THEY donʼt know what they want!

We are deﬁnitely growing. With that being said I will also say that I am playing in a global market. Yes I am Canadian and I feature a lot of Canadian artists, soundmen and women, DJs; interesting people like that. But playing on the global stage, so people like Seani B, The Fix, OnStage and the like – they are my co-workers.

L3: As we wrap ... Cultural Ambassador or Business Man. How should we be looking at Muscle and Entertainment Report Podcast in this space, as well as your colleagues in this space?

M: We are cultural ambassadors who are doing business in this space. You have to be a business person to survive in this space. For those of us who are doing this full-time, you have to be a business person.

L3: Is this ʻbusinessʼ taught in school?

M: You learn the fundamentals you learn in school, but thre are also the nuances that until you get in the ﬁeld, you wonʼt know what they are until you are on the road.

L3: L3 Magazine – Life, Love, Lyrics. What general advice would you give our readers and listeners on those three things?

M: Be passionate – always be passionate. Where others can see what you can see, be passionate. Be passionate in life, about love and about music. Passion will get you over that hump when you donʼt feel like going anymore. Passion is the fuel.

Connect with Muscle @2LinedMusicHut

In Demand DJ

Mr. Working Hours

Most people have the right opinion when it comes to Blaxz Dun Da Place; he is one of the best DJs. The second right opinion people hold is that he is one of the most accomplished and

Culturally dominant institutions such as Sound Clash are one of Blaxzʼs playgrounds. Routinely brutalizing opponents with ﬁerce dubplates are as easy as 1-2-3. Mixing up girls on the

L3: First things ﬁrst! Letʼs ﬁll in the blank. Blaxz Dun Da Place became the most hated when? BDP: The most hated when they found out that I wasnʼt Jamaican and that I wasn't seeking validation from anybody. Iʼm doing things that I want to do and that I like to do whether you like it or prove it or not. Yes, yes.

L3: You are one of the ﬁrst DJs to be recognized in the Rap and Hip Hop circles as well as the reggae and dance hall circles. You're also one of the ﬁrst DJs to go on a major tour with a G unit artist. You want to tell us about that?

BDP: I think it's important that people understand what your foundation is that you stand on. For the artists and what you mentioned, when they came to the city (Toronto) they would hail me. In a sense, we grew together and have known each other for a long time. As they move on and do things in life, they remember me.

Also, I used to play on a sound and when that dissolved I connected with a couple of guys who were doing a lot of shows. They were actually bringing every dinosaur and regular artist and every single Hip Hop artist. They chose me to be their DJ.

I ended up going on tours as that DJ for every artist and doing it multiple times over the years (Buju Banton, Mavado, Bounty, 50 Cent, Snoop Dog). Some of those artists have management companies, and Iʼm a familiar face so going to Jamaica or Trinidad, and ʻthere's an event or a show, they're gonna be like, oh, there's a Blaxz from Canada. Weʼve been on the road.

I ended up in a good position and made use of it; I got along good and I did my job good. The way I see it, haters became our motivators. I have a task to do and the task is to make sure the crowd is ready for the artists, and make sure they're entertained. I make sure everybody is having such a good time. Iʼve done this with so many artists, so many shows, so many cities that it just became a thing. I am successful at what I do.

Music has never been about proving a point – it's always been about being good with people, and giving the crowd a good time.

L3: Mr. Working hours - I love the title. It's become a household name. How did that come about? BDP: Originally, it started when I was doing a lot of Clash. The sound I used to play on had me ﬂying all over the world doing clashes. When youʼre preparing for clashes, you take your time –that time was referred to as ʻworking hours.ʼ

After that segment of my life, COVID came and a lot of people were not working but I was. Because of the climate (having to stay indoors, distancing etc), I couldnʼt really publicize whatʼs going on, so I used to come home at 6,7,8 oʼclock in the morning. When I come out of the car, I would look at my watch and say ʻyou guys see the time? Working hours just ﬁnished.ʼ

A colleague told me there is more I can do, and I was asking what I can do, and the brand was born. Unless itʼs working hours, you donʼt see me. People like the brand. I held it close to my heart for development and now we are ofﬁcially out there.

L3: Why do you like to kill so many people? (For readers new to the space, we are talking about Sound Clash - ʻkilling peopleʼ is in reference to defeating an opponent sound) BDP: So there's two things. First of all, when it comes to music as a DJ, one of my personal goals was that if I'm gonna be a DJ, I wanna do everything that has to do with music. I wanna put out songs, I wanna play, I wanna clash. I will do everything for good music.

The difference with my generation and the King Turboʼs and other sounds from before is they came up Clashing and ended up Juggling. Through demand and nostalgia, people bring them back to Clash. I came up doing Juggling and parties and got opportunities to Clash. so when I started Clashing (which is part 2), I wasnʼt really winning at ﬁrst.

I was determined that to conquor this part of music – sound clash. With that in mind, I kept doing it until I felt I conquered and then the losses turned to win. Also, I am a very competitive person. I like Clashing. Itʼs the art of ʻyou like playing a Bounty Killer dubplate, but what song can I play that is better than that speciﬁc Bounty.

If you have half the dance with their hands in the air (called a ʻforwardʼ in the Clash world), what can I do to get 80% of the dance with their hands in the air? How can I out-do what the other person did? In the Clash arena, itʼs ʻlegalʼ for you and I to go back-and-forth competitively.

L3: You make it all look so easy.

BDP: Itʼs experience. Doing it for so many years, playing in so many environments, it has become clockwork. There was a time when it wasnʼt - I learned over the years. Also, you have to be built for the stage. You have to manage stage fright which still happens – when you practice, you will perfect it.

L3: When it comes to music that gets your attention, is it talent or is it argument?

BDP: You have to have talent. The most important things is relationships as I said earlier. A person with no talent can get far because they have the relationships ... it is the most important thing to have.

L3: Life, Love, Lyrics. What general advice would you give on each?

BDP: I donʼt like to give advice but I would say, you live and you learn, donʼt hate anyone and keep a positive outlook. Good happens and bad happens. Donʼt dwell on the negative, just accept things for what they are. Stay positive and move with a clean heart.

Connect with Blaxz @blaxzdundaplace

Dun Da Pace

THE ART OF BALANCE MUSIC AND THE BUSINESS OF MUSIC FOR CANADA

HIGH PERFORMANCE AT CENTRE STAGE

When DJ Whitebwoy decided to become a DJ, and specialize in Reggae, Canada took notice. There were some soundmen and women who didnʼt think he would last. He proved them wrong.

L3: How do you feel about your journey coming so far forward, and why do you make it look like it was so easy?

WB: You know, I'm still kind of surprised and it doesn't feel like it's been 28 years. When we ﬁrst met at the King Turbo studio – I think it was a Sean Paul dubplate session – it feels like it was just ﬁve or six years ago. Itʼs been surprising, and sometimes when I look back, I'm like, ʻI can't believe it's been so long so quick.ʼ At times a roller coaster.

L3: Let's start with a ﬁll in the blank. DJ Whiteboy became that guy when...?

WB: I would say I really took off after two scenarios. When I started doing big partys in the west end of the city. I was 18 or 19 years old at the time. The second was Club Epiphany when I clashed DJ Wiz.

L3: You remained committed to your artistry in terms of being a DJ. You then evolved, supporting artists with shows under MN Entertainment that has come into the mix. Tell us about that part of the growth, where you're still a DJ, but you're also, I guess true to your roots, promoting parties, doing events.

WB: Yes but now on a bigger level. Oddly enough, when we were younger, we were 14, we started as DJs and started promoting but just on a smaller scale. We were bringing out maybe 200 people. Then it got to a level where we were doing a thousand kids. We threw parties where 1,000 people showed up who were 19 and over. It became a trickle effect. So now we had to ﬁgure out how to step it up and that happened with Windsor sports weekend.

We started doing Beres Hammond, Sanchez, Gyptian, Mavado, Munga, and got other artists and got conﬁdent. Over the last two, three years we decided to do Musical Niceness.

L3: Was there a reason for the name (Musical Niceness Entertainment)?

WB: There was no real reason to be honest with you. Instead of me just branding as Whitebwoy, let's put a little name together, throw it out there and see what comes of it. We did Sanchez and Gyptian and several more and it worked out. What was impressive about that growth as well is to see us in the French market in Quebec. Quebec is known to not be as welcoming of English speaking people if I could put it that way. We managed to not only impress the fans and the people, we impressed the media. It was a risk, but we did it and it worked. I have to say that we had support from other promoters on the ground, other DJs etc. We look forward to doing a few upcoming events as well.

L3: Your visual elements that the audience sees behind the artist when they are on the stage is a feature that's been picked up now heavily by American promoters that I've seen in my in my travels. What inspired you to add that element?

WB: I wouldn't say itʼs inspiration. Traveling to Trinidad and Tobago as well as Jamaica and see how they produce their shows, it was deﬁnitely a marketing opportunity.

Itʼs no different than going into a venue, a lounge or bar, and seeing large screen TVs that have marketing attractions on them. Itʼs attractive and gets the right attention. I donʼt want blank screens at my events. I want us to ﬁll that part of the patrons experience.

L3: I don't want you to expose too much too soon, but any chances of music festivals and / or more expansion across the country?

WB: We definitely plan to do festivals, however, the market is not quite there for some of the acts that we want bring. Also, it gets a little difficult because of the price in Canadian dollars. Converting to USD (US dollars) is not Canada friendly. There should be a little bit more flexibility when it comes to Canada, because the dollar is just brutal.

L3: We don't have as many people here who attend events as they have in the United States. Should that be a consideration regarding price?

WB: Iʼll leave that but I think one of the biggest things that we run into, that's a real deal breaker is we don't get a lot of support from sponsors here.

L3: Let's talk about that for a moment. Sponsorship doesn't always have to be ﬁnancial. Give us some examples of sponsorship that XYZ corporation should be considering.

WB: If we do an outdoor festival, we'd love to have a sponsor cover the stage, or the fence. Companies wonʼt give us money but will give us product – that is helpful.

L3: You've become an industry - an industry in the sense that you employ people for their services. From wait staff to food, to ground transportation etc. When you started, did you ever think that you would be adding to the industry?

WB: I don't think I that ever thought of that. We love music and that was all we thought about ... and having fun. It turned into an industry. 28 years later when I look at what it takes to put together an event, I have to say we do hire a lot of people.

L3: Talent over numbers. This is a concept that's come up recently where artists feel ʻI'm talented therefore you should put me on the stage.ʼ Whereas in the promotional space, you may be looking at numbers. Where is your balance?

WB: Yeah, it's a unique balance because there's some guys that are very talented, but they're poor with business. There's some guys that are great with business and they have no talent. You have to look at each situation as a whole. Prime example, as if you're doing a concert with a venue that holds 3000 people. A certain artist wants you to put them on, and they are talented. Not putting them on is not knocking their talent – they donʼt ﬁt the lineup of that particular show. We have to make the best decision based on the masses and what the crowd wants. The patrons are the ones that are paying their money to see the talent, right? Yes, and as a selector, we know what song should come next.

So, yes, to your point, some guys get more opportunities than others and it has nothing to do with the talent but the music they sing and those songs ﬁtting the format of the show.

L3: L3 has a meaning. The ﬁrst ʻLʼ is for life, the second ʻLʼ is for love and the third ʻLʼ is for Lyrics. What general advice would you give on Life, Love and Lyrics.

WB: I don't much about love but you know Muscle reminds me every time; you can have all the talent in the world and be the smartest businessman in the world, but you have to have relationships. You have to have relationships with people because that's what's gonna be what opens the door for you. If you don't have relationships with people; if you're not outgoing, helping one another, looking out for people, trying to keep that relationship, you know, buying people to drink at the bar – those things will be the deciding factor for how far you go. If you're closed off and your shutlter, you're not gonna go anywhere. If you're not gonna help others, you're not gonna move – I shouldnʼt say you won't – It just wonʼt be as easy.

Always keep your relationships. You never know when you will cross paths again.

Connect on IG: @DJWhitebwoy

From DJ Whitebwoy's Desk

The Businessman

The Lover of Music