Epk 09116

EL ECTRONIC PRES S KIT los angeles, california 2016

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PARTNERSHIP DECK

10.1.16 — PERSHING SQUARE, DOWNTOWN LOS ANGELES @slutwalk_la

Amber Rose Slut Walk

@slutwalk_la

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PRESS RELEASE: SEPTEMBER 7, 2016 AMBER ROSE ANNOUNCES SECOND SLUTWALK LOS ANGELES FOR OCTOBER 1ST Non-profit Amber Rose Foundation launches Crowdrise campaign to expand the successful, multi-faceted event for empowering women in Downtown L.A. Los Angeles: Mother, philanthropist, feminist and entrepreneur Amber Rose announced today the date for the second SlutWalk Los Angeles: October 1st, 2016 in Downtown L.A. Her non-profit foundation also

launched a Crowdrise.com/slutwalkLA campaign to crowd fund making

the event even bigger than her first successful SlutWalk Los Angeles, last October.

The Amber Rose Foundation’s goal is also to expand this event dedicated to women’s empowerment and fighting against victim blaming to other

cities across the globe. Additional sponsors devoted to supporting women will be announced soon. How can you get involved? Give via Crowdrise.

com/slutwalkLA, join us on Facebook, Instagram and Twitter, and purchase your presale tickets.

“As you can see in the news every day, from sexist remarks on the

campaign trail to sick sexual abuse in schools and corporations, the fight against f*cked up, unacceptable behavior is really just beginning,” said Amber Rose. “Last year thousands came out to support women facing

these problems every day and to say loud and clear, My Clothes Are Not My Consent!”

SlutWalk Los Angeles will be hosted by The Amber Rose Foundation, a

non-profit organization Amber Rose started to support her core mission of

PRESS KIT 2016

uplifting, empowering, and enhancing the platform of women around the

world. The money raised from donations will be used to bring this event to life with on-site services such as HIV testing, counseling, sexual awareness booths, food and merchandise vendors and a host of other services. But

most importantly, donations will support the foundation and organizations across the country of women who have been subject to slut shaming, sexual assault, and even rape.

The 2015 SlutWalk Los Angeles was wildly successful, becoming a top news story internationally and garnering 60 million impressions. Many people

learned about the SlutWalk movement for the first time during this event including signature slogans such as “My Clothes Are Not My Consent” and “My Pussy, My Choice.” Amber Rose also made news by publicly

sharing her personal story of slut shaming she experienced for the first time on stage—a moment that left her, and most of the crowd, both in

tears and inspired. The October 2016 event will expand to include more

entertainment and special guest speakers, a fashion show, art installations, and more counseling and education opportunities.

Of course, the day’s center piece is still the slut walk itself, modeled after the global movement that originated in Toronto in 2011 after a police

officer told a group of college women that if they wanted to avoid being

sexually assaulted, they shouldn’t dress like “sluts”. This statement sparked an outrage that lead to a full attack against victim blaming, sexual violence and gender inequality. In Los Angeles, women and their supporters will be invited to march and speak out to kick off the day’s events.

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2016 Highlights OCTOBER 1ST — PERSHING SQUARE, DOWNTOWN LOS ANGELES

10:30 ←

SIGN MAKING

got something to say?

11:00

#AMBERROSESLUTWALK

PREP RALLY & ENTERTAINMENT

11:30

TWITTER: @SLUTWALK_LA

START OF SLUTWALK

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FACEBOOK:AMBER ROSE SLUT WALK

INSTAGRAM: @SLUTWALK_LA

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12:00

3:00

REGISTRATION/ GATES OPEN

← PRESS KIT 2016

TO GET OUR ATTENTION.

FLOOD THE FEED

AMBERROSESLUTWALK.COM

5:00 EVENT OVER :) BYE FELICIA! 3

TA K E T H E P O W E R AWAY F R O M T H E S E L A B E L S

SLUT:

A word that exploded into a new but disturbing context after a Toronto police officer told a crowd of college women that if they wanted to avoid sexual assault, they shouldn’t dress like sluts.

Infuriated women across the country, outraged by this comment, united to take a stand. Dressed in thigh highs, halter-tops, sexy pants and bustiers, they gathered in more than 70 cities to make a statement about sexual injustice. Propelled by the mission of sexual injustice, victim blaming and gender equality (or women empowerment), the Amber Rose SlutWalk began...

MISSION:

To deliver a flawlessly executed event geared toward raising awareness about sexual injustice and gender inequality. The Amber Rose SlutWalk aims to impact and uplift while shifting the paradigm of rape culture. The event provides a safe, all-inclusive space to entertain, educate, and empower.

WOMEN HAS SURVIVED RAPE OR AN ATTEMPTED RAPE IN THEIR LIFETIME.

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well behaved women rarely make history

PERSHING SQUARE los angeles, california

OCT 3RD 10AM - 5PM

lineup FRENCHIE DAVIS NICO AND VINZ MARSHA AMBROSIUS DJ DUFFEY

Join the MOVEMENT. Make a STATEMENT.

about amber rose

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The proud face of neo-feminism

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2015 Highlights OCTOBER 3RD — PERSHING SQUARE, DOWNTOWN LOS ANGELES

THE VMA OUTFITS

The Media

THE PRESS JUNKET

THE VIRAL VIDEO

In 2015, the event was trending on social media for several days and garnered the attention of top media outlets like CNN and TIME Magazine, click below to check out the top articles. Additionally, we partnered with FilmOn, a live stream service provider that globally streamed the event.

THE WALK

THE SPEECH

The numberss >15,000 REGISTRANTS >500,000 UNIQUE VISITORS

TO OUR WEBSITE, WWW.AMBERROSESLUTWALK.COM

>60M MEDIA IMPRESSIONS $96K DONATED

INCLUDING OUR CROWDFUNDING CAMPAIGN, SPONSORSHIP + CASH DONATIONS

>7 DAYS TRENDING ON SOCIAL MEDIA CELEBRITY SUPPORT

FROM NICKI MINAJ, NE-YO, MATT MCGORRY + NICK CANNON + MORE

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not your

normal slutWalk

Even though this is a SlutWalk, don’t let the work “walk” mislead you, the Amber Rose SlutWalk is more of an awareness day festival filled with all types of cool activities, contests and giveaways, vendors, speakers, panelist, performances, live DJ, sign-making, educational booths, photo booths, free breast cancer exams, HIV testing and much more. This year, VH1 will be taping the event live, so it will be sure to attract top musical performances.

Thousands of people across gender, sex, race, age, class, education, profession, will gather for an unforgettable experience. Pershing Square will be transformed into a world platform for a mission that needs a large stage.

There is no recipe on what someone involved in the Amber Rose SlutWalk needs to look like, you DO NOT need to come from an activist background or know anything about these issues.

The only requirement is to be inspired by your own passion to do something about the issues that plague our generation.

Our mission is serious but this day of dressing up, strutting your stuff and standing up for gender equality is filled with fun, laughter and community in support of a tremendous cause.

It is about self-expression, unity, shedding stereotypes and supporting one another.

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contact us join the movement “The idea that there is some aesthetic that attracts sexual assault or even keeps you safe from sexual assault is inaccurate, ineffective and even dangerous.”

TOGETHER, WE CAN DO IT

AMBERROSESLUTWALK.COM

FACEBOOK:AMBER ROSE SLUT WALK

INSTAGRAM: @SLUTWALK_LA

TWITTER: @SLUTWALK_LA

THE SAX AGENCY | 1055 W 7TH ST, 33RD FLOOR PH | LOS ANGELES, CA 90017 | 213.232.1682 EXT. 230 | SLUTWALK@THESAXAGENCY.COM FOR EVENT PRESS ENQUIRIES – LIZ RODRIGUEZ – LIZ@EMRMEDIA.COM – 310 435 3634