AMP FOUNDATION 2026-2030 STRATEGY A certain friend in uncertain times Our Purpose: Helping people create their tomorrow Our Vision: Creating a ripple effect of purposeful social impact by strategically focussing our capital, grants and capacity development to help create the conditions for economic empowerment in disadvantaged communities.
OUR PRIORITIES
KEY PARTNERS - Who are your key partners/ suppliers?
KEY ACTIVITIES VALUE PROPOSITION - What key activities do you need to - What core value do you deliver to Building foundations that break cycles of disadvantage undertake to deliver your value your customers? proposition? Knowledge to gain equitable access to opportunity Capacity Development to create agency
CONFIDENCE
CERTAINTY
KEY RESOURCES
CUSTOMER SEGMENTS
Social resources for belonging
CONNECTION
OUR APPROACH
DISTRIBUTION CHANNELS IMPACT MEASUREMENT - Through which channels will you - What social impact will you measure Trust, learn and share knowledge through collaboration and resource generosity reach and engage with your and how? customers? AMP employees helping their communities in Funding and capacity development for social Directing our capital to solve issues in ways that are meaningful to them entrepreneurs at different stages of their journey disadvantaged communities FLOURISH FUND AMPLIFIERS TOMORROW MAKERS
OUR IMPACT COST STRUCTURE and REVENUE STREAM - What is your total annual costs? number people positively impacted and - The What is youroftotal annual revenue? hours of capacity development created
DIRECT IMPACT
Turning data and knowledge into empathy PROFITS An increasing number of communities are developing economic empowerment, as reported by them
RIPPLE EFFECTS
First Nations peoples, women and geography will be considered as part of our decision-making process
FUNDING LENSE