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ROUND 9: FINAL DELIVERABLES

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ROUND 2: THE PITCH

ROUND 2: THE PITCH

For the final deliverables of the project, we were to have two posters: a typographic and image based that directly reflects the ideasof our issue and organization as a whole. We also created an editorial art piece that correlates to our article as well as our organization.

Image Based Poster

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For my image based poster, I showed the breaking of the hand cuffs with arrows, to represent breaking the continuous cycle of wrongful conviction and mass incarcertion. I used red for the cuffs to symbolize that they are bad and not needed. I felt that navy and an off-white/yellow fit the aesthetic of criminal justice reform in the United States.

Type Based Poster

My typographic poster was originally created as an image poster, but then I realized I had manipulated the text to convey my message. I used a gavel to smash down on the word innocent with an expressional “bang” symbol to show dramatic movement. I used an off-white to represent “Innocent” and warped the text to seem like the gavel wash smashing the innocent. This conveys that wrongful conviction hurts the innocent but it also shows that the gavel should go down as the innocent verdict. I used the gavel imagery to show that the there needs to be criminal justice reforms in the courts.

Editorial Art

For my editorial art piece that reflects my article, I decided to illustrate a scientific “expert” tampering with DNA evidence.To do this, I showed one of these “experts” knitting a DNA strand. I made plastic medical gloves on the hands and used a scalpel medical tool as the knitting rods. It shows barbed wire on the yarn to show how when they tamper with the evidence, they cause a lot of wrongful conviction and send people who are innocent to jail. I used texture to capture the yarn material and created a plastic highlight on the gloves. I illustrated all of it in Illustrator using vectors. It was interesting to create imagery that reflected a body of text instead of using type to tell the message.

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