MARKET RESEARCH BRIEFING · FORECAST 2024 –2030
Network as a Service (NaaS) Market A 7.4× expansion in seven years as enterprises trade network hardware for
subscription-based networking
Executive summary ■NaaS delivers virtualized network functions, connectivity and management on a cloud subscription subscription model. ■Valued at USD 14.1 B (2023), forecast to reach USD 104.7 B by 2030. ■Market share: North America dominates; Asia-Pacific shows substantial growth. ■Cloud adoption, IoT-driven data traffic and breach costs fuel demand.
Industry ecosystem — how the market is segmented BY TYPE
BY ENTERPRISE SIZE
BY APPLICATION
BY END USER
WAN as a Service LAN as a Service
Small & Medium-sized Large Enterprise
Wide Area Network Virtual Private Network Cloud-Based Services Bandwidth on Demand Others
BFSI
Scope: 4 regions, 28 countries, 15 companies companies profiled
SME uptake is restrained restrained by hidden datadata-transfer & egress fees fees
IT & Telecom Manufacturing Healthcare Retail Others
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Source: Next Move Strategy Consulting
02 · NaaS MARKET
Growth Drivers & Opportunities Cloud, data and security imperatives are converging to pull enterprises enterprises toward NaaS
Core demand drivers
39%
Data surge
USD 4.45 M
Cloud computing growth
IoT · streaming · big data Rising data volumes from IoT
of North American & European
IoT devices, streaming services
Avg. data-breach cost, 2023 The U.S. had the world's highest
enterprises adopted industry
services and analytics push
highest average at USD 9.48 M,
cloud solutions; a further 17%
firms toward scalable, flexible
M, raising demand for NaaS
are expected to adopt by end-
flexible NaaS that cuts network
encryption, real-time
2026 (Gartner survey).
network cost and complexity.
monitoring and access controls.
complexity.
controls.
KEY OPPORTUNITY
KEY RESTRAINT
AI-powered threat detection & response
Hidden costs beyond subscription fees
Real-time, proactive protection inside NaaS platforms platforms reduces breach risk and opens significant significant growth.
Data-transfer, egress and quota-overage charges charges create a barrier for small & medium businesses.
High-growth segment pockets aligned to report drivers Segment
Supporting driver
Investor implication
C loud - Based S ervices
Ind ustry- clo ud ad o ptio n
N etwo rks scale with clo ud wo rklo ad s
WA N as a S ervice · Band wid th on D em and
Io T, stream ing & analytics traffic
Elastic cap acity over fixed hard ware
BFS I · IT & Telecom
Rising b reach co sts
S ecurity- b und led N aaS g ains p rio rity
S m all & M ed ium Enterp rises
S ubscriptio n vs. hid d en fees
Transp arent p ricing unlo cks d em and
Copyright © Next Move Strategy Consulting
Source: Next Move Strategy Consulting; Gartner
03 · NaaS MARKET
Regional Growth Opportunity Map North America leads on share; Asia-Pacific accelerates on connectivity and connectivity and smart cities
Europe · 11+ markets North America Dominant market share Asia-Pacific Substantial growth
RoW · Latin America · Middle East · Africa ● Dominant ● High growth ● Covered
NORTH AMERICA · LEADER
ASIA-PACIFIC · GROWTH ENGINE
Dominant share, security-led demand
IoT adoption & smart cities
■USD 5.8 B+ lost by consumers to online fraud
2030 — 94% adoption vs. 92% globally (GSMA).
in 2021 (FTC) — driving demand for secure networks. ■Home to key players incl. Oracle Cloud
■3 B+ smartphone connections expected by
■USD 86.43 B allocated to India's Smart City Mission as of Feb 2024 (IBEF).
Infrastructure and Aryaka Networks.
■Urbanization in China & India needs on-
■Mar 2022: OCI launched 11 new compute,
demand, scalable network resources.
networking & storage services.
28
countries analyzed across 4 regions. Europe spans UK, Germany, France, Italy, Spain, Nordics, Netherlands & Russia; RoW covers Latin America, Middle East and Africa.
Copyright © Next Move Strategy Consulting
Source: Next Move Strategy Consulting; FTC; GSMA; IBEF
04 · NaaS MARKET
Competitive Scenario Carriers, cloud platforms and security vendors compete through launches, launches, partnerships and expansion
15
10
key companies profiled
3
companies with marketshare analysis
core plays: launches, partnerships, expansion
Competitive positioning matrix Qualitative positioning by primary business model — not a market-share ranking
Infrastructure-led → Platform / software-led
Cloud & interconnection platforms Megaport
Aryaka Networks
Oracle
Security & edge cloud Palo Alto Networks
Cloudflare
Akamai
IBM
Telecom carriers AT&T
Verizon
Network & IT integrators NEC
Cisco
DXC Technology
Amdocs
Synnex
Connectivity-centric → Security, edge & services-centric
Key strategic moves MAR 2022 · PRODUCT LAUNCH
FEB 2024 · PARTNERSHIP
APR 2024 · EXPANSION
Oracle (OCI)
Palo Alto Networks
Megaport
Launched 11 new compute, compute, networking and storage services that autoauto-optimize resources and and significantly reduce costs. costs.
Private 5G security solutions with a broad tech-partner ecosystem — threat detection, visibility and automated response.
First ISV to list an AWS Direct Connect service on AWS Marketplace; integrated more data centers and cloud regions worldwide.
Copyright © Next Move Strategy Consulting
Source: Next Move Strategy Consulting
05 · LET'S CONNECT
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