ADVERTISING AND UNDERWRITING OPPORTUNITIES
OUR AUDIENCE IS 79%
Culturally
diverse
college/graduate degrees
43%
household income over $100K
62%
have children in household
More likely to
dine out at restaurants
More likely to believe
quality
is worth paying for
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CONTACT JOE CIRESI AT 215.790.5884
YOUR AUDIENCE! 29%
live in Philadelphia County
61%
live in PA suburbs
Reach millions of affluent, educated, culturally-interested prospects! Let us create a customized advertising program to fit your budget. Whether large or small, advertising at the Kimmel Center delivers impact.
MULTIPLE WAYS TO
BE SEEN ON-SITE PRESENCE
Print and digital options deliver 25 million+ impressions annually!
multigenerational
Reach an already engaged audience of Kimmel Center fans. Kimmel Center emails deliver 6.3 million impressions per year!
KIMMELCENTER.ORG
The go-to source for planning entertainment options with 10 million+ page views annually!
KIMMELCENTER.ORG/ADVERTISE
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TABLE OF CONTENTS 4. Kimmel Center Digital Displays
6. Website Opportunities
4. Academy of Music Digital Display
7. Email Marketing Opportunities
5. Cube Sponsorship
8. On-Ticket Opportunities
5. Print Display Opportunities
9. Advertising Specs
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CONTACT JOE CIRESI AT 215.790.5884
ON-SITE OPPORTUNITIES KIMMEL CENTER DIGITAL DISPLAYS Put your message front and center! Digital display advertising throughout the Kimmel Center reaches 1.2 million+ arts lovers a year.
Duration
1 month 6 months 12 months Duration
1 month 6 months 12 months
15 Second Ad
Per Month
$2,000 $1,500 $1,000 30 Second Ad
Per Month
$3,000 $2,500 $2,000
ACADEMY OF MUSIC DIGITAL DISPLAY FOR ALL BROADWAY SHOWS - Reach more than 200,000 of our most passionate theater-goers during Broadway Philadelphia performances.
Duration
1x 6x 12x
KIMMELCENTER.ORG/ADVERTISE
15 Second Ad
Per Show
$2,000 $1,500 $1,000
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ON-SITE OPPORTUNITIES CUBE SPONSORSHIP Broad Street is one of the busiest thoroughfares in Philadelphia, and we’re lucky to be right in the heart of it on the Avenue of the Arts. Our digital cube towering over the intersection of Broad and Spruce Streets is visible to over 25 million passersby each year, day, and night!
10 Second Ad
Duration
Per Month
1 month 6 months 12 months
$1,200 $900 $600 30 Second Ad
Duration
Per Month
1 month 6 months 12 months
$2,000 $1,300 $800
PRINT DISPLAY OPPORTUNITIES Print display ads are a new opportunity to get your message in front of people visiting the Kimmel Center.
TABLE TOP CUBE
Per Side Per Month
60 Cubes
$800
KIMMEL CENTER LOBBY FLOOR CLINGS
Per Cling
4 Prime locations
$750
RESTROOM POSTERS
Per Sign Per Month
60 locations
$750
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CONTACT JOE CIRESI AT 215.790.5884
WEBSITE OPPORTUNITIES Our newly-designed website gets 10 million page views per year. We are constantly adding information about upcoming shows and events, but one thing can remain the same: your ad! VIDEO TILE This would appear on the website’s Production Details Pages and can be a full, embedded video.
Duration
Video Ad
1 Month 1 Year
$2,500 $25,000
RESTAURANT WEBPAGE Feature - Prominent ad showcased at top of page. Regular - Banner ad on page.
Type
Feature Regular
Banner Ad and Page
Per Month
$400 $250
Your Ad Here
BANNER ADS Multi-month discount available.
Webpage
Individual Show Pages Events and Tickets Pages About Us Page Plan Your Visit Page Rent Our Venues Page
Banner Ad
Per Month
$3,000 $1,500 $550 $450 $300
KIMMELCENTER.ORG/ADVERTISE
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EMAIL MARKETING OPPORTUNITIES Whether you want to target families with kids, a specific geographic area, or all arts lovers in the region, we can create the perfect email marketing program to meet your goals. OVATION Weekly eNewsletter to 400,000 subscribers. Feature - Banner ad in the center of the email. Regular - Banner ad on the bottom of the email.
Type
Feature Regular
Banner Ad
Per Email
$3,000 $1,500
REMINDER EMAILS Sent to ticket buyers prior to every event – 300,000+ annually.
Duration
6 months 12 months
$5,000 $8,000
THANK YOU EMAILS Received by all patrons after attending an event.
Duration
6 months 12 months
$3,000 $5,500
EVENT-BASED EMAIL BLASTS Send your exclusive message to 100,000 patrons targeted by genre interest, including*: Broadway, Classical, Comedy, Dance, Family, Jazz/Blues, Rock/Pop, Speakers, Theater, and World. Multi-email blast discount available.
Type
$2,500
*Specific genre lists’ availability varies per week.
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Your Ad Here
Note: The image of this email has been condensed for reproduction purposes.
CONTACT JOE CIRESI AT 215.790.5884
ON-TICKET OPPORTUNITIES
Get your message directly in the hands of ticket buyers– printed and digital. TICKET BACKS
Duration
Per Year
Over 1 million tickets sold annually.
12 months
$30,000
PRINT-AT-HOME TICKETS
Duration
Per Month
More than 250,000 tickets annually.
1 month 6 months 12 months
$1,800 $1,500 $1,250
TICKET ENVELOPES
Duration
Per Year
More than 250,000 tickets annually.
12 months
$15,000
CALENDAR TICKET INSERT
Duration
Over 36,000 distributed annually. Inserted into ticket envelopes and printed with our monthly calendar.
6 months 12 months
KIMMELCENTER.ORG/ADVERTISE
Ticket Insert
Per 6 months
$7,500 $12,000
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ADVERTISING SPECS Check WWW.KIMMELCENTER.ORG/ADVERTISE for the latest specifications. TECHNICAL SPECS - DIGITAL Kimmel Center Digital Display • Dimensions (WxH): 1080px x 1920px • File: JPG only Academy of Music Digital Display • Dimensions (WxH): 1920px x 1080px • File: JPG only Kimmel Center Cube Sponsorship • Dimensions (WxH): 1280px x 640px • File: JPG only • NOTE: The final cube display (image on page 5) is shown as 2 square panels, but the design must be set up as one image. Please design your ad as two 640px x 640px squares that are side-by-side in one JPG. See below. ◊ Avoid solid white backgrounds and thin font weights ◊ Minimum type size is 25pt 1280px 640px
640px
Your Ad
Your Ad
640px
TECHNICAL SPECS - PRINT Table Top Cube • Dimensions (WxH): 4in x 6in • File: PDF • NOTE: For printing purposes, set up your ad to be 2-up with crop marks on 8.5in x 11in paper. See below. 11in
4in
4in
Your Ad Your Ad 6in
8.5in
Kimmel Center Lobby Floor Clings • Dimensions (WxH): 23.75in x 23.75in with a 0.125in bleed • File: PDF with crop and bleed marks Restroom Posters • Kimmel Center Dimensions (WxH): 11in x 17in with a .25in margin (Safe Space: 10.5in x 16.5in) • Merriam Theater Dimensions (WxH): 8.5in x 11in with a .25in margin (Safe Space: 8in x 10.5in) • File: PDF; NO crop marks
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CONTACT JOE CIRESI AT 215.790.5884
ADVERTISING SPECS Check WWW.KIMMELCENTER.ORG/ADVERTISE for the latest specifications. TECHNICAL SPECS - WEBSITE Video Tile • YouTube URL Link only Restaurant Webpage Please see WWW.KIMMELCENTER.ORG/ADVERTISE for specs. • File: JPG or PNG Banner Ads • Dimensions (WxH): 728px x 90px • File: JPG or PNG • Include URL for linking
TECHNICAL SPECS - EMAIL Ovation, Reminder, and Thank You Banner Ads • Dimensions (WxH): 800px x 200px • File: JPG or PNG • Include URL for linking Dedicated Email Blasts Please see WWW.KIMMELCENTER.ORG/ADVERTISE for our email guidelines.
TECHNICAL SPECS - ON-TICKET Ticket Backs • Dimensions (WxH): 2in x 1.875 with a 0.125in bleed • JPG or PDF Print-at-Home Tickets • Dimensions (WxH): 550px x 68px • File: JPG, PDF, or TIFF format only Ticket Envelopes • Dimensions (WxH): 6.5in x1.75in • File: PDF; NO crop marks Calendar Ticket Insert • Dimensions: 5.625in x8.625in with a 0.125in bleed • File: PDF; NO crop or bleed marks • NOTE: Our calendar ad is vertical, but your ad can be either vertical or horizontal to your preference.
KIMMELCENTER.ORG/ADVERTISE
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KIMMELCENTER.ORG/ADVERTISE
17/18 Season
Administrative Offices 1500 Walnut Street 17th Floor Philadelphia, PA 19102 Nonprofit Org U.S. Postage PAID Philadelphia, PA Permit No. 6095