KIMBERLY HAWKINS
A BRANDING& PACKAGE DESIGNER
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KIMBERLY A HAWKINS IS A BRANDING & PACKAGE DESIGNER WITH A PASSION FOR THE ❤ HIP TRENDY
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K
KIMBERLY HAWKINS
A BRANDING& PACKAGE DESIGNER k hawkins@waterg raphics.com
LAVENDER H AND SO AP
HH OO MM EE
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PROJECT Flat Iron Packaging packaging matches iron series]
CLIENT Cortex International
K.A. HAWKINS
Hair appliance client sought out extremely different and edgy packaging, something they’ve never seen on a theylf before. After an international search, they chose Kimberly A. Hawkins.
k h awki ns @waterg ra p hi cs .com
Most flat irons are sold in a box. Therefore, Hawkins gave them a SACK! Bold graphics, each with a different theme was created. In addition, they then designed the irons to partner each theme. Our favorite is “Straighten Up!”!
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FAB FLATIR 1
2
3
4
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K. A. HAWKINS
PROJECT Punk-rock series CLIENT Cortex International
INSPIRATION IMAGES
by Kimberly A. Hawkins
Cortex International gave K.A. Hawkins the freedom to develop Ourown creative series, working with Asian manufacturing, many flatirons were developed and now available in select retail stores and sold online.
RONSKINS pantone Black
pantone Black
pantone red 32 pantone 877
Hair appliance client sought out extremely different and edgy packaging, something they’ve never seen on a theylf before. After an international search, they chose Hawkins
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PROJECT Branding + Package Design CLIENT JWOWW Cosmetics
K.A. HAWKINS
Designed branding and packaging for entire product line, created brand consistency, managed supply-chain process. Hawkins worked with Asian manufactures to design all packaging for entire cosmetic line.
k h awki ns @waterg ra p hi cs .com
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JWOWW
FOR FULL CREATIVE STORY
OWW
C287A602D01(絲印範圍)
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PROJECT Cosmeceutical Skincare line CLIENT LifeCell Skincare
K.A. HAWKINS k h awki ns @waterg ra p hi cs .com
Hawkins was retained by this international health & beauty client. All packaging + promotional materials designed by Hawkins since 2012.
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Client asked for a paper bag designed to supply their potential retail-vendors with product-samples. Watergraphics designed a high-end nylon tote.
Shipping box] to decrease customer returns.
Product overview description of entire product line, and company history.
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PROJECT Youthful Branding Packaging CLIENT Truly You
K.A. HAWKINS
Product line designed for Anthropologie [part of the URBN family of brands that includes Urban Outfitters, Free People, BHLDN and Terrain.
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Product developed by 12 year old with eczema. They got a meeting with URBM and pitched –they loved the product, didn’t dig their packaging. CEO’s mom found Hawkins to redesign packaging - BAM!
PROJECT Elegant Branding/ Packaging CLIENT Amina Adem Skincare
K.A. HAWKINS k h awki ns @waterg ra p hi cs .com
Amina Adem, had a vision of a skincare line that would blend sciencebacked ingredients with elegance and sophistication. Hawkins developed name (duh: Amina Adem but she had to be convinced her beautiful name IS her brand), Hawkins design identity and entire product line of product packaging and retail boxes.
SIGNATURE, BRAND MARK
TYPOGRAPHY
PRIMARY SIGNATURE
HEADLINE •
SECONDARY BUG
KEEP CALM MEDIUM
all upper case 100% Horizontal Scale
Body Copy
•
Brandon Grotesque Light
SUBHEAD
•
BRANDON GROTESQUE
upper and lower case Flush left/Ragged Right 0.09 in [Space After] Paragraph
all upper case 100% Horizontal Scale
PALETTE
INK BL ACK DOVE
Pantone: 296 Pantone: 231 CMYK: 70 67 64 74 CMYK: 29 31 25 0 HEX: b7a9ad HEX: 231f20
ÈZE BLUE
Pantone: 621 CMYK: 19 02 09 0 HEX: cce4e5
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GOOD DESIGN
4 GOOD khawkins@waterg raphics.com
PEOPLE
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