KidKare Accounting - Marketing Toolkit for Sponsors

KidKare Accounting Marketing Toolkit for Sponsors

Hey there, sponsors!

If you're reading this, it means that you have committed to improving your providers' success with our KidKare Accounting software.

KidKare Accounting provides an entire suite of accounting features to better help your providers track and manage their finances.

With this marketing toolkit, you can help your providers learn all the benefits KidKare Accounting offers.

Are you ready to help your providers have a successful year? Heck, yeah!

Reach out to us at wecare@kidkare.com if you have questions.

Contents Setting goals

4

Ideas and tips

5

Host a webinar

6

Social media marketing

7

Email marketing

8

Peer-to-peer power

9

Be a cheerleader

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3

Setting goals

As a sponsor, you can better help your providers be successful by setting goals.

When you set goals, you have a clear direction.

WHY IT IS IMPORTANT TO SET A GOAL Setting goals is important because it will provide you

with direction, a sense of purpose, and a vision for your

company. It will also inspire your team to focus on what is really important in their roles. Finally, setting goals can

give you a way to track progress (or lack thereof) while

you work towards success. For example, pick a number of providers you would like to support with KidKare

Accounting per month, and aim to reach that number.

SET EXPECTATIONS When you have a better understanding of your provider's pain points, it will make it easier to set expectations.

Practice active listening as a way to build better

relationships with them. After this is done, you can be more prepared to know how best to help them.

YOU ARE NOT IN THIS ALONE This marketing toolkit was designed to help you educate providers on KidKare Accounting. All these different tips,

ideas, and materials will help them decide if this software is suitable for their business. Remember, you can always reach out to us with questions at wecare@kidkare.com

4

Ideas and tips

Here are a few tips that will make it easier for providers to understand all of the benefits KidKare Accounting offers for their business.

TIP #1

Host a webinar

The point of a webinar is to provide value to your providers.

Demonstrate all the benefits KidKare Accounting software has and how it will help them achieve success. Perfect for Q&A!

TIP #2

Social media & email marketing

It is essential to offer valuable content to your providers for

your social media and email marketing. Talk about any pain points they might be facing and provide a solution for those issues.

TIP #3

Peer-to-peer power

If you have providers already using KidKare Accounting, ask them why they love our software. When people share their stories and experiences, the message gets spread farther.

TIP #4

Be a cheerleader

Congratulate your providers when they subscribe to a

KidKare Accounting 30-day trial. It is a big step for them to

take the initiative to start using a new work process. You can offer your help as their sponsor by sending supporting materials to ensure their success.

5

Host a webinar

Hosting a webinar is an excellent way to educate your providers on KidKare Accounting. This is a perfect way to answer their questions in real-time.

HOW TO CREATE A WEBINAR Choose a webinar platform

Flyer

Review our KidKare Accounting presentation.

Feel free to add more slides or make any changes you think might be appropriate for your providers Choose a date and time Send out your webinar email invitations early Do a practice run Host your webinar Follow up Make your webinar recording available

Video

MARKETING MATERIALS

Click the buttons below to download marketing materials for your webinar.

KidKare Accounting Presentation Webinar Email Inivtation Webinar Social Media Posts KidKare Accounting Webinar Recording

6

Social media marketing

Social media can allow you to engage with your providers more regularly. Encourage them to join your social media platforms and begin connecting with them there! Share the benefits of KidKare Accounting and how it will help improve your providers' business in many ways. Show your providers that you are listening by sharing solutions to their pain points. This will make them feel valued.

MARKETING MATERIALS Examples:

Facebook

LinkedIn

Click the buttons below to download marketing materials for your webinar.

KidKare Accounting Social Media Posts

7

Email marketing

Communicating with your providers is important to ensure that everyone is on the same page with company initiatives and news. The best way to ensure that your providers stay in the loop is through email. These pre-written KidKare Accounting email templates are ready for you to share. Show them why KidKare Accounting will simplify their childcare business.

MARKETING MATERIALS Examples:

Click the buttons below to download marketing materials for your webinar.

Download all email templates

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Peer-to-peer power

By asking your providers for feedback, you let them know you care about their experience. Then, share those stories with other providers on your website or on social media. This is a great way to show people why they should try KidKare Accounting. How do you ask for feedback? See the materials below!

MARKETING MATERIALS Examples:

Click the buttons below to download marketing materials for your webinar.

Email - Ask For Feedback

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Be a cheerleader

Congratulate your providers when they subscribe to a KidKare Accounting 30-day trial. It is a big step for your providers to take the initiative and start using new work processes. The good news is that, with the right resources and a little bit of guidance, your providers will implement KidKare Accounting in no time. Share this KidKare Accounting handbook with them!

MARKETING MATERIALS

Examples:

Click the buttons below to download marketing materials for your webinar.

KidKare Accounting Handbook Email - Congratulations Email

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