182 B+ Impressions
M + A d Value 639 Placements
PRESS METRICS
B+ IMPRESSIONS
M+ AD VAL UE
PLACEMENTS MAY M O N T H L Y P R E S S R E C A P M O N T H LY P R E S S M E T R I C S 955.1 M+ Impressions
M+ Ad Value 36 Placements Y T D P R E S S M E T R I C S 4.35 B+ Impressions
M+ Ad Value
Placements
$17.6
YTD
2.40
$21.99
683
$8.36
$39.19
1,052
955 M+
Total Impressions
• 160 M+ Impressions from Features
• 352 M+ Impressions from Brand Placements
• 443M+ Impressions from Product Placements
Top Stories
• PEOPLE: Minnesota Vikings' Camryn Bynum Marries in 'Intimate' Beachside Ceremony in the Philippines
• The Daily Memphian: KAY Jewelers
36
Total Media Placements
• 6 Placements from Features
• 16 Placements from Brand Placements
$8.36 M+
TotalAd Value
*Metrics are KAY specific, and not KAY brand mentions with Signet Corporate. Link to KAY Press Tracker
Honors 350 Moms of St. Jude Patients for Mother's Day
• Morgan Simianer x KAY Jewelers Stories:
• People
• UsWeekly
• DailyMail
• Entertainment Tonight
• Yahoo
• 14 Placement from Product Placements MO N T H LY MET R I C S*
• MSN
