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KASHISH 2025 Social Media Report

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www.digitalfix.in

KASHISH 2025 SOCIAL MEDIA STATS April 15 – June 15 2025

Report Compiled using: Analytics by individual platforms


SNAPSHOT Instagram: • Total Impressions: 6.03K | Total Profile visits: 160.8K | Content Interactions: 17 K

Total Accounts Reached: 160K

X: • Total Impressions: 42K | Avg. per day impressions: 1.1K (festival days) | Daily engagement rate: 1.5% ( organic)

Facebook: • Total Impressions: 1.8M | Daily Reach: 512.6K people | Content Interactions: 3.8K

Total video watch time= 6 day 1 hour= 73 full length feature films


INSTAGRAM @kashishfilmfest


INSTAGRAM INSIGHTS

• Total Impressions: 603,750 • Total accounts reached: 160, 826 • Accounts Engaged: 16,899 • Increase in followers: 1118 • Total Profile Activity: 17,038 • Profile Visits: 15,176 • External Link Taps: 1,907


INSTAGRAM INSIGHTS

Country

Reach

Cities

Reach

India

78.6%

Mumbai

20.8%

USA

3.6%

Delhi

7.3%

United Kingdom

2.0%

Bangalore

5.0%

Canada

1.7%

Kolkata

4.3%

Age Group

Reach

Gender

Reach

25-34

48.3%

Men

60.5%

18-24

22.0%

Women

39.5%

35-44

18.8%

45-54

6.2%


INSTAGRAM INSIGHTS

Total Posts: 233 | Total Stories: 469| Total Reels / Videos: 42 | Total Live Videos: 10

REACH BASIS Content Type

Reach

ENGAGEMENT BASIS Content Type Reach

Posts

44.6%

Posts

56.4%

Stories

33.0%

Reels

27.1%

Reels

22.2%

Stories

16.4%


INSTAGRAM INSIGHTS

Posts Interactions: 9,551

Reels Interactions: 6,361

Likes

7750

Likes

3673

Comments

376

Comments

1992

Saves

218

Saves

121

Shares

1207

Shares

575

Story Interactions: 213 Replies

82

Shares

131


Accounts Engaged

Accounts Reached

INSTAGRAM INSIGHTS


Accounts Engaged

Accounts Reached


CELEB MENTIONS Sushant Divgikr / Rani KoHEnur

Followers: 3.6 M


CELEB MENTIONS Trinetra

Followers: 406K


CELEB MENTIONS

SHRUTI HASSAN Followers: 464K


CELEB MENTIONS

DIPANNITA SHARMA SONI RAZDAN Followers: 366K

Followers: 218K


CELEB MENTIONS

TANUJA CHANDRA Followers: 14.1K

SID MENON Followers: 83.2K


X

@KASHISHFILMFEST


• Total Impressions: 42,309 • Impressions during festival days: 6,986 • Avg. per day impressions: 589 • Avg. per day impressions: 1127 (during festival days) • Total engagement: 1.7K • Increase in followers: 44


AVG. DAILY ENGAGEMENT

• Total engagement: 1,686

Likes

Retweets 4%

• Total Likes: 642 • Total Retweets: 587

Link Clicks

24% 40%

• Total link clicks: 445 • Total Replies: 12 32%

Replies


Followers: 49K Followers: 26.6K

Followers: 24.3K


Followers: 8K Consulate General of France in Mumbai

Consulate General of Irealand, Mumbai


Quebec In India

Netherlands Consulate, Mumbai

Europe In India


FACEBOOK @KASHISHFilmFest


• Total Impressions: 1,795,456 • Total Reach: 512,583 people • Avg. per day reach: 7,899 people • Total engagement: 3,795 • Total profile visits: 17,300 • Increase in followers: 153


Country

Reach

Cities

Reach

India

76.7%

Mumbai

12%

USA

5.2%

Kolkata

4.2%

Thailand

2.1%

Delhi

3.6%

Canada

1.7%

Bangalore

2.6%

Age Group

Reach

Gender

Reach

25-34

58.4%

Men

75.8%

18-24

10.4%

Women

24.2%

35-44

17.5%

45-54

13.9%


AVG. DAILY ENGAGEMENT

• Total engagement: 3,795

Reactions

Comm

Link Clicks

4%

• Total Reactions: 986 • Total Comments: 128 • Total Link clicks: 2596 • Total Shares: 85 Avg. Daily Engagement : Reactions: 18 | Comments: 2 | Shares: 2| Link Clicks: 20

42% 49%

5%

Shares


• Total seconds viewed: 5,20,974 • 3 second videos views: 22,050 • 60 second views: 51 • Average viewing seconds: 128 i.e. 2.13 mins Total video watch time =

6days1 hour = 73 full length feature films


Category: Charities and religious organizations


• We garnered 2.45 million impressions across the three platforms. • Audience Breakdown: Location: 90% India | 10% Global Age: Predominantly 25–34, followed by 35–44 Gender: 80% Male audience • Top Mentions: Celebrities, embassies, and filmmakers led the mentions, with a combined follower reach of approx. 6 million. • Engagement Uplift: We saw a 40% increase in earned engagement, driven by User Generated Content (UGC).


THANK YOU SOCIAL MEDIA MANAGEMENT BY: DIGITAL FIX contact@digitalfix.in | +91 – 986767 3008 | www.digitalfix.in

Report compiled using analytics and insights from individual platforms


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