KASHISH 2022, the 13th edition of KASHISH Mumbai International Queer Film Festival, South Asia’s biggest LGBTQIA+ film festival, was held as a hybrid edition, with physical screenings at Liberty Cinema & Alliance Française de Bombay from June 1-5th 2022 and online screenings from June 3 – 12th 2022 on our website.
The festival was an unequivocal success with a huge push in virality of information on our 4 social media platforms - Instagram, Facebook, Twitter and YouTube.
Read full report above.
Here's a quick snapshot of the same:
Across the 3 platforms, we received more than 5L impressions
We received more than 2K mentions on Twitter for @kashishMIQFF
Instagram was the HERO platform, gaining 1150 new followers (organically), and reaching out to more than 45K non-following accounts.
Facebook worked the best, reaching out to a total of 64K+ audience for the above-mentioned period.
