The Creative Journey – Kashan Mehmood's Professional Portfolio

THE DIGITAL SHOWCASE

RESUME

KASHAN MEHMOOD Creative Digital Specialist

TABLE OF

CONTENTS

1

CV

4

CGI

2

3

5

6

SOCIAL MEDIA MOCKUP

MARKETING

7

UI/UX

VIDEO EDITING

cv "Perfection is not attainable, but if we chase perfection, we can catch excellence."

Vince Lombardi

KASHAN MEHMOOD Creative Digital Specialist

Phone + Whatsapp

+92-317-7064313

Email

INFO.KASHANM@GMAIL.COM

Kashan Mehmood

Hi, I’m Kashan Mehmood—a versatile UI/UX Designer, Graphics Designer, Video Editor, Web Developer, and Digital Marketer. I’m passionate about creating visually engaging, user-friendly designs, compelling video content, and effective marketing strategies. With a strong eye for detail,technical expertise, and a commitment to quality,I bring creativity, precision, and innovation to every project.

Let’s work together to bring your vision to life!

ADDRESS ABBASIA TOWN BAHAWALPUR

WORK EXPERIENCE

2018 - 2024

FIVERR & UPWORK FREELANCE Graphics DESIGNER & EDITOR

2021 - 2024

FIVERR FREELANCE WEB DEVELOPER & UI/UX Designer

2019 - 2024

YOUTUBE EDITING THUMBNAILS, VIDEO EDITING, TRANSCRIPTION

EDUCATION

2018 - 2020

Umm Al-Qura Education System Matriculation in Computer sceince

2020 - 2022

GLIMS COLLEGE Intermediate in Computer sceince

2022 - NOW

GLIMS UNIVERSITY Associate degree Program (ADP)

ACHIEVEMENTS

Multi-Disciplinary Design & Development Expert Mastered UI/UX design, graphic design, and video editing, delivering high-quality visuals across various platforms.

Professional CGI and Mockup Creator Created realistic CGI renders and mockups, showcasing advanced skills in product visualization.

SOFTWARE SKILLS

WORKED WITH MANY INFLUENCERS I have had the privilege of working with numerous influencers, delivering high-quality content.

SOCIAL

MEDIA "Your work is a reflection of your mindset."

Saul Bass

POSTER

POSTER ON WEEKEND PARTY INVITATION

(Adobe Photoshop)

POSTER ON HALLOWEEN PARTY INVITATION

(Adobe Photoshop)

GAMING TOURNAMENT FLYER

(Adobe Photoshop)

POST

PIZZA SHOP INSTAGRAM POST

(Adobe Photoshop)

YOUTUBE

THUMBNAIL

GAMING

THUMBNAIL

FOOD MENU

BUSSINESS CARD

A business card is a small, printed card containing key contact information for a person or business, including name, job title, company, phone number, email, and address.

It serves as a quick, professional way to share contact details and make a lasting impression in networking and business interactions.

Vertical Office Identity Card A Creative Vertical Office Identity Card is a modern, vertically-oriented ID card with essential employee details like name, photo, and job title. It uses unique design elements to reflect the brand’s identity and enhance visual appeal.

GIFT VOUCHER A gift voucher is a prepaid certificate issued by a business, allowing the recipient to redeem it for products or services up to the specified value. It’s often used as a gift option, providing flexibility for the recipient to choose their preferred items.

MOCKUP PHOTOGRAPHY

CGI

RENDERING

"The art is not in making the model, but in bringing it to life."

PRODUCT

Provide me with your logo, and I’ll create a custom T-shirt mockup design in Photoshop. This mockup will showcase how your logo looks on a T-shirt, giving you a clear visual representation. It's a great way to see your branding in action before production!

CGI RENDERS Create realistic CGI perfume renders by modeling detailed bottles with quality glass and liquid materials, using soft lighting for reflections.Finish with post-processing for a polished, premium look.

1.

Modeling

2.

Textures & Materials

3.

Lighting

4.

5.

6.

Environment & Background Rendering Post-Processing

Visualize

Simply provide me with your logo file, and I’ll design a mockup to present it in a realistic, polished way.This will help you visualize how your logo would look on various products or materials.

E-COMMERCE PRODUCT LISTING

I will gather high-quality product images and branding materials, then design visually appealing mockups in Photoshop. After sharing initial designs for feedback, I’ll make any necessary revisions to meet their expectations. Finally, I’ll deliver the optimized assets ready for your online store.

E-COMMERCE PRODUCT LISTING

PROFESSIONAL INVOICE

BROCHURE

Strategic

MARKETING RESULTS

"Marketing is no longer about the stuff you make, but about the stories you tell."

How Strategic Investment Delivers Results

Comprehensive Ad Cost Analysis: Insights from My In-Depth Research PLATFORM Facebook Instagram

(CPC) 286 - 1,430 PKR

(CPM)

Ad Type

RESULTS

1,430 - 8,590 PKR

Image, Video, Carousel Ads

High reach and engagement, good for lead generation, brand awareness, and sales.

TikTok

143 - 858 PKR

1,715 - 7,145 PKR

Video Ads

Best for brand awareness, viral engagement, and younger demographic targeting.

Twitter

286 - 1,143 PKR

1,430 - 8,590 PKR

Video Ads

higher engagement opportunities.

Sponsored Content, Message Ads

Effective for B2B lead generation,professional audience targeting.

LinkedIn

1,430 - 4,286 PKR

2,860 - 14,300 PKR

YouTube

286 - 2,860 PKR

2,860 - 10,010 PKR

Video Ads

Best for brand awareness and video engagement, great for driving sales and conversions.

Snapchat

286 - 1,430 PKR

1,715 - 8,590 PKR

Video Ads

specific ad but result in higher engagement.

SUCCESS STRUCTUE & RESULT

I’ve developed a comprehensive strategy for an upcoming campaign designed to boost the number of completed survey responses.

I’d love to hear your thoughts and feedback. Here's a quick overview:

Campaign Structure:

Ad Sets Three targeted audiences – website visitors, email database, and geo-pinned locations – to test which group drives the best results.

Creative Testing Two types of content – a video and a carousel ad – both directing traffic to a landing page to determine which performs better.

Retargeting Strategy (RET)

Engage viewers who watch more than 5 seconds of the first video by serving them a second video ad and driving them back to the landing page.

All landing pages will include UTM parameters to accurately track traffic sources and campaign performance.

Tracking:

Ad Sets : 1

Results

Ad Sets : 2

medical spa from 32 to roughly 180 monthly organic Medical Spa Brought search visitors in 8 months—on a minimal budget

Liposuction

$50

Cost Per Lead on Google Ads

Results Within the first month and a half of starting the campaign, we achieved a $50 cost per lead through Google Ads (contact form submissions and phone calls).

We also created a campaign through Facebook designed to reach our target audience in the greater Houston area. From September 1st to October 31st, the campaign drove 50 form submissions at a cost per lead of $24.

$24

Cost Per Lead On FB/IG Ads

170

Leads on an $8600 ad spend

VIDEO EDITING

"Editing is not just a skill; it’s the art of storytelling."

SCAN

SCAN

SHOWREELS 2021-2024

3D/VFX AD’s

GAMING EDITS

LONG FORM EDITS

SCAN

SCAN

UI/UX (DESIGNS)

"People ignore design that ignores people."

Frank Chimero

FOOD APP

Food Delivery App

Thank you for taking the time to explore my work.

I will look forward to collaborating

Have a project in mind? Let’s create something incredible

"Let’s Work Together!"

Email: INFO.KASHANM@GMAIL.COM Phone: +92-317-706-4313

Creativity is intelligence having fun – Albert Einstein