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KamerLink Magazine Issue IV

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Download & subscribe for digital versions of KamerLink Magazine: www.magzter.com / www.issuu.com


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Penjo Baba:

- "I'm a Portrait photographer, colorist and digital image retoucher based in Douala, Cameroon." "I am a professional full stack photographer, Colorist and Photo Retoucher. I work in the fields of Wedding photography, Beauty & Fashion photography, Commercial & Editorial photography as well as Portrait photography." "Because I’m always fascinated by the natural beauty and human progress; before pressing the shutter button on my camera; I make sure that this single image will last thousand years preserving the undying memories of my character. This is Penjo Baba. Welcome to my world."


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Richard Atem-Ojong (Journalist) : “If our entrepreneurs have the privilege of delivering on the potential of Cameroon, then we must hold them to highest standards of excellence and innovation... And who better to hold them accountable, than the media?”

Mic Monsta (Artiste): “When you want something, all the universe conspires in helping you to achieve it and it’s the possibility of having a dream come true that makes life interesting”.

Vicky Fokala(Media Personality/Makeup Artist): “Tell the truth always... That's the key to true happiness. Be you and do you at all times”.

Syndy Emade (Actress, CEO ) : “Love is nothing without action. Trust is nothing without proof.and sorry is nothing without change”.

Laura Dave (Media Personality): “Faut bien leur montrer la route du travail”.

Joan Ngomba (Media Personality): “Self-praise is for losers. Be a winner to inspire”.

Ernest Kanjo (Arts, Culture & Entertainment Journalist) : “Everyone was born with countless talents. Search carefully, find one, explore it to the fullest and you'd be amazed what the result would be”.

Dijay Karl (Music Producer) : “Modifying music is still a means of creating music. Music is elastic”. Kwa Gaston (Senior Analyst, Banking Capital Markets and Advisory, Citibank Cameroon): "The 'self-made man' hype is a myth. I am a product of the actions of people who in the darkest moments of my journey in this life choose not to curse the darkness but to light a lamp to guide my feet along the paths of my hustle. Shura (Artiste) : “Stand up tall each time you fall for it's when u fall that you can retrace your steps; after all falling is allowed”.

Bonas (Media Personality): “Sur scène, à la radio, sur le Web ou face à la caméra, ce qui m'inspire ce sont des histoires humaines. C'est l'ensemble des expériences vécues, des repères ordinaires du quotidien, mais surtout les contenus culturels et artistiques qui meublent ma pensée”.

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Robe dentelle et soie Longue manche raglant Haut de la robe en dentelle bas de la robe en soie style poisson Extrait de la collection extase 2


What is mental health?

A mental illness is a disease that causes mild to severe disturbances in thought and or behavior resulting in an inability to cope with life’s ordinary demands and routines. The world health organization (WHO) defines mental health as a subjective well-being, perceived self-efficacy, autonomy, competence, intergenerational dependence and self-actualization of one’s intellectual and emotional potential among others. The WHO further states that the well being of an individual is encompassed in the realization of their abilities, coping with normal stress of life, productive work and contribution to their community. From above we see that understanding this other aspect of our health will be predominant for an optimum functioning of our system.

Warning signs & symptoms How does mental health You can consult with a specialized disorder affect you? mental health practitioner for more help on identifying these defects. It is especially important to pay attention to sudden changes in your thoughts

There are different ways in which these mental health challenges can affect you. Let’s look at a few below.

Mental health defects

Just like our bodies that get affected by bacteria and viruses, our mental state too can be affected. This could be caused by internal or external factors which give rise to some mental health illnesses or disorders. However, some of these defects can be detected and treated especially when they are just identified. There are over 200 classified forms of mental illnesses. Some of the most common disorders include depression, bipolar disorder, dementia, schizophrenia and anxiety disorders.

and behaviors. They may just be a reflection of what’s going on in the inside of you. Consider these points below only if you notice them consistently. •Prolonged depression, sadness or anger. •Feelings of extreme highs and lows •Excessive fear, worries and anxiety •Strong feelings of anger •Suicidal thoughts •Seeing or hearing things that aren’t there •Substance abuse •Growing inability to cope with daily problems and activities •Dramatic change in eating and sleeping habits

•Your productivity is affected because your ability to think is reduced •You feel unrested because your mind can’t rest •You lose appetite for food •You loose sense of value for life •You waste substance because there is a vacuum you are trying to fill •You find no value in friends and always want to be alone isolated

How do you deal with these challenges? To avoid aggravated situations, the following can help you to deal with these disorders. •Accept your feelings. Denying that they aren’t there may not help. Accept the different feeling you experience and try to fix them •Fix unusual behavior. If you discover that you are behaving strangely, look for ways to fix it before it goes out of hand. •Take time out and reboot. Sometimes stress from continuous periods of work can be calmed after a period or rest. •Seek help from a counselor. If the challenges persist consult a trained counselor or help. NJI PHILEMON NGANG Life coach and writer

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ount Cameroon is an active vol cano in Cameroon near the Gulf of Guinea. It’s native name is ‘Mongo ma Ndemi’ (Mountain of Greatness). It is 4,040m high, it’s summit is the highest point in sub-Saharan western and central Africa. It is the fourth-most prominent peak in Africa and the 31st most prominent in the world. In the rain forest surrounding the mountain, there exists a beautiful bird; the Mount-Cameroon Frank Colin aka “KWAI” which can only be seen on Mount Cameroon and nowhere else in this world.

Other animals you would find there are red-eared monkeys, chimpanzees and elephants(“njorku”) The mountain is part of the area of volcanic activity known as the Cameroon Volcanic Line, which also includes Lake Nyos. The most recent eruption occurred on February 3, 2012. It has the most frequent eruptions of any West African volcano.

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AfriCam Records also embarked on her first music project titled Killer With in collaboration with one of Cameroon's most celebrated music acts, Magasco. Killer With, A hit song accompanied by a standard video, two professional

Africam Records' latest music projecttitled L'affaire D'amour featuring Cameroonian afro pop artiste Mel B is currently trending on top media platforms in Cameroon and the diaspora. You can watch the official video on Africam Records Youtube Channel.

dance covers byKamer Great Dancers & LMD and highly competitive dance challenge videos all available on AfriCam Records YouTube Channel.

Africam Records intends to collaborate with several established and rising artistes, events and entertainment projects around Cameroon and Africa as a whole. Subscribe to AfriCam Records YouTube Channel and stay tuned for more interesting updates.

• YouTube: AFRICAM RECORDS • Facebook: AfriCam Records • Instgram: @africamrecords • Twitter: @africamrecords

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Born and raised in Limbe with roots from Bafang in the West Region, Ebude Kate Ka-

Young Holiday, born Eta Coletem Emmanuel Ejob in Bambili is from Momo Division,

meni aka KAMENI is a young Cameroonian artiste signed under Lionn Production. With

Widikum Sub Division, Ambelle Tribe. The young talented rapper who got inspired to

a petit trader for a mother and a farmer/musician for a father, Kameni grew up hustling

get into music by his elder

brothers together with his

for daily bread. Her love for music developed at a very tender age from watching her dad

love for writing holds a

B.Sc. degree in Economics.

play instruments. This saw

her into choral singing during

He engaged fully into mu-

sic when he joined Vanilla

her primary and secondary

school days. It became seri-

Tunes. With his sound be-

ing more of “conscious mu-

ous when she met Blaise B

in high school who became

sic” as he calls it, a more

than one time listen is needed

her music coach. While

in the university, Kameni

to fully get the message.

Young Holiday has so far re-

got to meet other passion-

ate musicians like Mr. Leo,

leased a couple of singles,

and three major compilations

Daphne, Rythmz, Ko C,

Gomez, Tzy Panchak etc.

(2 EPs and an Album).

They include “Holiweek EP”

who inspired her in differ-

ent ways.

released on the 20th of

November 2017, “Worth the

Under the mentorship of

Cameroonian afro pop star

Wait EP” released 10th March 2019 and “Emmanuel Album” released 20th March 2019.

Mr Leo, Kameni has suc-

ceeded in winning the hearts

He is currently working hard to drop more singles, collabos and surely an EP coming up

of millions of music lovers worldwide with just mashups/covers. Music to her is a means

as soon as the label gives their ok. Achievements recorded have been amazing. He was

of expressing herself, her experiences while getting the world to relate directly with her

awarded Best New Act at the Almost a Night Awards Show and Revelation of the year

personality and mindset. Her success so far is as a result of her trust in God, determina-

at the NBACA Awards. He got nominated for Best new artist at The urban Jams Award

tion, persistent, hard work, focus, humility, respect and love for her work. On April 16th

2019, and presently nominated for a featuring with Njei Money at the Beri Awards. He

2019, Kameni released her debut single under Lionn Productions titled “BOSS” pro-

recorded amazing success in the sales of his EP and Album. He believes youths need to

duced by Loony Tunes and directed by Adah Akenji. This was briefly followed by a hit

build a personality and work like their life depended on their career. Music should never

collaboration with the entire Lionn Production gang (Gomez & Mr Leo) titled Soulever.

be treated as a hobby; give it maximum attention for it is life.He looks up to a lot of

Since her Official debut, Kameni has received so much love and support from fans home

people in and out of music who vibrate at a conscious frequency such as Parents, family,

and abroad, coupled with her numerous performances in several shows.

Lionel Messi, Kendricks, Lilwayne, Jay Z, Eminem, MI Abaga, Jovi, Tupac, Nas, J Cole, Afo Akom, team and fans.

Faith Tata is a media personality who hails from the NWR of Cameroon. She holds a BSc in Journalism and Mass Communication since 2017 with a bag of life experiences

Mccoy TWAP (The Wild-Ass Producer) as known by many in the entertainment milieu

from her travels/studies in different regions. She was born to a Wimbum family of 5 girls.

is a native of Metta, Momo Division, NWR-Cameroon born in Bafoussam and raised

She grew up in Foumbot

(West Region) where she did

in Bamenda. He went

through school in Bamenda till

her primary and second-

ary education and then moved

after his advance level

certificate when he moved

to Yaoundé for her ad-

vanced level certificate which

on to study Business

Management & Administra-

led her to the University

of Buea. Growing up, she

tion at the University of

Yaoundé 2 &obtained a B.A. in

admired journalists like

Mireille Lambo, Rose Mbolle

2018.Coming from a mu-

sic loving family Mac-Cathy

Epie, Mabi Azefor. Their

perfect articulation and warm

Proof Ngyia Ndimufor

developed his interest in music

spirits made her develop

love for the profession.

and entertainment early

enough and decided to engage

As a student, she made

her first professional steps

fully into it as a music

producer in 2018. So far Mc-

in radio presenting with

Chariot

coy has produced songs

such as Prince P – Nyango

FM

Buea.

Upon

graduation, she grabbed a job with HI TV Cameroon where she had two glory years

(Dec. 2017), Briana Lesley – Ma vie (April 18th 2017), Kammani – humble (Nov. 2018),

handling the most watched TV Show in the SWR (Elaela Gbwamu). This earned her an

Vreezy Ville – Letter to Jovi, Blanche Bailly- Ndolo (Nov 16th 2018), Tuke - Dream

award as Best TV Presenter in the SWR (Tadyas Awards) and a nomination under the

chaser, Swaggy – Elle M’aEu, Sein Monty – Don’t Play me. He is a flexible producer

category of Best TV Host (BDMA). All these were complimented by her prominence as

who is always ready and open to collaborate with others on projects.

an event host(MC), Blogger and a part of the KamerLink Magazine Publishing Team.

This year, he’s been nominated for the New Breed Africa Awards (NBACA) for MUSIC

Today Faith Tata holds a bigger role as a TV Host/Journalist with BT Media in Douala.

PRODUCER OF THE YEAR and also for the Urban Jamz Awards (UJA) for NEXT

“Being a media personality is always hard because people get their information from

RATED ACT. He produced one of the few Cameroonian Hit songs in 2018 - “NDOLO”

you and that is so much of load to carry but I chose this path and all the challenges that

by Blanche Bailly. Currently residing in Kribi, Mccoy looks up to Don Jazzy for inspi-

come with it. As I aspire to be one of the leading women in Cameroons media I just have

ration and would give fashion modeling a try if he had to restart a different career. He

to keep going”.

believes in hard work while trusting God for blessings and guidance.

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Popularly known by his stage name “237Lapache”, Njock Galvine Bakia is a profes-

Dina Leonel is a Cameroonian born in Limbe, eldest son in a family of four. He

sional dancer of Cameroonian origin who worked his way through a tough childhood

attended Secondary and High School in Limbe and Buea then Studied Psychology

though from a Christian background to where he is today. He studied in Lycee Bilingue

in the University of Buea. Dina started music at a very young age; took it serious

de Bonaberi and GBHS Up Station for his “O” and “A” level certificates then moved to

as a song writer until 2015 when he released his first official single “Not One Of

UB for his undergraduate studies in 2013. Although he started dancing since primary four

Them” as an independent artist. He uses music to communicate to masses; inspired

(04), it only went pro when his

passion started paying off.

by everyday happenings

with his phone always there

He has worked with so many

artists (Salatiel, Mr Leo,

to facilitate his creative

process.

Daphne, Magasco, Meshi, Big

G, etc.), danced on sev-

Dina is signed to One

of a Kind Entertainment

eral stages and choreographed

so many projects. As a

and has released three

songs under the label so

professional dancer, Lapache

collaborates a lot with

far namely: Sensation,

Found You & SOS. He has

different dancers and dance

groups.

several projects on the

way

To him, the client is king so he

gets maximum satisfac-

with A-list artists; thanks

to his label and manage-

tion when his delivery is top

notch. Lapache however

including

collabos

ment team. His progress

has been steady; recording

expressed dissatisfaction to the way some clients treat dancers financially; “dancers are

performanceswith

ists likes Mr. Leo, Salatiel,

hardly paid what they deserve for the value they deliver”.Convincing her mum to accept

Ewube, Tzy etc. His humility and mastery of the art earned him favours which saw

dance as a profession wasn’t easy coupled with pressure from school work. However, he

him through the so much financial stress common with upcoming artist before he got

feels it’s been a worthy process. “In whatever you do, never give up because challenges

signed. Located in Buea, Dina works harder and smarter to become a better version

will always come your way”.

of himself. “If it’s what you dream about and u think u got what it takes, go for it, be

art-

patient, and put in work.Don’t forget to pray;it’s going to work out”.

Akungoin Winslow known as Sir Winz[ SayaMann]

is a young Cameroonian artists

who saw the light of day on August 14, 1994. He hails from small Babanki, in the NWR

Twenty-four-year-old model, Nick Kevin from the West Region precisely Ndé is a

of Cameroon. His urge to have a

better life while becom-

graduate from the Department of Journalism and Mass Communication University of

ing a better version of himself

since childhood moti-

Buea. Since 2016, Nick

engaged in a modeling

vated him to start and develop

his music career.

career which has yielded

fruits making him an inter-

With

already

available on streaming

national model currently

signed to “Mega Model

platforms, there is no doubt that

Sir Winz has got what

Brazil”. As an interna-

tional model. Nick has

it takes to penetrate the music

industry. He spends the

grazed several platforms

notably in the Philippines

bulk of his time feelings beats,

creating

and

during the Man of the

World Fashion Show in

rhythms then penning down

meaningful words (lyr-

2018, Men Fashion Week

as well as participating

ics). He collaborates a lot with other people and has worked on quite a good number of

in Mr. Earth. The win-

ner of “Mr. Grand Africa

projects to be released soon. Music is fun to him and getting paid to do what he loves; that

International 2018” says

racism and favoritism are

is just amazing. Presently, Sir Winz is working on his album which he holds dear to his

the biggest setbacks to the growth of modeling worldwide. However, he prescribes

heart and has promised to put in his best. He is a signee and partner to Exoface Entertain-

hardwork, determination, prayers and patience as the real antidotes to these ills. You

ment founded by his two friends Sanji Phil and Awah Malcolm Collins with Feeltouch-

can keep up with Nick by following him @nickparker_officiel.

three

singles

sound

beats as the label’s top notch sound god.Though he encounters obstacles every day, it is part of the process which encourages him to stay focused on the vision. He looks up to every artist who does good music though gives more attention to Salatiel and WizKid. “Strive to be valuable and play a major role, once you’re valuable you don’t chase money,

Born on the 10th of April 1997, Feudjio Fokoua Fulbert is a Cameroonian musi-

you attract it.

cian from Menoua in the

West Region. After his big

break by being a contes-

tant in “The Voice Afrique

Francophone”, Ful has

gone to explore his musi-

cal insights by venturing

into the Cameroon music

industry. The holder of a

BSc in Human Resource

De son vrai nom Meli Ngaffo Erycka Cyndy, Cyndy Vox est connue comme la nouvelle

recently signed a produc-

tion deal with one of Af-

voix de l’afropop au Cameroun. Née le 3 janvier 1995, elle est originaire et l’Ouest et du

rica’s best musicians Sin-

guila under whom he has

Nord Ouest Cameroun.

released the sound track

titled “Elle n’a d’yeux que 21st as well as a collabora-

Avant l’envol de sa carri-

ère, elle a collaboré avec Feros,

pour moi” on December

ancien leader des bantu

po si dans le single “Sintche”.

tion with Sojip which dates some few months back. The singer/songwriter believes

Le son a plutôt été bien

accueilli et a contribué à la

that as an artiste, one has to mirror the model you wish to be someday

mettre au devant de la

scène. Par la suite elle collabore

avec Sat B, King Créol

et Xzafrane dans le titre “Plus

jamais ça”, en hommage

aux victimes d’accident de la

circulation. Par la suite

elle enchaîne deux covers

parmi lesquels Bolo c’est

Bolo de KO-C qui a obtenu

plus de 100000 vues et la récompense de meilleur cover au Green Light Awards. Elle se lance définitivement avec l’audio de la chanson allô, CO écrite avec le beatmaker Evans. Le vidéogramme sort le 03 Janvier 2019, jour de son anniversaire.

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The Cameroonian urban music industry has within the past decade made decisive strides and now stands tall in Central Africa and among the most booming industries in Africa. rban music artists like Mr. Leo, Daphne, Salatiel, Tenor, Locko, Gasha, Montess, Jovi, Stanley Enow, Wax Dey, Magasco and many others have worked hard within this period, released killer hit songs, won awards and helped the industry gain continental and world recognition. The above listed artists and many others have struggled through an industry without a solid foundation, unsupportive government, little or no fan base etc., all of which made them start almost from scratch to where we are today. These reasons and more have seen many talented artists come into the industry and gone silent or dormant after a while. This article seeks to elaborate on the reasons for the slow progress of the industry despite the huge potential as we've seen with the 'one-hit' artists and other artists who seem to be putting in much work, releasing songs back to back but remain in the same position. The first point or reason that comes to mind links to the old generation, - Zouk, Makossa, Bikutsi etc. who seem to have only noticed of recent that they have a huge role to play in the future of the Music industry.

Many Urban Music artists with a big name today barely had the help and support of the legends of the last generation. You would notice there are little or no young artists in Bikutsi or Makossa simply because the generation did not look after the young aspiring in that genre and so thanks to the internet and digital age, the urban generation had to pick a few tips from neighboring countries, managed through all the huddles to where we find ourselves today. Worth noting that we've recently seen these old generation artists joined the trend within the past years and involved in collaborations with the new artists like Daphne and Ben Decca, Longue Longue and Nika, Locko and Sammy Diko, Mani Bella and Ztra, Ben Decca and Wax Dey etc. If this was the story 10 years ago when artists like Salatiel, Mr. Leo and Jovi were setting up their foundations, the story would have been different today and it would've been needless trying to put Cameroon on the map knowing that Cameroon music had always been on the map. The consumers also play a vital role in the process as they are the star makers. Fans and followers are tasked to consume the music, both old and new, they have to turn up for shows and concerts as well as share content about the artists to their friends, family and loved ones. Slow and expensive data in Cameroon is not helping this process as majority of the audience are "Stingy" with their data and will hardly use their resources to discover new talent. New artists drop songs on a daily but the fans and audience will hardly click on the links to watch the songs and even those who click will hardly drop a review or share the songs to others. Another problem is that many new artists are not original. They copy from other artists and other countries, a style which has already flooded the industry. However, we've seen new artists with originality emerge within the

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past year or two like Young Holiday, Kameni, Wan Shey, Fhish, Gomez and others. These artists have proven to be creative with their new releases and have attracted and motivated the online audience to consume their music and support them. Much work still needs to be done outdoor and on the streets. Speaking about artist’s creativity, the diverse cultures of Cameroon has influenced the creativity and target market of most artists especially the English speaking artists. Most of them are forced to sing to sell to a more supporting Francophone population. The French language in their songs will usually not come out the best and they hardly get the genuine love and support that they wish for. Most of them look up to the Nigerian music industry but forget to know that the Nigerian audience has grown to love their artists, their style and genre of music. One of the most important reasons for the slow pace in the industry as concerns breakthrough of artists and consistency is "amateur" record labels, irresponsibility on the part of the artists and fall out with these labels. Within the past 5 years, we've seen serious cases of record label/artists fights, media ‘beefing’ and ‘clapbacks’ with screenshots in comment threads. Most of these fights have been picked up by the media and treated as fun and entertainment for people rather than matters of urgency and condemned to avoid same happening in the future. Many young and talented artists have quit their record labels recently, either due to misunderstandings with the labels or what they describe as exploitation as well as irresponsibility from these artists. Tilla recently quit her former label, The Dedes Records; Crispy quit Ten12Ten; AWU quit PLAZA Music; Rythmz quit Empire Company. Not forgetting the feud between Calabash Music and artists like Slim C Stanis, Realm Squad and Roqzen who all quit the label and not in the best terms. Most sponsors/investors of Cameroonian music dubbed record labels are based in the diaspora and I've always had this theory about diaspora sponsors and record labels. Most of them join the business because they have money and probably because they think that it’s a good avenue to invest and make more money in the future. They come in with money for audio production, video production, some distribution and most times take care of the logistics, accommodation of the artist and the home based team. Most of them just come in with production cash, a Facebook page and a logo, and then we hear of a record label. This to me is the main reason behind all these fall outs, feuds and misunderstandings. Very few of them try to master the business part of music before even creating the label. Very few of them have any knowledge of the combined "production, manufacture, distribution, marketing, promotion, and enforcement of copyright for sound recordings and music videos, while also conducting talent scouting and development of new artists..." all of which make up a record label. On the part of the artists, they too become over excited when approached by ignorant investors. They hardly seek help before sealing deals. If the artists ask the necessary questions at the early stages, the sponsor will be forced to look for an expert in the field. But no, they rather sit and enjoy the services and when they see no improvement after a few years, they start crying foul play and attract the sympathy of the public on their case, of course, artists are the people with fans and fans are the majority so we will always see a situations of online bullying by fans and artists against the record labels. We've also seen situations where artists are ignorant and being exploited by record labels with a business mindset. The record labels lock the artists into contracts and slowly

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kill their talents till it reaches a level where the artist has to start picking the pieces of what is left off. There are some key points and clauses that an artist has to see in a contract before signing. If an artist starts housing & feeding allowances from a sponsor without a proper deal or agreement, then that is the beginning of failure and they will never really come to a compromise in the actual contract. However, there exist some very serious and professional record labels in the country and we've seen them do their best to push young artists to the limelight like Alpha Better Records, Stevens Music Entertainment, Empire Company, Big Dreams Entertainment, Blu Nation Recording etc. Shura of Stevens Music Entertainment, Tzy Panchak of Blu Nation Recording and Ko-C of Big D r e a m s Entertainment are among very few artists that h a v e penetrated t h e i n dustry within the past 2-3 years and are now making some real cash off their craft through bookings and digital distribution. The above points and many more explain the slow breakthrough of artists in the Cameroon music industry. The mother reason could be the lack of support and investment from the Cameroonian Ministry of Culture and government who as we know are the backbone of the most successful industries in the world. But seeing the successes of some other artists without this support, we understand that it is possible so long as the right amount of work and dedication is put in. Fans and followers should strive to accept new talent and think about the future of the industry. The old (former) generation should continue collaborating with the new comers to ensure a clean transition between the old, the established and the urban artists and to motivate the fans of the old generation music to love and support urban music. Artists have to show humility and gratitude when they are approached by sponsors and investors, while valuing their talent. Nobody is signing them to 'help' them, but rather it is a mutually beneficial relationship.


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