Q&A - Moses & Co

CUSTOMER Q&A

MOSES AND CO

Moses and Co Market Wholefoods is a family owned and run business that prides itself on service, product freshness and extensive variety.

By Tennille Giampietro

What type of products are currently on trend in your store?

Eco friendly products such as cleaning products, shampoo/conditioner bars, swag bags etc are on trend at the moment. Consumers have become more aware of sustainability and there is definitely a growing concern for our planet. People are becoming aware that even simple changes can make a difference. I have a strong feeling they will continue to be going forward.

What type of customers do you currently service?

Because we are located in South Melbourne, with a great central location, we tend to service a vast array of customers. Anything from locals, tourists, people on-the-go and everything in between. Moses’ favourites are the cute oldies.

PEOPLE ARE BECOMING AWARE THAT EVEN SIMPLE CHANGES CAN MAKE A DIFFERENCE. I HAVE A STRONG FEELING THEY WILL CONTINUE TO BE GOING FORWARD.

What is the most sort after product in your store and most sort after Kadac product in your store? Why do you think this product does so well?

The most sort after Kadac product, by far, is the Bragg Apple Cider Vinegar. The reason for it being so popular is that it is a fantastic product. Not only has it been around for many years and has been tried

and tested by many but customers love and trust the brand.

What promotions work in your store?

We generally find, limited time discounts tend to work the best in store. It usually works best when it involves a whole product category.

What promotions would you like to see more of?

Lotus has always been one of our best selling brands and will continue to be so. Any sort of promotions on Lotus is always going to be a hit.

Where do you see your business going long term?

At Moses And Co., we believe customer service should always be number one priority and this is what will set us apart from the bigger players in the market. By doing this we have been able to attract a niche market. This is what has kept our customers coming back and what we will continue to do so in the future.

What is the newest product in the market place that you are excited about?

We are really excited about introducing all the new home compostable packing that has started appearing in the market.

What category have you seen the largest growth and what category do you see future growth in?

Gut health has, without a doubt, seen the largest growth and will definitely continue to rise. This has included products such as the Lotus Fibre Cleanse, gentle protein powders and resistant starches and of course probiotics/prebiotics. People have become more aware of the importance of gut health.

What is your busiest time of the year and what do you do differently to support demand?

Busy periods will always vary depending on season, however, winter months are always the busiest as people tend to be at home cooking and experimenting in the kitchen. To support this, we always make sure the store is stocked up with the newest products to ensure we can give them exciting ideas and keep them coming back. Some of the best sellers are the Global Organics Soups.

What are your 5 top selling lines?

1. Bragg’s Apple Cider Vinegar 2. Our famous store-made natural

Peanut Butter 3. The delicious truly Free Range Willow Zen

Eggs from happy hens and farmers Kelvin & Kumi Slade 4. Lotus Organic Rolled Oats 5. Good Brew Kombucha on tap 