Portfolio - JSV 2025

SEBASTIAN VILLA Product + Apparel Design Portfolio - 2025 jvillamu@gmail.com +1 604 368 4879 British Columbia , Ca.

About me.

I’m a Product and Technical Apparel Designer with more than 10 years of experience in various design fields.

My journey has taken me through diverse design landscapes; from commercial furniture and store environments to exhibition spaces and interactive museums. Recently, my curiosity has shifted toward designing for the human form. This shift led me to pursue a Technical Apparel Design degree at KPU in Richmond, BC, where I’m exploring how technically designed apparel can function as both performance-driven tools and expressive forms.

This porfolio showcases some of my projects and skills developed during the Technical Apparel Design Program

PROJECTS

SKILLS

Jacket Wildlife Photographers

PROJECTS

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This project explores a market opportunity in technical apparel tailored for wildlife photographers. The research phase focused on identifying user needs, including storage solutions, quick access to essential gear, environmental protection, and seamless integration with photography equipment.

The slides presented here highlight the initial research, user analysis, and concept development aimed at designing a comprehensive system that addresses these challenges.

The project is ongoing and currently in the detailed design, technical development, prototyping, and testing phase.

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Chinese Hikers Capsule

PROJECTS

This project was an exercise in creating a capsule collection for an established brand, targeting a new or growing market.

For this, we developed a capsule for the emerging aesthetically driven Chinese female hikers.

This user group is new to hiking and highly values aesthetics, social media presence, brand recognition, and selfies.

Partnering with an established brand like Arc’teryx provided expertise, quality, and credibility while adapting to the “cute” aesthetics favored by this user.

At the same time, we maintained the technical and performance-driven characteristics that define the brand.

SKILLS

Our design team, ELEMENTA, developed a range plan for five styles, focusing on designing, developing, and prototyping the jacket and trousers.

This project provided valuable learning experiences in understanding user behavior, brand identity, market trends, and designing industry-standard range plans and technical illustrations.

Hand sketching is always my first approach to the design process.

From quick rough lines on paper to more refined digital sketches using Procreate on the iPad, I rely on sketching as the foundation of every project I’ve worked on.

Hand Sketching

SKILLS

PROJECTS

Whether it's apparel, railings, exhibitions, or interactive experiences, sketching is the primary way to communicate ideas, explore forms, and develop solutions for identified problems or opportunities.

Technical illustration is a fundamental skill in the technical apparel industry.

This skill is essential for creating capsule collections and tech packs during product development, enabling designers to refine construction details and general style of the garments.

Technical illustration

SKILLS

PROJECTS

During my studies at the Wilson School of Design, I developed a strong understanding of technical illustration using Adobe Illustrator.

Developing detailed tech packs has been a key part of my learning journey.

They serve as a crucial communication tool, helping vendors and stakeholders accurately interpret the design and achieve the desired outcome.

Tech Packs

SKILLS

PROJECTS

Tech packs specify construction details, dimensions, fabrics, and technical requirements to ensure that samples align closely with the intended design.

Pattern development

SKILLS

PROJECTS

Whether working with paper, Clo3D, or SolidWorks, I have developed foundational patternmaking skills that enable me to prototype and transform designs into functional mockups for fitting and testing.

Rapid prototyping, along with fundamental sewing and construction skills, is an essential tool in product development.

I have found that integrating prototyping throughout the design process helps refine the design direction. Even rough mockups and component tests provide valuable insights that significantly inform the development journey.

Rapid Prototyping

SKILLS

PROJECTS

It allows for the evaluation of design features, construction methods, and pattern modifications. Prototyping also enables garment testing in controlled conditions, fit assessment, and planning for future improvements.