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CANVA: The Revolution of the Graphic Design Industry
The importance of visual content to both businesses and consumers has grown in the modern digital age. Today, graphic design is essential in everything from social media posts to promotional materials because of its ability to grab people's attention and convey information clearly. However, not everyone possesses the proficiency or means to hire someone from the professional world. That's where Canva comes in, the gamechanging graphic design platform that revolutionized the industry of graphic design.
Canva was established in 2012 by Melanie Perkins, Cliff Obrecht, and Cameron Adams in Sydney, Australia. The site was developed with the intention of extending access to design to the masses. Canva has since expanded into a global powerhouse, serving more than 50 million users across 190 countries at a valuation of over $40 billion.
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Canva's intuitive interface is one of its most unique features. It is a free, user-friendly alternative to more complex graphic design programs like Adobe Photoshop, InDesign, or Illustrator. In fact, even those who do not have knowledge of graphic design can select from a range of premade templates and then simply drag-anddrop elements to personalize their creations. It’s that easy.
Canva stands out from the crowd thanks to its extensive collection of premade layouts, photos, and other graphics. Users can access over a million templates for use in everything like social media posts, presentations, flyers, and other promotional materials. You can also access thousands of stock images, illustrations, and icons that can simplify the process of finding and using visual elements in user designs.
If you avail of the pro version, your access to these graphic materials can be limitless! Imagine what you can do with just PHP 399 pro account. Should you want to pay a cheaper price, you can avail an educational account on Shopee which could range from 80-120 pesos.
Canva also lets you choose from several different export options, such as file formats and sharing services. Designs can be exported as PDFs, PNGs, or JPGs, or shared directly to services like Instagram, Facebook, and Twitter with minimal effort. You do not even have to export them to your files before uploading because you can now choose to schedule your post on any social media platform that you want. It’s that easy!
Canva has had a profound effect on the design industry by making design software accessible to anyone with an internet connection. Its accessibility, extensive library of templates and graphics, collaborative tools, and export options have made it a popular choice for users across industries and educational levels. Canva is expanding and improving rapidly, and that means it will continue to disrupt the graphic design industry for years to come.
