Screen Singapore 2011

A Celebration of Filmed Entertainment

Emerge. Pioneer. Shine.

About ScreenSingapore Centred as it is in the world’s fastest-growing region for filmed entertainment, ScreenSingapore presents a compelling proposition for premier films to be launched throughout Asia.

Additionally, Expo@ScreenSingapore is where international buyers, sellers and producers will trade content, ideas, expertise and entertainment technology in a vibrant marketplace situated in the heart of the Asia Pacific. Take a leading role in the extravaganza and be among the first to be involved in an unforgettable exchange of the freshest ideas and the most entertaining and imaginative of film events.

Expo@ScreenSingapore is a trade exhibition to provide a marketing platform; networking opportunities for suppliers, service providers, buyers and entertainment media professionals, as well as cinema operators, to discover business opportunities, partnerships and to engage in themed debates. The future of a promising and stellar film scene will be in Singapore. Take this shining opportunity to elevate your brand above the rest and to be associated with the very best motion pictures of the summer 2011.

ScreenSingapore 5 to 12 June 2011 Expo@ScreenSingapore 7 to 9 June 2011

Singapore’s strong infrastructure and capabilities as a hub for Asia Pacific distribution make the country well-placed to host this significant event and ultimately achieve a global significance similar to that of Cannes.

- Mr Greg Coote, Chairman of the board of ScreenSingapore

About the Film Market According to the latest Global Entertainment & Media Outlook 2010 published by Pricewaterhousecoopers in June, spending on movies and home entertainment in Asia Pacific will increase 7.2%, to reach $29.3 billion by 2014. This fertile ground is the defining indicator of cultural progress.

Leveraging on the growing interest in Asian content, the very strong theatrical marketplace and Singapore’s position as a globally connected regional gateway, ScreenSingapore will reinforce Singapore’s position as a prime global media capital.

This is an exciting time for the film industry in Asia.

With a growing pool of film makers, and vibrant and developing Arts scene here, ScreenSingapore will be a showcase of the diverse talents that we can find in the Asia Pacific region.

- Mr Wayne Duband, Wayne Duband Consulting

Glamour

and Glitter.

Why Singapore?

Singapore is a prominent red dot on the world map - larger than life in more ways than one. Perfectly positioned in the Asia Pacific, both geographically and culturally, ScreenSingapore brings together the values and cultures of many great traditions, creating a truly iconic film event that will stand out from the numerous other events around the region. Truly unique, Singapore is the newest fashion capital that forms a charming backdrop for the cultivation of celebrity culture. With the glamour and glitter of this exciting new phenomenon, a rising star will be unveiled before the international movie community – Singapore!

Singapore, with its conducive business environment, strategic location in the heart of Asia and strong intellectual property regime, has gained increasing recognition as an ideal location to do business. ScreenSingapore builds on these strengths and provides a greater impetus for the financing, making and distributing of media content, for the world’s audience. All eyes are on the majestic lion city as it prepares for the spectacular film event.

My continuous vision is to bridge Asia with Hollywood.

And with the capabilities of the West and personality, character and integrity of the East, Singapore is the perfect gateway for an international cinema event such as ScreenSingapore.

- Mr Ashok Amritraj, Chairman & CEO of Hyde Park Entertainment

Official Venue Resorts World™ Sentosa – Singapore’s first integrated resort – offers a whole new world of truly rewarding experiences.

Feast your senses on an array of non-stop entertainment, signature shopping experiences and culinary adventures at FestiveWalk™. Be awed by Voyage de la Vie™, the resort’s resident theatrical circus spectacular; then Ride The Movies® at the many exclusive attractions found only at the region’s first Hollywood movie theme park, Universal Studios Singapore®.

Or take pleasure in the comfort and luxury of any of our unique

world-class hotels. The luxurious Resorts World Casino™, with its blend of elegant interiors, captivating entertainment, sumptuous dining options and warm hospitality, provides you with the chance to play in style. For more information, please visit www.rwsentosa.com.

relish your name in the limelight.

Brand Investment

Be seen. Be heard. By being a partner of ScreenSingapore, the value and prestige of your products are enhanced. Take advantage of the sponsorship opportunities listed to leverage your presence and be recognised by the attendees of ScreenSingapore.

Association with an international event like ScreenSingapore puts your name on the world map, enhances your global brand recognition and propels the name of your brand to unprecedented heights.

Why Sponsor?

ScreenSingapore gives you immediate recognition as an industry leader. A great platform to showcase your latest services and products, it strengthens your existing bonds with your stakeholders and taps into unrivalled partnerships.

Your company will gain positive publicity and strong brand awareness with a measurable advertising value equivalent (AVE). Maximise this opportunity now and stay ahead of the competition, while the spotlight is shining on you.

We have sketched out the following sponsorship packages for your consideration, the details of which are open for discussion and tailoring to specific brands, whether consumer driven, Business to Business, Investor or Governmental Relations, or Arts orientated Philanthropic programmes.

co-title sponsor We are taking this special opportunity to invite you to step up and grace this high-profile debut with us. Imagine all the desirable media exposure and eyes on you. Through the sponsorship, you receive exclusive naming rights to the event’s tagline: A celebration of filmed entertainment.

With a sponsorship sum of S$5,000,000, you receive exclusive invitations for the entire ScreenSingapore and enjoy maximum visibility through featuring in numerous marketing channels. This branding association is a brilliant marriage encompassing Branding, Advertising, Public Relations and Networking that will place you as a notable player on the world stage. Your involvement will be highlighted throughout the campaign, offering you the recognition your partnership deserves.

The result will be a lasting impression. Your support and appreciation of the Arts will attract positive reviews in the area of Corporate Social Responsibility. Media coverage of all aspects of the event will guarantee you public awareness, as a result of your perceived involvement.

The sponsorship will also give you valuable access to other events of ScreenSingapore like celebrity receptions and parties, complimentary tickets to premieres and the awards gala, as well as high profile media events. The connections you make will greatly enhance your profile and offer you access to a wide range of fashionable venues and social occasions.

Exclusivity By invitation, 1 only

red carpet gala premieres presenting sponsor Fancy having your name or your company’s seen in the press and admired by many?

Simply take a walk down the hall of fame with us. Contribute a sponsorship sum of S$3,500,000 and receive an exclusive invitation to all Red Carpet Gala Premieres, which will reflect you or your company as sole sponsor. You can expect dazzling star-studded events, alongside A-list celebrities, enjoying critically and commercially acclaimed films from Hollywood and around the world. Your name will be known internationally through the advertising and media coverage and the sponsorship benefits include access to other events of ScreenSingapore and countless privileges.

Exclusivity

1 only

awards night sponsor ScreenSingapore is a time to honour and savour the fruits of film enterprise and achievements. To exhibit your appreciation for films and your encouraging support of the local film industry, sponsor an amount of S$250,000 and enjoy the numerous perks of sponsorship, including an exclusive invitation to the Awards Ceremony, your name in advertising and your recognised association with the cream of the world’s films and creative talent.

ScreenSingapore is a celebration of the heroes in our film industry. Join the select few at celebrity parties, gala premieres, media activities and, of course, the awards night itself.

The launch of ScreenSingapore is a significant landmark in the history of Singapore and its link with your brands provides an unforgettable experience for your target audiences.

Two’s company, and partnership with the international film industry will provide substantial benefits to you and the industry!

Exclusivity

1 only

red carpet gala premieres signature sponsor Get acquainted with glitz and glamour now. The red carpet can be your stage. Contribute a sponsorship sum of S$200,000 and you receive an invitation to each of the themed Red Carpet Premiere Screenings you have sponsored. In addition, you will receive from us a list of advertising entitlements.

Demonstrate your public endorsement of the world of glamour. As part of the Advertising and Public Relations programmes, you will enjoy extensive marketing exposure. Party like there’s no tomorrow, alongside film insiders during the celebrity parties, premieres, awards night and media activities.

Exclusivity Non-exclusive

conference sponsor Sponsor an amount of S$150,000 and it will be applied to the numerous elaborately designed and strategised marketing efforts that form the core of ScreenSingapore’s interface between the industry and the public. Complimentary tickets to the awards night and access to media activities will provide perfect opportunities for networking and the sharing of groundbreaking ideas. Have your name celebrated alongside other noteworthy names in a variety of industries.

Exclusivity

1 only

outreach opportunities Partake in a win-win situation with us. Contribute a sponsorship sum of S$50,000 and receive favourable publicity while we pay homage to talents in the film industry. This event allows you to reach a wide range of sophisticated and cultured audiences, who have an avid interest in the Arts, and will impress your name on the consciousness of today’s film consumers.

Exclusivity Non-exclusive

masterclass & workshops sponsor With a sponsorship sum of S$30,000 dedicated to Masterclasses and Workshops, you will enjoy numerous namechecks in the event’s various marketing elements.

ScreenSingapore serves as a platform for you to communicate your own marketing messages to your target audiences. Have your name recognised as a contributor to the thriving Arts scene in Singapore.

Exclusivity Non-exclusive

corporate sponsor For a minimum sponsorship sum of S$30,000, contributing to lanyards, conference folders and thumbdrives, you will receive repeated mentions in the numerous marketing efforts that follow. This golden opportunity and distinctive collaboration gives you a stepping stone towards consolidating your corporate image as hip and chic.

Exclusivity Non-exclusive

Party night sponsor With a tailored sponsorship sum that contributes to the parties and receptions on every Red Carpet Gala night, your consumers’ brand recall is enhanced through repetitive mentions in countless marketing elements. ScreenSingapore provides an indisputably distinguished social setting within which you can host a party to entertain your corporate clients. Such a memorable experience will hype up your style quotient and delight your corporate clients.

Exclusivity Non-exclusive

Hospitality Sponsor For a minimum sponsorship sum of S$30,000 that goes to the Hospitality Lounge within Expo@ScreenSingapore, your logo is featured in the on-site branding. It will be a themed lounge within the marketplace that will fulfill your entertainment needs and allow you to impress your customers by showing your presence in the right place and at the right time.

Exclusivity Non-exclusive

Screening Sponsor Your minimum sponsorship amount of S$30,000 will go towards catering for indoor and outdoor screenings, providing a remarkable experience that allows you to tap into that substantial target group – the movie enthusiasts.

Exclusivity Non-exclusive

official Sponsor The sponsorship profile ranges from Time pieces, Wardrobe, Cars, Drinks, Hair and Make-up, Sound, Credit Cards, Footwear, Jewellery & Accessories, Airline and even Spa. Impact your target audiences by having top-notch celebrities donning your products and enjoying your services. ScreenSingapore is the definitive event where all your dreams are woven and realised!

Exclusivity Non-exclusive

Week At A glance

Sunday 5 Jun

Full Day

Press Accreditation and Registration

Day 1

Day 2

Monday 6 Jun

Tuesday 7 Jun Exhibition

Registration

Trade Screening

Conference

Morning

Afternoon

Press Conference

Evening

Opening / Welcome Reception

Conference

Red Carpet Premiere Screening

Red Carpet Premiere Screening

Don’t Take A Backseat.

Front it!

Day 3

Day 4

Day 5

Day 6

Day 7

Wednesday 8 Jun

Thursday 9 Jun

Friday 10 Jun

Saturday 11 Jun

Sunday 12 Jun

Exhibition

Exhibition

Trade Screening

Trade Screening

Public Screening

Public Screening

Public Screening

Workshop/Forums

Workshop for Students/Industry

Public Screening

Public Screening

Red Carpet Premiere Screening

Red Carpet Premiere Screening

Red Carpet Premiere Screening

Masterclass

Masterclass

Awards Ceremony & Dinner

Public Screening

Press Conference (wrap up)

Conference

Red Carpet Premiere Screening

Workshop for students/industry

Red Carpet Premiere Screening

*Programme subject to change

You matter.

Board of ScreenSingapore Chairman of Board of ScreenSingapore

Greg Coote Chairman Latitude Entertainment

Members of Board of ScreenSingapore

Ashok Amritraj Chairman and CEO Hyde Park Entertainment

Christopher Chia Chief Executive Officer Media Development Authority of Singapore Dennis Davidson Chairman DDA Consulting

Wayne Duband Wayne Duband Consulting

Shekhar Kapur Award-winning Director and Producer

Michael Werner Chairman Fortissimo Film Sales

Host:

Formed in 2003, the Media Development Authority of Singapore (MDA) plays a vital role in transforming Singapore into a Trusted Global Capital for New Asia Media. MDA spearheads initiatives that promote industry growth in film, television, radio, publishing, music, games, animation and Interactive Digital Media. At the same time, in ensuring clear and consistent regulatory policies and guidelines, MDA helps to foster a pro-business environment for industry players and increase media choices for consumers.

For more information, visit www.mda.gov.sg and www.smf.sg

Organiser:

Singapore Airshow & Events (SAe) specialises in organising and managing conferences, exhibitions and trade events of strategic nature. It has built a strong portfolio in aerospace and defence with the highly successful Singapore Airshow, Asia’s largest and one of the top three aerospace and defence exhibitions in the world, and IMDEX Asia, the leading maritime defence exhibition in Asia. SAe’s expertise also extends to the government and lifestyle sector in key events like the Singapore International Water Week, World Cities Summit and ScreenSingapore.

For more information on SAe, visit www.singaporeairshow.com

Supported by:

Held in:

Proudly associated with:

Contact Us

Exhibition Space Bookings and Sponsorship Opportunities: Ms Monica Lim Senior Sales Manager Tel: +65 6542 8660 (ext. 162) Fax: +65 6542 8683 Email: monicalim@screensingapore.com.sg General Information: Ms Daphne Yeo Changi Airport Terminal 2 Level 3 #038-017 Singapore 819643 Tel: +65 6542 8660 (ext. 161) Fax: +65 6542 8683 Email: info@screensingapore.com.sg

www.screensingapore.com.sg