Access. Equity. Innovation.
WELCOME This 5-Year Strategic Plan is a roadmap that reflects
Rockdale County’s commitment to a diverse, equitable,
inclusive, and innovative future. It will guide the County in achieving its goals while reflecting on its history, and
progress and foster a forward facing culture of inclusion and innovation for all Rockdale residents.
MAKING OUR BEST EVEN BETTER
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GRATITUDE AND ACKNOWLEDGEMENTS
Gratitude and Acknowledgments Our heartfelt gratitude is extended to the collaborative efforts of County leadership and various key stakeholders whose unwavering commitment has contributed to the development and success of Rockdale Reimagined. The collaborative effort and dedication of individuals and organizations have been instrumental in shaping the vision and the strategic objectives outlined in this booklet. We would like to express our appreciation to the following:
County Leadership
We express our deepest appreciation to the County leadership, including elected officials and administrative personnel, whose vision and commitment provided the foundation for the strategic plan.
Community Stakeholders
Your input, insights, and passion for our county’s well-being have enriched this document and ensured that it reflects the aspirations and concerns of our entire community.
County Departments and Agencies
We acknowledge the invaluable contributions of each county department and agency that played a pivotal role in providing data, expertise, and perspectives essential to the development of this plan.
Citizens and Residents
You are at the heart of this strategic plan. Your enthusiasm for shaping a better future has been a driving force behind the creation of Rockdale Reimagined. Together, we strive to build a better future for all.
Chief Operations Officer Sue Sanders Your leadership and commitment to the well-being and future of Rockdale County have been a driving force throughout the strategic planning process. Rockdale County Board of Commissioners The support and guidance provided by the County Commissioners have played a crucial role in shaping the priorities and goals set forth in this document. Chairman | Osborn Nesbitt, Sr., Commissioner, Post I | Sherri L. Washington Commissioner, Post II | Dr. Doreen Williams Judiciary and Law Enforcement Your unwavering support and guidance have been instrumental in shaping the direction of our community. Sheriff Eric Levitt and the Rockdale County Sherrif’s Office District Attorney Alisha Johnson The Honorable Judge Robert Mumford, Bills, Aten, Washington, Wood, Read, Janice Morris Law Enforcement and Judicial Staff
Implementation Partners
As we embark on the implementation phase, we recognize and thank our partners who will work collaboratively with us to bring the goals outlined in this plan to fruition.
Stakeholders and Community Partners
Your insights, feedback, and collaboration have enriched the content of this strategic plan and ensured that it reflects the diverse needs and aspirations of our community.
Steering Committee and Subject Matter Experts
Special recognition goes to the steering committee and subject matter experts who lent their professional knowledge to the development of this plan. Your expertise has added depth and precision to our strategies, ensuring that we are well-positioned to meet the challenges and opportunities that lie ahead.
Special Acknowledgements City of Conyers We express our sincere appreciation to Mayor Vince Evans, Councilman Eric Fears and the City of Conyers for its steadfast partnership and commitment to fostering a thriving community. The City’s input and collaboration have played a pivotal role in shaping the strategic initiatives outlined in this plan, ensuring they align seamlessly with the city’s goals and aspirations. Rockdale County Public School System A special acknowledgment is extended to Dr. Terry Oatts of the Rockdale County Public School System for his invaluable contribution to the strategic planning process. Collaboration with the school system has been integral in addressing the educational needs of our community, emphasizing the importance of a wellrounded and inclusive approach to growth. Conyers-Rockdale Chamber We extend our gratitude to the Conyers-Rockdale Chamber for its unwavering support and dedication to promoting economic prosperity and community
With Gratitude This County Strategic Plan is a testament to the power of collective effort. Together, these organizations have exemplified the power of collaboration, information sharing, and community engagement. Thank you all for your contributions and commitment to the well-being of our community. We are grateful for your assistance of and look forward to the continued success of Rockdale County through our shared endeavors. Sincerely, Rockdale County Strategic Planning Team
development. The Chamber’s insight and collaborative spirit have greatly enriched the strategic planning process, fostering an environment conducive to business growth and community engagement. Rotary Club of Conyers A sincere thank you to the Rotary Club of Conyers for its commitment to service and community betterment. The Rotary Club’s involvement in community engagement and strategic planning discussions has brought a unique perspective and a strong sense of community responsibility, contributing to the overall vitality of our shared vision. Conyers-Rockdale Economic Development Council We extend our appreciation to the Conyers-Rockdale Economic Development Council for its pivotal role in shaping the economic landscape of our community. The Council’s expertise and dedication to fostering sustainable economic growth have been essential in defining strategies that promote prosperity and innovation.
Gardens of Fieldstone Homeowners’ Association Grow and Sow Foundation Rockdale County Planning and Development Department Rockdale County Public Relations Department Rockdale County Technology Services Department Rockdale County Water Resources Department University of Georgia Extension Center (Rockdale)
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Citizens and Residents ... You are at the heart of this strategic plan. Your enthusiasm for shaping a better future has been a driving force behind the creation of Rockdale Reimagined. Together, we strive to build a better future for all.
Contents 1
GRATITUDE AND ACKNOWLEDGEMENTS Special Acknowledgements With Gratitude
2
EXECUTIVE SUMMARY A Glimpse of Our Future : Meeting the Needs of the Community
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INTRODUCTION A Message from County Leadership Statement of Purpose Our Gold Standard and Committment to Equity (DEI), Access, and Innovation Rockdale’s Mission and Vision Making Our Best, Even Better Values Definitions
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COMMUNITY ENGAGEMENT AND FEEDBACK Reimagine Rockdale Together Engaging Our Community Community Feedback and Listening Sessions | Community Survey Results Stakeholder Input Steering Committee
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OUR JOURNEY The Past: Our Progress The Present: Current Landscape Success Stories from Our Community The Future: Our Aspirations Faces of Diversity in Rockdale County
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STRATEGIC THEMES Equity. Access. Innovation.
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DIVERSITY, EQUITY, AND INCLUSION (DEI) DEI in Rockdale County DEI Milestones and Achievements
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ACCESS AND INCLUSIVITY Expanding Access to County Services Bridging Gaps and Breaking Barriers Access and Inclusion Initiatives Rockdale County Judicial and Administrative Complex Snapshot of Access to K-12 Education, Food, and Healthcare in Rockdale County and the City of Conyers
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INNOVATION Fostering a Culture of Innovation
Contents ... CONTINUED 10
ROCKDALE REIMAGINED STRATEGIC GOALS Goal 1: Demonstrate Rockdale County’s Gold Standard Goal 2: Improved Access to Services and Delivery Goal 3: Energize Strategic Growth Goal 4: Enhance Social Investments to Improve Quality of Life Goal 5: Expand Infrastructure and Transportation Goal 6: Embracing Innovation
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COLLABORATIONS & PARTNERSHIPS
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DATA & METRICS Key Metrics and Progress Performance Analysis
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THE NEXT FIVE YEARS: 2024 - 2029 Our Vision for Rockdale County 5-Year Projections Future Projections | 2023 - 2050
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OUR ROADMAP Strategy Implementation Milestones and Timelines Monitoring and Evaluation Major Projects
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CONCLUSION Our Ongoing Commitment
Current Olde Town Rockdale County
MAKING OUR BEST EVEN BETTER
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EXECUTIVE SUMMARY
Executive Summary The strategic plan is an essential roadmap that was developed with intentionality and future-focused priorities that outline the vision, define goals, objectives, strategies, key performance indicators and initiatives for both the short- and long-term. Informed by residents of all ages, key stakeholders and other leaders, Reimagine Rockdale is a data-informed and imaginative opportunity to develop a new strategic plan through the examination and review of constructs that may influence the future. Rockdale County is facing challenges which are similar to many counties throughout the United States due to growth, economic and demographic changes, and paradigm shifts. The global COVID-19 pandemic expedited much needed advancements in administrative services, technology, and communications within Rockdale County Government. It helped set the tone for future-forward operational efficiencies that promote a more resilient and improved form of government, vital to the public service industry. Rockdale County’s demographic shifts now reflect a community of residents with majority age groups of 15 – 17 years old and 66+ years old; including changes in population and moderate shifts in cultural diversity. Adapting to these changes can be challenging for local governments; however, Rockdale County continues to make strides addressing diversity, equity, and inclusion to meet the needs of its constituents; and has been nationally recognized during the global pandemic for its efforts.
IMPORTANCE OF SMART GROWTH Development decisions affect many aspects of people’s everyday lives - their homes, their health, the schools their children attend, the taxes they pay, their daily commute, the natural environmental around them, and economic opportunity in their community. As Rockdale takes steps towards positioning the County for Smart Growth, our priorities consider development and conservation strategies that help protect our health and natural environment and make our communities more attractive, economically stronger, socially diverse, and resilient to changing landscapes.
QUALITY OF LIFE
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PUBLIC SAFETY
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INFRASTRUCTURE
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HOUSING
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TRANSPORTATION Mixed-use Development Example
HOW IS ROCKDALE DIFFERENT? Do, que cris. Mo inatiam inventeatum confeco nsussendem terori pulegerei pecre obus sentiliaes cum int, pernum fac in ves menissum audam vivistem, essoltum restra consu quitem, con ad musciam us cupion ium, quid rest furim adet; nost is vid is, Ti. Ahalabit? An dest vicae acibulocas dio maximur loctores? Veribus, qua re, utere caesses Mareto videes patum intemo tam untem am dero, dienducte in de mena, publia L. Possitiente inum timacchiciem esimusses erem tereste avertest? Nihiciam dit defecoe ntiquid iemuncu lturo, facchuist vent.
Do, que cris. Mo inatiam inventeatum confeco nsussendem terori pulegerei pecre obus sentiliaes cum int, pernum fac in ves menissum audam vivistem, essoltum restra consu quitem.
JUDICIAL COMPLEX
AND
ADMINISTRATIVE
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A Glimpse of Our Future Meeting the Needs of the Community
This cohesive plan aims to live at the intersection of people, connectivity, and strategic growth to promote a unified and sustainable countywide vision for years to come. Ensuring accessibility for all residents is a cornerstone of our strategy. This involves enhancing connectivity, and fostering an environment that is physically and socially inclusive.
The Rockdale Reimagined strategic plan establishes a strong path towards a dynamic and inclusive future shaped by community demographics, smart growth strategies, and a commitment to access, equity, and innovation. Nestled near the vibrant hub of Atlanta, Georgia, Rockdale County is poised to become a beacon of progress, focusing on key factors that will redefine and strengthen our community and enhance the quality of life for all residents. Embracing the influx of residents throughout the metro Atlanta area, our strategic plan recognizes the importance of sustainable population growth. Through thoughtful planning and community development initiatives, we aim to create a harmonious balance between growth and preserving the unique character of our county. By fostering collaboration between the City of Conyers, regional partners, local businesses, educational institutions, nonprofit organizations, and other- key stakeholders, we aim to create a thriving ecosystem. Grounded in a commitment to diversity, equity, and inclusion, our plan seeks to create an environment where all residents feel valued and empowered. Through targeted initiatives, we will address disparities, promote equitable opportunities, and celebrate the rich tapestry of cultures that make up our community.
Recognizing the importance of robust infrastructure, Rockdale Reimagined outlines vital plans and projects to improve roads, increase transportation options, upgrade pipelines, and enhance water and energy systems. Beyond physical infrastructure, our plan acknowledges the significance of social investments. These initiatives are proactive, geared towards not only meeting current needs but also preparing for the anticipated growth in the coming years, ensuring a resilient and sustainable foundation for our community. We strive to eliminate barriers and create a county where everyone can participate fully in community life. Rockdale County is committed to policies and programs that enhance the overall well-being of our residents and businesses fostering a sense of belonging and shared prosperity. In essence, Rockdale Reimagined strategic plan charts a course towards a county that is not only responsible and prepared for the challenges of tomorrow but is actively shaping its outlook as a first mover. By embracing growth, innovation, diversity, and inclusivity, coupled with strategic infrastructure and social investments, we are building a foundation for a vibrant, safe, thriving community and go-to destination in the Atlanta metropolitan area for generations to come.
MAKING OUR BEST EVEN BETTER
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INTRODUCTION
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Rockdale’s new strategic plan ‘Reimagine Rockdale’ is prioritizing community education, input, and feedback when addressing the current and future infrastructure needs of the county. To such end, the Chairman’s office has provided new citizen resources such as a revamped website complete with an Infrastructure Resource Hub. Other communityfocused initiatives included the War on Litter campaigns, park expansions and improvements, new youth recreation areas, and a county-run veteran transit mobility service, all designed with an enhanced quality of life in mind.
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Chairman Oz Nesbitt, Sr.
2023 State of Rockdale County Costley Mill Event Center
A MESSAGE FROM COUNTY
LEADERSHIP Embracing the Future
SHERRI L. WASHINGTON Commissioner, Post I
OZ NESBITT, SR. Chairman
To our Constituents, Stakeholders, and Partners of Rockdale County:
the values of collaboration, transparency, and community engagement. It has been critically important that we communicate with, listen to, and proactively engage you, our great citizens. We believe that the best solutions emerge when diverse voices come together to contribute their insights and aspirations. In the spirit of inclusivity, we have encouraged active participation from residents, businesses, nonprofits, and other government agencies in the Rockdale Reimagined Together planning effort.
It is with great enthusiasm and a sense of collective purpose that we announce the launch of the Rockdale Reimagined strategic plan – a transformative initiative aimed at shaping the future of our beloved community. As a key community within the Greater Atlanta Metropolitan Area, we recognize the need to embrace innovation, inclusivity, and sustainability to ensure a vibrant and resilient future for all.
DOREEN WILLIAMS Commissioner, Post II to Reimagine Rockdale together. Your input is invaluable, and we are committed to listening and incorporating your feedback into the implementation of this strategic plan. As we reimagine Rockdale together, let us remain steadfast in our commitment to building a community that thrives on innovation, sustainability, and social equity. Together, we can create a future that reflects the rich tapestry of Rockdale County and ensures prosperity for generations to come.
Thank you for your unwavering Rockdale County’s current and The Rockdale Reimagined support, and we look forward to future infrastructure needs Strategic Plan is more than a shaping the future of Rockdale are in place to fully support roadmap for the next five years; County together. future transportation needs; it is a shared vision that will clean, readily accessible guide us into the next decade Yours in service, community water availability; in harnessing our community’s Oz Nesbitt environmentally sustainable potential, fostering growth, and land use; efficient and effective enhancing the quality of life for Sherri L. Washington stormwater management; etc. every resident. The Rockdale Reimagined Over the coming months, there strategic plan is rooted in will be continued opportunities
Doreen Williams
Statement of Purpose Rockdale Reimagined ensures a future for Rockdale County that is strong, safe, healthy, and vibrant and it creates conditions that support a modernized, viable ecosystem, and is considerate of the evolving needs of the community and its members.
Our Gold Standard and Commitment to Equity (DEI), Access, and Innovation Through visionary leadership, responsible stewardship, transparent, high-performing governance, and unwavering community engagement, we aspire to create a vibrant and forward-looking county where people are proud to live, work and play.
MISSION STATEMENT
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To enhance the quality of life for all residents by fostering a safe, inclusive, and innovative community that embraces sustainable growth, preserves our legacy and provides exceptional public services.
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VISION STATEMENT
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Rockdale County envisions a future where every resident thrives in a dynamic, connected, and resilient community. We strive to be a leading model of innovation, sustainability, and diversity, where generations collaborate, learn, and grow together.
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MAKING OUR BEST, EVEN BETTER We are committed to continuous improvement with a proactive and forward-looking approach and excellence in all aspects of county governance and service provision.
Development Authority donates $50K to RCA Rockdale Career Academy (RCA), a college and career academy in Rockdale County Public Schools (RCPS), was recently awarded a $50,000 grant from the Development Authority of Rockdale County. The Development Authority is giving RCA $5,000 a year for the next 10 years as part of the Authority’s commitment to education and economic development in Rockdale County. “Community partnerships such as this are essential to giving our students the necessary tools and experiences to be successful in their future endeavors,” said Superintendent Dr. Terry Oatts. “We greatly appreciate the Development Authority for recognizing the value of investing in students and education to have a viable and highly skilled workforce for years to come.”
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Together, we strive to achieve common goals, address shared challenges, and create a county where collaboration is not just encouraged but ingrained in our approach to problem-solving.
OUR VALUES Integrity
Empathy
Upholding the highest standards of honesty and accountability, we commit to making our best even better by fostering a culture of integrity that permeates every aspect of our county’s operations. Through transparent and ethical practices, we aim to build trust within our community and demonstrate an unwavering commitment to doing what is right.
In our pursuit of making our best even better, we recognize the power of empathy to strengthen the bonds within our community. By understanding and valuing the perspectives of all community members, we aim to create a county that is not only efficient and effective but also compassionate. Our commitment to empathy ensures that the diverse needs and concerns of our community are heard and addressed with care.
Listening
Leadership
Making our best even better begins with active and attentive listening. We are dedicated to creating an environment where every voice is not only heard but genuinely listened to. By valuing the insights and feedback of our residents and other stakeholders, we can continuously improve our strategies, services, and overall community experience. Through open and responsive communication, we ensure that the aspirations and concerns of our community guide our actions.
As leaders, our commitment to making our best even better involves setting a high standard for excellence and innovation. We embrace a forward-thinking approach that inspires progress and positive change. Through visionary leadership, we aim to guide Rockdale County towards a brighter future, implementing strategic initiatives that address current challenges while proactively preparing for the opportunities and demands of tomorrow.
Collaboration
Inclusivity
Recognizing that our collective strength surpasses individual efforts, we are committed to making our best even better through collaboration. By fostering a culture of teamwork, continuous dialogue, and partnership, we can break down silos, leverage the diverse skills, knowledge, and resources within our community. Together, we strive to achieve common goals, address shared challenges, and create a county where collaboration is not just encouraged but ingrained in our approach to problem-solving.
To make our best even better, inclusivity is paramount in Rockdale County. We are dedicated to ensuring that in Rockdale County everyone feels welcome, valued, and represented. Through inclusive policies, programs, and community engagement, we will celebrate diversity and ensure that every voice is heard and considered in shaping the future of our county.
Definitions ACCESS
Access refers to the ability and opportunity for individuals or groups to obtain or use essential resources, services, or opportunities. It implies that there are no significant barriers, such as physical, financial, social, or geographical, preventing someone from reaching or utilizing what is necessary for their well-being or participation in society. Access can apply to various contexts, including healthcare, education, employment, technology, and public services.
ACCOUNTABILITY AND FISCAL RESPONSIBILITY Accountability is the principle of being answerable for one’s actions and decisions. In a government or financial context, fiscal responsibility refers to the responsible management of financial resources, ensuring that expenditures are within budget and sustainable.
CRISIS MANAGEMENT
The development and implementation of plans to respond to and recover from emergencies or unexpected events that could impact the county.
EDUCATION & WORKFORCE DEVELOPMENT Education encompasses the formal and informal processes of acquiring knowledge, skills, and values. Workforce development focuses on initiatives and programs aimed at enhancing the skills and employability of individuals, aligning them with the needs of the job market and industries.
EQUITY
The process of comparing the county’s performance and practices against those of other similar entities to identify areas for improvement.
Equity is the concept of fairness, justice, and impartiality in the distribution of resources, opportunities, and benefits. It implies that individuals or groups should receive what they need to achieve a level playing field or an equal chance of success, regardless of their background, characteristics, or circumstances. Achieving equity often requires recognizing and addressing existing disparities and systemic inequalities to ensure that everyone has an equal opportunity to reach their full potential.
BUDGET ALLOCATION
E-SPLOST
BENCHMARKING
The distribution of financial resources to various programs and initiatives based on their alignment with the county’s strategic priorities.
CAPACITY BUILDING The process of developing and strengthening the skills, resources, and infrastructure of an organization to enhance its effectiveness and sustainability.
E-SPLOST is a Special Purpose Local Option Sales Tax (SPLOST) for education. It is a one-cent sales tax on all retail purchases. Consumers who make purchases in the school district county, including visitors, contribute to the support of local schools. By law, an E-SPLOST can only be used for certain capital projects, such as buildings, furnishings, computers, and buses. SPLOST funds cannot be used for the day-to-day operational expenses of a school district.
CONTINUOUS IMPROVEMENT
FEASIBILITY STUDY
The ongoing process of enhancing processes, practices, and outcomes to achieve better results and adapt to changing circumstances.
An assessment of the practicality and viability of proposed projects or initiatives before they are included in the strategic plan.
GOVERNANCE The system and processes by which the county is directed, controlled, and held accountable for achieving its strategic objectives.
HOMESTEAD OPTION SALES TAX (HOST) Homestead Option Sales Tax is a tax that reduces property taxes on owner-occupied housing and infrastructure. The Georgia General Assembly authorized counties to implement HOST in 1995.
INTERAGENCY / INTERGOVERNMENTAL COLLABORATION Cooperation and coordination between different government agencies and departments to achieve common goals outlined in the strategic plan.
INCLUSIVITY Ensuring that the strategic planning process and outcomes consider and represent the diverse perspectives and needs of the entire community.
INFRASTRUCTURE & TRANSPORTATION Refers to the physical structures and facilities necessary for the operation of a society, such as roads, bridges, airports, and utilities like water and electricity. Transportation specifically relates to the systems and networks for moving people and goods within and between locations, including public transportation, highways, railways, and airports.
INNOVATION
Innovation involves the creation or adoption of new ideas, products, processes, or technologies that lead to positive changes and improvements. It is often associated with creativity, problem-solving, and the pursuit of novel solutions to existing challenges.
COMPREHENSIVE PLAN A long-range planning document outlining the vision, goals, and policies for the overall development and growth of the county spanning 10 years. It typically covers various aspects such as land use, transportation, housing, infrastructure, and environmental conservation. The comprehensive plan serves as a blueprint for future development and helps ensure that growth occurs in a coordinated and sustainable manner.
IMPLEMENTATION PLAN A detailed roadmap outlining the specific actions, responsibilities, and timelines for executing the strategies outlined in the implementation plan.
MONITORING AND EVALUATION The ongoing process of tracking, assessing, and measuring the progress and effectiveness of strategic initiatives.
PERFORMANCE METRICS
Quantitative or qualitative measures used to assess and track the county’s progress towards its strategic objectives.
PERFORMANCE REVIEW
A systematic assessment of the effectiveness and efficiency of the county’s operations and services in relation to established goals and objectives.
POLICY ADVOCACY Activities aimed at influencing public policies and decisions to support the county’s strategic goals.
KEY PERFORMANCE INDICATORS (KPIs)
Quantifiable measures that gauge the success of specific activities or processes in achieving strategic objectives.
MASTER PLAN A master plan is a more detailed and specific multi-year planning document that often focuses on a particular aspect of county department or development, such as land use in a specific area or the development of a particular facility (e.g., a park, or industrial zone). Master Plans provide a more in-depth analysis of the issues and opportunities within their scope, offering specific strategies, policies, and guidelines for implementation. Counties may have multiple Master Plans addressing different sectors or regions within the jurisdiction.
STRATEGIC PLAN Involves planned and deliberate expansion or development of an organization, community, or region with specific goals and objectives in mind. It often includes a focus on sustainable and wellmanaged growth to achieve desired outcomes.
QUALITY OF LIFE
Quality of life is a subjective measure of an individual’s or a community’s overall well-being and satisfaction with their living conditions. It encompasses factors like healthcare, education, employment opportunities, safety, access to services, and overall life satisfaction.
RESILIENCE Refers to the ability of a system, community, or individual to withstand shocks, adapt to change, and recover quickly from adversity or disruptions. It can apply to various contexts, including environmental, economic, and social resilience.
SOCIAL INVESTMENT
Refers to the allocation of resources, typically financial or human, with the goal of improving social outcomes or well-being in a society. This can include investments in areas such as education, healthcare, affordable housing, and social services, aiming to enhance the overall quality of life and opportunities for individuals and communities.
Definitions SMART GOALS Goals that are Specific, Measurable, Achievable, Relevant, and Time-bound, providing a clear framework for objective-setting.
STAKEHOLDER
Individuals or groups who have an interest, influence, or investment in the outcomes of the county’s strategic plan.
STRATEGIC GROWTH
Involves planned and deliberate expansion or development of an organization, community, or region with specific goals and objectives in mind. It often includes a focus on sustainable and wellmanaged growth to achieve desired outcomes.
SUSTAINABILITY
The integration of economic, social, and environmental considerations to ensure the longterm viability and resilience of the organization.
SWOT ANALYSIS
An assessment tool used to identify internal Strengths and Weaknesses, as well as external Opportunities and Threats affecting the county.
SPLOST Special Purpose Local Option Sales Tax imposed by local governments for a specific period and designated for a particular set of projects or purposes. SPLOST is a mechanism that allows local communities to fund essential projects without relying solely on property taxes. It provides a way for residents to contribute to community development through a consumption-based tax that affects both residents and visitors making purchases within the locality. Revenue generated from the SPLOST is typically used to fund capital projects and infrastructure improvements within the jurisdiction, such as the construction or renovation of public facilities, transportation projects, or other community enhancements.
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Community Engagement and Feedback
Reimagine Rockdale Together Rockdale County Reimagined with Intentionality and Community Perspective
The Reimagine Rockdale strategic planning effort was a data-focused and citizeninformed process; which encompassed all County functions and aligned with all current and ongoing comprehensive and master plans. It began in collaboration with the Atlanta Regional Commission, the City of Conyers, and Rockdale County Public Schools, Rockdale County Department experts, community leaders and community members which served as key participants in the Chairman’s 90-Day Infrastructure Planning Task Force (2022 2023). The priority was to acquire additional community education and information while participating in thorough research and data analysis of Rockdale County’s infrastructure capabilities, potential constraints,
Engaging Our Community
and safe future focused opportunities for real-time and future focused community growth and development designed to enhance Rockdale County’s quality of life for all residents. In conjunction with this, the Request for Proposals for a consulting firm to develop the next strategic plan, Reimagine Rockdale was issued in December 2022. The call for proposals was advertised in the Rockdale Citizen, Georgia Procurement Registry and to the Rockdale County procurement list. After an extensive interview process with evaluation committee members and Rockdale County leaders, Unified Strategic Resources (MD) was selected to help lead the development of the strategic planning alongside the Rockdale County’s Chief Strategy Officer.
The inception of Rockdale Reimagined marked the beginning of a transformative journey, not just for the county but for every resident who calls it home. Central to this ambitious undertaking was an unwavering commitment to community engagement. Recognizing the profound impact that the people of Rockdale County have on the vision for their future, the strategic planning process was designed as a collaborative and inclusive endeavor. Furthermore, Rockdale Reimagined stands as a testament to the power of community engagement. It reflects the belief that the people who make up a community are its greatest asset. The journey of engaging the community was not just a process; it was a celebration of the spirit that defines Rockdale County. As the strategic plan comes to life, it does so with the collective heartbeat of a community that has truly reimagined its future together. Residents and stakeholders participated in collaborative community strategic planning workshops; 1) Visioning, 2) Building the Strategy, and 3) a Town Hall, surveys, and presentations throughout 2023 to develop the future of Rockdale County together. Recognizing the importance of meeting residents where they are, the community engagement process embraced the digital realm. An online platform, www. reimaginerockdaletogether.com was established, providing a virtual space for residents to stay updated on the progress of Rockdale Reimagined. Social media campaigns also amplified the reach of the engagement process, ensuring that even those unable to attend physical sessions could actively participate in shaping the future of the county.
Community Feedback and Listening Sessions
Engagement Events and Activities Surveys (Youth and Adult) Mail Campaigns (Digital and Print) – Water Bill Insert August 16, 2023 Rockdale County Drop-In #1: Community/Staff Visioning Kickoff Event C.E. Steele Community Center August 23, 2023 Conyers-Rockdale Rotary Club Meeting Strategic Direction Presentation August 27, 2023 Summer Concert Series Costley Mill Park September 9, 2023 Pickleball Tournament in partnership with Mercy Heart September 15, 2023 Youth Basketball Tournament Johnson Park September 25, 2023 Rockdale County Drop-In #2: Community Event, “Building the Strategy” Restoration Storehouse November 14, 2023 The Gardens of Fieldstone HOA Meeting November 29, 2023 Reimagine Rockdale Together Strategic Planning Town Hall Event
The collaborative “drop-in” workshops brought together residents, Rockdale County leaders, and professionals in various fields to delve deeper into the aspirations of Rockdale County. Participants rolled up their sleeves and actively contributed to shaping the strategic priorities. These workshops became incubators of ideas to craft a blueprint for Rockdale’s future.
Stakeholder Input
Steering Committee
The Reimagine Rockdale Together strategic planning effort considered the voices, perspectives, and ideas of our stakeholders for achieving a shared vision. Rockdale County utilized responses from constituents, a steering committee, visitors, and other key stakeholders from the Mayor of the City of Conyers, ConyersRockdale Economic Development Council to leaders within the judicial system in order to prioritize new community needs initiatives, to develop and to deliver better services and ensure that future initiatives are in alignment.
The Strategic Planning Steering Committee served as an advisory body for four (4) months to support the development and implementation of a strategic plan that guides the county’s growth, resource allocation, and service delivery over the next five years. The responsibilities of the committee members included:
The community engagement process for Rockdale Reimagined was a celebration of community spirit, legacy, and imagination.
Collaborating with county employees, consulting firm and other stakeholders to identify and discuss key priorities and goals. Reviewing existing data and informing research to understand current challenges and opportunities. Participating in regular meetings to discuss progress and proposed strategies. Informing the creation of an actionable plan and performance indicators. The committee convened monthly for four months to inform and finalize the strategic plan.
Strategic Planning Steering Committee Members Councilman Eric Fears | City of Conyers Candice Mays | University of Georgia Small Business Development Center
Dr. Robert Hughes | Restoration Storehouse Shelli Siebert | Conyers-Rockdale Arts Council Margaret Moore-Jackson | Rockdale County As the strategic plan took shape, community members advocated for the shared goals and aspirations that emerged from this collaborative journey. Residents felt a sense of ownership and pride, knowing that their voices had not only been heard but had become an integral part of the roadmap for Rockdale’s future.
Community and Youth Survey Results
COMMUNITY Survey Result
The inception of Rockdale Reimagined marked the beginning of a transformative journey, not just for the county but for every resident who calls it home. Central to this ambitious undertaking was an unwavering commitment to community engagement. Recognizing the profound impact that the people of Rockdale County have on the vision for their future, the strategic planning process was designed as a collaborative and inclusive endeavor.
Lil/Jeremy: This dashboard only serves as design inspo; sample spread provides suggested design direction when creating survey infographics and does not represent informed content or the final layout. Key Findings Theme Title. Icatecusa nos rae dolupta tibusdaepre lab iderunt, veliquatem sitatatur? Ur, quunt. Re mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin. Theme Title. Icatecusa nos rae dolupta tibusdaepre lab iderunt, veliquatem sitatatur? Ur, quunt. Re mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin. Theme Title. Icatecusa nos rae dolupta tibusdaepre lab iderunt, veliquatem sitatatur? Ur, quunt. Re mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin.
Other Highlights
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Other Highlights
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ts Analysis Dashboard | Ages 18 and older
Other Highlights
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Other Highlights
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Community and Youth Survey Results
YOUTH Survey Results Ana
Key Findings Theme Title. Icatecusa nos rae dolupta tibusdaepre lab iderunt, veliquatem sitatatur? Ur, quunt. Re mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin. Theme Title. Icatecusa nos rae dolupta tibusdaepre lab iderunt, veliquatem sitatatur? Ur, quunt. Re mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin. Theme Title. Icatecusa nos rae dolupta tibusdaepre lab iderunt, veliquatem sitatatur? Ur, quunt. Re mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin. Theme Title. Icatecusa nos rae dolupta tibusdaepre lab iderunt, veliquatem sitatatur? Ur, quunt. Re mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin. Theme Title. Icatecusa nos rae dolupta tibusdaepre lab iderunt, veliquatem sitatatur? Ur, quunt. Re mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin.
Lil/Jeremy: This dashboard only serves as design inspo; sample spread provides suggested design direction when creating survey infographics and does not represent informed content or the final layout.
Other Highlights
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Other Highlights
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alysis Dashboard | Ages 17 and under
Other Highlights
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Other Highlights
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Our Journey
The Past:
Our Progress The first settlers came to the area in the early 1700s, and populated the area along Hightower Trail. In 1816, the area officially opened to settlers, and a railroad was built to connect Augusta to Marthasville (current day Atlanta). The settlement’s first inhabitant was a blacksmith by the name of Holcombe. He owned a substantial amount of land and opposed the railroad coming through his property. Dr. W.D. Conyers, a Covington banker and railroad director, offered to buy the land from Holcombe. The two agreed on a price of $700. Holcombe sold the land to Dr. Conyers, and the land was donated to the railroad. The construction of the railroad remains an important element to the beginning of Conyers. First known as Conyers Station, the railroad authority named the City after Dr. Conyers because he easily negotiated the land transaction and played an integral role in its construction. By 1854, Conyers’ population reached 400, and the citizens advocated for the town’s incorporation. The Legislature introduced and passed a bill, and on February 16, 1854, Conyers became a town. The quick growth of Conyers continued during the Reconstruction Period (1867 – 1877), with the town’s population soaring from 300 to 2,000 citizens. The rapid growth and rising independence created a desire for separation from what was known as the “Upper End”, from Newton County. This spur in growth led to the creation of Rockdale County. Citizens elected John F. Hardin and John Harris of Newton County to the Legislature. In 1870 the state legislature created Rockdale County, naming it for the granite strata that produced the rocky hills and dales in the area. The bill to create a new county from Newton and Henry Counties, was approved on Oct. 18, 1870. Rockdale became Georgia’s 133rd county and is the second smallest in size of Georgia’s 159 counties. Covering 128 square miles, Rockdale borders Gwinnett and Walton Counties on the north, Newton on the south, and Henry and DeKalb Counties on the west.
Sources: www.rockdalecountyga.gov www.georgiaencyclopedia.org
Other Notable Moments... Georgia Assembly SB 638 - Rockdale County Public Facilities Authority: A BILL to be entitled an Act to create the Rockdale County Public Facilities Authority; to provide for severability; to provide for related matters; to repeal. Hosted the 1996 Olympic Equestrian events at the Georgia International Horse Park (Conyers, GA)
The Rockdale County flag was created and approved by the Board of Commissioners in 2018.
THE FLAG REPRESENTS ROCKDALE COUNTY AS THUS: The Stars
Represent the pioneers that paved the way in the community
BLUE
Represents the unity and the sense of pride we have for Rockdale County
GOLD
Represents the shining opportunities and possibilities that lie ahead
BURGUNDY
Represents the rich heritage of all who call Rockdale County home
The Present:
Current Landscape As people live longer and healthier lives, they are contributing to communities and fueling economic growth well past the traditional retirement age. The contributions of people 50-plus benefit Rockdale residents of all ages, as growing numbers of older adults work, pay taxes, support the job market, give time and money to charitable causes, and provide caregiving support to family and friends.
Economic Development Fire Rescue is also a driver for economic development with review for rating system from the insurance service office. Rockdale County is currently rated at a “3” and due for a re-evaluation assessment in December 2023. In 2018, the job fair was held at Heritage High School with outside vendors. When at Johnson Park, it included the Sheriff’s Office and Court Systems (Constitutional Office). In 2020, it was virtual and included outside companies). Hiring is still a challenge due to lack of competitive compensation and lack of employment interest. It is necessary to establish clear economic development job goals and create a reporting system to measure and track the number of job/ employer opportunities versus secured jobs and making specific to Rockdale County. Creating KPIs for open positions is new (required goal of 45 days to fill positions).
Quality of Life EMA partnered with maintenance to improve Animal Services by expanding the existing animal shelter. A robust investment was made by Parks & Recreation. Increased and improved marketing of community events, arts, and cultural opportunities (Parks & Recreation).
Social Investment Acquired physical location for a jail diversion center, a sobering unit, and a recovery center.
Employee-Driven Efficiency Measures Technology Services Department launched countywide online document repository for quicker access by citizens and staff and improved workflow tools for improved efficiency. Talent Management documented a compensation philosophy and approach to pay grades to insure we attract top talent. Talent Management’s initiatives included growing annual partnerships to improve the county’s existing Career Fair. Currently Talent Management specifically utilized Rockdale departments.
Infrastructure and Transportation Stormwater Management improved speed and efficiency of completing projects by hiring additional engineering and compliance personnel. Secured revenue bond for urgent infrastructure needs; Rockdale Water Resources managed construction of the Snapping Shoals Wastewater Treatment Plant (3 million gallons per day); EMA is building new 911 Center. Water Resources - Better supported industrial growth and improved responsiveness to fire emergencies with acquisition of a new four-million-gallon water tank. Improved county beautification
The Future:
Our Aspirations Reimagine Rockdale ensures a future for Rockdale County that is strong, safe, healthy, vibrant and it creates conditions that support a modernized, viable ecosystem, and is considerate of the evolving needs of the community and its members. “Andandiant, sit, et dercid que susam quae lam, sit aspiet reicatem voloremporum. Quide nulpa cullabo reperchilic te acidebis exeribea ne vendis expernatem quam rerem velendero voloreh enient rerum et omnis et qui blaborerro imintor.”
“The housing crisis and homelessness is an issue that affects communities across the United States, and that includes Conyers and Rockdale. This task force is a step toward progress as we begin to address homelessness in our community.”
“It is crucial to connect with businesses that are currently underutilized, ensuring they are well-informed about upcoming initiatives and the avenues available for their active involvement in major projects and beyond.
Sherri L. Washington Commissioner, Post I
Oz Nesbitt, Sr. Chairman
Doreen Williams Commissioner, Post II
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Livable Centers are places where people can live, work, and play with less reliance on their cars. They encourage a complementary mix of land uses that are designed to be walkable, connected, and accessible by multiple modes of transportation, including bus, bike, foot, or vehicle (multi-modal).
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Success Stories from our Community Rockdale has seen many wins throughout the decades that show excellence, resilience, and that celebrate the spirit of who we are as a community and a County. Here are just a few of those moments.
Stormwater Management
Code Enforcement
Parks and Recreation
Parks and Recreation
Stormwater Management
Average 2000 patrons at large events in 2023
Code Enforcement 000 tons of trash picked up
COVID-19 Pandemic Officials in Rockdale County say they did most things right, from preparing hospital services and marshaling emergency workers to deploying public health strategies like closing schools, restaurants and gyms ahead of similar mandates from Georgia Gov. Brian Kemp. Rockdale County may have been lucky as well as good: At about 130 square miles, it’s one of the
Parks and Recreation
Average 2000 patrons at large events in 2023
210 Projects completed EOY 2023
Average 2000 patrons at large events in 2023
25,000 tons of trash picked up
210 Projects completed EOY 2023
smallest counties in Georgia, giving it a logistical advantage in battling the coronavirus. Officials there also say many of the county’s more than 90,000 residents heeded public health recommendations, including an order to shelter in place as the coronavirus gained a foothold in nearby Atlanta. Click to read the full US News article.
Breaking Ground for New Fire Station
“The building of this new station is going to improve our ISO rating to a 2,” McDaniel said. “It’s going to make insurance costs better, less, cheaper for our citizens not just on the north side of the county, but Rockdale County as a whole.” “Without question this is ... another pivot toward progress, as we like to say,” said Nesbitt. “For the first time in the history of Rockdale County we now have a fire station, EMS, and emergency response on the northern side of Rockdale County.”
Excellence in Financial Reporting
Animal Adoption Trailer This adoption trailer is an accomplishment for Animal Services as it will help to increase and enhance the adoption capabilities for the division. The trailer, purchased using 2023 Capital Improvement funds, features 22 individual enclosures for animals with outside viewing, dual air conditioning units,
running water, and an on-board generator. “We are proud to be one of the few counties in Georgia to own one of these trailers,” Dan Morgan, Director of Rockdale County Emergency Management Agency (EMA) says. “This allows the Shelter to provide a safer, more comfortable environment to take a larger number of animals to adoption events.
Rockdale County Department of Finance recently received the Certificate of Achievement for Excellence in Financial Reporting from the Government Finance Officers Association of the United States and Canada (GFOA) for its Annual Comprehensive Financial Report for the 2021 fiscal year This award acknowledges local governments that go beyond to prepare annual comprehensive financial reports that evidence the spirit of transparency and full disclosure. GFOA has recognized Rockdale County for 14 consecutive years in governmental accounting and financial reporting.
Film Destination The economic impact of local movies and television production was in sharp focus when Randy Mills, mayor of Conyers, and Oz Nesbitt, Sr., chairman of the Rockdale County Board of Commissioners, proclaimed February 15 to be Film Industry Appreciation Day. In their proclamations, Mills and Nesbitt each referenced the economic impact the TV
crew members patronize local business establishments, dining in restaurants, buying gasoline, staying in hotels and purchasing supplies and equipment for their film project.
and film industry has had in Conyers and Rockdale County. When a production company sets up to film scenes for a movie or television series,
Doom Patrol, the DC Comics / Warner Brothers production for the DC Universe streaming service, is calling Conyers and Rockdale County home. Click to read the full article.
No Kid Hungry Rockdale County Public Schools has distributed over 2.7 million meals since the pandemic began, and their program became an incredible model for districts across the nation. Learn more at: https://bit.ly/3x7p6Rm
Faces of Diversity in Rockdale County
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Strategic Themes
Strategic Themes Statement on how the strategic themes were reached. Ullabor simus, sunt et quo moditiatus explicat ullandit, qui solor adi volupta sed maionem reria solupta di am, qui blabori atempori ut es andignimusam. Isam, aliquiam et qui aut voles porror magnam, untem eatemqui nis magnam idebist que idenimp orumquae. Ut quis adit poritiorum adionsed magnihicabo. Aximus doloriscidis seque adigent lacest esciae. Nam dolorep ernatuscid ulles quibus restrum verum et voloreictur maximilit quam, volesti officipsam nobisit ariam, omnihit esercienda exceaque simagnis essimus maximendit volor sim iur, sitatium facero berfero occum cum sequatur, que vent que sam, voluptate inti de pratem simincidi od milicatiam, cusdae et explit, cus dolorum que nestiatecus nem nonsendam ea dolu.
ACCESS
Access refers to the ability and opportunity for individuals or groups to obtain or use essential resources, services, or opportunities. It implies that there are no significant barriers, such as physical, financial, social, or geographical, preventing someone from reaching or utilizing what is necessary for their wellbeing or participation in society. Access can apply to various contexts, including healthcare, education, employment, technology, and public services.
EQUITY
Equity is the concept of fairness, justice, and impartiality in the distribution of resources, opportunities, and benefits. It implies that individuals or groups should receive what they need to achieve a level playing field or an equal chance of success, regardless of their background, characteristics, or circumstances. Achieving equity often requires recognizing and addressing existing disparities and systemic inequalities to ensure that everyone has an equal opportunity to reach their full potential.
INNOVATION
Innovation involves the creation or adoption of new ideas, products, processes, or technologies that lead to positive changes and improvements. It is often associated with creativity, problem-solving, and the pursuit of novel solutions to existing challenges.
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Diversity, Equity, and Inclusion (DEI)
DEI in Rockdale County Commitment to DEI Rockdale County is dedicated to fostering a community that champions diversity, equity, and inclusion. Recognizing the profound impact of race, age, gender and socioeconomic status on individuals’ opportunities, we are committed to implementing and promoting equitable practices across County Operations and community development.
Compromiso con DEI El condado de Rockdale se dedica a fomentar una comunidad que defienda la diversidad, la equidad y la inclusión. Reconociendo el profundo impacto de la raza, la edad, el género y el estatus socioeconómico en las oportunidades de las personas, estamos comprometidos a implementar y promover prácticas equitativas en todas las operaciones del condado y el desarrollo comunitario.
Equitable Practices for County Operations Inclusive Decision-Making: We pledge to promote inclusive decision-making processes within County Operations, ensuring representation from all racial, gender, and demographic groups. We will actively seek input from youth, senior citizens, and underrepresented communities to shape policies and programs that reflect the diverse needs of our community. Diverse Workforce: Our commitment to equity includes efforts to build a diverse and inclusive workforce, fostering an environment where talent and skills are valued irrespective of race, gender, or educational level. This will involve targeted recruitment strategies and the creation of an inclusive workplace culture. Equitable Service Delivery: We will assess and address disparities in service delivery, recognizing that race and gender can be determinants of access. Our aim is to eliminate barriers and ensure that all community members, regardless of their background, have equitable access to the resources and services provided by the county.
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Our aim is to eliminate barriers and ensure that all community members, regardless of their background, have equitable access to the resources and services provided by the county.
Community Development for Opportunity and Accessibility
Ongoing Learning and Improvement
Empowering Youth and Senior Citizens: Acknowledging that youth and senior citizens are significant segments of our population, we commit to creating opportunities that empower them. This includes investing in educational programs for youth and ensuring that our senior citizens have access to services that enhance their well-being and quality of life.
Cultural Competency Training: We will invest in cultural competency training for our employees to deepen their understanding of the impact of race and gender on individuals’ experiences. This will enhance our ability to provide more responsive and equitable services.
Barrier Reduction Across Race and Gender: We will proactively identify and dismantle barriers that disproportionately affect individuals based on race and gender. This includes working to eliminate disparities in employment, education, housing, and other key areas to ensure that everyone has equal opportunities to succeed.
Community Partnerships: We commit to building strong partnerships with community organizations that focus on promoting diversity, equity, and inclusion. By collaborating with these groups, we aim to leverage collective knowledge and resources to address challenges and create positive change.
DEI in Rockdale County Veterans (county-operated transit mobility service), senior services, youth recreation areas, support of youth entrepreneurship and services Eliminating stigma (mental and behaviorial health), re-entry programs Access to opportunity; basic needs and services Policy advancements Fire Rescue Chief McDaniels and Deputy Chief Sharon Webb utilize speaking engagements to address the nationwide disparity of women firefighters and continuously promote the roles within Rockdale County Fire Rescue amongst women and girls. Rockdale County held Theme nights – (Parks and Recreation) Prior to COVID, Hispanic Heritage (with area high schools), 2018 – 2019
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DEI Milestones and Achievements
2012
The first African-American leaders were elected to offices in Rockdale County Government. The historic “Slate of 8,” elected in 2012 include: Phinia Aten, Chief Magistrate Judge RJ Hadley, former Tax Commissioner Sheriff Eric J. Levett George Levett, Coroner Charles Mays, former Probate Judge Osborn “Oz” Nesbitt, Sr., Post 1 Commissioner (currently Chairman of Rockdale County Board of Commissioners) Richard A. Oden, former Chairman of the Rockdale Board of Commissioners Ruth Wilson, former Clerk of Superior Courts
2020
Rockdale County celebrated 150 years
2021
Celebrated the Juneteenth Holiday for the first time. Chance to Advocate for Criminal Justice Reform It was of little surprise when Rockdale County, a majority Black county, voted to make Juneteenth an official holiday. But it may be surprising to hear the holiday is related to the criminal justice system. “Juneteenth by June 19, 1865, was a day that commemorates specifically the freedom of slaves who were in Galveston, Texas, who, after twoand-a-half years, had just learned of their freedom,” Johnson said. “And when I first learned about Juneteenth, the one thing I thought about was, that is so unfair; it took two and a half years for these people to learn about their freedom, they had the right to be free. And yet they would deny that freedom for over two and a half years. That’s the ultimate injustice.” Johnson said she knows what the criminal justice system has meant for African Americans and American history. “This has been a system that has been used as a tool of oppression for many, many years,” she said. “I knew that I had an obligation to always do the right thing, to seek equity, to seek justice.” Excerpt from 11Alive article, “Voices for Equality” published June 18, 2021
The removal of a 107-year-old Confederate monument located at the historic Courthouse in the heart of Olde Town Conyers, an executive decision made by Chairman Nesbitt on June 30, 2020, to symbolize “equal justice for all.” The Rockdale County Board of Commissioners voted unanimously at its meeting on September 22, 2020, to add Juneteenth (June 19) as an official county holiday beginning in 2021 (a year before the U.S. President announced it as a federal holiday). The Rockdale County Board of Commissioners made history at its December 8, 2020, meeting by appointing Marian McDaniel as the new Rockdale County Fire Chief, making her the first female and African-American fire chief in the department’s history and the 12th African-American female fire chief in the nation.
2022 Indigenous People’s Day (formerly Columbus Day) recognized for the first time as an official county holiday.
Launched multi-lingual website
Received a National Association of County Information Officers (NACIO) award for the specialized Rockdale County website.
2023
Judge Maureen Wood of the Rockdale County Juvenile Court was honored with the Innovative Leadership Award at the 2023 Georgia Conference on Children and Families (GCCF).
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Access and Inclusivity
Access and Inclusivity Rockdale County aims to become an example of inclusivity, where every resident, regardless of their background or ability, can thrive and contribute to the vibrant tapestry of our community. Rockdale County champions access and inclusivity across all sectors, fostering an environment where every individual, regardless of background or ability, has equal opportunities and experiences a sense of belonging. The county is committed to implementing policies and regulations that promote equal opportunities and protection for all individuals, regardless of background, gender, or abilities.
Equitable Practices for County Operations Inclusive Decision-Making: We pledge to promote inclusive decision-making processes within County Operations, ensuring representation from all racial, gender, and demographic groups. We will actively seek input from youth, senior citizens, and underrepresented communities to shape policies and programs that reflect the diverse needs of our community. Diverse Workforce: Our commitment to equity includes efforts to build a diverse and inclusive workforce, fostering an environment where talent and skills are valued irrespective of race, gender, or educational level. This will involve targeted recruitment strategies and the creation of an inclusive workplace culture. Equitable Service Delivery: We will assess and address disparities in service delivery, recognizing that race and gender can be determinants of access. Our aim is to eliminate barriers and ensure that all community members, regardless of their background, have equitable access to the resources and services provided by the county.
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Our aim is to eliminate barriers and ensure that all community members, regardless of their background, have equitable access to the resources and services provided by the county.
Community Development for Opportunity and Accessibility
Ongoing Learning and Improvement
Empowering Youth and Senior Citizens: Acknowledging that youth and senior citizens are significant segments of our population, we commit to creating opportunities that empower them. This includes investing in educational programs for youth and ensuring that our senior citizens have access to services that enhance their well-being and quality of life.
Cultural Competency Training: We will invest in cultural competency training for our employees to deepen their understanding of the impact of race and gender on individuals’ experiences. This will enhance our ability to provide more responsive and equitable services.
Barrier Reduction Across Race and Gender: We will proactively identify and dismantle barriers that disproportionately affect individuals based on race and gender. This includes working to eliminate disparities in employment, education, housing, and other key areas to ensure that everyone has equal opportunities to succeed.
Community Partnerships: We commit to building strong partnerships with community organizations that focus on promoting diversity, equity, and inclusion. By collaborating with these groups, we aim to leverage collective knowledge and resources to address challenges and create positive change.
Expanding Access to County Services Rockdale County continues to actively implement new strategies which promote inclusivity in service delivery, government policies, technology, the workplace, public spaces, and social media, aiming for a diverse and equitable community.
Property Assessments Rockdale County Board of Assessors offered extended hours at their offices on Saturday, March 26, 2023, to help meet the April 1 deadline for filing for homestead exemptions. Will Barkley, Board of Assessors chairman said to the Rockdale Citizen, “We owe it to the citizens of Rockdale County to be as accessible as possible to ensure they are able to ask questions regarding their property assessments and exemptions. We realize the need to sometimes do things outside of the scope of our daily operations to assist those who cannot get to our office during normal business hours. Our goal is to put citizens first with an emphasis on our seniors.”
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Animal Services
Facilities
Rockdale County Animal Services (RCAS) reached ‘No-Kill’ status in 2022, according to Best Friends Animal Society’s annual data report. This means the shelter saved more than 90% of the dogs and cats that entered the shelter. The Board of Commissioners (BOC) recognized Animal Services at the November 7, 2023 BOC Meeting for this accomplishment. Some highlights of programming and steps taken for the shelter to achieve its no-kill status include:
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Education about our animal ordinances. Public education on responsible pet ownership. Expansion of the animal shelter. Increase in Social Media presence, including a new website. New adoption practices of pre-spay/neuter/microchipping of dogs and cats before leaving the shelter.
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Bridging Gaps and Breaking Barriers ARC | Atlanta Regional Commission Rockdale
County announced the creation of the Chairman’s Infrastructure Planning Task Force. In partnership with the Atlanta Regional Commission (ARC), the Task Force will strive to facilitate a timely critical overview and analysis of Rockdale County’s potential future infrastructure needs to help plan for the future of Rockdale County.
GDOT Rockdale County has developed the Rockdale Transit Development Plan (TDP) to serve as a strategic guide for transit service expansion within the county. The TDP effort is in collaboration with local and regional planning partners including the City of Conyers, The Atlanta Regional Commission (ARC), the Atlanta-Region Transit Link Authority (ATL), and the Georgia Department of Transportation (GDOT). The final TDP report documents a 30-year vision for transit investments through the year 2050 to address Rockdale County’s transit service needs based upon current and projected conditions. The study concludes with strategies to implement a set of transit projects and policy recommendations to improve mobility, safety, connectivity, and quality-of-life for Rockdale County residents.
City of Conyers Leaders in Rockdale County and the City of
Conyers have taken active steps to chart a new vision and strategy for economic development in the community. This effort seeks to build on the strong economic development foundation in the community and position Rockdale-Conyers for more success in future years. Rockdale County Commission Chairman Oz Nesbitt created an Economic Development Task Force. The group was charged with evaluating current economic development efforts, enhancing communication between various partners in economic development, and devising strategies to boost economic development efforts in Rockdale County. The task force is composed of leaders from the county government, the Rockdale County Development Authority, City of Conyers, and the CREDC.
NACO Rockdale County received the 2023 NACo Achievement Award for
its War on Litter Program. In March of 2022, Rockdale County introduced its War on Litter Program to address litter issues among county roads specifically in the City of Conyers. Since its starts over 25,000 pounds of litter has been collected and more than 200 employees have assisted with the litter cleanup. Additionally, NACo appointed Commissioner Sherri L. Washington as Vice-Chair for the Rockdale sector of the International Economic Development Task Force. Its primary objective is to provide comprehensive guidance to NACo programming, which is closely related to county-level involvement in various international economic development activities.
Housing A powerful coalition of community leaders are coming together
to address the critical issue of homelessness in Rockdale County. The Joint Conyers-Rockdale Homeless Task Force, initiated by Chairman Oz Nesbitt Sr., will include selected members put forth by Chairman Nesbitt Sr., Conyers Mayor Vince Evans, and Rockdale County School Superintendent Dr. Terry Oats as they collaborate to find ways to address homelessness in Rockdale County. An informal informational kick-off meeting will be held in October, followed by the establishment of regular meetings during the first quarter of 2024.
Public School System The Conyers-Rockdale Chamber of
Commerce is excited to partner with Rockdale County Public Schools to more easily connect and engage the local business community with teachers and students. The primary goal of Partners-In-Education is to strengthen and enrich instructional programs to enhance the educational experience of students. Involvement and interaction among community individuals, organizations, businesses, parents and schools expands opportunities to prepare students for the challenges of the future.
Citizen Commissions & Committees The
Rockdale County Citizen Commissions and Committees are essential in bringing transparency insight, and inspired change to the county. These citizen-led groups lead hearings, discussions, and presentations to provide recommendations and best practices to the Board of Commissioners and County Officials to assist in molding the county’s future; while helping to discern the best use of taxpayer dollars. For more information, visit: https://www. rockdalecountyga.gov/citizen-commissions-committees/
Public School System The Conyers-Rockdale Chamber of Commerce is excited to partner with Rockdale County Public Schools to more easily connect and engage the local business community with teachers and students. The primary goal of Partners-In-Education is to strengthen and enrich instructional programs to enhance the educational experience of students. Involvement and interaction among community individuals, organizations, businesses, parents and schools expands opportunities to prepare students for the challenges of the future.
Access and Inclusion Initiatives In our quest for a more equitable and inclusive County, we often discuss diversity and equality but we must not overlook the equally vital aspects of accessibility and inclusion which strengthen our sense of belonging. These twin pillars are indispensable in the pursuit of true diversity, equity, and inclusion (DEI). Belonging is particularly essential in educational and workplace settings. When individuals feel like they belong, they are more likely to thrive and contribute fully to their communities and organizations. Accessibility and inclusion intersect and reinforce each other. When we prioritize accessibility, we create the conditions for inclusion to flourish.
DFCS | Department of Family and Children Services The Georgia Division of Family and Children Services (DFCS) investigates reports of child abuse; finds foster and adoptive homes for abused and neglected children; issues SNAP, Medicaid and TANF; helps out-of-work parents get back on their feet; and provides numerous support services and innovative programs to help families in need. Additionally, Rockdale Court Appointed Special Advocates (CASA) is a nonprofit organization whose primary purpose is to be a child’s voice in court. Through the use of trained and supervised volunteers, abused and neglected children will have an advocate to represent their best interest, to advocate for resources and to help the legal system be more child-focused, one child at a time; so that a child’s right to a permanent and safe home is ensured. CASA was established in 1996 by Juvenile Court Judge William Schneider. CASA is a non-profit organization that trains community volunteers to advocate for the best interest of abused and neglected children in juvenile court proceedings. Judge Schneider had a vision that each abused and neglected child in Rockdale County involved in juvenile court proceedings shall have an advocate – someone to speak up for their best interests. The program has grown from two volunteers in 1996 to over 50 currently. CASA volunteers advocate for over 250 children a year.
Ordinance Authorizing An Equal Opportunity Program: EBO | Equal Business Opportunity - Policy 2023-1-27 The Rockdale County Board of Commissioners proudly announces the approval of the Equal Business Opportunity Program (EBO). This initiative underscores our commitment to fostering inclusivity and fairness in procurement processes within the county. The EBO Program establishes comprehensive and inclusive guidelines, policies, and procedures aimed at maximizing contracting opportunities with Historically Underutilized Businesses (HUBs). This includes small enterprises, minority-owned businesses, womenowned enterprises, veteran-owned establishments, and those owned by individuals with physical and mental disabilities.
Senator Jon Ossoff’s Constitutent Services in Your Community Initiative Congressional support provided in Rockdale County in November 2023 after U.S. Senator Jon Ossoff announced his Constituent Services in Your Community statewide initiative, a new way Senator Ossoff’s office is working to deliver constituent services to anyone needing assistance navigating the often confusing and complex Federal system. Senator Ossoff’s constituent services team was available to help families cut through red tape to access the benefits they deserve, from resolving issues with Social Security and Medicare, to helping families obtain passports, to ensuring servicemembers, veterans, and their families receive their TRICARE and VA benefits, and more.
Youth Services Revamped the Court’s CHINS protocol to improve its effectiveness. Expanded the Rockdale County Juvenile Court program offerings by implementing two additional Accountability Courts: The Family Treatment Court and Mental Health Resource Court. Utilized Hoops After Dark (Parks & Recreation)
To Reduce abc And Provide xyz
Non-Profits
Non-Profits
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Initiated the Project GLOW girls’ group, a program designed to address the increasing number of girls in the juvenile justice system. This program focuses on self-esteem, community engagement, goal setting, and self-care through a strength-based curriculum. Established the Youth IMPACT Center Day program, which provides daily supervision and educational instruction to suspended and expelled youth.
Since 2017, the Rockdale County Board of Commissioners has provided a low-cost lease of the government complex at 1400 Parker Road to Restoration Storehouse Center Association, a registered 501(c)3 non-profit organization to establish a central location for non-profits to deliver wraparound services within the county.
Restoration Storehouse 1400 Parker Road
Restoration Storehouse Restoration Storehouse is a collaborative collection of local, long standing, service minded, non-profit organizations working together in unity to empower and encourage a community in need.
Collectively, over $13 million of direct services have been provided to Rockdale County residents as well as we delivered over $5 million of capital improvements to 1400 Parker Road since _________________________.
Phase 1: Headstart Completed. Includes an exterior play ground complete with the latest in age-appropriate and safe equipment. The Head Start space represents 11,500 square feet and provides early learning for 125 Rockdale county children.
Phase 2: Mercy Heart and WorkSource Georgia Completed. Includes a large meeting area, Mercy Heart Clinic (providing medical and dental services), and WorkSource Georgia, providing job training and certification opportunities for Rockdale county youth and adults and represents almost 15,000 square feet of space.
Healthcare and Dental
Job Readiness
Mercy Heart Clinic offers Medical and Dental care to Rockdale Residents who are 18 or older, uninsured or under insured and 200% below the Federal Poverty Level. From medical aid to dental care, the Mercy Heart Clinic provides free services to citizens that need it most. Our organization in Conyers, Georgia provides medical treatment for these specific conditions only: Diabetes, Hypertension, Chronic Heart Disease and COPD. Dental care is primarily Prophylaxis, Extraction and Fillings.
Atlanta Regional Commission WorkSource Georgia maintains career a resource center that serves Rockdale County. Professionals at this center assist jobseekers with career assessment testing, job readiness training in areas such as effective communication and problem solving, job search training assistance and help locating approved training and education providers and registering for programs.
Women’s Health The Refuge Center offers pregnancy tests, obstetric ultrasounds for the purpose of pregnancy verification and gestational age of the baby. Other services offered include motherhood/fatherhood classes, material assistance for children from birth to 3 years old. Refuge also offers options counseling for unplanned pregnancy and post abortion healing programs. Mercy Heart Clinic offers healthcare services for women including Diabetes Treatment, High Blood Pressure Treatment, Chronic Heart Disease Treatment, Chronic Obstructive Pulmonary Disease Treatment, Prophylaxis Treatment, Dental Extractions, and Cavity Fillings.
Emergency Assistance Partnership for Community Action through The Family Support Program, provides emergency assistance services to individuals and families in crisis. Other programs under the umbrella of family support include: transportation services, a variety of employment and career services, Youth Empowerment Services (YES), energy assistance, and other supportive services. The energy services offered include LIHEAP (Low-Income Home Energy Assistance Program). Rockdale Emergency Relief provides Rockdale County residents experiencing financial crisis and hardship with a variety of services. We focus on helping our community prevent homelessness and maintain home stability.
Family Assistance Partnership for Community Action, Inc. is the designated community action agency for DeKalb, Gwinnett, and Rockdale counties. The organization works to create opportunities leading to family self-sufficiency by providing services to low-income individuals and families in its service community. The agency serves more than 23,000 families per year using grant funding from county/local/state/ federal government. The Family Support Program provides emergency assistance services to individuals and families in crisis.
Community Support Rockdale Coalition for Children and Families strives to promote a spirit of collaboration and cooperation among community entities providing social & human services by sharing information and resources to better serve and promote the well-being of children and families in our community. One Heart Ministries engages with the community to meet the needs in unique and thoughtful ways. One Heart provides services and programs such as the Special Needs Prom, Christmas Hope for the Holidays, Business and School Devotionals, as well as Prison and Homeless ministries.
Food and Clothing One Heart Ministries through the Xtra Mile Food Ministry serves food and resources to over 500 people each week. The Refuge Center offers material assistance for children from birth to 3 years old. Items available vary by momentary supply, but usually include clothing, shoes, diapers, wipes, formula, etc.
Housing Solutions Phoenix Pass serves the needs of women and their children experiencing temporary homelessness by giving them an opportunity to reestablish self-sufficiency in a residential setting. The program at Phoenix Pass provides participants with supportive services and the resources to recover and rebuild a productive, stable lifestyle for themselves and their children.
Children’s Assistance Clayton County CSA administrates a Head Start program at RSh. Head Start programs promote school readiness of children ages birth to five from low-income families by supporting the development of the whole child. The Refuge Center Earn While You Learn parenting classes are for both mothers and fathers. While attending these classes, that are focused on pregnancy through 6 months old infants, parents can earn points and redeem them for material needs for their child. Classes are held both in person and online.
Mental Health/Substance Use View Point Health provide services that are client-centered, trauma informed and recovery-focused including behavioral health assessment, psychiatric evaluation, medication management, group and individual therapy, family therapy, peer support, psychosocial rehabilitation, assertive community treatment, community based case management, high fidelity wrap around, housing, supported employment, court services, crisis intervention, on-site pharmacy services, rehabilitation services, brief residential crisis stabilization services, short-term substance abuse residential treatment as well as developmental disability day services and group homes. Stepping Up Initiative Rockdale County will develop and implement a Holistic Approach to Public Safety and Public Health in Rockdale County for people with mental illness (MI) and co-occurring mental illness and substance abuse (CMISA)” offering collaborative programs targeting individuals with MI/CMISA entering the justice system.
Judicial and Adminstrative Complex The new Rockdale County Judicial and Administrative]complex is more than a solution to our aging judicial and administrative facilities, it’s the beginning of the realization of our vision for Rockdale County,” said Chairman Oz Nesbitt, Sr. “It will feature transformative improvements that will modernize our facilities and increase public safety, connectivity, and access.” Located in Olde Town Conyers, the new Judicial and Administrative complex will address both court and administrative facility needs. Highlights of the new judicial and administrative complex and surrounding improvements include: Expanded and modernized space for the courts and other county services Additional and upgraded parking and improved accessibility Increased safety and security A public plaza and other outdoor common areas for events and entertainment A more pedestrian-friendly area
Design Recommendations
About the Design Team
In 2022, Jericho Design Group led the development of the Master Plan Recommendation Report in collaboration with the Judicial and Administrative Task Force. Jericho reviewed studies of comparable facilities, updated needs assessments from all County departments and Court offices, and designed layout options with cost estimates for consideration by the task force. In January 2023, Jericho presented the final recommendations to the Rockdale County Board of Commissioners which included preserving and renovating the original courthouse on Main St.in Conyers (GA). $19.6 million in the upcoming SPLOST is allocated to the original courthouse.
Jericho Design Group’s expertise includes a focus on municipal and local government clients, having completed many projects with services ranging from master planning to interior and architectural design for many complex, high profile public facilities. During the past 30 years, Doug Shaw, the design team leader, has completed many courthouse and administration projects including new construction, additions/expansions, and renovations throughout Georgia.
Project size maximum: $110 million
Jericho’s partner for the administration building is NELSON, a firm that empowers local communities through innovative and functional design. Its Civic, Community, Justice and Education practice creates environments and experiences that foster development and growth through comprehensive planning that exceeds the aesthetic, functional, and financial objectives of its clients.
Snapshot of Access to K-12 Education, Food, and Healthcare in Rockdale County and the City of Conyers An examination of access to education, food, and healthcare is vital to promote health, equity, overall development, and the long-term sustainability of the community. Doing so, aligns with the responsibilities of local authorities and other agencies to provide essential services and create an environment that supports the well-being and success of residents.
Rockdale County Public and Private Schools, Grocery Stores, and Hospital Locations
9
SECTION
Innovation
Fostering a Culture of Innovation Rockdale County’s holistic approach to fostering an innovative county government will encompass both cultural and strategic transformations in the way we engage with our community. Our foundation for innovation will be rooted in the investment of resources for our leaders and constituents to stand up tools, training environments, and infrastructure to support creative thinking and problem solving to enhance our community.
Through open communication and collaboration Rockdale County will support the sharing of ideas, collaborating across departments, and learning from one another to encourage diverse perspectives and foster a sense of safety in sharing ideas. The outcome of such a collaboration will encourage our agencies to think outside the box and question conventional approaches and value risk-taking to reimagine our future.
“
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Citizens and Residents ... You are at the heart of this strategic plan. Your enthusiasm for shaping a better future has been a driving force behind the creation of Rockdale Reimagined. Together, we strive to build a better future for all.
10 SECTION
Rockdale Reimagined Strategic Goals
GOAL 1 Execute Rockdale County’s Gold Standard Through visionary leadership, responsible stewardship, transparent, high-performing governance, and unwavering community engagement, we aspire to create a vibrant, forward-looking county where people are proud to live, work and play.
Objective Commit to a newfound Rockdale with preparation for the future, representative of our values, informed by data, strategic planning, communications, accountability, and a whole community approach.
INITIAT Risk and Compliance Assessment Conduct a 360-degree Risk and Compliance Assessment. With some practical adjustments, we believe that most compliance risk assessments can be made more robust and shed more light on where to focus time, resources, and attention. 360 assessments improve the chances of preventing incidents, or at least detecting them earlier.
Title lanieni mporestinis voloribusda id quaspidit officia Counties are so present in our everyday lives that we sometimes overlook the many ways we help our communities thrive. Often behind the scenes, county elected officials and county employees are indispensable partners in our community’s intergovernmental system, which balances and shares roles and responsibilities among all levels of government. Iusae ulluptata adis nobisque nem dolo esed quam fugite prat occae. Xeruntiumque nesequis delenihil mintis es dolorib usaestior aut esequo quis sequatio con platus erum liquam quam qui ut volestius sandis iumquam quo blabo. Ro et latatet pel ma sit voluptate consequodi reruptam quiae vende eum faccum.
IVES Rockdale 100 Establish and activate Rockdale 100, a shared vision and smart growth strategy for anticipated population increase of 100,000+ (inclusive of departmental/division strategic plans and goals aligned with Rockdale Reimagined).
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Assessments and Mapping
Rockdale Reimagined Roadshow
Integrate agility and organizational culture through assessments and mapping, training, and strategic alignment (i.e., Cultural Agility Workshops).
Rockdale Reimagined Roadshow and reporting for adaptability, marketplace awareness, strategic partnerships, feedback, policy, and process improvements.
Engagement and Collaboration
Research and Data Collection
Initialize and drive engagement and collaboration amongst intergovernmental entities, county staff and divisions.
Continuous county and departmental research, data collection and information sharing (Internal/External).
GOAL 2 Improved Access to Services and Delivery Access to and the delivery of basic services to all community members are critical necessities of any population. Rockdale leaders have witnessed firsthand some of the gaps that exist in our service systems and are working diligently to adopt novel approaches that will convert and, in some cases, overhaul our existing systems.
INITIATI Reimagine Rockdale Together Community and Youth Engagement; Data and Analysis
Objective Advance service delivery and accessibility via interconnected planning and strategies at the intersection of an innovation, diversity, equity, and inclusion lens to reduce barriers, blind spots and adequately meet the needs of the workforce and the community.
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Judicial and Administrative Complex Phasing; begin construction in Q2/ Q3 2024 - 2026/2027; operationalize
Future-facing Service Delivery and Accessibility While balancing numerous administrative responsibilities, Rockdale delivers essential services to ensure a healthy, safe and vibrant community. As we look toward the future, Rockdale’s leadership aims to strengthen access to services and delivery through the development, implementation, and enforcement of standards relating to areas that position customer service, employment, information and communications, infrastructure, transportation, and the built
IVES
New Department - Community Service Partnership (CSP) CSP fosters a vibrant, growing and connected community where a high quality of life is supported by robust public services and partnerships to citizens and visitors of Rockdale County: - Senior Services - DEI Programs - Housing resources - Minority Business - Workshops
Business Efficiencies
Project Plans that support funding requests (grants); develop planning processes (alignment) - Strat Plan - Master Plan - Comprehensive Plan - Assessment - Staffing; Attraction, recruitment and retention, workforce training and development include Phase 3 – preparation for adding additional judge and staff - Swift and reliable access to Justice; Strategic Plan, JS Funding--resources/ legal fellowships; access to Legal Aid Society; Community Education (Speaker Series) - Law Library - Technology - Launch Data Center - Tech in the Courtroom
environment (buildings and outdoor spaces) for conversion and future-facing readiness. The county’s leadership and workforce will work together to address the economic, social and environmental challenges of globalisation and will be at the forefront of efforts to understand and respond to new developments and concerns, around governance, the information economy, as well as face the challenges, and opportunities, of an aging and work-ready demographic.
Senior Services Improve (Expand?) services for Senior Population Connect, furnish, and staff South Side Senior Citizen Annex to improve services for our growing senior population. Odicillacius, que vellamus. Tem endi sus idit excea aditet ate porem experib eatur. Nemporporum quatur? Pisciureic te voluptae porum iliqui untio. Sedion pelibus ex excesciis essinul luptam dolum laborer chillique ped utemquossere cum eaque.
Upgrades to Facilities, Utilities and Equipment Fire Equipment 5.2 Fleet Vehicles 5.3 Inventory _______ stormwater management
Children & Youth Services Intergovernmental EarlyLearning (K-3) Book Donations for early learners/summer slide/ hunger Justice County Initiatives - reduce social ills and incarceration Donate clothing items
Cross-cutting Departments Solutions or Programming - Utilizing Equity Assessment Tools in the Policy Making and Decision-Making Process - Surveys Accessibility (physical, digital, etc.) Procurement Resource management Grants
GOAL 3 Energize Strategic Growth Growth leads to more revenue and improved quality of life for our residents. Energized strategic growth will give Rockdale the opportunity to invest in new capabilities, so we can turn our county into what we envision for the future.
Objective Adopt essential technologies and implemented internal processes that creates a vibrant ecosystem to attract major investors and creates a fertile environment that is friendly and attractive to start-ups and businesses that can seamlessly integrate into the reimagined Rockdale landscape.
INITIATI Readiness/ Presentations
Aligning with Planning & Development (capacity of Rockdale County), Rockdale County departments.
Diversify Tax Base One of the biggest misconceptions is that a diversified tax base means more (or higher) taxes to the residents. Rockdale revenues can be diversified and heavy reliance on the property tax can be avoided by adding nonproperty taxes to the county’s revenue base.
Ordinances Enact ordinances that promote economic development and attract businesses to Rockdale.
Strategic Growth is Intentional Growth Legacy systems and aging business models that worked well in the past may not be ideal for strategic growth that needs to handle more robust and evolving systems, a growing workforce, and the sustainable economic development of a growing county. Our approach to strategic growth involves developing initiatives that will activate policies and ordinances that support equitable access to businesses and entrepreneurial start-ups.
IVES
Economic Development
Investment/Partnership CREDC – Diversify the EconomiBase - Corporate Visits and Presentations to spur economic development/ state and federal government contacts - Data - Aligned vision/planning - Collaborative – DA, CC, RC, PS, ARC (tbd)
Communication/ Branding Establish matching parallels with City of Conyers strategic planning- preservation or reuse of historic buildings/communities (rural landscapes and agricultural areas) Government Affairs Funding
We envision Rockdale to become a vibrant community where there is a defined pathway that says to entrepreneurs and larger scaled businesses that Rockdale is a viable place to operate a thriving business. As we place our focus on the next five years, our strategic themes of Access, Equity, and Innovation are all at the root of how we plan to approach investment and new growth-centeric capabilities.
Workforce Development
Building a Better and more Collaborative Rockdale
Human Resources Rountables, continued participation with RCPS on Career Readiness workshops, Job Fairs, Resume writing, and interview skills.
Activating Minority Businesses participation via established policy (vendor management and procurement process(es) -
- Re-entry program – with the Rockdale County Sherriff’s Office partnering with Georgia Piedmont Technical College (aligns with the Stepping Up Initiative); ARC will bond individuals that come through the program to provide employer confidence - Restoration Storehouse and GPTC may partner for EV training program – application pending - Possible mixed use destination sites
Equal Opportunity Policy #2023-1-27 Business Initiative to help establish 5K+ new businesses Possible – SCORE, Operation Hope (per Candice) – Start-Up (may be the source) – Private/ public partnership - RICE, Atlanta Tech Village UGA SBDC (sweet spot with 3 to more employees, SBA encourages impact and growth) – work between Dekalb and Rockdale - 400 entities (limit annually)
Consider start-up to scale - Supporting up to 5K businesses over the course of five years to Establish new businesses and keep businesses open (employee and scale) -Infrastructure (tweak the title) -Beautification and Cleanliness -Neighborhood Stabilization -Land Use and Development- CID (Community Improvement District) - Sigman Rd. Corridor
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Public Safety
GOAL 4 Boost Investments that Improve Quality of Life Social investment span the entire life course of an individual: Investments that enhance our residents’ well-being and education are applied at an early age so that our residents become as productive as possible during adulthood. To effect this, Rockdale leadership is committed to developing a cohesive set of systems to address the root causes of social issues, rather than treating problems after they emerge.
Objective Improve the quality of life within the community by providing exceptional essential (First Responder) services, enhancing programming and resources that encourage health and wellness, and expanding recreational spaces for social interaction.
Public safety is a cornerstone of a healthy, thriving community. Fire Rescue, the Rockdale County Sherriff’s Office, and the Emergency Management Agency protect the safety, welfare, and health of Rockdale County’s citizenship.
INITIATI Fire and Rescue - Construct Fire Training Facility and additional stations (#s) to ensure service capacity to a growing population. - Prepare for Insurance Services Office (ISO) Rating reassessment. - Recruit and train Fire and EMS classes - Medical Director (2023) to expand service line items (pre-hospital care/ access to care) within Fire Rescue - Continue to work towards Fire Service Accreditation - Deploy and maintain Medical First Responder Units with Transport capabilities. - Equipment (???)
Parks and Recreation Parks and Recreation are vital components of Rockdale County to enhance the overall quality of life for individuals, families, and children; as well as promote community development. Longstanding positive impacts for the community extend beyond individual health to encompass social, economic, and environmental aspects.
IVES
EMA will further develop and employ strategies to minimize the impact of disasters and emergencies on the people, property, environment, and economy. Initiative 1.0 Community Engagement • Train and activate Community Emergency Response Training Committee
Initiative 1.0 Enrich parks and recreational experiences • Increase connectivity by designing, funding, and building a PATH connector from Monastery to Johnson Park. (*TBD – Confirm that this is not already in existence) • Expand services offered at Johnson Park: ATV trails (desired), kayaking and bike rentals • Construct new Dog Park • Expand Costley Mill Trails
Initiative 2.0 Establish Arts, Culture and Entertainment Division • Hire Arts, Culture and Entertainment professional; • Performing arts...
Initiative 3.0 Community Engagement • Increase Senior Center memberships, facility utilization, accommodations, and programming. • Continue to build the Veterans Transportation Program Initiative 4.0 Drive Tourism • Develop a marketing and public relations strategy to establish Rockdale County a tourist destination.
Emergency Management Agency (EMA) • Increase school engagement by launching teen CERT pilot program. • Continuously refine CERT program Initiative 2.0 Preparedness • Identify partners for location for inclement weather operations. • Complete county wide Debris Management, Shelter and Evacuation, County and City COOP
Public Health
plans Initiative 3.0 Service Improvement • Prepare for the CALEA accreditation process. • Prepare for the ACE accreditation process. Initiative 4.0 Animal Services (Servicing Rockdale County & City of Conyers) • Increase staff;
establishing night crew; kennel expansion. • Continue to expand specialty training for staff members. • Continue to offer monthly off-site adoption events • Continue to conduct community outreach to inform the community of the county’s efforts and provide preparedness materials - 911 Center
Law Enforcement
Initiative: Aging 1.1 Dementia Friendly County • Engage with residents to identify Rockdale County’s dementia friendly needs. • Develop an action plan with measurable goals and activities. • Implement dementia friendly efforts in alignment with action plan.
and behavioral health education in the community, • Establish Restorative Justice Complex and expand Stepping Up Initiative to help aggregate the various support agencies into one cohesive offering for the homeless and those with addiction and mental health issues.
Initiative: Increase Mental and Behavioral Health Awareness and Education • Partner with the County Health Department and other organizations to increase mental
Phases: 1) Development/ Renovations 2) Implementation See plan from Mary Lou Homeless/Neighborhood Stabilization
Initiative 1.0 Technology - Increase County Hotspot Cameras to help RCSO personnel monitor crime incidents in real-time. - Implement Sheriff’s Mobile Application to ensure effective communication and transparency with the community. - Begin planning for and designing 24/7 Command Center and Crime Lab
Initiative 2.0: Community Safety - Implement Behavioral Health Co-Responder Program to help reduce the number of mentally ill persons inside the jail facility through a screenout process. - (Implement) Deployment of the Bicycle Unit to increase trust between law enforcement personnel and the community. - Youth program(???)
GOAL 5 Expand Infrastructure and Transportation As Rockdale County continues to grow, our current infrastructure utilities become strained and, in some areas, compromised. It’s important that we are intentionally zooming in on infrastructure improvements and upgrades throughout all of Rockdale County. Infrastructure must be equally paired with growth and population trends based on data and census.
Objective Advance investments in our aging water delivery infrastructure and prioritize safe, connected, and accessible transportation and walkable options.
INITIAT Impervious surfaces to be updated by Stormwater Investments in our aging water infrastructure will conserve community water supplies and revitalize water delivery systems and requires significant funding to achieve. To do this, Rockdale leadership will explore external sources of funding outside of the existing CIP budget through investors, partnerships, and federal infrastructure improvement initiatives. County leadership is also giving consideration to incorporating blue-green infrastructure, such as rooftop rain gardens, in newer county buildings and replacing concreted paved surfaces with pervious runoff solutions, bioswales and natural retention ponds.
Equally pairing infrastructure and transit modes with growth and population The need to advance our infrastructure and improve mobility are among the highest priorities facing Rockdale County. The proposed strategies in this section seek to reduce traffic congestion and improve mobility while also reducing reliance on single-occupancy vehicles and moving away from carcentric approaches to building
TIVES
Beautification and Maintenance Develop and implement a Rockdale County Beautification and Maintenance Plan to enhance several county gateways along I-20 and other major roadway entrances. Additionally, beautification initiatives can serve a dual purpose in relation to stormwater management. Replacing impervious surfaces with planted areas—such as perennial beds, wildflower fields, shrub borders, and stands of trees—is a proven runoff control technique. Moved these over from Sustainable Practices initiative (Embracing Innovation) - Community Beautification Day (City/ County/Community) - Partnership with UGA Extension, community organizations, City of Conyers & Rockdale County- tree planting, Pollinator Garden/Space, community garden, green energy(?) - Beautification Taskforce - Streetscapes - Public Art Installations
communities and transportation infrastructure. There are also strategies to continue to improve land-use planning that revamps our aging water delivery channels and incentivizes transit-oriented developments that support fewer car trips, healthier living, and more connected and vibrant communities.
Efficient and Varied Transportation Goals Increase Infrastructure Conditions Improve Traveler Safety Improve Accessibility
Mobility and Transportation Promote further dense, transitoriented and mixed-use development within existing urban areas and in other areas of the county, where appropriate, to allow residents and employees more opportunities to walk (Sidewalks), bike and use transit, and reduce auto dependency, to meet their daily needs. Further develop (Sigman Road Widening), increase access points (Frontier Road Connector) and expand the multimodal network by a) increasing the number of routes and frequency of service connecting hubs (Business and Work) and amenities, b) connecting to MARTA at Stonecrest, c) enhancing services on highly traveled corridors to reduce car volume in those corridors and c) improving pedestrian and bicycle access to transit services and activity centers. Prioritize safe, healthy, accessible transportation options for all with a focus on equitable access for residents facing economic, health, housing and other challenges.
Facilitate more active transportation (walking and biking) by adding, improving and maintaining sidewalks and shared-use paths; enhancing bike facilities throughout the county; and educating the community on how to increase their use of active transportation modes safely. Prioritize Georgia’s multi-faceted Highway Safety Improvement Program (HSIP) plan to reduce and ultimately eliminate traffic-related deaths and injuries that includes, but not limited to, pedestrianoriented street design, traffic-calming techniques, public education, and enhanced enforcement. This should be referenced when developing with the County’s Safe Streets For All (SS4A). Micro transit Pilot Program Deployment – Zone based Funding strategies; Measuring and Expansion Options (neighboring communities, etc.) - Study - Builders/Planning & Development/ Legislation – Positive impact in the community – access, connectivity, and public health
GOAL 6 Embracing Innovation Rockdale County…innovation will live at the core to meet the needs of our residents and constituents. Our approach to driving innovation will be through a culture of new ideas, understanding the long-term impacts on our people and planet through sustainable practices, investment in new technologies and training, collaboration with citizens and private sector, and streamlining engagement with county government departments.
Objective Our innovation efforts are tied to our strategic goals and objectives ensuring that prioritized projects make the greatest impact on the community. These prioritized objectives will be driven by metrics that are measurable through the lens of financial impact, cost savings, and resident satisfaction.
Youth Empower youth engagement and voice in the future of Rockdale County City of Conyers, Education - Rockdale County Public School System Career Academy - Technologically innovative learning community, to ensure students achieve academic, social, and career success by providing a supportive environment that identifies, encourages, and develops each student’s interests and abilities to prepare tomorrow’s workforce today for a fulfilling, productive career.
INITIAT
Communications
Conduct research to develop modernized, user-friendly platforms that readily communicate community events, initiatives, and engagement tools. - The Rockdale App – Plan and create a centralized app for citizen engagement - Signage - Plan and create interactive platforms for the visual and hearing impaired - Inter-Governmental Collaboration - Develop a centralized database for County Government Departments to interact and collaborate cross functionally. - Community Alerts
Research & Development Our Innovation Agenda @Lisa - Please clarify this initiative.
Creating a culture of Innovation in Rockdale County Innovation can be defined as the process of introducing something new into our environments. In order to create a culture of innovation in our community, it is important to encourage creativity and new ideas. This can be done by providing resources and support for entrepreneurs, hosting events that bring people together to share ideas, and promoting a climate of collaboration. By taking these steps, we can create an environment conducive to innovation and helps to spur economic growth. Innovation can have a positive impact on communities. Innovation can improve the quality of life for residents, make the community more attractive
IVES
Digital Education Community
Cybersecurity Available resources - providing information to our citizens @Lisa - Can this live as an initiative under Youth or is this expanding to all generations who want access to Digital Knowledge?
Promoting Innovation in the Local Economy - Partner with businesses, universities, research institutions and incubators. - Focus land development efforts on creating a variety of vibrant, transitconnected, walkable mixed-use destinations throughout the county that meet the needs of residents, employers, and the workforce. - Prioritize the use of innovative and evidence-based regulatory, financial and other incentives to transform areas where residents face numerous economic and social challenges into communities of opportunity.
to new businesses and investments, and create jobs. It can also help to attract and retain talent, as people are drawn to communities that are creative and open to new ways of doing things. Innovation can come from something other than startup entrepreneurs. Everyone in your community can be innovative, whether they own a business or not. Simple changes to processes, such as how recycling is collected or a police force using data analysis to fight crime, are examples of innovation. Making innovation accessible means ensuring everyone can take the risk to try something new…..So what will you REIMAGINE for our county?
Sustainable Practices Recognize the natural environment and protect it legislatively as a unique and valuable asset (Gabe, let’s tweak the verbiage) Initiative: Environmental Pollution and Protection - Review Rockdale County’s environmental legislation and public policies - Gather data to determine industry’s impact on Rockdale County’s environment - Launch a Clean Air Campaign (TBD) Initiative: Understand and combat climate change and its effects - Develop a strategy for assessing the climate, climate change, and the resilience of the community. - Conduct a county-wide climate resiliency assessment
Workforce - Rockdale University Smart Cities - Prepare Infrastructure to adopt concepts such as traffic monitoring, smart cameras, mobility alerts, smart transportation, A.I. / VR - Community Engagement – Use of
- Green Initiatives - Preserve green spaces - Anything on livestock - Daniels Mill Rd and Hwy 138/ East Fairview (DeCastro Nature Center Rehabilitation) – see Director Hammer; it is a historical piece and home that will be preserved) - Continue code enforcement strategies - Focus policies that protect and regulate Explore Green Energy efficiencies in future Rockdale facilities (Review conversation with Director Hammer) - Solar technologies/EV? - Technology Recycling - Form a Green Energy Exploratory Committee (becoming educated, participating in summits, etc.) Resources (Water conservationAutomated Meters) “Automated Bots” to improve access to frequently asked questions. - Business Operations: Use operational data to pinpoint inefficiencies and automate internal workflows. - Safety: Public Service/Law Enforcement training tool.
MAKING OUR BEST EVEN BETTER
11 SECTION
COLLABORATIONS AND PARTNERSHIPS
Collaborations and Partnerships About our collaborative efforts atem facculla parum acessinvero cone eveles sed quam aborumet invendiate ditibusdam, omni ullit vendi te dollendent arum coreper chitam labore conem. Collaborator/Partner Name
This side of the spread can be used to highlight major collaborations and partners with Rockdale County across the locally, regionally, and beyond. There is an extended listing on spread 80 Bridging Gaps and Breaking Barriers.
Collaborator/Partner Name
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Collaborator/Partner Name
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Collaborator/Partner Name
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Collaborator/Partner Name
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Collaborator/Partner Name
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Collaborator/Partner Name
Summary Aborum ad estrum qui secuptatusti ad magnatet dolut rem eaquatemo te con rectium resentur? Qui accus, sanim sum quiaers pelloriat eost voluptatum fuga. Laborpo riorit ressi quas dolupti onseque officimi, autatem que odistis de voluptat.
Collaborator/Partner Name
Collaborator/Partner Name
Collaborator/Partner Name
Collaborator/Partner Name
Collaborator/Partner Name
Collaborator/Partner Name
Collaborator/Partner Name
Collaborator/Partner Name
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This side of the spread can be used to list collaborations and partners; POC name and title without a summary.
This side of the spread can be used to list collaborations and partners; POC name and title without a summary.
This side of the spread can be used to list collaborations and partners; POC name and title without a summary.
This side of the spread can be used to list collaborations and partners; POC name and title without a summary.
This side of the spread can be used to list collaborations and partners; POC name and title without a summary.
This side of the spread can be used to list collaborations and partners; POC name and title without a summary.
This side of the spread can be used to list collaborations and partners; POC name and title without a summary.
This side of the spread can be used to list collaborations and partners; POC name and title without a summary.
This side of the spread can be used to list collaborations and partners; POC name and title without a summary.
This side of the spread can be used to list collaborations and partners; POC name and title without a summary.
This side of the spread can be used to list collaborations and partners; POC name and title without a summary.
This side of the spread can be used to list collaborations and partners; POC name and title without a summary.
MAKING OUR BEST EVEN BETTER
12 SECTION
DATA AND METRICS
Data and Metrics Dashboard only serves as design inspo; per Lisa, the Talent Management team would provide data and stats for this spread. Spread provides suggested design direction and does not represent informed content. Key Metrics and Progress Summary
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Performance Analysis Opening
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Other Highlights
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Other Highlights
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MAKING OUR BEST EVEN BETTER
13 SECTION
THE NEXT 5 YEARS 2024 - 2029
MAKING OUR BEST EVEN BETTER
14 SECTION
OUR ROADMAP
Our Roadmap Summary statement, tem fugia nimus quidus dolupta conserciet a dus dessiminus id magnatquatia pedias adipsum aut ellanimin rem evel il modi aut auta voluptur aut et et offic totatquibus. Obit magnat. Exeritate dis idit venissit, custibus ut quam esed et laut andipsaerum, qui idelesti beaquat.
Strategy Implementation Icatecusa nos rae dolupta tibusdaepre lab iderunt, veliquatem sitatatur? Ur, quunt. Re mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin excepudit quam, omnimus aeptatus, ist, consequodi imoleni muscimi lluptatias est maxim iligeni stibus nus doluptatiam quassinctat voloreiunt remossi nvelentorro molorerunt ea qui quia everovid ut eaquiaspici ommoloriat omnis quaeper ferspid molumque dolent rerum, consed quam, soluptatium quiatem di con nem vendellut aut quoditio. Cae lanim im vita por aperciandus quidestiis min pre debisqu iasiti reped Ovit aut andeliquis volor aut aut rem quiberu ndignih ictur? Nam abo. Num et maximi, tesectatas sinulles asperor Emod et unt esciusa volorro Os ant etur atur, omnis quia quam qui te occaepedis imustiur am et aut eum volupis quat quaecta tatemol uptae. Neque oditis est, cumquam quae nus conse porem rempos id quiae pro dolorum audam, to tendest ea quam et qui to tem quias sum fugias sum harum num as cus mo tet volupta tibus, officid ut volupidem dit lita quidige ntorit explaceent, sedia et int aliquam, nos sinctist volorem.
Keys to Success Short, digestable power point mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin excepudit quam, omnimus aeptatus, ist, consequodi imoleni muscimi lluptatias. Short, digestable power point mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin excepudit quam, omnimus aeptatus, ist, consequodi imoleni muscimi lluptatias. Short, digestable power point mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin excepudit quam, omnimus aeptatus, ist, consequodi imoleni muscimi lluptatias. Short, digestable power point mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin excepudit quam, omnimus aeptatus, ist, consequodi imoleni muscimi lluptatias. Short, digestable power point mo qui duntiunt hitatest, si consecumquat aut qui occumet parum derenda volorescimin excepudit quam, omnimus aeptatus, ist, consequodi imoleni muscimi lluptatias.
Phasing the Work
Priority Projects and Initiatives
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PHASE I Project
Construction Timeline
Projected Opening Date
J&A Restorative Justice Complex
Timeline Dates
Date
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Project 2
Timeline Dates
Date
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Project 3
Timeline Dates
Date
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PHASE II Project
Construction Timeline
Projected Opening Date
J&A Restorative Justice Complex
Timeline Dates
Date
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Project 2
Timeline Dates
Date
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Project 3
Timeline Dates
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Date
Monitoring and Evaluation By implementing an evaluation process, Rockdale County can systematically assess the progress of the strategic plan and make informed decisions to effectively achieve its goals. Adjustments made based on evaluation findings will help ensure that the plan remains relevant and responsive to the needs of the community.
“North Star” Planning Lifecycle
The “North Star” Planning Lifecycle PLAN
using short, iterative planning cycles
MEASURE
utilizing reports and dashboards
A “North Star” planning lifecycle sets our county’s strategic goals against shorter planning cycles to realize outcomes and keep people focused directionally on the right work.
ANALYZE
As Rockdale embarks on large-scale, multidepartmental planning, we need dynamic feedback channels to capture best practices and key lessons learned, that objectively inform us on necessary adjustments to processes and plans.
ADJUST
Continuous, agile planning improves transparency and visibility, which builds mutual trust and results in better outcomes.
performance with scenario planning and what-if models
strategy and priorities using objective feedback channels
REPEAT
best practices for future planning
The components of the evaluation process, may include but are not limited to: • Establishment of SMART metrics for each objective and Baseline Data Collection • Set Evaluation Timelines (i.e., semi-annually, or annually) • Assign Responsibility: collecting and analyzing data related to each metric. • Data Collection and Analysis • Stakeholder Engagement • Benchmarking (against benchmarks and best practices, compliance measures) • Report Generation • Feedback and Adjustment • Public Communication • Continuous Improvement • Annual Review and Revision (as needed) • Long-term Evaluation: An extensive in-depth evaluation every three years to assess the overall impact of the countywide strategic plan. • Resource Allocation • Legal and Ethical Compliance • Documentation and Record-Keeping • Independent Review and Feedback Loop
MAKING OUR BEST EVEN BETTER
15 SECTION
CONCLUSION
Our Ongoing Commitment
Our Ongoing Commitment With the recognition that our future growth requires the full participation of all Rockdale County populations and places, the proposed strategies in this Strategic Plan all focus on building the earning power of residents, supporting startups and small businesses, strategically investing in people and places with lower access to opportunity, and continuing to strongly support the favorable climate that has established Rockdale County as a truly outstanding place to live, learn, build careers, and thrive for all ages.