Birmingham Fashion Week 2013

Birmingham Fashion Week 2013

www.BhamFashionWeek.com

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February23rd THROUGHnd

March 2 2013

@ Pepper Place

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SOCA CLOTHING (www.socaclothing.com)

Soca Clothing, in Birmingham, Tuscaloosa and Nashville, is a women’s fashion boutique offering the latest trends in designer denim, dresses, accessories, and shoes—with more than two thousand pairs of designer denim and the Denim Fit Experts.

Vinyard Vines (www.vineyardvines.com)

Vineyard Vines®, best known for its whimsical neckties and smiling pink whale logo, offers a variety of clothing and accessories for men, women and children. You can find all of their products at the Vineyard Vines store at The Summit.

Marella

Marella is always on the lookout for the most exclusive brands and the latest styles to dress the fashion-conscious, trendy Southern woman who likes to push the envelope just a bit. At Marella in Mountain Brook Village, you’ll find Alice & Olivia, Big Buddha Handbags, EcoSkin, Jaloux, Milly, Rag & Bone, Spanx, T Los Angeles, Trina Turk, Velvet, and so much more.

Theadora (www.theadora.com)

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Since 1994, Theadora has brought fashion with attitude to their Homewood boutique. Sisters Debbie Sarris Owen and Dora Sarris Cothren have made Theadora a destination for fashion-forward women from Birmingham and beyond. Tried-and-true favorites hang alongside new or independent designers from around the world. Offering many exclusive and hard-to-find labels, it’s no wonder Harpers Bazaar has named Theadora a “Top 100 Style Leader” for six straight years.

Laura Kathryn (www.shoplaurakathryn.com)

Laura Kathryn is an exclusive women’s boutique located in Crestline Village that carries one of a kind items and select designer labels. Go in and you will find exquisite pieces by designers such as Alice + Olivia, Calleen Cordero, Cordani, Ella Moss, Joie, Rebecca Taylor, Tibi, Toupy, Velvet and Waverly Grey along with timeless jewelry, fabulous shoes, and beautiful handbags perfect for women of all ages. From teenagers to hip moms or college ladies to career women, at Laura Kathryn, we have the perfect items to satisfy any fashion craving.

Gus Mayer (www.gusmayer.com)

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BFW was founded on the idea of bringing unity to our community through fashion. Local and national designers, alongside local and national boutiques, will gather together to promote and inspire our rising stars.

Models, make-up and hair stylists will showcase their talents on the runway, while encouraging locals and visitors to explore the creative talents of Birmingham.

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From designer to contemporary, Gus Mayer has the perfect outfit for every occasion, from classic looks to cutting edge trends.

Accessories, cosmetics, fragrances and gifts provide shoppers with a full experience. This leading designer specialty store brings the Southeast individualized service and current fashions from new and established designers. Gus Mayer is located at The Summit.

Shaia’s (www.shaias.com)

More than a shop that sells suits, sportswear, shoes, accessories and formal wear; Shaia’s is a destination for camaraderie. A familyowned business where knowing personnel are at your service, eager to inform you on the traditions and rules of dressing well, then show you how to bend those rules to suit your personal style. It’s a mingling of generations, personalities and points of view where anyone can feel at home upon arrival, and will be well dressed upon departure.

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Photography by Zack Carpenter. Hair and Make-up by A.I.A.

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JONATHAN CROY FRESH FACE WINNER 2012 Jonathan Croy, an Alabama native, has been modeling for the past three years. While living abroad in Amman, Jordan; Jonathan was scouted and advised to pursue modeling. Since then, Jonathan has signed with two agencies, in Alabama, and has worked and collaborated with local, national and international photographers and designers.

Part of Jonathan’s self-indulged platform is for health in fashion. A trend that finally starting to make an appearance in the fashion world. Jonathan has lost 175 pounds through diet and exercise and has full intentions of showing the fashion world that health is beauty. Jonathan is also an accomplished classical musician, having lived in Amman, Jordan and Beijing, China and worked throughout Europe, the Middle East and the United States with his music. He has full intentions of pushing both careers head on. Jonathan Alabama with a BM in French horn performance and is currently looking for different representation.

CAROLINE DILLARD FRESH FACE WINNER 2012 At age 14 when she entered, Caroline Dillard had no idea that auditioning for BFW would bring so many exciting opportunities. Since being selected as the Face of Birmingham Fashion Week, she has modeled in Miami and New York and has signed with a major agency. Her interests include volleyball, horseback riding, and spending time with her family and friends.

She plans to return to New York this summer and is most looking forward to serving with her church on a mission trip to Panama. Caroline is a sophomore at Vestavia Hills High School and plans to attend Auburn University.

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BIRMINGHAM MUSEUM OF ART: Rising Design Star Exhibit January 13- February 10, 2013

Birmingham Fashion Week has teamed up with the Birmingham Museum of Art for the Rising Design Star Exhibit from January 13th to February 10th. The BFW Rising Design Star competition was created to promote, encourage and inspire the talented youth within our state through the creation of wearable pieces of art. The challenge involves creating a garment out of non-traditional material. The media of the garments may be mixed. The only stipulation is that the garments may NOT be made of fabric and they may NOT be sewn. Examples of eligible garment construction is glue, staples, tape, safety pins, paper clips, etc. The top 40 applicants have been chosen and their designs will be on exhibit from January 13th to February 10th, 2013 for the public to view. The top 20 will make it to the runway for Birmingham Fashion Week 2013. Each garment that makes it through will be modeled by a live model during the runway show. These garments will be judged on the runway and one lucky designer will win the title as the 2013 BFW Rising Design Star. The competition is open to all students in grades 6-12.

bfwhosts TARA GRAY & BROOK ROBERTS: BFW HOSTS Tara Gary is a t.v personality based out of Los Angeles, California but she is no stranger to Alabama. Born and raised right here in Birmingham, Alabama, Tara is a graduate of Auburn University and represented our great state nationally as Miss Alabama USA and Miss Alabama Teen USA. Back for her third year hosting BFW ,Tara is bringing along her co-star Brook Roberts on TLC’s upcoming show Shopping Girls. Airing on TLC this Spring Shopping Girls is a combination of Oprah’s Favorite Things and Shark Tank sprinkled with a dash of The Office creating a nonstop energy-filled journey across America’s entrepreneurial heartland!

Brook and Tara are also product experts for GalTime.com where they write, produce and host segments that air nationally to over 200-million households via The Daily Buzz, Oxygen’s Life Love Shopping, and numerous broadcast TV stations. In addition to their massive national TV audience, they also have an enormous social media audience of over 350,000 loyal fans and followers. Brook and Tara’s product expertise, along with their LIVE on-air experience as homeshopping hosts, lends unprecedented credibility to the world of home shopping and product sourcing.

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SARAH VALIN RISING DESIGN STAR WINNER 2012 Sarah Valin is seventeen years old and the winner of the 2012 Rising Design Star Challenge. Her passion for design and using it as a tool for innovation has compelled her to participate and become a member of several different art organizations. Sarah is a member of the National Art Honor Society. She enjoys volunteering at local art shows, participating in advance placement art, and most importantly partaking in Birmingham Fashion Week. Earning the title of Birmingham Fashion Week’s Rising Design Star only confirmed my vision of creating my own clothing line in the future. I hope to continue involving myself in what I love—fashion design—at a design school in New York City in the fall. As for right now, however, I am enjoying spending time with my friends and family, blogging, and continuing to design clothing.

benefactors: Camp Smile-A-Mile:

Camp Smile-A-Mile was founded in 1985. Our mission today is to provide year round challenging, unforgettable recreational and educational experiences for young cancer patients, their families as well as young adult survivors from Alabama at no cost. Our purpose is to provide these patients, families and survivors with avenues for fellowship, to help them cope with their disease, and to prepare them for life after cancer.

WHAT DOES CAMP DO?

Camp Smile-A-Mile is a chance for these children to be themselves. They can shed their wigs, leave their prosthetics at home and no one is going to make fun of them or stare as these children might experience at school, it is a time for them to just be kids and forget about this disease that they are battling.

Everyone there understands what they are going through.

With the creation of Camp SAM in 1985 these children are able to participate in a normal camping environment while remaining under medical supervision. Pediatric Oncology Nurses and Physicians from Children’s Hospital in Birmingham stay at the camp during each camp session. They administer chemotherapy as well as take care of all the first aid needs of the campers. More than 400 children attend per year, 70 per session.

Alabama Forever:

Alabama Forever was founded in response to the April 27th, 2011 tornadoes that ravaged our state. Co-Founders Alex Sokol, Chris Nix and Ed Welden are lifelong friends and Alabama residents that saw a need for helping the state that they loved so much. What was founded as a response to the storms, Alabama Forever goes beyond disaster relief. Our core purpose is to help Alabama communities in need. Long after the devastation from the tornadoes has past we will be here to improve the quality of life for the residents of our great state.

Rather than simply giving back, Alabama Forever will assist the residents and communities by offering viable resolutions to maintain the best possible life for the citizens of Alabama for generations to come.

The mission of Alabama Forever is simple-to help our communities in need. Alabama Forever was founded by tragedy, developed by necessity, and inspired by the beauty and strength of what makes Alabama special, its people.

Our efforts will all be community based with the sum of the whole being far greater than it’s parts. b-metro.com

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Birmingham Fashion Week

Presents

LIFESTYLE Athletic Apparel Show Wednesday, February 27, Pepper Place

Consumers are demanding more versatile athletic wear with wider functionality, which means retailers continue producing new styles of sports apparel for men and women. Some sports apparel companies are teaming up with fashion designers to produce new clothing styles and widen their product lines.

At Birmingham Fashion Week, we recognize that athletic/lifestyle apparel is a big part of the fashion industry and accounts for almost 30 percent of the city’s retail stores. Lifestyle (Mind, Body & Soul) will showcase the finest athletic and lifestyle apparel in our runway show, featuring clothing and accessories from Birmingham stores. We will also create a marketplace for vendors to showcase their lifestyle brands to our guests. Be prepared for a lively opening to Birmingham Fashion Week featuring live music, regional athletes and an energetic runway show.

BRITTON LYNN: LIFESTYLE HOST Good Day Alabama Traffic Anchor/FOX6 Sports Reporter, Britton Lynn, is originally from Dallas, Texas.

Before joining WBRC in September, she worked as a Texas Field Reporter for FOX Sports interviewing the nation’s top recruits, reporting on the top college football teams and doing reports with the FOX Sports Interactive analysts in Austin, Texas. In Birmingham, Britton is also involved with FCA Alabama and works with high school students in the area. You can find her running, practicing yoga, paddle boarding on the lake, kayaking with her dog, Rudy, and trying out new recipes for her food blog.

LULULEMON ATHLETICS www.lululemon.com Lululemon’s first real store opened in the beach area of Vancouver, BC called Kitsilano in November of 2000 and has grown to more than 250 stores worldwide including locations in Australia and Europe. All lululemon stores aim to become a community hub where people can learn and discuss the physical aspects of healthy living through activities like yoga, running and cycling; as well as the mental aspects of living a powerful life of possibilities. While lululemon is a yoga-inspired apparel company, the greatest focus has always been elevating the level of health in local communities by providing the components to live long, healthy and fun lives. Please visit our Birmingham location at 214 Summit Blvd.

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www.BhamFashionWeek.com

FAITH SKATE SUPPLY www.faithskatesupply.com Faith Skate Supply has serviced the Birmingham skateboarding scene since 1995. The grassroots, DIY vibe and their commitment to selling quality skateboard products, clothing and footwear have made Faith a mainstay in Birmingham. Now with skateboarding’s continued popularity, Faith is committed to finding safe places for their patrons to skate. Faith has proposed The Birmingham Skate Park Project in conjunction with A.Skate Foundation, a national nonprofit founded in Birmingham, which exposes children with autism to skateboarding.

A.Skate has established successful programs across the United States and in Ireland serving over 4,000 children with autism each year.

THE PANTS STORE www.pantsstore.com

PURE BARRE BIRMINGHAM: www.purebarre.com

A family owned and operated business the Pants Store has grown from one location to five (Crestline, Leeds, Downtown Birmingham, Trussville and Tuscaloosa) and now carries Men’s, Women’s and Children’s apparel as well as shoes for the whole family. The Pants Store keeps many of the brand names you love in stock including Cole Haan, Antelope, Columbia, Seven For All Mankind, Mt. Khaki, Southern Marsh, Ugg, Frye, Hobo, Tulle, and so much more!

Danielle Davis of Florida and Lindsay Lancaster of Kentucky met a decade ago while studying journalism at Samford University. After graduation, both married Alabama boys and decided to call Birmingham home.

In 2010, Davis and Lancaster established Pure Barre here in Birmingham, with Homewood as the first Alabama location. In 2011 they found a third partner, Deanna Adams, and opened Pure Barre 280.

Pure Barre is a total body workout that utilizes the ballet barre. By performing small isometric movements set to motivating music, it is the fastest, most effective way to change your body.

Elegance and functionality go hand in hand with Pure Barre performance wear that easily crosses over into head turning lifestyle apparel.

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