Autochat Lisbon

Car technology evolves very quickly: safety, speed, comfort.

And how about communica>on between users of the roads?

Language of the drivers is STILL on the level of a cooing infant.

As drivers we can shout…

Simply communicate our presence on the road‌

Or try to express ourselves using gestures‌

OUR ASSUMPTION:

Allowing drivers (and other traffic par>cipants) to talk will INCREASE SAFETY on the roads.

So… let’s TALK!

IDEA

AUTOCHAT - ďŹ rst communicator en>rely focused on drivers and users of the roads.

It allows drivers to communicate while driving.

AUTOCHAT cooperates with naviga>on app

AUTOCHAT recognizes plates of the car in front of you itself

AUTOCHAT is handsfree - voice ac>va>on/voice generator

AUTOCHAT is anonymous.

The system is built as a mockup pla[orm right now – www.autochat.no

AUTOCHAT is a ďŹ rst communicator en>rely focused on drivers and users of the roads. It allows drivers to send messages to each other.

You only need to know the registra>on number of the receiver.

WHEN TO USE AUTOCHAT.NO

When someone blocked exit from you parking.

Nobody is in the car. The only chance to make this person come and move the car is to send him/her informa>on via AUTOCHAT app.

When someone entered your lane without giving a sign.

When you see an accident and can be a witness but have no >me on your way to work. You can send a message to the vic>m of the accident and tes>fy a^erwards.

AUTOCHAT increases safety.

Drivers and other users of the road may warn each other through group communica>on.

AUTOCHAT may become useful communica>on tool for municipali>es, authori>es (kommune, oentlige) allowing to communicate to drivers from par>cular area about road issues.

When somebody does not use lights when it rains.

INCOMES STRUCTURE End users

free

Partners in building users base

Support from Statens Vegvesen, NAF

Brands like: ESSO, Shell, Circle K

Licensing for branded use, PR, B2C communica>on

Insurance brands

Licensing for branded use, PR, B2C communica>on, collec>ng data

License to brand 3

Licensing for branded use, PR, B2C communica>on, collec>ng data

Co-manufacturer 1

Shared incomes

Co-manufacturer 2

Shared incomes

BUSINESS PROGNOSIS

GOALS

1. Launch of fully developed app version

COST: 1,2 mln NOK

2. INCOMES - 2nd YEAR - from licensing app to brands, sharing data

3. Cri>cal number of users reached within the year.

NORWAY – a great market to start on

NORWAY – safety on na>onal agenda

SOURCE: NATIONAL PLAN OF ACTION FOR ROAD SAFETY 2014 - 2017

STRENGTHS

0. WE SHARE NORWAY’S VISION! J

1. Mo>vated and experienced team

2. System mockup pla[orm ready

3. High concept / making difference

4. Clear idea related to Norwegian Road Safety Strategy

WEAKNESSES

1. First on the market posi/on – brekaing the ice of rejec>on

2. Lack of marke>ng budget

OPPORTUNITIES

1. First on the market – leader posi>on

2. Top of mind brand in new field of communica>on

3. Succesful product to be adapted on other countries/in products

THREATS

1. Customers’ rejec>on or lack of response

2. Compe>tors with strong technological background

Thank you!