GETS NEW LOOK

JYFMuseums.org, the website for Jamestown Settlement and the American Revolution Museum at Yorktown, debuted a new design in December after a year of extensive visitor research and vigorous content review. Donning vibrant colors and bold museum images, the enhanced website features new structure and functionality for greater usability and appeal for online users — from visitors looking to purchase a ticket to the museums to educators accessing educational resources. The responsive design adapts for use on laptop, mobile and tablet. The homepage touts unique and seasonal experiences at both museums, special exhibitions and programs, educational opportunities and ways to support the Jamestown-Yorktown Foundation. It connects users to details about ticket options, private events, gift shops as well as museum events and news, plus links to social media platforms @jyfmuseums.

New features include a revamped Learning Center tool to assist teachers, students and parents in accessing useful educational resources, including primary sources, videos and content sorted by topic and grade level. A similar widget helps visitors explore the museums’ gallery exhibits and outdoor living-history areas, plan their visit and find year-round special events and programs. The new design offers enhanced accessibility for visitors with disabilities by meeting industry standards for low-vision and hearing-impaired users. It also features new Americans with Disabilities Act (ADA) and Accessibility webpages.

In 2022, more than 1.3 million users visited the website. JYFMuseums.org rebranded from HistoryisFun.org in 2021. Its last redesign was in 2017 with the opening of the American Revolution Museum at Yorktown.

—Deana Ricks, Communications Specialist Marketing and Public Relations