Improper Giftsfor the Proper Occasion
Founded in 2022, Properly Improper has grown from a passion project into a brand shipping thousands of products nationwide and abroad. Created by a former retail product designer, the brand blends professional expertise with a belief in unapologetic self-expression. Inspired by restrictive expectations growing up, Properly Improper celebrates individuality, humor, and authenticity through gifts that remind you to live freely and follow your own path no judgment, no rules.
+1 (760) 750-0271
hello@shopproperlyimproper.com
@shopproperlyimproper
www.shopproperlyimproper.com
BEST SELLER Itemsmarkedwithan asteriskareproventop sellers,lovedbyboth retailersandcustomers.
We are proudly partnered with local sales reps across the country to help retailers place orders and curate the perfect selection for their stores!
Want to connect with your local rep? Send us an email at hello@shoppropleryimproper.com and we’ll be happy to point you in the right direction and help get your order started!
Permanentshowrooms
DALLAS
Anne McGilvray & Co.
Dallas Market Center 2050 North Stemmons Fwy WTC Suite 270 Dallas, TX 75207
ATLANTA Just Got 2 Have It AmericasMart 40 John Portman Blvd NW Building 2 Suite 1700 Atlanta, GA 30303
LAS VEGAS Road Runners World Market Center 455 S. Grand Central Prkwy Suite C-1024 Las Vegas, NV 89106
RETURNS
Where FREIGHT
Returnsareacceptedfor first-timepurchasers within30days;customer isresponsiblefor shipping.Damagesmust bereportedwithin14 days.Clearanceitemsare finalsale Noreturns acceptedwithoutprior authorization
Freefreightonordersof $1,250ormore;allother freightcostsare calculatedatthetimeof shipping.FOB:Carlsbad, California.
PAYMENT TERMS
Creditcardpaymentsare processedthrough MtCharge Net30terms areavailableforcheck paymentsuponapproval.
BACKORDERS
Allbackordersshipfor free
LIFE IS BETTER WITH BUTTER
Smooth, a little cheeky, and impossible not to love, our Butter Collection spreads the fun. These playful pieces are made to bring personality to the table. The perfect gift for hosts, food lovers, or anyone who likes their humor served with a side of butter.
MAHJONG
Western Collection
Light, cheerful, and timeless, the flagship design that started it all. As our best-selling style, it’s a daily reminder to find the good no matter what. Whether on drinkware, keychains, or trays, this uplifting design has become a favorite and a Properly Improper classic
S O M E T I M E S G O O D M O M
S A Y B A D W O R D S
Being a good mom doesn’t mean having it all together, or always keeping it clean. Our “Sometimes Good Moms Say Bad Words” collection celebrates the real, messy, and often hilarious moments of motherhood. Each piece is designed to bring a smile, a little sass, and a reminder that honesty, humor, and love are what truly make a great mom.
Necklace Collection
ByDoGoodBeGood
These gold-plated necklaces feature unique charms and thoughtful packaging making them an easy, elevated gift for any occasion.
$7.00 USD | 4 x 3 in packaging 16" chain with 2 in extender QTY 5
Strawberry Charm Gold Plated Necklace
200504
$7
Pink Flower Charm Gold Plated Necklace 200513
Black & White Cat Heart Charm Necklace
Diecut Charm Necklace
200520 $7 00 Min
Goose Oval Charm Necklace
200521 $7
Lobster Rectangle Charm Necklace
200522
Black & Grey Cat Charm Necklace
200525
$7 00 Min 5
Cowboy Boot Charm Necklace
Horse Heart Charm Necklace
200524
$7 00 Min 5
Double Cherry Arc Charm Necklace
200526
$7 00 Min 5
Padlock With Flowers Charm Necklace
Dog with Small Heart Charm Necklace
200517 $7 00
WISHING BRACELET
Each card tells a story, sharing the meaning behind its good luck charm. With an adjustable fit for all and a thick, beautifully designed card, they make a thoughtful gift ready to give.
7 x 55 in packaging $400 USD QTY 5
518
Wishing Bracelet with Pearl Charm
522
Wishing Bracelet with Horseshoe Charm$4 00
Wishing Bracelet with Diamond Stud Charm
521
Wishing Bracelet with Gold Circle Charm $4 00
519
Wishing Bracelet with Clover Charm $4 00 Min 5
523
Wishing Bracelet with Fish Charm $4 00 Min 5
KEYCHAIN DISPLAY
Elevate your display with Properly Improper’s one-of-akind, instantly recognizable keychain display.
Crafted from durable particleboard with a black base and metal hardware pegs, it offers quick and easy assembly for immediate setup. Holds 12 styles, 6 keychains per peg Fully loaded display with Printed Keychains $384.00
FLOATING KEYCHAIN
Never sink your keys again Made from buoyant floating material, these keychains are perfect for boating, beach days, and lake adventures. Lightweight, functional, and finished with cute, fade-resistant designs.
3.0 x 1.5 in QTY 6
$300 USD
Keychain Blue Lake
1980 Floating Keychain Yellow Smiley Face
$3 00 Min 6
Ex-Girl Friend Motel Keychain
Double-sided acrylic keychains built to last and sealed with a protective clear coating that resists scratches Featuring bold, vibrant colors and a raised design, they’re made to stand out!
COMING SUMMER 2026
2306
$7 00 Min 4 No Texting Ex Square Trinket Tray
Adores Little Things Square Trinket Tray
I NeedA Soy Mocha Latte Square Trinket
509 Mushroom Wishing Bracelet $3 00
METAL ROLLING TRAY
These lightweight metal trays bring a mix of charm and function to any space Ideal for trinkets or a touch of greenery (wink), each one is finished with a reflective gold back that catches the light and adds an elegant shine.
7 x 5.5 x 1 in $4.50 USD
3003
Silly Goose Social Club Metal Tray
3004 Chill Girl Era Metal Tray
411B Black Butt Body Mug
436 Black Boob Body Mug
JUMBO CAPPUCCINO MUG
A jumbo mug that says exactly what you’re thinking. Do we need to make it bigger, or can you already tell? Let the mug do the talking Our Jumbo Cappuccino Mugs hold a generous 20 oz and are hand-finished, so no two are exactly alike
& Dishwasher Safe
| QTY 4 | $950 USD
Jumbo Cappuccino Mug
Jumbo Cappuccino Mug
Jumbo Cappuccino Mug
CAPPUCCINO COLLECTION
CORK COASTER
Round, bold, and full of sass, these cork coasters protect your surfaces while delivering a wink with every drink. Naturally absorbent, they keep moisture at bay and attitude on full display
QTY 8
$150 USD
202 At Least Bring Tequila
STICKER DISPLAY
Elevate your display with Properly Improper’s one-of-akind, instantly recognizable sticker display.
Crafted from durable wood board, this display is both lightweight and easy to assemble. Designed to keep stickers organized and easily accessible for customers
Holds 8 different styles
9.0" L x 5.25" W x 15.5" H
RAISED WATERPROOF STICKER
aterproof and UV-raised for a bold, eye-catching finish, these stickers and out wherever you stick them. nd vibrant, they’re built to ake a statement.
3 in QTY 6 $175 USD
7165
Waterproof Sticker
POCKET JOURNAL
Compact and versatile, this leatherette pocket journal features 80 blank and 80 lined pages Perfect for notes, sketches, or keeping your thoughts in order An elastic band keeps it securely closed, making it easy to carry wherever you go.
4.3 x 3 in (160 pages) QTY 4 $6.00 USD
Padded
Padded
This product is customizable! Share your design or let us help you bring your ideas to life
8-SLOT WOODEN POCKET JOURNAL DISPLAY
Crafted from durable wood board, this display is both lightweight and easy to set up for effortless merchandising While designed to hold Pocket Journals, it can also be used to display ring dishes.
Holds up to 40 pocket journals 15.5" L x 10.0" W x 14.5" H
PROPERLY PREPACK
Sweet, stylish, and grandma won’t have a heart attack. These bestsellers include uplifting messages and charming designs–no snark, just class.
ACCESSORY POUCH
The perfect pouch to carry all your everyday essentials Designed with bold statements and the ideal size to fit into any bag Canvas Pouches include a gold or black satin lining, while the Chenille Patch Pouch features patches that are stitched on for extra durability.
Canvas $7.00 USD | 9.3 x 6.5 in Chenille $15.00 USD | 9.5 x 5 in
QTY 4
I Can’t Live Without Canvas Pouch $7 00
Canvas Pouch
Need A Soy Mocha Latte Canvas Pouch
Better Self Growth Motel Keychain
These gold-plated necklaces feature unique charms and thoughtful packaging making them an easy, elevated gift for any occasion.
$7.00 USD | 4 x 3 in packaging 16" chain with 2 in extender QTY 5
Black & White Cat Heart Charm Necklace
Diecut Charm Necklace
200520 $7 00 Min
Goose Oval Charm Necklace
200521 $7
Lobster Rectangle Charm Necklace
200522
Black & Grey Cat Charm Necklace
200525
$7 00 Min 5
Cowboy Boot Charm Necklace
Horse Heart Charm Necklace
200524
$7 00 Min 5
Double Cherry Arc Charm Necklace
200526
$7 00 Min 5
Padlock With Flowers Charm Necklace
Dog with Small Heart Charm Necklace
200517 $7 00
These cocktail-inspired ornaments make the perfect White Elephant or Secret Santa gift for the customers that like their holiday decor a little improper.
y Ornament Spicy Margarita
7012
Holiday Ornament Italian Spritz
PRODUCT DISPLAYS
Properly Improper displays are the perfect way to showcase a collection right on your countertop Designed to hold product upright, they make it easy for customers to browse and for you to merchandise with ease
POCKET JOURNAL DISPLAY
Made of durable, reinforced cardboard, it’s both sturdy and stylish ideal for countertop presentation Display arrives prebuilt for quick and easy setup!
Holds 20 leatherette journals or 16 padded journals 13.7" W x 6.5" H x 4" D
MULTIPURPOSE DISPLAY
Perfect way to showcase Properly Improper's pocket journals! The removable dividers also make it easy to repurpose for other products
Made of PVC foam board
155" W x 24" H x 7" D
KEYCHAIN DISPLAY
Crafted from durable particleboard with a black base and metal hardware pegs, it offers quick and easy assembly for immediate setup.
Holds 12 styles, 6 keychains per peg Fully loaded display with Printed Keychains $38400 11" W x 25" H x 6" D
PRODUCT DISPLAYS
Discover Properly Improper’s newest collection of wooden displays, thoughtfully designed for easy merchandising with a clean, minimal aesthetic that complements any retail space Lightweight and easy to assemble, these displays make showcasing your products effortless
8-SLOT WOODEN POCKET JOURNAL DISPLAY
Crafted from durable wood board, this display is both lightweight and easy to set up for effortless merchandising While designed to hold Pocket Journals, it can also be used to display ring dishes
Holds up to 40 pocket journals 155" L x 100" W x 145" H
8-SLOT WOODEN STICKER DISPLAY
Crafted from durable wood board, this display is both lightweight and easy to assemble. Designed to keep stickers organized and easily accessible for customers
Holds 8 different styles 9.0" L x 5.25" W x 15.5" H
LovedByRetailers
“Absolutely fun products. Amazing quality. Very, very happy with our Properly Improper order. Customers love them!”
– Lisa, Retailer • Millthorpe, Australia
@shopproperlyimproper shopproperlyimproper.com/pages/wholesale www.shopproperlyimproper.com
