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NWF | Introduction 2025

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Empowering Change Taking Action to Save Wildlife, People, and the Planet

2025


Who We Are One of the nation’s largest, most trusted, and respected conservation organizations. We are a conservation, education, and advocacy organization; A member community; A Federation, with 7 regional centers and 52 state/territory affiliates.

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WHO WE ARE


What We Are A Conservation, Education & Advocacy Organization That embodies sound science in our work and commits to putting people first and finding common ground in everything we do.

A Membership 6+ million strong who have deep connections to Community

nature and a passion to protect America’s wildlife.

A Federation With 11 regional centers and 52 state/territory affiliates, working on the ground in communities across America. 3

WHAT WE ARE


What We Do Our Mission

Uniting all Americans to ensure wildlife and people thrive in a rapidly changing world.

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WHAT WE DO


Our Work

Wildlife Recovery and Habitat Restoration Biodiversity, conservation, ecosystem function, resilience, and connectivity of people, places, and wildlife.

Climate Solutions and Clean Energy Climate change impacts on people, places, and wildlife.

Environmental Justice and Resilient Community Ecological and holistic well-being intersections of people, places, and wildlife. 5

WHAT WE DO


How We Work Our Guiding Principles Integrity Empathy Collaboration Inclusion

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HOW WE WORK


Multigenerational Multicultural Passionate Committed

Our Audience Wildlife lovers and outdoor enthusiasts of all kinds


Website

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Our Reach

MILLION Annual unique visitors

2.4 MILLION

Social Media

Followers

Affiliates

Print

5.8

1.6

15+

MILLION Magazines & catalogs

MILLION

Members across the U.S.

MILLION

Members & Supporters Email

1.5

MILLION Subscribers 8

OUR REACH

8.7 MILLION Students K-12

Schools


Saving What We Share “ The National Wildlife Federation has been bringing people together across geographies and generations to find solutions that help wildlife, people, and the planet thrive in our rapidly changing world.

— Collin O’Mara, President & CEO, National Wildlife Federation

Thank You Krista Newberry | Head of Corporate Engagement | newberryk@nwf.org National Wildlife Federation | 11100 Wildlife Center Drive, Reston, VA | NWF.org


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