NHM | New Product Development

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New Product Development

August 2025

• Contemporary and humorous greetings cards, post cards and art prints

• Dinosaurs and Humorous Nature ranges

• Archive artwork combined with vibrant colours and slogans

• Launched at Top Drawer and Spring Fair, Jan/Feb 25

New January 2025

• Dinosaurs Live! - the NHM’s first ever touring theatre show

• Combining the Museum’s science with incredible theatrics

• Initial 60-show run in 2025 across the UK

• Astoundingly accurate dinosaur puppets

• 8-piece, 3 design collection of dresses, skirts and shirts

• Taking inspiration from marine artwork from the Museum’s archives

• Sustainably produced in small local production runs using natural fabrics

• Marketing including photoshoot in the NHM library New March 2025

• 30-piece premium arts & crafts range that includes cross-stitch and embroidery kits, paint by numbers wall hanging kits, scrapbooks and sketchbooks

• British Birds and Beauty in Nature collections

• In retailers including John Lewis, Waterstones and Hobbycraft

• More products in development including mini cross-stitch kits

• Nature’s Exhibitionist’s collection for AW25 that celebrates the incredible markings and patterning found in nature including lemurs, jaguars and poison dart frogs

• Product categories Include bedding, lighting, home and bathroom accessories New For AW2025

• 2 x new children’s collections for AW25

• Nature’s Exhibitionist’s collection celebrates the incredible markings and patterning found in nature

• Explore Space collection focuses on the wonders of space exploration and extraterrestrial matter

• Wooden toy range for young children featuring a tabletop museum, minibeasts hunt kit and rocket activity set

• Part of a wider product collection that also includes apparel & accessories

• A series of art prints based on visual assets from the Museum’s archives

• Includes a focus on iconic species from the natural world

• Featured in John Lewis and soon to be coming to Dunelm and Next

• Various pieces selected for retail including Sainsburys Girls, Next & Primark

• Utilising assets from the Museum’s archives with a focus on botanicals

• All developed using BCI cotton

• Art supply range based on Werner’s Nomenclature of Colours

• Celebrating the colours of nature as described within this iconic book

• Utilising visual assets from the Museum’s archives

• Will include watercolour, pastel and coloured pencil sets with sketch pads

For 2026

• Origin of Colour collection based on Werner’s Nomenclature of Colours

• Soft launch of the bedding range in AW25

• SS26 collection includes furniture, upholstery, home accessories, wall art, stationery and more

• Adult calendars for Wildlife Photographer of the Year and Flora & Fauna

• Children’s calendars include a focus on Wildlife, Future Scientist and Dinosaurs

For AW2025

January 26

Adult apparel fashion collaboration

February 26

Children's stationery, games and gift

Zhongyi (Shenzhen) Cultural Communcations Limited

Thank you

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