Jessica Michelle's Graphic Design and Architecture Portfolio * Jan 2024

*jessicamchl

curated works & notable projects

(2024 / 01)

(THE)

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jessicamichelle401@gmail.com

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Jessica Michelle P. Despite studying architecture as her undergraduate major, she has always been interested in creative design and its branches. She is a person who values the exploration of new ideas and passion.

With experience in graphic design and digital art, she aspires to be working in the creative field—namely graphic and creative design, photography and videography, and social media marketing.

Education

2015 2018

2018 2022

SMAK 1 Penabur Jakarta High School Diploma in Science Final score: 91.6/100 Parahyangan Catholic University Bachelor of Architecture GPA: 3.43/4.00

Experience: Professional

Jun 2019 Jul 2019

Kanekin is a collaborative creative company branching on advertisement, photography, visual branding, and art.

Kinmoments is a pre-wedding and wedding photography/ videography service provider.

Feb 2020 Feb 2021

Experience: Organization

2018

2019

2020

Malam Penghargaan UNPAR (MPU) Design Staff Malam Keluarga UNPAR (Makelu) Design Staff Widuri Daraka Documentation Staff TEDxUNPAR Documentation Staff Parahyangan National MUN Design and Content Staff Ministry of Communication and Informatics in BEM UNPAR Media Division Staff Festival Merah Putih Event Vice Coordinator Parahyangan Visual Seni (PARVISI) Head of Design Department Kommunars Design Team Member Highlights! Magazine’s 2019 issue Design Staff Festival Arsitektur Parahyangan Publication, Documentation, and Design Staff Architecture Photography (ARSFOT) Member Kommunsession Publication, Documentation, and Design Staff Kommunars Secretary Café Night Publication, Documentation, and Design Coordinator Communication and Informatics Field in BEM Unpar Staff in Design Communication Visual Division Zoom In Magazine Design and Concept Coordinator HMPSArs Student Welfare Staff Highlights! Magazine’s 2020 issue (highlights.unpar.ac.id) Editor in Chief

Graphic Design Intern Kanekin & Kinmoments (@kanekin.co / @kinmoments)

Graphic Designer (Part Time) Ultimate Organizer (@ultimateorganizer) Ultimate Organizer is a company that fulfills the needs of Indonesian youths on the event and entertainment field.

May 2021 Jul 2021

Social Media – Public Relations Intern Pomelo Fashion Thailand Pomelo is Southeast Asia’s leading omni-channel fashion platform with a global mindset: on-trend, online, on-the-go.

Jan 2021 Oct 2021

Graphic Designer (Part Time) Rekametri (@rekametri) Rekametri is a start-up that focuses in B2B advertisement, visual identity, branding, photography, and design.

Aug 2021 Nov 2021

Graphic Designer Intern Sagara Technology Sagara Asia (PT. Sagara Asia Teknologi) is a technology consulting company and digital product agency based in Jakarta and Bandung, Indonesia.

Oct 2021 Apr 2022

Graphic Designer Intern GoWork GoWork is the largest leading premium coworking and office space in Indonesia that allows you to work from anywhere.

Apr 2022 Sept 2022

Graphic Designer Aaksen Responsible Aarchitecture Aaksen Responsible Architecture is one of the fastest-growing emerging architect and interior consultant in Indonesia with project scope ranging from residential, commercial, to larger scale of buildings complex by delivering #responsibleaarchitecture and #responsiblelifestyle.

Sept 2022 Present

Creative Designer Alila SCBD Jakarta Situated in the heart of Jakarta’s corporate and financial hub, Alila SCBD offers world-class dining and event spaces, along with contemporary rooms that are urban havens of relaxation.

Skills

Application Knowledge

Graphic Design: Adobe Creative Suite (primarily Adobe Photoshop, Illustrator, InDesign, Lightroom, Fresco, Sketch, Premiere, After Effects, Acrobat), Procreate, Autodesk Sketchbook, Corel Painter UI/UX: Figma Architecture, 3D Modelling, and rendering: SketchUp, ArchiCAD, Lumion, and Enscape Office: Microsoft Office (primarily Word, Powerpoint, and Excel) Planning: Notion, Trello, Slack, and ClickUp

Others

Creative design, illustration, logo and vector design, basic product design, and basic UI/UX design Architectural design, 3D modelling, BIM, rendering, and post-producing Video editing and basic motion graphic Coordinating, leading, and planning Copywriting (English and Indonesian) Voiceover (English and Indonesian) Social media marketing and digital marketing, including Engagement Rate, Increment Rate, and insight calculation and analysis Basic CSS and HTML

Achievements

Certifications

2017 2022

TOP 15 in Archevent UNS Architecture Competition with Octavius Glenn and Audrey Graziella TOP 5 in Kartala UNPAR Digital Poster Competition 3rd Winner of SATU RUANG 2022 Architecture Competition by Pelita Harapan University with Octavius Glenn and Audrey Graziella Studio Akhir Arsitektur (SAA) Award Nominee in the Sub-urban Category Skripsi Awards Nominee Alila Star of the Month

TOEFL PBT 642/677 The Fundamentals of Digital Marketing Google Digital Garage EF Standard Test (CEFR) C2 Proficient

Alila SCBD Jakarta Aaksen Responsible Aarchitecture GoWork Pomelo Fashion Thailand Saturasa Collective Atelier Crimson Assorted Passion Projects

Projects

Alila SCBD Jakarta

01 Festive Booklet Type E-booklet Media Digital Affiliation Alila SCBD Jakarta Scope Graphic design, copywriting, and photography

For 2023’s festive season, we published Alila SCBD Jakarta’s first ever festive booklet. It is a 28-page guide filled with offers and promotions from various tenants.

The interactive PDF is filled with clickable CTA buttons that will take you to each tenant’s respective contacts to inquire further.

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02 In-house Collaterals Software Scope

Adobe Illustrator Graphic design, copywriting, and photography

01. To ensure that all staff members know our property inside-out, along with the Learning and Development department, we developed a Pocket Book. This book is pocket-sized as its name suggested and can be carried anywhere.

Despite not being bigger than the size of your palm, it contains every single information of Alila SCBD Jakarta & Hyatt Hotels you could get your hand on.

02. A brochure for Spa Alila’s services. Photos are taken in-house.

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03. The main poster for Urban Elegance: A Cityscape Wedding Showcase. Made both for digital purposes and for print-out purposes. Picture on the right is on a 120x70 cm foamboard as a welcome sign, with the frame designed by Wonderworks Decoration.

04. Various collaterals for the wedding showcase also includes an email banner with a CTA button.

05. A two-side brochure for the wedding showcase, elaborating each special packages to be distributed during the press-conference for medias and during the event for interested couples. Printed in A4 - laminated doff.

06. An in-room TV announcement to encourage guests to explore Vong Kitchen’s breakfast menu.

03 Festive Hampers Type Hampers Scope Graphic design, copywriting, and photography

This hampers box is a from-zeroto-something kind of project. We made our first ever festive hampers from scratch — from the ideation, “Should we make something to give medias for Christmas?” the process, “I think I’d like to experiment on a foam-fitted box...?” to this!

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01. Alila Living booklet to showcase the products and the how-tos.

02. Alila SCBD Jakarta x Sadabhumi special collaboration tea bags.

03. Alila SCBD Jakarta’s very own diffuser, with the scent LOT 11.

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04 Photography & Videography Application Kit Scope

Adobe Photoshop, Adobe Lightroom CC Canon EOS 650D 50mm & iPhone Moodboard, photoshoot, photo editing & retouching, video editing & retouching

Scan the QR code to see more.

05 Copywriting Set each and every inch of your muscle free of edge and delve into a new layer of serenity. Savor a quick stress-free session for a lighter week ahead. Indulge in bespoke treatments made from natural ingredients, delivered with a nurturing touch of our therapists.

For more information about Spa Alila treatments, contact us

by WhatsApp through the link in our bio, call +62 21 5080 8777, or e-mail scbd@alilahotels.com.

Step into your whimsical dream wedding at Alila SCBD Jakarta where lavish elegance meets cordial intimacy.

Celebrate love in the heart of Jakarta and plan your memorable day with us. To connect with our Event Specialist and to receive weddings and events information, visit the link in our bio or contact us by calling +62 21 5080 8777, e-mail scbd@alilahotels.com, or send us a direct message.

L’amour de la mer | 7 – 14 February 2024 Give a toast to a week full of love and join us for an unforgettable experience… with a hint of nautical charm.

Vong Kitchen invites you and your loved one to cherish Valentine’s Day with our curated lineup, including the famous Crispy Prawn Squid Ink Risotto and Butter Poached Oyster with Caviar at IDR 800.000++ per pax.

Take your night up a notch and satiate yourself with our selection of cocktails, including Fall in Gimlet, a sweet-toothed treat, to Cheat on Me for a creamy sip, starting from IDR 150.000++.

Reserve your table now and let us serenade your palate.

For table reservation and more information, call +62 21 5080 8787 or Whatsapp +62 817 7668 8066.

06 Social Media Planning & Management Application Scope

Microsoft Excel Content planning, social media daily management, increment & engagement rate bi-weekly and monthly calculation

Aaksen Responsible Aarchitecture

01 AMULAR Home Media Engraving and Print-on Material Scope 3D design & rendering,

drawing, and mockup execution Application SketchUp, ArchiCAD, Enscape, AutoCad

Environmental Graphic Design

AMULAR Home is Aaksen Responsible Aarchitecture’s project, functioned for a rentable growing house.

Status: all designs are already executed and printed in real life.

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01 and 02. EGD engraved on steel for a custom-made ‘roster’.

03. EGD engraved on wooden stair with CNC method.

04. EGD engraved on stainless steel and placed by the granite flooring.

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These designs are made for AMULAR Home’s Environmental Graphic Design inquiries on multiple medias, such as print on material on acrylic, engraving on steel and stainless steel, and CNC on wood.

05. EGD printed on black acrylic for the front gate.

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01. EGD engraved on stainless steel and placed by the flooring.

02. EGD engraved on steel ‘roster’.

03. EGD engraved on steel for the house’s number.

02 Rumah Gegerkalong Media Engraving and Print-on Material Scope 3D design & rendering,

drawing, and mockup execution Application SketchUp, ArchiCAD, Enscape, AutoCad

This is an EGD project made for Rumah Gegerkalong, an ongoing project of Aaksen Responsible Aarchitecture.

Status: design is in the concepting process.

The inner part was printed out on translucent paper to give off overlay effect.

03 RRRamadan Hampers Media Print-out Application Adobe Photoshop, Adobe Illustrator

For 2020’s Ramadan, Aaksen shared a bunch of hampers to treasured friends and clients. This card is attached to wish them a blessed, RRROARING month.

Designed with RRROAR’s bold red and Ramadan’s nostalgic green.

Distorted and blurred black-and-white visual effects are used to represent Indonesia’s old films where televisions were still traditional and limited.

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Scan the QR code to see more videography works.

04 Graphic Design Collaterals & Social Media Management

Media Digital Application Adobe Photoshop, Adobe Illustrator

01. A presentation to cover job-seeking questions for architecture students, including portfolio-making and digital archiving. The sample showed an elaborate explanation on CVs and its variations: what kind of CV should architecture students make to enter the real world? Done with the scope of copywriting, content research, and presentation design.

02. An educational architecture Instagram post for @RRROARED. Research done by team.

03. Instagram stories for Sudut Kini ‘tuk Keakanan, Aaksen Studio’s Bintaro Design District submission.

04. Daily Instagram management and content creation for @RRROARED.

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GoWork

01 Graphic Design Collaterals Media Digital Application Adobe Illustrator, Adobe Photoshop

01. Digital advertisement to be put on Instagram, Chromecast, and GoWork’s application for members.

02. An Instagram post for promotion.

03. An Instagram story for PeduliLindungi announcement.

04. Illustrations for multiple purposes, namely Chinese New Year e-greetings and horoscope social media content.

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Pomelo Fashion Thailand

01 Social Media Posts Media Application

Digital Adobe Photoshop

A compilation of social media designs for Pomelo’s Facebook and Instagram Story.

Saturasa Collective Saturasa Collective is a creative agency focusing on brand strategy & social media management by seamlessly connecting creativity at the intersection of culture, data, and innovation.

The team consists of Carel Delvine, Kristiadi Ricky, and Jessica Michelle.

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01 Brand Identity Application Adobe Illustrator, Microsoft Powerpoint

01. Saturasa Collective’s brand identity, including logo and its variations, color palette, and supergraphics.

The complete guide set includes fonts and usages, including dos and donts for each asset and visual samples.

02. Selected pages from Collective’s company profile.

Saturasa

03. Saturasa Collective’s Instagram feeds (@saturasa.collective).

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Scan the QR code to see more motion graphic work.

02 Brand Identity Application Adobe Illustrator, Microsoft Powerpoint

01. Brand identity for Mahaniscala Studio Indonesia. Complete guide includes color palette, typography, supergraphics, usage guide, and dos and donts.

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Mahaniscala Instagram feeds.

Studio

Indonesia’s

Atelier CRIMSON

01

Loyalty Card Type Media Affiliation Software

Visual Branding Digital Atelier CRIM____SON Adobe Photoshop

This loyalty card is made for Atelier CRIM____SON’s loyal customers and frequent buyers.

Made with the abstraction of the constellation ‘Lepus’ in mind, the digital stamps are designed to be out of the box: instead of a traditional, usual logo stamp, it takes the form of a circular text.

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Angpao Type Media Affiliation Software

Visual Branding Digital Atelier CRIM____SON Adobe Photoshop

Angpao or Hongbao is a type of red packet often seen in Lunar New Year. This is an angpao design used for Lunar New Year’s ‘CRIMSON GIVING BACK’ event where Atelier CRIM___SON gave back to the community, symbolized with an ‘angpao’.

Distorted and blurred black-and-white A modernized is seen with the color usage: visual effects twist are used to represent Indonesia’s not red, but maroon. old films where televisions were still traditional and limited.

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Visual Assets Type Media Affiliation Software

Visual Branding Digital Atelier CRIM____SON Adobe Photoshop

For the online design inquiries, Atelier CRIM____SON provides a huge variety of designs; mainly made with a classy nod to give digital design a sense of elevation, bringing it to the next level.

Assorted Passion Projects From this page onwards.

01 Parahyangan Visual Seni Type Media Affiliation Software

Visual Branding Digital and Print-out PARVISI and LKM Unpar Adobe Photoshop

With ‘Gambar Idoep’ as the theme of the event, Parahyangan Visual Seni talked about the early pages of Indonesia’s movie industry. The orange accent, a repetitive element, is used to represent UNPAR. Distorted and blurred black-and-white visual effects are used to represent Indonesia’s old films where televisions were still traditional and limited.

03 Business Card Media Software

Logo (not the final version) for Infalabs (BUMN). Rekametri.

Personal branding logo.

Logo for Atelier CRIM____SON. Logo for Koko Cici Jakarta 2023.

02 Logofolio Media Affiliation Software

Digital Rekametri, Atelier CRIM____SON, Koko Cici Jakarta Adobe Illustrator

Digital Adobe Photoshop

04 Mini Zine Type Media Affiliation Software

Editorial Design Print-out Kommunars Adobe Photoshop

Kommunars This project was created for Kommunars’ first submission test. Inspired by the worries and the thoughts of a first-year architecture student: a crisis about whether this industry will sustain them or not, a loop of what-ifs, and the search of where one’s heart lands.

This design concept was chosen to give a nod to the typical “architectural” design: as rough as possible, printed on concorde paper with yellow paper cellotape as the binding to give off an unfinished, distraught vibe.

Contour-shaped background to emphasis the architecture theme.

Scattered, sometimes shaky, yet completed with a thematic and structured typography.

Expresses a jumbled thought process and the pressure. Neutral ‘construction’ colors; cool-toned.

05 Architecture Presentation Panels Type Editorial Media Digital and Print-out Affiliation Architecture UNPAR Software SketchUp, ArchiCAD, Enscape, Lumion,

and Adobe Photoshop

A compilation of all editorial architecture presentation panels done for various projects, respectively Harmonious Space (Architecture Design Studio 4), Sayana House (Final Architecture Studio), and Children’s House (Kaira Looro) with Octavius Glenn and Audrey Graziella.

06 Narrating Space: Soundscape Type Media Affiliation Software

Editorial Digital Architecture UNPAR Adobe Photoshop

This is an assignment under Media + Architecture class with “Narrating Space” as the theme.

Architectural spaces have always been narrated in a visual and linguistical way, but rarely acoustical.

Soundscape is a concept that narrates sequences in architecture in an acoustical way, that is often overlooked.

07 Mencuri Raden Saleh Mock-up Book Type Media Affiliation Software

Editorial Digital Passion project Adobe Photoshop

A fan-made mock-up for Mencuri Raden Saleh’s concept book. May include the movie script, character backstory, and unreleased scenes.

Designed with a minimalistic take and with the painting, Penangkapan Pangeran Diponegoro, as the spotlight of the design.

08 Sweet Seventeen Invitation Type Media Software

Editorial Digital Adobe Photoshop

This is a sweet seventeen dinner invitation.

Social Media

02 Orphic & Makelu Instagram Feeds 01 project3_final_update.psd Type Media Software

Social Media Digital Adobe Photoshop

project3_final_update.psd is a social media passion project on Instagram. It is made as a digital archiving attempt to compile all the works done between 2014 - now.

Type Media Software

Social Media Digital Adobe Photoshop

Orphic is an online escape room concept by Ultimate Organizer.

Having both horror and thriller theme, this is the Instagram feeds. (@official.orphic) Makelu, or Malam Keluarga UNPAR, is an annual event done by BEM UNPAR. This is the connected Instagram feeds for Makelu: Palapa Project.

The usage of Indonesian elements, mainly “candi” silhouettes on the background, is used to represent the locality values of Palapa Project.

Poster Design 01 Lunar Calendar Media Software

Digital and Print-out Adobe Photoshop

This is a factual, accurate Lunar Calendar depicting all the Moon’s activity throughout the year 2023 in the size A1.

The cycle, ranging from full to new moons, into the natural occurences, including eclipses and important events, are regularly fact-checked with 100% accuracy.

02 Mahligai Rama-rama Media Affiliation Software

Digital KARTALA Unpar Adobe Photoshop

An abstraction of Chrisye’s Zamrud Khatulistiwa.

Mahligai is the place where kings and queens reside in a castle; rama-rama means butterfly.

Mahligai Rama-rama means a castle where butterflies reside: a metaphor about Indonesia’s beauty in diversity.

03 Diorama Media Digital Affiliation KIFC Software ArchiCAD, Enscape, Adobe Photoshop

This poster is a competition entry for KIFC’s poster competition about forest. Forests should not be degraded into a decorative object; a diorama. It is a living ecosystem and an integral part of our life. The essence of a forest shall be preserved and protected.

04 Ditto Media Software

Digital Adobe Photoshop

This is a fanmade poster inspired by Newjeans’ Ditto. To pay homage to the band’s album art and theme, the poster comes in three colors.

05 Montage Media Software

Digital Adobe Photoshop

A self-indulgent montage of poster designs throughout 2014 - 2018.

01 Digital Painting Compilation Media Digital Software Adobe Photoshop, Adobe Sketch

Digital Painting

02 Boy in the City Media Digital Software Adobe Photoshop, Adobe Sketch

Architectural 01 Architectural Design Studio Compilation Media Digital Affiliation Architecture UNPAR Software ArchiCAD, SketchUp,

Enscape, Lumion, & Adobe Photoshop

This is a compilation of Architecture Design Studio outputs, respectively SPA 4, 5, 6, and SAA.

02 Hanamasa Interior Redesign Media Digital Affiliation Architecture UNPAR Software ArchiCAD, SketchUp,

Enscape, Lumion, & Adobe Photoshop

This is an interior redesign project for Hanamasa Puri Indah for PPRD (Introduction to Interior) Class.

04 New Karawang High School Media Digital Affiliation SATU RUANG Software SketchUp, Lumion, & Adobe Photoshop

03 Contemplation Space for Archevent UNS Media Digital Affiliation Archevent UNS Software SketchUp,

Enscape, Lumion, & Adobe Photoshop

This is a project made for ARCHEVENT UNS’ architecture competition with Octavius Glenn and Audrey Graziella. Griya Anteng is a contemplation space made for those affected by the Mount Merapi explosion, including the people residing around the site.

This is a project made for SATU RUANG UPH architecture competition with Octavius Glenn and Audrey Graziella. New Karawang High School is designed to be a new breakthrough for education for the post-pandemic life. NKHS achieved the 3rd winner prize.

05 Children’s House Media Digital Affiliation Kaira Looro Software SketchUp, Lumion, & Adobe Photoshop

This is a project made for Kaira Looro architecture competition with Octavius Glenn and Audrey Graziella. Children’s House is expected to be a safe space for Senegal children, while working as an emergency medical station to overcome multiple problems, including malnutrition.

Throughout all these years...

Jessica has been enjoying not only graphic design, but also architecture... and photography... and copywriting... and everything all at once at the same time.

Scan the QR code for further information.

Contact +6289501962947 jessicamichelle401@gmail.com jessicamchl

2024