PO N T C A N NA
M ARKE T
INSIGHT
JeffreyRoss INSIGHT MAGAZINE ISSUE #2
PONTCANNA PRICES
LOCAL DEVELOPMENTS
Detailed statistics on sales & rental prices in Pontcanna and surrounding areas.
Looking for a new build? Take a look at the latest development in the area ‘SOPHIA MEWS’.
Llandaff Fields, Pontcanna
CONTENTS PONTCANNA INSIGHT MAGAZINE ISSUE #2
EDITOR’S INTRODUCTION
4
AREAS WE COVER
6
PONTCANNA STATISTICS
8
CANTON STATISTICS
10
LLANDAFF STATISTICS
12
FEATURED PROPERTY
14
FAIRWATER STATISTICS
22
GRANGETOWN STATISTICS
24
CITY CENTRE STATISTICS
26
SURVEYS & VALUATIONS
28
FEATURED SALES PROPERTIES
32
LOOKING TO INVEST IN PROPERTY?
36
FEATURED RENTAL PROPERTIES
38
JR GROUP UPDATE
42
GROSVENOR MAY
44
SEEL & CO
46
BLOCK & ESTATE MANAGEMENT
48
NEW DEVELOPMENT
50
DESG CO-WORKING SPACE
52
SOLICITOR INSIGHTS
54
CONSTRUCTION UPDATE
56
JR CLIENT EXPERIENCE
58
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EDITOR’S INTRODUCTION JEFFREYROSS MARKET INSIGHT
Elliott Hooper-Nash
At JeffreyRoss we strongly believe in providing detailed and up-to-date market insights for the areas of South Wales we cover. This, when accompanied by our team’s passion and expertise, creates a supportive and honest environment which leads to the right outcome(s) for our clients.
These insights are being released online quarterly and will focus on the sales and lettings markets for all areas we cover. In addition our market insights also provide details on exclusive featured properties and expert commentaries on fields such as conveyancing, construction and finance.
We have collated these key statistics so you can gain an insight into what’s happening in your local area for both the sales and rental markets.
We hope you find this information both informative and useful when considering your next move. Keep an eye on our web and social media platforms for when your area’s next issue is released!
This issue will provide information that can help you make informed decisions on your next move in property, whether that be buying, selling, renting or letting - It may even make you reconsider the extension you’ve been contemplating!
Instagram: Facebook: Website:
@jeffrey__ross Jeffrey Ross Estate Agents www.jeffreyross.co.uk
In order to create our ‘market insight’ magazines we have partnered with Dataloft, a data-driven research consultancy, to provide us with cutting edge residential property statistics. Dataloft use resources from the ONS and Land Registry to compile this data, updated every 4 weeks allowing us to have our fingers on the pulse when it comes to property transactions in all of the areas we cover. Most importantly, it empowers us to not only justify the values we set, but enable clients to see how the market is reacting.
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Elliott Hooper-Nash JeffreyRoss Director
AVERAGE SALES PRICE ACHIEVED
IN THE LAST 12 MONTHS
£259,909 AVERAGE HOUSE RENT ACHIEVED IN THE LAST 12 MONTHS
£1,027PCM Source: Dataloft
AREAS WE COVER JEFFREYROSS PONTCANNA BRANCH
Pontcanna
Canton
Llandaff
This leafy suburb of the City Centre has long been recognised as one of the most popular and expensive areas to live in South Wales, despite still not being recognised by Cardiff Council as an official area.
The Canton postcode has seen increasing popularity through lockdown and post-covid thanks to the size of the gardens in the area.
Llandaff is a quiet residential suburb, home to a mix of terraced, semidetached and detached family homes.
Pontcanna is also known for it’s large green fields, which is home to the Sophia Gardens Cricket Ground.
The area covers everything from Llandaff Road, Cowbridge Road West, Aldsworth Road and joins back along one side of Pencisely Road back to the top of Llandaff Road.
The surrounding Cathedral Green, Llandaff Meadow beside the River Taff, and the quaint High Street lined with locally run shops epitomise the areas village-like character.
CF11 9 is the postcode that covers the entire territory and the postcode data we base our findings on. The area runs from Llandaff Road, Severn Road, one side of Cowbridge Road East and back up Cathedral Road.
The area features a mix of traditional terraced and semi-detached homes, all within walking distance to Victoria Park and Thompson Park.
Being a residential suburb Llandaff is also home to some wonderful sights such as Insole Court, a lavish 19thcentury mansion with ornamental gardens, and Llandaff Cathedral which was built in the 12th-century.
Postcode Areas: CF11 9
Postcode Areas: CF5 1
Postcode Areas: CF5 2
www.jeffreyross.co.uk/we-know-pontcanna
www.jeffreyross.co.uk/we-know-canton
www.jeffreyross.co.uk/we-know-llandaff
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Fairwater
Grangetown
City Centre
Fairwater is a district and community in the west of Cardiff. Within recent years it has seen the highest increase in terms of % changes for both rental value and sales prices.
The Grangetown and Riverside postcodes have seen impressive growth in the last 12 months and has ‘piggy backed’ the popularity of the City Centre and Pontcanna areas.
Cardiff City Centre features a mix of apartments of all shapes and sizes with a varying price difference.
It is an area to look out for due to its village feel with local amenities, public house as well as being a short travel distance to Llandaff, Pontcanna and St Fagans. Not forgetting the dry ski slopes located in Fairwater Park.
The area boasts predominantly Victorian terraces, with more traditional semi-detached properties on Avondale Road within close proximity to Cardiff Bay. A hidden gem in this area is the Riverside Market which takes place every Sunday and typifies the areas increase of local amenities available.
The City Centre values have seen a marked improvement in the last 12 months which is thankful to both Central Quay and Central Square developments, as well as the electrification of the train line meaning shorter travel times to cities across the UK such as Bristol, Birmingham and London. This has helped sustain a growing migration from ‘over the bridge’ to Wales’ capital.
Postcode Areas: CF5 3
Postcode Areas: CF11 6, CF11 7
Postcode Areas: CF10 1, CF10 2, CF10 3
www.jeffreyross.co.uk/we-know-fairwater
www.jeffreyross.co.uk/we-know-grangetown
www.jeffreyross.co.uk/we-know-city-centre
Page.7
HIGHEST SALES
PRICE ACHIEVED
IN THE LAST 12 MONTHS
£1,185,000 AVERAGE PRICE OF HOUSE RENTALS
£1,069PCM
IN PONTCANNA OVER THE PAST 12 MONTH Source: Dataloft
Kings Road, Pontcanna
PONTCANNA STATISTICS BASED ON SALES & RENTAL FIGURES FOR THE LAST 12 MONTHS Elliott Hooper-Nash
*Figures based on actual transactions in the last 12 months
Sales Values: How many homes were sold?
% of sales that were houses
Price change in the last 12 months
Price change in the last 5 Years
What’s the average price per square foot?
115
64.3%
3.9%
25.1%
£354psf
By property type
Detached
Semi-Detached
Terraced
Flats
Average Sales Price
£619,920
£444,492
£427,413
£226,295
Price Change in the last 12 months
-2.3%
13.8%
2.8%
4.8%
% of Market
1.9%
3.7%
60.2%
34.3%
Lettings Values: How much do houses let for?
How much do flats let for?
Rental values have changed by
% of tenants aged between 25 - 29
10.2%
52.5%
Last 12 months
£990
Per Month
£1,189 Per Month
By property type
Detached
Semi-Detached
Terraced
Flats
Average Rent Price (per month)
£939
£554
£1,395
£1,189
Price Change in the last 12 months
5.2%
15.8%
34.8%
11.2%
Visit www.jeffreyross.co.uk/we-know-pontcanna for more up-to-date sales and rental figures. Page.9
CANTON STATISTICS BASED ON SALES & RENTAL FIGURES FOR THE LAST 12 MONTHS Gwyn Davies
*Figures based on actual transactions in the last 12 months
Sales Values: How many homes were sold?
% of sales that were houses
Price change in the last 12 months
Price change in the last 5 Years
What’s the average price per square foot?
190
87.4%
4.7%
30.1%
£311psf
By property type
Detached
Semi-Detached
Terraced
Flats
Average Sales Price
£250,100
£417,467
£322,814
£152,066
Price Change in the last 12 months
-31.7%
6.1%
3.7%
12.9%
% of Market
1.2%
12.2%
74.4%
12.2%
Lettings Values: How much do houses let for?
How much do flats let for?
Rental values have changed by
% of tenants aged between 25 - 29
0.5%
29.4%
Last 12 months
£1,075 Per Month
£972
Per Month
By property type
Detached
Semi-Detached
Terraced
Flats
Average Rent Price (per month)
£963
£1,522
£1,193
£972
Price Change in the last 12 months
5.4%
-16.4%
-4.0%
9.4%
Visit www.jeffreyross.co.uk/we-know-canton for more up-to-date sales and rental figures. Page.10
AVERAGE HOUSE RENT ACHIEVED IN THE LAST 12 MONTHS
£1,042 PCM Source: Dataloft
AVERAGE SALES PRICE ACHIEVED
IN THE LAST 12 MONTHS
£302K
Victoria Park, Canton
HIGHEST SALES PRICE ACHIEVED IN THE LAST 12 MONTHS
£2,000,000 AVERAGE PRICE OF HOUSE RENTALS
£1,069 PCM
IN LLANDAFF OVER THE PAST 12 MONTH Source: Dataloft
Llandaff Cathedral, Llandaff
LLANDAFF STATISTICS BASED ON SALES & RENTAL FIGURES FOR THE LAST 12 MONTHS Lauren King
*Figures based on actual transactions in the last 12 months
Sales Values: How many homes were sold?
% of sales that were houses
Price change in the last 12 months
Price change in the last 5 Years
What’s the average price per square foot?
143
76.2%
2.5%
24.7%
£342psf
By property type
Detached
Semi-Detached
Terraced
Flats
Average Sales Price
£550,465
£390,832
£273,581
£167,276
Price Change in the last 12 months
10%
2.9%
3.6%
5.5%
% of Market
20.3%
31.7%
22.8%
25.2%
Lettings Values: How much do houses let for?
How much do flats let for?
Rental values have changed by
% of tenants aged between 25 - 29
–4.4%
28.6%
Last 12 months
£1,157 Per Month
£783
Per Month
By property type
Detached
Semi-Detached
Terraced
Flats
Average Rent Price (per month)
£1,323
£1,128
£1,014
£783
Price Change in the last 12 months
5.8%
-5.7%
-16.1%
-5.9%
Visit www.jeffreyross.co.uk/we-know-llandaff for more up-to-date sales and rental figures. Page.13
FEATURED PROPERTY PALACE ROAD, LLANDAFF, CARDIFF, CF5 2AG - £2,000,000 .
5 bedrooms
4 bathrooms
5,486 sq.ft
We wanted to take a look back at one of our most talked about properties of 2023! This impressive family residence along Palace Road definitely stood out and had a load of interested when listed. This beautiful home has been fully renovated by the current owners and is set in approx 5,486 SQFT over three floors and further benefits a detached coach to the rear of the garden. The property briefly comprises entrance porch, grand entrance hallway, principal living room that opens to formal dining room and adjoining snug. To the rear is the heart of the home which boasts an impressive Plain English Kitchen, dining and sitting area that floods with light thanks to the Orangery addition to the rear. Downstairs further benefits a large utility downstairs WC and cellar access. To the first floor is an incredible open landing with access to front balcony, access to three bedrooms and family bathroom. The master bedroom is located to the rear and benefits vaulted ceiling and stunning ensuite, the front bedroom further benefits hidden dressing area and ensuite. To the second floor are a further two bedrooms and second bathroom as well as easy access to loft storage. The fourth bedroom further benefits from a mezzanine and impressive views across the City. To the rear is an immaculate landscaped garden designed by RHS gold winner Darren Hawkes which leads to the detached Coach House.
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Elliott Hooper-Nash
The Coach House benefits open plan living and kitchen area with french doors on to the garden. To the first floor is a good size bedroom/ study, bathroom and open space currently used as a home gym. To the front was driveway parking, protected by an electric gate, with space for approx 7 cars. Our area specialist Elliott commented: “At JeffreyRoss we are privileged to handle the sale of many wonderful homes, but every now and then we are asked to sell something very special. As you walk through the beautifully presented property, it is apparent that no expense has been spared with great attention to detail and exquisite taste throughout - it was a pleasure to help sell.” If you have something special to sell in Pontcanna or in other surrounding areas, please contact Elliott: Telephone: Direct Dial: Email:
02920 499 680 02922 744 470 elliott@jeffreyross.co.uk
Elliott Hooper-Nash JeffreyRoss Director
“This property was a real unique addition to the market. Completely and sympathetically renovated throughout - it really did create an incredible family home.” Elliott Hooper-Nash
OFF-MARKET SALE AGREED AFTER ONLY
6 WEEKS SOLD FOR FULL
ASKING PRICE
£2,000,000
L E S S TA L K , M O R E . . .
AUCTION SELL YOUR PROPERTY QUICKLY AT OUR NEXT AUCTION
Visit auctions.seelandco.com to view our latest auction lots
by JeffreyRoss
PROVIDING 24/7 SUPPORT AND ACCESS TO ALL OUR CLIENTS
WE PRIORITISE OUR CLIENT EXPERIENCE Whether you’re a seller, landlord or tenant, PropertyFile gives our clients 24/7 access to any information they may need on their property all in one place. Our outstanding lettings team were awarded back-to-back British Property Gold Awards for best letting agent in Cardiff (2021-22 & 2022-23).
FAIRWATER STATISTICS BASED ON SALES & RENTAL FIGURES FOR THE LAST 12 MONTHS Lauren King
*Figures based on actual transactions in the last 12 months
Sales Values: How many homes were sold?
% of sales that were houses
Price change in the last 12 months
Price change in the last 5 Years
What’s the average price per square foot?
130
80.0%
-0.2%
37.0%
£255psf
By property type
Detached
Semi-Detached
Terraced
Flats
Average Sales Price
£409,564
£281,482
£232,655
£109,294
Price Change in the last 12 months
-7.7%
5.5%
-1.8%
5.2%
% of Market
9.6%
37.7%
33.3%
19.3%
Lettings Values: How much do houses let for?
How much do flats let for?
Rental values have changed by
% of tenants aged between 35 - 39
20.7%
24.3%
Last 12 months
£1,081 Per Month
£736
Per Month
By property type
Detached
Semi-Detached
Terraced
Flats
Average Rent Price (per month)
£1,017
£1,273
£1,025
£736
Price Change in the last 12 months
40.2%
20.8%
-15.9%
5.7%
Visit www.jeffreyross.co.uk/we-know-fairwater for more up-to-date sales and rental figures Page.22
HIGHEST SALES
PRICE ACHIEVED
IN THE LAST 12 MONTHS
£519,995 AVERAGE HOUSE RENT ACHIEVED IN THE LAST 12 MONTHS
£927 PCM Source: Dataloft
Fairwater Park, Fairwater
AVERAGE HOUSE RENT ACHIEVED IN THE LAST 12 MONTHS
£938 PCM Source: Dataloft
AVERAGE SALES PRICE ACHIEVED
IN THE LAST 12 MONTHS
£195,078
The Marl, Grangetown
GRANGETOWN STATISTICS BASED ON SALES & RENTAL FIGURES FOR THE LAST 12 MONTHS Gwyn Davies
*Figures based on actual transactions in the last 12 months
Sales Values: How many homes were sold?
% of sales that were houses
Price change in the last 12 months
Price change in the last 5 Years
What’s the average price per square foot?
105
54.3%
4.6%
29.9%
£246psf
By property type
Detached
Semi-Detached
Terraced
Flats
Average Sales Price
£335,000
£260,861
£239,773
£140,417
Price Change in the last 12 months
45.7%
19.0%
3.8%
-0.6%
% of Market
1.0%
15.6%
41.7%
41.7%
Lettings Values: How much do houses let for?
How much do flats let for?
Rental values have changed by
% of tenants aged between 25 - 29
6.4%
36.5%
Last 12 months
£1,128 Per Month
£945
Per Month
By property type
Detached
Semi-Detached
Terraced
Flats
Average Rent Price (per month)
£1,017
£1,273
£1,025
£736
Price Change in the last 12 months
40.2%
20.8%
-15.9%
5.7%
Visit www.jeffreyross.co.uk/we-know-grangetown for more up-to-date sales and rental figures Page.25
CITY CENTRE STATISTICS BASED ON SALES & RENTAL FIGURES FOR THE LAST 12 MONTHS Elliott Hooper-Nash
*Figures based on actual transactions in the last 12 months
Sales Values: How many homes were sold?
% of sales that were houses
Price change in the last 12 months
Price change in the last 5 Years
What’s the average price per square foot?
104
7.7%
17.9%
9.6%
£281psf
By property type
Detached
Semi-Detached
Terraced
Flats
Average Sales Price
£500,000
n/a
£359,448
£180,786
Price Change in the last 12 months
n/a
n/a
2.6%
19.0%
% of Market
1.6%
n/a
7.8%
90.6%
Lettings Values: How much do houses let for?
How much do flats let for?
Rental values have changed by
% of tenants aged between 18 - 21
18.9%
30.6%
Last 12 months
£1,096 Per Month
£1,157 Per Month
By property type
Detached
Semi-Detached
Terraced
Flats
Average Rent Price (per month)
£1,083
n/a
n/a
£1,157
Price Change in the last 12 months
7.5%
n/a
n/a
26.2%
Visit www.jeffreyross.co.uk/we-know-city-centre for more up-to-date sales and rental figures. Page.26
AVERAGE SALES PRICE ACHIEVED
IN THE LAST 12 MONTHS
£193,814
AVERAGE FLAT RENT ACHIEVED IN THE LAST 12 MONTHS
£1,120 PCM Source: Dataloft
Cardiff Castle, Cardiff
IN THE LAST 12 MONTHS WE’VE ACHIEVED
98.4%
OF OUR CLIENTS ORIGINAL ASKING PRICES
SURVEYS & VALUATIONS ACCURATE VALUATIONS & SURVEYS BACKED BY RICS
The Cardiff and South Wales market is currently booming and has seen unprecedented growth, within the last 5 years especially, due to out-of-town buyers. Property is likely to be one of your most valuable assets, so it is essential that you understand what you’re buying and what it’s worth. When a property is marketed at the right price it should only take a few weeks to sell, however some agents have a tendency to overvalue properties in order to secure your business. This can have a catastrophic effect, not only to your own sale time but to the overall property market. Time is vital when selling a property. An overvalued property will not get the traction it deserves and this can also create the impression that something is wrong with the property if it remains on the market too long. Your agent will more than likely then ask you to reduce your price as a form of resolution.
Lee Bryce
OFFERING EXPERTISE AND ADVICE We offer a whole host of property valuation services and products, each best suited to a particular need. We can advise on and conduct a wide range of RICSbacked valuations and surveys to ensure you have the best information available about your property. Whether you are looking to mortgage or remortgage, need a valuation due to a land or matrimonial dispute or want to agree a fair value between tenant and landlord, we are here to help. If you would like to arrange an accurate valuation, please contact our RICS Registered Valuer Lee on: Telephone: Email:
02920 370 100 lee.bryce@seelandco.com
Survey is a crucial stage of the selling/buying process. When a property falls through due to a down valuation the property may need to be re-marketed, and this means starting the selling process again. In our experience, more properties fall through due to down valuation than any other issue. At JeffreyRoss we utilise the same valuation research a surveyor does and do not tie our clients into lengthy contracts.
Lee Bryce BSc Assoc RICs & RICs Registered Valuer
Page.29
NEW BRANCH SALE F R E E & AVA I L
E S P R E S E N TAT I O N S LABLE ONLINE
W H AT ’ S F E AT U R E D I N S I D E ? Our latest Sales Presentation outlines the services we provide as well as the various resources we utilise to help our clients accomplish their next move in property. Scan the QR Code on the right t o read the latest Pontcanna Branch Presentation.
FEATURED SALES PROPERTY GERDDI TAF, LLANDAFF, CARDIFF, CF5 2SQ - £785,000 .
4 bedrooms
2 bathrooms
1842 sq.ft
We are pleased to offer this beautifully presented detached family home set on a small exclusive development in Llandaff. The spacious accommodation comprises impressive entrance hallway with contemporary tiled floor which runs through to the kitchen and dining area. The kitchen is fitted with quality ‘Sigma 3’ units and builtin appliances, open plan to dining room. Four double bedrooms, with the principal bedroom having extensive fitted wardrobes and an en-suite which has underfloor heating. Bedroom 3 also has
Page.32
Elliott Hooper-Nash
fitted wardrobes. There are a further 2 double bedrooms and large family bathroom with bath and walk-in shower. Double glazing and Gas central heating. Outside there is a double garage with remote controlled doors and there are lovely, landscaped gardens. This is an exceptional family home in a lovely riverside location which must be viewed to be appreciated. For more information about this property, please contact our area specialist Elliott on: Telephone: Email:
029 2049 9680 elliott@jeffreyross.co.uk
26 Boverton Street, Roath, Cardiff, Glamorgan, CF23 5ES
5 bedrooms
4 bathrooms
5251 sq.ft
FEATURED SALES PROPERTIES:
Tair Erw Gain, Pontcanna, Cardiff, CF11 9FT - £545,000
2 bedrooms
2 bathrooms
1487 sq.ft
Victoria Avenue, Victoria Park, Cardiff, CF5 1ET - £425,000
3 bedrooms
2 bathrooms
1022 sq.ft
Bridge Street, Llandaff, Cardiff, CF5 2EN - £625,000
4 bedrooms
2 bathrooms
1992 sq.ft
Garth Isaf, Radyr, Cardiff, CF15 8GQ - £739,500
5 bedrooms
3 bathrooms
2122 sq.ft
LOOKING TO INVEST IN PROPERTY? OUR TEAM OF AREA SPECIALISTS CAN HELP!
As investments go, historically property has been a strong and developing market. However it’s important to have a clear understanding on matters such as market value, legislation laws and licensing etc. Through each collaboration, we share our expertise and resources, so you have all the information you need to make the best decision. Our aim is to build a trusted relationship with you so that, for every property transaction you make, we’ll be the first people you call. WITH YOU EVERY STEP OF THE WAY Being a landlord is an exciting venture, but it is crucial that the right amount of time and attention is provided to ensure your success (and maximised profit). At JeffreyRoss we’ve guided numerous clients through the process, so if you’re looking for specialist advice then look no further. Our property experts would be delighted to chat through your position and give you as much support as you need throughout.
JeffreyRoss INSIGHT MAGAZINE ISSUE #2
B O O K YO U R F R E E R E N TA L VA L U AT I O N Call 029 2049 9680 or Email info@jeffreyross.co.uk
tel: 02920 370129 email: info@desg.co.uk web: www.desg.co.uk
Voted Cardiff’s Best Co-Working Space Hot-Desks, Meeting Rooms, Breakout Spaces and much more. Scan the QR code to reserve your desk today.
FEATURED RENTAL PROPERTY TALBOT STREET PONTCANNA, CARDIFF, CF11 9BW - £2,700(PCM) .
5 bedrooms
2 bathrooms
1868 sq.ft
Jeffrey Ross are delighted to market this beautifully furnished family home on the ever popular Talbot Street in Pontcanna. Ideally located just minutes from the amenities of Cathedral Road and just a further five minutes to the City Centre. This five bedroom property comprises of entrance hallway, large living room with bay fronted windows, W/C and a spectacularly finished kitchen / diner with appliances included, large island in the centre, skylights right through with bi-folding doors leading on to a south facing, low maintenance rear garden with lane access at the back.
Page.38
Gwyn Davies
EPC Rating: D
Tax Band: F
The first floor of the property comprises of large master bedroom with bay fronted windows, a further two double bedrooms and a single bedroom / study and a family bathroom. The top floor of the property has also been converted to a large double bedroom with ensuite with walk in shower. For more information about this property, please contact our area specialist Gwyn on: Telephone: Email:
029 2049 9680 gwyn.davies@jeffreyross.co.uk
26 Boverton Street, Roath, Cardiff, Glamorgan, CF23 5ES
5 bedrooms
4 bathrooms
5251 sq.ft
FEATURED RENTAL PROPERTIES:
Romilly Road, Cardiff, CF5 1FN - £1,300(pcm)
3 bedrooms
1 Bathroom
695 sq.ft
Pencisely Road, Llandaff, Cardiff, CF5 1DJ - £1,450(pcm)
2 Bedrooms
1 Bathrooms
1242 sq.ft
Glamorgan Street, Cardiff, CF5 1QT - £1,500(pcm)
4 Bedrooms
3 Bathrooms
1519 sq.ft
Summerau Court, Pencisely Road, Cardiff, CF5 1EB - £1,350(pcm)
2 Bedrooms
1 bathroom
970 sq.ft
JR GROUP UPDATE INTRODUCING GROSVENOR MAY
JeffreyRoss was originally founded in 2008 as ‘City Abode’, a start up lettings business that sub-let the rear office from Jeff Hopkins of Adobe. Our founder Ross Hooper-Nash identified a gap in the market for high end lettings across Cardiff city centre and ear marked Pontcanna as the first area to target. What he couldn’t have foreseen was the financial crash of the sales market in 2008 due to over valuation and 110% mortgages which ultimately lead to the increase in rental properties coming to the market. People still had to move, but weren’t prepared to do so at a loss by selling. Due to an uptake in the names ‘Abode’ and ‘City Abode’ being used by many other businesses nationwide, the need for a name change was triggered. After weeks if deliberating, it was decided that even though they weren’t business partners, it would be mutually beneficial to use both the names of Jeffrey and Ross to create ‘JeffreyRoss Limited’ as one upmarket brand. Shortly after, Ross had the opportunity to expand to an equally sought after location the other side of the Centre, giving him his first shop front and a foot into another key demographic in Cardiff. After establishing the brand and reputation across Cardiff, it was time to expand further with the acquisition of one of Cardiff’s oldest auctioneers and estate managers ‘Seel&Co’ in 2019 helped create synergy between the two companies. Lockdown 2020 saw Ross expand the group further into commercial rentals via a new office and hot desking company called ‘Desg’. Once Covid restrictions were lifted, the commercial office space company quickly filled and includes Tenants that could further bolster the industry, from major construction companies, planning to PR, Quantity Surveyors and Architects.
Page.42
Ross Hooper-Nash
In late 2023 JeffreyRoss began its venture into the world of financial services with the addition of ‘Grosvenor May Financial Services’. Becky Hughes, Grosvenor May: “At Grosvenor May we provide tailored advice for all mortgage and protection needs. We ensure that our customers priorities and circumstances (both now and in-future) are fully understood before making any recommendations. With over 35 years in the industry you’ll be in safe hands with our experienced team members.” The future is exciting with further planned expansion, but ensuring we retain the core goals at heart, which is providing excellent customer service maintaining our fundamental values, justified valuations, exceptional marketing and honest advice. To this day we do not believe in tie in contract periods or getting paid until we have fulfilled our obligation to our clients, allowing us to retain some extremely loyal clients over the last 15 years and how we will endeavour to continue as we develop and evolve.
Telephone: Email:
029 2049 9680 ross@jeffreyross.co.uk
Ross Hooper-Nash JeffreyRoss Director
Wellfield Road, Roath
GROSVENOR MAY STRAIGHTFORWARD FINANCIAL ADVICE TO MAKE YOU SMILE
At the moment many people are concerned about mortgage rates and the rising cost of living. Which has lead to many questioning whether to move home or renovate their current. Having launched in July 2023, Grosvenor May are proud to offer customers a variety of services that are corroborate by our staffs’ 35+ years experience. We’re able to save you time and money by searching the mortgage market to find the best deals that suit both your current circumstances and future priorities. At Grosvenor May we offer a range of services including, but not limited to - Residential purchase, re-mortgage, product transfers, buy-to-let in personnel & limited company names, HMO, multi unit lets, let-tobuy, holiday lets, self build, new builds.
Although property prices are falling its worth noting that the average price is still £40,000 or 17% above pre-pandemic levels. FINANCIAL MARKET UPDATE Recently the Bank of England voted to keep the base rate at 5.25%. Rates have been rising since late 2021 with 14 successive increases. If you are seeking financial advice or would like more information on Grosvenor May, please contact: Telephone: Mobile: Email: Website:
As an independent financial adviser we are able to search the whole of the market, meaning that we have access to over 115 different mortgage lenders. This ensures that we can support you with every application type and find the best options available for you. HOUSING MARKET UPDATE: Data collected from Halifax shows that the average house price is down to £279,569. Marking September 2023 as the fifth consecutive monthly decline, and the largest monthly fall since last November (according to the lender’s latest House Price Index).
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Becky Hughes
Becky Hughes Mortgage Advisor
029 2167 2480 07947 952 090 becky.hughes@grosvenormay.co.uk www.grosvenormay.co.uk
AVERAGE % OF LOTS SOLD WITHIN THE LAST 12 MONTHS
81.9% Source: EIG Auctions
TOTAL SALES FROM AUCTIONS
IN THE LAST 12 MONTHS
244
SEEL & CO AUCTIONEERS & PROPERTY PROFESSIONALS
Huw Edwards
At Seel&Co we pride ourselves on being record breakers, money makers and friendly property people. Looking for auctioneers, surveyors and block management with a difference? Look no further. We’re the best in South Wales.
Seel & Co Ltd is a member of and regulated by RICS and is governed by its professional code of conduct and strict rules on handling Client monies. They are also authorised and regulated by the FCA and can arrange general insurances for Clients at very competitive rates.
Established in 1898, we are one of the largest independent property specialists, estate agents and chartered surveyors in Cardiff and South Wales. Our family run business is built on traditional values delivered with a modern approach and great service. Whether you are a seller or buyer, renting or a landlord, leasehold owner or management company we offer all the advice and services you could need under one roof.
For more information about any of the professional services Seel & Co provide, please contact: Telephone: Email: Website:
029 2037 0117 auctions@seelandco.com www.seelandco.com
WE LIKE TO SHAKE THINGS UP Even though we have our modern values, we stop at nothing to make the world of property that little bit different. We are keen to challenge the status quo when it comes to auctions, lettings and more. Acquired by the JeffreyRoss Group in 2019, the company has gone through significant changes to become one of the most experienced and forward thinking property firms in the UK.
Huw Edwards Head of Auctions & Auctioneer
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BLOCK & ESTATE MANAGEMENT KEEPING THINGS RUNNING SMOOTHLY FOR YOUR PROPERTY
Karl Reid
PROPERTY BLOCK MANAGEMENT SERVICES
MANAGEMENT FEES
Seel & Co Ltd is a long established family firm of Chartered Surveyors providing bespoke Apartment Block Management and Estate Management services to our clients using a dedicated team of professionals.
Our fee for administering the management of a block of flats would vary with the complexity of the site and number of units to be managed.
Using specialist software geared to the management of service charge accounts we work with you to ensure that all your responsibilities under your Lease and Statutory Legislation are properly met. We provide a personal, efficient and comprehensive service to our clients and it is the quality of that service that is one of the most important criteria for us to achieve. ASK US ANYTHING
Please be advised that some services fall outside day-to-day management of the site and may incur additional charges as and when necessary and in agreement with the Client. Any additional charges may be negotiable. Contact us for a bespoke management fee, tailored to your property and needs. Telephone: Email: Website:
029 2037 0100 karl.reid@seelandco.com www.seelandco.com/block-management/
Excellent communication, careful selection of service providers and regular monitoring of your property ensures a high-quality of service and value for money, as well as allowing us to understand any specific needs your property may have. Providing expert advice regarding future budgeting, planning maintenance projects and providing adequate levels of reserves for a site are essential aspects of estate or block management. Strictly governed by both the Royal Institution of Chartered Surveyors, ARMA and the Financial Conduct Authority, all client money is held under the Clients Protection Scheme and accounted for daily.
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Karl Reid Associate Director
WE MANAGE
OVER 100
DEVELOPMENTS THROUGHOUT THE UK
ARE YOU LOOKING FOR A NEW BUILD? CHECK OUT OUR FULL LIST OF PROPERTIES ON OUR WEBSITE: www.jeffreyross.co.uk/new-homes
Sophia Mews, Cathedral Road
NEW DEVELOPMENT SOPHIA MEWS, CATHEDRAL ROAD, CARDIFF, CF11 9FS
JeffreyRoss are proud to bring to the market PHASE TWO of the Sophia Mews Development, located just off Cathedral Road in Pontcanna and adjacent to Sophia Sports Centre and Glamorgan Cricket Ground. Sophia Mews offers a wide collection of beautifully designed apartments and townhouses, some of which fitted with sizeable inset balconies and parking. The developer has used sympathetic materials such as natural stone cladding to compliment the modern design, which allows the building to bed in to this well established location. The development has been built to a very high standard without any compromise on materials, appliances or features throughout all apartments and townhouses in the development.
Paige Wiseman
All apartments and townhouses come with a 10 year ICW Structural Warranty. Incentives are also on offer to buyers that commit early. Contact our team for more information. Viewings are strictly by appointment only. If you would to view or reserve a property in this stunning development, please contact the JeffreyRoss team on the below contact details. For more information about the Sophia Mews development, please register your interest: Telephone: Email: Website:
029 2049 9680 info@jeffreyross.co.uk jeffreyross.co.uk/sophia-mews
PRICES START FROM £280,000 Sophia Mews is perfectly situated in the sought after suburb of Pontcanna, bordering the city centre and offering a selection of independent bistros, boutiques and restaurants all on your door step. The benefits of Pontcanna life are many and varied. Residents of Sophia Mews will find Bute Park on their doorstep, where plenty of seasonal outdoor activities on both land and water are offered. This new and vibrant development is also within walking distance of some of Cardiff’s most famous attractions, such as Cardiff Castle, Principality Stadium, Swalec Stadium and the City Centre.
Paige Wiseman Sales & Lettings Negotiator
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DESG BESPOKE SERVICED OFFICES, HOT DESKING & EVENT HIRE
Desg™ is Cardiff’s award-winning co-working space and private office community. We offer a stylish, balanced and mindful environment where companies and individuals can work, meet, and collaborate. Our Pontcanna building is lined with picture windows providing a beautiful view out to Llandaff Fields, connecting you with one of Cardiff’s most expansive green spaces for easy screen breaks & strolls. Just a few steps away you’ll also find many of Pontcanna’s popular cafes, deli’s, pubs & restaurants. Our private offices range in size from 2 – 20+ persons (up to 2,500sq ft plus breakout spaces) and benefit from 24hr access in addition to the in-house gym, showers, members lounge & car parking.
BECOMING A DESG MEMBER If you choose to become a registered member of Desg, your account will be credited with “Desg coins”. The coins are automatically used at checkout when you book your unlimited hot-desks throughout the month. To book a space, scan the QR code below, or contact a member of staff on; Telephone: Email: Website:
We pride ourselves on creating a collaborative and supportive community that often holds breakfast clubs, live event screenings, showcases and events in our members lounge for all tenants and members. You are welcome to walk-in and arrange your hot desk once you arrive, however we cannot guarantee availability in this case. Walk-ins still need to complete the same process as seen online so we recommend you do this before you come and save yourself some time.
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Lou Quinn
Lou Quinn Desg Concierge
029 2037 0129 info@desg.co.uk www.desg.co.uk
Desg, Penhill Road, Pontcanna
SOLICITOR INSIGHTS THE LATEST ON CARDIFF’S PROPERTY MARKET
The Cardiff property market has seen some remarkable changes since the beginning of 2023, despite the challenges posed by the economic downturn and the fluctuating interest rates. Our multi award winning conveyancing department here at Howells Solicitors has been closely monitoring the trends and developments in the local area (and further afield) and is pleased to share its insights and analysis with Jeffrey Ross Estate Agents, a longstanding and valued partner of Howells. According to the latest data from the Land Registry, the average house price in Cardiff has decreased by 2.3% in the first half of 2023, compared to the same period in 2022. This is slightly lower than the national average of 2.7% and reflects the resilience and attractiveness of the Welsh capital as a place to live and invest. The decrease in house prices has also created some opportunities for first-time buyers and investors, who can benefit from lower mortgage rates and more affordable properties. The Cardiff property market, however is not without its challenges. The economic uncertainty and the impact of the Covid-19 pandemic have affected the demand and supply of properties, as well as the confidence and expectations of buyers and sellers. The conveyancing process has also become more complex and time-consuming due in particular to the increased scrutiny and regulation of mortgage lenders. Despite the negativity in the media, we are confident that the market will bounce back sooner rather than later and month on month we are seeing an increase in clients instructing us to act for them in their property sale and purchase transactions.
Mick Fallon
That is why it is essential to have a trusted and experienced conveyancing partner, who can guide you through every step of your property transaction, from offer to completion. Howells Solicitors has been providing expert conveyancing services in Cardiff for over 25 years and has won multiple awards for its excellence and innovation. Whether you are buying or selling a property, Howells Solicitors can offer you a fast, efficient and hassle-free service, with fixed fees and no hidden costs. Howells Solicitors is proud to work with Jeffrey Ross Estate Agents, one of the leading estate agents in Cardiff, who share our commitment to quality, professionalism and customer satisfaction. Together, we can help you achieve your property goals in Cardiff. whatever the market conditions. Contact us today for a free quote or a no-obligation chat about your conveyancing needs.
Mick Fallon Director / Solicitor
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CONSTRUCTION UPDATE WHAT’S THE CURRENT STATE OF BUILDING COSTS?
It is generally accepted across the Construction market that the cost of materials have now increased by some 25-30% since last summer, with some key construction materials (concrete, steel and timber) increasing by more than 50%. This incredible acceleration in material costs has not been seen for some 40 years in the UK market and is putting severe pressure on an already fragile sector. This may lead to you wondering whether undertaking home improvements is the best of ideas, or whether moving is the better option? I’ll leave far more qualified individuals to advise on the housing market, but from a construction point of view it is fair to say that the market is definitely in a challenging place and waiting 6 to 12 months may well see the market in a far more settled position. That being said, if getting works undertaken on your house cannot wait, there are a number of things you can do to try and ensure that your dream extension doesn’t run away in cost, leaving you with a bitter taste. Our advice would be; PLAN - Take time to Plan and Design the works before you start; Its an old adage but “failing to plan is planning to fail”. Ensure that you have agreed on all aspects of the build, from the exact size of the project, the location of key services (bathrooms etc.), right down to the proposed finishes and number of plug sockets! The fastest way to blow a construction budget is to start making changes during the project. SHOP AROUND - Ensure that the builder you are going to use is reputable and gives you the confidence that they can deliver what you want. Undertaking work in your house is a deeply personal thing, so you need to ensure that whoever you are entrusting to carry out the works gives you the confidence that they are the right ‘fit’. Simple things are to ask for references, check out their social media, ask if they have any affiliations (FMB etc.)
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Ben Smith
THE CONTRACT - If the builder tells you not to worry about a contract then I would walk away there and then! Having an agreed starting point (both in reference to works and cost) is essential to avoid costly disputes and fallings out. It doesn’t need to be war and peace, but referencing the agreed drawings, the contractors schedule of works and the price is a minimum. Ensure that you agree who is going to be responsible for planning / building control sign off / gaining relevant details and calculations from the Engineer / Architect. CONTROL - During the build ensure that you keep an eye on progress, and ask for programmes and input into decisions regarding the location of key items. If the contractor is well organised they should be able to provide this level of information easily. This also relates to the money. Don’t pay up front and ensure that you don’t pay 100% of the cost until you are happy all the works are completed to your desired level of satisfaction. So whether your looking at a simple extension, or planning the next annex of your property the above is as good a starting point as any.
Ben Smith Chief Executive
JR CLIENT EXPERIENCE WHY CHOOSE JEFFREYROSS TO HELP SELL OR LET YOUR PROPERTY
Elliott Hooper-Nash
OUR AREA SPECIALISTS
JEFFREYROSS PROPERTYFILE
JeffreyRoss’ success has been built on providing an environment which attracts the best area specialists in our locations. In an economy that is powered by knowledge, having access to the right people and the right expertise has been imperative for us.
PropertyFile is our in-house software, designed to aid both our tenants and landlords throughout their property tenancies.
Estate agency is a specialist craft. It takes time and patience to hone the skills needed to understand the true value of property - and to fully understand the needs of buyers and sellers alike. Max Dixon - Client Testimonial: “As a landlord the team at JeffreyRoss are always happy to sort any issues on our behalf. Our tenants had a central heating boiler issue and within two hours JeffreyRoss’ central heating contractor had gone out and fixed the leaking boiler. The maintenance team are really lovely and I can strongly recommend their services after trusting them with my property management for over 3 years, and hopefully many more”
The system enables clients to access important documents & information, such as key tenancy dates and invoices. The system also keeps track of your income and expenditure by viewing your statements and invoices online - This is also highly beneficial for landlords when calculating their tax return. For tenants PropertyFile’s dashboards allows you to report any issues you may have and will provide updates on it’s progression and resolution. If you would like to discuss the JR client experience further, or have any queries, please don’t hesitate to contact a member of our team on: Telephone: Email: Instagram:
029 2049 9680 info@jeffreyross.co.uk @jeffrey__ross
MARKETING EXPERTISE At JeffreyRoss we provide an extensive range of marketing services that help distinguish our client properties when listed for sale or rent. Our in-house marketing experts constantly analyse the latest data & trends and re-purpose the high quality videography and photography to advertise our client’s properties in a variety of ways. We are also one of the few agencies that offer advertising across portals such as Zoopla and Rightmove, as well as our own website.
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Elliott Hooper-Nash JeffreyRoss Director
Straightforward financial advice to make you smile
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ABOUT US
WHAT WE OFFER
At Grosvenor May we provide tailored advice for
Mortgages - First Time Buyer, Remortgage, Buy To
all mortgage & protection needs. Our team make
Let, Moving Home, Product Transfer / New Deal,
sure they understand customer priorities and
Lifetime Mortgage Advice.
circumstances (both now and in the future) before making tailored recommendations to meet their
Insurance & Protection - Critical Illness Cover,
mortgage and protection needs. With over 35 years
Family Life Insurance, Home Insurance, Income
experience in financial services, you'll be in safe
Protection, Mortgage Life Insurance.
hands with Grosvenor May.
CONTACT US
Telephone - 02920 672480 Mobile - 07947 952090
To receive tailored mortgage and protection advice
Email - becky.hughes@grosvenormay.co.uk
personal to you, get in touch with our trusted team.
Website - www.grosvenormay.co.uk
CARDIFF’S HOME FOR
STYLISH SALES & LETTINGS
JeffreyRoss www.jeffreyross.co.uk