Resume & Portfolio JCS

Juan Carlos WORK EXPERIENCE PRODUCT DESIGNER Sabbag INDUCOL S.A.| Industrial Designer 415-797-9079 jcsabbag@gmail.com

San Francisco Bay Area Oakland, CA

SUMMARY

Energetic, results-driven leader focused on spearheading projects from inception to fruition with a strong track record in collaborating with internal and external business partners.

QUALIFICATIONS • 12+ years of leadership experience within a creative and instructive environment.

• Advanced in the following system software programs: REVIT, Photoshop, Illustrator, AutoCAD, SolidWorkks CAD, Powerpoint, Excel, and Word.

• Strong track record in completing dead-line driven projects while remaining within budget.

• Outstanding interpersonal skills with the capability of working with individuals of all levels • Excellent communication skills; Bilingual: able to communicate effectively in both English and Spanish.

CERTIFICATES REVIT TRAINING WORKSHOP IKEA 165 Emeryville September 2021 Emeryville, CA.

PHOTOGRAPHY CERTIFICATE Pontifical Xaverian University June 2012 Bogotá, Colombia.

SOLIDWORKS ASSOCIATE Certificate ID: C-TQ9NFN2LXW November 2009 Bogotá, Colombia.

BARRANQUILLA, COLOMBIA JAN 2008- MAR 2010 • Designed new equipment: commercial refrigerators, display cabinets and point of purchases.

This involved 3D modeling, blueprints, testing, and manufacturing prototypes for production and quality control.

FIELD VISUAL MERCHANDISING MANAGER OFFCORSS|BOGOTÁ, COLOMBIA MAR 2010 -JAN 2015 • Oversaw the visual merchandising operation, which included 45 store chains across Colombia and Ecuador and provided training, direction and guidance to almost a group of 50 people of different backgrounds and locations.

• Designed and led the implementation of shop in shop stores, window displays and P.O.P. displays production on all levels including each store’s budget and prototype execution.

• Generated weekly reports, conducted store visits to maintain the progress of projects and ensure that training was effective and created visual merchandising packages to communicate visual guidelines including layout principles, visual dressings and signage.

VISUAL MERCHANDISING TEAM LEAD TARGET|MOUNTAIN VIEW, CA

JAN 2017 - DEC 2017

COMMUNITY EDUCATOR

JUL 2018 - JUL 2019

• Oversaw the Visual Merchandising team and responsible for the overall look of the entire store, sales floor and seasonal displays and developed, improvised and set planograms according to store merchandise maps and set standards for new merchandise monthly resets. Provided training, direction and guidance to a group of 10 people of different backgrounds.

MISSION NEIGHBORHOOD HEALTH CENTER |SAN FRANCISCO, CA

• Led follow up groups and educational classes where clients have the opportunity to participate in different topics relevant to the community such as mental health, self image, self-development and different types of arts including photography, drawing, painting, graphic design and many others.

VISUAL MERCHANDISER NOV 2019 - MAY 2021 VISUAL MERCHANDISING SPECIALIST MAY 2021 - SEP 2022 IKEA |EMERYVILLE, CA

• Responsible to plan, create and adapt from IKEA’s global solution, the seasonal medias of each department throughout the entire store.

• Led the team of Visual Merchandising co-workers in the implementations of the seasonal medias and inspire them to strengthen the IKEA identity.

VISUAL MERCHANDISING ASSISTANT MANAGER POTTERY BARN|CORPORATE OFFICE SAN FRANCISCO, CA

SEP 2022 - ACTUAL

• Responsible for planning and creation of a seasonal floorset photobook one year in advance of distribution for stores in Canada, Australia and America.

• Weekly work with merchants/buyers to plan and develop product recommendations as needed to affect/influence our assortment.

EDUCATION

BACHELORS OF INDUSTRIAL DESIGN

Pontifical Xaverian University|Bogotá, Colombia.

JAN 2000 - APR 2005

Visual guideline book planning

Responsible for the elaboration of a detailed planning of the decoration, wall art and functional accessories departments for our visual guideline book that is distributed every 4 months to Canada, Australia and the United States.

Lifestyle media planning

Elaboration of inspirational Lifestyle renderings using Adobe Photoshop and realistic photography of our furniture and merchandise for stores in Canada, Australia and the United States.

Store map layout planning

Responsible for mapping the departments of decoration, wall art and functional accessories into the store layouts.

VITALITY media planning

These medias were planned based from a global visual identity/mood board. Implementation packages were created for a team of visual merchandisers used as a guide for every seasonal launch implementation.

Implementation package

Implementation

REVIT sketch

Publication on IKEA’s global web site

I had an article published based on “how to plan a non detailed media using IKEA's global visual identity concept. Date published: January 7, 2022.

BEDROOM Shop Remodel

Led and supervised the execution of Emeryville’s Bedrooms remodel.

Planned Solution CANDLE Shop Remodel

Planned and 3D modeled the candle remodel using REVIT.

Rough Planning

Implementation CHILDREN Shop Remodel

Planned and led the implementation of the SMASTAD wardrobe compact. I was given the opportunity to share and present nationally our planing process on the Commercial Community weekly meeting.

Proposal

Implementation

Detailed Planning

BED TEXTILES Shop Remodel

Planned and executed a remodel of the bed textiles department according to functionality to facilitate customer experience. This included the planning of the layout and displays, fixture accommodation, carpentry execution, and distribution of graphic media. Led a team of people for the implementation of the project.

Layout detailed planning

Implementation

Visual Merchandising Team Lead

Oversaw the visual merchandising operation team and responsible for overall look of store front, sales floor, and displays.

Developed planograms and merchandise maps to set standards for new merchandise and monthly resets.

Field Visual Merchandising Leader

OFFCORSS, a brand specializing in clothing for youths.

Department store “shop in shop” design

Designed the prototype of a shop in shop store from conception to production. This included wall displays, fixture , hardware distribution and layout within the department store’s parameters.

from conception to production

Department store “shop in shop” design

Designed, executed and supervised assembly of 10 shop in shop stores in the Ecuadorian department store De Prati.

Before

After

Window display design

Designed and managed window production within each store´s window budget.

Window sketches

Window Installations

Guideline layouts design

Created merchandising packages to communicate visual guidelines including layout principles, visual dressings, window mounting and signage.

Linens display

Designed and executed of a generic linen display for department stores throughout Colombia.

P.O.P. for department stores

Designed and executed point of purchase for kids´soccer merchandise. The soccer celebrity’s name “Falcao” was used to launch our sport line.

Industrial refrigeration

Designed new equipment: commercial refrigerators, display cabinets and point of purchases. This involved 3D modeling, blueprints, testing, and manufacturing prototypes for production.

Certified SolidWorks Associate Certificate ID: C-TQ9NFN2LXW

Product Re-design

Redesigned existing equipment to satisfy new customer’s needs, incorporate new branding, improve usability, add new functionality and visually unify products.

Renders

Prototypes

Product design

Designed a P.O.P. refrigerator from conception to production. The concept of “O!” was born from the expression “Here I am!” using the exclamation mark as a reference’s shape. This ice cream display activated the brand by vending two kind of products for two different targets: pints on the superior level for adults and popsicles on the inferior level for kids. “O!” was designed and executed for Payco Foods Corp. Nestle in Bayamon, Puerto Rico.

2nd place award and magazine publication

“O!” participated on “Lapiz de Acero” in the year of 2011 and won second place. This award is the most important recognition for Colombian designers; is an open annual competition featuring top national and international design projects with Colombian intervention in its creation.

“O!” was also published on the magazine “proyecto diseño” as a result of this award.

Activation brand

Designed and executed a modular bar to activate the brand “Club Colombia”.

Activation brand

Designed and executed a harbor theme, to activate the brand “Brisa”.