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Kate Spade x Blogilates
Blogilates is a sportswear designer, targeting various fields of sportswear design.
She also loves sports and is full of positive energy, and she will design sports products that can meet customers’ ideals according to various customer needs. Kate Spade’s cooperation with her will help Kate Spade stand more firmly in the sportswear market.
Product Ideas
Kate Spade can try to build a new collection line, which is a sports collection. The name of the series is KATESPADETIVE, which means motivated, optimistic, enthusiastic, and beautiful yearning.
The same idea as the current logo design just adds curved lines and curved fonts for a sporty look overall.
Katepadetive can use the color design of kate spade and add some sports elements, the whole will look particularly dynamic. Of course, there are different styles of each sports product. It can be seen that the original black and white line design of kate spade is used in the color, this is the classic design of kate spade in clothing.
For casual sportswear, choose the classic design of the kate spade pattern, plus the popular wheat color and kate spade logo, the overall look is comfortable and fashionable. The design of the handbag will also launch different bags for each type of sport. Kate spade once launched yoga bags and tennis bags,the colors and designs are very fashionable, very able to attract the masses of women.
These are all products designed for KATESPADETIVE. There are training, hiking, swimming and golf series. It can be seen that Kate Spade’s classic colors (pink and cyan) are used in the product color design, and some brighter colors (such as red, yellow, pink orange, etc.) are also used.
Products like the Golf collection (clothes, bags and water bottles) are in classic Italian colours, suitable for mature office women.
Like the mountaineering series, unlike other brands that use dark colors, also their design is ordinary, only practical but not beautiful. But the design of KATESPADETIVE not only uses exaggerated design, but also uses bolder colors in color, so that the people who wear it have motivation.
