
A golden glow lights up every festive moment.

The J-Line Autumn-Winter 2025 Collection brings together 13 themes, each inspired by moments of comfort, style, and celebration.

A golden glow lights up every festive moment.
The J-Line Autumn-Winter 2025 Collection brings together 13 themes, each inspired by moments of comfort, style, and celebration.
Let the season unfold in colours, textures and inviting warmth.
In What’s Trending?, festive glamour meets bold creativity. Nuit Dorée sets the scene for sparkling celebrations with gold, white, and dazzling disco balls. Hollywood Suite turns up the glamour with golden details, bold patterns, and confident style. For the playful at heart, Welcome to the Circus brings an extravagant twist with red-and-white stripes and theatrical flair.
In Kinda Timeless Already!, classic designs showcase winter’s quiet beauty and festive spirit. Winter Glow offers a vision of soft serenity with beige and white hues, like a peaceful snowy landscape. Le Chalet embraces rustic cosiness with faux fur and warm taupe tones. The Christmas Show adds timeless holiday cheer with classic red-and-green decorations. A season of beauty, celebration, and inspiration... Where will it take you?
the Jolipa family
this season in
Pat Donckels on J-Line’s Autumn-Winter 2025 Collection
Golden light flickers across the room as Pat Donckels carefully adjusts a string of fairy lights, watching how they reflect off the gilded ornaments and rich textiles surrounding her. "I want people to feel a sense of magic when they step into their homes", she says, smoothing the fabric of an opulent velvet cushion. "This collection is about embracing the contrasts of the season, from the dazzling energy of festive celebrations to the soothing comfort of winter retreats." As Creative Director of J-Line, Pat has once again curated a selection that speaks to both the
trend-driven and timeless aspects of interior design. This year, the Autumn-Winter 2025 collection is a tribute to seasonal charm and personal expression. "We wanted to create atmospheres that transport you, whether it’s the glitz of a New Year’s Eve party or the serene beauty of a snowy chalet," Pat explains. With themes like Nuit Dorée for those who love festive glamour, Disco Colour Pop for a playful twist, and Wild Brown for those who long for rustic comfort, the collection invites everyone to celebrate the season in their own way.
From golden
festive
nights to cosy chalet retreats, the new collection transforms spaces with warmth, glamour, and timeless charm.
The Autumn-Winter 2025 collection seems to capture both the excitement of the holiday season and the cosiness of winter. What was the inspiration behind this duality?
Pat Donckels: "Autumn and winter are seasons of contrast. On one hand, you have the festive, high-energy moments: family gatherings, parties, and celebrations. On the other, you have quiet evenings by the fire, warm blankets, and soft candlelight. I wanted this collection to reflect both moods.
Take Nuit Dorée, for example. It’s about bringing the grandeur of a golden-lit evening into your home. I was inspired by vintage disco balls, shimmering metallics, and the elegance of a candlelit dinner. In contrast, Winter Glow is all about serenity, with soft textures, muted neutrals, and delicate pampas details. It’s a balance between exuberance and tranquillity."
Nuit Dorée is the signature theme of this collection. What makes it special?
Pat Donckels: "Nuit Dorée is all about golden glamour and festive elegance. It was inspired by the kind of unforgettable nights where everything feels luminous and alive, whether it’s a sophisticated dinner party or a New Year’s Eve celebration. You’ll see a lot of gold and white tones, shimmering accents, and playful glamorous elements like fringe curtains and mirrored details.
I wanted this theme to feel both nostalgic and modern. The disco balls bring a retro twist, while the sleek metallic vases and candle holders add contemporary sophistication. It’s a theme that lets you create a statement, whether that’s an opulent dining setup or just a few accent pieces to catch the light."
The collection also features playful themes like Disco Colour Pop and Welcome to the Circus. How do you balance fun with sophistication?
Pat Donckels: "That’s the magic of design, you can have fun while keeping things stylish. Disco Colour Pop is about boldness and joy. We introduced pops of pink, green, and silver, with unexpected disco-inspired details. It’s energetic and fresh, perfect for those who love a modern twist on festive decor. Welcome to the Circus, on the other hand, brings childhood nostalgia into holiday decor. Red and white stripes, nutcracker figures, and whimsical elements create a Christmas look that feels theatrical and full of character. But even within these playful themes, we’ve maintained a level of elegance through rich textures, quality materials, and thoughtful details."
The Kinda Timeless Already! collections bring a sense of everlastingness. How do you ensure they remain relevant year after year?
Pat Donckels: "Timeless design is about emotion and familiarity.
Wild Brown and Couleurs d’Automne are perfect examples of this. Wild Brown is rooted in deep, earthy tones and raw, natural textures. The presence of dark wood and horse figurines gives it a sense of strength and authenticity. It's a collection that feels connected to nature and never goes out of style.
Couleurs d’Automne, on the other hand, celebrates the richness of autumn with warm terracotta shades and seasonal details like pumpkins, scattered leaves and woodland creatures. It brings an enduring sense of comfort and familiarity, the kind that feels right at home year after year. There’s a quiet nostalgia to it, a way of keeping autumn’s beauty close, even as the seasons change. These collections evolve gently over time — maybe a new texture, or a fresh take on a classic shape — but their essence remains reassuringly the same."
Are there any pieces in this collection that hold special meaning for you?
Pat Donckels: "I have a deep connection with some of the smaller, personal details in this collection. The candy-inspired decorations in Pink Wonderland remind me of childhood winters filled with sweet treats like peppermint sticks or fluffy marshmallows, and the magic of holiday window displays. The mix of bright and pastel pink tones, combined with playful candy-like ornaments, creates a world that feels whimsical and full of joy.
The traditional Santa figurines in The Christmas Show take me straight back to childhood Christmases: unpacking ornaments, the scent of pine in the air, and the magic of the holiday season. There’s something so comforting about those classic red-and-green decorations, the kind that feel like they’ve been part of family traditions for generations."
What do you hope people will take away from this collection?
Pat Donckels: "I want people to see their homes as places of joy, warmth, and self-expression. Whether they love the glamour of Nuit Dorée, the boldness of Trendy Loft or the cosiness of Le Chalet, there’s something in this collection for everyone. Most importantly, I hope people use these pieces to create memories. A beautifully set table, a cosy corner by the fire, a dazzling party setup... These are the moments that make a house feel like a home."
"A home should be a reflection of who you are: your celebrations, your comforts, your favourite moments. This Autumn-Winter 2025 collection is an invitation to embrace both the festive sparkle and the quiet joys of the season."
Pat Donckels, Creative Director, J-Line
This season is all about warmth, elegance and a touch of celebration. Our What’s Trending? collections bring bold contrasts and festive energy into your home. Whether it’s the shimmering glamour of Nuit Dorée, where gold meets crisp white for a New Year’s Eve to remember, the confident flair of Hollywood Suite, with golden details, bold patterns and a black-andwhite palette that knows how to make an impression, or the playful extravagance of Welcome to the Circus, with red-and-white stripes and theatrical details that bring a sense of fun to the festivities, these collections are designed to stand out.
Glittering nights and festive lights, a collection inspired by celebration.
Dazzling white and radiant gold come together in a luminous dance of elegance and joy. From shimmering disco balls to twinkling festive lamps, every piece invites you to dive into the magic of New Year's Eve and create unforgettable moments in style.
Modern interiors come to life with sleek white furniture featuring marble tops and elegant golden accents. The gold details add a luxurious touch, filling the space with warmth and light. Bold elements, like a golden dog side table, offer a playful twist that elevates the design, creating a sophisticated yet unique atmosphere that balances contemporary style with refinement.
1. Wall Clock Gold – 59074
2. Side Table Dog – 55940
3. Candle Holder Crackled Gold – 58602
4. Glass Tree Gold – 59362
5. Candle Holder Gold – 57619
6. Candle Snuffer – 55785
7. Decorative Bowl Aluminium Gold – 55993
8. Box Of 30 Christmas Bauble – 59480
9. Painting Onde Ecru – 57396
10. Rack White/Gold – 55937
11. Pouffe Foldable Off-White – 56756
Make every moment bright
Gold vases and tableware add a radiant glow, making any interior shine with elegance. The warm metallic accents transform the space, infusing it with luxury. A fringe suspension light or giant gold and white chess figurines introduce playful yet sophisticated elements, effortlessly enhancing the decor with both style and fun.
Explore a world where every corner shimmers with retro charm and electric colour. Picture a pink disco ball casting soft, rosy reflections across the room, while sequin glitter cushions catch the light, adding a touch of glam to your cosy space. This is not just decor, it’s a party-ready dreamland of disco magic!
3.
4.
56817
5. Scottish Terrier Black – 55321
6. Table Lamp Green – 58216
7.
8.
57016
Transform your space with bold statement pieces that bring holiday magic to life. Imagine a disco seat stealing the spotlight in a crisp white room, reflecting every glimmer of light like a true showstopper. Around it, colourful accessories on the shelves add playful charm. The Christmas tree dazzles with bold ornaments, turning the season into a glittering celebration.
Golden accents and bold patterns for a style-forward home.
Touches of gold, houndstooth patterns, and a crisp black-and-white palette come together in a look that knows how to make an impression. Gleaming night tables and elegant table lamps add a touch of shine, while soft plaids and cushions introduce a layer of comfort. Polished yet playful, this is modern Hollywood flair with a confident allure.
Inspired by the iconic glamour of Art Deco, this style plays with contrasts and shimmering metallic notes. Sleek lines and striking geometry feel fresh and current, while glossy finishes and refined accents bring contemporary energy to the look. It’s a confident take on classic luxury, perfect for those who appreciate bold style at home.
Every piece is designed to command attention. A golden mirror becomes an instant focal point, the black and gold horse lamp adds a distinctive touch, and a houndstooth lounge seat takes centre stage. Together, they shape a home where style is undeniable, and every detail earns its place.
1. Table Lamp Horse – 55404
2. Coffee Table Cylinder – 55889
3. Standing Mirror Gold – 57463
4. Armchair Pied-De-Poule – 56005
5. Coffee Table Glass – 55911
6. Vase Pied-De-Poule – 58202
7. Coffee Table Oval – 55890
8. Reed Diffuser – 58736
9. Water Globe Reindeer – 59576
7.
This Christmas, expect the unexpected. Inspired by the golden age of the circus, the collection turns holiday decoration into a playful performance. A carousel-shaped mug brings cheer to winter mornings, while a finely dressed mouse sets the scene with a theatrical welcome. Bold red accents and candy-striped jars echo the joy of vintage fairgrounds. Festive, light-hearted and full of charm.
1. Mug Carousel – 55672
2.
Jar – 55673
3. Candy Jar – 55678
4. Mouse Circus - 55666
5.
Glass – 58344
Santa floats by in a red-and-white hot-air balloon. Ho Ho Ho cushions and snowman plates bring playful cheer, while red disco balls and sparkling sequins set a dazzling tone. Every detail plays its part in a theatrical, festive scene.
1. Hanger Hot-Air Balloon - 55664
2. Table Lamp Striped – 57001
3. Plate Snowman – 55687
4. Cushions Mustache/Hohoho – 56507
5. Salt & Pepper Penguin – 55694
6. Disco Ball Red – 56688
7. Nutcracker – 47923
8. Cone Sequins Red – 56811
9. Christmas Bauble Glass – 57164
Bold design and inviting warmth come together in a space full of character. Robust, metallic coffee tables anchor the room with confidence, while soft, textured textiles bring a sense of comfort. Industrial elements are given a refined edge, balancing strength with subtle elegance. The result is an interior with attitude, where every detail feels carefully chosen and effortlessly at ease.
Playful and unexpected details catch the eye at every turn. A sleek train figurine and motorcycle watch bring a hint of adventure, while the hippo lamp adds a playful twist. Together, these accents bridge industrial strength with artistic flair, shaping a bold and harmonious atmosphere that feels curated and full of life.
1. Wall Decoration Cool Monkey – 57445
2. Tables Effect Marble – 55847
3. Wall Clock World Map – 59073
4. Moto Off-White – 57562
5. Ceiling Lamp Chandelier – 59097
6. Tram – 57557
7. Cupboard Silver – 17500
8. Table Lamp Hippopotamus – 59255
In the heart of Pink Wonderland, winter unfolds like a fairy tale. A pastel pink pampa Christmas tree stands tall, its feathery branches dusted with soft light, whispering dreams of frosted charm. All these magical elements come together in a symphony, immersing you in the spirit of Christmas, where every detail carries you away to a world of festive wonder.
Delicate pink tones create a serene, winter-kissed interior, evoking warmth and elegance. Meanwhile, pops of fuchsia infuse the space with joyful radiance. This play of softness and boldness turns your home into a scene from a winter fairy tale, where every detail whispers enchantment.
1. Cone Sequins Pink – 56808
2. Nutcracker Candy – 55627
3. Storage Jar – 48468
4. Santa Claus – 59503
5. Christmas Tree + Balls Glass – 59368
6. Blanket Knitted Pink – 58663
7. Cabinet Rounded Wood – 50770
8. Table Lamp Pink – 58214
9. Champagne Heart Glass - 42477
10. Cake On Base White/ Pink – 55629
11. Table Wood Natural – 31474
Some styles never fade. They grow more cherished with time. Our Kinda Timeless Already! collections embrace the quiet beauty of winter with designs that feel familiar yet fresh. Winter Glow brings serene simplicity in soft whites and warm beiges, like peaceful snowy mornings. Couleurs d’Automne captures the lasting warmth of autumn, with rich terracotta shades, scattered leaves and cosy textures that feel right year after year. And The Christmas Show celebrates timeless holiday traditions with deep reds, forest greens and all the festive charm of the season. These collections keep the magic alive, season after season.
Create a gentle atmosphere that invites comfort.
A calm atmosphere settles in, with soft neutrals blending seamlessly with the warmth of wood and gold. The cosy elegance of faux fur adds a touch of luxury, while the beige pampa tree and rattan furniture bring in a natural, laidback charm. It’s a space that invites you to unwind, where every detail feels effortlessly beautiful and serene.
Take your time, unwind, and immerse yourself in a good book. The soft textures of the cushions, plush plaids, and cosy sofa invite you to relax completely. Each gentle fabric wraps you in comfort, creating the perfect space for peaceful moments of rest and relaxation.
1. Sofa Rattan/Textile – 43780
2. Cushion Hohoho – 56330
3. Cushion Woven – 56314
4. Bell Jar Glass – 57552
5. House Led White – 59692
6. Wreath Pinecone Gold – 56593
7. Christmas Tree Wood – 57808
8. Reed Diffuser – 59278
9. Gnome – 59802
Set the table
Prepare the table for a dinner where natural tones take centre stage. Soft beige linens, golden cutlery, and delicate transparent wine glasses shimmer softly, while flickering candles create a warm glow. Little white porcelain houses add a charming touch, enhancing the festive atmosphere.
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8.
1. Painting White – 57547
2. Vase Goa White – 47571
3. Table Lamp Greige – 59025
4. Accent Chair Beige – 49450
5. Console Beige – 45991
6. Hanger Bells Gold – 56434
7. Chair Wood/ Rope – 51012
8. Santa Claus White – 59551
9. Decorative Bowl Gold – 57593
10. Tree Led White – 56867
11. Reindeer Scarf – 55337
Plush faux fur sofas offer comfort and style, complemented by a striking tall horse lamp that adds a majestic touch. Dark wood furniture enhances the rich, elegant atmosphere, while a beautifully crafted brown carpet brings warmth and texture. This refined combination creates a cosy yet sophisticated space, blending Western charm with timeless elegance.
Deep browns with touches of beige create a striking, earthy palette that mirrors the spirit of untamed nature. The dark brown horse, with its graceful yet powerful presence, symbolises both elegance and the wild side. Horse figures and rugged materials like leather, wood, and stone bring this contrast to life, combining refined beauty with a raw, natural energy.
7.
A season to celebrate
The warmth of the fireplace fills the room as a stunning Christmas tree, adorned with elegant ribbon bows, creates a festive centrepiece. Red champagne glasses sparkle on the table, promising joyful toasts. Every detail embodies the spirit of celebration, tradition, and togetherness.
It's the most wonderful time of the year. It’s the happiest season of all. Happy holidays!
Christmas magic begins in the kitchen, the perfect place to gather and cook together. The warmth of the oven, the scent of spices, and the joy of sharing create unforgettable moments.
Soft plaid blankets, fluffy cushions, and festive red-and-white patterns create the perfect winter cocoon. The warmth of layered textures make the bedroom a cosy nest, where every moment feels like a gentle embrace of the season.
1. Bar Stool Beige – 55771
2. Wreath Leaves Boxwood – 56589
3. Advent Calendar Red – 56888
4. Snowmans White/Green – 56636
5. Cone Christmas Red – 56460
6. Nutcracker On Base – 55635
7. Tables Round – 57030
8. Blanket Snowflakes – 56339
There is a quiet beauty in autumn’s palette. Warm terracotta, deep chocolate browns, toasted orange, and soft beige create a depth that lingers, giving your home a lasting sense of comfort. Dark wood, tactile textures, and seasonal details like pumpkins, scattered leaves and woodland creatures bring a familiar warmth that feels naturally at home. Each element finds its place with ease, like the golden light of autumn afternoons that never quite fade.
Autumn’s warmth speaks for itself. Unforced, familiar, and always inviting, it settles gently into the home with a comforting presence. A squirrel lamp casts a gentle light, a leaf-shaped plate becomes an understated centrepiece, and delicate mushroom lights add a soft, inviting shimmer. These pieces do not shout for attention. They belong, quietly enriching your home with the kind of charm that resonates.
1. Cone Leaves – 56601
2. Mushroom Led – 58415
3. Tray Leaf Autumn – 55566
4. Garland Leaves – 56597
5. Tables Oval – 55856
6. Squirrel Lamp – 55444
7. Tree Led – 56869
8. Christmas Bauble Ball – 57313
9. Lamp Mushroom – 53876
The warmth of a mountain retreat, reimagined with contemporary sophistication. Rich textures and natural materials set the scene for winter days spent in comfort and style. At the centre, a black wooden table with matching benches calls for slow mornings and shared gatherings. Beneath it, a checkered wool carpet with fringes brings a playful rhythm to the floor. Every detail adds quiet character and a sense of understated luxury, creating an atmosphere that feels intimate, inviting and effortlessly refined.
1. Decorative Branch – 36974
2. Serving Bowl – 59245
3. Figurine Deer – 58004
4. Dining Table – 55833
5. Dining Bench – 55832
6. Rug Checkered – 49534
7. Scented Oil – 49974
8. Stool – 55953
9. Tealight Holder – 58631
A white armchair and matching twoseater bring softness to the forefront, their fur-like textures for quiet, lingering moments. Marble candle holders catch the light, while alpine touches like a reindeer figurine and winter-patterned cushion add seasonal charm. For unhurried pauses, a bar trolley awaits with marble coasters, a flamed glass carafe and luxurious glasses. Perfect companions for winter indulgence.
1. Candle Holders – 59248
2. Decorative House – 55534
3. Carafe Glass Flamed - 18642
4. Coasters – 59241
5. 2-Seater Sofa – 55957
6. Coffee Table – 37753
7. Bar Cabinet – 55965
8. Figurine Reindeer – 57645
9. Teapot & cup – 49238
1. Photo Frame – 59247
2. Figurine Dancing – 55536
3. Vase Striped – 57575
4. Table Lamp – 59041
5. Serving Bowl – 59249
6. Rack – 57415
7. Armchair Swivel – 50796
8. Mirror – 11002
9. Scented Candle – 45148
10. Tea Cup & Saucer – 49240
11. Table Lamp – 57425
12. Serving Board – 59250
Find the perfect blend between natural shades and frosted apricot tones, creating a serene and cosy atmosphere for your home. A bold rug with a triangleshaped pattern in vibrant orange and pink tones adds a striking touch, infusing character and warmth into the living room. This collection offers a perfect mix of comfort and style, ideal for a welcoming home!
4.
5. Abstract Figurine – 53008
6. Sofa – 46045
7. Tables Cone – 55844
8. Ottoman – 46044
9. Rug Geometric – 56518
The glow of deer antler lamps casts a warm light over the wooden table, adorned with fresh pine branches and flickering candles. A bottle of rich red wine sits ready to be poured, its aroma mingling with the crackling fireplace nearby. Outside, winter whispers through the trees, while inside, the spirit of a mountain lodge unfolds.
1. Ceiling Lamp Antlers – 57276
2. Dining Table – 23903
3. Chair Leather – 65016
4. Cowhide Leather – 18691
5. Birdhouse – 55059
6. Mortar + Pestle – 59004
7. Fire Pit Round Trunk – 55494
8. Cutting Board – 51001
9. Wall Decoration Deer – 57443
1.
– 57279
2. Table Lamp – 15653
3.
4.
5.
6.
– 55970
7. Lantern – 7808
8. Wood Christmas Tree – 57807
9. Wreath Pine Cone - 59272
10. Deer – 58002
11. Cabinet – 57489
60188
Nestled in the heart of a mountain chalet, a deep brown sofa sits by the crackling stone fireplace, wrapped in soft faux fur that adds to the warmth. The low winter sun filters through glassware on the side tables, casting a golden glow. A stunning Christmas tree, adorned with brownish ornaments, completes the scene where warmth, elegance, and seasonal magic come together.
This collection is designed to bring the glitz of New Year's Eve into your home, with a touch of the magic that only J-Line can create.
As they arrange the room, transforming it into a spectacle of elegance and sparkle, Caroline, Virginie, Griet, and Florian from J-Line’s decoration team share
their creative process. Their careful attention to detail ensures that each piece contributes to an atmosphere of festive sophistication. Virginie, positioning a reflective mirror ball centrepiece, shares, "Our goal is to spark moments of wonder. We aim for that gasp of delight as you enter a transformed space, that’s what Nuit Dorée is all about."
The essence of Nuit Dorée is movement and energy, typically absent in the static nature of a showroom or photoshoot. How do you bring that dynamic party atmosphere to life?
Virginie notes, "We introduced movement through reflective elements, like mirrored surfaces and metallic fabrics. Small motors rotate disco balls to scatter light dynamically, bringing the energy of a live party. It’s a simple detail, but it immediately changes the mood of the room. Suddenly, the light is dancing across the walls, and that brings the whole scene to life."
Florian discusses the photoshoot strategy: "We staged the photoshoot as if the New Year’s Eve party was in full swing. Models in golden outfits interacted with the decor, clinking glasses, tossing sequins and dancing. We didn’t want to just show objects in place. We wanted to show how the collection feels when it’s being lived. Capturing that energy gives people a sense of what they can recreate at home."
Caroline recalls a memorable photoshoot moment: "Capturing the cover shot with Michelle, Pat's daughter, was magical. As she threw confetti, we caught a snapshot of it sparkling around her, encapsulating the sheer joy and festivity of the moment. It was spontaneous, not overly directed, and that made it feel real. You can feel the happiness in that shot, and for me, that’s what Nuit Dorée is really about."
Which piece from Nuit Dorée became a favourite?
Virginie praises the candle holders: "They combine sleek design with a touch of opulence, casting a warm, inviting glow that works beautifully for all kinds of celebrations. I love how versatile they are. You can group them together for impact, or place just one for a more understated look. Either way, they add a welcoming warmth and depth to the setting."
Griet is fond of the golden glassware: "It’s a piece to treasure, whether for a small gathering or a grand celebration. It balances nostalgia with a contemporary twist. The way it catches the light is beautiful, and it feels festive without being too formal. Even on an ordinary day, using this glassware brings a little extra joy to the table."
Caroline finds joy in the 3D printed vases: "Their versatility really captivates me. Whether they’re filled with flowers or left to stand alone, they have a quiet elegance that lifts any interior. They’re subtle but still draw the eye. What I love most is how they work across the seasons. Fresh flowers in spring, dried branches in winter. They’re not just for the holidays."
Seamlessly integrating new accents
How can we introduce elements from Nuit Dorée into our existing interior without a complete redesign?
Florian suggests, "Strategic additions like golden-trimmed glassware or a metallic vase can elevate your existing decor subtly, weaving in hints of gold and shimmer. You don’t need to redo everything. Just a few touches can make your space feel festive and thoughtful. It’s about layering, not replacing."
Griet recommends incorporating a statement piece: "A golden mushroom lamp or a sleek side table can transform a space effortlessly. These pieces catch the eye immediately and add personality. What’s nice is that they’re festive, but they don’t feel out of place once the season is over. They stay relevant all year long."
Virginie adds, "Textiles are another way to bring in a festive touch. A cushion in a rich fabric or a throw in warm tones can easily connect with your existing decor and add that extra layer of seasonal charm. It’s these soft elements that often make the space feel cosy and inviting, especially in winter."
Nuit Dorée by J-Line celebrates the sparkling moments of life with sophistication and a warm embrace of joy. It’s more than a collection: it's an invitation to make every New Year’s celebration chic and unforgettable. The team at J-Line invites you to bring the golden glow of festivity into your home, ensuring that every moment is savoured with elegance and style.
Our showrooms offer an experience designed to spark your creativity and help you stay ahead of the trends. Here’s why visiting should be at the top of your list:
Be among the first to explore our upcoming collections. You’ll gain an exclusive look at both the Autumn-Winter 2025 and Spring-Summer 2026 collections, giving you a head start for the seasons ahead.
We know your time is valuable, so with one visit, you’ll discover not only the rich tones of AutumnWinter but also the vibrant energy of SpringSummer. It’s the perfect opportunity to see how both collections can work together to meet your customers' needs.
Your visit goes beyond simply viewing products. It’s a chance to connect with interior experts, enjoy a refreshing lunch, and take in new ideas and possibilities. We’re happy to help with travel arrangements, from hotel bookings to shuttle services, ensuring your visit is seamless.
for more inspiration
Our team is here to offer tailored advice, helping you make informed decisions that align with your business goals and customer preferences.
When you place an order, we’ll ensure it’s processed quickly, with priority delivery so that your stock arrives promptly and efficiently.
Contact your sales agent or reach out to us at reception@jolipa.com | +32 (0)69 77 80 80 to arrange your visit today.
Location
Rue de la Forêt 5, 7522 Marquain (Tournai-Ouest) – Belgium
Opening Hours
Monday-Thursday: 9h00 - 18h00 | Friday: 9h00 - 16h00
Our online shop is designed to offer ultimate convenience, allowing you to explore and purchase from J-Line’s extensive range of products at any time that suits you. Here’s why shopping online with us is the smart choice:
Convenience
Shop 24/7, whenever it’s convenient for you. Whether it’s early in the morning or late at night, our online shop is always open and ready to assist.
Full range
Explore over 12.000 products, carefully organized by category, inspiration room, or collection. You’ll find everything from the latest trends to timeless classics, all in one place.
Complete product information
Access all product information, including size, colour, images, minimum order quantities, pricing, and real-time stock availability. You’ll have everything you need to make informed decisions.
Our online shop features plenty of filters to make finding what you need quick and simple. Whether you’re searching by category, collection, or specific features, the perfect product is just a click away.
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The “My Account” section is your go-to spot for managing orders, invoices, wish lists, media, complaints, and more. Everything you need is in one convenient place.
Want to explore even more? Apply to become a J-Line dealer today and gain access to our complete product range and exclusive offers.
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Visit www.jolipa.com and click “Become a dealer” or simply scan the QR code.
Step 1
Fill in your company details and click “Send”.
Step 2
After approval, you’ll receive your log-in details via email, giving you full access to the J-Line online shop.
6,3x6,3x11,7cm
55934
38857
150x150x2cm
86x41x113,5cm
86x41x113,5cm
200x43x100cm
59702
7,5x7,5x15,9cm
7,5x7,5x9,5cm
55811
57422
59070
55953
55955
58x45x56cm
55957
Welcome to J-Line by Jolipa, a familyrun business from Belgium that has been bringing creativity and joy to homes since 1978.
With over 12.000 decorative items and home accessories, we offer a wide range, from cosy and classic to stylish and contemporary, and everything in between. Whether you’re updating a single space or transforming an entire home, we have something that will make it shine. As an independent family business, we follow our hearts, trust our instincts, and sprinkle a bit of our own personality in everything we do.
Our home base in Tournai, Belgium, is where the heart of our creativity lies. Our 6.000 m² showrooms are where ideas take shape, and where you can get the first look at our newest collections. Each year, we launch our Spring-Summer and Autumn-Winter collections, giving our customers an exclusive preview of the latest trends for the upcoming seasons. At J-Line, we believe in building lasting connections. When you work with us, you’re more than just a customer; you become part of the J-Line family, where relationships matter just as much as our products.
At J-Line, everything starts with a clear ambition: to inspire you with fresh ideas and to support your business in a way that truly matters. With every collection, we think alongside you, helping you build an offer that connects with your customers. These values guide how we work together, season after season.
Fresh ideas that make a difference. From our showroom to our moodbooks and catalogues, we offer inspiration you can turn into action. We help you create displays that stand out, refresh your assortment, and surprise your customers at every visit.
Creative collections, trendy and timeless
We bring you the right balance between what’s new and what lasts. Our collections combine trend-driven highlights with timeless favourites, so you can shape an offer that feels current today and relevant tomorrow.
in style and assortment
With one of the largest and most varied assortments on the market, you have the freedom to build the story that fits your business. From modern to rustic, colourful to natural, playful to refined, the choice is yours.
We think alongside you
Your shop, your customers, your ambitions. Every business is different, and we keep that in focus. Our sales experts work closely with you to fine-tune your assortment, style your presentation, and spot opportunities that support your growth.
We are here to inspire you, to think alongside you, and to support your ambitions in a way that fits your business.
Thank you! From the glow of this season to the brightness of the next, we’ll see you soon.
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Maison & Objet Paris, France
04-08.09.2025
www.jolipa.com
SHOWROOMS
Rue de la Forêt 5 7522 Marquain (Tournai-Ouest) Belgium +32 69 77 80 80 - info@jolipa.com