Vaibhav G. Salgaonkar
Self-taught Goan illustrator preserving culture and heritage through heartfelt sketches.
Frazer Andrade
Pharmacist-turned-journalist conserving Goa’s heritage via antiques, reporting, and fearless storytelling.
Volume 4 Issue 9 September 2025
Goan poet weaving nature, life, and imagination into inspiring literary works. Model and advocate symbolizing elegance, resilience, and societal impact.
Tina Fernandes
Meurel Viegas
hotel Lua Nova
If holidays are inspired by nature and your thirst for rustic solitude and inner peace, Lua Nova is the hotel your heart was yearning for.
Located at Goa's celebrated holiday capital at Baga, it overlooks a beautiful Canvas of village Goa, just 5 minutes walk from the Baga Beach.
As Goa continues to weave its timeless charm with evolving stories of talent and creativity, this edition brings together voices that preserve, inspire, and redefine our cultural fabric.
We begin with Vaibhav G. Salgaonkar, aka Artbybu, a self-taught illustrator whose heartfelt sketches capture Goa’s heritage, everyday life, and fading memories through the lens of storytelling and activism. His art reminds us that simple lines can hold profound meaning.
Turning to Frazer Andrade, a pharmacistturned-journalist, we discover the power of preservation. Through his vast antique collection and fearless reporting, he safeguards Goa’s heritage for generations to come, ensuring history continues to speak to the present.
We also step into the world of Tina Fernandes, a poet and author whose journey from childhood verses to published works reflects the beauty of life, nature, and imagination. Balancing family and creativity, her words inspire readers to embrace passion with purpose.
This issue also celebrates Meurel Beverly Viegas, a multifaceted model and advocate whose elegance, resilience, and passion leave a lasting mark on society, embodying the strength of determination and grace.
Through the lens of Vinit Mahambre, an investment banker-turned-photographer and influencer, we explore how passion and storytelling can shape new journeys. His imagery inspires us to see the extraordinary in the everyday.
On the community front, the TEDxPanaji xPERIENCES Open Mic, held at Carpe Diem Art Gallery, brought together 17 performers who blended music, poetry, stand-up, and storytelling under the theme “It’s About Time!” — creating a space where voices resonated and stories connected.
Looking at the bigger picture, we turn to India’s hospitality sector, where MSMEs and government initiatives are driving steady growth. Projected to expand by 7–9% in FY25, this sector highlights how innovation and sustainability can turn challenges into opportunities.
Join us in celebrating Goa’s vibrant stories, from entrepreneurs to artists, each contributing uniquely to our community. Let their journeys inspire you to follow your passions and pursue your dreams with determination.
Well, that's all I have for you from my desk this month. I hope you enjoy reading this month's issue of our e-magazine. Do share it with your friends all across the globe.
Until next month, cheers!
Jessyl Fernandez Editor
01 Vaibhav G. Salgaonkar
02 Frazer Andrade
03 Tina Fernandes
04 Meurel Viegas
05 Vinit Mahambre
06 TEDxPanaji xPERIENCES
07 Emerging India Foresees Rise of Hospitality-Driven Economic Growth
Introduction
Goa, the tiniest state on the western coast of India, boasts golden pristine beaches, palmfringed avenues, flavourful food, delicious Portuguese-influenced sweets, and warm, hospitable people. Also known as the Ibiza of India for its partying. A tropical paradise of flora and fauna, from the very famous 'almi' (mushrooms) endemic to its forests, that grow only on the red mud anthills, to the solar prawns that are fished immediately after the monsoons, Goa is unique. Tourists are also attracted to Goa for its cultural heritage - from the famous old Portuguese churches like Se Cathedral in Old Goa, the 16th Century Safa Masjid in Ponda and Shree Mangesha Temple in Mardol, the legendary Arvalem or Pandava Caves where the Pandavas of the Mahabharat fame lived, to its two unique festivalsCarnival and Shigmo. Goa plays host to many festivals - the International Film Festival of India that promotes cinema, the Serendipity Art Festival, Sunburn Music Festival, The Grape Escapade to name a few. To showcase this varied heritage of culture, art, tradition, food, and people, in 2015 ItsGoa was born. The main aim was to make it the premier portal for all things Goa. We were able to showcase Goa like never before. Soon our blog-based website transcended the virtual space, with the ItsGoa magazine – a sought-after resource for visitors to Goa from countries like Norway, Germany, UK, USA, UAE, etc.
Editorial Team
Chief Editor
Jessyl Fernandez
Sales
Donald Fernandez
Content & Social Media
Saviola Dias
Renata Fernandes
Graphics & Layout
Latisha Govekar
For advertising queries: +91 7887330620 / 9370502124
ItsGoa Media Group
Nordic Intent HQ - Floor 3, PDA Colony, Porvorim, Goa 403521
Email: mail@itsgoa.com Website: itsgoa.com
cover feature
Vaibhav G. Salgaonkar, aka Artbybu, is a self-taught Goan illustrator whose heartfelt sketches document culture, heritage, and everyday life, blending activism, storytelling, and art to preserve Goa’s fading memories.
Article by: Team ItsGoa
Images by: Vaibhav G. Salgaonkar
In a quiet studio nestled somewhere in Goa, an artist captures the spirit of the land, not through grandiose strokes, but through honest lines, delicate water colours, and heartfelt observation. Vaibhav G. Salgaonkar, popularly known as Mr. Bu or Artbybu, is not your conventional illustrator. With a background in Chemistry and Biotechnology and a deep-rooted love for his homeland, Vaibhav’s journey from science to sketching is a narrative as layered and soulful as his art itself.
From Science to Sketches: A Transformational Journey
Vaibhav’s academic path began with a Bachelor’s in Chemistry from St. Xavier’s College, Mapusa, followed by a Master’s in Biotechnology from Goa University. Like many during the COVID-19 lockdown, he found himself re-evaluating life and purpose. Confined indoors and grieving the loss of his mother to cancer, he turned to art as both therapy and expression. What began as a pastime evolved into a calling, one that fused creativity with conscience.
His early illustrations during the pandemic addressed
caricatures and vibrant visual protest art, he gained significant traction on social media, using illustration as a powerful tool for activism. This period marked his transition from aesthetic art to purposeful art.
Carving a Niche in Goa’s Cultural Canvas
Over the years, Vaibhav’s work has shifted focus toward Goan culture, heritage, and everyday life. From sketching iconic structures and local festivals to capturing the warmth of a street-side chaiwala, his illustrations have become love letters to Goa’s quieter, often overlooked corners. His art lives on not only in sketchbooks but also on coasters, tote bags, fridge magnets, and key-chains, allowing people to carry a piece of Goa wherever they go.
The moniker Artbybu stems from a childhood nickname—“Bu”—a derivative of “Vaibhav” coined by college friends and quickly embraced by family and mentors alike. Today, it represents a brand that stands for sincerity, storytelling, and soulful illustration.
Caricature art for Siolim São João Festival
Vaibhav G. Salgaonkar
2025 Calendar featuring urban sketches of Goa’s heritage sites
Self-Taught and Emotionally Tuned
While Vaibhav is largely self-taught, his growth has been fueled by persistence, observation, and a love for visual storytelling. As a child, he looked up to his elder brother, an artist himself, who nurtured Vaibhav’s passion by gifting him art supplies, books, and encouragement. Comic book characters like Suppandi, Shikari Shambu, and Tantri the Mantri sparked his interest early on, while legendary figures such as R.K. Laxman and Goan caricaturist Alexyz later shaped his stylistic evolution.
Vaibhav’s signature style is a blend of realism and emotional sketching, bold ink lines, layered textures, and soft washes of water colour bring life to his subjects. His work is grounded in the raw, real-time emotions of the everyday, blending detailed observation with expressive storytelling.
Mediums and Method
Vaibhav prefers pen and ink for its immediacy and honesty. Water colours, once intimidating, have now become his favourite medium, especially since joining Urban Sketchers Goa in 2023. The group introduced him to live sketching and deepened his appreciation for capturing fleeting moments on location. He carries a compact sketch kit everywhere, ready to record the world as it unfolds around him.
For realism and portraiture, he leans on digital tools like Procreate. Though he has dabbled in oil painting, his primary comfort zone lies in the fluidity and spontaneity of ink and water colour.
His creative process begins with immersive observation. Be it an architectural element, a festival, or a human expression, he first captures the subject’s essence in rough lines, then layers it with mood and emotion through colour. The result is often imperfect by design,a conscious reminder that life, like art, is never static.
Café sketching at Confeitaria 31 de Janeiro
Live sketching at Saint Cloud Café, Sangolda
Live sketch of the iconic Natal well at Rua de Natal in fontainhas
Among his most memorable moments are setting up his first pop-up stall on his birthday in 2022, receiving recognition in local newspapers, and returning to his alma mater, St. Xavier’s College, as a panelist at an intercollegiate event. One of his favourite live sketching memories includes capturing the Stuti Choir performance in real time during the Goa Arts and Literature Festival, a testament to his speed, precision, and deep connection with his subjects.
But the journey has not been without hurdles. One of the most persistent challenges for Vaibhav has been navigating the fine line between passion and practicality. In a place where the art scene is still emerging, earning consistent recognition and livelihood through art remains a constant effort. Selfdoubt, artistic rejection, and the pressures of social media metrics have all played their part. Yet, support from friends, family, and kind strangers continues to
First pop-up market at Matiechem Fest, Pilerne Church – 2nd Oct 2022
Nature journaling at Baga Beach on marine life in intertidal zones
Archiving Goa, One Sketch at a Time
Currently, Vaibhav is working on a research-driven art project that documents Goa’s unique oyster shell windows, an architectural feature fading with time. By speaking to locals, sketching on-site, and exploring the stories behind these designs, he hopes to revive awareness and appreciation for this cultural heritage. The project will culminate in a zine blending illustrations, history, and reflections.
Looking forward, Vaibhav dreams of expanding his documentation of Goa into a full-scale illustrated book or exhibition. He’s also eager to travel more, collaborate with fellow artists, and continue sketching stories that connect deeply with people.
Beyond the Sketchbook
Outside of art, Vaibhav finds joy in nature, journaling along the Goan coast, photographing marine life, café-hopping, music, and spontaneous jam sessions with friends.
These simple pleasures often translate into inspiration for his pieces, he is, after all, an artist of lived experience.
A Legacy of Feeling
Vaibhav Salgaonkar’s legacy is not one of grand exhibitions or viral reels, but of quiet, persistent archiving—of memories, moods, and moments often forgotten.
His illustrated souvenirs are not just merchandise; they are vessels of nostalgia and stories in motion. He wants to be remembered not just for the finesse of his linework, but for the emotion behind every sketch.
As he puts it, “I hope my work becomes a quiet form of archiving, a visual journal of what once was, what still is, and what we risk losing.” Through Artbybu, Vaibhav is not just sketching images, he’s sketching the soul of a place and its people, one heartfelt stroke at a time.
Vaibhav G. Salgaonkar
Frazer Andrade
Frazer Andrade, a pharmacist-turned-journalist, preserves Goa’s heritage through conservation, a vast antique collection, and fearless reporting, aiming to safeguard traditions, art, and history for future generations.
journalist
Article by: Team ItsGoa
Images by: Frazer Andrade
Frazer Andrade’s journey is anything but conventional. Born and raised in Goa, his academic beginnings followed a scientific path—completing schooling at Loyola High School, Margão, higher secondary at Rosary Higher Secondary School, Navelim, and later earning both a Bachelor’s and Master’s degree in Pharmacy from Goa College of Pharmacy, Panjim. He even published two pharmaceutical research papers in international journals. Yet, it was his deep-rooted love for Goa’s art, culture, and heritage that pulled him away from the laboratories and into a lifelong mission of conservation, research, and journalism.
After briefly working in the pharmaceutical industry, Frazer shifted to art conservation, interning at the Museum of Christian Art in Old Goa. He later worked with a private art conservation firm in Mumbai and studied conservation at the Prince of Wales Museum. Today, he serves as a Senior Sub Editor with O Heraldo, one of Goa’s oldest newspapers, where he contributes features that spotlight Goa’s overlooked history, traditions, and heritage.
Choosing Journalism Over Science
Though pushed into the science stream by family expectations, Frazer’s heart was always drawn to Goa’s Portuguese-influenced heritage and museums. His entry into journalism stemmed from a desire to
Rosewood oratory with statues crafted from wood and bone
historic structures, and cultural practices that were vanishing too quickly. By age 18, he had already begun writing articles, convinced that Goa’s true history—often suppressed or ignored—needed to be voiced.
Crafting a Unique Journalistic Style
Frazer’s style is shaped by passion and fearlessness. He describes it as the “Frazer style”—an unapologetic approach grounded in facts, ethics, and an unwavering love for Goa. His reporting focuses on areas such as Indo-Portuguese art, local traditions, indigenous culture, and historic Goan achievements. He believes in writing honestly, even if the subjects he covers do not please everyone.
Frazer Andrade
Liturgical bells, copper alloy, 17th-century - 20th Century
Liturgical incense boats and thuribles, copper alloy, 19- 20th century
Among his most memorable stories are “Sailing to Victory: The Conquest of Goa”, which sheds light on why November 25 was once considered Goa’s first liberation day, and “Afonso de Albuquerque: The Unrecognized Protector of Hindus in 16th Century Goa”, which challenged prevailing narratives. His work is always anchored in credible sources, referencing books by respected authors and peerreviewed journals, while also relying on oral documentation from locals.
The Collector and Conservator
Frazer’s contributions extend far beyond journalism. Since 2012, he has been actively preserving Goan antiques and since 2014, Christian art. Today, his personal collection includes more than 700 rare artifacts dating from the 17th to the early 20th century—crafted from wood, ivory, bone, metal, textiles, and leather.
His passion was sparked after a visit to the Prince of Wales Museum in Mumbai, followed by his father’s observation that many similar objects could be found at home. Soon, Frazer began exploring cupboards and trunks, uncovering forgotten treasures.
The turning point came when he discovered discarded religious statues outside his chapel, a Common practice among Indians who considered damaged religious artifacts unlucky. Determined to save these objects, he began restoring and safeguarding them.
Among his prized possessions is an 18th-century sandalwood votive casket, blending Indo-Portuguese and Sri Lankan artistry, and a processional textile banner from the same era.
He also treasures leather-bound missals, wooden statues, and a tiny two-inch figure of Saint Anne that once belonged to his grandfather. Each artifact holds not just historical but personal meaning, often gifted by friends and families who recognized the value of his mission.
Frazer emphasizes that Goan Christian art reflects a unique confluence of influences—Portuguese, Mughal, Islamic, Hindu, Buddhist, and East Asian. From Mughal-style jali and Japanese Nanban lacquer work to Chitari furniture and motifs of native flora and fauna, these objects narrate stories of faith, creativity, and cross-cultural collaboration.
Pieta, gilt polychrome wood, Ivory and silver; 18th Century
Challenges Along the Way
The road has not been easy. Financial constraints, lack of institutional support, and limited storage space have made his work a constant struggle. His parents, though offering some financial help in the early years, never truly encouraged his vision. Many in Goa’s art circles have dismissed him as a hoarder or even ridiculed his efforts. Yet, his resolve remains unshaken. Supported by close friends like Fr. Avinash Rebello, the late Fr. Nascimento, Kevin Rebello, Bosco P. Afonso, and Shallet Furtado, he continues his mission, driven by a simple belief: “If I cannot die for Goa, I will live for her.”
Looking Ahead
Frazer’s ultimate dream is to establish a dedicated museum or gallery where his collection can be displayed and studied. He also envisions publishing a detailed catalogue that documents each artifact’s history, ensuring it becomes a resource for scholars, students, and heritage lovers. Beyond preservation, he hopes to inspire future generations to care for the heritage they inherit, to value it not merely as objects but as living memories passed down through time.
Beyond Work
Outside his professional and conservation pursuits, Frazer enjoys singing classical liturgical and secular music, gardening, cycling, and curating antiques. He also manages the social media platforms IndoPortuguese & Goan Christian Art, where he spreads awareness about heritage conservation. Through his ‘Green God’ initiative, he advocates for eco-friendly religious sculptures.
A Voice for Goa’s Heritage
Frazer Andrade is more than a journalist or collector —he is a guardian of Goa’s layered past. His work reflects resilience, passion, and a sense of duty to preserve traditions for the future. For him, heritage is not just history; it is a legacy borrowed from generations yet to come, one that must be returned intact. His journey serves as both an inspiration and a reminder: preserving culture is not a choice, but a responsibility.
Tabernacle door, late 17thcentury-early 18th Century
Gilt wooden candle stands, 18th Century
Tina Fernandes
Tina Fernandes, a Goan poet and author, blends life, nature, and imagination in her works. From childhood poems to published books, she writes passionately, inspiring readers while balancing family and creativity.
www.itsgoa.com itsgoa_ Itsgoa
writer
Article by: Team ItsGoa
Images by: Tina Fernandes
In the tranquil landscapes of Goa, where nature breathes life into every corner, Tina Fernandes has found her voice. A poet, storyteller, and passionate author, Tina’s work is an ode to life, imagination, and the simple yet profound beauty of the world around us.
From Dreams to Reality: The Journey of an Author
Tina Fernandes completed her Bachelor of Arts from Rosary College, Navelim, Goa, but her passion for writing was ignited long before her academic journey.
Inspired by her mother in childhood, Tina began writing short poems for herself, exploring the depth of emotions and the wonders of nature. Her dream of becoming an author remained tucked in her heart for years, waiting for the right moment.
The pandemic became her opportunity to turn that dream into reality. It was during this challenging time that Tina co-authored a short story for the anthology “Engraved Words”, a collection of positive stories. Encouraged by this success, she continued to pursue writing more seriously.
Today, she stands proudly as the author of her first solo poetry collection, “Whispers of the Heart: Beyond Imaginations”, published by BookLeaf Publications.
Available as a paperback on Amazon and as an eBook, this collection reflects Tina’s unique blend of life, nature, and fanciful imagination, transporting readers into realms of wonder and introspection.
A Style Rooted in Life and Imagination
Tina’s writing style is deeply personal. Her poems often explore the relationship between human emotions and nature, adding an imaginative touch that takes readers on a journey to a fabled land.
Inspired by great literary figures like Emily Dickinson, whose slant rhyme style fascinated her, Tina enjoys crafting verses that balance rhythm and meaning. Among Dickinson’s works, “Hope is the Thing with Feathers” holds a special place in her heart.
Her literary interests don’t end there. Tina is an avid reader of Sidney Sheldon’s suspense novels, having devoured titles like “Nothing Lasts Forever” and “Game of Life”. She also cherishes the adventurous stories of Ruskin Bond, finding joy in revisiting his timeless tales.
Overcoming Challenges with Patience and Persistence
Balancing family life and writing is Tina’s greatest challenge. She explains that writing requires time, patience, and a peaceful space—each poem or story demands thought, phrasing, rhyming, and reflection. Yet, she considers this struggle worthwhile, as it helps her channel her thoughts into creative expression.
Her biggest achievement so far was completing her poetry book through a “21 Days Write Angle Writing Challenge”, a disciplined approach that transformed her ideas into a proud published work. When asked about her creative process, Tina believes deadlines and audience expectations are not barriers but frameworks that help creativity flourish. She emphasizes the importance of research and factchecking, especially while drafting stories, ensuring
Tina Fernandes
Looking Ahead: New Stories in the Making
Currently, Tina is crafting a fictional story about a woman named Margaret, set in the 19th century, focusing on family life. Her goal is to make it as realistic as possible, marking her first attempt at writing a full-length story. Her thoughts, experiences, and motivations fuel her writing habit, driving her to continue evolving as an author.
Connecting with Readers in the Digital Era
One of the most rewarding aspects of Tina’s journey has been the ability to connect directly with her readers through social media platforms. Unlike traditional publishing models, she enjoys real-time conversations with people who appreciate her work, allowing her to learn what resonates and how to adapt. From posts and reels to stories and messages, Tina actively promotes her work, making her voice
Tina’s advice to budding writers is simple yet profound:
“Write your heart out. Never stop writing. The process may be challenging, but it brings a unique sense of freedom and achievement. Remember, the most important creations happen in the quiet solitude of your writing desk.”
A Nature Lover at Heart
Beyond writing, Tina finds peace in the embrace of nature. A travel enthusiast and avid gardener, she believes that nature offers solace and inspiration—a recurring theme in her work.
Her dedication to writing stems from a deep-rooted passion, supported by her husband, who remains her greatest motivation and strongest supporter.
Tina Fernandes
whispers of the heart by tina fernandes
Meurel Viegas
Meurel Beverly Viegas, a multifaceted model and advocate, embodies elegance, resilience, and passion, leaving an indelible mark on society.
model
Article by: Team ItsGoa
Images by: Meurel Viegas
Background and Personal Details
In the enchanting coastal city of Margao, nestled amidst the pristine beauty of Goa, Meurel Beverly Viegas blossomed into a dynamic individual, fuelled by her insatiable thirst for knowledge and boundless ambition. Beyond the glitz and glamour of her illustrious modelling career, Meurel's multifaceted persona is defined by a rich tapestry of diverse professional endeavours. From her stellar contributions to the hospitality industry to her unwavering commitment to mental health advocacy, Meurel's journey is a testament to her relentless pursuit of excellence in every facet of her life. Currently, Meurel is charting new horizons in academia, pursuing an MBA degree specialising in Marketing Management, a testament to her insatiable quest for knowledge and her unwavering dedication to personal and professional growth.
Modelling Experience
Meurel's journey into the captivating world of modelling was not merely a pursuit of fame or fortune but a courageous endeavour to challenge societal norms and inspire transformative change. At the tender age of 17, Meurel embarked on her modelling odyssey with unwavering determination and boundless optimism, despite facing daunting challenges related to societal perceptions of beauty and identity. Her journey reached a pivotal milestone in 2019 when she clinched the prestigious title of The Grape Escapade Queen 2019|20, catapulting her into the spotlight and laying the foundation for a remarkable trajectory filled with triumphs and accolades. Since then, Meurel has graced numerous runways, mesmerising audiences with her captivating presence and redefining the standards of beauty with her empowering message of selfacceptance and authenticity. Additionally, her crowning achievement as Miss Damodar 2016 further underscores her illustrious career and enduring impact on the modelling industry.
Meurel Viegas
Meurel at the Majorda Carnival Parade 2024
Meurel Viegas: Runner-up at Miss Queen of India 2023
Meurel, Food and Beverage Supervisor at Marriott London
Fashion and Style
In the ever-evolving landscape of fashion, Meurel emerges as a beacon of confidence and elegance, seamlessly blending boldness with sophistication in her sartorial choices. With an innate flair for statement-making attire, Meurel effortlessly captivates onlookers with her daring ensembles, whether it's the allure of corset tops or the timeless charm of flared pants. Renowned designers such as Falguni and Shane Peacock India, Morilee, and SHERRI HILL, resonate deeply with Meurel's discerning fashion sensibilities, reflecting her refined taste and unwavering style ethos.
Beauty and Wellness
Amidst the glitz and glamour of the fashion industry, Meurel remains steadfast in her commitment to holistic well-being, nurturing her skin with tender care and embracing the transformative power of self-love and self-care. Her skincare regimen,
meticulously curated with hydrating, exfoliating, and moisturising elements, serves as a testament to her disciplined approach to beauty. Enriched with the nourishing properties of coconut oil and fortified with the protective shield of SPF, Meurel's radiant complexion is a testament to the transformative power of self-care and mindfulness.
Career Highlights
Throughout her illustrious modelling career, Meurel has traversed a path paved with triumphs and accolades, symbolising her indomitable spirit and unwavering commitment to excellence. From clinching titles like Miss Fresher 2018 and Miss Goa Congeniality 2018 to being crowned The Grape Escapade Queen in 2019 and 2020, Meurel's journey is adorned with milestones that celebrate her unparalleled talent and dedication. Her crowning achievements as Miss Queen of India 2023 Runner Up and Miss Asia India 2023 exemplify her global appeal and unwavering commitment to excellence, cementing her status as a trailblazer in the world of fashion and beauty.
Meurel serving as a judge at PSYNEX 2024
Inspirations and Role Models
Drawing inspiration from stalwarts like Priyanka Chopra Jonas, Meurel finds solace and strength in the resilience and determination embodied by her role models. With a steadfast belief in the power of self-affirmation and the transformative potential of personal narratives, Meurel aspires to emulate the unwavering courage and tenacity displayed by her idols, forging her path to success with grace and authenticity.
Hobbies and Interests
In her leisure moments, Meurel finds solace and joy in a myriad of enriching activities that nourish her soul and ignite her imagination. Whether it's losing herself in the pages of a captivating book or volunteering for mental health initiatives like Shout 85258, Meurel embodies the spirit of altruism and
compassion in all her endeavours. With a penchant for creativity and self-expression, Meurel indulges in art & craft, embroidery, and baking, channelling her passion into pursuits that enrich her life and inspire those around her.
Future Aspirations
Peering into the horizon of her illustrious career, Meurel envisions a future brimming with opportunities to effect positive change and catalyse social transformation. With an unwavering commitment to championing causes like mental health awareness, gender parity, and sustainability, Meurel aspires to carve a legacy defined by compassion, advocacy, and unwavering integrity. Whether it's advocating for marginalised communities or promoting sustainable fashion initiatives, Meurel remains steadfast in her mission to create a more inclusive and equitable world for all.
Community and Advocacy
Meurel's advocacy extends beyond the realms of modelling, encompassing a profound commitment to social justice issues like mental health awareness and gender equality. Through her active involvement in organisations like Shout 85258, initiatives like Go Local, and the initiative for PAWS Panjim - Adopt, don’t shop, Meurel endeavours to amplify marginalised voices, foster inclusivity, and drive tangible change within her community and beyond. Additionally, Meurel champions inclusion and celebrates those differently abled by participating in events like walking for Purple Fest Goa 2024. Whether advocating for mental health awareness or promoting gender equality, Meurel remains steadfast in her mission to create a more just and equitable society for all.
Fun Facts
Beneath her glamorous veneer lies a delightful persona adorned with quirks and idiosyncrasies that add layers of intrigue to her captivating persona. Whether it's her unabashed love for desserts before dinner or her quirky habit of selecting products from the back of the shelf, Meurel's whimsical charm and meticulous attention to detail never fail to captivate and delight those around her.
Meurel: Miss Ramp Walk at Miss Asia 2023
Meurel Viegas represented India at Miss Asia
PHOTOGRAPHY
Vinit Mahambre
Vinit Mahambre's photographic journey from investment banker to social media influencer embodies passion, exploration, and commitment to storytelling through imagery.
Article by: Team ItsGoa
Images by: Vinit Mahambre
Capturing Life's Masterpieces Through a Photographer's Lens
Embarking on a profound voyage of self-discovery, Vinit Mahambre's metamorphosis from an investment banker to a luminary in the world of social media influencers epitomises the essence of transformation and tenacity. Rooted in the scenic landscapes of Mapusa, Goa, Vinit's narrative unfolds as a tapestry interwoven with threads of passion, exploration, and an unyielding commitment to capturing life's most captivating moments through his camera.
The Genesis of a Photographer
Vinit's journey into the world of photography is a testament to his insatiable curiosity and an unwavering desire to immortalise the beauty that surrounds him. His foray into photography was fuelled by a profound love for capturing breathtaking images that transcend the confines of time and space. Armed with little more than a camera and an abundance of curiosity, Vinit embarked on a journey of self-discovery, redefining his existence and carving out a niche in the digital landscape through his lens.
The Convergence of Food and Travel Photography
In Vinit's world, the convergence of food and travel photography is not merely a fortuitous coincidence but a harmonious symphony of two of life's greatest pleasures. His travels serve as a canvas upon which he paints a vivid tapestry of cultural diversity and culinary delights. From the bustling streets of London to the tranquil shores of Goa, each destination offers a veritable feast for the senses, inviting Vinit to capture the rich tapestry of flavours and scenes that define its essence.
Crafting Captivating Visual Narratives
At the heart of Vinit's digital empire lies Instagram, a platform where he meticulously curates a visual narrative that transcends conventional storytelling. His content is a seamless blend of nature's
splendour, cultural nuances, architectural marvels, and the mesmerising hues of sunset. Each frame is a testament to his unwavering commitment to authenticity and immersive storytelling. Through his lens, viewers are transported to the heart of Goa, where the vibrant tapestry of local culture and cuisine unfolds in all its glory.
Exploring Travel Preferences Through Photography
Vinit's wanderlust knows no bounds, as he traverses the globe in search of new experiences and adventures, capturing each moment with his camera. From the bustling metropolises of London to the quaint villages of Goa, each destination offers a unique opportunity to immerse himself in the rich tapestry of life. While he finds solace in the company of friends and family, Vinit's affinity for communal experiences adds depth and camaraderie to his travels, enriching his journey with meaningful connections and shared memories, all beautifully documented through his photography. www.itsgoa.com
Vinit Capturing a scene with His camera
Navigating Food Experiences with a Photographer's Eye
As a connoisseur of culinary delights, Vinit's travels are punctuated by encounters with hidden gems and gastronomic treasures waiting to be discovered and captured. His selection process for featuring restaurants and cafes is guided by a profound reverence for Goan culture and cuisine. Despite the occasional dietary challenge, Vinit's resourcefulness ensures that he remains fuelled and energised on his culinary expeditions, ever eager to photograph the next culinary masterpiece.
Forging Influential Collaborations Through Visual Storytelling
As Vinit's influence continues to grow, so does his propensity for forging meaningful collaborations with local brands and tourism boards. Guided by a steadfast commitment to championing local entrepreneurship, Vinit's partnerships serve as a testament to his dedication to showcasing the authentic flavours and traditions of his homeland. Through these collaborations, he endeavours to amplify the voices of local artisans and entrepreneurs, ensuring their stories are heard and seen far and wide through his compelling photographs.
Cross Silhouette
Ganga Aarti at Varanasi
Shigmotsav Parade in Goa
Engaging with a Global Audience Through Visual
Artistry
A social butterfly by nature, Vinit's ability to engage with audiences transcends geographical boundaries and cultural barriers. His captivating content resonates deeply with followers, who find solace and inspiration in his picturesque depictions of Goa's beauty. Amidst the occasional critique, Vinit remains unwavering in his pursuit of excellence, embracing constructive feedback as a catalyst for growth and evolution in his photographic journey.
Mastering Travel Logistics and Capturing Moments
Behind the lens, Vinit's meticulous planning ensures that every aspect of his travel itinerary is executed with precision and finesse. Armed with essential tools of the trade, including his trusty phone, tripod, and professional camera, he navigates the intricacies of travel logistics with ease, capturing the essence of his surroundings with unparalleled clarity and detail. Balancing work and leisure, Vinit finds fulfilment in
Pioneering Future Goals in Photography
Looking ahead, Vinit's aspirations extend far beyond the confines of influencerhood, encompassing a myriad of endeavours that promise to redefine the contours of his existence. From social media management to international promotion of Goa's culture and cuisine, Vinit's vision is as expansive as the horizon itself. With a keen eye for architectural marvels and a palate primed for culinary adventures, he sets his sights on exploring destinations like Italy, Rome, and France, where history and gastronomy converge in a symphony of sensory delights, all captured through his adept lens.
Empowering Aspiring Photographers
To those who dare to dream, Vinit offers words of wisdom rooted in his own journey of self-discovery and growth. Emphasising the importance of taking the first step and embracing the virtues of patience and consistency, he encourages aspiring photographers to forge their paths with unwavering determination and resilience. In a world where the possibilities are limitless, Vinit's story serves as a
Architecture Photography
TEDxPanaji xPERIENCES
TEDxPanaji xPERIENCES Open Mic, with Zeitgeist Goa, showcased 17 performers at Carpe Diem Art Gallery, blending music, poetry, stand-up, and storytelling on the theme “It’s About Time!” with 30+ attendees.
Article & Images by: Team ItsGoa
www.itsgoa.com itsgoa_ Itsgoa
TEDxPanaji xPERIENCES Open Mic, in collaboration with Zeitgeist Goa and held Carpe Diem Art Gallery, Majorda saw over 17 artistes perform on the theme It’s About Time! ~
Panaji, September 2025: Recently, TEDxPanaji, in collaboration with Zeitgeist Goa, hosted an Open Mic Evening at Carpe Diem Art Gallery, Majorda. Curated and hosted by Diya Padiyar and Loretta Rodrigues, the event created a warm, engaging space for music, poetry, stand-up comedy, and storytelling.
The stage saw a wide mix of performances ranging from music, poetry exploring relationships, modernday experiences, and an Urdu poem on coincidences and living in the present. Each of the 17 performers interpreted the theme “It’s About Time!” in their works, sharing real experiences, stories and poems, leaving the audience in awe.
The conversations that followed the performances lent a special edge to the evening, with participants sharing their thoughts behind their pieces, and the audience reflecting on their own lives and stories. Closing the night was el.trio (Rauf, Bento and
voices together, much like the parent TEDxPanaji event. Speaking about the thought behind this event, organiser and curator of TEDxPanaji Ravi Kambhoj, said, “The TEDxPanaji xPERIENCES Open Mic is all about discovering talent within our local communities. Goa is full of hidden voices— storytellers, poets, musicians, comedians—who just need the right space to be heard. By creating these platforms, we’re not only celebrating creativity but also nurturing a culture where everyday people can inspire, connect and spark ideas worth spreading,”
An independently organised TED event, TEDxPanaji helps build spaces in Goa that spark creativity, share ideas, and inspire change. Collaborating in this spirit, Zeitgeist Goa, a collective of writers, poets, educators, artists and performers, lent its vibrancy to the evening.
The experience was further made memorable with the welcoming atmosphere of Carpe Diem Art Gallery, a venue known for supporting local art and cultural initiatives. Together, the collaborators turned a Sunday evening into a true celebration of expression, laughter, and community.
Performers, curators, and audience members come together at the TEDxPanaji xPERIENCES Open Mic, a community celebration of music, poetry, comedy, and storytelling in Goa
AUTHORED ARTICLE
Emerging India Foresees Rise of Hospitality-Driven Economic Growth
India’s hospitality sector, boosted by MSMEs and government initiatives, is set for 7–9% growth in FY25, with innovators driving sustainable, multi-sector solutions despite regulatory, funding, and infrastructure challenges.
Article & Images by: Team itsgoa
Emerging India Foresees Rise of Hospitality-Driven Economic Growth
In today’s economic landscape, hospitality has emerged as a key driver of growth. With the support of initiatives like Startup India and Make in India, MSMEs in hotels, restaurants and tourism have boosted the economy. While regulatory hurdles, funding gaps and infrastructure issues challenge smaller cities, the projected hospitality growth of seven to nine per cent in FY25 according to the latest report by ICRA (Investment Information and Credit Rating Agency) is a signal for a decade of opportunity for innovators creating sustainable, multi-sector solutions.
By Parixit Pai Fondekar
The nation’s entrepreneurial ecosystem is seeing a transformation as new business leaders are viewing India as a land of opportunity, but also a country that requires entrepreneurial solutions.
India, with its population of 1.4 billion, is a hub for potential business growth, especially in the hospitality sector. The rise of Micro, Small, and Medium Enterprises (MSMEs), which includes hospitality industry components, like hotels, restaurants, travel agencies and tour operators, employing crores of individuals, has significantly shaped the economy.
Homestays are gaining popularity in particular, in tourism-oriented states like Goa, with many families opening up their homes to visitors, offering them an authentic and cultural experience of the state.
Combine to Succeed
A broader trend in Indian entrepreneurship is the growth of platform-building instead of isolated products. This, in turn, integrates multiple industries to create sustainable, mutually reinforcing ecosystems. Entrepreneurs should focus on hotel–café franchises, which create dual-revenue hubs. Hotels benefit from occupancy income, while cafés generate daily foot traffic. This combination eradicates seasonal risks. Pairing strong hotel brands
with well-known cafés creates instant consumer trust and higher returns for investors.
Gig Power
One of the most significant shifts in recent years is the changing mindset of young Indians. They are moving away from traditional job-seeking to creating jobs themselves, for example, companies like Zomato and Ola.
According to NITI Aayog, the gig workforce in India is projected to expand to 23.5 million workers by 2029-30. In hospitality, this growth is visible in freelance chefs, tour guides, event caterers and ondemand housekeeping staff, as well as food delivery platforms like Swiggy and Zomato.
Such arrangements allow workers to engage in specific tasks or projects, rather than long-term, fixed positions, thus reducing the company’s overhead costs while offering flexible opportunities.
Government initiatives such as Make in India, Digital India and Startup India have further boosted the momentum of innovation and investment. The Bhartiya Skill Development University ensures that hospitality training meets international standards, preparing youth for careers both in India and abroad.
According to Startup India, out of 1.59 lakh DPIIT (Department for Promotion of Industry and Internal Trade) recognised startups, 1497 startups belong to the travel and tourism sector.
Taking up Challenges
Multi-sector entrepreneurship comes with its challenges, like navigating diverse regulatory landscapes. A hospitality venture might require separate approvals from tourism, municipal and environmental authorities, while a maritime enterprise demands compliance with coastal zone regulations and port trust guidelines.
Funding constraints and limited exposure to international markets remain hurdles for many young businesses in Tier 2 and Tier 3 cities. Infrastructure
gaps in smaller cities often slow growth. In many Tier 2 and Tier 3 regions, entrepreneurs face inconsistent internet connectivity, limited cargo transport options or outdated warehousing facilities, making it harder to scale operations quickly.
Optimistic Outlook
Nevertheless, the revenues of the Indian hospitality industry are expected to grow by seven to nine percent in the financial year 2024-25 and six to eight percent in FY26, over the high base of FY24, according to the latest report by ICRA. The hospitality industry in Goa, one of the most popular beach and nightlife tourism destinations in India where I am based out of, mirrors this trend, with
steady increases in tourist arrivals and registered hotels. According to the India Brand Equity Foundation, tourism in Goa directly contributes 16 per cent to the state’s GDP and employs 35 per cent of its population.
If the current trajectory continues across India, the coming decade will be driven by innovators and entrepreneurs who understand that the most sustainable enterprises are those that solve problems across society and business.
(This article is authored by Parixit Pai Fondekar, founder of the Kamaxi Group and entrepreneurial maverick creating positive impact through skilling and small-scale entrepreneurship.)
Parixit Pai Fondekar, Founder of Goa-based Kamaxi Group
