1 minute read
Irizar Southern Africa ›
Zambia, a key market
Although the pandemic has affected all the countries of the southern African region, some are already beginning their recovery in the hope that 2022 will definitely bring to an end this period of uncertainty and transition and will usher in a new path of growth.
Over the years, the Irizar brand has become a benchmark in the more than 20 African countries where it operates and continues to expand, investing in the development of products and services, always adapting to the needs of customers and users.
Particularly in the south of the continent, Irizar’s solutions are the most in-demand options in cross-border and tourism services due to attributes such as comfort, luxury and safety that they provide. Operators praise their quality, durability and performance in the harsh African conditions and, after years of experience, they consider Irizar to be one of the most reliable and profitable brands.
In this group of countries, in addition to South Africa where we are market leaders, Zambia stands out as a key market. With 18 million inhabitants, Zambia is a strategic nexus which borders seven neighbouring countries. It is notable for its flora and fauna and the Victoria Falls are one of its main attractions.
Irizar has been operating in this market since 2008, where it works with the country’s main customers and is the preferred option of UBZ, one of the transport companies that was formerly a benchmark in the market. UBZ re-emerged in 2021 and opted for the Irizar i6S to cover all its routes, both national and cross-border. With highly innovative design, this bus is having a very positive impact among travellers in the country.
One of Irizar Southern Africa’s main commitments is to guarantee technical service wherever our customers are found. Hence, as Irizar’s presence expands throughout the African continent, we are building up our assistance network in each country, allocating official technical service points both for bodywork and air conditioning, as well as guaranteeing the availability of spare parts in any place.
This is a key activity that our customers value and highlight at Irizar; we will continue to build it so that we can always guarantee the best customer service.