Pharmacy Education Newsletter, issue 2

PE Newsletter | November 2012

International Pharmaceutical Students’ Federation

ISSUE

NO.

2

PEN Pharmacy Education Newsletter

broad horizons Pharmacy education for public health education@ipsf.org http://

page 1

page 2

PEN editorial Dear IPSFers, Pharmacy education team including PE subcomitte, coordinators and myself are commited this year to report to you, on monthly basis, our work as well as news and opportunities in the Pharmacy Education Newsletter.

In this issue, you will understand better the thin ice between PE and PH. The most expressive example is AIDS awareness oublic health campaign which has a great part of education in order to prevent the disease. Mr. Nezerwa attended AIDS 2012 in Washington D.C. and he is sharing his wonderful experience with you. A must-read !

Mr. Marouen Ben Guebila Chairperson of Pharmacy Education 2012-2013

Also, this close realtionship makes a lot of students choose career paths orinetated to PH. Ms.Ho will tell you about the number 1 PH master’s in the world at Hopkins. A chef-d’oeuvre !

Furthermore, there are some news about recent events and meetings.

Ms.Neier will tell you about one of our most active partners : Alliance for Health Promotion. Ms.Neier attended a meeting with AHP executives, on behalf of IPSF in Geneva. And Ms.keun who was active in IPSF in the last years is sharing with us a unique experience about BioKorea 2012.

This famous event has symposia ,conferences and exhibitions.

Finally, compiling these highly informative articles took us time. But, we want the best for you.

Thanks to the authors, to Alexandra for the beautiful designs et Viva la pharmacy !

October 2012

Design & Layout

ISSUE

NO.

1

Ms. Alexandra Marques IPSF Chairperson of Media and Publications

Cover photo

Bio Korea 2012 Proofread by Mr. Jason Hong Ms. Yuqian Liu Ms. Neo E-on Ms. Hannah Svedlung

publications@ipsf.org editor@ipsf.org

content Post-event Bio Korea 2012 Keun Hyung Kim

Page 4

AIDS 2012 Méthode Nezerwa

Page 6

know IPSF partners Alliance for Health Promotion Carine Neier Page 8

FIPEd corner FIP-WHO Global Survey of Pharmacy Schools Carine Neier

Page 9

highlight

publication team

Pharmacy + Public Health = Awesomeness Jane Ho Page 10

page 3

PEN post-event

7th Bio Korea 2012 The 7th BIO KOREA 2012 Conference & Exhibition took place from the 12th to the 14th of September, 2012 at KINTEX, which is located just outside Seoul.

It is currently one of the most comprehensive biotechnology events, providing a great opportunity for both domestic and foreign investors to meet fast growing Korean bio companies and leading Korean research institutions. The event was largely divided into two sections – the conference section and the exhibition section. There was also a business forum for Korean and international companies. This year there were a total of 17,877 participants, of which 965 were from overseas – an increase of about 15% compared to the previous year.

Exhibition BIO KOREA 2012 Conference was a place to discuss and acquire the latest knowledge on various topics including vaccines, clinical trials, regenerative medicine, bio energy, GMO, functional food, technology transfer and licensing, attracting investments, industrial policies and systems.

There were 490 booths opened by 280 companies (87 overseas) and a total of 13,139 people (435 overseas) attended the exhibitions.

Business Forum

The BIO KOREA Business Forum provided a place for companies to discover the present and future Conference trends of bio technology. A total of 313 companies BIO KOREA 2012 Conference was a place to dis- (141 overseas) were present – a total of 1,386 atcuss and acquire the latest knowledge on various tendees (352 overseas). topics including vaccines, clinical trials, regeneraThe following were organized for the benefit of tive medicine, bio energy, GMO, functional food, technology transfer and licensing, attracting invest- leading bio companies: ments, industrial policies and systems.

Providing the opportunity for business cooperaThere were 17 tracks, 39 sessions with 202 speak- tion and joint research between Korean or overseas ers (66 overseas), chairs and panels and 3,352 at- bio companies and researchers, BIO KOREA 2012 tendees (178 overseas) for this year’s conference. Business Forum offers its participants Partnering, The seminars focused on practical business and where companies with the same interests meet biotechnology application. There were also special and form partnerships through pre-organized onesessions that overviewed the regulatory affairs and on-one online meetings and Business/Technology pharmaceutical business for the emerging markets, Presentation, where advanced technologies and and also the vision of the pharmaceutical market business strategies are introduced. trend.

page 4

PEN post-event

BIO KOREA 2012 Business Forum provided companies with the opportunity to enter into business or technology partnership with leading bio companies in Korea and other parts of the world and was a venue for communication and prosperity in businesses.

There will be more customized and differentiated services provided this year, being the path of successful technology transfer, joint research and investment attraction.

Keun Hyung Kim Republic of Korea

page 5

PEN post-event

AIDS 2012 The Opportunity to Nurture Our Pharmacy Education The XIX International AIDS Conference (AIDS 2012), which is the premier gathering for those working in the field of HIV, as well as policy makers, persons living with HIV and other individuals committed to ending the pandemic, brought together 23,767 participants from 183 countries. The conference officially opened on 22 July and closed 27 July 2012 as scheduled at the Walter E. Washington Convention Center (WCC), in Washington, DC. USA. It has been a tremendous opportunity for pharmacy students, and students in general, to meet researchers, scientists , pharmacists, owners of pharmaceutical companies and other various intellectuals from around the world and to share one another’s experiences and nurture their pharmacy career.

affiliated independent events, will contribute to an exceptional opportunity for professional development and networking.

Abstract Mentor Programme The goal of the AIDS 2012 Abstract Mentor Programme was to provide an opportunity for young and/or less experienced abstract submitters to ask for feedback from experienced abstract submitters.

The programme especially targeted researchers, including students from resource-limited settings who lack access to opportunities for rigorous mentoring in research and writing, and for whom online distance education is proven to cost-effectively build research capacity.

AIDS 2012 Opening Session Elly Katabira, AIDS The programme was completely independent 2012 International Chair, President International of the abstract review and selection process and AIDS Society and Professor of Medicine, Makerere is entirely dependent on volunteer experienced University, Kampala, Uganda researchers acting as mentors. Mentors answered The AIDS 2012 programme presented new scien- questions on practical issues, such as formal retific knowledge and provide participants with many quirements on abstract writing and on the quality opportunities to acquire knowledge and skills . A of the data collected. variety of educational events–from abstract-driven Over the years, the programme has proven to presentations to symposia, workshops, bridging increase motivation and acceptances of abstracts and plenary sessions –met the needs of participat- from early-career researchers and from submitters ing students. Other related activities, including the from developing countries.

Global Village, satellite meetings, exhibitions and

page 6

PEN post-event

Â

Global Village AIDS2012 Global Village: The Indigenous Circle The Global Village was a diverse and vibrant space where community gathers from all over the world to meet, share and learn from each other. It was a space for community to demonstrate the application of science and good leadership. It was also a space that invites conference participants to see how science translates into community action and interventions.

Female Condom Fashion Show The Global Village promoted networking between north and south, east and west and provides a space for displays, discussions and performances from throughout the world. The Global Village was open to the general public and conference delegates and admission was free.

in our local communities after the Conference. The workshop particularly focused on topics like the cure, vaccine development, hepatitis C, PrEP, microbicides and treatment as prevention.

In order to become a 7+1 star pharmacist, pharmacy students need to acquire various knowledge, experiences and skills. Conferences provide students with the skill set that are not found in classes.

The XIX International AIDS Conference (AIDS 2012) in Washington , DC has been the opportunity to nurture the 7+1 star pharmacist as recognized by the World Health Organization (WHO) and the International Pharmaceutical Federation (FIP).

MĂŠthode Nezerwa IPSF Medicine Awareness Campaign Coordinator

2012-13

AIDS 2012 International Community Science and Treatment Pre-Conference Workshop The Black AIDS Institute hosted a Black Advocates Delegation (B.A.D.) from cities across the world to provide scientific training and opportunities to meet Leading researchers, clinicians, treatment advocates and plenary speakers. This was a two-day International Community Science and Treatment Workshop for the delegation before the conference, hosted by George Washington University, offering presentations from leading researchers from around the world. As a B.A.D. delegates , we also received guidance on how to host a Post-Conference hubs

page 7

PEN know IPSF partners

Alliance for Health Promotion This September, I represented IPSF in the board meeting of the Alliance for Health Promotion in Geneva. The Alliance is a partnership of NGOs, Civil Society and other stakeholders committed to health promotion. They aim at helping to close the implementation gap in Health Promotion, focusing on integrating local knowledge as a community asset, thereby empowering and encouraging communities to take responsibility for their own health.

The main discussion point of the meeting was the evaluation of the first community level International Health Promotion Workshop which they had organized this August in Kitale, Kenya.

One of the conclusions they made from observations on the ground was that there is still a very strong need for health promotion in those places. They noticed a tendency to focus on the medical aspects of providing technologies and drugs while neglecting public health aspects and people’s everyday lives as well as how they can avoid bad health choices. It doesn’t make sense to wait until the moment when we can treat patients and when we could be helping them to avoid health problems. Some simple, cheap things such as availability of disinfectants and education on hygiene have a tremendous impact on people’s health. Dealing with avoidable infections and disease complications is an efficient, powerful way to improve health in many regions of the world.

Doctors who participated in the workshop were very enthusiastic, because health promotion was not something they had been trained for. Besides, this is one of the reasons why the Alliance is eager to include students in their activities because we can help to close this gap in the medical education system. We can put pressure on our universities to have those subjects included in the curriculum so that we would be able to communicate

page 8

with our peers and educate ourselves as well as raise awareness among medical students on the importance of health promotion. We can organize and participate in campaigns.

One other very positive and inspiring outcome of the workshop was that it promoted knowledge sharing within the community. Interested people from various backgrounds participated, and asked questions, and there were often others among them in the audience, who had answers to those questions. Rather than bringing answers and solutions from abroad, these have built up a sustainable local health promotion system. This is also something that we can learn from: We should establish contact and learn to collaborate not only with other important actors of our healthcare system, but also with important members of our communities.

Making sure that once ‘trendy’ issues such as public health are not forgotten after international conferences and making sure a follow-up actually takes place to determine if those policies are successfully being implemented are important issues. NGOs can play a role in this area by monitoring the fate of policies decided in big health conferences such as the World Health Assembly, and reporting on gaps that they observe.

We, as future pharmacists, can potentially do much to improve the lives of others around us, and only by actively committing to that goal, educating ourselves and participating in our communities can we make the most of our education and fulfill that role.

The Alliance for Health Promotion is organizing their 2nd Health Promotion Forum in Geneva, November 1920th 2012. For more information and registration, see: http://www.ngos4healthpromotion.net

Carine Neier

PEN FIPEd corner

FIP-WHO Global Survey of Pharmacy Schools Has your school responded?

FIP Education Initiatives and WHO are implementing a global survey that aims to collect information: To ascertain the educational background of the pharmacy workforce and production capacity; To ascertain quality assurance accreditation mechanisms and processes.

The data will be used to identify gaps, shortages and cooperation opportunities, besides providing the evidence-based information needed for investment policies that will reduce existing gaps and increase pharmacy education capacity.

The participation of all pharmacy education institutions in this survey is vital to provide a better understanding of current pharmacy education issues, and will assist in the development of global pharmacy education policy recommendations.

For these reasons, FIP and WHO have sent an invitation to the Deans of all schools of pharmacy to complete the Global Survey of Pharmacy Schools. Please help us by ensuring that your Dean or School leader has completed the survey for your pharmacy school/faculty/department [www.fip. org/education].

Should you wish to provide data on behalf of your school or your country please contact Andreia Bruno education@fip.org to obtain the information to be able to complete the survey. If you have any comments or questions concerning the project please send them to education@fip.org.

A million thanks in advance for your help!

FIPEd Development Team

page 9

PEN highlight

Pharmacy + Public Health = awesomeness Introduction Greetings to pharmacy students worldwide from the Bloomberg school of Public Health, Johns Hopkins University here in Baltimore, the USA. My name is Jane Ai-Chen Ho, a pharmacy graduate from Taipei Medical University, Taipei, Taiwan. I am currently a first year Master of Science in Public Health (MSPH) student in Health Education & Health Communication at the Department of Health, Behavior & Society. My journey from Taipei to Baltimore has been an adventurous one which involved my favorite organization in the world: the International Pharmaceutical Students’ Federation (IPSF). I have been involved in IPSF for the past six years starting nationally as a Contact Person (CP), regionally as the Regional Relations Officer (RRO) for the Asia Pacific Regional Office (APRO) and internationally as the Chairperson of Public Relations 2009-2010 and Chairperson of External Relations 2010-2011. This year I was voted by the General Assembly as an IPSF Honorary Life Member (HLM) which I am very grateful and proud of. Looking back, it is because of these active participations internationally that has broaden my view tremendously and see a great potential for pharmacists in the development of public health field.

page 10

Why Pharmacy + Public Health?

Let me ask a simple question: which health care professional is the most accessible to the community? (and one that you are actually given the time to ask questions on health-related issues) I hope all your answers would be: the pharmacist! Yes! A community pharmacist is the most accessible health care professional in the community 1. A community pharmacy provides a comfortable, friendly environment where community members could discuss their medication, health problems and questions with a community pharmacist. (If my former description does not match the condition to the community pharmacy around you, I urge you to think of ways to change it, even if its little by little, you can make a difference where you are! ) Here is a general definition of public health “the art and science in dealing with the protection and improvement of community health by organized community effort and including preventive medicine and sanitary and social science.”2 When we put the most accessible health care professional in the community and public health together, we can see the important roles in which community pharmacists could play in the community. By providing professional medication counseling, effective health education services (for example: programs on smoking cessation, healthy lifestyles for chronic illnesses) and regular health promotional activities in the community, community pharmacists can improve the health of a community significantly. I hope this lights a fire in you realizing how important you are or you will be in the future to your community.

(For those who wants to be a hospital pharmacists, just as wonderful! I hope there are significant developments in clinical pharmacy where you are!)

What am I learning in public health?

My particular interests lies in studying the increasing roles of pharmacists engaging in public health issues such as providing health education services, for example counseling for smoking cessation or weight management programs whereby pharmacists are receiving supports from the government for these health promoting provisions. Before I could get into those kind of studies, I am improving the essential skills in evidencebased public health planning, and integration & evaluation of health education programs as a MSPH student in health education and health communication.

Both health education and communication are areas in which healthcare professionals would benefit significantly from learning sustainable health promotion, education and persuasive communication strategies.

I am also learning a lot about social health behavioral theories (we need to know how behavior works in order to plan intervention) and models in planning a health education program that takes into account different aspects of a community. All the courses I have taken in the last 2 months has given me so many new ideas that I’ve never thought of. In addition, it has given me skills that I know I would utilize in my path in researching, developing and implementing efficacious public health promotion, education services into different cultural settings in order to maximize health outcomes in a community. My new favorite topics are social marketing* and persuasive communication. There was a very interesting social marketing campaign on family planning in Egypt that greatly involved community pharmacies in engaging public health service that I would encourage those interested to read further: Egypt’s Mabrouk! Initiative, a Communication Strategy for Maternal/Child Health and Family Planning Integration,

by Ron Hess, Dominique Meekers and J. Douglas Storey. As for persuasive communication, whether we are persuading our patients (or our families) in making the right choices towards a healthier lifestyle or persuading someone to give you an interview to your dream job, I encourage everyone to read this book: Influence, science & practice by Robert Cialdini. It’s a very interesting read with everyday examples on how to influence people, a skill health professionals ought to acquire.

What could you do to make a difference?

Sometimes I think I am only one person, but you know what, we can be the one to make a difference, wherever we are. Where could you start? It’s super simple! Join in on your local pharmacy students associations’ activities, whether it may be a public health campaign or perhaps a Patient Counseling Event (PCE), you are improving your program planning and persuasive communication skills. When you have done a successful public health campaign, share it with your national pharmacy students association and let your CP, share it in the form of an activity report with pharmacy students worldwide! It always amazes me of how much enthusiasm pharmacy students has around the world in conducting public health campaigns! Better yet, attend an IPSF Regional Symposium and the IPSF World Congress to share your experience LIVE with our global pharmacy student community. Take it from me, a person who has attended the World Congress for the past 6 years, since 2007! Every single congress is very interesting and very different in terms of the location, activities, things you learn and the wonderful people you meet who become your friends for life.

Join TODAY and CHANGE your perspective forever!!

Reference: 1.

The Role of the Pharmacist in the Health Care System (WHO, 1994) 2.

Merriam Webster Dictionary (www.merriamwebster.com) * Definition of Social Marketing: The application of commercial marketing technologies to the analysis, planning, execution, and evaluation of programs designed to influence the voluntary behavior of target audience in order to improve their personal welfare and that of their society. (Glanz et al., 2008)

Jane Ho

page 11

International Pharmaceutical Students’ Federation PO BOX 84200 2508 AE Den Haag The Netherlands Tel: +31 70 302 1992 Fax: +31 70 302 1999 Email: ipsf@ipsf.org Website: www.ipsf.org

page 12