ipcm_Protective Coatings - Media Guide 2019

Protective Coatings ÂŽ

The international journal for corrosion control and prevention that truly reaches every corner of the world.

2019

MEDIA GUIDE

www.myipcm.com

why

Protective Coatings ®

WHAT WE HAVE DONE

IN 10 YEARS 180 active customers

ipcm _Protective Coatings is the quarterly journal of protective coatings ®

and surface engineering for corrosion control and prevention.

506 trade fair media partnerships

ipcm _Protective Coatings feature topics contain technical, scientific and ®

practical information on all kind of organic and inorganic protective coatings, surface engineering and anticorrosion technologies, surface preparation, inspections and quality control, standards and regulations.

ipcm _Protective Coatings provides answers to the most common

350 content exclusive case studies written

50,387 average monthly website visits

®

questions about process and technologies for corrosion control plus up-to-date information on the latest products, market overviews, trade fair reports and industry news.

1,135,203 average page visits per month

ipcm _Protective Coatings brings the anti-corrosion community ®

together, providing qualified information, lead generation and networking opportunities.

ipcm _Protective Coatings is media partner of all the major trade shows ®

and events within the sector and cooperates with international associations and organizations.

ipcm _Protective Coatings is distributed globally, has the highest readership ®

engagement of any sector magazine and has an impressive social media reach of around 150,000 industry professionals.

ipcm _Protective Coatings is dedicated to a truly international audience ®

and as of 2019 will no longer be bilingual and available only in English.

editorial calendar 2019

The present calendar offers a general indication for your advanced planning.

For further information please write to info@ipcm.it * ipcm®_Protective Coatings is media partner with own booth or press corner

EVENTS

Focus on protective technologies for valves Focus on marine applications

IVS Industrial Valve Summit* Bergamo, IT May 22-23

Surface preparation Anti-fouling & marine coatings 100% solids Visco-elastic solutions Graphene-based technology Thermal Spray applications

Nor-Shipping Oslo, N June 4-7

Powder coatings for anticorrosion (double coat)

ISSUE

JUNE 2019

TOPICS

n. 30

n. 29

APRIL 2019

ISSUE

VPCI Maintenance & repair

Wind Europe Offshore* Copenhagen, DK November 26–28

Testing & measurement VPCI Maintenance & repair Review of conferences

DECEMBER 2019

Focus on protective technologies for the energy industry (wind – oil & gas – storage & supply)

ISSUE

n. 32

OCTOBER 2019 n. 31

EVENTS

Tank lining Powder coatings for pipelines PFP for hydrocarbon fire (jet fire / pool fire) “Splash Zone” coatings

Focus on innovations in corrosion prevention and control

GN CORR* Palermo, IT July 3 –5

Coating formulation Mixing & Application Abrasives Fluorinated and PVDF coatings Polyurea Thermal Spray Waterborne & powder coatings Graphene-based technology Testing & measurement VPCI

SPE Offshore Europe* Aberdeen, UK, September 3-6 Eurocorr* Seville,ES September 9-13 Expo Ferroviaria* Milan, IT October 1-3

Review of conferences

TOPICS

100% solids Zinc lamellar technology Mixing & application Abrasives

EVENTS

Maintenance & repair

Review of exhibitions

ISSUE

TOPICS

TOPICS

EVENTS

Focus on protective technologies for bridges, highways, infrastructures

Corrosion 2020 Houston, USA March 15-19, 2020

Surface preparation Restoration, Maintenance&Repair Epoxy Polyurethan Polyurea Passive Fire Protection Zinc lamellar technology Graphene-based technology Testing & measurement International regulations Review of exhibitions

Protective c i r c u l a t i o n Coatings ®

A global readership with the highest reader engagement within the sector (figures from October 2017 to September 2018)

print run: 3,000 copies per issue yearly circulation: 12,000 copies

digital circulation: 5,000 contacts per issue

social media reach: 150,000 industry professionals via LinkedIn, Instagram, Facebook SECTOR READERSHIP shipyards - 3%

DIGITAL READERS BY COUNTRY

1. Italy 2. United States

marine - 5%

3. United Kingdom

building industry - 16% (infrastructures, bridges, highways)

steel fabrication shops and carpentry - 21.5%

research lab & institutes - 2%

4. Netherlands 5. Sweden 6. Spain

Protective Coatings ®

energy / oil & gas - 24% (pipelines, tanks, valves, engineering offshore & onshore, windfarms, industrial plants, oil refineries, extraction plants, oil rigs)

7. India inspectors - 6%

8. Germany 9. Finland

applicators - 19%

10. France

top ten

coating industry - 3.5%

SOURCE: issuu.com

GEOGRAPHICAL BREAKDOWN PRINTED CIRCULATION The social strategy of ipcm _Protective Coatings is without doubt the strongest within the ®

sector, reaching almost 200,000 contacts daily. Our internet/LinkedIn Page/LinkedIn groups/ Facebook/Instagram are all updated several times a day, both with sector news and case studies resulting in the highest reader engagement worldwide and double digit growth every year.

Italy

20%

UK / Ireland

9%

Germany, Austria, Switzerland

16%

MEA Region

10%

East Europe (HU, SK, RO, PL, LT, EE, BG, CZ, HR, RU, BY)

15%

Scandinavia

14%

Benelux (BE, NL, LUX)

2%

Far East

10%

North America

4%

Protective c o n t e n t & t a r g e t Coatings ÂŽ

If you need to get the word out about your new product no one is better placed to help you than ipcm _Protective Coatings. ÂŽ

VOLUME ANALYSIS: editorial content 80% - advertising 20%

analysis

industry news

focus on technology

success stories

innovations

highlight of the month

sustainability

5%

35%

30%

5%

20%

5%

new section for 2019

one of our winning factors is our unique and exclusive editorial content: we travel worldwide on request of our partners to create articles that showcase their technology or services

PLATFORM READERSHIP BREAKDOWN

TARGET READERS

purchase & sales managers

technical & plant managers

quality manager

R&D manager

desktop

tablet

mobile

79%

4%

17% SOURCE: issuu.com

advertising rates 2019 PROGRESSIVE DISCOUNT

1st coverpage (front cover)

1 TIME

2 TIMES

3 TIMES

4 TIMES

€ 5,310.00

€ 4,770.00

€ 4,340.00

€ 4,280.00

subscription rates 2019 PRINT + DIGITAL: 4 issues

2nd coverpage (inside front cover)

€ 3,340.00

€ 3,000.00

€ 2,760.00

€ 2,670.00

EMEA: € 60.00

1st right hand (page 3)

€ 3,340.00

€ 3,000.00

€ 2,760.00

€ 2,670.00

(postage included)

3rd coverpage (inside back cover)

€ 3,340.00

€ 3,000.00

€ 2,760.00

€ 2,670.00

4th coverpage (back cover)

€ 4,680.00

€ 4,250.00

€ 3,860.00

€ 3,740.00

insert (double page - heavy paper)

€ 5,310.00

€ 4,770.00

€ 4,340.00

€ 4,280.00

page opposite to the Editor’s Letter

€ 3,340.00

€ 3,000.00

€ 2,760.00

€ 2,670.00

page opposite to the contents

€ 3,340.00

€ 3,000.00

€ 2,760.00

€ 2,670.00

internal full page

€ 2,680.00

€ 2,400.00

€ 2,300.00

€ 2,140.00

1/2 page

€ 1,600.00

€ 1,440.00

€ 1,320.00

€ 1,280.00

1/4 page

€ 870.00

€ 780.00

€ 720.00

€ 690.00

double page

€ 4,280.00

€ 3,850.00

€ 3,530.00

€ 3,420.00

double 1/2 page

€ 2,940.00

€ 2,640.00

€ 2,530.00

€ 2,350.00

double 1/4 page

€ 1,760.00

€ 1,580.00

€ 1,460.00

€ 1,400.00

REST OF THE WORLD : € 200.00 (fast airmail shipping included) to subscribe please visit www.myipcm.com (click on ‘magazines’ in the main menu, then on ‘subscriptions’ and fill in the form) payments can be made online with PayPal or by bank transfer to the following account: Eos Mktg&Communication Srl IBAN IT97F0844033270000000084801 SWIFT CRCBIT22

GRAPHIC DESIGN RATES (available upon request) FULL PAGE

€ 1,000.00

1/4 PAGE

1/2 PAGE

€ 600.00

€ 400.00

all rates are valid up to 31.12.2019

frequency of publication published quarterly

eos eos

4 issues per year

MKTG & COMMUNICATION MKTG & COMMUNICATION

year of publication 8th 2019

published by

Protective Coatings ®

Eos Mktg&Communication Srl Via Mascagni, 8

size 230 mm width x 280 mm height

20811 Cesano Maderno (MB) - Italy tel. +39 0362.503215 fax. +39 0362.1794768 www.eosmarketing.it info@eosmarketing.it

website www.myipcm.com

- crop marks must be included in the graphic file - elements that must not be cut off must be placed in the safe area far enough away from the edge (min 8 mm) - file format must be 300 dpi Adobe PDFs, all photos and fonts embedded, CMYK for 4C or 2C

DEADLINES

- no word processor program files accepted

ISSUE

EDITORIALS

PRINTING MATERIAL

DATE OF PUBLICATION

29/2019 - april

15.03.2019

05.04.2019

26.04.2019

30/2019 - june

17.05.2019

07.06.2019

26.06.2019

31/2019 - october

13.09.2019

04.10.2019

25.10.2019

32/2019 - december

15.11.2019

29.11.2019

20.12.2019

only vertical

LOOSE INSERT: single and multiple inserts accepted on request

safe area:214x264 mm

safe area:214x264 mm

bleed area: 476x296 mm

safe area: 49.5x264 mm bleed area: 73.5x296 mm

115x140 mm + 8 mm leeway per side

460x280 mm + 8 mm leeway per side

DOUBLE PAGE

safe area: 214x62 mm bleed area: 246x86 mm

DOUBLE 1/4 PAGE:

1/4 PAGE SQUARE

bleed area: 131x296 mm

only vertical

57.5x280 mm + 8 mm leeway per side

safe area: 103x264 mm

DOUBLE 1/2 PAGE:

1/4 PAGE VERTICAL

safe area: 214x132 mm bleed area: 246x156 mm

safe area: 214x264 mm bleed area: 246x296 mm

230x70 mm + 8 mm leeway per side

safe area: 214x264 mm bleed area: 246x296 mm

1/4 PAGE HORIZONTAL

SINGLE PAGE

54.5 mm

230x280 mm + 8 mm leeway per side

®

115x280 mm + 8 mm leeway per side

230x280 mm + 8 mm leeway per side 230x140 mm + 8 mm leeway per side

10 mm

Protective Coatings

1/2 PAGE VERTICAL

COVER 1/2 PAGE HORIZONTAL

advertising formats & deadlines

safe area: 103x132 mm bleed area: 131x156 mm

Advertisers and their agencies assume liability for the contents of all advertisements, and the publisher reserves the right to reject advertising considered unsuitable or unrelated to the field.

Advertising that resembles editorial material will be labeled “advertisement” in small print.

Advertisers are rate protected for the duration of their contract.

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Founder Partner Editor-in-Chief

Founder Partner Editorial Director Head of Sales

Founder Partner CFO, Head of Training and Events

Head of Editorial Office

Trade Fairs Web Sales Administration

ALESSIA VENTURI

FRANCESCO STUCCHI

PAOLA GIRALDO

MONICA FUMAGALLI

MATTEO SOTTI

venturi@ipcm.it

stucchi@ipcm.it

giraldo@ipcm.it

fumagalli@ipcm.it

sotti@ipcm.it

Web & Social Media Content Manager, Editorial Office, Web Sales

Graphics Editorial Office

Editorial Office Social Media Newsletter

Sales Social Media Web Development

BARBARA PENNATI

ELISABETTA VENTURI

ILARIA PAOLOMELO

JONATHAN LOWE

pennati@ipcm.it

grafico@ipcm.it

paolomelo@ipcm.it

lowe@ipcm.it

Sales & Editorial Office for DE, AT, CH, DK, FR, NL, BE

NICOLE KRAUS CLAUS GÖRLICH kraus@ipcm.it goerlich@ipcm.it

EOS MKTG&COMMUNICATION SRL via mascagni, 8 | 20811 cesano maderno (mb) | italy | www.eosmarketing.it | info@eosmarketing.it | tel. +39 0362.503215 | fax +39 0362.1794768