ipcm® - International Paint&Coating Magazine - 2022 Media Guide

2022 The smart journal about surface treatments and finishes

MEDIA GUIDE

www.myipcm.com

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why is synonym of quality, international and authoritative information in the field of surface treatment. offers up-to-date information and exclusive content on the latest surface technologies for metals and plastics with industrial case studies, success stories, technical articles, market overviews, trade fair reports and industry news. brings the surface technology community together, providing qualified information, lead generation and networking opportunities.

is media partner of all the major trade shows and events within the field, and cooperates with international associations and organizations. is distributed globally, has one of the highest readership engagement worldwide and has an impressive social media reach of thousands of industry professionals, of which more than 17,000 are direct followers or myIpcm group members. has sister magazines dedicated to the Spanish and Portuguese speaking markets:

Ibérica distributed in Spain and Portugal and

distributed throughout

Central and South America.

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editorial calendar 2022

n. 76

Quality control

Interlakokraska* Moscow, RU March 1-4 AluExpo Istanbul, TR March 3-5 Powder Coating Week* Orlando, USA March 7-9 Cosmopack Bologna, IT March 10-13 (distribution of the magazine)

TOPICS

EVENTS IMTS* Chicago, USA September 12-17

Colour trends Pretreatment & Nanotechnologies, Surface preparation Waterborne coatings, UV curing painting systems, low cure coatings, e-coat and zinc lamellar coatings, anodization Innovations in paint shops, automation and application equipment, Shot-peening, coil coating Powder-In Mould Coating PVD & Plasma Heavy duty and corrosion protection paint systems Water & air treatment Quality control & weathering

Automechanika* Frankfurt, DE September 13-17 IAA Commercial Vehicles Munich, DE 20-25 September (distribution of the magazine)

EVENTS Salone del Mobile Milan, IT April 13-18

Special issue PaintExpo 2022

Distributed at PaintExpo* Karlsruhe, DE April 26-29

Special section on Surface finishing of Aluminium, Steel, Plastics & New Materials for Automotive and Transportation

TOPICS Focus on innovations in Industrial painting&coating technologies, surface treatments & finishes for Metals, Aluminium, Plastics, Composites, Glass and MDF

ISSUE

Raw material / chemicals Surface preparation / Shot blasting and Shot peening Powder coatings / wet paints / zinc-lamellar technology / coil coating / e-coat Painting lines & finishing installations / Automation / filtration / water treatment systems and ZLD Vertical / horizontal lines for aluminium profiles / Anodising Advanced pretreatment technologies / Nanotechnologies Mixing & application equipment Accessories & consumables PVD Coatings / plasmatechnology Quality control technology Paint Stripping

(distribution of the magazine)

HannoverMesse* Hannover, DE April 25-29 PaintExpo* Karlsruhe, DE April 26-29 Wire&Tube Düsseldorf, DE May 9-13 Global Industrie* Paris, FR May 17-20 Lamiera* Milan, IT May 25-28

TOPICS

EVENTS Aluminium* Düsseldorf, DE September 27-29

Application equipment / IR-UV curing / Paint stripping Colour and quality control Weathering Water treatment systems Air purification

TOPICS

EVENTS

Special section on Steel, Aluminium, & Plastic Finishing for architecture& design, furniture, furnishing, home appliances

Surfex* Coventry, UK June, 7-8

Aluminium, steel and plastic pretreatment technologies / Nanotechnologies / Special effects finishes / Coil coating / Smart coatings / anodic oxidation / Sublimation / soft touch / powder-in-mould coating Application equipment / IR-UV curing / Paint stripping Colour and quality control Weathering

Metef* Bologna, IT June 9-11 MecSpe* Bologna, IT June 9-11 Fabtech Canada Toronto, CDN June 14-16 Surface Technology* (Stuttgart, DE June 21-23 Big 5 Dubai Dubai, UAE September 18-21 (distribution of the magazine)

Special section on Metal architecture and industrial design Aluminium, Steel, Glass and Plastics Aluminium, pretreatment technologies/ Nanotechnologies / Special effects finishes / Coil coating / Smart coatings / anodic oxidation / Sublimation

ISSUE

MAY - JUNE 2022

The 49th Annual International Waterborne, High-Solids and Powder Coatings Symposium* New Orleans, USA February 20-25

MARCH - APRIL 2022

Raw material / chemicals Surface engineering Powder coatings / wet paints Coil coating / e-coat zinc lamellar coatings Painting lines, Automation, Anodising Vertical / horizontal lines for aluminium profiles Air purification / waste water treatment Advanced pre-treatment technologies Accessories & Consumables PVD Coatings / Sputtering / Plasma Paint Stripping

(distribution of the magazine)

n. 74

Special issue PaintExpo 2022

ISSUE

n. 75

EVENTS Budma Poznan, PL February 1-4

SEPTEMBER - OCTOBER 2022

JULY - AUGUST 2022

ISSUE

TOPICS Focus on innovations in Industrial painting&coating technologies, surface treatments & finishes for Metals, Aluminium, Plastics, Composites, Glass and MDF

n. 77

n. 73

JANUARY - FEBRUARY 2022

ISSUE

Batimat* Paris, FR October 3-6 Profintech Brno, CZ October 3-7 BlechExpo* Stuttgart, DE October 26-29 Fabtech* Atlanta, USA November 8-10 Euroblech* Hannover, DE October 25-28 BAU* Munich, DE January 9-14, 2023

ISSUE

TOPICS

EVENTS

Special section on ACE & Off- Road industries, Construction machinery, Commercial Vehicles

NOVEMBER - DECEMBER 2022

* ipcm® is media partner with own booth or press corner

Pretreatment& Nanotechnologies Surface preparation Waterborne coatings / UV curing painting systems / innovations in paint shops & automation / powder coatings / monolayer and direct-to-metal painting system / zinc lamellar & e-coat Heavy duty and corrosion protection paint systems Application technologies Waste water treatment Quality control

n. 78

The present calendar offers a general indication for your advanced planning.

For further information please write to info@ipcm.it. Events date can change last minutes.

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circulation A global readership, a unique content, one of the highest reader engagement within the field print run: 6,000 copies per issue

yearly circulation: 36,000 copies

digital circulation: 5,900 ± 5%

social media reach: thousands of industry professionals via Linkedin, Instagram, Facebook, of which more than 17,000 are direct contacts (followers/members).

SECTOR READERSHIP furniture - 10% (metal, MDF, garden, office, contract, urban, sport)

DIGITAL READERS BY COUNTRY

1. Italy

workshops & custom coaters - 8% (powder, liquid, anodising, plastics, KTL) automotive, transportation, ACE & off road - 15%

2. Germany 3. Spain 4. Netherlands

household appliances, HVAC, electronics - 5% metal working, carpentry, foundry, machine&tools - 12%

5. United Kingdom 6. France 7. Austria

coatings industry - 24%

8. United States 9. India

architectural building - 20% (profiles, frames, roofing, panels, coil coating, façade, architects, designers)

10. Slovenia

top ten

packaging & plastics - 5%

SOURCE: issuu.com

others - 1% (jewellery gifts, glasses, medical devices, labs & universities)

The social media strategy of ipcm® is one of the strongest within the sector.

Our Website, LinkedIn Page, LinkedIn groups, Facebook and Instagram are updated daily, both with sector news and case studies resulting in one of the highest reader engagement worldwide.

GEOGRAPHICAL BREAKDOWN - PRINTED CIRCULATION Italy

20%

UK / Ireland

6%

DACH Region

23%

MEA Region

6%

East Europe (HU, SK, RO, PL, LT, EE, BG, CZ, HR, RU, BY)

17%

Benelux (BE, NL, LUX)

3%

France

4%

Scandinavia

9%

Other (Far East, USA, Canada, Australia)

12%

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content & target If you need to get the word out about your new product no one is better placed to help you than

.

VOLUME ANALYSIS: editorial content 67%, of which over 40% is exclusive - advertising 33%

One of our winning factors is our unique and exclusive editorial content: This section features the articles we create by traveling worldwide to showcase innovations and technological advances.

focus on technology

analysis

brand new

highlight of the month

innovations

success stories

sustainability

art within surfaces

the marketing corner

specialized training

zoom on events

?

raw materials

market close up

how it’s coated

TARGET READERS

purchase managers

technical & production managers

quality managers

READING DEVICES

R&D managers

desktop

mobile

74%

26% SOURCE: issuu.com

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advertising rates 2022 1st COVERPAGE (front cover)

€ 5,580.00

2nd COVERPAGE (inside front cover)

€ 3,160.00

1st RIGHT HAND (page 3)

€ 3,685.00

4th COVERPAGE (back cover)

€ 4,950.00

INSERT (double page - heavy paper)

€ 5,580.00

subscription rates 2022

GRAPHIC DESIGN RATES (available upon request) FULL PAGE

PRINT + DIGITAL: 6 issues + 2 supplements

€ 1,000.00

EMEA: € 100.00

1/2 PAGE

€ 600.00

(postage included)

1/4 PAGE

€ 400.00

REST OF THE WORLD : € 300.00 (fast airmail shipping included)

PROGRESSIVE DISCOUNT

1 TIME

2 TIMES

3 TIMES

4 TIMES

5 TIMES

6 TIMES

2nd right hand (page 5)

€ 3,894.00

€ 3,473.00

€ 3,370.00

€ 3,284.00

€ 3,189.00

€ 3,095.00

page opposite to the Editor’s Letter

€ 3,894.00

€ 3,473.00

€ 3,370.00

€ 3,284.00

€ 3,189.00

€ 3,095.00

page opposite to the contents

€ 3,894.00

€ 3,473.00

€ 3,370.00

€ 3,284.00

€ 3,189.00

€ 3,095.00

3rd coverpage (inside back cover)

€ 3,894.00

€ 3,473.00

€ 3,370.00

€ 3,284.00

€ 3,189.00

€ 3,095.00

internal full page

€ 3,100.00

€ 2,779.00

€ 2,705.00

€ 2,663.00

€ 2,631.00

€ 2,474.00

1/2 page

€ 1,852.00

€ 1,674.00

€ 1,621.00

€ 1,579.00

€ 1,527.00

€ 1,474.00

1/4 page

€ 1,015.00

€ 905.00

€ 884.00

€ 853.00

€ 831.00

€ 800.00

double page

€ 4,950.00

€ 4,463.00

€ 4,337.00

€ 4,210.00

€ 4,084.00

€ 3,947.00

double 1/2 page

€ 3,410.00

€ 3,053.00

€ 2,979.00

€ 2,926.00

€ 2,895.00

€ 2,631.00

double 1/4 page

€ 2,020.00

€ 1,810.00

€ 1,768.00

€ 1,705.00

€ 1,663.00

€ 1,579.00

all rates are valid up to 31.12.2022

to subscribe please visit www.myipcm.com (click on ‘magazines’ in the main menu, then on ‘subscriptions’ and fill in the form) payments can be made online with PayPal or by bank transfer to the following account: Eos Mktg&Communication Srl IBAN IT97F0844033270000000084801 SWIFT CRCBIT22

frequency of publication published bimonthly 6 issues per year + 2 special issues ICT - Industrial Cleaning Technologies

year of publication 13th 2022 published by Eos Mktg&Communication Srl Via Mascagni, 8

size 230 mm width x 280 mm height

20811 Cesano Maderno (MB) - Italy tel. +39 0362.503215 fax. +39 0362.1794768 www.eosmarketing.it

website www.myipcm.com

info@eosmarketing.it 6

- crop marks must be included in the graphic file - elements that must not be cut off must be placed in the safe area far enough away from the edge (min 8 mm) - file format must be 300 dpi Adobe PDFs, all photos and fonts embedded, CMYK for 4C or 2C

DEADLINES

- no word processor program files accepted

ISSUE

EDITORIALS

PRINTING MATERIAL

DATE OF PUBLICATION

73/2022 - Jan/Feb

20.12.2021

14.01.2022

25.01.2022

74/2022 - Mar/Apr

25.02.2022

11.03.2022

25.03.2022

75/2022 - May/Jun

26.04.2022

13.05.2022

27.05.2022

76/2022 - Jul/Aug

28.06.2022

15.07.2022

27.07.2022

77/2022 - Sep/Oct

12.08.2022

02.09.2022

19.09.2022

78/2022 - Nov/Dec

24.10.2022

11.11.2022

25.11.2022

DOUBLE 1/4 PAGE: only vertical

LOOSE INSERT: bleed area: 476x296 mm

safe area: 49.5x264 mm bleed area: 73.5x296 mm

98x130 mm

single and multiple inserts accepted on request

safe area:214x264 mm

safe area:214x264 mm

1/4 PAGE SQUARE

460x280 mm + 8 mm leeway per side

DOUBLE PAGE

safe area: 214x62 mm bleed area: 246x86 mm

only vertical

57.5x280 mm + 8 mm leeway per side

bleed area: 131x296 mm

DOUBLE 1/2 PAGE:

1/4 PAGE VERTICAL

safe area: 103x264 mm

230x70 mm + 8 mm leeway per side

safe area: 214x132 mm bleed area: 246x156 mm

safe area: 214x264 mm bleed area: 246x296 mm

1/4 PAGE HORIZONTAL

safe area: 214x264 mm bleed area: 246x296 mm

230x280 mm + 8 mm leeway per side

SINGLE PAGE

54.5 mm

115x280 mm + 8 mm leeway per side

230x280 mm + 8 mm leeway per side 230x140 mm + 8 mm leeway per side

10 mm

1/2 PAGE VERTICAL

COVER 1/2 PAGE HORIZONTAL

advertising formats & deadlines

print area: 98x130 mm

Advertisers and their agencies assume liability for the contents of all advertisements, and the publisher reserves the right to reject advertising considered unsuitable or unrelated to the field.

Advertising that resembles editorial material will be labeled “advertisement” in small print.

Advertisers are rate protected for the duration of their contract.

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COMPLETE SOLUTIONS FOR YOUR MARKETING AND COMMUNICATION STRATEGY

Founder Partner

Graphics

Editor-in-Chief

Layout Specialist

MAGAZINES

Editorial Office

ALESSIA VENTURI

ELISABETTA VENTURI

venturi@ipcm.it

grafico@ipcm.it

Founder Partner

Editorial Office

Editorial Director

Social Media

Head of Sales

Newsletter

FRANCESCO STUCCHI

ILARIA PAOLOMELO

stucchi@ipcm.it

paolomelo@ipcm.it

Founder Partner

Secretariat

CFO, Head of

Data Entry

Training and Events

Web Marketing Assistant

PAOLA GIRALDO

GIORGIA RICCHIUTI

giraldo@ipcm.it

segreteria@ipcm.it

Head of Editorial Office

Sales & Editorial Office

Ibérica Protective Coatings ®

®

TRADE FAIRS

for DE, AT, CH, DK, FR, NL, BE

MONICA FUMAGALLI

NICOLE KRAUS

fumagalli@ipcm.it

kraus@ipcm.it

Trade Fairs

Sales & Editorial Office

Shipments

for DE, AT, CH, DK, FR, NL, BE

EOS is the official agency for Italy, Spain and Portugal of

Karlsruhe, Germany

Karlsruhe, Germany

EOS is the official agency for Europe of

Mexico City, Mexico

Administration

MATTEO SOTTI

CLAUS GÖRLICH

sotti@ipcm.it

goerlich@ipcm.it

Web & Social Media Content Manager, Editorial Office, Web Sales

Sales & Editorial Office

BARBARA PENNATI

SVEN KRAUS

pennati@ipcm.it

sven.kraus@ipcm.it

EVENTS workshops | training courses | technical advice & in-house training

for DE, AT, CH, DK, FR, NL, BE

open houses | conferences | inaugurations | B2B events | webinars

JOIN my myIPCM IPCM COMMUNITY ON www.eosmarketing.it | info@eosmarketing.it via mascagni, 8 | 20811 cesano maderno (mb) | italy | tel. +39 0362.503215 | fax +39 0362.1794768