Website Media Guide myipcm 2018

website media guide

www.myipcm.com

CONNECT TO www.myipcm.com! surface treatment sector website to meet your investment needs for the promotion of your

advertising

updates coating

innovations

strategy

news

information like

share

surface technologies

research

target

network

support

visibility

database of technical knowledge

painting

community

social

follow interaction

connection

www.myipcm.com is the ideal coating and

marketing

brand, products, innovations or events.

The news section of www.myipcm.com is updated constantly and accessed by thousands of users daily.

The online availability of all our magazines published since 2010 and the indexation of their content coupled with a rich directory of suppliers of products, technologies, accessories and surface treatment services all easily accessed via our powerful internal search engine ipcmPEDIA make our website an authoritative and exhaustive source of

join myIpcm coatings community on Linkedin and connect to its 2,500 professional members*

information for all sector users and operators.

Together with technical reports and case studies published in the international ipcm magazines, www.myipcm.com and its digital advertising options can maximise the visibility

* last update 15 October 2017 th

of your company within the global industry.

TRAFFIC DATA 2017 banner impressions on myipcm.com STANDARD BANNER

LEADER BANNER

Average impressions

240,000 per month

Average clicks

400

Average impressions

900,000 per month

Average clicks

500

Average clicks

350

BANNER IN THE NEWSLETTERS

OPEN RATE

NEWSLETTERS

myIPCM

Sector Average

Difference

Monthly Visits (average)

45,000

n/a

-

Yearly visits

540,000

n/a

-

Average Pages per visit

23

10

13

Average Visit Duration

26 mins

8 mins

+18 mins

26%

47,5%

-21%

Bounce (users that exit immediately after accessing the homepage)

(average)

myIPCM News - MOnthlY newsletters

20%

OUT NOW NEWSLETTERS

30%

issuu (www.issuu.com the digital publishing platform of ipcm®’s magazines) Lifetime statistics (since 28.10.2013 to 15.10.2017) READS

48,835 (+80% since 2016)

IMPRESSIONS

507,230 (+58% since 2016)

READING DEVICES

82% desktop - 5% tablet - 13% mobile

issuu (www.issuu.com) Average time spent online* with ipcm® magazines in 2017 ipcm®_International Paint&Coating Magazine

12 min.

ipcm®_Ibérica

8 min.

ipcm®_LatinoAmérica

9 min.

ipcm®_Protective Coatings

11 min.

ipcm®_Industrial Cleaning Technologies

8 min.

*pdf of each magazine can be downloaded

home page - digital advertising skyscraper

leader banner

skyscraper

SKYSCRAPER

Format: JPEG, PNG, GIF Resolution: 160x600 pixel Maximum weight: 200 kB (Jpeg), 100 kB (png), 300 kB (gif) Maximum animation time: 10 seconds Positions: 2 (left and right) Duration: 1 month Price: 1,600.00 euro

Leader Banner

Format: JPEG, GIF, PNG Resolution: 490x125 pixel Maximum weight: 150 kB (Jpeg), 90 kB (png), 250 kB (gif) Maximum animation time: 10 seconds Positions: 1 Duration: 1 month Price: 1,600.00 euro

Advertorial in homepage

advertorials

Homepage Image resolution: 320x200 pixel Text Length: 500 to 800 words N. of images allowed: 1 to 3 (72 dpi) Positions: 2 Duration: 2 weeks Price: 2,500.00 euro

Standard Banner

Format: JPEG, GIF, PNG Resolution: 180x80 pixel Maximum weight: 50 kB (Jpeg), 40 kB (png), 100 kB (gif) Maximum animation time: 10 seconds Positions: 5 Duration: 1 month Price: 800.00 euro standard banners

IPCMpedia Directory & Search Engine the place where demand meets supply!

Ipcmpedia is a large, constantly evolving pool of information in the field of paints and coatings, process technologies, events, market news, insights and analyses powered by a powerful search engine. Ipcmpedia is also a large directory of companies, products and information on the surface treatment industry: liquid and powder coatings, raw materials and chemical products, plants, application systems and equipment, sandblasting, shotblasting, industrial washing and cleaning, painting and paint stripping contracting services, and much more.

Any company is eligible to be included in the directory choosing between two different subscription options. Every company can benefit from the opportunity to create and coordinate new businesses and new operational synergies: this is a professional network for anyone involved in the surface treatment sector.

5 languages available* photo gallery

*we provide English and Italian. other languages should be provided by the customer itself

PROFILE

video gallery

brochure

average hits: 9563/month average clicks: 888/month

standard profile: company info + company description (max. 150 words) + category index + up to 10 keywords + logo (JPEG or PNG - 120x120 px) – 400.00 euro/year

top profile: same as standard profile with up to 20 keywords

+ company profile (max 700 words) + brochure gallery ( up to 6 pdfs, each with title and subtitle) + photo gallery (up to 12 pictures, 800x600 px, 72 dpi with title and caption) + video gallery (up to 3 videos already uploaded on YouTube) - 800.00 euro/year

myIPCM news - monthly newsletterS Released on the last day of each month, MyIpcm news monthly newsletter reports the most important news published on www.myipcm.com during the last month.

It gives fast access to the latest and greatest of the surface finishing world.

ADVERTORIAL TOP BANNERs

Subscribers (to 15th October 2017) are: 3,978.00 ± 5%.

Editions: Find out here the advertising options in MyIpcm news!

Online order and PayPal payment available

advertorial top

Format: Jpeg, PNG Resolution: 328x204 pixel Maximum weight: 200 kB Price: 600.00 euro

banner

Format: Jpeg, PNG Resolution: 200x100 pixel Maximum weight: 50 kB Price: 250.00 euro

advertorial large Format: Jpeg, PNG Resolution: 716x286 pixel Maximum weight: 300 kB Price: 600.00 euro

ADVERTORIAL LARGE

“out now” newsletterS Every magazine of the ipcm® world has a digital version: we release each edition with its own dedicated newsletter, which reaches up to 9,000 professionals of the industry* and which has more than 80,000 notifications via coating sector dedicated Linkedin Groups.

It is the perfect digital means to promote you brand within the global market.

Editions: Find out here the advertising options in the Out Now Newsletter!

Online order and PayPal payment available For the date of release, please refer to the media kit of each magazine (see: publication date in the “deadlines table”)

banner

Format: Jpeg, PNG Resolution: 180x80 pixel Maximum weight: 50 kB Price: 500.00 euro

*the exact number differs depending on which magazine is involved

BANNERs

CONTACTS

JOIN

myIPCM COMMUNITY ON

Founder Partner Editor-in-Chief

Founder Partner Editor and sales director

ALESSIA VENTURI

FRANCESCO STUCCHI

Founder Partner Editorial office, PR, events, training, administration

venturi@ipcm.it mobile: +39 347 7188257

stucchi@ipcm.it mobile: +39 347 2305437

giraldo@ipcm.it mobile: +39 347 5307304

Media sales and editorial office for Germany, Austria, Switzerland, Benelux, Danemark, France

Editorial Office, marketing and events assistant

Secretary, administration and editorial assistant

MONICA FUMAGALLI

MATTEO SOTTI

fumagalli@ipcm.it Tel. +39 0362 503215

sotti@ipcm.it Tel. +39 0326 503215

NICOLE KRAUS kraus@ipcm.it Fon: +49 (0) 6135 7035404 Fax: +49 (0) 6135 7035409

PAOLA GIRALDO

eos mktg&communication srl | via mascagni, 8 | 20811 cesano maderno (mb) | italy | www.eosmarketing.it | info@eosmarketing.it | tel. +39 0362 503215 | fax +39 0362 1794768

eos eos

MKTG & COMMUNICATION MKTG & COMMUNICATION