Protective Coatings 速
Media Guide 2016 The international journal of surface engineering, organic and inorganic coatings for corrosion protection
www.myipcm.com
eosMktg&Communication
Protective Coatings 速
Ipcm_Protective Coatings why?
P 01
Circulation
P 02
Editorial Calendar 2016
P 03
Advertising and subscription rates 2016
P 04
Advertising formats and deadlines 2016
P 05
www.myipcm.com
P 06
The Amazing World of Finishing: the Directory
P 07
Web marketing/web advertising
P 08
Eos Mktg&Communication
P 09
Protective Coatings why? ®
ipcm _Protective Coatings is the quarterly journal of protective coatings and surface engineering for corrosion control and prevention. Bilingual – English and Italian – it circulates throughout Europe and strategic markets for the anticorrosion industry, such as the MENA region (North Africa – Middle East). ®
Protective Coatings ®
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ipcm _Protective Coatings feature topics contain technical, scienti ic and practical information on all kind of organic and inorganic protective coatings, surface engineering and anticorrosion technologies, surface preparation, inspections and quality control, standards and regulations. ®
The journal provides answers to the most common questions about process and technologies for corrosion control plus up-to-date information on the latest products, market overviews, trade fair reports and industry news. ipcm _Protective Coatings brings the corrosion community together, is media partner of the most important events in the ield, cooperates with international associations and organizations, and provides quali ied information, leads generation and networking opportunities. ®
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Protective Coatings circulation: your current and potential customers ®
The journal offers quali ied technical information to a highly specialized industrial target including coating inspectors and Decision Makers in the ields of engineering, pipelines, energy, oil & gas industry, valves & tanks, infrastructures, facilities, public works, building industry, transportation, chemical industry. The journal also reaches university centers, labs and research institutes.
Read ipcm _Protective Coatings on www.myipcm.com ®
Target audience • Technicians • Engineers • Applicators • Researchers • Technologists • Coating Inspectors
• Architects • Main Contractors • Coating Specialists • Coating Formulators • Speci icators
Volume and editorial analysis 2014
4 issues
Total volume
256,00 pp.
100 %
Editorial
207,25 pp.
81 %
48,75 pp.
19 %
Advertising
Geographical Breakdown (annual average)
Readership Italy Steel fabrication shops and carpentry
Abroad
Total
Economic Region
Share of distributed circulation
28.00 %
25.00 %
26.50 %
Applicators
23.70 %
15.00 %
19.35 %
Italy
25.0 %
Building industry (Infrastructures, facilities, public works)
15.00 %
15.00 %
15.00 %
Benelux
18.0 %
Germany, Austria, Switzerland
15.0 %
Pipelines, Tanks & Valves
11.00 %
15.00 %
13.00 %
Scandinavia
13.3 %
UK
10.0 %
Analysis of editorial content
207,25 pp.
Market & Industrial Analysis
23,50 pp.
11,3%
Engineering (offshore and onshore, energy, wind energy, industrial plants)
Market news & Product News
46,75 pp.
22,6%
10.00 %
12.50 %
11.25 %
Shipyards
5.00 %
5.00 %
5.00 %
Mena Region
Spain, Portugal, Greece
Technical Case Histories
29,50 pp.
14,2%
Coatings Industry
5.00 %
10.00 %
7.50 %
Eastern Europe
2.5 %
R&D & Innovations
69,75 pp.
33,7%
Inspectors
1.50 %
1.50 %
1.50 %
Far East
1.2 %
Events, Trade fairs & Conferences
37,75 pp.
18,2%
Research Lab & Institutes
0.80 %
1.00 %
0.90 %
Print run: 3,000 copies per issue Yearly circulation: 12,000 copies Digital circulation: 5,000 (average) contacts per issue Yearly circulation: 20,000 Total circulation: 32,000 (annual average)
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4.2 % 10.8 %
Protective Coatings editorial calendar 2016 ®
ISSUE
TOPICS
EVENTS
ISSUE
TOPICS
EVENTS
ISSUE
TOPICS
EVENTS
17 April 2016
Focus on protective technologies for marine & offshore applications.
POWERGEN EUROPE*, Milan, Italy, June 21-23, 2016
18 June 2016
Focus on protective technologies for the Energy industry (Wind – Oil&Gas)
ONS 2016*, Stavanger, Norway, August 29 - September 01, 2016
19 October 2016
Focus on protective technologies for Trasportation & Infrastructures
VALVE WORLD EXPO 2016, Düsseldorf, Germany, November 29 - December 01, 2016
Coating formulation Testing&measurement Mixing & Application Abrasives Fluorinated and PVDF coatings Polyurea Thermal Spray Tank Lining Powder coatings for pipelines PFP for Hydrocarbon Fire (jet fire / pool fire) VPCI
EUROCORR 2016*, Montpellier, France, September 11-15, 2016
Surface preparation Anti-fouling coatings 100% solids Polyurea Visco-elastic solutions Thermal Spray applications Protective coatings for aluminium&Composite materials VPCI Maintenance&Repair
Shot peening / shot blasting Thermal Spray Waterborne Coatings Powder coatings Application Technologies Polyurea 100% solids VPCI Field applications Intumescent coatings
WIND ENERGY 2016*, Hamburg, Germany, September 27-30, 2016
Directives&Specifications Maintenance&Repair
Maintenance&Repair Review of exhibitions
Review of exhibitions
Review of conferences The present editorial calendar offers a general indication for your advanced planning.
The editorial office reserves the right to make changes. For further information please write to info@ipcm.it ISSUE
TOPICS
20 December Focus on protective 2016 technologies for Oil&Gas
EVENTS OMC 2017*, Ravenna, Italy, March 29-31, 2017
Surface preparation Restoration Maintenance&Repair Epoxy Polyurethan Tank lining Polyurea Thermal Spray Fireproofing Measuring & testing International Regulations Report of inspections Review of exhibitions
* ipcm® _ Protective Coatings is media partner with own booth or press corner 03
Protective Coatings advertising rates 2016: value for money ®
(valid up to 31.12.2016) 1 time
2 times
3 times
4 times
1st Coverpage*
€ 5.307,00
€ 4.770,00
€ 4.340,00
€ 4.280,00
2nd Coverpage*
€ 3.340,00
€ 3.000,00
€ 2.755,00
€ 2.675,00
Page facing the 2nd Coverpage*
€ 3.340,00
€ 3.000,00
€ 2.755,00
€ 2.675,00
SUBSCRIPTION RATES 2016 Print+digital: 4 issues EMEA: 60.00 € (postage included) Rest of the world: 200.00 € (fast airmail shipping included)
Page opposite to the Editor’s letter*
€ 3.340,00
€ 3.000,00
€ 2.755,00
€ 2.675,00
Page opposite to the Contents*
€ 3.340,00
€ 3.000,00
€ 2.755,00
€ 2.675,00
3rd Coverpage*
€ 3.340,00
€ 3.000,00
€ 2.755,00
€ 2.675,00
4th Coverpage*
€ 4.680,00
€ 4.250,00
€ 3.860,00
€ 3.745,00
Internal Full page
€ 2.675,00
€ 2.400,00
€ 2.300,00
€ 2.140,00
To subscribe, please visit www.myipcm.com
1/2 page
€ 1.600,00
€ 1.440,00
€ 1.320,00
€ 1.284,00
1/4 page
€ 869,00
€ 782,00
€ 717,00
€ 695,00
Payments can be made online with PayPal or by bank transfer to the following account:
Double page
€ 4.280,00
€ 3.852,00
€ 3.530,00
€ 3.424,00
Double half page
€ 2.942,00
€ 2.640,00
€ 2.530,00
€ 2.354,00
Double 1/4
€ 1.760,00
€ 1.580,00
€ 1.460,00
€ 1.400,00
Digital only: 4 issues € 35,00
EosMktg&Communication Srl IBAN IT97F0844033270000000084801 SWIFT CRCBIT22
* if available
TECHNICAL INFORMATION & ADVERTISING SPECIFICATIONS
For more information please contact sales@ipcm.it
Frequency of publication: Published quarterly: 4 issues per year Year of publication: 5th volume 2016 Size of journal: 230 mm width x 280 mm height Website: www.myipcm.com Publishing House: Eos Mktg&Communication Srl, Via Matteotti, 16 20811- Cesano Maderno (MB), Italy tel. +39 0362 503215 fax +39 0362 1794768 www.eosmarketing.it info@eosmarketing.it
• Closing date: please consult the attached schedule. • Trim Size: 230x280 mm; • Bleed Size: 240 x 290 mm; • The bleed size includes 5 mm leeway on each side. • Please include crop marks in the graphic file • Elements that must not be cut off must be placed far enough away from the edge (minimum 4 mm)
• Preferred method: • 300 dpi Adobe PDFs, all photos/fonts embedded, CMYK for 4C or 2C. • Photoshop or Illustrator files-300 dpi min. TIFs orJPGs, photos/fonts/color as above.
No word processor program files accepted. For more information: info@ipcm.it
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Protective Coatings advertising formats and deadlines
Advertisers and their agencies assume liability for the contents of all advertisements, and the publisher reserves the right to reject advertising considered unsuitable or unrelated to the ield.
width x height
Advertising that resembles editorial material will be labeled “advertisement” in small print. Advertisers are rate protected for the duration of their contract.
end size including cropping area/bleed difference
Page opposite to the Contents
230x280 mm + 5 mm leeway per side
3rd Coverpage
230x280 mm + 5 mm leeway per side
4th Coverpage
230x280 mm + 5 mm leeway per side
Full page
230x280 mm + 5 mm leeway per side
1/2 page
230x140 mm / 115x280 mm + 5 mm leeway per side
1/4 page
230x70 mm / 57,5x280 mm + 5 mm leeway per side
Double page
460x280 mm + 5 mm leeway per side
Double half page (only vertical)
115x280 mm (left + right) + 5 mm leeway per side
Double quarter page (vertical or horizontal)
230x70 (left+right) or 57,5x280mm (left + right) + 5 mm leeway per side
Editorials
Printing material
Date of publication
17/2016 - April
18/03/16
08/04/16
29/04/16
18/2016 - June
20/05/16
10/06/16
27/06/16
19/2016 - October
16/09/16
07/10/16
28/10/16
20/2016 - December
18/11/16
09/12/16
19/12/16
Book online your advertising on Protective Coatings Go to www.myipcm.com
end size area for text and graphics 4 mm minimum distance to bleed 5 mm cropping area/bleed difference end size including cropping area/bleed difference
5 mm cropping area/bleed difference end size including cropping area/bleed difference
end size area for text and graphics 4 mm minimum distance to bleed 5 mm cropping area/bleed difference end size including cropping area/bleed difference
area for text and graphics 4 mm minimum distance to bleed 5 mm cropping area/bleed difference end size including cropping area/bleed difference
end size
area for text and graphics 4 mm minimum distance to bleed 5 mm cropping area/bleed difference
8 mm minimum distance to bleed
end size
area for text and graphics 4 mm minimum distance to bleed 5 mm cropping area/bleed difference
5 mm cropping area/bleed difference end size including cropping area/bleed difference
end size including cropping area/bleed difference
area for text and graphics 4 mm minimum distance to bleed 5 mm cropping area/bleed difference end size including cropping area/bleed difference
Trim size: 115 mm wide x 280 mm high
4 mm minimum distance to bleed
end size including cropping area/bleed difference
4 mm minimum distance to bleed
8 mm minimum distance to bleed
1/2 page vertical
area for text and graphics
area for text and graphics
Trim size: 230 mm wide x 140 mm high
5 mm cropping area/bleed difference
end size
8 mm minimum distance to bleed
1/2 page horizontal
end size
Trim size: 230 mm wide x 280 mm high
8 mm minimum distance to bleed
Trim size: 57,5 mm wide x 280 mm high
5 mm cropping area/bleed difference
230x280 mm + 5 mm leeway per side
Issue and period
Double 1/4 page vertical
area for text and graphics 4 mm minimum distance to bleed
Page opposite to the Editor’s letter
Trim size: 460 mm wide x 70 mm high
end size
230x280 mm + 5 mm leeway per side
Double 1/4 page horizontal
8 mm minimum distance to bleed
230x280 mm + 5 mm leeway per side
Single page
4 mm minimum distance to bleed
2nd Coverpage Page facing the 2nd Coverpage
Trim size: 115 mm wide x 280 mm high
end size including cropping area/bleed difference
area for text and graphics
Double page
5 mm cropping area/bleed difference
230x280 mm + 5 mm leeway per side
Double half page (vertical only)
end size
Trim size: 460 mm wide x 280 mm high
54,5 mm
Trim size: 57,5 mm wide x 280 mm high
Trim size: 230 mm wide x 280 mm high Trim size: 230 mm wide x 70 mm high
10 mm
1/4 page vertical
Cover 1/4 page horizontal
Single and multipage inserts accepted on request.
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1st Coverpage
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INSERT
Protective Coatings
DEADLINES
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8 mm minimum distance to bleed
end size area for text and graphics 4 mm minimum distance to bleed 5 mm cropping area/bleed difference end size including cropping area/bleed difference
end size area for text and graphics 4 mm minimum distance to bleed 5 mm cropping area/bleed difference end size including cropping area/bleed difference
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Banner impressions on ipcm.it Standard Banner
Average impressions of a single banner placed in the first row of the Standard Banner area
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Average impressions of a single Leader Banner
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Newsletter
Open rate (average)
ipcm - Monthly newsletter with a collection of news published on ipcm.it
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ipcm_International Paint & Coating Magazine
48%
ipcm_Protective Coatings
46%
ICT_Industrial Cleaning Technologies
43%
ipcm_LatinoAmerica/Iberica
41%
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DIRECTORY
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IPCM monthly newsletter gives fast access to up-todate information related to the surface inishing world: companies, products, events and markets. The target readers are decisionmakers from all sectors of the industry using surface technologies. Subscribers (updated to Sept. 2015): 2,150.00 ± 5%
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During the year a series of special NL will be scheduled in occasion of international events and trade fairs. For the scheduling please contact: editoria@ipcm.it.
Banner Size Positions Price Static
Advertorial 180x80 px 3 € 200.00 advertising on top of the newsletter
Text
min. 300 - max. 650 characters incl. spaces; Jpeg - 160x160 pixel
Logo/ picture Price € 200.00
organisation of events and trade fairs marketing&communication TRADE FAIR Organizing the presence at a trade fair is a heavy work for an exhibitor. Our goal is to ease this work, taking over on behalf of our customer every organizational aspects, such as: • stand booking • setting up • services • organization of travelling • logistic support and support at the booth • fund retrieval
SERVICES eos marketing&communication is a service company with strong orientation to solving problems, able to handle every aspect connected with marketing, communication and business management, such as: • marketing consulting and market analysis • consulting for business start-up and management • writing and preparation of business plans • press-of ice (writing and diffusion of press releases and newsletters, PR, relations with international and national press, survey, realization of monographies, organization of events) • graphic design
CONTACTS
EVENTS We plan, realize and promote: • workshops • training courses • technical advice and in-house training • open-houses • conferences • business meetings • presentations • inaugurations • net-working and B2B events of various kind, outside traditional circuits for business meeting.
Editor-in-Chief Alessia Venturi venturi@ipcm.it Mobile: +39 347 7188257
EOS is the official agency for Italy, Spain & Portugal of in Karlsruhe, Germany, and in Istanbul, Turkey.
Editor and sales director Francesco Stucchi stucchi@ipcm.it mobile: +39 347 2305437
Editorial office, PR, Events, training, administration Paola Giraldo giraldo@ipcm.it mobile: +39 347 5307304
Editorial office Web marketing and advertising Luca Antolini antolini@ipcm.it Tel. +39 0362 503215
Media sales and editorial office for Germany, Austria, Switzerland, Benelux, Danemark, France Nicole Kraus kraus@ipcm.it Fon: +49 (0) 6152 96 14 910 Fax: +49 (0) 6152. 96 14 911
Editorial Office, marketing and events assistant Monica Fumagalli info@ipcm.it Tel. +39 0362 503215
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Complete solutions for your marketing and communication
EOS Mktg&Communication has a deep and speci ic knowledge of the surface treatments industry. We offer a complete range of services, a cross-media visibility, networking and training options to help you achieve your goal in the surface technology market. Supplemento a IPCM n° 35 - Settembre/Ottobre 2015
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INDUSTRIAL CLEANING TECHNOLOGIES
Supplemento a ipcm N° 34 - Luglio/Agosto 2015
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