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‘In today’s hyperconnected marketplace, consumer decision making is no longer a simple act of choice - it is a psychological journey shaped by technology, artificial intelligence, and the sheer power of brands. Every click, scroll, and glance is subtly influenced by the way products are positioned, packaged, and promoted. Advertisements are not just visual cues; they are psychological triggers that recalibrate how consumers perceive value, aspiration, and identity.
The Brands Review Magazine scrutinises how tech firms deploy sleek, pocket-sized devices promising both efficiency and status. Beauty and grooming brands weave narratives of confidence and allure, while oral health products emphasise trust and care. The magazine picks of the useful threads of Payment Wallets and AI platforms, and records them for readers’ benefit. Even the automobile sector, with its swanky SUVs, sells more than mobility and we report how product fairs when the company pitches it as prestige. Limited edition eyewear collections timed with cultural moments like Lunar New Year, or futuristic AI glasses, are not merely accessories but statements of belonging to a modern tribe is how we look and report them for you to make an informed decision.
As you keep flipping the pages, you will discover that a bouquet of stylish consumer products forms the canvas for Brands Review Magazine. As you read this year’s first edition, you will find we have dissected these offerings threadbare, evaluating not just their utility but the psychology behind their appeal. By bundling authentic reviews into a visually engaging format, the magazine becomes more than a catalogue-it becomes a trusted lens through which readers navigate the complex world of modern consumption. In an era where AI and branding converge to shape choices, the magazine’s role is clear: to decode the subtle art of persuasion and present it with clarity, depth, and flair.
Happy Reading!
Co-Founders
Shankar Shivaprasad
Shashank Madesha
Editor
Bill Thornton
Assistant Editor
B Sathya Narayana
Robert Jones
Content Writers
Amith Raj S, Medhaj Nair
Head of Sales, Research and Operation
Mike Lloyd
Advertising Contact
Graphic Designer
C Gidieon Sam Issac
Video Editor
Chandan R Charles Smith
Office Address
7 Bell Yard, London, England.
34
Tiiny AI Launches Pocket-Size Personal AI Computer
36 Infinix Unveils AI GLASSES Series with Stylish Design
40 Savanta introduces Virtual Personas for AI-powered Consumer Research in Seconds
46
Smoothie King Introduces New High Protein Greek Yogurt Bowls
50 NIRA Skin Introduces Pro 3 AtHome Laser
54 Dreame debuts AURORA smartphones at AWE 2026 with modular camera

XtraMaker, a global DIY smart tool brand backed by industrial-grade innovation, officially announced the launch of its next-generation 5-in-1 desktop DTF printer. Designed specifically for modern creators, Etsy sellers, and small businesses, the new XtraMaker M1 Series aims to lower the barriers of professional apparel production with smarter automation, predictable delivery, and dramatically reduced operational costs.
XtraMaker M1 Series: Built for Creators, Designed for Real Business Growth
Since launching 5-in-1 desktop DTF printer, XtraMaker has focused on solving real workshop challenges faced by small brands and independent creators. The new M1 Series continues this philosophy with two models tailored for different business stages:
• XtraMaker M1 – Optimized for high-speed, small-format customization. Ideal for Etsy sellers, side hustles, and startups seeking fast ROI and space efficiency.
• XtraMaker M1 Pro – Designed for scaling streetwear brands that require A3 large-format output, bold visuals, and high-margin production for hoodies, jackets, and full-back designs. Both models share the same intelligent core system, differing mainly in print size, overall dimensions, and production capacity.


Despite its compact size, XtraMaker delivers industrial-level print quality:
• 1440 × 1440 DPI Resolution
– Razor-sharp details and rich textures.
• G7-Certified Color Accuracy
– Automatic RGB to CMYK conversion ensures true-to-life colors.
• 0.5 mm Ultra-Thin Prints
– Soft feel, strong adhesion, long-lasting without cracking.
• All-Fabric Compatibility
– Works seamlessly on cotton, denim, nylon, silk, and performance fabrics.
From custom T-shirts and hoodies to tote bags and uniforms, XtraMaker turns any workspace into a mini smart printing factory.
1. More Stable and Predictable Delivery
For small businesses, downtime means lost revenue. XtraMaker is engineered to ensure consistent output and reliable performance:
• 5-in-1 Fully Automated Workflow – Printing, powdering, shaking, curing, and fuming are completed in one machine. One click is all it takes to start production.
• LoopMaster White Ink Circulation System – Automatic 15-minute circulation and continuous cartridge stirring prevent sedimentation and clogging.
• UPS Power Protection – In case of power failure, the built-in battery system automatically flushes white ink and injects protective fluid, safeguarding printheads & ensuring uninterrupted workflow.
• 20+ Smart Sensors with RealTime Monitoring – Including a patented photoelectric ranging module that detects anomalies in consumables, mechanics, and alignment before problems occur. Result: creators can rely on stable, repeatable production without technical surprises.
2. Visualized, Low-Cost Trial and Error
Testing designs traditionally means wasted materials and uncertain costs. XtraMaker changes this with data-driven creativity:
• XtraMaker Studio Software
– AI-assisted design, automatic layout, and intelligent cost estimation show exactly how much each print will cost before production.
• 2D + 3D Real-Time Previews
– True WYSIWYG (What You See Is What You Get), reducing failed prints and material waste.
• Smart Powder Reuse System –Powder recycling automatically captures and reuses excess powder, keeping processes clean, precise, and eco-friendly.
Result: creators can experiment freely with minimal financial risk, making product testing transparent and affordable.
3. Lower Learning and Maintenance Costs
XtraMaker is built for users without industrial printing backgrounds:
• Desktop Form Factor – 5-in-1 printing fits on a standard desk, perfect for home studios and small shops.
• Built-in Air Purification System – Multi-layer filtration removes powder dust and curing fumes, no external equipment required.
• Spill-Free Refilling System
– Deep-reach nozzle and centralized waste ink reservoir ensure clean, mess-free operation.
• Smart Safety Design –Intelligent oven auto shuts down at 200°C, protecting components and extending machine lifespan.
Result: users spend less time learning, less money maintaining, and more time selling.
Kickstarter Launch & LimitedTime Offer
XtraMaker will officially launch the M1 Series on Kickstarter soon. To celebrate the release, early supporters can join the pre-launch campaign with a USD 50 deposit and receive:
• USD 200 discount on the final Kickstarter price
• Two extra 500ml white ink bottles as a free bonus









CJ
OLIVE YOUNG, South Korea’s leading beauty and wellness retailer, announced that its global app and website has launched the first season sale of the year, running from March 1 to 7 (KST).
What is the OLIVE YOUNG Season Sale?
Held four times annually – in March, June, September, and December –the Season Sale is OLIVE YOUNG global’s flagship promotional event, offering customers worldwide access to Korea’s most sought-after K-beauty and wellness products alongside diverse, country-specific benefits.
Riding the global K-beauty momentum
What products are featured in the 2026 Spring Sale?
The 2026 Spring Sale reflects the spring season, focusing on hydrating skincare, barrier-repair products, lightweight makeup, and functional wellness supplements.
explore a dedicated bestseller sun care collection.
What benefits are available for international customers?
As part of this sale, OLIVE YOUNG Global app and website is offering enhanced coupon benefits designed specifically for international shoppers.

Global interest in K-beauty and Korean skincare continues to accelerate alongside the broader K-wave. In 2024, Korean cosmetics exports surpassed USD 11.4 billion, reaching a record high and reinforcing South Korea’s leadership in the global beauty industry.
Since launching in 2019, the OLIVE YOUNG Global app and website has supported cross-border e-commerce growth for Korean beauty brands. During the first Season Sale of 2025, order volume increased by 107% year-over-year, while participating brands more than tripled compared to 2021, demonstrating the platform’s impact on global brand expansion.
Customers can shop daily “Time Deal” promotions featuring additional one-day discounts on four to seven curated products. The sale also highlights globally trending Korean beauty brands including Anua, Dr. Althea, FOODOLOGY, Flimeal, fwee, JUNGSAEMMOOL, numbuzin, and ROUND LAB (listed in alphabetical order).
Customers in the United States, Canada, the United Kingdom, Australia, Japan, Taiwan, Hong Kong, and Israel can receive cart coupons offering 30% or more off, depending on location. Cart coupons and app-exclusive coupons can be stacked for additional savings, and first-time shoppers are eligible for extra discounts.
How is OLIVE YOUNG strengthening its position as a global K-beauty platform?
As of the end of 2025, OLIVE YOUNG Global had approximately 4.53 million registered members worldwide, with particularly strong growth in the United States, Japan, and the United Kingdom.

To enhance the international shopping experience, OLIVE YOUNG Global offers regional-specific curations. For example, customers in the United States and Canada, where Korean sunscreen and UV protection products are in high demand, can
As a leading cross-border e-commerce platform for Korean beauty and wellness products, OLIVE YOUNG continues to refine localized UI/UX by country, strengthen proprietary global promotional campaigns, and support sustainable global expansion for K-beauty brands.

HeyGears’ One-Piece Denture Solution breaks through the technological constraints and experiential barriers of traditional denture manufacturing by deeply integrating HeyGears’ new Ultracraft MMF (Multi-Material Fusion) DLP 3D printing technology with highend quality standards. It enables fully customized dentures that deliver exceptional fit, comfort, and natural aesthetics for every patient. More than just a technical advancement, it establishes an entirely new product category, a distinct brand concept, and an innovative business model, reshaping how dentists and patients think about digital dentures.


surface quality and occlusal accuracy. In HeyGears testing across 15 cases, 100% were within 0.8 mm elevation and over 50% were within 0.5 mm, and elevation within 0.8 mm typically requires no adjustment. This helps avoid the extensive occlusal adjustment often seen in split-bonding cases (about 2–3 mm elevation), which can take 20–30 minutes. With digitally perfected
result, high-quality visual outcomes can be achieved with minimal manual refinement.
One-Piece Denture Solution produces dentures with a seamless surface structure that helps reduce plaque retention compared with bonded, multi-part designs. With fewer interface gaps and smoother transitions, dentures support better daily hygiene and lower the risk of oral inflammation. The result is easier maintenance and improved long-term oral health outcomes.

Built on HeyGears’ self-developed dual-material DLP 3D printing technology, the One-Piece Denture Solution eliminates adhesive bonding between the denture base and teeth through molecular-level fusion, significantly improving retention strength and structural reliability compared with split-print and bonded workflows. The highprecision process delivers superior
occlusion, dentures can be seated accurately and comfortably with no adjustment needed.
True-to-Nature Aesthetics
One-Piece Denture preserves morphological integrity of tooth, maintaining fine anatomical detail and natural contours. This structural fidelity supports dentures with more lifelike appearance and consistent aesthetic quality across cases. As a
HeyGears’ One-Piece Denture Solution represents a new generation of digital denture, moving beyond assemblybased workflows toward fully integrated one-piece production and setting a higher standard for precision, aesthetics, and oral health performance in digital dentures, with added benefits in cost efficiency and new revenue opportunities. For business inquiries and to learn more, visit the official website of Heygears.



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AI-powered builder tools have accelerated Web2 development, but Web3 has remained constrained by smart contract complexity, tooling fragmentation, and deployment overhead. Building a decentralized application today requires deep expertise across multiple domains: Solidity development, security auditing, compilation toolchains, blockchain deployment, wallet integration, and frontend engineering.
Purpose-built for Web3, Spawn solves this issue by translating natural language prompts into productionready smart contracts, compiling and deploying them on-chain, and generating a fully integrated frontend with native wallet connectivity. From contract logic to UI and chain interaction, Spawn abstracts the full stack, enabling builders to move from idea to live dApp in minutes, without sacrificing on-chain functionality.
Samuel Harcourt, Core Contributor at Sonic Labs said “Web3 has always promised open access, but building on-chain has remained too complex for most people. With Spawn, we’re removing that barrier entirely. If you can describe your idea, you can deploy it. Simply describe your dApp in plain English, whether it’s a coin flip game where players wager S tokens or an NFT collection with a public mint, and Spawn handles the rest.”
wired directly to your on-chain logic. With Spawny, Spawn’s integrated AI agent, builders can iteratively modify contract logic, frontend components, and deployment configurations through a conversational development interface. What once required weeks of smart contract development and full-stack engineering now takes minutes, with no prior blockchain experience required.
Built natively on the Sonic blockchain, Spawn deploys applications directly to a high-performance, EVM-compatible network purpose-built for speed, scalability, and cost efficiency. With near-instant finality and ultra-low transaction fees, Sonic provides the performance layer required to support the next generation of interactive, user-facing Web3 applications. From on-chain games and NFT collections to DeFi protocols, DAOs, and payment systems, Spawn empowers builders to launch fully functional, production-ready Web3 applications in minutes.
From prompt to production, Spawn generates the smart contracts, compiles and deploys them to the Sonic testnet, and automatically builds a fully functional frontend
At ETH Denver, Sonic Labs put Spawn to the test with a live demonstration by generating a fully playable Snake game, complete with an on-chain leaderboard, from a single natural language prompt. The game is live now at Snake Sonic Labs Official website, where ETH Denver attendees competed for the top spot on the on-chain leaderboard and to win exclusive Sonic merch, showcasing in real time how Spawn turns prompts into fully deployed, interactive Web3 applications. To learn more, visit the official website of Sonic Labs.




Vivo recently announced the global launch of Vivo V70. Featuring a powerful 50 MP ZEISS Super Telephoto Camera, a dedicated AI Stage Mode, 4K 60 fps Video, and AI-powered post-editing tools, V70 is the perfect companion for stage performance and travel. Boasting a new, stylish look, it features a refined, Aerospace-Grade Aluminum Alloy Frame, a 1.5K Ultra Clear OLED Display with ultrasonic fingerprint security, top-notch durability, and a long-lasting 6500 mAh BlueVolt Battery with 90W FlashCharge. Powered by the brand-new OriginOS 6, it delivers enhanced performance and privacy control.
“The V70 offers a better user experience with a better look, better photography, and better overall performance,” said Xun Qin, Vivo’s General Manager of Overseas Products. “With its refined, durable design, the smoother, smarter OriginOS, and pro-grade camera upgrades, V70 is a stylish device that is reliable in any scenario.”
Bringing the Stage Closer with Pro-grade Telephoto Camera, Co-engineered with ZEISS Equipped with an even more powerful imaging system co-engineered with ZEISS, V70 is ready to capture every moment in stunning quality. The 50 MP ZEISS Super Telephoto Camera features a pro-grade 1/1.95-inch ultra-sensing sensor and OIS for sharper low-light shots, while its advanced periscope design enables higher zoom levels without adding bulk. The rear setup

is completed by a 50 MP ZEISS OIS Main Camera with a 1/1.56″ flagship sensor and an 8 MP ZEISS Ultra WideAngle Camera, offering additional versatility. The front camera is a 50 MP ZEISS Group Selfie Camera with autofocus, delivering sharp results whether users are taking solo selfies or group photos with friends.
V70 introduces a brand-new AI Stage Mode tuned for stage photography. The powerful 50 MP ZEISS Super Telephoto Camera and AI Stage Mode, enhanced by AI Image Enhancement Algorithm and AI Style Portrait Technology, work together to achieve 10x zoom for crisp stage photos. ZEISS Multifocal Portrait helps users capture the emotion of the moment even better, with options like the 85 mm Portrait with ZEISS Sonnar Style Bokeh with creamy flares, and the 100 mm Close-Up Portrait for ZEISS Planar
Style Bokeh with classic effects.
For the first time in the V series, V70 brings 4K 60 fps Video for cinematic, silky-smooth footage and top-tier video capabilities. V70 also introduces AI Audio Noise Eraser, which offers an additional level of creative control in postediting by detecting different sound types and selectively removing unwanted sounds from the recordings.
V70 elevates creativity even further with AI-powered tools that simplify tuning and post-editing right on the device, perfect for travel photography. Features like AI Magic Weather can transform cloudy skies into sun glow, remove passersby, and correct tilted shots. Users can also explore AI Magic Landscape, freely switching among diverse geographical themes to create stunning travel portraits that highlight both the subject and the surrounding scenery. AI Retouch offers advanced one-tap fixes, including AI Erase, AI Magic Move, AI Image Expander, and AI Color Adjustment.
V70 embraces a new aesthetic with a premium, Aerospace-Grade Aluminum Alloy Frame, near-perfect rounded corners and ultra-thin-bezel flat display for a sleek silhouette; on the back, a low-profile Flagship Metallic Camera Module maintains a smooth, clean, and understated look.
On the front, ultra - thin bezels of only 1.25 mm frame the 6.59-inch 1.5K Ultra Clear OLED Display that runs at 120 Hz with 459 PPI for ultra-clear, realistic and smooth visuals. In combination with the new
crafted using specialized chemical etching process to form micronscale texture on the glass, resulting in flowing highlights that appear and fade across the surface for a unique, playful look. V70 also comes in Alpine Gray, Sandalwood Brown, Canary Yellow and Authentic Black.
V70 is built to last with IP68 and IP69 Top-Rated Dust and Water Resistance, and 10-Facet Drop Resistance, withstanding accidental drops from up to 1.8m.
6, bringing smarter performance through deep AI–OS integration to boost everyday productivity, while its enhanced security gives users full control over their privacy. With a fully rebuilt infrastructure and Origin Smooth Engine, the system looks, feels, and stays smooth, while multi-scenario connectivity allows effortless sharing and collaboration across devices and apps.
OriginOS 6 introduces Origin Island, a dynamic capsule at the top of the screen that surfaces information relevant in the moment to boost convenience. It also speeds up common tasks with added features like Copy & Go, Drag & Go, and Suggestion Island that recognize context and intent.

OriginOS 6 also supports other AI-powered productivity tools for work, study, and daily tasks. With AI Search, users can simply use natural language search to instantly reach the documents, notes or settings they want to access. AI Creation accelerates writing tasks, and for meetings, AI Captions offers real-time transcription, translation, as well as one - tap summaries. Additionally, Gemini Assistant with Google provides personalized, real-time assistance via natural chat.
Convenience continues with seamless cross-device sharing options, such as One-Tap Transfer



between Vivo phones, or between Vivo phones and supported iPhone models. The new Vivo Office Kit offers streamlined cross-device file transfer and task handoff, enabling easy data transfer and file sharing between phone and computer for a smoother cross-device workflow.
Designed with security and longevity in mind, OriginOS 6 is backed by four generations of OS upgrades and six years of security updates, as well as security certifications from leading global authorities. Privacy is further enhanced through Private Space, a fully isolated, personal environment for storing important or confidential information and apps.
V70 delivers strong performance for gaming, smooth photo and video editing, and seamless multitasking. It uses LPDDR5X high-performance

memory and UFS 4.1 storage for faster app launches and file access, and a 4200 mm² ultra-large vapor chamber, the largest ever in the V Series, for intelligent thermal management that keeps performance steady.
A large 6500 mAh BlueVolt Battery ensures reliable all-day power, even in extreme hot or cold weather, and 90W FlashCharge charger adds hours of use in just a few minutes.
Reliability is also extended to network connectivity with Dual - Bridge Signal Concurrency and targeted network optimizations for congested environments. The innovative antenna design improves

wall penetration and in-game signal stability.
Starting today, V70 will be gradually rolled out across Southeast Asia, Middle East, Europe, and other markets. Availability, pricing, and specifications may vary according to local market conditions and consumer preferences. For more information, please visit the official website of Vivo.
Kling AI, one of the AI-powered creative platforms, announced the launch of its Kling 3.0 models, including Video 3.0, Video 3.0 Omni, Image 3.0, and Image 3.0 Omni, giving creators greater narrative control and stronger consistency in AI video generation. The model series features major upgrades in consistency, photorealistic output, extended video duration up to 15s, and native audio generation across multiple languages, dialects, and accents.
Powered by an integrated unified training framework, the Kling 3.0 model series supports full multimodal input and output spanning text, images, audio, and video, bringing the understanding, generation, and editing of video together in one streamlined AI workflow. The models integrate multiple tasks,
including text-to-video, imageto-video, reference-to-video, and in-video editing, into a single, native multimodal architecture, enabling the models to follow complex narrative logic, deliver precise shot control, and maintain strong prompt adherence.
The Kling AI 3.0 models are now available for exclusive early access to Ultra subscribers and will soon be available to the public.
Video Production
Video 3.0 pushes creative control further with improved element consistency, enabling creators to upload reference videos and multiple image references to ensure characters, objects, and scenes remain visually coherent across frames.
Its key features include:

• Native Audio Across Languages & Accents: The model can generate speech in English, Chinese, Japanese, Korean, Spanish, and accents such as American, British and Indian accents. It can also produce complex multicharacter dialogue scenes in which each character speaks a different language, with precise user control over content, delivery and speaking order.
• Extended Video Duration:
Video 3.0 model also supports longer video generation up to 15 seconds in length. The extended video duration also means that the model can handle intricate sequences, including long takes and multiple plot twists, with smooth, film-like transitions.
• Intelligent multi-shot storytelling: Video 3.0 understands multi-scene, multishot instructions, dynamically adjusting camera angles and shots to match creative direction — from classic shot-reverse-shot dialogues to advanced crosscutting dialogue and voice-over.

Better preservation of text in imagery: The model can retain or generate text—such as signage, captions, and branded elements— with high accuracy. This is particularly valuable for e-commerce advertising use cases, where, for example, a character can wear a branded shirt and the
logo remains sharp and readable throughout the video.
• Photorealistic Output: Video 3.0 can produce photorealistic output with lifelike characters in expressive, dynamic performances for heightened realism.
Building on the “Elements” feature from Kling Video O1, Video 3.0 Omni offers advanced referencebased generation for unmatched consistency. Creators can upload a reference video, enabling the AI to extract visual traits and voice characteristics of a character and replicate them faithfully across new scenes.
The new Video 3.0 Omni model also rolls out a multi-shot storyboard feature that allows users to generate professional shots where they can specify the duration, shot size, perspective, narrative content and camera movements for each shot in story boarding.
Alongside its video updates, Kling AI is introducing Image 3.0 and Image 3.0 Omni, now supporting 2K and 4K ultra-high-definition output for professional use cases, from virtual scene visualization to full-scale production assets. The model delivers exceptional realism, preserving textures, lighting, and material qualities with remarkable precision and consistency.
Built on the foundation of the newly introduced Kling O1 and 2.6 series, the Kling AI 3.0 model lineup embodies the Multi-modal Visual Language (MVL) framework,
Since its launch in June 2024, Kling AI now serves over 60 million creators worldwide. To date, it has produced more than 600 million videos and forged partnerships with more than 30,000 enterprise clients. Its adoption spans the film and advertising industries, accelerating the visualization of storyboards and product concepts, and enhancing production workflows from animation and CGI to the creation of entirely new visual assets.
The debut of Kling 3.0 signals a fundamental shift in AI’s role— from a mere generation tool to an intelligent creative partner capable of grasping artistic intent and turning ideas into reality—ushering




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Revealed– and Why BIC Created the Flex 5 Trim & Shave: Recognizing a market need for highperformance yet convenient and affordable grooming solutions, BIC developed the Flex 5 Trim & Shave in response to shifting consumer habits. Research (Shaver U&A, US, 2022; Trim & Shave Pricing Test, US, 2024) revealed that 93% of men trim, and 98% of those also shave, underscoring the demand for a tool that seamlessly supports both precision trimming and close shaving. Further insights showed 86% of men trim to 3 mm or shorter and 71% to 0.5 mm or shorter, confirming a strong desire for trimming length versatility, accuracy, and control. Plus, unlike traditional electric trimmers that are bulky, depend on chargers or batteries, and come with multiple attachments that can be confusing and inconvenient to manage, Flex 5 Trim & Shave was designed for convenient, confident grooming wherever and whenever.

The BIC Flex 5 Trim & Shave features two standalone components – a precision trimmer and a five-blade shaving cartridge – each attaching independently and easily to the handle. BIC’s trimmer design offers two lengths (0.5 mm and 1.5 mm) for greater flexibility than competitors’ single-length manual trimmers. The five-blade shaving cartridge is clinically proven for sensitive skin, with a lubricating strip enriched with aloe and almond oil.
Key features designed to meet consumer needs for an all-inone grooming solution combining precision trimming and close shaving at an accessible price, include:
• Head-to-Toe Precision: Designed for full body grooming with a dual-sided trimmer, 40° pivoting head for enhanced accuracy, and five blade cartridge for an ultra-close, comfortable shave.
• Always Ready: A battery-free, water-resistant design means

no charging, no downtime, and no hassle just dependable performance whenever and wherever it’s needed.
• Effortless Style Control: The trimming head offers two length settings, 0.5 mm for a clean 5 o’clock shadow and 1.5 mm for a defined three-day stubble, allowing users to fine-tune their look with precision.
• Built For Sensitive Skin: Equipped with the dermatologist-tested BIC Flex 5 Sensitive razor head, clinically proven for men with sensitive skin, the tool delivers a smooth shave with less irritation.
“Grounded in consumer insights, BIC Flex 5 Trim & Shave reshapes expectations in the men’s grooming category,” said Haven Cockerham, BIC Chief Commercial Officer for North America. “With this introduction, BIC has leveraged 50 years of expertise and innovation not just to upgrade, but to redefine what’s possible in personal care. The result is the ultimate tool that delivers zero
compromise on quality or value.”
The BIC Flex 5 Trim & Shave provides an advanced grooming experience at an accessible price point, giving men the freedom to shape and maintain their look with total ease. By combining precise trimming and an ultra-close shave in one device, the Flex 5 Trim & Shave bridges the gap between convenience and performance.
Consumer Testing Validates
Strong Performance for BIC Flex 5 Trim & Shave
Initial consumer testing overwhelmingly validated its success:
• 80% overall satisfaction and purchase intent
• 89% of users rated its performance equal to or better than competitors
The BIC Flex 5 Trim & Shave is available nationwide at online and in-store retailers, including Walmart and Amazon, starting at a suggested retail price of USD 5.97 for a starter kit.

Papaya Global, one of the global payroll and payments platforms, and Fireblocks, the platform securing more than USD 5 trillion in digital asset transfers annually, recently announced a partnership to power real-time payouts for the world’s banked and unbanked workforce. Banco Wallet, the new global workforce wallet, is powered by Fireblocks’ secure digital asset infrastructure and unlocks payment capabilities for global employers, overcoming the limitations of legacy financial systems.





As more industries expand to distributed workforces, traditional banking infrastructure has struggled to keep pace. Sectors such as production and media, oil and gas, maritime shipping, and gaming frequently deploy talent across borders for brief projects, many of whom lack access to local banking services. Cross-border payroll remains constrained by long settlement times and high intermediary costs. Banco Wallet is an omni-wallet, enabling employers to pay employees, contractors, and vendors across more than 180 countries using fiat and stablecoins alike.
“This partnership brings longawaited innovation to one of the most complex and high-volume payment categories: global payroll,” said Michael Shaulov, CEO of Fireblocks.
“Banco Wallet demonstrates what’s possible when modern payment applications are built on purposebuilt digital asset infrastructure
– delivering the governance and reliability enterprises expect.”
Banco Wallet is powered by Fireblocks’ digital asset infrastructure, combining embedded wallets by Dynamic (a Fireblocks company) for account issuance and management with Fireblocks’ platform for treasury operations and reconciliation, and the Fireblocks Network for Payments for secure, scalable stablecoin payment flows and fiat-stablecoin-fiat conversions.
These capabilities allow Papaya Global to deliver fiat and stablecoin payouts while maintaining the operational controls, security standards, and compliance requirements expected in enterprise payments.
“Global payments should move at the pace of global work,” said Eynat Guez, CEO of Papaya Global. “With Banco Wallet, we’re setting a new standard for global workforce payments – helping businesses pay employees and contractors across borders with greater speed, flexibility, and access to earnings.”
Banco Wallet includes credit card connectivity, can hold funds in multiple currencies, and offers remote family payouts and yieldearning options. Companies can adopt instant global payouts without requiring workers to change banks, open new accounts, or wait days for international transfers to settle, while benefiting from lower costs than traditional bank-led flows.
Mercedes-Benz of Scottsdale proudly announces the arrival of the comprehensive 2026 Mercedes-Benz G 580 with EQ Technology SUV research, providing an in-depth look at the first fully electric G-Class. As the premier MercedesBenz dealership in Scottsdale, our team remains dedicated to offering the most current data on this groundbreaking vehicle. Furthermore, we now have 2026 models both in stock and available for order to meet the high demand of our discerning clientele.








The new electric G-Class maintains its legendary silhouette while introducing a revolution in propulsion. Consequently, the Mercedes G 580 SUV performance is defined by four individually controlled electric motors that deliver a combined 579 horsepower. This quad-motor setup allows for the innovative G-TURN, which enables the vehicle to spin on its own axis on loose terrain. Moreover, the SUV boasts a 33.5-inch fording depth, actually surpassing its gasolinepowered counterparts.
Stepping inside the cabin reveals a world where traditional craftsmanship meets forwardthinking utility. The 2026 G 580 SUV luxury and technological experience includes hand-finished Nappa leather and the intuitive MBUX infotainment system. Additionally, the current G-Class inventory highlights several key standard features:
• Dual 12.3-inch high-resolution display screens.
• The G-ROAR acoustic experience that provides a powerful auditory backdrop.
• A “Transparent Hood” camera view to see the path directly beneath the front wheels.
• Virtual differential locks through precise torque vectoring for offroad mastery.
Advanced Engineering for the
“Our new 2026 Mercedes-Benz G 580 with EQ Technology SUV research proves that transitioning to electric power does not mean sacrificing the soul of the G-Wagon,” says Matt McDermott, spokesperson for Mercedes-Benz of Scottsdale.
“Instead, the G 580 SUV technology enhances the driving experience, offering more precision on the trails and a quieter, more composed ride through the streets of Scottsdale. We invite our neighbors to explore how this icon has been reinvented for a new era.”
Choosing our dealership ensures a bespoke buying experience tailored to your lifestyle. Besides our expert staff, we offer a state-of-the-art facility located conveniently across from Scottsdale Fashion Square. Visit us today to discover why the G-Class remains “stronger than time.”
Mercedes-Benz of Scottsdale
For more information about current offers and vehicle availability or to schedule a test drive, buyers can contact Mercedes-Benz of Scottsdale or stop by the dealership North Scottsdale Road in Scottsdale, Arizona.


Zenni Optical, the world’s leading online eyewear retailer, unveiled its limited-edition Lunar New Year 2026 Collection, celebrating the Year of the Horse with eleven expressive eyewear styles and exclusive accessories designed in collaboration with acclaimed visual artist Zipeng Zhu, known as Mr. Dazzle.
The exclusive lineup features new eyewear styles, each infused with bold color, personality, and symbolism that reflect the Horse’s spirit of confidence, forward motion, and freedom. Designed to complement a range of styles and face shapes, the frames bring Lunar New Yearinspired design into the everyday, not just the holiday moment. Customers who purchase from Zenni’s limitededition collection will also receive an exclusive Year of the Horse gift bag, featuring the hard-shell case, lens cloth, and a stylish drawstring pouch – a special keepsake to celebrate the season.


Collection highlights include:
• Radiant Stride
• Noble Spirit
• Kindred “This year’s Lunar New Year collection embodies the confidence, movement, and optimism of the Year of the Horse,” said Veronica Alcaro, VP of Brand at Zenni. “From our eleven new eyewear styles to our collaboration with Zipeng Zhu, every detail was designed to honor the holiday in a modern, meaningful way for our customers.”
To deepen the storytelling, Zenni partnered with renowned artist Zipeng Zhu, to create a limitededition hard-shell case and lens cloth. Inspired by tradition but elevated to a more contemporary expression beyond traditional motifs, the artwork reimagines Lunar New Year symbolism through a new lens. The designs pair sharp geometric floral patterns inspired

by the classic window decoration with a dynamic and lively horse in mid-stride, inspired by the classical Chinese ink painting, and set against a vibrant red backdrop.
This marks the first time Zenni has collaborated with a featured Chinese artist to create special-edition Lunar New Year accessories. The limitededition case and lens cloth are available for purchase as collectible items or gifts for loved ones to celebrate the holiday.
“The Year of the Horse has always held special meaning for me,” says Mr. Dazzle on the collaboration. “I was born in the Year of the Horse, and so was my mother, which is why I am extra excited about this collaboration. With Zenni, I wanted to channel my inner stallion, capture the Horse’s optimistic energy & free spirit, and express it through art, celebrating the new year.”



Tiiny AI has launched the Tiiny AI Pocket Lab, a pocket-sized personal AI computer designed to run largescale artificial intelligence models locally, as concerns over data privacy, rising usage costs, and cloud dependence increasingly shape how individuals and businesses adopt AI.
The product was introduced earlier this week at CES, where it drew attention from international media, industry analysts, and developers evaluating alternatives to cloudbased AI services. While most mainstream AI platforms rely on remote data centers and usage-based pricing, Tiiny AI Pocket Lab enables users to operate AI entirely on-device — without subscriptions, token fees, or continuous internet connectivity.
At CES, Tiiny AI demonstrated the Pocket Lab running large language models with up to 120 billion parameters fully offline, achieving real-world decoding speeds 20+ tokens/s. The company positions this performance as sufficient for daily, practical use — rather than a technical showcase or proof-of-concept.
As generative AI usage expands, companies and individual users are reassessing trade-offs between convenience and control. Cloudbased AI services offer scale but often require ongoing fees and the transmission of sensitive data
to third-party servers. Local AI systems, once considered impractical due to hardware limitations, are now gaining renewed interest as advances in inference efficiency make large models viable on compact devices.
“People are starting to ask where their data goes and how much AI really costs over time,” said Samar, GTM director of Tiiny AI. “We believe personal AI should feel more like owning a computer than renting intelligence by the token.”
During CES, Tiiny AI positioned Pocket Lab as a dedicated personal AI engine designed to work alongside existing laptops and desktops, rather than replace them. The device connects via plug-and-play and offloads large-model inference externally, allowing even older computers to access advanced AI capabilities without hardware upgrades.
Alongside the hardware, Tiiny AI also introduced TiinyOS, its on-device software platform. TiinyOS includes a consumer-facing client that allows users to download and run opensource large language models and AI agents with a single click, as well as developer tools for building and deploying local AI workflows without reliance on cloud infrastructure.
Tiiny AI Pocket Lab is scheduled to launch on Kickstarter in February,
with a super early-bird price of USD 1,399. According to the company, the pricing is designed to lower the barrier to local AI adoption rather than position the device as a premium workstation. Pocket Lab includes 80GB of LPDDR5X memory, a configuration whose standalone market value can exceed USD 900, reflecting current memory pricing and supply conditions.
Industry observers note that devices in this price range have traditionally struggled to support very large models locally. By contrast, Pocket Lab is designed to run 100B-plus parameter large language models on-device, placing it among a small group of emerging systems that aim to bring high-capacity AI inference to personal, offline hardware. The growing interest in such local-first designs mirrors broader discussions around data governance, enterprise security, and the long-term economics of AI services.
In December 2025, Tiiny AI received confirmation from Guinness World Records that the Pocket Lab will be certified as “The smallest mini PC capable of running a 100B-parameter large language model locally.” The company plans to continue engaging developers and early adopters as it expands access to Pocket Lab following its CES debut.
Infinix, an innovation-driven technology brand, has unveiled its first-ever AI wearables, the Infinix AI GLASSES Series, at CES 2026. Designed for hands-free, first-person experiences, the series includes the fashion-forward Infinix AI GLASSES and the flagship AI GLASSES Pro, powered by a purpose - built dual - chip architecture, featuring a 6nm main processor paired with a dedicated imaging chip. This architecture enables extended battery life, effective thermal control, and intelligent imaging capabilities, delivering an accessible, “always-on” spatial intelligence experience for everyday use. Infinix is bringing the next generation of personal AI into everyday life so users can navigate, communicate, and capture moments more effortlessly, wherever they are.
Infinix AI GLASSES Pro: Wear AI. Capture As You See At its core, the AI GLASSES Pro features an advanced dualchip architecture engineered for responsive performance and allday endurance. A custom 6nm main SoC (System on a Chip) efficiently manages core system operations with low power consumption, while a dedicated ISP (Image Signal Processor) independently handles high-intensity imaging tasks. This integrated design delivers
near-instant voice response and photo capture, extended battery life for continuous use, and reliable, high-quality imaging—within a lightweight, wearable form factor. The result is powerful, always-ready AI that feels effortless in everyday use.

Designed for first-person perspective capture, the AI GLASSES Pro is equipped with a 12MP ultrawide lens with a 109° field of view, supporting instant 0.7-second photo capture, 1080p video recording, and live Photos. Co - tuned with a leading intelligent imaging solution provider, and powered by AI imaging algorithms. These algorithms include high dynamic range, reduce noise in low-light conditions, stabilize video, and optimize portrait and night scenes—covering the most common real-world use cases.
For video, the AI GLASSES Pro supports 1080p first-person recording, enabling effortless, handsfree capture of everyday moments. Whether documenting social gatherings or travel experiences, users can easily record vivid, wellbalanced photos and videos ready for seamless sharing.
Supporting high-resolution capture is the Folax AI assistant, always-on and ready to respond in natural language. Users can ask questions about their surroundings, issue quick “Hi Folax” prompt followed by a “take a photo” or “play music,” and get instant results without touching the device, while AI Lens interaction interprets contextual information in real time—from restaurant menus to art pieces or unknown objects.
For global travelers and professionals, AI GLASSES Pro breaks language barriers with real-time translation across 169 languages, one of the most inclusive wearable translation systems available and recognized with three championships for machine translation at The Ninth Conference on Machine Translation 2024. A single tap also enables voice and call recording with instant transcription, making every conversation searchable and accessible. Together,
these features establish AI GLASSES Pro as a truly personal, always-on AI companion for work, life, and learning.
Another undeniable benefit of AI GLASSES Pro’s high-end engineering is their design. The ultra-lightweight video-enabled frame weighs just 35g, 22% lighter than existing smart glasses, and comes in four contemporary styles for all-day, all-occasion wear. Built with durable TR90 memory nylon, stainless - steel hinges tested to 60,000 cycles, and IP54 resistance, it fits seamlessly into work, travel, and daily life.
The AI GLASSES Pro features an open-ear acoustic system that keeps users aware of their surroundings while delivering clear, hands-free audio. A five-speaker array with ENC noise cancellation reduces wind and environmental noise without blocking ambient sounds. Over 14 hours of battery life can be recharged using the glasses’ dedicated wireless charging case, which provides up to nine full charges and refills the glasses in about one hour.
Infinix AI GLASSES: Snap into AI Vibes
For versatile smart assistance with all-day battery life, Infinix also introduces the audio-focused AI







Savanta, one of the consumer insights and market research companies launches Virtual Personas by Savanta, an AI-powered research platform that makes previously impossible research achievable, reaching hard-to-access audiences and delivering reliable insights quickly.
Virtual Personas by Savanta gives marketing and insight teams on-demand access to their target audiences for one-to-one interviews or focus groups with multiple personas, enabling them to interrogate audience behaviour, probe motivations, test hypotheses and simulate reactions to campaigns in seconds. The platform is designed to complement formal research rather than replace it, filling gaps in and between studies and informing real-world research design.

Representational Image

In a move to democratise access to data for teams under pressure to act faster, cut costs and prove ROI, Virtual Personas by Savanta launches with a robust free access tier. Providing immediate access to eight pre-defined personas structured across four critical segments, the free tier enables both focus groups and interviews, allowing users to observe social dynamics and valuesbased conflicts in real-time. Paid tier offerings allow full customisation of personas, deeper interactions, and creative asset exploration and generation, including video.
Human-like accuracy is achieved by the addition of behavioural models to tie it together. Validated against real-world respondent data across multiple sectors, Virtual Personas by Savanta are built for trust as much as speed, achieving 99% factual recall and 84% logical inference accuracy.
Designed and developed by Savanta’s team of product technology and research experts, Virtual Personas by Savanta is one of the first platforms to integrate both the OCEAN Big Five personality traits and the Schwartz Theory of Basic Human Values. This


combination simulates reasoning and motivational-drivers as well as personality, resulting in the friction, hesitation and resistance that precede real consumer decisions –like the moment messaging loses the audience, the feature that creates doubt or the pricing language that triggers a walk-away. Every persona is also grounded in over a decade’s worth of Savanta’s proprietary real-world data, and can be highly customised by client data. The result of this hybrid approach is personas that model how audiences actually think and feel, not just what they are likely to say.

Virtual Personas by Savanta is not a black box, it has been built with transparency at its core, giving users the confidence to act on results. A robust trust score is shown on every response, acting as an EQ-audit and instantly providing visual guardrails and fully documented sources around the reasoning and reliability behind each response. Users can explore which datasets and research inform outputs, understand why a persona responded as it did, and benchmark results against established quality standards.
Christine Petersen, Savanta CEO says: “Virtual Personas by Savanta is the natural evolution of Savanta’s legacy and continued investment in rich consumer data. Grounded in
over a decade of proprietary data and the robust methodology of behavioural science, accelerated by AI, brands can maintain an alwayson view of their audiences rather than relying on periodic snapshots. Our confidence scores enable fast, evidence-backed decisions, giving businesses a scientifically grounded conversation with their customers on demand, in real time. We’re not here to replace traditional research but to make it sharper, faster and more cost-efficient.”
Dr Nick Baker, Chief Research Officer at Savanta, adds: “Synthetic data without emotional intelligence is just noise. Virtual Personas by Savanta is not a chatbot – it is a sophisticated psychological simulation that

preserves human complexity, modelling how consumers feel rather than simply what they say. The real power of this technology is identifying what you don’t know, and using that to augment realworld research: narrow your options with Virtual Personas, then validate emotional resonance in one focused group session. The goal is not more data – it is faster time-to-decision, backed by evidence.”
Virtual Personas by Savanta is currently available. Existing Savanta clients can access the free version of the platform or as an addition to their current services, while new users can sign up independently to access a free version or a standalone product here.



Mymediset announced the launch of mymediAI, a new agentic AI capability designed to improve execution across medical supply chain workflows. The solution was introduced during a keynote presentation at LogiMed 2026.
mymediAI is designed to help MedTech organizations move from reactive supply chain operations to autonomous execution. It connects data, workflows, and decisionmaking processes in real-time.
In many MedTech environments, critical processes such as case reservation and bookings, field inventory management, replenishment, and revenue capture still depend on manual coordination across disconnected systems. This often results in administrative overhead, excess inventory, and delays in revenue recognition. mymediAI addresses these challenges by embedding AI directly into operational workflows.
For field sales teams, this shift is particularly impactful. mymediAI structures daily activities, automates case creation, and captures surgeon preferences in real-time. It provides a live overview of upcoming tasks, the status of ongoing cases, and continuously updated sales performance, all within a single user interface.
North America. “mymediAI gives them the clarity and control they need to stay on top of every case— so they can focus on what really matters: being present with their customers.”
Early use cases indicate measurable operational improvements, including:
• Up to 90% reduction in administrative effort
• 30% reduction in inventory levels
• 3x faster revenue recognition

Unlike standalone AI tools or external integrations, mymediAI operates within the SAP environment where core supply chain and financial processes already take place.
Acting as an orchestration layer, it connects AI capabilities with realtime operational workflows and enables actions directly within the system, without requiring additional middleware or system synchronization.
“Agentic AI introduces a new level of operational capability,” said Ashwin Bhaskar, CTO of mymediset. “By combining real-time data with process-level integration, we enable systems to not only identify what needs to happen, but to initiate those actions reliably within existing workflows. And this is just the start. As agentic AI becomes embedded into everyday operations, we move closer to a supply chain that doesn’t just respond, but continuously acts to keep care moving.”

“Field sales shouldn’t be buried in admin,” said Tony Martinez, Managing Director at mymediset
“These results reflect a shift in how AI is applied in MedTech,” said Silke Zschweigert, CEO of mymediset. “Organizations are moving beyond visibility and reporting. The focus is now on execution, ensuring that data leads directly to action within daily workflows. This is how supply chains become truly autonomous.”
The introduction of mymediAI represents a step toward more autonomous supply chain models in MedTech, where systems increasingly support end-to-end execution across planning, logistics, and financial processes.
mymediAI is part of the broader mymediset platform, which is purpose-built within SAP to manage field inventory, consignment, and loan set processes from plant to patient.

Smoothie King, guided by its vision to make the world a better place by nourishing healthy habits, is introducing a brand-new menu lineup spanning multiple categories. The high protein Greek yogurt lineup includes two bowls offering 32-35 grams of protein and a brand-new smoothie, with 12 grams of protein.
At Smoothie King locations nationwide, guests can enjoy the new High Protein Greek Yogurt Bowls in two flavors – Honey Berry and PB Banana – made with Greek yogurt, Purely Elizabeth granola, and whole ingredients like GMOfree strawberries and blueberries, and chia seeds. The lineup also introduces a brand-new High Protein Gut Health Smoothie made with Greek yogurt and whole, non-GMO fruits. The launch comes as demand for yogurt continues to grow, with consumers purchasing yogurt 9% more than last year, driven largely by increasing interest in Greek yogurt and protein-rich foods.
Smoothie King continues to build on its protein-forward offerings, kicking off the year with the introduction of the 100g Protein Pack. With protein remaining a top priority for many guests, the brand is expanding menu choices that deliver high protein benefits while remaining both delicious and nutritious.
“Protein continues to be one of the top things our guests look for, and we’re always listening to that feedback,” said Lori Primavera,
Vice President of RD & Product



Marketing at Smoothie King. “With our new High Protein Greek yogurt lineup, we wanted to create options that offer a high protein boost, incorporate wholesome ingredients like real, non-GMO fruit and Purely Elizabeth granola, and give guests an easy way to enjoy balanced, greattasting menu items throughout the day, knowing Smoothie King has already done the nutritional work.”
Like all Smoothie King smoothies and menu items, these recipes were developed with care. With 50 years of expertise, the brand approaches smoothies differently, relying on its in-house nutritional experts to thoughtfully balance nutrients and flavor and create products that are both delicious and nutritious.
The full high protein Greek yogurt line-up includes:
• New Honey Berry High Protein Greek Yogurt Bowl: Greek Yogurt, Purely Elizabeth granola,

strawberries, blueberries, chia seeds, honey (32 grams of protein).
• New PB Banana High Protein Greek Yogurt Bowl: Greek Yogurt, Purely Elizabeth granola, banana, cacao nibs, strawberries, peanut butter, honey (35 grams of protein).
• New Gut Health Strawberry Banana High Protein Greek Yogurt Smoothie: Greek Yogurt, strawberries, bananas, apple juice, apple pineapple juice blend, protein blend, gut health enhancer (12 grams of protein).
• Gut Health Strawberry Blueberry High Protein Greek Yogurt Smoothie: Greek Yogurt, strawberries, blueberries, pear juice blend, apple blueberry juice blend, protein blend, gut health enhancer (10 grams of protein).
• Gut Health Pineapple Mango High Protein Greek Yogurt Smoothie: Greek Yogurt, pineapples, mangoes, apple pineapple juice blend, kiwi apple juice blend, protein blend, gut health enhancer (10 grams of protein).




NIRA Skin, a leader in clinically proven, FDA-cleared at-home laser technology, recently announced the launch of the NIRA Pro 3 Laser. Representing a significant leap forward in skincare technology, the third-generation device empowers women to take control of their skin health with a daily ritual that reduces wrinkles and builds back collagen, delivering confidence without compromise with clinicalgrade efficacy and no pain, redness, or side effects.
Building on NIRA’s patented laser technology, the NIRA Pro 3 Laser utilizes a non-fractional, non-ablative laser to gently heat the skin’s deepest layers – targeting areas that creams and serums can’t possibly reach. NIRA’s laser stimulates natural collagen production to smooth

skin and reduce wrinkles, with many users seeing a visible difference in as little as 30 days and excellent results in 90 days. This clinicalgrade rejuvenation happens entirely without the pain, redness, or downtime associated with traditional office-based procedures.
“At NIRA, our mission is to revolutionize skincare by putting the power of professional-grade laser technology into the hands of everyone,” said David Bean, Founder and President of NIRA Skin. “With the Pro 3 laser, we’re providing a solution that allows our customers to look as vibrant as they feel, offering professional-level skincare results at home that are comfortable, safe, and actually work.”
The NIRA Pro 3 Laser elevates the user experience with significant hardware and software upgrades designed to fit seamlessly into any busy lifestyle. In recent clinical studies, 100% of participants found the treatment comfortable and relaxing, while 99% reported the system was easy to use. Key advancements and upgrades include:
• Nine total power settings: Four additional power levels give users unparalleled control and
customization to optimize their treatment and comfort.
• Increased battery capacity: With 75% more battery capacity and an estimated 67% more sessions, the Pro 3 is always ready, making the daily ritual even more effortless and reliable.
• Shortened charging time: The new laser charges 56% faster than its predecessor, minimizing waiting, while maximizing the convenience of professional results at home.
• Haptic feedback: With the addition of the new silent vibration mode, the Pro 3 has been transformed for discreet and personalized daily use.
• Comprehensive Skin Prep: Beyond wrinkle reduction, the technology is clinically proven to improve skin elasticity and reduce the appearance of dark circles, creating a smooth, radiant canvas for any occasion.
The recent clinical studies further demonstrated that the NIRA Pro 3 delivers broad skin-renewal benefits, with a majority of participants showing improvements in skin firmness, under-eye bags, dark circles, UV spots, acne, and porphyrins, in addition to reductions in skin wrinkles.

debuts AURORA smartphones at AWE 2026 with modular camera


Dreame Technology made a strong push into the global premium smartphone market by showcasing 29 AURORA smartphones at the Appliance & Electronics World Expo 2026 (AWE 2026), held from March 12 to March 15 in Shanghai.





Life4Rent, a global peer-to-peer rental marketplace designed to help people monetize unused items and access affordable goods on demand, announced the launch of its official mobile applications on the Apple App Store and Google Play, alongside the successful registration of the Life4Rent trademark in the European Union.
The milestone marks a key step in the platform’s international expansion, enabling users across Europe, North America, and other global markets to list and rent items directly through mobile devices.
Life4Rent allows individuals to rent a wide range of everyday items including tools, electronics, event equipment, and household goods, creating new income opportunities while helping reduce unnecessary consumption.
Millions of useful items sit unused in homes around the world, said Dr Hamza Mohammed, Founder
of Life4Rent. Life4Rent transforms those idle assets into economic opportunities for everyday people while giving communities a more affordable way to access the things they need.
The newly launched mobile apps provide a streamlined experience for both renters and item owners. Users can create listings in minutes, browse nearby rentals, communicate securely within the platform, and manage their rentals directly from their smartphones.
The platform is designed to support the growth of the sharing economy by encouraging reuse, reducing waste, and unlocking the value of underutilized assets.
Life4Rent currently supports multiple languages and is expanding its global user base through a listing initiative aimed at encouraging early adopters to populate the marketplace with rental inventory across major cities.


