Love The Mountains Media Pack

Jacob Gibbins/Aspect Media Rider: Mark Scott.

Engaging with 1,000,000 dedicated mountain sports and travel consumers per month

MEDIA PACK 2016-17

WH W AR    

Market Leader in UK mountain sports Publishing Hardcopy, Online, Mobile, Video - Multi Platform Approach 3 Summer Editions – April – September Superb Features, Quality Timely News, Product Reviews and Interviews  Unique Design, Inspirational Photography  Super-Sized Full Colour Tabloid Format

 Strong and engaging social media network  Hard copy distribution numbers - minimum 55,000 copies in 600 locations incl overseas  UNIQUE distribution via UK and pan European Airport terminals  UNIQUE DISTRIBUTION FREE onboard Eurostar

MEET THE TEAM PATRICK THORNE EDITOR Patrick has been a full time, year round, professional mountain writer for 25 years. Nicknamed ‘The Snow Hunter’he has located 6,000 ski areas in 80 countries and for the past decade has published a weekly bulletin of stories from all around the planet, notching up more than 5,000 reports. He has written a dozen books, received several awards and had his work translated in to more than 20 languages.

DOMINIC KILLINGER PUBLISHER & OWNER His journey into Publishing started when he founded Square Mile in 2002, providing Wi-Fi on yachts. Within just 4 years, BT bought the company. At the same time, Dominic sold an online marine publishing business. His ultimate aim was to create a business that fulfilled his passion for the mountains. Identifying an obvious gap in the Publishing market in the 2007/8 Season, InTheSnow was launched and come 2015 Love The Mountains was a natural progression.

ANNE POWYS-KECK SALES AND CONTENT MANAGER Anne a true lover of the mountains and action sports. Inspired by Wonder Woman and the Dukes of Hazzard, she was windsurfing and riding BMX under the age of 10, then moved into MTB, has raced DH and Boardercross, tried Enduro SUP racing and plans to do a lot more in 2017. She has over 20years experience; working for some of the biggest MTB and action sports brands on the planet, as well as many lifestyle and fashion brands, worked 3 winter seasons and run an action sports content agency for 6 years. She is an expert in all things mountains and action sports.

EMMANUELLE CHÂTEL BRAND MANAGER Emmanuelle graduated in Communication & Marketing from Grenoble Business School.

Moving straight into the world of publishing after graduation, a few years she left the confines of the office for wide-open spaces to experience a true adventure in the French Alps. Conquered by this lifestyle so unique, fond of sports now one thing is for certain : she won’t go far away from the mountain

DEBBIE GABRIEL OPERATIONS DIRECTOR Debbie has a first-class, blue-chip background but her passion for skiing took over. Having been part of InTheSnow since launch she now manages the entire production process in-house.

WHY WE ARE DIFFERENT  We are an independent publishing house driven by a passion for mountain sports, quality journalism, industry expertise and publishing.

 Our Editor Patrick Thorne has skied 250 resorts the world over & was named by The Times as 1 of 20 people to know in ski.

 We deliver the latest news but also the newest and most knowledgeably produced editorial in the industry today.

 We’re not run by advertising, we are driven by readers, quality editorial, superb photography and publishing integrity.

 Our team know their stuff and actively go out to find and break news stories.

 We are obsessed with the mountains and not just in the Winter. We are on the ground and live on location, all year round.

OUR DISTRIBUTION NETWORK Love The Mountains 2017 PRINT copies can be picked up at:



We reach highly targeted mountain travellers through our wide distribution network



Outdoor retail chains, independent outdoor stores, dry ski slopes, indoor ski domes, mountain transfer buses, Climbing centres, UK airport terminals, French and Swiss airport terminals, chalets, hotels,hire shops, tuition locations, Eurostar and much more



We are also on board transfer buses and can be found in 3 UK airport terminals

 3 UK Airport Terminals  On-board EUROSTAR  Outdoor retail chains, independent mountain retail stores, hotels, chalets...

Picture credit: FANATIC

OUR READERS 32%

68% 61

THEY LOVE THE MOUNTAINS BECAUSE

39

%

%

Take a summer mountain holiday every year

Take at least 2 mountain holidays per year

... Great mix of products, resorts, news + interviews ... Superb photography with quality journalism ... Because it’s free, exceptional quality, and easy to read

AGE PROFILE Under 25  3%

|

26–35  25%

|

36–45  59%

|

46–55  10%

|

56+  3%

INCOME 67% of readers achieve a household income of more than 100k per annum

26% of readers achieve a household income of more than 150k per annum

HOW MANY WE REACH

1 million readers per month on average via hard copy, online + mobile

Picture credit: FANATIC

INSIDE THE MAG  Get larger format images and more text space to really enhance your resort, product or service

 Super-sized tabloid full colour format  Features and adverts twice the size of all other monthly UK travel and sport magazines for the biggest coverage

 Engage with hundreds of thousands of holiday makers and sports enthusiasts SPONSORED INTERVIEWS

CRANKWORX - SCOTT ROBARTS

Equipment reviews  SUNWISE Greenwich GS White £59.99

CRANKWORX

 ANATOM FOOTWEAR V2 Vorlich & Lomond Light Hiking Boots SRP £100

Greenwich GS White featuring innovative

LES GETS – FRANCE

Polafusion® lens technology are ideal

Don't rely on its lightness, the Anatom

sunglasses for all outdoor adventures.

Crankworx has grown into one of the biggest events in the downhill biking world

V2 is made from extremely high-quality

From hiking to mountain biking the unique

over recent years. Originating in Whistler BC, it's now a world tour which kicked off rounds off back in Whistler.

damaging light, eliminates glare and provides

Landing in Les Gets this spring is only natural, as the famous ski village in the

defined vision.

Portes du Soleil has also been a pioneer mountain biking destination for both

The water-repellent lenses are easy to clean and can handle all weather

mountain bike tourists and racers. It has previously hosted five World Cups and

conditions.

intense colour contrast for sharp and

numerous French nationals. Mountain biking fans the world over are well familiar

and flex combined with the lining waterdeliver comfort, the boot is ideal for those

smears – anti-fog coatings)

looking for a fast and light experience out on the trail and offers the best balance of

oleophobic and hydrophobic treatments to prevent dirt, grease

to shuttle riders, and its 2004 UCI World Championships is the stuff of legends.

and water clinging to the lens; and anti-fog (AF) to repel moisture

This is a location steeped in the culture and history of our sport, and we are

to keep your vision crystal clear. Bollé Kingsnake is medium fit,

thrilled to be adding the region to the World Tour,” said Darren Kinnaird, Crankworx

wrapped, lightweight and available in various colourways. Bollé

World Tour General Manager.

offers a wide range of sunglasses in prescription +6.00 to -8.00

hour's ride from Geneva airport, giving it the classic Crankworx touch: a place to ride the best terrain alongside the best riders in the world, while watching the world's best racing.

number of people arriving here in summer for biking

The Crankworx World Tour arrives one week before the 80km Pass'Portes du

has exploded, and the rate

Soleil race. With a family pump track already built for the village square, and riders

of growth shows no sign of

en route for the 12th year of the Pass'Portes du Soleil, it is expected the inaugural

slowing down.

Les Gets festival will draw epic crowds of all ages right out of the gate.

Resorts continue to create ever better road and mountain

technology: the upper of the shoe is made from ballistic polyester and high-quality suede that stand up to scratches and abrasions, while a thin lining creates a waterproof barrier and allows for breathability. For increased support, webbing lace

anatomfootwear.co.uk

for long-lasting comfort on every walk.

loops add stability as they are tightened and a crash pad in the heel absorbs impacts, anatomfootwear.co.uk

Francesca eyre

bolle-europe.co.uk

The resort hosts 95km of biking trails, has three dedicated lifts and is only an

WORDS: PATRICK THORNE

SRP £90

shoe for trail walking and fast hikes. The S1 Skye Trail is made from Anatom's latest

lightness and performance underfoot.

embedded polarised technology, to align light and combat glare;

sunwise.co.uk

 ANATOM FOOTWEAR New S1 SkyeTrail Shoe for Fast Hiking

Ultra-light and strong, this women's shoe is an incredibly comfortable multi-activity

(polarised grey with oleophobic/hydrophobic coating – prevents

(cyls of 4.00).

T

ensures the appropriate torsional support

Bollé Kingsnake is a sports performance sunglass featuring

periods of time while the bright and bold British designs set the trend this season!

“Back in the '80s, Les Gets was one of the first regions in the world to use its lifts

warranty. The calibrated nylon midsole

hydrophobic interface. Engineered to

The lightweight and flexible frames provide maximum wearing comfort for long

with its steep, verdant alpine trails.

durable materials backed up by a lifetime

 BOLLÉ Kingsnake 12122 Matt Blue/Polarised TNS Gun Oleo AF £59.99

polarised lens system filters out potentially

in New Zealand in March this year, has been to France for the past five years and

 RAB ASCENT 500 SLEEPING BAG £220

 STORM Clean & Proof in Just One Wash with Storm's Cleaner & Proofer Twin Pack

Francesca Eyre is the eldest child of four.

ITS> What do you love the most about

She lost her sister Jo (aged 15) and brother

the mountains around Morzine?

carrier of the faulty gene. Following Jo's

FE> We are very lucky that we go from

SRP £6 – PFC-free option SRP £7

death, Francesca moved to Ireland to

800m up to 1,800m. There is a massive

train as a chef in Dublin. She set up a very

difference in the different pastures; the

successful catering company but returned

higher up you get, the starker and more

to England when her mum was diagnosed

tree free the mountains become. Down

with cancer, taking care of her two brothers

below in the summer we have pastures,

after her mum passed away.

streams, thigh-height wild flowers and

This is the handy way to get both the cleaner and proofer in one wash. Suitable

Nick (aged 34) to cystic fibrosis and is a

 JACK WOLFSKIN Gossamer II £140.00

 JACK WOLFSKIN CROSSWIND Jacket

£100

The Rab Ascent 500 is a mid-weight, down-filled sleeping bag, designed

for the aftercare and re-proofing of

Summer holidays in Les Gets are offered by Chalets 1066:

specifically for regular outdoor use and ideal for those buying their first

all technical textiles, Storm products

chalets1066.com

down sleeping bag. Using a highly durable Pertex Microlight inner and

use the same technology that many

The Gossamer II is a lightweight tunnel tent

The CROSSWIND Jacket is a softshell

biking trails that are open all

outer fabric, the Ascent 500 is filled with 500g of 650FP European

leading industry brands use on their

that is great for the summer months. It has

jacket made from Jack Wolfskin's

While her brother Nick was being cared

to disappear and the scenery becomes

season, but there are also big

Duck Down with features such as internal YKK stash pockets, anti-snag

own apparel at manufacture, making it

enough room for two people and can be

STORMLOCK SOFTSHELL fabric. It is

for by family, Francesca took a holiday to

more dramatic, rocky and you get

events – some like the world's

webbing tape and a trapezoidal baffle design to eliminate cold spots.

the perfect complementary solution for

packed up small, making it the perfect tent

both windproof and water resistant,

Morzine, France, where she met and fell

smaller wild flowers. In the winter, you

he numbers of skiers and

best road and downhill biking

Hand filled in Derbyshire, UK.

extending the waterproof performance of

for trekking trips. The tunnel shape has two

making it perfect for windy hiking

in love with Paul, now her husband. After

can ski through the trees lower down

boarders hitting Alpine slopes

events you can come to watch;

outdoor apparel. Use the cleaner in the

entrances as well as two internal storage

trips. The jacket has a special lining

running a series of chalets together, they

and past ancient shepherds' hamlets;

each winter has remained fairly

others are mass participation

detergent compartment and the proofer

pockets, and the the inner tent is made from

on the front and collar which absorbs

decided that it made sense to set up their

higher up you ski in powder and have

static for decades, but since

events you can sign up for and

in the conditioner compartment, set the

mesh fabric, which can also be pitched alone

water quickly and ensures that it

own chalet business with Francesca as the

“couloirs”, etc. to challenge yourself.

the turn of the millennium the

join in.

machine off and job done.

for mosquito protection.

wicks away from your skin. The jacket

chef and Paul as the surveyor. This was how

is also lightweight and breathable, a

Chilly Powder was born. Francesca and Paul

ITS> You compete in a lot of tough

comfortable wear for any outing.

designed the chalet and literally built up the

events to raise funds for cystic fibrosis

business from nothing. Francesca is “front

research. Which has been the most

of house” and runs the day-to-day operation

challenging, and what's up next?

GIRO D'ITALIA 2016

rab.equipment

CORVARA, ALTA BADIA, ITALY

 LOWE ALPINE LOWE ALPINE AIRZONE PRO 35:45

On Saturday 21 May, the 14th leg of the 99th Giro d'Italia will finish in Alta Badia, in the heart of the Dolomites. It's the first time the famous race has reached the

self

famous ski resort since 2002, and the leg in Alta Badia allows you to see the bikers pass by at least three times. If you want to see more than the final rush,

stormcare.co.uk

£110

The Lowe Alpine AirZone technology is one of the most

head to Passo Pordoi to see the first lap; then follow the second to Arabba. You

and service of all the properties. Paul runs

breathable air-back systems in the world, designed for trekking

will still have time to move towards Corvara at the finish line and follow the final

 ECOVESSEL BOULDER Insulated Water Bottle

and hiking throughout the seasons. This best-selling pack,

sprint.

available in two different sizes, offers a combination of comfort, support and stability with a clean aesthetic and full feature set,

If you want to stay put, though, the “Giro d'Italia Fan Zone” will be positioned in the

 SMITH Squad Goggles

including a detachable rain cover, unique walking pole “Tip

centre of La Villa. It will feature a live screen to follow all the route and support the

Grippers” and hip belt pockets. Hydration compatible means you

bikers before their climb on the Mür dl Giat, the “cat wall”, with a 19% steep incline.

£64.99

During the Giro d'Italia weekend there'll also be the chance to ride some of the “Pink Race” routes with local expert guides showing bikers every nook and cranny

lowealpine.com

of the Dolomite passes.

And après-ski becomes après-leg. The famous après-ski bar, L'Murin, in the heart

 BLACK EYE

will welcome the Giro d'Italia.

Black Eye was founded by three friends who shared a passion for board

Biking continues all summer in Alta Badia, and on 19 June the 11th edition of the

sports and photography. Skateboard photographer Arto Ekman and

Sellaronda Bike Day will be staged. On the day roads are closed to traffic between

professional snowboarders Fredu Sirviö and Eero Ettala wanted to make

8.30am and 3.30pm, and the bikers are kings!

028 // OCT14 // INTHESNOW.COM

029 // OCT14

filming and photography with smartphones easier for everyone.

SRP 600ml £29.95, 700ml £32.95 £139.99

The Squad are a highly versatile, fully helmet-compatible

 SMITH Forefront Helmet Without MIPS £149.99 MIPS £169.99 The award-winning Forefront is your ultimate do-anything

of Corvara, where skiers stop to dance to the sound of groovy music during winter,

 SMITH Overdrive Glasses Polarised £149.99

can access your water easily while on the go. This is a must-have pack for hiking and backpacking in 2016.

then from about 1,600m the trees start

all-mountain helmet. The Forefront fully integrates with both goggles and sunglasses – no more wild jabbing to get your glasses in place. The Forefront also offers full compatibility with your action camera to record those epic rides. The visor is adjustable and removable, providing protection from the sun while not hindering vision or ventilation. Also available with Multi-Directional Impact Protection System – MIPS.

Ditch your plastic bottle for this

the business and controls the accounts,

FE> The Manaslu trail run was

marketing, administration, staff salaries and

amazing but very tough at the same

so on.

time – 220km with 15,000m of ascent.

This run is in Nepal and based around

Married with their own business, the couple

the seventh highest mountain in the

started to think about starting a family.

world; the highest path that you run/

Francesca explains:

walk across is at 5,400m. The Nepalese

triple-insulated stainless steel bottle which

are amazing people, so the sights and

set of goggles with excellent clarity and field of view.

The PivLock™ Overdrive sunglasses provide

will keep you hydrated all day! Versatile, this

“We didn't know if Paul was a carrier of the

sounds pushed me through the blisters

They have interchangeable lenses and come with a

excellent all-round eye protection without

bottle is available in the most popular sizes,

faulty gene but decided to try for children.

and altitude sickness! I think I smiled the

premium mirrored lens and a clear Lexan option.

compromise. Interchangeable carbonic TLT lenses

includes a removable strainer and keeps hot

The chances of him being a carrier were 1

whole way round!

The Squad is fully vented to stop you steaming up

with a hydroleophobic coating allow the Overdrive

up to eight hours and cold up to 36 hours.

in 20, and we decided as a couple that we

when things get heated and the lattice vent design

to perform in all light conditions, meaning you

Perfect to take anywhere and enjoy your

would not terminate a cystic fibrosis baby.

ITS> You have now raised over £6,000

provides increased stability and fit precision while the

can keep performing too. Each pair of glasses

favourite drinks. Its secure top with a wide

Thankfully all three of my children

for the CF charity.

Sweat-X F.A.T. 3-layer foam manages any sweat you do

is supplied with three easy-to-change sets of

opening for easy filling and a small opening

are healthy.”

produce. The signature Semenuk ID model, designed by

lenses so you can adapt to whatever the trail or

for easy drinking will keep drinks inside

Smith-sponsored pro-rider Brandon Semenuk, feature

road throws at you. The Overdrive fully integrates

a distinctive black-and-white pattern paired with vibrant

Smith's Forefront Helmet.

Sol-X lenses.

where they belong ! abrands.co.uk

FE> For me I live my life to the absolute Now, 20 years on, Chilly Powder

full, on behalf of my mother, my brother

(chillypowder.com) is one of the most

and my sister, who have not been able

desirable ski chalet operators in the region.

to. I breathe for them.

ultrasporteu.com ultrasporteu.com

blackeyelens.com ultrasporteu.com

WORDS: PATRICK THORNE

TM16 // 12

@INTHESNOWMAG

Sponsored feature TM16 // 12

FB.COM/INTHESNOW

TM16 // 13

FB.COM/INTHESNOW

TM16 // 13

FB.COM/INTHESNOW will be free (once you’ve bought a lift pass to get up to it).

TM16 // 67

@INTHESNOWMAG

TM16 // 66

(£1.2m) to build. The bridge will be open all year round, and admission

TM16 // 70

@INTHESNOWMAG

TM16 // 70

@INTHESNOWMAG

the Swiss Alps. Scheduled to open in November, it has cost CHF1.8m The 107m-long bridge, named The Peak Walk, hangs 3000m up in between Les Diablerets and Gstaad in Switzerland.

TM16 // 66

two peaks with one another has been built at Glacier 3000, a ski area

@INTHESNOWMAG

@INTHESNOWMAG

TM16 // 67

FB.COM/INTHESNOW

What’s claimed to be the first hanging bridge in the world to connect

THE PEAK WALK

ultrasporteu.com attractions in the Alps this winter.

8.30am and 3.30pm, and the bikers are kings!

Here’s our quick guide to eight of the top vertigo-challenging

Sellaronda Bike Day will be staged. On the day roads are closed to traffic between

valley below.

Biking continues all summer in Alta Badia, and on 19 June the 11th edition of the will welcome the Giro d'Italia.

bridges and suspended walkways, thousands of metres above the

ultrasporteu.com

blackeyelens.com filming and photography with smartphones easier for everyone.

a collection of rickety-looking (but in reality very stable, we hope) metal

professional snowboarders Fredu Sirviö and Eero Ettala wanted to make

cable cars with see-through floors (or you get to ride on the roof), and

sports and photography. Skateboard photographer Arto Ekman and

glass-bottomed balconies hanging over cliffs, 3km-high zip wires,

Black Eye was founded by three friends who shared a passion for board

ultrasporteu.com

Multi-Directional Impact Protection System – MIPS. while not hindering vision or ventilation. Also available with is adjustable and removable, providing protection from the sun with your action camera to record those epic rides. The visor glasses in place. The Forefront also offers full compatibility

Sol-X lenses.

abrands.co.uk

a distinctive black-and-white pattern paired with vibrant

Smith's Forefront Helmet.

desirable ski chalet operators in the region.

to. I breathe for them.

Smith-sponsored pro-rider Brandon Semenuk, feature

road throws at you. The Overdrive fully integrates

where they belong !

(chillypowder.com) is one of the most

and my sister, who have not been able

produce. The signature Semenuk ID model, designed by

lenses so you can adapt to whatever the trail or

for easy drinking will keep drinks inside

Now, 20 years on, Chilly Powder

full, on behalf of my mother, my brother

Sweat-X F.A.T. 3-layer foam manages any sweat you do

is supplied with three easy-to-change sets of

opening for easy filling and a small opening

FE> For me I live my life to the absolute

Ski with Inghams this winter Andorra



F R O M O N LY

£469

Travel guides, resort and hotel reviews

Canada

F R O M O N LY



Events and festival calendar and much more

£789

Austria

F R O M O N LY

£399 France

F R O M O N LY

£389

Italy

Switzerland

£249

£409

F R O M O N LY

F R O M O N LY

T

Exceptional sightseeing

Blanc Unlimited lift pass offers 1,000km of

Ride the Montenvers cog railway up to

pistes, including the domains of Megève,

the Mer de Glace (Sea of Ice), or soar to

up for its relatively diminutive size. And, at

1,000km of runs in three countries), a

Saint-Gervais and Courmayeur (Italy).

the dizzy heights of the Aiguille du Midi

“heavenly” chalets are definitively contemporary.

555m2 (three times the size of the average

vibrant and historic ski town, something for

Located in the heart of town, spitting distance

three-bedroom British house), diminutive is

every ski or board ability from first-timer

A wide variety of terrain

bus and visit neighbouring Courmayeur in

from the Sunnegga funicular, they’ve sold at sky-

relative. On top of these private facilities,

to seasoned pro, lots even for non-skiers,

It’s no secret that the Chamonix Valley is

Italy or take the beautiful train ride to the

Bargain price:

high sums of up to £20 million.

guests have the 7 Heavens central hub at

earth’s biggest lift-served vertical and the

considered a Mecca for freeriders, and it

Roman town of Martigny in Switzerland.

CHF116,100 (£95,600) for one 7 Heavens

Happily, if you can’t be bothered with the faff

their disposal, comprising a reception with

scenic majesty of Mont Blanc. What more

certainly attracts some of the world’s best

Take advantage of the free buses and trains

chalet, accommodation only.

of chalet ownership, it’s possible to enjoy

24/7 concierge, a well-stocked bar, swanky

could you need?

skiers, although you’ll rarely meet them on

within the valley and discover the outlying

a week’s holiday in one of the completed

cigar lounge and gym.

a piste! But don’t be misled – the areas of

villages and hamlets, each with their

I don’t often make New Year’s Eve resolutions,

properties. High-end chalet operator Haute

Accustomed to catering to the whims of the rich,

Easy access, great location

Balme and Les Houches offer wonderful

individual identity and charm.

but after one too many disappointing New

Montagne will be managing the trio, each

famous and rock star, Haute Montagne applies

Given Chamonix’s world-class credentials it’s

family skiing and fun terrain parks, while

Year’s Eve parties in recent years I was

named after a peak dotted across the globe:

the tried-and-tested super yacht pricing model

great that it’s so easy to reach! The valley is

Brévent and Flégère have a variety of

Special offers this winter

inspired to make one on 1 January 2016.

Aconcagua, Elbrus and Kilimanjaro. Each

to its chalets rather than factoring in bottomless

located within one hour of Geneva Airport,

south-facing intermediate slopes with

Internet lift deal: For all online purchases

Instead of spending rather a lot of money on a

features five bedrooms, large balconies

bubbles and fathomless foie gras. So, when

and there are regular shuttle services to

breathtaking panoramas.

made at least three days prior to the first

rather rubbish night, I would throw excessive

overlooking the Matterhorn, a professional

you take a 7 Heavens property, you’ll only

resort. There is a train station in the town

amounts of money at the problem. No over-

kitchen, slick dining room, capacious sitting

pay up front for the chalet and staff (including

and easy road access via the European

A beautiful Alpine town

price of a five-day pass. Offer available for

priced, reservation-only London bars or

room and private wellness area with indoor

top-notch private chef) – the bill for what you’ve

motorway network. Neighbouring Italy and

You don’t have to be a sports fanatic

the period from 17 December to 17 April.

Nigella Lawson-inspired house parties for me

hot tub and sauna or steam room. If size

consumed, your ski instructors, helicopter rides

Switzerland are within 30 minutes’ drive and

to enjoy Chamonix. Succumb to the

compagniedumontblanc.co.uk/en/

this year; I’m going large.

matters, go for the palatial Chalet Kilimanjaro,

and that fleet of Aston Martins will be presented

are easily accessible by public transport.

atmosphere of this vibrant Alpine town,

lift-passes/mont-blanc-unlimited

And I don’t believe it’s possible to go larger in

which comes complete with a private cinema

before you return home. So, if you really fancy

the ski chalet world this winter than by booking

and hot tub large enough for 12. However,

a blowout New Year’s Eve but are a bit short on

A snow-sure destination

history and human adventures. Sunny street

Spring ski deal to bring a smile to your face!

out the new 7 Heavens development in Zermatt.

Chalet Aconcagua’s monochrome modernity

readies, you could potentially live on bread and

Around 90% of Chamonix’s skiing is located

cafés are just perfect for watching the world

For the purchase of four adult lift passes,

water from 26 to 30 December to save up for a

above 2,000m, which makes it a very safe

go by, while the shopping and gastronomic

your apartment is free! Offer available from

New Year’s Eve splurge.

choice for early and late skiing. The highest

choices are quite endless! Facilities include

8 to 29 April 2017.

Taking just one of the 7 Heavens chalets, each

area is the Grands Montets, 3,300m,

ice rinks, climbing walls, cinema and

booking.chamonix.com/

accommodating 12 guests, would make for a

offering exceptional conditions from

interactive museums.

z7639w2e1_uk-specials.aspx

CHF394,700 (£325,000) for one week’s

cutting-edge architecture and design, the seven

exclusive use of three 7 Heavens chalets, accommodation only.

£789

Switzerland

£389

witness to 250 years of mountaineering

(26 December 2016–3 January 2017) and Haute Montagne will provide no fewer than 21 professional staff members to cater for your 36-strong gang of besties. Music to the ears of even the most embittered New Year’s killjoy.

HAUTEMONTAGNE.COM

HAUTEMONTAGNE.COM

+33 (0)4 50 54 55 56 reservation@heliopic.com

heliopic-hotel-spa.com 050 // DEC16

heliopic-hotel-spa.com

14/11/2016 09:51

even the most embittered New Year’s killjoy.

36-strong gang of besties. Music to the ears of professional staff members to cater for your Haute Montagne will provide no fewer than 21

reservation@heliopic.com +33 (0)4 50 54 55 56

@INTHESNOWMAG

050 // DEC16

@INTHESNOWMAG

5 reasons to...

(26 December 2016–3 January 2017) and

25 UK airports Departures from

Italy

day of skiing, get a six-day lift pass for the

New Year’s Eve, take all three for the week

or visit inghams.co.uk blow the Call 01483 345 091 bonus

F R O M O N LY

cable car and step into the void. Hop on a

memorable party. However, for the ultimate

All holidays subject to availability. catering as described on our website and are correct at time of going to print. *Prices quoted are per person for 7 nights, include flights, transfers and

F R O M O N LY

T

December through to early May. The Mont-

14/11/2016 09:51

£409

I

extensive, the area lift pass now covers

*Prices quoted are per person for 7 nights, include flights, transfers and catering as described on our website and are correct at time of going to print.

All holidays subject to availability.

£249

S

the planet’s greatest ski areas (at its most and sleek TV-cum-playroom more than make

100% BONDED SECURITY

100% BONDED SECURITY

I

World-famous Chamonix combines one of A shining example of Zermatt’s move towards

Call 01483 345 091 or visit inghams.co.uk

49034_Offers_ITS_Ad.indd 1

V

CHAMONIX

WORDS: GABRIELLA LE BRETON

Top price:

Departures from 25 UK airports

49034_Offers_ITS_Ad.indd 1

O

MONICA DALMASSSO

Advertorial and sponsored opportunities

NEW YEAR'S EVE BASH

R E A S O N S

New Year’s Eve, take all three for the week memorable party. However, for the ultimate accommodating 12 guests, would make for a Taking just one of the 7 Heavens chalets, each New Year’s Eve splurge. water from 26 to 30 December to save up for a

out the new 7 Heavens development in Zermatt.

Chalet Aconcagua’s monochrome modernity

readies, you could potentially live on bread and

the ski chalet world this winter than by booking

and hot tub large enough for 12. However,

a blowout New Year’s Eve but are a bit short on

And I don’t believe it’s possible to go larger in

which comes complete with a private cinema

before you return home. So, if you really fancy

this year; I’m going large.

matters, go for the palatial Chalet Kilimanjaro,

and that fleet of Aston Martins will be presented

Nigella Lawson-inspired house parties for me

hot tub and sauna or steam room. If size

consumed, your ski instructors, helicopter rides

priced, reservation-only London bars or

room and private wellness area with indoor

top-notch private chef) – the bill for what you’ve

amounts of money at the problem. No over-

kitchen, slick dining room, capacious sitting

pay up front for the chalet and staff (including

rather rubbish night, I would throw excessive

overlooking the Matterhorn, a professional

you take a 7 Heavens property, you’ll only

Instead of spending rather a lot of money on a

features five bedrooms, large balconies

bubbles and fathomless foie gras. So, when

inspired to make one on 1 January 2016.

Aconcagua, Elbrus and Kilimanjaro. Each

to its chalets rather than factoring in bottomless

offering exceptional conditions from

interactive museums.

z7639w2e1_uk-specials.aspx

area is the Grands Montets, 3,300m,

ice rinks, climbing walls, cinema and

booking.chamonix.com/

choice for early and late skiing. The highest

choices are quite endless! Facilities include

8 to 29 April 2017.

above 2,000m, which makes it a very safe

go by, while the shopping and gastronomic

your apartment is free! Offer available from

Around 90% of Chamonix’s skiing is located

cafés are just perfect for watching the world

For the purchase of four adult lift passes,

A snow-sure destination

history and human adventures. Sunny street

Spring ski deal to bring a smile to your face!

witness to 250 years of mountaineering are easily accessible by public transport.

atmosphere of this vibrant Alpine town,

lift-passes/mont-blanc-unlimited

Switzerland are within 30 minutes’ drive and

to enjoy Chamonix. Succumb to the

compagniedumontblanc.co.uk/en/

motorway network. Neighbouring Italy and

You don’t have to be a sports fanatic

the period from 17 December to 17 April.

and easy road access via the European

A beautiful Alpine town

price of a five-day pass. Offer available for

resort. There is a train station in the town

day of skiing, get a six-day lift pass for the

and there are regular shuttle services to

breathtaking panoramas.

made at least three days prior to the first

located within one hour of Geneva Airport,

south-facing intermediate slopes with

Internet lift deal: For all online purchases

OSSSAMLAD ACINOM



BLOW BONUS

Superb features, timely news, gear guides, fashion and hot new products

YVES GARNEAU



 PROMOTION

INSIDE THE MAG

MIKE CRANE

OTHER PUBLICATIONS

“It’s been a pleasure working with InTheSnow on a large ski campaign for the last 2 years. The exposure, advise and client care has been tremendous. We look forward to a continued successful working relationship.”

mountains

towns WINTER 2015-16 | VOL. 02

pass

S E A S O N

2 0 1 4 / 1 5

Your countdown to Banff & Lake Louise

BANFF & LAKE LOUISE WINTER pass

towns

A beautiful 8 page guide to ski holidays in Banff, mountains Lake Louise and their surrounding resorts created and published on behalf of Banff Lake Louise Tourism proving them with a completely turnkey solution.

LOVE THE MOUNTAINS WINTER 2015-16 | VOL. 02

A biannual glossy coffee table magazine showcasing the start of the ski season in September and the start of summer mountain travel in march ENARC EKIM

Your countdown to Banff & Lake Louise

MOUNTAIN ADVENTURE GUIDE A collaboration between The North Face, Ellis Brigham and Glenmore Lodge celebrating all things action in the summer mountains.

SNOW CAMP MAGAZINE

TIEBREAKER MAGAZINE

GOLF NEWS

A magazine showcasing everything that’s great about the UK’s largest ski charity.

A unique localised magazine that encompasses news from around the Buckinghamshire tennis circuit.

The south of England’s biggest free Golf magazine, featuring clubs equipment and news from all over the golfing world.

S E A S O N

2 0 1 4 / 1 5

AD SPECS 2016-17

3mm BLEED

All Artwork Must Be Supplied:

10mm MARGIN

3mm BLEED

10mm MARGIN

 with 3mm Bleed to all sides

DOUBLE PAGE SPREAD* 580mm [W] x 324mm [H] Including Bleed: 586mm [W] x 330mm [H] Text Area: 560mm [W] x 304mm [H]

FULL PAGE 240mm [W] x 324mm [H] Including Bleed: 246 [W] x 330mm [H] Text Area: 220mm [W] x 304mm [H]

DOUBLE PAGE  DOMINANT* 200mm [W] x 324mm [H] Including Bleed: 206mm [W] x 330mm [H] Text Area: 180mm [W] x 304mm [H]

See dimensions including bleed opposite and guide below

 with text at least 10mm away from all edges of the advert See dimensions for text area opposite and guide below

 as a High Res PDF – PDF/X-1a:2001 compliant What is bleed?

3mm BLEED

10mm MARGIN

As nearly all InTheSnow ad sizes run to the edge of the page, we require that all artwork supplied have at least 3mm bleed to each side. This area should not contain anything of crucial value, as it will be cut away when the final copies of the magazines are trimmed and finished, but any images or coloured backgrounds running to the very edge of your ads should run into the bleed space.

3mm BLEED

10mm MARGIN

incto consequ iatiume mi, en ditiantur ad quae. Et vera ue etureptur? Eniminv eliant cor sit maximo berferf erunti nt, ut aut et optatum sunto endigent, ipsapient aborest e verest ut volorem laut quam epudit aliciundi tem aut plaut officia secta senisciis.

Bleed is a printing term that refers to printing that goes beyond the edge of the sheet before trimming. In other words, the bleed is the area to be trimmed off.

JUNIOR FULL PAGE 200mm [W] x 324mm [H] Including Bleed: 206mm [W] x 330mm [H] Text Area: 180mm [W] x 304mm [H]

DOUBLE PAGE DOMINANT  BASELINE* 580mm [W] x 120mm [H] Including Bleed: 586mm [W] x 126mm [H] Text Area: 560mm [W] x 100mm [H]

JUNIOR DOUBLE PAGE SPREAD* 350mm [W] x 200mm [H] No Bleed Required Text Area: 350mm [W] x 200mm [H]

Why do I need to keep my text 10mm from the edge of the ad artwork?

As there is a certain margin of error in the trimming of all print media, we advise keeping all crucial text and logos at least 10mm (13mm including bleed) from the edge of your artwork to avoid any of this information becoming accidentally cropped during the trimming of the final magazine copies.

A4 JUNIOR 180mm [W] x 240mm [H] Including Bleed: 186mm [W] x 246mm [H] Text Area: 160mm [W] x 220mm [H]

JUNIOR HALF PAGE HORIZONTAL 240mm [W] x 120mm [H] Including Bleed: 246mm [W] x 126mm [H] Text Area: 220mm [W] x 100mm [H]

JUNIOR HALF PAGE VERTICAL 100mm [W] x 324mm [H] Including Bleed: 106mm [W] x 330mm [H] Text Area: 80mm [W] x 304mm [H]

JUNIOR QUARTER 100mm [W] x 175mm [H] Including Bleed: 106mm [W] x 181mm [H] Text Area: 80mm [W] x 155mm [H]

THE ORIGINAL EIGHTH 100mm [W] x 120mm [H] Including Bleed: 106mm [W] x 126mm [H] Text Area: 80mm [W] x 100mm [H]

10mm MARGIN 3mm BLEED

Anne Powys-Keck Sales and Content Manager Love The Mountains 7523 464056 01494862423 anne@LoveTheMountains.co.uk @ltmountains

© COPYRIGHT 2016