Intro

For much of the world, 2022 was the long-awaited pandemic exit year. At the same time, however, the year was marked by a steep rise in inflation, with the global inflation rate reaching roughly 9%. Stock markets retreated and the price of goods and services increased, leading to a global economic slowdown. This development was exacerbated by the dramatic increase in energy prices caused by the war in Ukraine. Consequently, 2022 was a significant year for the domain industry, which followed the general downward trend, keeping in line with global economic development. However, it remains a strong, resilient and forward-looking industry. The ongoing digitization trend continues to drive companies and organizations towards doing business online.

Domains are an integral part of the world's digital infrastructure and a recognized digital asset for organizations of all sizes. Besides the technical function of translating internet protocol (IP) addresses into human-friendly alphanumeric strings, domains are a fascinating reflection of the human experience. When the internet began to spread, it required further categories for special interest groups. Today, the namespace includes almost 2,000 TLDs. The months ahead of us are exciting ones, as ICANN prepares to launch a new round of new gTLDs that will add even more color and versatility to the internet. We can view the domain industry not as a saturated market but as a rapidly expanding market with hundreds of new extensions that will attract new investors and lead to the creation of new assets, strategies and domains.

In this latest edition of the Global Domain Report, we will take a closer look at the movements in the domain industry in 2022. We will take you on a journey around the five corners of our planet, analyzing key domain registration facts and comparing the use of domains in different geographical areas with insights into some key economies.

Despite the current economic volatility, looming recessions and stark inflation rates, the domain industry remains a solid and surprisingly buoyant sector.

What’s new?

The domain industry is always on the move, following socioeconomic developments and market trends. In 2022, the exit from the pandemic resulted in a huge shift on the domain market. The lockdowns and restrictions during the pandemic forced everyone to go online, but now we are reaching prepandemic levels again. This year, we're embarking on a journey around the world trip to discover interesting facts about the most popular top-level domains around the globe.

Key takeaways

This report is a unique opportunity to get an overview of the development on the global domain market in 2022 and the most important trends for 2023.

This report will help you gain insights o which TLDs were trending in which region significant changes on the domain marke popular keyword the domain aftermarket