IDA Market and Conference Market

IDA MEMBERSHIP MARKET

Professional

26%

Teachers 54%

Parent 8%

Senior/Retired — 7% Group (LD Schools/Educational Institution — 2% Advocate/Individual —2% Student — 1%

CONFERENCE MARKET

Approximately 2,900 participants from around the world, representing a diverse group of institutions and stakeholders, attended the 2020 Virtual Reading, Literacy & Learning conference.

EducationProfessional— 52% Administrator — 16% Practitioner — 12% Parent — 10% Other — 10% 30% Male 70% Female

26%

ofattendeeshave a child with a learning disability.

54%

of attendees have some influence or role in purchasing products for their company/school.

READING, LITERACY & LEARNING CONFERENCE VIRTUAL REACH

• 2,824 registrations • 2,346 attendees • 162,055 total content and session views • 18,619 total webinar views • 42,376 total booth entries • 31 countries represented • All 50 states, District of Columbia and Puerto Rico