Web Design Trends to Expect in 2022
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INTRODUCTION
2021 was a crazy year to say the least. Let’s pause for a moment to wrap things up and see what the future holds by taking a sneak peek into next year’s top design fads. We’ve selected upcoming 4 trends to spark your imagination.
1. Complex Gradients
The first one in the list of web design trends 2022 is Complex gradients. Well, gradients are not a completely new trend, as they’ve certainly come a long way over time. Although, with time, Complex gradients are becoming one of the vibrant web design trends as it is being used in modern web design and are often used to add depth to flat images. As per the web designers and experts, it is gaining more and more popularity. So this web design trend should not be ignored. Gradients made a comeback in 2018, with Instagram’s gradient logo. Since then, it has set up new standards in terms of creativity and interactivity.
Memphis design—one of the defining aesthetics for the 1980s—is sometimes thought of as a gaudy style, pairing a multitude of chaotic patterns and shapes together. In its day, Memphis design was a rejection of minimalism and the supposed high tastes of art critics, making design simultaneously more colorful, approachable and adventurous than it had been. Memphis Design
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3.Visible Borders
his is a trend that's been slowly bubbling away for a few years, but it's now becoming more mainstream. The idea is to use borders around elements on your site to make them 'pop' and help them stand out.
It can be used sparingly to add some interest and focus to key elements, or more broadly across the entire site. Be careful though – too much of it can make your site look 'busy' and cluttered.
4. Behavioural Design
Behavioural design is a relatively new trend that's starting to gain traction. The idea is to use design to influence and change user behaviour. For example, you might use gamification techniques to encourage users to stay on your site for longer, or you might use 'exit intent' pop-ups to try and stop them from leaving. This trend is perfect for those who want to increase engagement and conversions on their site. However, it's important to use behavioural design techniques in a way that feels natural and unobtrusive. Otherwise, you risk annoying your users and driving them away.
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