What is better than retail therapy ? Why we need to make ethical and sustainable

There is no beauty in the finest cloth if it makes hunger and unhappiness.

Mahatma Gandhi

people don’t really care because it does not impact them. What we care about is mountain loads of unfolded laundry or a disorganised wardrobe that gives us the shivers! Clutter drains energy, diminishes productivity and makes people depressed. My go to solution is Marie Kondo. She is the guru of organised living (google her this minute, if you haven’t heard of her!). Her techniques on how to lead a liberated, clutter free life are phenomenal. She tells us that unused items have a heavy energy that can weigh you down and make you feel guilty about money spent unnecessarily. Impulse buying is like binge eating, leaves a bitter (guilt) after-taste. This ties back to the idea of less is indeed more, good for your mind, wallet and the environment!

Fashion Choices

As consumers, we have so much power to change the world by just being careful in what we buy.

Emma Watson

Is shopping really that bad?

Well, it’s not. Mindful and consciously done shopping is pleasurable, especially with a group of like-minded friends followed by coffee and a long chat! Here are some simple strategies to make you the winner.

1. Seasonal culls and hassle-free de-clutter Schedule a wardrobe cull at the end of each season, to do a stocktake on pieces that were on high rotation and ones that you barely touched during the 3 months. You can contact Clothing Clean Up for a free-of-cost old clothing collection from your doorstep.

2. Maximise what you have Create a Pinterest board for outfits you love and then shop your own wardrobe to

Care for your clothes like the good friends they are”

Joan Crawford

recreate looks for $0.

3. Buy less, buy well Unsubscribe to shopping alert emails for a month and you will be surprised at how much you save! Retain only quality brands that sell long lasting pieces.

4. Finding your fashion joy Be mindful in the outfit you wear, feel the texture, appreciate how it flatters you, remember the compliments you received when you wore it last. Gratitude will go a long way in resolving the impulse buying attitude.

5. Show gratitude Lastly, also thank the women who made your clothes, even if you don’t know them. Send out a small prayer: “May your life be better tomorrow than it is today.”