RESEARCH-DRIVEN IMMERSIVE CONTENTACROSS GLOBAL INFRASTRUCTURES
SINGAPORE – LOS ANGELES – CHINA – EUROPE
PRESENTED BY MARK CHAVEZ & INA CONRADI
MEDIA ART NEXUS- NANYANG TECHNOLOGICAL UNIVERSITY, SINGAPORE GIANT MONSTER STUDIO, LOS ANGELES
Founding faculty, School of Art Design and Media Nanyang Technological University Singapore (2005 till present) Based in Singapore & Los Angeles
We are internationally recognised media artists and researchers designing immersive cultural content that translates scientific research into large-scale media environments. With over 20 years of combined experience, our practice spans award-winning animation, immersive installations, and research-driven public media projects.
We design, produce, validate, and disseminate research-driven immersive content — from film to domes to city-scale screens
AWARD-WINNINGANIMATOR,ARTIST, EDUCATOR,ANDENTREPRENEUR
Developedanimationsystemsand techniquesacrossvariousmedia. DreamWorksSKGforvisualeffects.
MULTI-DISCIPLINARYARTIST
Combinesdigitalpainting,experimental S3Danimation,installationandsoft tangiblewovensculptures.
AI-assisted animation & generative systems
Quantum-inspired visual narratives
Experimental animation & immersive storytelling
Indigenous and decolonial design methodologies
Our projects are disseminated through established international platforms spanning urban infrastructure, immersive venues, and research-driven cultural networks. Our work is research-led and internationally validated, with recognition across leading platforms in art, science, and advanced imaging.
170+ curated screenings at juried international film and media art festivals
50+ international awards across animation, science film, and advanced imaging
60+ exhibitions and immersive installations at museums, festivals, and public venues worldwide
Best in Show, SIGGRAPH Asia Computer Animation Festival (2023)
Moirai: Thread of Life — first Singapore-based artists to receive this award
Lumiere Awards, multiple awards
Chrysalis
(The Lumiere Awards recognise global achievements in immersive storytelling using advanced visual technologies such as VR, AR, Stereo 3D, HDR, and AI; past honourees include Martin Scorsese, Guillermo del Toro, and Ang Lee.)
Premiered at Ars Electronica Deep Space 8K (2011–present)
Highlight Quantum Logos (Vision Serpent) — premiered at the 40th Anniversary of the Ars Electronica Festival
Featured by CERN OriginPhysics and the Austrian Academy of Sciences
Winner, Best Visual Effects, Raw Science Film Festival (Los Angeles)
Quantum Logos (Vision Serpent) — supported by the National Academy of Sciences
Winner, Best Visual Effects, Raw Science Film Festival (Los Angeles)
Quantum Logos (Vision Serpent) — supported by the National Academy of Sciences
Academy Awards®–recognised screening context, Animated Short Film Reviewing Committee
86th Academy Awards, TCL Chinese Theatre, Hollywood Elysian Fields
Our works move fluidly between cinematic, immersive, and architectural-scale environments
Our films function as research and production prototypes for immersive, large-scale formats. Our films are not end products.
They function as:
Narrative R&D
Visual system testing
Audience validation
Technical proof for larger formats
MEDIAARTNEXUS
MOIRAI: THREAD OF LIFE
→ AI-driven animation and narrative systems
→ Best in Show, SIGGRAPH Asia Computer Animation Festival (2023)
→ First Singapore-based artists to receive this award.
Trailer https://vimeo.com/754280813
Film Web Site: https://moirai.mediaartnexus.com/
QUANTUM LOGOS (VISION SERPENT)
→ Science-led immersive storytelling
→ Validated by Ars Electronica Deep Space 8K and international science film juries
→ Scalable to domes, spheres, and large-format environments
FIELDS
→ Cinematic visual effects and high-end animation workflows
→ Lumiere Awards, multiple awards CHRYSALIS
→ Narrative-driven shortform cinema
→ Recognised within an Oscars Academy Awards® qualifying screening context
→ Demonstrates industrylevel storytelling and production standards
Elysian Fields S3D adaptation for 320 °screen Theater Room in Institute for Media Innovation (IMI) at the Nanyang Technological University, Singapore
→ Immersive performance and choreographed animation
→ Created for Ars Electronica Deep Space 8K Theatre
→ Integrates movement, sound, and largescale projection within a spatial performance context
→ Demonstrates translation of cinematic animation into live, immersive environments
→ Modular immersive work adapted for multiple exhibition formats, including domes, LED façades, and immersive rooms
→ Designed for 4K–8K cinematic projection and architectural-scale media systems
Echoes,Whispers,andMemories
ArsElectronicaFestival2025:“Panic–yes/no”ArsElectronicaDeepSpace8k
Our practice demonstrates a repeatable model in which research-led creation, independent validation, and large-scale dissemination reinforce one another—supporting long-term cultural, educational, and commercial impact.
Our projects are disseminated through established international platforms, spanning urban infrastructure, immersive venues, and research-driven cultural networks.
Media Art Nexus funded in 2016-2025 is a public-facing media art platform integrated into education and research.
City Digital Skin Art Festival (CDSA)
→ Large-scale urban LED screens and media façades
→ Sites ranging from 16 m × 9 m towers to 170 m–scale architectural screens
→ Multi-city exhibitions across China (Hangzhou, Beijing, Chongqing) and international locations (Los Angeles, Milan, Tokyo, Singapore)
→ Proven framework for high-visibility public dissemination
Immersive & Cultural Venues
→ Ars Electronica Deep Space 8K (Linz)
→ Elbphilharmonie Hamburg
→ Media Architecture Biennale (Beijing)
→ Museum and festival-based immersive installations
A repeatable dissemination pipeline enabling works to circulate across film, exhibition, dome, sphere, and city-scale environments, extending lifespan, reach, and value.
Science & Research Platforms
→ OceanX and Fraunhofer MEVIS: Institute for Digital Medicine
Collaborations with science-aligned institutions for science and exploration narratives
→ Translation of scientific research and data into immersive public experiences
Media Art Nexus (MAN), based at Nanyang Technological University Singapore, is a public-facing media art platform integrated into education and research.
Conceived as a testing ground for experimentation, MAN connects emerging and established artists with international institutions and research partners. Over time, it has evolved into a global, wall-less gallery, enabling long-term exchange between public art, education, and communities.
“Screens are no longer inert infrastructure but responsive membranes of collective experience.”
A distribution network
A testing ground
A market validator
Internationaldigitalmediaartfestival
Showcasesstudent&emergingcreators Worksdisplayedonlargeurbanscreens Locations:China·Europe·Singapore
Co-curated by the China Academy of Art, PublicArtLab Berlin,MEETDigitalCulture Center Milan, and Nanyang Technological University’s School of Art, Design and Media (Singapore), CDSA focuses on themes that connect media architecture, environmental storytelling, speculative and science-inspired narratives, and AI-driven creativity.
Established in 2023
Digital media art is now a core force in contemporary culture, and the fusion of urban space and artistic expression is becoming increasingly vital to how cities communicate, evolve, and imagine their futures.
City Digital Skin Art reimagines urban surfaces— public screens, façades, and built environments—as dynamic cultural interfaces. It brings public art into digital form, injecting new vitality into urban life and transforming cityscapes into shared spaces of expression.
Initiated by the School of Sculpture and Public Art at the China Academy of Art, CDSA unites emerging and established artists from around the world. It fosters creativity, bridges private and public spaces through digital “urban skin,” and champions innovative multimedia art that actively participates in public culture and social life.
MEDIAARTNEXUS
China Academy of Art, Department of Public Space Art, China Academy of Art, Media
Integration, E-ART French Art Academy Alliance, Pasha Future Design Academy
Chinese art collection platform
Art-Ba-Ba Chinese Contemporary Art
Community, Artforum Art Forum, Arthub Asia
Foreign cooperative art academy over 29
China: China Academy of Art (CAA); Central Academy of Fine Arts (CAFA); State Academy of Fine Arts; West Anhui Academy of Fine Arts; Tsinghua Academy of Fine Arts; Tianjin Academy of Fine Arts; Guangzhou Academy of Fine Arts; Xi’an Academy of Fine Arts; Jiangnan University; Macau University of Science and Technology; Sichuan Vocational College of Cultural Industry; Ningbo University of Finance & Economics Singapore: Nanyang Technological University (NTU)
Germany: Bauhaus University Weimar; Hochschule Ansbach; University of Arts Berlin (UdK
Berlin) France: School of Fine Arts Paris; Paris Haute Couture; Cergy School of Fine Arts; Bourges School of Fine Arts; Rhine School of Fine Arts; Angers Academy of Fine Arts; Gobelins Institute of Image; Le Fresnoy Belgium: Brussels Institute of Image Studies; La Cambre Italy: Politecnico di Milano; Istituto Europeo di Design (IED)
Foreign art collection platform
Art Lab, La Maison des Artistes, Pépinières
Européennes de Création , Cinemani Feste, CNAP , Picter, On the move
Chinese Art Media
MANA New Media Art Station, Digital Art
Network Hi Art、 KCCART 、 Artopia , Phoenix Art , Artalpha , Gonghe,ABI
Contemporary Art Survey, Wandering around the Exhibition, Randian, Nest ART , Macau Art Guide, EveryArt , AMEFilm and Television
Project, China Academy of Art Media Matrix
1.⽶兰中⼼⽕⻋站 MilanCentralStation 8×8m(×2),2×8m(×4)|2000×2000,2000×500
2.杭州⼯联CC西湖天幕 HangzhouCCWestLakeCanopy 170×18m|7680×856
3.北京潮外TheBOXTheBOX,Beijing 18×5m|1920×534
4.⻓沙五⼀⼴场 WuYiSquare,Changsha 30×37m|4864×5952
5.上海徐家汇美罗城 MetroCity,Shanghai 36×36m|3240×1824
6.苏州观前商圈 GuanqianDistrict,Suzhou 67.2×13.44m|8400×1680
7.新加坡 TenSquareTenSquare,Singapore —|2120×1440
8.新加坡南洋理⼯⼤学 NTUSingapore 15×2m|5888×768
9.吉隆坡武吉免登 BukitBintang,KualaLumpur 30×37m|1728×1152
10. 德国汉堡易北爱乐 Elbphilharmonie Hamburg
Indoor: 18.498×4.64m | 1848×464
Main: 40.96×18.24m | 3040×960
11.杭州武林⼴场 Hangzhou Wulin Plaza 40×32m | 1600×1280
12.西班⽛毕尔巴鄂 Max Center, Bilbao — | 3800×6600
13.成都天府⼴场 Tianfu Square, Chengdu — | — (not provided)
14.⻓沙五 地下⻓廊 Wuyi Underground Corridor, Changsha
Screen 1: — | 11904×1280
Screens 2–6: — | 1792×1152 (×5)
15.深圳中航城君尚购物中⼼ Shenzhen Zhonghang City Junshang 23.048×43.872m | 3008×5312
16.北京五棵松商业综合体 Beijing Wukesong Leaf: 1916×828 | Stem: 334×176
17.上海南京路步⾏街 Nanjing Road, Shanghai C: 7.69×15.5m → 1967×1987
D: 20.736×7.68m → 5184×1920
18.巴黎 Tour First ⼤厦 Tour First, Paris 6.5×11.5m & 1.38×6.5m |
3RD EDITION THEME — BEYOND THE SCREENS
Daily average traffic
4.5million
Number of works collected:
Number of nominated winning works 210 40 Expert academic Connecting Cites lectures:
Number of LED screens : 6 times 11
Collaborative events across 9 cities (Shanghai, Beijing, Hangzhou, Shenzhen, Suzhou, Singapore, Hamburg, Milan, and Paris) in 5 countries (China, France, Italy, Germany, and Singapore)
Exposure: Over 100 million views
Social media report clicks: 10,0000+
Comprehensive clicks from various professional media: 5,000+
Self-media communication volume: 100,0000+
Total Monetary Awards: 15 (1 Gold, 4 Silver, 6 Bronze, 1 Experimental, 2 Business, 1 Creative)
Co-curationwithCAA&PublicArtLab 11screens•9cities•200+submissions
Themes:Ecology•Memory•Hybridworlds
—4thEdition
International Digital Media Art Creativity Competition and Global Tour Exhibition
Theme: Memory Coexistence – Where Time Converge
Museum Programme 2025
Two museum exhibitions deepened the inquiry into memory across cultural, ecological, and technological dimensions:
MEET Digital Culture Center, Milan (Oct 2025)
Cang Art Museum, Hangzhou (Nov 2025)
MEDIAARTNEXUS
The Memory Coexistence exhibition brings together a wide group of creators across China and the international digital art community.
International artists featured in the exhibition include George Yankov, Léo Sallanon, Lee Lee Nam, MP Studio, and the Media Art Nexus team with Mark Chavez and Ina Conradi.
In total, the exhibition brings together 33 artists and creative teams working across digital art, immersive media, performance, AI-generated imagery, and contemporary public art.
MEET Digital Culture Center, Milan (Milano Digital Week, October 2025)
Chinese artists and collectives include Ban Ling Sheng, Chen Can Rong, Ruan Yuelai, DigitalFun, Yang Xue Ning, Zheng Jing, Lu Ying Ying, Chen Zhi Hao, Ruan Xiao Qing, Kou Shu De, Wu Jian Bin, Spinor, Li Zhen, Zheng Hai Yu and ZorkArt, Yang Qi Rui, Yu Zhen and team, Gao Shiqiang and team, Wang Feng, Luo Bao Quan, DAI Yanliang and H1H Art, Chuang Qiao, Wang Shuai, and Xu Xiao Hu
MEETDIGITALCULTURECENTER, MILAN(OCT2025)
The exhibition presents around 60 works across three components: awardwinning pieces CDSA International Media Art Creativity Competition (≈40 works) specially invited projects by emerging Chinese and international artists (≈12 works), contributions from internationally renowned digital artists (≈8 works). Spanning digital video, interactive installations, XR, generative systems, and blockchain/NFT practices, the exhibition explores AI imagery, algorithmic processes, sensing technologies, immersive environments, and Web3 forms of circulation—offering a focused survey of contemporary digital public art and evolving urban memory.
The exhibition features works by 35 artists and collectives, including Ban Ling Sheng, Chen Can Rong, Ruan Yuelai, DigitalFun, George Yankov, Yang Xue Ning, Zheng Jing, Lu Ying Ying, Chen Zhi Hao, Ruan Xiao Qing, Léo Sallanon, Kou Shu
De, Wu Jian Bin, Spinor, Li Zhen, Zheng Hai Yu, ZorkArt, Yang Qi Rui, Yu Zhen and team, Gao Shiqiang and team, Wang Feng, Luo Bao Quan, DAI Yanliang, H1H Art, Chuang Qiao, Lee Lee Nam, Mark Chavez, Ina Conradi, Media Art Nexus, MP Studio, Wang Shuai, and Xu Xiao Hua.
1. RESEARCH & CREATION
AI-assisted animation
Quantum&science narratives Experimentalfilm& immersiveR&D Indigenous& decolonial methodologies
Where new content originates
2. FILMS AS PROTOTYPES
NarrativeR&D Visualsystem testing
Audiencevalidation Award-winning short-formworks
3.IMMERSIVE&PUBLIC DEPLOYMENTS
Domes&immersive theatres
PublicLEDfaçades
Mediaarchitecture
installations 4K–8K · Domes · City-scale screens
Examples Ars Electronica Deep Space 8K
Moirai Quantum Logos, Chrysalis, Elysian Fields
Large-scale urban LED infrastructures
4. PLATFORMS & NETWORKS
Urbandissemination
Science&research platforms
Internationalcultural venues
5. PROPRIETARY PLATFORMS & SCALE MediaArtNexus (MAN)
Education+public engagement
Touring,licensing, partnerships
City Digital Skin Art Festival (CDSA) OceanX
Media Architecture
Biennale
Sustainable ecosystem & long-term value
OceanX is an international ocean science and exploration organization focused on research, discovery, and public engagement, integrating scientific expeditions with advanced imaging, media production, and global dissemination.
Our engagement with OceanX demonstrates our capacity to:
Translate complex scientific research and data into immersive visual narratives
Collaborate with scientists and technical teams in research-led environments
Adapt content for public-facing, large-scale immersive formats
Align artistic production with science-driven institutional contexts OceanX situates our work within a broader ecosystem of science communication, cultural platforms, and immersive media infrastructure, reinforcing the credibility and applicability of our research-led approach.
2026 theme focuses on oceans and environmental storytelling, aligning directly with OceanX’s mission.
Shared commitment to science, education, and public engagement across global platforms.
Real OceanX data transformed into immersive digital artworks that make complex science accessible and emotionally resonant.
Urban screens across Asia, Europe, and Singapore become public science communication tools.
Global student participation supported through data-informed creation, expert mentorship, and international visibility
CDSA × OceanX builds a worldwide talent pipeline grounded in creativity, scientific insight, and planetary responsibility.
Integration of OceanX’s scientific data and media assets
Mentorship for students from OceanX scientists and storytellers (e.g., James Honeyborn)
200+ international student submissions informed by ocean insights
Invitations for top students to join expeditions aboard the Ocean Explorer
Showcase at the OceanX Summit (October)
Expansion of screens to London, Hamburg, Milan, Singapore, China
THE GAP
Incredible venues exist
Very little culturally intelligent, researchdriven content travels across them
Immersive domes, spheres, and volumetric venues are the next cultural infrastructure
Science + AI + art content is high-demand, low-supply Asia (especially China) is aggressively investing in large-scale cultural technology
MARKET REALITY
Domes, spheres, and immersive venues are expanding globally
Infrastructure is outpacing content
China is investing heavily in cultural technology, but demands:
1. Proven models
2. International credibility
3. Scalable content circulation
Venues such as domes, immersive spaces, and mega-urban screens face:
Content fatigue and recycled spectacle
Limited cultural and narrative depth
Weak international circulation
High production costs, limited reuse
In China
Strong infrastructure, venues and profit opportunities
Limited access to proven international, dome-ready content ecosystems and immersive spaces
We operate a transnational immersive content engine that transforms research-driven creation into scalable, internationally circulating works.
WHAT WE CREATE
Quantum-inspired immersive artworks
Dome-native and sphere-native formats
Culturally adaptable content (Asia ↔ Europe ↔ US)
Research-validated narratives spanning science, myth, ecology, and AI
WHAT IS ALREADY PROVEN
International exhibitions across Asia and Europe
Large-scale public screens and immersive installations
Long-term partnerships with Chinese institutions
Award-winning AI- and quantum-inspired works
WHAT THIS ENABLES NEXT
Dome-native adaptation at scale
Sphere-scale immersive storytelling
Commercial touring, licensing, and co-production formats
OUR PIPELINE
Research-based creation
International validation (awards, festivals)
Adaptation to domes and spherical environments
Touring via CDSA and institutional partners
Licensing, co-production, and repeat exhibition
One work → many formats
One investment → multiple markets
One pipeline → long-term value
杭州⼯联CC西湖天幕 HANGZHOUFEDERATIONOF TRADEUNIONSCC
WESTLAKECANOPY
DAILYFOOTTRAFFIC:
1MILLIONVISITS
HOLIDAYFOOTTRAFFIC: 1.5MILLIONVISITS
杭州武林⼴场“杭州之窗”
HANGZHOUWULINPLAZA “WINDOWOFHANGZHOU”
DAILYFOOTTRAFFIC:
1.2MILLIONVISITS
海南京路步⾏街
INTERSECTIONOFNANJING ROADWALKWAYANDFUJIAN MIDDLEROAD,SHANGHAI
METROCITY,XUJIAHUI, SHANGHAI,CHINA
ZHONGHANGROAD, HUAHANGCOMMUNITY, HUAQIANGNORTHSTREET, FUTIANDISTRICT,SHENZHEN
北京五棵松商业综合体
BEIJINGWUKESONG COMMERCIALCOMPLEX
西
州观前商圈
GUANQIANCOMMERCIAL DISTRICT,SUZHOU
吉隆坡· ⻢来西亚
吉隆坡 BUKITBINTANG
⻨当劳，武吉免登站 BUKITBINTANGMCDONALD’S, KUALALUMPUR (BUKITBINTANGSTATION)
新加坡 TENSQUARE ⼴场 TENSQUARE,SINGAPORE
MEDIAARTNEXUS
新加坡南洋理⼯⼤学
NANYANGTECHNOLOGICAL
UNIVERSITY,SINGAPORE
TOURFIRST ⼤厦
TOURFIRSTMANSION
THEBOXCOMMERCIAL COMPLEX,BEIJING
BAIYANGBUILDING, TIANFUSQUARE
OPPOSITETOCHANGSHA
INTERNATIONAL
LOCATION:UNDERGROUND CORRIDOR,WUYISQUARE
