May/June 2026

IMPRINT CANADA THE MARKETING AND INFORMATION SOURCE FOR IMPRINTABLE PRODUCTS MAY/JUNE 2026

A Tristan Communications Ltd. Publication

DTF: The Technology That Revolutionized T-shirt Decoration

INSIDE THIS ISSUE HOW DTF HAS REVOLUTIONIZED T-SHIRT DECORATION Lab director and digital imaging expert David Sweetnam highlights how DTF technology has revolutionized T-shirt decoration.

Volume 33, Issue 3

1,6

HOW CLARITY HELPS CUSTOMERS MAKE BETTER DECISIONS

We highlight the importance of simplification and clarity in helping customers make better (and faster) decisions.

1,14

OPTIMIZING THE CUSTOMER EXPERIENCE

We break down how optimizing the customer experience in commoditized industries can be a game-changer.

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SIX AI PROMPTS THAT WILL STREAMLINE MARKETING TASKS 10 NEW PRODUCT SPOTLIGHTS

Showcased are the newest product offerings courtesy of the industry’s leading suppliers.

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By David Sweetnam, Director of Lab Services, Keypoint Intelligence

As COVID turned the world upside down, a new technology emerged that would do the same to apparel decoration. For decades, analogue screenprinting dominated T-shirt production thanks to its low cost per unit at scale, while Direct-To-Garment (DTG) printing established itself as the short-run digital alternative.

Around 2019/2020, Direct to Film (DTF) printers began appearing at trade shows, largely from unfamiliar Chinese manufacturers.

The early commercial rollout was far from smooth.

DTF, continued on Page 6

How Clarity Helps Customers Make Better Decisions Faster

By Adriano Aldini, Imprint Canada

If you’ve been in the promotional products business for any length of time, you’ve seen this countless times.

A client reaches out to you because they know they need something. Maybe it’s apparel for a team, gifts for a client event, or branded merchandise for a product launch. But when you ask what they’re looking for, the response is vague.

“We’re not really sure yet - Something cool, Something different.”

At that moment, most distributors go straight into product mode. They start pulling ideas, sending links, and building presentations. And then…silence.

Your client isn’t likely ignoring you. The reality is they’re Customers have an abundance of choice, which stuck, and not because they lack options, but because they can be both a strength and a challenge. lack clarity.

The most effective professionals in our industry understand something important. Their job is not just to present products. It’s to help clients think more clearly about what they actually want.

Clarity, continued on Page 14

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MAY/JUNE2026 Reason for Optimism Canada is preparing to export liquified natural gas directly to Germany through a major new LNG agreement tied to British Columbia’s Ksi Lisims project.

Beyond the headlines, this represents something larger: growing international confidence in Canada as a stable, long-term economic partner.

At a time when much of the world continues navigating geopolitical uncertainty, supply chain instability and energy security concerns, Canada is increasingly being viewed as a reliable source of both resources and opportunity.

Large-scale economic agreements create ripple effects that extend far beyond the energy sector itself. Investment drives infrastructure, which creates jobs, which fuels business activity. And stronger business activity typically leads to increased marketing, branding and customer engagement efforts across multiple industries.

IMPRINT CANADA THE MARKETING AND INFORMATION SOURCE 33, FOR IMPRINTABLE PRODUCTS May/June 2026 - Volume Issue 3

ONLINE EDITION

www.imprintcanada.com/magazine

NEWS 1

THE DTF REVOLUTION - CONTINUED ON 6

Statistics Canada’s latest economic indicators already show signs of resilience, with corporate operating profits rising in the first quarter of 2026 and retail e-commerce sales continuing to grow. While certain sectors continue facing cost pressures and economic uncertainty, the broader picture suggests an economy still finding ways to move forward.

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HELP CUSTOMERS MAKE BETTER DECISIONS - CONTINUED ON 14

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OPTIMIZE YOUR CUSTOMER EXPERIENCE - CONTINUED ON 12

10

SIX AI PROMPTS TO STREAMLINE MARKETING TASKS

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BY THE NUMBERS

That is important because our industry has always been closely tied to business confidence. When companies feel optimistic about growth, they invest in visibility and brand presence.

NEW PRODUCT SPOTLIGHTS

Of course, challenges still remain. Rising raw material costs and global economic pressures continue affecting businesses across Canada. But periods of transition also create opportunities for industries willing to adapt and evolve alongside changing markets.

The promotional products industry has consistently shown that ability.

Creativity, entrepreneurship and relationship-building remain at the core of this business. Those strengths become especially valuable during periods of economic transformation, when companies are looking for smarter, more impactful ways to connect with customers and employees alike.

Canada’s expanding role on the global economic stage is not simply about energy exports. It is about confidence in the country’s long-term potential.

And confidence has a way of creating momentum.

16 24 28

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PUBLISHER

MARKETING COORDINATOR

Tony Muccilli : tony@imprintcanada.com

Steve Silva : feedback@imprintcanada.com

PRODUCTION MANAGEMENT

ADVERTISING SALES

Adriano Aldini : news@imprintcanada.com

CONTRIBUTORS

Tony Muccilli (Toronto) Tel: (905) 856-2600 Fax: (905) 856-2667

Adriano Aldini, Joe Curcillo, David Sweetnam, Olivia Bennett Imprint Canada is published six times per year by Tristan Communications Ltd. The contents of this publication may not be reproduced either in part or in whole without the consent of the copyright owner. The views expressed in this publication are not necessarily those of the publisher. Request for missing issues are not accepted after three months from the date of publication.

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IMPRINT CANADA | May/June 2026

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News {Business Development} DTF, continued from Page 1

Many users faced inconsistent hardware performance; unreliable customer service; and poor-quality inks, films, and powders. However, rapid market demand soon attracted established DTG and wide format vendors, bringing greater reliability, stronger support, and higher production standards.

Image Quality

Our tests evaluate performance across a broad range of image-quality criteria on white and black garments. Fine text and line work are particularly revealing. About 68 per cent of tested models produced more legible black text on white shirts than white text on black shirts, an important consideration for applications such as printed laundry symbols.

Early DTF systems all used CMYK plus white inksets with dual-printhead configurations. While you might expect similar colour gamut sizes across devices, the differences were significant in practice. In our testing, we measured a 46 per cent variance in CIE colour gamut volume between the smallest and largest performers. As vendors introduced systems with three or more printheads, opportunities emerged for expanded inksets incorporating gamut expansion inks, light CMK inks and even neon colours.

Quiz Question 2

Evaluating gamut size in Keypoint Intelligence’s UK Lab

Enter the Keypoint Benchmark Test Service

During this period, Keypoint Intelligence launched an independent benchmark testing program for DTG and DTF printers. The goal was to provide buyers with realworld comparisons across productivity, image quality, ink consumption, and washability. We developed a comprehensive suite of test files covering vector graphics, fine text, laundry symbols, PANTONE spot colours, halftones, greyscales, skin tones, metallics, and IT8 colour gamut patches.

To standardize washability testing, we purchased home laundry systems, selected a single detergent brand, and partnered with apparel manufacturer Next Level, who supplied 10,000 T-shirts from a single production run. This ensured all evaluations were conducted under identical conditions.

Vendors often advertise maximum print speeds and premium quality modes on the same specification sheet, but those two claims rarely align.

So How Do the Results Stack Up? Productivity vs. Image Quality

One of the core principles behind our testing is that productivity and image quality must be judged together.

Vendors often advertise maximum print speeds and premium quality modes on the same specification sheet, but those two claims rarely align. Most users quickly discover that the fastest modes often produce output below customer expectations, while the highest-quality modes may be too slow to be commercially viable.

To reflect realistic environments, vendors select the print mode used during testing, knowing that the same setting will be evaluated for image quality, ink consumption, and washability.

Quiz Question 1

What percentage of tested devices had vendors select either their fastest print mode or highest image quality mode for independent evaluation? a) 0% b) 17% c) 24 % d) 46% e) 61% Buyer’s Note: Never judge a device solely on headline speed or quality claims. Always evaluate real-world output that matches your business requirements.

6

IMPRINT CANADA | May/June 2026

How much did the colour gamut of the Sublistar 6004 Star IV expand when switched from CMYK to 12-colour mode? a) 12 % b) 21% c) 29% d) 38% e) 63% One of the most demanding but profitable sectors for DTF providers is corporate branding, where colour accuracy and consistency are critical.

Our evaluations measure how closely printers reproduce major PANTONE spot colours using standard workflows, without manual colour correction.

Buyer’s Note: Washability depends on a complex interaction between hardware, inks, film, powder, and garment selection. Minor variations in supply batches can significantly impact results. Cutting corners on consumables often leads to inconsistent output and unhappy customers.

Enter Powderless Technology

Keypoint Intelligence home laundry test equipment

Quiz Question 3

Which corporate colour is hardest for DTF printers to reproduce accurately? a) Cadbury Purple (PANTONE 2685C) b) Home Depot Orange (PANTONE 165C) c) Coca-Cola Red (PANTONE 485C) d) UPS Brown (PANTONE 476C) e) McDonald’s Yellow (PANTONE 123C) Buyer’s Note: Additional ink colours do not automatically guarantee a larger gamut. The recently tested CMYKW ink set Roland TY-300 outperformed many devices that incorporated gamut-expansion inks.

If corporate branding is important to your business, ask vendors to demonstrate manual spot-colour replacement workflows. This provides valuable insight into RIP usability and achievable colour accuracy.

How About Washability?

A garment may look excellent when first produced, but poor durability can quickly damage customer trust and brand reputation. Our testing evaluates fine detail retention, colour stability, stretch resistance, and overall appearance using real-world home laundry conditions. We standardize testing at 20 wash-and-dry cycles at 30°C using tumble drying and air drying. Garments are inspected every five cycles to ensure consistent comparative analysis.

We now also offer expanded testing options covering alternative fabrics, bleach exposure, higher wash temperatures, and extended wash-cycle testing.

Quiz Question 4

Testing a dual platen DTG device in China

Which household laundry variables can affect DTF washability? a) Wash temperature b) Spin-cycle speed c) Drying technique d) All of the above

For years, vendors have promoted powderless systems as safer, more environmentally friendly alternatives capable of delivering improved hand-feel and breathability.

Historically, however, wash durability has been the major obstacle.

That may now be changing.

Israeli-based Nur Ink Innovations has developed a system with adhesive integrated directly into the white ink, while DuPont has introduced a jettable adhesive applied via an additional printhead after the white layer. Early results suggest both solutions have made substantial improvements in washability performance. However, challenges remain around slower transfer times compared to traditional TPU powder workflows, but momentum is building quickly.

Keypoint Intelligence has been commissioned by Nur Ink Innovations to conduct official washability testing and hopes to evaluate the DuPont solution, as well.

What Does the Future Hold?

DTF remains one of the fastest-moving technologies in digital print, which naturally raises concerns about investment longevity. Many devices sold in 2020 would struggle to compete with today’s systems. Vendors have improved hardware reliability, workflow automation, image quality, and usability, while buyers now expect significantly higher levels of consistency and support.

Automation and artificial intelligence are also expected to play a larger role, driving efficiency gains, automated quality control, and expanded service opportunities.

Despite the pace of innovation, DTF has now matured into a stable and commercially viable production platform.

Businesses that begin building expertise, customer relationships, and production volume today will be best positioned to benefit from the next wave of advancements still to come.

For more information on our testing services please find me on LinkedIn or visit keypointintelligence.com.

Scan the QR code to see the quiz answers.

About the Author:

David Sweetnam, Director of Lab Services, EMEA/APAC, Keypoint Intelligence. David Sweetnam is an industry veteran with more than 30 years of experience in digital printing. He develops and oversees Keypoint Intelligence’s test operations and programs for graphic arts, production cut-sheet, textile, and industrial print devices. The test programs themselves have become respected, independent benchmarks, with Keypoint techs traveling the world to gain access to hardware, often before their launch. David also attends tradeshows across continents, is a regular keynote speaker at digital textile events, and a frequent contributor to industry publications throughout the world.

News {Business Development}

How to Optimize Customer Experience to Boost Retention...and Your Bottom Line

By Olivia Bennett, Imprint Canada

In the promotional products industry, products, pricing, production quality and turnaround times matter immensely. But, customer experience is the real differentiator that companies overlook.

In a market where clients can source products from countless online suppliers in minutes, optimizing your customer’s experience is paramount. If everyone has access to similar products and technology, the experience that customers have when choosing to work with you often becomes the deciding factor in whether they become repeat clients.

The reality is that most clients are not just buying branded merchandise. They are buying convenience, responsiveness, confidence, and reliability. They want the process to feel easy, they want answers quickly and they want to know someone is guiding them toward the right decisions. Sorry, but simply sending your customers a catalogue and hoping for the best, isn’t a winning strategy.

Most businesses in our industry do not lose customers because of one catastrophic mistake. They lose them gradually through small frustrations that quietly add friction to the relationship. Slow replies, confusing communication, too much back-and-forth, missed expectations, lack of follow-up are several examples of these small frustrations that add up.

Here are several practical ways to optimize your customer experience for your client base.

Speed Matters More Than Ever

Customer expectations have changed dramatically over the last several years. Today, people are conditioned to

Silence creates uncertainty, so don’t ever leave your clients guessing! Customers can tolerate delays far better than they can tolerate not knowing what’s happening with their order. The companies that communicate clearly and proactively almost always feel more professional, even when problems arise.

Simplify the Buying Process

Optimizing for your customers’ experience is a massive differentiator, especially in commoditized industries.

expect near-instant responses. Even in B2B environments, clients increasingly compare every interaction to the speed and convenience they experience elsewhere in their daily lives.

That does not mean every quote needs to be completed within five minutes. But responsiveness matters immensely.

One of the easiest ways to improve customer experience is simply acknowledging requests quickly and setting clear expectations.

Responding to a customer request within minutes with something like this, “Got it. I’m looking into this now and should have options over to you by tomorrow afternoon,” instantly creates confidence.

One of the biggest mistakes in the promotional products industry is overwhelming clients with too many choices.

This creates fatigue and friction, which slows the decisionmaking process Customers come looking for guidance, yet many are handed dozens of product links, hundreds of apparel options, or massive catalogues to sort through themselves.

Strong distributors and decorators simplify the process by curating recommendations.

Instead of sending 10 drinkware options, send three carefully selected choices and explain why each one fits the client’s goals, audience, and budget. A small shift like this changes the interaction from transactional to consultative.

Customers feel supported rather than burdened with making the “right” choice on their own.

In many cases, simplifying the process is more valuable than simply offering the lowest price.

Communication Is Part of the Product

Many companies still treat communication as something separate from the product itself, but the reality is that communication is part of the customer experience.

Customer Experience, continued on Page 12

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News {Business Development}

Six Proven AI Prompts That Will Replace Hours of Repetitive Marketing Work

By Adriano Aldini, Imprint Canada

There’s a common belief: if you want better marketing, you need more people, more time, and a bigger budget.

Most businesses in our industry have a gap in their strategies rather than outright staffing issues, and this is where AI is quickly - and quietly - changing the game.

Used properly, tools like ChatGPT, Claude, Gamma, Gemini (the list grows daily it seems) can function like an on-demand marketing assistant, helping distributors and decorators research, pitch and position products, and generate content faster than ever. The key is not the tool but knowing how to direct it.

With that in mind, here are six practical prompts that can dramatically improve your workflow and how you market your business.

the product and how it enhances the brand receiving it.

Target audience: [insert buyer profile] Tone: polished, engaging, and benefit-driven” Why this matters: Clients are not buying SKUs, they are buying outcomes, engagement, stronger brand recall, and a memorable unboxing moment for recipients.

AI can help you generate a strong first draft that you refine with your industry expertise.

1. Understand Your Buyer Before You Sell Anything

The best promotional campaigns start with the audience in mind, unfortunately too many start with the product.

PROMPT:

“You are a Business-to-Business (B2B) marketing strategist in the promotional products industry in Canada. Analyze buyers for [target industry or niche] and identify the top three buyer profiles most likely to purchase branded merchandise.

For each profile, outline: • Key motivations • Budget sensitivity • What they value most in branded products • Emotional triggers that influence purchasing decisions Then recommend how to position promotional products to appeal to each group.”

Why this matters: Whether you are selling branded apparel, drinkware, or corporate gift sets, your messaging changes dramatically depending on who you are targeting. A construction firm, a tech startup, and a golf tournament organizer are not buying for the same reasons.

This prompt forces clarity before you start creating.

2. Position the Product Like a Brand, Not a Commodity

In our industry when products get viewed as commodities, it becomes a race to the bottom. Instead, thinking and acting like a brand strategist will help break this cycle.

PROMPT:

“You are a promotional products marketing strategist.

Based on the [product or campaign details], define the ideal buyer and recommend a strong market position.

Include: • The story or lifestyle angle behind the product • The emotional value it delivers • The features that should be emphasized • How to differentiate it from competing products” Why this matters: A hoodie is never just a hoodie; it represents team culture, employee retention, or brand visibility. Strong positioning turns ordinary items from a commodity into meaningful business tools, and it turns your company from order-taker to trusted strategist.

3. Turn Product Descriptions Into Experiences

Most product descriptions tend to read like catalogue copy, which is a big missed opportunity.

PROMPT:

“Write a compelling product description for the following promotional item. Focus on how the end user will experience 10 IMPRINT CANADA | May/June 2026

When used properly, tools like ChatGPT, Claude, Gemini can function like an on-demand marketing assistant, eliminating repetitive tasks.

4. Build Campaigns, Not One-Off Posts

Posting a single image of a product is not marketing. The best-performing distributors think in terms of campaigns.

PROMPT:

“Act as a B2B social media strategist for a promotional products company. Create a 7-part campaign to promote a branded merchandise concept.

Include: • Teaser post • Product showcase • Use-case or lifestyle example • Behind-the-scenes production content • Client success story • Short-form video idea • Final call-to-action Provide captions and visual direction for each.”

Why this matters: By now, you must know that consistency wins attention.

A structured campaign turns one idea into a week of content and positions you firmly in the minds of your audience as a strategic partner, not just a supplier.

5. Own Your Niche With Long-Term Strategy

The most successful companies in our industry tend to dominate specific niches rather than chasing every opportunity. AI helps you think beyond the next order.

PROMPT:

“Act as a growth strategist for a promotional products business. Analyze the [industry or local market]. Identify the types of companies most likely to invest in branded merchandise over the next 12–36 months.

Then create a 12-month marketing plan that positions the business as the go-to provider in that niche.

Include: • Content ideas • Email campaigns • Local or industry engagement strategies • Video or social content themes” Why this matters: This is how you pivot to becoming a trusted advisor, and that is where margin and loyalty live.

6. Become the Strategic Advisor

When your customers view your input as strategic, they are far more likely to leverage your expertise and heed your suggestions.

PROMPT:

“Act as a senior promotional products consultant specializing in client retention and long-term brand engagement.

Based on the following client profile [insert company, industry, goals, and target audience], recommend three branded merchandise strategies that would strengthen customer loyalty, employee engagement, or brand visibility.

For each strategy include: • Recommended product categories • The psychological or emotional reason the campaign works • Suggested messaging or campaign theme • Estimated perceived value to the recipient • How the campaign supports long-term brand recall or relationship-building” Why this matters: The distributors and decorators who win long-term are rarely the ones with the cheapest pricing. They are the ones bringing ideas clients have not thought of yet.

This prompt helps shift the conversation away from “What products do you sell?” toward “How can we help your business create stronger relationships and better brand experiences?”

That is a far more defensible position in a highly competitive industry.

The Bigger Shift

AI is not replacing creativity or relationships in the promotional products industry. It is replacing is time spent on repetitive thinking and execution.

When used properly, these prompts help you: • Get clearer on your audience • Market with intention • Create content faster • Build more consistent campaigns In a business where differentiation is everything, that is a competitive edge worth paying attention to.

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News {Business Development} Customer Experience, continued from Page 10

Clear timelines, organized proofs, realistic expectations, and proactive updates all contribute to how professional your company feels. A customer who receives consistent updates throughout production will usually feel far more confident than one left wondering whether their order is on track.

This confidence becomes especially important when issues arise. Mistakes will inevitably happen; whether it’s delays, shortages or production errors, sometimes issues just can’t be avoided. But, the thing customers remember most is not the problem itself, but how the issue was handled.

Customers appreciate honesty and transparent com-

munication builds trust. Trying to avoid uncomfortable conversations usually creates much larger frustrations later.

Become The Promotional Sherpa

Clients often have no idea which products would work best for them. They may not understand decoration limitations, audience preferences, garment quality differences, or branding strategy. After all, this is why they are contacting you to help them. Be the promotional sherpa who guides them through the expansive promotional landscape.

One of the biggest opportunities in the promotional products industry is moving beyond transactional selling.

Customers notice and appreciate when every interaction feels organized and dependable.

This is where expertise and strategic insight becomes valuable.

The best distributors and decorators ask better questions and have better conversations before ever recommending any products. Those conversations create stronger recommendations and stronger relationships, while positioning you apart from competitors who simply quote requests.

The more customers view you as their sherpa, the less price becomes the only factor driving decisions.

Consistency Builds Trust

Many companies focus heavily on winning new customers while overlooking the importance of consistency and follow-up after the first order.

Consistency is what creates reliability; from communication to artwork standards to turnaround expectations - customers notice and appreciate when every interaction feels organized and dependable.

Even small operational improvements can dramatically improve the overall experience.

Simple examples include: Saving repeat logo setups, remembering preferred garment fits or colours, keeping past order notes accessible, streamlining reorder processes and creating cleaner proof approval systems.

These details reduce friction for the customer and make working with your company feel easier over time.

This leads to repeat orders.

Small Details Leave Big Impressions

In an industry built around branding and presentation, small details matter more than many companies realize.

Things like how orders are packaged and arrive to the customer are often overlooked. How organized are your shipments? Is apparel grouped by size, gender and colour? Is everything polybagged and labelled? Do you follow-up after delivery?

All these moments are opportunities to shape perception.

A quick follow-up message after delivery asking: “Just checking in to make sure everything arrived properly and that you’re happy with the order...” can leave a stronger impression than another discount ever will.

Customers remember how businesses make them feel.

That is particularly true in service-based industries like ours.

The Customers’ Experience Is Your Brand

Many businesses spend significant time thinking about logos, websites, social media, and marketing materials when building their brand. But for most customers, the real brand experience happens in the day-today interactions.

How quickly, clearly and easily did you make the process of dealing with your company?

The companies that consistently grow in this industry are not the ones with the biggest catalogues or the cheapest pricing. They are the ones that make working with them feel simple, professional, reliable, and enjoyable.

Pricing may initially win attention, but customer experience is what keeps clients coming back.

12 IMPRINT CANADA | May/June 2026

Essential Collection

News {Business Development} Clarity, continued from Page 1

The most valuable thing you can offer your clients isn’t another product idea, but rather clarity.

When you can do that well, decisions happen faster, conversations become easier, and your role shifts from vendor to trusted advisor.

A Simple Framework That Changes the Conversation

When a client is unsure, the instinct is to guide them by showing them more options. This is often a mistake. They don’t need more choices, what they need is help sorting their own thoughts first.

A simple four-question approach can transform how these conversations unfold:

Why This Works So Well

The promotional products industry is filled with choice, which can be both a strength and a challenge.

From apparel and drinkware to tech accessories and hard goods, the options are endless. Remember that your clients don’t live in this world every day, so this level of choice can easily feel overwhelming. And when people are overwhelmed, they tend to hesitate.

By walking them through these questions, you’re helping them organize their thinking and visualize their ideal outcome. You’re turning a vague idea into a clear direction, and this is something very powerful, because once clarity exists, decisions tend to follow.

1. What’s working right now?

Start by asking what they were happy with and what is currently working for them. Maybe their last campaign generated strong engagement. This question grounds the conversation in positives and helps you identify what should be carried forward.

3. What would the ideal outcome look like?

This is where imagination comes into play. Encourage them to describe what “great” would look like if there were no limitations. Discover what they are really trying to achieve with this campaign: More engagement? Something employees actually keep and use? This helps define the target you’re aiming for.

4. What constraints are we working with?

Every decision has boundaries. Whether it’s budget, timelines, branding guidelines, or internal approvals, these all play a role. Identifying these upfront prevents misalignment and helps you propose solutions that are realistic from the start.

14 IMPRINT CANADA | May/June 2026

Find Intent & Purpose

Imagine a client says they need branded apparel for an upcoming event. A typical response might be to send a selection of polos, hoodies, and tees.

But with a more structured conversation, the outcome could look very different.

You learn they liked the quality of their previous apparel but found it lacked excitement. They were disappointed that employees didn’t wear it after the event. Ideally, they want something people actually choose to keep. The budget is flexible, but timelines are tight.

As a result of all this information, your recommendation naturally evolves. Instead of standard options, you might suggest a premium, retail-inspired piece with a modern fit and eye-catching branding. You could propose packaging that elevates the experience. You might even position it as a “thank you” gift rather than just event apparel.

Speed Comes From Clarity

2. What’s not working?

This is where the real opportunity lies. Clients will often reveal frustrations they didn’t initially mention. Maybe a past merchandise order felt generic, or maybe the turnaround time was too long. It’s possible the items sourced didn’t create the impact they expected. This is where you uncover problems you can directly solve.

someone who supplies products but someone who understands their business, their goals, and the outcome they’re trying to achieve.

You want a perception that builds trust, which leads to stronger relationships, repeat business, and fewer pricedriven conversations.

One of the biggest benefits of this approach is how quickly it accelerates decisions.

From Order Taker to Trusted Advisor

There’s a noticeable shift that happens when you adopt this approach. Instead of reacting to requests, you begin leading conversations. Instead of sending random options, you present curated solutions tied directly to what the client told you matters.

That changes how you’re perceived; you’re no longer just

When clients are clear on what matters, they don’t need to review 10 options. They only need to evaluate two or three that align with their goals.

One of the biggest benefits of this approach is how quickly it accelerates decisions.

When clients are clear on what matters, they don’t need to review 10 options. They only need to evaluate two or three that align with their goals.

This reduces back-and-forth, shortens timelines, and improves your close rate. In a fast-moving business where responsiveness matters, that’s a meaningful advantage.

Listening Differently

At its core, this isn’t about asking more questions. It’s about asking better ones. It’s about slowing down just enough at the beginning of a conversation to speed everything up afterward.

It’s also about recognizing that the most valuable thing you can offer your clients isn’t another product idea, but rather clarity.

When you help customers think more clearly, you help them choose more confidently. And when that happens, you don’t just win the order, ayou cement their trust.

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For more information, visit www.sanmarcanada.com

Rio Performance Cap Stay cool, covered and summer-ready. The Rio Performance Cap (FP231) delivers lightweight comfort with FERST-DRY™ moisture-wicking power and built-in UV protection. Designed with a sleek nebula jacquard finish and structured fit, it’s made to handle the heat in style. Five versatile colours and easy adjustability make it a go-to for summer branding.

Gildan Light Cotton Adult T-Shirt The Gildan® Light Cotton family has been remastered for improved printability, quality and comfort. Style 3000 is made with 100% U.S. cotton and feature a Modern classic fit with a seamless body. Detailing includes a narrow width construction, rib collar, taped neck and shoulders for comfort and durability. Made with OEKO-TEX certified low-impact dyes, Gildan partners with Better Cotton to improve cotton farming globally. Also available in youth sizing (style 3000B) For details, please visit www.gildan.com

Oakley Gravity Range QTR Take on cooler conditions with the Oakley Gravity Range Qtr. Designed with four-way stretch for unrestricted movement, it’s ideal both on and off the course. The soft, heathered fabric delivers all-day comfort, while the mock collar and ¾ zip provide adjustable warmth. Finished with a subtle Ellipse logo on the chest.

For more information, please visit www.dmlcreation.com

For more information, please visit www.fersten.com

Unisex Garment-Dyed Heavyweight T-Shirt The Comfort Colours Unisex Garment-Dyed Heavyweight T-Shirt, style C1717, delivers a relaxed, lived-in feel with premium softness and minimal shrinkage thanks to its signature garment-dyed finish.

Made from 100% ring-spun U.S. cotton with a durable 6.1 oz./yd² heavyweight construction, this tee offers enhanced printability while maintaining everyday comfort. Designed with a relaxed fit, this style blends substantial feel with a soft, broken-in appearance ideal for casual wear and decorating applications.

JERZEES ClassicsTM Tees Designed with a high stitch density, these OE tees provide superior printability to bring your designs to life.

Available in a wide range of colours and youth + adult sizes, this collection caters to everyone.

For details, please contact canadacustomerservice@fotlinc.com

For details, please visit en-ca.ssactivewear.com

Heavyweight Fleece Pullover The Forge Heavy Pullover Hooded Sweatshirt from Canada Sportswear delivers premium heavyweight comfort with a modern silhouette designed for both casual wear and superior decoration performance. Constructed from a heavyweight blend of 70% cotton and 30% polyester, this hoodie features a 100% cotton face delivering a superior print surface and a soft, durable finish. Designed with a relaxed oversized fit and drop shoulder styling, detailing includes rib knit cuffs and hem with spandex for shape retention, a classic kangaroo pocket, and a tear away label for added comfort and easy customization.

For details, please visit www.canadasportswear.com

Women's Stockton L/S Tee The Stockton Long Sleeve Tee (TLX-6W) was built to feel like your favourite cotton tee but with built-in resilience.

The 60/40 cotton / polyester blend delivers softness, shape retention and a natural hand feel. The rib knit collar and taped neck seam provide durability and comfort, which are details that make a big difference in how a tee holds up after repeated wear and wash. With UPF 50+ protection built in, the Stockton Tee is designed for everyday reliability in all conditions. Available in a matching Men’s version (TLX-6M).

For more information, please visit www.stormtechperformance.com

16 IMPRINT CANADA | May/June 2026

Canadian Pride & Heritage Show your Canadian pride & heritage with AJM’s 8E000M. It features a maple leaf woven patch on the left side and a red contrast colour underpeak with Canada screen print. Made in a constructed Pro-Round shape with slightly curved peak, front panels and peak are Polycotton, while the sides and back are Nylon Mesh and sports an adjustable plastic back strap. Available in black, navy and white.

For more information, please contact A.J.M. International at 1-800-3616256 or visit www.ajmintl.com

Unisex Jersey Summer Tee The Los Angeles Apparel Jersey Summer Tee, Style 6401, is a lightweight combed cotton jersey tshirt. Made from 100% cotton jersey, this tee offers a soft hand feel with a flexible, form-fitting silhouette. Laundered for a shrink-free finish, detailing includes a lightweight construction ideal for warmer weather and everyday layering. Proudly made in Los Angeles.

For details, please visit www.losangelesapparel.net

comfort starts here — colour your vibe

Modern Garment Dye, Made Better for Creators ATC Authentic Colours™ delivers expressive, sun-faded colour with soft, lived-in comfort from day one. Crafted from heavyweight 100% RING SPUN cotton and enzyme-washed for an ultra-soft feel, each piece offers rich tonal depth, consistent colour across styles, and a structured silhouette that holds its shape.

Scan me

www.sanmarcanada.com

SMC Authentic Colours_Full Page_IMPRINT_Working File.indd 1

2026-04-27 1:31 PM

TM

Durability matters, and Tritan does durable better than anyone.

TM

Tritan from Eastman • is as attractive as glass, • as long lasting as stainless steel, • it will not shatter or dent if dropped or tossed around.

Plus, it is as reusable as other plastics without warping or cracking.

orders@dezinecorp.com

www.dezinecorp.com

MADE IN CANADA

orders@dezinecorp.com

www.dezinecorp.com

WEARABLES

Coastline Epic Comfort Recycled Tee Cutter & Buck's exceptionally soft, iconic and sustainable Coastline Epic Comfort Recycled Short Sleeve Tee is designed for the active lifestyle.

Available in Men’s and Ladies’ versions, these tees feature a lightweight and breathable stretch performance jersey. Made from 10 GRS Certified Post-Consumer Recycled Plastic Bottles, these tees are easy to wash and wear, and look great right out of the dryer.

Athletic Shorts Built For Performance Move freely. Stay sharp. These technical sport shorts (FM9101) are built for performance with stretch fabric, laser perforations for breathability, and a built-in spandex liner for support. Designed for action with smart pocketing and a secure fit, they’re ready for workouts, events and everything in between. Lightweight, functional and made to move.

For more information, please visit www.fersten.com

For more information, please visit www.cutterbuck.ca

Vintage Wash Pullover Hooded Sweatshirt

A Better Fit, Made to Last

The Weekender Vintage Wash Hooded Sweatshirt from Canada Sportswear combines relaxed comfort with a lived-in aesthetic inspired by vintage athletic wear. Made from a garment-dyed 70/30 cotton-polyester 3-ply fleece blend, this hoodie features a 100% cotton face for superior printability and a soft, wornin feel. Shade variations are inherent to the garmentdye process, giving each piece a unique character.

The ATC 24EVER™ Ladies’ Tee (24EVERL) combines soft RING SPUN cotton with a modern, flattering fit that stands out from the standard. Designed to move with you, it offers a smooth, vibrant print surface and lasting comfort. Premium feel, elevated fit—this is the tee customers come back to, time after time.

For details, please visit www.canadasportswear.com

Please visit www.sanmarcanada.com for more information

Women's Adidas Textured Stripe Quarter-Zip Pullover The adidas Women’s Textured Stripe Quarter-Zip Pullover combines modern athletic styling with lightweight comfort and sustainable performance fabric. Made from an 86/14 recycled polyester-elastane blend, this 6.4 oz./yd² pullover features a subtle jacquard texture with a refined textured stripe design for an elevated sporty look. Designed with a regular fit for versatile everyday wear, detailing includes a quarter-zip front and a contrast heat-transfer adidas logo on the right sleeve for a clean, modern finish.

For details, please visit en-ca.ssactivewear.com

R ET A I L Q U A L I T Y

SKU 8500

OVERSIZED TSHIRTS

Mid-weight Oversized Tee Fit: Drop shoulder oversized Neckline: Ribbed, with spandex Fabric: 220 GSM, 100% Ring spun compact combed cotton

SKU 9000 Heavyweight Oversized Tee Fit: Drop shoulder oversized Neckline: Ribbed, with spandex Fabric: 340 GSM, 100% Ring spun compact combed cotton

NOW AVAILABLE AT

PROMO PRICES! (416) 675-7077 20 IMPRINT CANADA | May/June 2026

www.WeMust.ca

WEARABLES

Men's Zone Performance T-Shirt The Team 365 Men’s Zone Performance T-Shirt, Style TT11, is designed for activewear performance with lightweight comfort and moisture-management functionality. Made from 100% polyester interlock fabric, this performance tee delivers breathable comfort with UPF 40+ protection for enhanced outdoor wearability. Featuring cationic dyes for superior brightness and long-lasting colour fastness, this tee delivers moisture-wicking properties to help keep you cool and dry, along with a transition from a heatseal label to a tear away label for added comfort and easy rebranding.

For details, please visit en-ca.ssactivewear.com

Your Neck’s Best Friend AJM is excited to introduce 0E130M. This unique cap sports a neck flap that helps prevent sunburn. Ideal for anyone working or being outside.

The flap can easily tuck inside the cap when not in use. Made in a 6-panel “Constructed Full-Fit” shape, with a Polyester Peral Nylon UPF 50+ fabric and has an adjustable elastic cord. Available in black or khaki.

For more details, please contact A.J.M. International at 1-800-361-6256 or visit www.ajmintl.com

NuBlend® Quarter-Zip JERZEES NuBlend Unisex ¼ Zip (Style 995MR) is a premium blank canvas for creative expression.

Made with pill-resistant NuBlend® fabric, tearaway label, and high-stitch density for smooth printing, its 50/50 blend ensures durability and minimal shrinkage. Available in 12 vibrant colours, it empowers individuality and style through decorated apparel that inspires confidence and connection. It is also Stocked In Canada.

For more information contact canadacustomerservice@fotlinc.com

Unisex Toddler Fine Jersey Tee The Los Angeles Apparel Toddler Short Sleeve Fine Jersey Tee, Style 21005, reimagines a classic silhouette in a kid-friendly design crafted for softness, comfort, and everyday durability. Made from 100% combed cotton fine jersey, this lightweight tee offers a soft hand feel and comfortable fit ideal for active toddlers. Detailing includes taped neck and shoulders, double-needle sleeves and bottom hem, and a durable rib neckband for added longevity. Produced using recaptured textile scraps left over from garment manufacturing, this style helps reduce landfill waste while delivering premium everyday comfort. Heather Grey is a 90/10 cotton-poly blend. Not intended for sleepwear. Proudly made in Los Angeles.

For details, please visit www.losangelesapparel.net

5-Panel Poly-Cotton Twill Snap Back Cap The True North 5-Panel Poly-Cotton Twill Snap Back Cap blends classic styling with sustainable materials and decoratorfriendly construction. Made from an 80/20 recycled polyester-cotton twill blend, this mid-profile 5-panel cap features a structured crown, pre-curved visor with 8 rows of topstitching, and an adjustable snap back closure for a comfortable fit. Designed for easy customization, the cap includes tear-away embroidery backing to simplify decoration applications.

For more information, please visit www.canadasportswear.com

22 IMPRINT CANADA | May/June 2026

Cleveland Polo Your go-to polo for heat and hustle. The Cleveland (FW7970) combines classic style with FERST-DRY™ anti-snag and anti-bacterial performance to keep you cool, dry, and fresh all day. Lightweight, breathable, and built to move, it’s perfect for golf, events, and everyday wear. Available in eight colours and ready to represent your brand.

For more information, please visit www.fersten.com

Feel-Good Tees for the Next Generation The Allmade® Youth Tri-Blend Tee (AL207CA) brings something new to the market—and better for the future. Made from recycled polyester, organic cotton, and modal, it delivers all-day comfort kids love. With a smooth print surface and an eco-conscious story, it’s a tee parents feel good about—and kids reach for again and again.

For more information, please visit www.sanmarcanada.com

Oakley Icon TN Protect RC Polo The Oakley Icon TN Protect RC Polo delivers performancedriven comfort with strong imprint potential for corporate or team programs. Made with recycled polyester, it features moisture management, UPF 30+ sun protection, and antibacterial properties for lasting freshness. Its classic two-button design and subtle Ellipse logo offer a clean, professional look on and off the course.

For more information, please visit www.dmlcreation.com

Torcello Long Sleeve Tee The Torcello L/S Tee is constructed from 60% cotton and 40% polyester single jersey with a rib crew neck and taped neck seams for ultrasoft comfort. Ergonomic design gives range and tailored fit, while side slits bring comfort and ease of movement. Available in a Men’s (TGL-1) and Ladies’ (TGL-1W) version.

For more information, please visit www.stormtechperformance.com

Corumba Performance T-Shirt Your everyday performance essential. The Corumba Tee (FW7972) combines lightweight comfort with FERST-DRY™ technology to keep you cool, dry and fresh all day. Anti-snag, anti-bacterial and built to last, it’s perfect for layering, training or branding. With eight colours to choose from, it’s a reliable staple that works as hard as you do.

For more information, please visit www.fersten.com

Pike Recycled Fern Print Men’s Polo Step into your day with purpose and polish in the Cutter & Buck Pike Recycled Fern Print Mens Polo. Crafted from recycled materials and inspired by the lush landscapes of the Pacific Northwest, this polo is a commitment to sustainability, versatility, and timeless design. Whether you're navigating a packed schedule or chasing weekend adventures, this polo delivers confidence in every stitch. Moisture-wicking technology keeps you cool under pressure, while the subtle print adds a layer of sophistication that transitions effortlessly from office to outdoors.

For more information, please visit www.cutterbuck.ca

No Bulls**t.

Just Great Transfers.

AD SPECIALTY BC Regulated First Aid Kits Big K now offers RAM BC Regulated First Aid Kits designed to support workplace compliance and everyday readiness.

Built for a range of job site requirements, these practical kits provide dependable first aid essentials in an organized format.

Corporate branding is also available, adding visibility to your company’s safety program.

Traveller Backpack Durable and stylish, the Bugatti traveler backpack fits 15.6” laptops, features multiple pockets, a trolley pass-through, and adjustable straps – perfect for the active traveller. This backpack is compatible with 15.6” laptops and devices and features convenient top and side carry handles, built-in organizer for effortless storage, a secure zippered exterior pocket, adjustable strap for a custom fit, and three spacious exterior pockets For details visit www.bugattiwholesale.com

For more information, please visit www.bigkclothing.ca

Carry Your Brand Everywhere this Summer The Iconic Shopping Bag from DezineCorp (Style: NB0006) is a stylish and practical tote that is perfect for shopping, events, giveaways, and everyday use. Made from durable 100% cotton canvas, this reusable tote features a roomy bottom gusset, an outside pocket for extra convenience, and comfortable self-fabric handles for easy carrying. Its biodegradable and ethically manufactured design makes it a great eco-friendly option without sacrificing style or durability. Decorate with Full Colour DTF Transfer - it’s an easy way to put your brand front and centre!

For more information, please contact DezineCorp at (866) 625-7820 or visit www.dezinecorp.com

New Custom Patches On High-Performance Golf Hats Designed for versatility and style, each cap sports a removable magnetic ball marker on the back, available as a Canadian flag or custom design, paired with your branded patch on the front. Choose from 10 patch styles to showcase your brand’s personality and event vibe. Ideal for tournaments, Canada Day programs, client gifts, and high-impact promotional giveaways.

For more information, visit thecsigroup.net or email Orest@thecsigroup.net

Customizable Toy Tees Whatzupwiththat Bearwear T-shirts (100% polyester) are top-quality toy tees. Whether for a plush animal or a doll, they are excellent for embroidery or imprint. Available in 12 popular colours and four sizes to fit toys from 6” to 16”.

For more information, please contact Embroider Buddy, 800.387.8565 or visit www.embroiderbuddy.com

Glow Jam Outdoor Bluetooth Party Speaker The Glow Jam Outdoor Fabric Bluetooth® Speaker (7195-74) is a compact yet powerful 3W portable speaker built for indoor and outdoor use. Equipped with Bluetooth® 5.4 technology, it delivers fast pairing and a stable wireless connection while providing clear, balanced sound with up to 5 hours of playback at maximum volume. A built-in microphone and volume controls adds convenience. Ten dynamic RGB light modes enhance any setting. With a 2–2.5 hour charging time and a compact, portable design, this speaker keeps your brand visible and your entertainment going wherever you take it.

For details, please visit www.pcna.com/en-ca

TEE-OFF Gift Set Make your tourney gift a hole-in-one with this great tee-off gift set that features a custom Eurofix retractable divot repair tool, a chrome hat clip and ball marker, all neatly presented in a reusable tin box. An affordable and practical gift set for golf tournaments, and client events.

For more information, visit thecsigroup.net or Email Orest@thecsigroup.net

NEOSKIN® Soft Cover Journal Spector & Co. is showcasing the NEOSKIN® Soft Cover Journal (ST3202).

This eco-friendly journal is designed for single-meeting events such as seminars and conference sessions. Made with a recycled PU soft cover and filled with FSC-certified 70g paper, it offers 80 lined pages (40 sheets) with margin and date features for organized note-taking. The perfect binding ensures durability while maintaining a sleek, professional look.

Practical and sustainable, this journal is ideal for capturing key insights during focused sessions without excess bulk.

For more information, please visit www.spectorandco.com/en

24 IMPRINT CANADA | May/June 2026

Enduro 20L 3.0 The Enduro 20L 2.0 pack delivers a practical, premium solution for professionals on the move. Designed with dedicated compartments for laptops and essentials, it ensures secure, organized storage. It’s durable construction and comfortable features make it ideal for daily use, while bold Oakley branding offers strong visibility and impactful corporate customization opportunities.

For more information, please visit www.dmlcreation.com

Dual Leatherette Keychain Gift Set ADG Promo is showcasing the Dual Leatherette Keychain Gift Set. This is a great keychain gift set for any occasion. This gift set contains two Leatherette Keychains displayed in a gift box that can be customized and the black cardboard gift box features a fitted lid for a premium look and feel.

Visit www.adgpromo.ca for more information

72 Hour Survival Kits Big K is offering RAM 72 Hour Survival Kits for 1 or 2 persons, designed to support emergency preparedness during the critical first 72 hours. Ideal for vehicles, offices, remote crews, and home readiness, these kits keep essentials close at hand.

Corporate branding is available for added promotional value.

For more information, please visit www.bigkclothing.ca

We are the leaders in custom plush Imprinted | Embroidered | Mascots We do it all!

Bears & Bearwear — Blank or Customized!

Choose from blank styles or personalize with your own design!

YOUR LOGO HERE

YOUR LOGO HERE

63319 - Moose 8”

48010 Eco Lion 10”

YOUR LOGO HERE

87016 Chimp Cuddle Pal 8”

Home of Embroider Buddy®

44018 Black Bear & Baby 9”

Download our Catalogs!

We can custom imprint!

Please enquire.

R

Tel: 416.789.2687 Fax: 416.789.0497 Toll Free: 800.387.8565

email: sales@parkdalenovelty.com www.parkdalenovelty.com

AD SPECIALTY

Tune Out the Noise, Turn Up Your Brand

Bearwear Hoodies

New From DezineCorp are SENTRY ANC Full Size Wireless Headphones (Style: NE0001) combining premium sound with everyday comfort and convenience. Featuring Active Noise Cancellation with up to -20dB noise reduction, Bluetooth® 5.3 connectivity, and up to 22 hours of playtime, these headphones are perfect for work, travel, and daily use. Designed with extrasoft ear pads and flat-folding rotating ear cups, they offer a sleek, travel-friendly design that makes a lasting branded gift or promotional item.

Available with Full Colour DTF Transfer decoration options for bold, eye-catching branding.

Whatzupwiththat! Bearwear Hoodies (100% polyester) add a cozy layer to toy fashion. Designed for plush animals and dolls, they feature a soft hooded style ideal for embroidery or imprint.

Available in 13 colours and two sizes for toys from 6” to 16”, with custom options available by special order.

Please contact Embroider Buddy, 800.387.8565 or visit www.embroiderbuddy.com

PAR-TEE Gift Set Enjoy brand visibility on and off the course with this golf tee set from The CSI group.

The Par-Tee Gift Set features a custom Bluetooth wireless speaker, custom Eurofix retractable divot repair tool, chrome hat clip and two magnetic ball markers. Presented in a reusable presentation-ready tin gift box, this is ideal for golf tournaments, client events, and corporate gifting.

For more information, please contact DezineCorp at (866) 625-7820 or visit www.dezinecorp.com

Sydney Backpack The Sydney is the bag that goes everywhere without looking like it does. Clean enough for the office, capable enough for a weekend away, and soft enough to feel like it belongs on your shoulder rather than against your back. This backpack features 3-in-1 Carry Options: by hand, on your back, or mounted on a rolling suitcase. Other detailing includes a roomy clamshell main compartment - the wide-open flat layout fits clothes, shoes, and a toiletry pouch side by side; an internal shoe / mesh divider pocket; a front Slip Pocket with Key Clip; a Side Water Bottle Pocket; a Trolley Pass-Through Sleeve and a Padded Back Panel.

For details visit www.bugattiwholesale.com

Arctic Zone® 28 oz Metalike Bottle with TritanTM Renew The Arctic Zone® 28 oz Metalike Bottle with Tritan™ Renew (160531) combines a sleek metallic look with lightweight durability. Made from BPA-free Tritan™ Renew material containing 50% certified recycled content, this bottle is built to withstand the rigours of an active lifestyle while maintaining lasting clarity and strength. The flip-top straw lid with a convenient carrying handle makes hydration easy from the gym to the office, and the 28oz capacity keeps you refreshed throughout the day. Designed to fit standard cup holders for on-the-go use. Hand wash only.

For details, please visit www.pcna.com/en-ca

Easy Breezy RPET Bottle A lightweight, eco-friendly bottle designed for hydration on the go.

Made from transparent recycled PET, the Easy Breezy RPET Bottle (DW107) features an integrated carrying handle for easy transport, a secure screw-on lid, and a cup-holder friendly design for convenience during travel or commutes. With a generous 800ml (27oz) capacity, this bottle combines practicality with sustainability, making it the perfect companion for everyday use. Available in a great range of colours.

For more information, please visit www.spectorandco.com/en

Stainless Steel 9-Pack Ice Cube Stones Set Elevate your drinking experience with this luxurious Stainless Steel 9 pack Ice Cube Whiskey Stones Set in a beautiful wooden Gift Box. These reusable ice cubes are perfect for chilling your favourite spirits like Whiskey, Vodka, Liqueurs, Wine, and even beverages like Juice and Soda. The set includes a pair of tongs for easy handling, a storage velvet pouch for convenient storage, and a stunning wooden box that makes it a perfect gift for any occasion. Enjoy your beverages at the perfect temperature with these stylish and practical whiskey stones.

For more information, please visit www.magnuspen.com

26 IMPRINT CANADA | March/april 2026

For more details, visit thecsigroup.net or Email Orest@thecsigroup.net

Handy Pocket Tool The Plastic Multi tool (MT-009) is a versatile gadget that meets common everyday needs with ease. It comes equipped with a powerful flashlight for when you find yourself in dark or dimly lit spaces. The Hex base Bits are neatly stored inside the tool, and can be easily accessed and used by fitting them into the end ball dent head. With 6 tools in one compact design, this multi tool includes various sizes of Flat head and Phillips screwdrivers to tackle a wide range of tasks. Measuring 1-1/4” in width and 4” in length, this handy tool is irregular in shape but fits comfortably in your hand for easy use. This Plastic Multi tool is the ideal companion for any situation.

For more information, please visit www.magnuspen.com

Blake Crossbody Bag Discover the perfect blend of style and functionality with the Blake Crossbody Bag, designed to keep you organized and ready for anything on the go. Features include an adjustable strap for a comfortable fit; RFID-protected pocket to keep your cards and personal information safe; Built-in key leash for easy access to your keys; Quickaccess zippered pocket for storing essentials like your phone or wallet.

For details visit www.bugattiwholesale.com

CSA First Aid Kits Available through Big K, RAM CSA First Aid Kits combine compliance, convenience, and dependable workplace preparedness.

Designed for Canadian worksites, they provide organized access to essential first aid supplies when response time matters.

Corporate branding is available, making them a strong fit for fleets, crews, and safety initiatives.

For more information, please visit www.bigkclothing.ca

Varsity Toy Lettermen Jacket Whatzupwiththat! Bearwear Varsity Letterman Jackets bring classic school style to toy fashion. Made from polyester, they fit most 10–15” bears and 18” dolls.

Available in popular school colours, they are ideal for customization.

For details, please contact Embroider Buddy, 800.387.8565 or visit www.embroiderbuddy.com

Single-Head & Multi-Head Embroidery Machines

Shop Machines Shop Supplies

BARUDAN CANADA 1-888-835-8413 www.barudanamerica.com

SUPPLIES & EQUIPMENT ValueJet 64" Printer Delivers Faster Speeds The ValueJet 1626UH - 64" printer gives you the capability to print on rigid substrates, as well as the flexibility to print on roll media. Its dual function and multiple application design saves you valuable floor space and is ideal for printing packaging prototypes, POP displays, indoor signage. This printer also comes with Mutoh's VSM (ValueJet Status Monitor) app for remote printer management. The half inch print height, faster speeds, optional SpectroVue VM-10 spectrophotometer, together with the ability to print with white ink and varnish, makes this the smart choice for any size print shop.

For more information, please visit www.valuerite.com

3D (Puff) Embroidered Patches Falcon Transfer’s custom 3D embroidered patches are the ideal solution for durable, high-quality branding and personalization. It is a type of embroidered patch that uses raised stitching techniques, with foam backing, to create a three-dimensional, textured effect. Simply upload your design, select your preferred size and backing option, and Falcon takes care of the rest. Each patch is professionally digitized and embroidered with precision stitching, vibrant thread colours, and clean, detailed finishes—ready to sew on or apply with heat.

For more details, please visit www.falcontransfers.ca

Trotec Speedy Series Cut embroidered patches with the speed and precision professional production demands. The Trotec Speedy Series produces exceptionally clean cuts, sharp detail, and smooth edges, making it a powerful finishing solution for patch makers looking to increase efficiency without compromising quality.

For more information, please visit: www.rbdigital.ca

Wearable Transfers Are T-Shirt Ready & Built to Last UltraTranz™ Wearable Transfers are made for t-shirts, delivering sharp detail and vibrant colour on cotton and blends. With a soft, flexible feel that moves with the fabric, they resist cracking and peeling through repeated washes.

Easy hot-peel application makes them a reliable, high-impact solution for everyday tees that need to look good and last.

For more information, please visit: www.emblemtek.com/products/ultratranz-wearable/

Tajima TMEZ With Intelligent Auto Thread Management Heavy garments, thick seams, and challenging materials are no problem for the Tajima TMEZ. With intelligent automatic thread management, this machine removes much of the guesswork from embroidery, helping shops achieve cleaner results, reduce downtime, and embroider confidently across a wider range of applications.

For more information, please visit: www.rbdigital.ca

Triumph Water-Based DTF Ink The Triumph Premium Water-Based DTF Ink is engineered to deliver ultra-soft hand-feel heat transfers for Direct To Film printing applications. Available in convenient 1 litre bottles, this high-performance ink features a no-sediment formulation designed to help extend the life of white printheads while maintaining reliable print consistency. Developed specifically for Epson XP600 and I3200 printheads, Triumph offers improved wash fastness, vibrant output, and a soft-touch finish ideal for premium decorated apparel applications.

For more information, please visit www.discoverylancer.com

Digital Knight Swing-Away Press Maximize efficiency with the Geo Knight Digital Knight DK20SP 16" x 20" Air-Operated SwingAway Press, designed for high-volume shops that demand precision and speed. Its pneumatic system delivers effortless, repeatable pressure, while the swing-away design offers full access to the platen for safe and accurate layout. Engineered with digital controls and industrial-grade construction, this press ensures consistent sublimation, HTV, and specialty transfers on garments, hard goods, and thicker substrates.

Toyoda Falcon Modular DTF Whether you're just entering DTF or scaling into serious production, the Toyoda Falcon Modular DTF system grows with you. With multiple head configurations and production-focused features, it delivers the flexibility, speed, and reliability needed to keep pace with changing demand.

For more information, please visit: www.rbdigital.ca

For details, please visit www.jotoimagingsupplies.ca

Canada-Made DTF Inks

Stabilitex Embroidery Backing

Value-Rite is showcasing its White and Colour DTF Inks. These inks deliver excellent DTF transfer quality and provide bright white, high opacity, low viscosity and less maintenance. Get longer head life and damper life with these Canadian made inks.

Cansew is showcasing Stabilitex, its new brand of premium embroidery backings. Stabilitex offers high-performance stabilizers in roll and pre-cut options, designed for professional embroidery results that last.

For more details, please visit www.Cansew.ca

28 IMPRINT CANADA | May/June 2026

For more information, please contact Value-Rite, Tel: 1-800-242-8069 or visit www.valuerite.com

contact@nexgengolf.com

Everything Golf NIKE VISION

www.nexgengolf.com

NEW TECHNOLOGY SMART TENSION SYSTEM Smart Tension System automatically adjusts thread tension by analyzing the stitch type and machine speed.

Produce consistently high-quality embroidery with STS and reduce lost productivity in manual adjustment of thread tensions.

SLIM CYLINDER ARM Redesign of the cylinder arm improves the quality of embroidering on products.

Reduction of the cylinder arm circumference to 170mm.

Reducing working space between the needle plate and cap frame.

SMART ACTION PRESSER FOOT

PICKER ON / OFF

Smart Action Presser Foot (SAP) adjusts the height of the presser foot automatically by way of an independent presser foot motor.

We offer Picker on/off both two versions. You can get below meaningful result when selecting Picker Off version.

Regardless of the thickness of the fabric, the best quality embroidery can be completed easily with SAP.

Do not need to replace picker when it’s bent or snapped.

Adjust the minimum height of the presser foot by setting preferences on the operation panel

Easy to change bobbin and bobbin case.

SWF CANADA INC.

300 Trowers Road, Unit 13 Woodbridge, ON, L4L 6A1

Please call 416-889-3598

MAJOR ECONOMIC INDICATORS Q1 2026

Source: Statistics Canada

Canadian Corporate Profits Jump in First Quarter of 2026

Retail Sales Increase in Nine Provinces; Industrial & Raw Material Prices Continue to Rise Canadian corporations reported $209.9 billion in operating profit in the first quarter of 2026, up $4.1 billion (+2.0 per cent) from the previous quarter and $6.9 billion (+3.4 per cent) higher than the same period last year.

Corporate Operating Profit (seasonally adjusted)

Retail Sales Rise in March on Lower Volume Canadian retail sales increased 0.9 per cent to $72.7 billion in March, with gains reported in four of nine subsectors. The increase was led by higher sales at gasoline stations and fuel vendors.

Core retail sales, which exclude gasoline stations and fuel vendors as well as motor vehicle and parts dealers, edged down 0.1 per cent in March.

In volume terms, retail sales decreased 0.7 per cent during the month.

For the first quarter of 2026, retail sales rose 2.1 per cent, marking a seventh consecutive quarterly increase. In volume terms, sales increased 1.2 per cent in the quarter.

Gasoline Sales Surge While Auto Sales Decline

Non-Financial Industries Lead Gains

Operating profit for non-financial industries rose $3.3 billion (+3.1 per cent) to $110.2 billion, with gains reported in 21 of 39 industries.

The largest increase came from the oil and gas extraction industry, where profits jumped 34.8 per cent on higher crude oil prices following supply disruptions tied to the closure of the Strait of Hormuz in March.

The petroleum and coal product manufacturing industry also recorded strong growth, with profits rising 34.6 per cent due to higher prices and increased sales of refined petroleum products.

Meanwhile, operating profit for the mining and quarrying industry (excluding oil and gas) increased 11.3 per cent, supported by higher prices and exports of gold and copper.

Manufacturing Sector Declines

The largest increase in March came from gasoline stations and fuel vendors, where sales rose 12.4 per cent amid higher gas prices tied to supply disruptions related to conflict in the Middle East. In volume terms, however, gasoline sales fell 1.9 per cent.

Sales at motor vehicle and parts dealers declined 0.5 per cent in March. Lower sales at used car dealers, down 4.0 per cent, led the decrease, while sales at new car dealers edged down 0.1 per cent.

Automotive parts, accessories, and tire retailers were the only category within the subsector to post gains, rising 2.2 per cent.

Operating profit for financial industries rose $761 million (+0.8 per cent) to $99.7 billion, with gains reported in 5 of 13 industries.

The largest increase came from the securities and commodity exchanges, portfolio management, and miscellaneous financial investment activity industry, where profits rose 11.6 per cent.

The miscellaneous intermediation industry also posted gains, with operating profit increasing 3.2 per cent.

Operating profit for life, health, and medical insurance carriers declined 12.6 per cent, while profits for the property and casualty insurance industry fell 8.4 per cent.

32 IMPRINT CANADA

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Retail e-commerce sales increased 1.5 per cent to $5.1 billion in March and accounted for 7.1 per cent of total retail trade, up slightly from 7.0 per cent in February.

Industrial and Raw Material Prices Continue to Rise in April Prices for products manufactured in Canada, as measured by the Industrial Product Price Index (IPPI), increased 2.0 per cent in April and were up 11.4 per cent year over year. This marked the fourth consecutive monthly increase and the 19th straight yearover-year increase.

Prices for raw materials purchased by Canadian manufacturers, measured by the Raw Materials Price Index (RMPI), rose 2.6 per cent in April and increased 31.6 per cent compared with April 2025.

Prices for Raw Materials Increase in April

Core Retail Sales Edge Lower

The decline in core retail sales was led by building material and garden equipment and supplies dealers, where sales fell 2.9 per cent following a decline in February.

Sales at general merchandise retailers also declined 0.5 per cent, marking their first decrease in three months.

The largest increase among core retail categories came from food and beverage retailers, where sales rose 0.5 per cent, led by higher supermarket and grocery store sales.

Overall manufacturing operating profit declined $347 million (-1.7 per cent) in the quarter, with decreases reported in nine of 14 manufacturing industries.

The largest decline came from the motor vehicle and trailer manufacturing industry, which posted a $921 million loss following lower vehicle sales and reduced exports.

Operating profit for the wood product and paper manufacturing industry fell 22.7 per cent, marking the largest quarterly decrease since the second quarter of 2023.

The primary metal, fabricated metal product, and machinery manufacturing industry reported lower Q1 profits, down 6.2 per.

Financial Industries Post Modest Increase

E-Commerce Sales Continue to Grow

Energy and Petroleum Prices Lead Industrial Price Growth

The largest contributor to the monthly increase in the IPPI was the energy and petroleum products sector, where prices rose 7.7 per cent in April following a 26.9 per cent increase in March. Higher prices for gasoline, diesel fuel, light fuel oils, and jet fuel drove the increase.

Prices for chemicals and chemical products increased 7.3 per cent, marking the largest monthly rise on record for the series dating back to 1981. The increase was driven primarily by higher prices for plastic resins and petrochemicals.

Prices for fruit, vegetables, feed, and other food products rose 1.7 per cent, led by higher grain and oilseed prices.

Industrial Prices Remain Higher Than Last Year Higher gas prices pushed overall retail sales higher despite lower sales volume. Major retail categories declined, led by building material and garden supply dealers.

Retail sales increased in nine provinces in March

Ontario recorded the largest increase in dollar terms, with sales rising 1.4 per cent, led by higher sales at gasoline stations and fuel vendors. Retail sales in the Toronto CMA increased 1.5 per cent.

In Alberta, retail sales rose 2.6 per cent, also driven by higher gasoline sales. Quebec recorded the only provincial decline, with retail sales falling 0.8 per cent. In Montréal, sales were down 2.0 per cent.

Year over year, the IPPI increase was led by higher prices for gold, silver, and platinum group metals and alloys, which rose 82.3 per cent. Other notable increases included diesel fuel (+58.0 per cent), finished motor gasoline (+38.4 per cent), light fuel oils (+67.6 per cent), aluminum (+32.0 per cent), grain and oilseed products (+37.7 per cent), and copper (+38.5 per cent).

Raw Material Prices Increase

On a year-over-year basis, the largest contributors to the RMPI increase were gold, silver, and platinum group metal ores and concentrates (+76.7 per cent), conventional crude oil (+51.5 per cent), and synthetic crude oil (+57.5 per cent).

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