Illustrado 300 Most Influential Filipinos in the Gulf

CHRONICLING FILIPINO LEGACY in the GULF Photo by Jef Anog • Custom dress by @Angel Angel Villiar de Jesus of Marocha-Ricci Hair and Make-Up by Mau Piodena IV • Styling by Gweys Soriano Special Thanks to Ron Mercado Babao and Vast Vogue Studio

to reaffirm, that the fact that our people have been making great strides in the region, in so many fronts, is nothing new. It has been going on from as far back as 40 years.

We present you a diverse gathering of Filipinos; each one with a role to play in the greater scheme of things. Whether they are urban planners, scientists, diplomats, fashion designers, entrepreneurs, community champions, or even musicians or social media influencers, each one symbolizes our collective talents, capabilities, further potential and might in the Gulf.

We honor our Gamechangers - those who have placed Filipinos on top of certain fields and are redefining the meaning of achievement not only for compatriots, but for the rest of their peers. They create and innovate better than anybody else. At the forefront of their sectors are the Trailblazers who have broken through glass ceilings, and Thought Leaders who are on top of their game. Putting the ‘Filipino flavor’ into the region’s cultural zeitgeist are the Tastemakers. They are the ones adding to the color and texture of this multicultural melting pot that we call home away from home.

Finally, we pay homage to those Filipinos who, have left the Gulf or their previous roles, but who have bestowed a lasting impact on our community here – a Legacy of their own, that is worth noting and remembering.

It’s been 13 years, since we have committed to the advocacy of ‘Championing the World Class Filipino.’

We have honored thousands of our compatriots across 132 beautiful issues, driven by our mission to help the community flourish, through our global vision, rooted in our native soul. Five years ago, we launched the 100 Most Influential Filipinos in the Gulf to share the stories of those amongst us who are providing much needed representation to Filipinos in various sectors, and in doing so, are also advancing our people in the regional and world stage.

To mark the 100’s 5th year, we give you the 300 Most Influential Filipinos in the Gulf – our Legacy Edition our way of capturing a slice of Philippine history in these parts. This issue, which is truly of and for the progressive Filipino community is an account of our successes and milestones told through the stories of our people. Not only meant to inspire, this edition is also a means for us

Each year we honor people is a chance for us to underline how Filipinos can rise and elevate themselves to take their rightful place as formidable players on the world stage – above stereotypes from the past, beyond glass-ceilings, greater than mere community politics, and shattering typical expectations.

We dedicate the 300 to all of you, hoping that these pages will inspire, challenge and motivate you to aim higher wherever your interests or your passions lie. We also hope that this enormous effort allows you to recognize and understand that we are all parts of a larger whole contributing and progressing from each other’s successes and triumphs.

We continue our commitment to uplifting the Filipino by steadfastly elevating and driving our standards at each step of the way.

And we hope that you continue fervently in this journey with us.

Ever, ‘Taas Noo, Filipino’!

LALAINE CHU-BENITEZ

Editor-in-Chief

Illustrado Magazine is a publication licensed under the Creative City Fujairah - License No.: 11199/2017 BVZ ILLUSTRADO 3

PUBLISHER & EDITOR-IN-CHIEF LALAINE CHU-BENITEZ CREATIVE DIRECTOR MON BENITEZ FEATURES EDITOR ALWEE VILLAROSA EDITORIAL ASSISTANTS ANTONINO BENITEZ PAOLO GABRIEL BENITEZ CONTRIBUTING WRITERS UAE, PHILIPPINES, CANADA ABY YAP AL MANLANGIT ALFRED ‘KRIP’ YUSON ANNA DE LEON GELYKA DUMARAOS BARNEY ALMAZAR EXCEL DYQUIANGCO FRANCISCO COLAYCO ION GONZAGA KC ABALOS-ORENDAIN KENNETH EHPRAIM SURATH KRISTINE ABANTE LESLIE FIESTAN LORRAINE BALITA MAI BAUTISTA NINA PENALOSA-CARPIO PAUL RAYMUND CORTES (CON. GEN.) QUAY EVANO RACHE HERNANDEZ REX BACARRA RIAN MIRANDA ROMAN GUEVARRA ROSAN KATLEA REODICA CONTRIBUTING PHOTOGRAPHERS/ VIDEOGRAPHERS UAE, PHILIPPINES, USA ALEX CALLUENG AVERY RANDALL CEFRE BETHOVEN FILOMENO EROS GOZE FLARIDEN DELA TORRE

IRVIN RIVERA JEF ANOG ROZEN ANTONIO JEAR VELASQUEZ RUBEN MIRABEL CONTRIBUTING FASHION CREW UAE THE STYLECURATORS KHEL RECUENCEO IVAN CABATIT GWEYS SORIANO MAU PIODENA IV JOHN KLINT JAVIER VASQUEZ SHELDONE DACALOS AUVE LACSAM RACQUEL ANOG JHOANNA NELISSEN SUYEN VERGARA ILLUSTRADO 300 PHOTOGRAPHY JEF ANOG ROZEN ANTONIO ACE REYES DONELL GUMIRAN BETHOVEN FILOMENO AVERY RANDALL CEFRE PHOTOGRAPHY CREW JA AREVALO NHOILEEN MAYPA ERIC PERALES RICHELLE PEJA

ILLUSTRADO 300 EVENT COVERAGE HYKU PHOTOGRAPHY & VIDEOGRAPHY PROJECT MANAGER: QC VERANO PHOTOGRAPHERS: AJ AMAR, STEVE CARDONA, ART ABRAHAM VIDEOGRAPHERS: JHONG CABUGSAN AND CZAR BAMBO PUBLISHER ILLUSTRADO FZ-LLC P.O. BOX 6791 DUBAI, UAE TEL: +971 4 311 6744 WEB: ILLUSTRADOLIFE.COM FACEBOOK: ILUSTRADO MAGAZINE INSTAGRAM: @illustradomagazine PRINTERS AL GHURAIR PRINTING PRESS alghurairprinting.com COPYRIGHT ILLUSTRADO FZ-LLC 2006 – 2020 ALL RIGHTS RESERVED. NO PART OF THIS MAGAZINE MAY BE USED OR REPRODUCED IN ANY MANNER WHATSOEVER, WITHOUT THE WRITTEN PERMISSION OF ILLUSTRADO FZ-LLC.

ABOUT ILLUSTRADO MAGAZINE The slogan ‘Taas Noo, Filipino’ (Hold your head up high, Filipino!) and the vision of ‘Helping the Filipino flourish - global vision, native soul’ - define the substance, progressive-thinking, style and corporate ethos that has helped Illustrado gain recognition and respect in the Gulf region as a pivotal thought leader and tastemaker for Filipinos in the region and beyond.

Illustrado is a unique lifestylecommunity magazine published out of Dubai, United Arab Emirates, since 2006, devoted to uplift Filipinos around the world. The slogan ‘Taas Noo, Filipino’ (Hold your head up high, Filipino!) and the vision of ‘Helping the Filipino flourish - global vision, native soul’ - define the substance, progressivethinking, style and corporate ethos that has helped Illustrado gain recognition and respect in the Gulf region as a pivotal thought leader and tastemaker for Filipinos in the region and beyond.

Illustrado’s distinctive approach combines premium production values with a very down-to-earth philosophy; it is not only a magazine but is a social enterprise that speaks and aspires to enrich a very diverse range of readers, veering off the usual media fare of gossip, scandals, sensationalism, and materialism. It is a publication that has the look and feel of premium

glossies but is patronized by Pinoys, who still appreciate the distinct homey flavor of ‘tuyo,’ regardless of whether they are domestic helpers or business owners outside the Philippines. Because of Illustrado’s earnest approach, the magazine has touched the lives of so many progressive-thinking Pinoys, who found resonance and empowerment in the contents of its pages.

Illustrado’s advocacies and initiatives include - Illustrado Most Influential Filipinos in the Gulf the definitive authority on the most significant Filipinos in the region, as well as Illustrado Day of Sisterhood (formerly Illustrado Women of Substance and Pinays Take Charge) – a project dedicated to promote the empowerment of Filipinas in the Gulf as well as fostering camaraderie among women of different cultures. Illustrado also actively supports the Filipino business and creative community as well as other community projects,

ILLUSTRADO 7

providing talents a platform to showcase their work.

The magazine was founded by Editor-in-Chief and Managing Director Lalaine Chu-Benitez and Creative Director Ramon Benitez.

Before establishing their own venture, Lalaine was a marketing professional for 16 years who headed initiatives in the region for a renowned global pharmaceutical conglomerate.

She has been instrumental in helping build other multinational and local brands from the luxury/ lifestyle and healthcare sectors in the Middle East and North Africa.

Husband Mon Benitez is a multiawarded advertising professional behind some of Leo Burnett’s most prominent regional and global campaigns. Together, the couple has also co-founded sustainabilityoriented startup Gver – Your Marketplace for Sharing.

EDITORIAL TEAM & CONTRIBUTORS

L AL AINE CHU-BENITEZ

MON BENITEZ

CREATIVE DIRECTOR

EDITOR-IN-CHIEF

CG-PAUL RAYMUND CORTES

DR. REX BACARRA WRITER

WRITER

RONY AQUINO

ALWEE VILL AROSA

PAOLO BENITEZ

ANTONINO BENITEZ

EXCEL DYQUIANGCO

GELYKA DUMARAOS

JEF ANOG

ROZEN ANTONIO

ACE REYES

DONELL GUMIRAN

BETHOVEN FILOMENO

ALEX CALLUENG

EROS GOZE

RON MERCADO BABAO

GWEYS SORIANO

KHEL RCUENCO

IVAN CABATIT

MAU PIODENA IV

HYKU DESESTO

SHELDONE REY

COMMUNIT Y MANAGER

WRITER

PHOTOGRAPHER

ST YLIST

FEATURES EDITOR

PHOTOGRAPHER

PHOTOGRAPHER

ST YLIST

CONTENT ASSOCIATE

PHOTOGRAPHER

PHOTOGRAPHER

MAKE-UP ARTIST

CONTENT ASSOCIATE

PHOTOGRAPHER

PRODUCTION

PHOTOGRAPHY & VIDEOGRAPHY

WRITER

PHOTOGRAPHER

ST YLIST

DACALOS VIDEOGRAPHY

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In The PURSUIT B Y : C O N G E N PA U L R A Y M U N D C O R T E S

This longing to be a better artist, performer, professional, painter, poet, writer, dancer, or whatever it is that we fancy being, must be deeply rooted in our essence, suspended from any preconceived notions of acceptance and standard set forth by other men or women who just like us are on a similar pursuit. The most disservice we can do to ourselves is to measure our worth in terms of how others feel about us.

I delved into music and the arts a little later than most, having begun actual training in voice only when I was in my mid-college years.

Though I dabbled in singing as early as when I was six or seven, I did not undertake a more serious thought about studying vocal technique until I was about 17. Then at some point in my early post-graduate years, I resolved to take on an even more rigorous approach to voice, endeavoring to dissect the rudiments of the physiology of

singing and the interpretation of music with the hopes of graduating from an “amateur to a professional sound.” Approaching my mid-20s then, I felt that I needed to quicken my pace as if I were racing towards a border at which my level of vocal technique could be considered by the country’s finest recording studios. I was running after time, I thought, and as many had begun their quest for their particular brand of sound a decade earlier than I had, there existed an internal ILLUSTRADO 12

competition between me and everyone else as far as voice and performing was concerned. I had to catch up.

Fate, however, throws curveballs and leads one to destinations never envisioned before. My life journey swerved to a different lane, eventually bringing me to other paths. But twenty years or more after I had given up my ambitions of a career in music and theater, that desire towards musical excellence

Of EXCELLENCE has not seemed to mellow at all, albeit intensifying even more. There remains that craving, that fire in my belly that continually eggs me to keep pushing.

A failed attempt at recording fruition and diplomatic tours in Europe, the Americas, and the Middle East, that hunger for building my own version of vocal perfection still gnaws on me. The stark difference is that in my younger years, the calling was a race towards recorded music, stage performances, and the adulation of many. This time, that constant nagging in my heart is a marathon towards a sustained and insatiable appetite to keep the passion for music alive, perfection for its own sake. From its foundation in competition and the want to be the best of a finite lot, the marathon has now transcended to a long haul flight towards highly personal standards, a more in-depth analysis of my experience and what it means on a more personal approach not just a comparison between my journey and that of others. I

attempt to liberate myself from the captivation of gaining others’ approval and refute my prejudices of previous colored experiences.

What good is it to chase excellence if not to have it validated by others, one may ask. Why even endeavor when there is no medium by which such perfection could be appreciated by others? After all, outgunned by time, 52-year-olds do not have much to look forward to even if their intense dedication to their musical craft remains afloat, more so in an industry that puts so much premium on youth and aesthetics. Perhaps too late in the ball game, there appears to be little to achieve in this detour to phenomenological reduction.

We owe it to ourselves and to this universe that had randomly gifted us with life to keep our aspirations to become better people afloat.

Ours should not simply be a thrust towards excellence because we want to be adored by our audiences.

This longing to be a better artist, ILLUSTRADO 13

performer, professional, painter, poet, writer, dancer, or whatever it is that we fancy being, must be deeply rooted in our essence, suspended from any preconceived notions of acceptance and standard set forth by other men or women who just like us are on a similar pursuit. The most disservice we can do to ourselves is to measure our worth in terms of how others feel about us.

This epiphany could not have come at a better time. Such a realization has allowed me to become more attuned to my role within the Filipino diaspora in Dubai. Our community has spoken incessantly about empowerment and elevating our benchmark, celebrating fellow Filipinos who have achieved levels of success in global settings, and in line with the serendipitous forks in my road towards musical perfection, I must also be on the same page as my people are. This has to be a shared journey of all Filipinos

Shot on location at: Vast Vogue Studio Photographer : Jef Anog Fashion: The Style Curators - Dubai Ivan Cabatit, Khel Recuenco, Gweys Soriano Auve Lacsam HMUA: Mau Pinodena IV On Lalaine: Angel Villar De Jesus

ILLUSTRADO 14

THE MAKING OF THE

BY : DR . REX VENARD BACARRA

Right on the dot, I arrived.

What was magical, if not surreal, was the conscious appreciation that I was there for the photoshoot of a magazine known for its flawless reputation. And reputation, for people who are honest, is not just something. It is everything.

Alwee Villarosa’s fragile silhouette, creased by the embers of a dying cigarette held at the tips of his fingers, between exquisiteness and discomfort, loomed largely.

Crushing the butt in the ashtray, he welcomed me with the now-familiar La Sallian, sing-song accent, “Dr. Rex, I missed you.” Kissing me on the cheek, he whispered rather nonchalantly, “Welcome to the photoshoot of the grandest and the biggest issue of Illustrado Magazine, the 300 Most Influential Filipinos in the Gulf, the Legacy Edition.”

I chuckled. I thought that was a mouthful. Or rehearsed. But it was Alwee, whose brilliance, fragility, and pedigreed stance are a weapon.

Every time he asks, I cannot say

no. It doesn’t matter whether the request is mundane, or one that will proverbially rain on my parade. I. Cannot. Say. No. I simply drift on his sidewalk.

He pointed me to a small door that opened, jaw-droppingly, to a massive beehive of photographers, models, assistants, and some who were deigned worthy of being in the 300, ready to take their share of the spotlight.

“Please wait for a while,” prompted Ms. Rony Aquino as she planted another kiss on my cheek. Her deep, rounded voice echoed with the gentle precision of someone who grew up in the military but realized that she is a nourishing mother.

So, she left. For good. Untinged by regret.

Fiction. Of course. But that’s how I imagined her life story to be.

I didn’t mind. I was awed by how bustling the venue of the photoshoot was. Klieg lights complemented the ILLUSTRADO 15

massive white backdrop, accented by colorful but muted strips of camera lights. I watched them come - the trailblazers and thought leaders - and go - the tastemakers, and game-changers - with smiles waving like a pendulum in front of me, one person to another.

Wherever I turned my head, excitement and glee were plastered on every face. It was as if they unearthed something invaluable like an heirloom found; it was as if an approving nod was finally bestowed upon them lesser mortals by some feared and mysterious gods. It was as if an opportunity of this type would never happen again for the tides could change, or the gods might decide to look somewhere else, unflinching in their decision, uncaring of the mortals’ pleadings.

The gentle and bespectacled patriarch with the youthful haircut, Mon Benitez, shook me out of my ponderings. The warmth of his voice couldn’t hide the colossal undertaking that the number 300 demanded. But I still

have yet to see Mon shaken, or unnerved, or petrified. His calm demeanor helped hold together 13 years of publication across 131 issues. His taste discriminates.

His elegance enthralls. Now, this! 300 personalities given the poshest platform to inspire. To the uninitiated, the previous yearly 100 is aspirational. To the weakling, the current 300 is death-defying.

He pointed to the direction of his other half, the Matriarch whose attention-grabbing huge earrings were no match against her undeniable eloquence. She was busy interviewing Illac Diaz, whose Liter of Light project made him meaningfully famous than being an actor. She was in her element, exchanging ideas peppered with opinions that were sometimes acerbic, often encouraging, but mostly satisfying. Paradoxical, she is. She could be caring for one minute and intimidating the next.

What is consistent, aside from her vision to help global Filipinos flourish, is how well-put she is: statuesque both in dignity and beauty. I consider her to be the face of Illustrado, for she has that rare combination of the savvy charm of Machiavelli, the greatness of Ozymandias, and the sublimelyintentioned advocate of all things Filipino. Projecting this bigger than life persona yielded her power, and she could gather the moneyed, the intellectuals, the moneyed who are also intellectuals, the selfless and the pretenders, the accomplished, and the wannabees, to where others could only dream of. Yet, she can be very vulnerable, easily hurt by the people she loves. She is truthful to those she values, her words often unvarnished, and she told me once,

“they come from a good place in my heart.”

I didn’t want to disturb her, so I approached the visibly tired but still, and always, upbeat Paolo Gabriel Benitez, whom I usually mistake for his brother, Antonino Benitez. Postdating the generation that started Illustrado, I could surmise with the abundance of parental semblances that the premium Illustrado blood will continue to flow, that the legacy will remain steadfast, probably will even creatively push the boundaries of potential reform yet remain deeply-rooted in their parents’ DNA: championing the worldclass Filipinos. Theirs is a family that dances between progressivism and the value-laden traditionalism, where “work hard and keep your mouth shut” mentality is frowned upon. And, luckily enough, the two greatly benefitted from their parents’ public intellectualism, resonated in their love for high aesthetics and constructivist art. In hindsight, between the two siblings, it’s Paolo who is increasingly becoming the mother. The more I interact with Paolo either in person or personal chats, the more I see - feel - Lalaine in him. But my spirit is kindred with Antonino’s. Like mine, his heart thumps words. A self-effacing TEDx speaker who’s impressively trilingual, his abstractions inform and persuade, a feat that few in his generation could claim.

I was curious to see how the small team behind the formidable Illustrado Magazine was able to gather these distinguished personalities, let alone the team of world-class photographers. It is not uncommon to see in every ILLUSTRADO 16

Illustrado event the award-winning Rozen Antonio who stuns and dazzles as a sought after fashion photographer; the debonaire Jef Anog, an accountant by profession who found his passion in glamour photography whose exhibits are as acclaimed as the muses he photographs; the dynamic Ace Reyes, whose works include many of the most respected brands in the UAE; the well-respected and extraordinary visual storyteller, Donell Gumiran, whose evocative portraits and travel photographs earned him numerous awards from all over the globe; the youthful Bethoven Filomeno who made a debut in this issue, whose works have been featured both in local and international magazines and is also an educator by profession; the international photographer Alex Callueng, whose editorial and commercial masterpieces landed on the pages of Vogue Arabia and Harpers’ Bazaar ME among notable others; and there’s Eros Goze, who photographed dignitaries, celebrities, models, leaders, and ordinary persons who have stories to tell, earning him the moniker, ‘The People’s Photographer.’

Then there’s the fashion crew - the forecasters, the trendsetters, and the stylists - the industry’s giants: The MetroSapiens – Khel Recuenco and Ivan Cabatit who are certified University of Arts London Personal Stylists and co-founders of Style Curators-Dubai; Central Saint Martin’s London certified Gweys Soriano had styled the likes of Celine Dion and German-Turkish actress Meryem Uzerli; makeup artist Mau Piodena IV, whose clients also include both local and international brands; Ron Babao

and Jaemie Limbo, who handled significant brands in the industry; the nuanced Hyku Desesto of Hyku D Photography, a good friend of mine, who has collaborations that are the envy of many- Vogue Arabia, Burberry, D&G, and Netflix, to name a few; and then there’s Melon Quinzon Perez, the top-notch director whose obsession for challenges won her several directorial and film awards at the Emirates Short Film Festival.

For this Legacy Issue, they came in full force, willfully. They came asking nothing in return, for they knew what Illustrado aspires for.

They see the whole picture, not just the magazine’s mythologized glory. They understand what it collectively represents, not just their own accomplishments. Artists, by their very ethos, are always willing to support the worthwhile because they knew that selfless contribution yields the most profound joy.

On the one hand, it is believability.

Believability breeds credibility.

Credibility stems from truthfulness.

It is not surreal but divine, not uncanny but sublime, to say that Illustrado is truthful, credible, and believable. If not, it won’t be able to gather exceptional talents and world-class achievers in one room.

If not, it won’t generate a sense of urgency and enthusiasm from those selected. If not, its popularity will be an offense to what is good. The fact that it isn’t and bitter haters are but a dime, people know in the privacy of their hearts that nothing is more believable among Filipino lifestyle platforms in the Gulf in existence today than Illustrado itself.

On the other hand, is its philosophy.

When I first saw the magazine, I immediately grasped what it wanted to become - to promote the Filipino identity in a distinctive approach: glossy, premium, and sincere. A social enterprise, the team calls it, and not your usual gossip-mongering and clickbaiting vulgarities. It aims to nurture genuine Filipino talents and recognize achievements. It inspires; just read its content. It amazes; just feel how premium it is.

It encourages; just watch its journey and how it opens the doors to those who dream.

True, the journey to 300 is an act of magnanimity. 100 has become limiting as more Filipinos, some inspired by the examples of the hundred, are creating impact. Yet, to a team of six, the task could be daunting. I would imagine bloody days and nights conceptualizing, brainstorming, deciding, gathering, seeking, asking, and editing. Artists and intellectuals don’t necessarily see eye to eye. The former are generally emotional—the latter, rational. Emotions could run high, and certain holes could gape.

Such could be the narrative of the journey that led to 300.

But it isn’t.

Illustrado Magazine permeates a positivity of the genuine kind. Its sincerity is but an overflow from the team. The outcome does not contradict the source. It is of high quality because the team is. It is positive because the team is. The Legacy edition is bound to be amazing because the team and its extended family are.

I stayed hours after my shoot, ILLUSTRADO 17

astonished by the realization that Illustrado is doing the 300 against a multitude of storms and tempests, highlighting other people’s achievements while remaining in the background without conceit, and not for any other reasons, but that it is worth doing it.

I left. Not right on the dot. But my thoughtful experience made it even more magical. Even more surreal.

Illustrado Magazine permeates a positivity of the genuine kind. Its sincerity is but an overflow from the team. The outcome does not contradict the source. It is of high quality because the team is. It is positive because the team is. The Legacy edition is bound to be amazing because the team and its extended family are.

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Makeen Tower Ajman Bank Bldg., Salam St., Tourist Club Area, Corner of 9th & 10Th Street, Off,1304 P.O. Box 70578, Abu Dhabi, UAE Tel: +9914 (0) 2 657 3505 to 07

Rm 503 Angelique Square Commercial Bldg., Mc Arthur Highway, Dau, Mabalacat, Pampanga Tel: (+6345) 331-1590 Fax: (+6345) 624-0642

Rm.205 Sitio Grande Bldg., 409 A. Soriano Ave., Intramuros, Manila, Philippines Tel : (+632) 8524-1202 / 8525-8805 / 8523-1586/ 8523-4386 / 8528-0517 / 8528-0412 / 8254-6381 Fax : (632) 8528-0517 / 8400-7635 2nd Flr. Casa Sanchez, Plaridel St., Brgy. Alang-alang, Mandaue City, Cebu Tel: (+6332) 233-9881 Fax: (+6332) 233-9881

Davao Branch Office:

Belen Bldg. Crossing Old Airport Road, Sasa, Davao City Tel: (+6382) 300-5019 Fax: (+6382) 300-5019

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The GAME CHANGERS. Unsatisfied with the status quo, the intrepid leaders with global mindsets are transforming lives and moving hearts. While plenty of personalities thrive with mere spotlight, we recognize the works of the true movers and shakers who are determining the course of the future in different categories.

GAME CHANGERS

ILLUSTRADO 41

World expos have forever been championing culture, innovation, and human ingenuity of all forms from all over. During these landmark events that only happen once every five years, countries gather to showcase their successes and game-changing ideas that rewrite history and foretell the future’s promise all at the same time. With Dubai Expo 2020 fast approaching, the Philippines is set

to shine and elevate the collective image of its people in the global arena to end all global arenas utilizing its landmark participation to tell a progressive yet unmistakably authentic narrative of our nation.

Spearheading this milestone initiative is the Department of Trade and Industry (DTI) under the leadership of Secretary Ramon Lopez (Chairman and Commissioner-General ILLUSTRADO 42

of the Philippine Organizing Committee), together with Assistant Secretary Rosvi Gaetos, Philippine Ambassador to the UAE Hijayceelyn Quintana, Architect Royal Pineda, and Curator Marian Pastor Roces.

Through participating at the expo, the team endeavors to highlight the Philippines’ best in terms of trade, tourism, and investment, as

1

TEAM PILIPINAS

@EXPO 2020 DUBAI P H I L I P P I N E D E PA R T M E N T O F T R A D E AND INDUSTRY COUNTRY CHAMPIONS

well as other facets that showcase the nation for what it is - a creative and compassionate changemaker with a burgeoning economy that is ready for business. Secretary Lopez shares: “With our participation, we hope to create more goodwill for the Philippines and to attract greater interest not only for our products but also investments, as well as our tourist destinations.” He adds, “Alongside forging relationships

with potential investors and trade partners, it’s an opportunity to project the Philippines as a progressive and innovative nation - that is also rich in culture and heritage - of concerned and professionally active individuals that are connected worldwide.”

Asec Gaetos remarks, “The goal of our participation is 3-fold: country branding, trade tourism and investments, and consumer ILLUSTRADO 43

engagement.” She also adds that the participation is largely a branding exercise that empowers Filipinos to tell their own story - and not anyone else. She affirms, “It’s a story, a narrative of what and who the Filipino is, and it’s something that is supposed to elevate and change mindsets not only on how Filipinos look at themselves, but also likewise how the whole world will look upon Filipinos.”

Photo by: Jef Anog

SECRETARY RAMON LOPEZ (CHAIRMAN AND COMMISSIONERGENERAL OF THE PHILIPPINE ORGANIZING COMMITTEE)

With over 700,000 Filipinos in the UAE, Ambassador Quintana expresses that OFs will play an instrumental role in shaping the Philippines’ run during the 6-month event, “The Filipino community here can play a very supportive role even if everything is prepared already by the Philippine organizing committee. There are other things that we can do to reinforce the message to elaborate on whatever could be done to highlight the many things that are

going to be presented and projected during the expo.“ She continues, “This is our chance to shine; this is a global stage that we are going to have. I hope that we will be ready for that.”

Architect Royal Pineda who designed the Philippine pavilion called “Bangkota” based on the coral reefs, shares the idea behind the most awaited structure. “The very essence of what we are doing is to reflect the real nature of the

ILLUSTRADO 44

Philippines – our people being warm, sensitive, and caring. We go the extra mile, and we are very soulful. That is what we are presenting and amplifying in this pavilion. We intend to showcase the beauty of our islands, our materials, our skills, and, most of all, our people. It is about collaborations - modern bayanihan, to show the world that we have something to offer – our gift to the world. And this, I believe, is important to find the identity, dignity, and honor of Filipinos.”

Curator Marian Pastor-Roces is excited to offer a new story of the Philippines through the pavilion – “That Filipinos are not just a product of that 500 years of history that we know of right now. That the Filipino has been in the making for thousands of years.” She adds, “Most people do not know the story of our emergence into today. They will see a totally interconnected people, and this is an excellent platform for Filipinos because the whole expo is actually about connectivity. And we obviously are among the most connected, if not the most connected people on earth.”

The image of the Philippines as a growing global force to be reckoned with, coupled with deep roots and a caring and connected people, is set to be highlighted at the forthcoming event, which is slated to be the ‘World’s, Greatest Show.’ With the leadership of the DTI at the Expo 2020 in Dubai, the community and the country is set not only to seize opportunities on many fronts, but it is also set to take another step towards its progressively evolving narrative.

ASEC ROSVI GAETOS

AMB HIJAYCEELYN QUINTANA

ROYAL PINEDA

MARIAN PASTOR ROCES

ASSISTANT SECRETARY

ARCHITECT

PHILIPPINE AMBASSADOR TO THE UAE

CURATOR ILLUSTRADO 45

2

ARCH MEDARDO

CADIZ ARCHITECT

Through his company, Cadiz International, Architect Medardo Cadiz stands tall in the world of global architecture representing Filipino creativity that is worldclass.

The makers of newly renovated Burjuman Center, Manar Mall in Ras Al Khaimah, and the aweinspiring RAK Palace Majlis, Cadiz International, which has offices in the UAE, Philippines and the USA, works through the elements of the environment, context and content. Medardo is fortunate

to have worked with clients who give them the creative freedom to execute projects that are not only aesthetically pleasing but are also functional and efficient. They have completed many projects around the world, the most recent include Al Khawaleez Residence for a prominent Dubai family, the Waterfront World Fish Market, Samasta Movenpick Hotel in Bali, Golden Triangle MixedUse Development in Jakarta, One Galaxy Super Block in Surabaya, and Cadiz Residence North Carolina USA, among others.

Photo by: Rozen Antonio

ILLUSTRADO 46

Medardo believes that Filipino architects are born creative. He knows this having employed and mentored many of them across his 30 years in practice. He adds, “It’s in the nurturing that can help them transcend to becoming world-class architects.” He also encourages Filipinos towards cultural immersion and cultivating friendships with both locals and other expats wherever they are.

“Not only will you benefit from engaging with the local community, conversely the host community will benefit from you, exposing them to the wonderful Filipino culture and values. This is very important.”

3

ILLAC

DIAZ

SOCIAL ENTREPRENEUR, GLOBAL CHANGEMAKER

Illac Diaz, through Liter of Light, the first global Filipino NGO which he has founded, has brought light to millions of poor families across the globe, and in doing so has also advocated a more progressive narrative for the Filipino people – that of a benefactor nation well capable to contribute solutions to the problems of the world.

A social entrepreneur and campaigner for progress, Illac has developed sustainable technology, bringing solar – powered illumination to impoverished

families with little or no access to electricity. His grass roots platform which has hubs in 30 countries, and is supported by some 1,400 volunteers has lighted some 1.5 million homes across the world. Liter of Lights’ open source technology has been recognized by the United Nations and is also used in some UNHCR camps. The foundation has also received the St. Andrews Prize for the Environment (2016) and the World Habitat Award (2014-2015).

In the UAE, Illac has received the Zayed Future Energy Prize (ZFEP) in 2015 and facilitated a world

record ‘The Largest Environmental Sustainability Lesson’ with the support of the ZFEP. He is set to showcase Liter of Light’s initiatives at the Dubai Expo 2020 as one of the grant recipients whose work will be showcased at the landmark event.

From creating sustainable solutions to igniting a worldwide movement, Illac Diaz tirelessly works to help the impoverished while demonstrating that the Philippines is an innovative nation, and its people, a globally competitive force that can lead.

Photo by: Donell Gumiran

ILLUSTRADO 47

4

FROILAN

MALIT JR. LABOR MIGRATION EXPERT “Promoting global labor rights and education has always been my advocacy. I spent years as a child working for farms in Pampanga, Philippines, picking Sampaguita flowers and selling them. This experience deeply influenced my life, as well as my understanding of world politics and international affairs in the contemporary world,” shares Froilan Malit, Jr. labor migration, diplomacy, and international relations expert in the Middle East and North Africa (MENA) region. He continues, “I know that I have achieved my legacy if at least one child would look me in the eye and say: “I can do better than you.”

A Filipino who has made a huge impact in the region and beyond, Froilan is an Associate at the Gulf Labor Markets and Migration (GLMM) and Population Programme, a CIFAL Research Fellow at the University of the Philippines, and an Associate Member at the Center for the Study of Global Human Movement at the University of Cambridge. He also held consulting positions at Zayed University, the American University of Sharjah, Madarek Al Khalij, and the University of Southern California, and completed graduate research work projects in Oxford, Cornell, and the Mohammed bin Rashid School of Government.

Photo by: Ace Reyes

ILLUSTRADO 48

Formerly the project manager and international affairs specialist at the UAE Ministry of Human Resources and Emiratization (UAE MOHRE), Abu Dhabi Dialogue’s Permanent Office and the Philippine government, he also completed migration policy projects for international organizations ILO, IOM, academic and think-tank institutions in the Middle East.

Recently, he has established www. rightscorridor.com, a regional platform and research entity focused on labor and human rights issues in Asia, the Middle East, and beyond.

5

DR. MIGUEL

SYJ U C O

N OV E L I S T, E D U C AT O R & AC T I V I S T Dr. Miguel Syjuco best exemplifies the famous quote, “The pen is mightier than the sword.” The novelist, educator, and activist has utilized his gift for words, not only to inspire creative young minds but most importantly to encourage Filipinos, as well as the rest of the world to challenge the ills in our society and to engage in discourse in order to find solutions to some of the country’s most sensitive issues.

Multi-awarded Miguel is recognized, not only for his many awards including his 2008 Man Asian Literary Prize and Palanca

Award for his novel ‘Ilustrado’ which has been published in over 20 countries and into 15 languages, he is also known for his eyeopening pieces on the Duterte government published in the New York Times, The Guardian, Time Magazine and Open Democracy.

A passionate advocate, he has spoken at the World Forum for Democracy (2017) as well as the World Economic Forum in 2017 and 2018. In 2019, he became a member of the Advisory Council of the Resilience Fund, for the Global Initiative Against Transnational Organized Crime.

ILLUSTRADO 49

An Assistant Professor of Practice, Literature, and Creative Writing at the New York University in Abu Dhabi, Miguel hopes that he will be able to teach the youth the value of storytelling beyond mere writing.

He says, “It’s my duty to contribute.

This is why I tell stories. This is why I teach people to tell stories. I don’t have the answers. But I know how to ask the tough questions. And I’m hoping that with discourse and connecting with others that we, together, can find better answers.”

Photo by: Alwee Villanueva

6

NICK

NADAL

CORPORATE GOVERNANCE & SUSTAINABLE FINANCE EXPERT When talking about accomplishments, Nick Nadal will not run out of things to share. But he is a man who would rather not discuss himself. A conversation with him will just be about the causes he’s involved with and how this can benefit many.

A corporate expert who works for the government of Dubai, specifically the Dubai Sustainable Finance Working Group, he is one of the key persons behind making the emirate a global player in sustainable finance. He does this while working on advancing good

governance practices in regional organizations, addressing boards and decision-makers, framing decisions related to environmental responsibility, fairness to labor and community, company stewardship, and relationship to society, among others. He also has set-up a regional think tank on corporate governance driving research, company engagements, and program development.

With all that he has learned through the years serving various causes, Nick encourages Filipinos

Photo by: Bethoven Filomeno

ILLUSTRADO 50

to elevate themselves by embracing the greater community that they belong in. “We need to realize that human dignity, environmental responsibility, and the general need to be kind transcend our communities, and that despite differences in geographies, in how each one of us were raised, in our education, and in our general outlook in life, all of us have much more in common than there are differences. So, let’s all work to elevate the place we live, work, and play, by so doing, we also elevate our communities and ourselves.”

7

AT T Y. BARNEY

ALMAZAR

L AW Y E R & C O M M U N I T Y C H A M P I O N Atty. Barney Almazar is a high calibre international corporate lawyer and a passionate campaigner for the improvement of the lives of Overseas Filipinos.

A recipient of a TOYM (Ten Outstanding Young Men) award in 2015, and the Asian Legal Business Young Lawyer of the Year for the Philippines award in 2016, and in South East Asia in 2017, his accolades speak louder than words. Recently, he facilitated the USD 125 million acquisition of a UAE-based fintech company by a Philippine investment group. He also represents a syndicate of

investors in the negotiation of founder shares in a retail strategic planning firm, operating in New York, London, Sao Paulo, Dubai and Berlin. Last year, he opened an office in Lisbon catering to European venture, while his offices in the UAE and Philippines continue to facilitate trade deals across the Middle East and South East Asia.

Moreover, he has been providing legal assistance to Philippine missions in Dubai and Abu Dhabi, assisting distressed Filipinos for the last six years, and his book, “The Essential OFW Guide to the UAE” has become a valuable resource for the community.

ILLUSTRADO 51

Atty. Barney shares, “In our country, human labor is considered an ‘export commodity’, a means to an end for the Filipinos around the world. This is why for the past 7 years, I have devoted my practice to bringing foreign investments to the Philippines, promoting our brands in the Middle East, creating more jobs back home.”

He adds, “My ultimate wish is for us to be competitive with the rest of the world, so that our government need not restrict the mobility of OFs. Leaving the Philippines to work abroad is a personal choice, not a necessity.”

Photo by: Jef Anog

8

S H A R E E FA

AL BLOUSHI PILOT

Originally a banker by profession, Emirati-Filipina pilot Shareefa Al Bloushi made the career shift to one 40,000 feet up in the air, after a need arose to reach her fullest potential. Initially joining Etihad Airways as one of the only Emirati female cadets in 2009, Sharifa now pilots her dream plane, a Boeing 777. After many years of relentless persistence in a majorly maledominated field, her journey of shattering the glass ceiling is a true testament of how one can succeed and later thrive despite the odds that may be stacked against you.

“My greatest achievement is having

the courage to do what I love,” Shareefa attests.

Wearing both of her nationalities with utmost pride, Shareefa shares that knowing one’s roots is integral to the future successes of any endeavor one undertakes. She expresses that the greatest facet of being Arab is the camaraderie felt and upheld by her countrymen, as well as how the UAE feels like one big family that works to keep HH Sheikh Zayed’s vision alive.

Furthermore, she attributes her values of humility and love to her Filipina side, as well as the

Photo by: E Y Media

ILLUSTRADO 52

importance of being hardworking.

The culmination of both cultural experiences have molded Shareefa into who she is today.

“As a woman, I see no difference between my work and my fellow male peers’ work. There will always be some who look at your gender as a weakness. If they see weakness, I see the fear in them.” While many may be easily fazed and intimidated by the challenges, and even contemporaries, associated with one’s line of work, Shareefa remains steadfast in her pursuit to strive for excellence and help women ascend to higher heights in every field.

9

DR.MICHAEL

PURUGGANAN SCIENTIST

Internationally-renowned scientist Dr. Michael Purugganan has contributed to the global pool of knowledge, especially in the area of plant molecular evolution and genomics. His work has also become a valuable resource for the UAE to help in the improvement and preservation of one of the region’s most important plant species – the date palm.

A leading global authority in the field, Michael is the Co-Director for the Center for Genomics and Systems Biology at the New York

University (NYU) in Abu Dhabi.

There he heads a group of scientists who study palm varieties—from the origin, evolution up to their genetic makeup. His work was recognized by the UAE government earning him the Khalifa International Date Palm Award in 2015. Michael also serves as the Dean for Science at the NYU’s main campus in New York and has published over 130 research papers contributing to global scientific knowledge.

Michael, who graduated from the University of the Philippines in

Diliman and earned his Masters at Columbia University and the University of Georgia, is a representation of virtuosity in any field, as well as the ability of the Filipino mind to compete and contribute at a global level.

He believes in always setting challenging benchmarks in order to excel. He remarks, “We should keep ourselves to a high standard of excellence in whatever we do. We should always aspire to be the best, not because of what others think, but for our own satisfaction.”

NYU Media Services

ILLUSTRADO 53

10

BONG

GUERRERO E N T R E P R E N E U R & FA S H I O N C ATA LY S T Bong Guerrero came to the UAE in 1990 with promising potential and an appetite to develop great projects and brands. He founded his first events company in 1999, initially producing and managing corporate events, product launches, as well as projects that helped catalyze the now booming fashion scene in Dubai. Today, Bong is the Managing Partner of BRAG - a prominent events agency in the region that also provides creative services and CEO of Fashion Forward Dubai (FFWD) – the region’s seasonal landmark fashion event showcasing the

industry’s best designers and creatives.

Having worked alongside an impressive roster of high-profile clients like Kenzo, Jimmy Choo, Mercedes Benz, Netflix, as well as the best fashion houses in the region and beyond, Bong has developed an impressive body of work that will undeniably continue to grow and diversify. Some of the recent standout events organized by BRAG include Enrique Iglesias @ The Pointe, Dua Lipa @ The Pointe, and WASLA Music Festival 2019. Bong has also steered FFWD into the direction of managing turnkey events for the

@shotbylucasalves

ILLUSTRADO 54

fashion, beauty, and luxury industries, as well as e-commerce - allowing fashion enthusiasts to buy clothes straight off the runway.

Turning every challenging circumstance into a fruitful opportunity, Bong, like most entrepreneurs, has experienced the paralyzing fear of projects not succeeding - but has not let this fear inhibit him in any of his undertakings.

He expresses that, despite the roadblocks along the way, when you have a great team, good ethics, and a focused vision that inspires you to work hard, then one can do anything.

11

MICHAEL

CINCO DESIGNER

Michael Cinco’s ingenuity for concocting couture fantasies that inspire one to dream is truly unparalleled, earning him and his brand consistent international acclaim; his gift, however, to fascinate the world – well, that’s just icing on the cake.

Inarguably, he is ‘the’ most notable and prolific Filipino designer on an international scale, of this generation.

Film Festival when Thai-Danish actress and model Sririta Jensen turned heads in two-tiered masterpieces from his ‘Impalpable Dream of Swan Lake’ collection. Creating another iconic red carpet moment was American actress Laverne Cox, who wore a bold orange gown from his same collection at the 2020 InStyle and Warner Bros. Golden Globes After-Party.

Adding to an endless list of A-list celebrities and royalty who have donned his pieces in the past, Michael’s creations were once again brought to the media forefront at the 2019 Cannes

Moreover, Michael’s indelible influence on the world of fashion was recently immortalized at the Savannah College of Art and Design, Museum of Art (SCAD). The solo-exhibition in

Savannah, Georgia, curated some of Michael’s most opulent signature creations worn by his star-studded clientele - of which include Lady Gaga, Rihanna, and Beyonce.

While Michael continues to outdo himself in ways bigger than before through reinvention that stays true to his awe-inspiring aesthetic, he also brings our country’s creative geniuses to the forefront with him and his work, as a further consolidation of how the Filipino is a global force to be reckoned with.

Photo by: Rozen Antonio ILLUSTRADO 55

12

FURNE

ONE DESIGNER

From gaining his first stylistic inspirations from his grandmother as a creative thinker in his youth, Furne One has transformed his bold ideas into articulate creations, acting as a catalyst in the Middle East and Philippine’s fashion movements.

Launching his avant garde atelier ‘Amato’ in Dubai in 2002, the designer brought something distinctively contemporary to the regional couture scene – something unexpected, bold, edgy, future forward, romantic and sometimes

even bizarre - but all at once very beautiful and exciting. His creations have become coveted by the region’s elite, his dramatic shows have turned out into the most in-demand tickets during fashion season, and A-listers from all over the globe, too many to mention, have worn his pieces.

He has showcased his art around across the globe in runways, events and collaborations from the UK, Australia, Germany, to the USA. In recent years, Furne has also been holding shows in the Philippines, a nod to his roots.

Photo by: Rozen Antonio

ILLUSTRADO 56

Ever the consummate hardworking and strategic professional that he is, Furne views his field as one continuous adventure and challenge that he is geared to win.

“The fashion industry is a fastpaced world. It changes constantly.

You must learn to adapt and evolve with it but also challenge yourself to swim against the tide and strive to create your identity.” He says, continuing to work away on his next greatly anticipated works of art.

13

EZRA

SANTOS DESIGNER

The beauty of fashion is the fact that it is constantly evolving in ways that are fresh and unprecedented.

And to keep up with the industry’s unwavering pulse is to strike a balance between reinvention and one’s own design DNA. Leading fashion figure in the Middle East Ezra Santos, of Ezra Couture, has never ceased to amaze both loyal clientele and fashion critics each season.

Internationally recognized, he has showcased breathtaking couture collections through the years on

runways from Dubai, to New York, to Harbin, China. As he continues to design for an elite clientele that consists of A-list celebrities and royals, Ezra lives by the simple yet poignant mantra that is: “One must innovate to simply exist.”

Ezra’s signature style spells timeless elegance, femininity, and drama.

In 2019, his collection ‘Looking through the Eyes of Love,’ which graced the runway at Fashion Forward Dubai’s October edition, showcased a new facet of Ezra’s design sensibility - modern spun

with an edgy neoclassical twist.

Paying homage to Arabic women and the region’s distinct cultural aesthetic, the collection was received with immense acclaim. Another testament to Ezra’s brilliance in drawing inspiration from culture is his take on traditional Philippine fashion elements and techniques in recent years. He has created several collections with pieces based on the terno as well as classic weaving, reinterpreted into statement dresses and gowns for contemporary couture-wearers.

Photo by: Jef Anog

ILLUSTRADO 57

14

MARY JANE A LV E R O

AL MAHDI GLOBAL BUSINESS LEADER

Global business leader, Mary Jane Alvero Al Mahdi’s success, is a testament to the capacity of an empowered Filipina to rise from the usual – from starting out as a chemist, to leading a company as a CEO, and growing it towards global success.

Group CEO of the Prime Group (formerly Geosciences Testing Laboratory) based in Dubai, Mary Jane, has the satisfaction of being able to see the company that she Photo by: Ace Reyes

leads evolve into a global force with ten branches across the world.

Raising the bar on quality and compliance solutions for companies across Asia, the Middle East and North Africa, with partners in Europe, India, China and in the Philippines, Mary Jane and her company work towards facilitating and promoting halal certification, food safety and hygiene to manufacturers and suppliers. She leads a 400-strong team of highly qualified professionals in the field of testing, inspection, certification and training.

ILLUSTRADO 58

Despite all her accolades, Mary Jane considers her humble story as the most significant part of her life. She shares, “My stories of triumphs, struggles, and challenges through the years have touched many lives and inspired the Filipino community to believe in themselves and do more. Empowering women and helping them to achieve their greatest potential is the lasting legacy I want people to remember of me.”

15

ISHWAR

CHUGANI RETAIL With over 40 years of retail experience within the region alone, CEO and Managing Director of Giordano Middle East Ishwar Chugani has truly consolidated his presence as an industry legend with his steely Indian business acumen, complemented by a commitment to service that’s unmistakably Pinoy. A De La Salle University graduate, he was born and raised in the Philippines, where three generations of his family lived.

Imbued with distinctly Filipino values, Ishwar, who often refers to himself as “Dugong Bumbay, pusong Pinoy” (of Indian blood, and a Filipino heart) partly credits

his Bacoleño upbringing for helping him get to where he is today: “Like every fun-loving Pinoy, I like to enjoy life and meet new people.

Due to this, I am able to manage different nationalities well, and I am easy to get along with.”

Being included in Forbes Magazine’s Top 20 Indian CEOs in the Arab World for three consecutive years (2015, 2016, and 2017), as well as speaking at the MAPIC Conference in Cannes France the most prominent international property retail event - are among his top achievements. Alongside these accolades, Ishwar’s steadfast

LEGEND

work ethic and constant support have won many hearts within the Filipino community in the UAE. He was also appointed by the Federation of Indian Chamber of Commerce (Philippines) as the first Global Ambassador of Goodwill for the UAE. In 2019, Ishwar bagged the title of Retail Professional of the Year at the Middle East Retail Awards for his work in steering Giordano to enter and thrive in markets that span beyond the Middle East. Now, he has begun planting seeds of Giordano’s franchise in Mauritius.

Photo by: Donell Gumiran

ILLUSTRADO 59

16

ROBERT

B AG AT S I N G SOCIAL ENTREPRENEUR Robert Bagatsing has always had it in his moral code to support humanitarian advocacies that benefit the underprivileged.

Believing that education is a powerful tool to prevent poverty, he and his wife have built a platform that not only benefits the community of engineers across the world but also has sent thousands of children in various countries to school.

He is the Co-Founder and Managing Director of GineersNow,

the largest online global platform for engineers and scientists around the world, with some 20 million visitors on a monthly basis.

The company publishes specialized free online magazines including focused on Construction, HVACR, Power & Water, Oil & Gas, Renewables, Technology, and Social Impact. They also release video documentaries featuring founders, CEOs, and other leaders from Fortune 500 companies as well as unicorn startups, and have collaborated with tech giants in

Photo by: Tristan Gallardo

ILLUSTRADO 60

Silicon Valley (Google, Apple, Amazon), China (Baidu and Tudou) and Russia (Yandex) to help push content in the digital space.

As a social enterprise, GineersNow dedicates part of its profits to charity, supporting impoverished children in Kenya, South Africa, India, Syria and the Philippines, helping them secure an education.

Robert and his team also assist the parents of the children, helping them find sustainable sources of livelihood.

17

ELENA

CRUZ

CSR CHAMPION

In a world where many corporations operate for the sole pursuit of material gain, Corporate Social Responsibility (CSR) champion Elena Cruz believes that businesses today should be fueled by purpose - one that supports the collective growth of a society. Armed with over two decades of experience in marketing and social impact, Elena, as the head of Brand and Corporate Responsibility at Emirates NBD, has played an indispensable role in shaping an institution that used to take part in charitable activities on an ad-hoc basis, into a business that is both socially accountable, as well as socially active.

One successful initiative she founded under the company is Exchanger - ENBD’s UN awardwinning corporate volunteering program that enables people to exchange their time for community service endeavors that make a real difference. It has been recognized

by UN Impact2030 as the region’s fastest and most influential corporate volunteering arm in the world today. On top of this, she is a member of the UN Impact2030 council, and has won numerous awards from prestigious bodies namely the EFFIES, Dubai Lynx,

and Midas New York - for her creative works rooted in social good.

As an individual, however, she too has made many definitive contributions to the community through purveying knowledge on her field. Elena, in collaboration with universities across the emirates as well as the UAE Pearl Initiative (under Sheikh Mohammed’s Global initiative), has delivered talks on Brand and Social Good, Sustainable Living, and Social Leadership.

Photo by: Rozen Antonio

ILLUSTRADO 61

18

JOHN EDWARD

SANTILLAN STARTUP FOUNDER Jon Edward Santillan made a splash in the region’s startup circuit when his company Denarii Cash won first place at the Dubai Startup Hub’s Smartpreneur Competition 4.0.

Established in 2017, and backed by FinTech investors from the US, UAE and KSA Denarii Cash is rising fast as the new mobile platform that makes money transfer cheaper and faster with no hidden charges – aiming to become a household among Filipinos and migrant workers.

Before plunging into his startup venture, Jon led Digital Marketing at Abu Dhabi Media for two years, handling The National Newspaper, Al Ittihad Newspaper, and Abu Dhabi TV and Radio. He also spearheaded Product Development and Digital Marketing at Etihad Airways for almost seven years and co-founded Afterschool.ae, a 2-sided marketplace for parents looking to book activities for their kids and for SMEs to generate online revenue.

Photo by: Enchante Studios ILLUSTRADO 62

On his philosophy in business, Jon says, “My motivation since day one has always been the pay-it-forward culture. There is no secret sauce to become a successful businessman but I believe in general that as a start-up founder, you should take risks, go out there and execute,” he says. “If you spend too much time thinking, talking, planning, you might end up doing nothing. The best thing to do is to get on with it and deal with challenges as they come.”

19

EDIPOLO ‘EDAN’

AGARRAO

CREATIVE DIRECTOR

Edan Aggarao represents one of the earliest success stories in Filipino leadership in the field of advertising in the region. Hailed by his peers as the “Godfather of Pinoy Advertising in the Middle East”, he has been leading creative teams in the UAE since the ‘80s working for agencies such as Intermarkets, Young & Rubicam, AGA-ADK Communication Network, and more, working for industry heavy hitters including British Airways, Nissan, Ericsson and Emaar. He was at the forefront of what was,

certainly, the peak period when Filipino talent dominated the creative teams of some of the best agencies in the region.

In addition to his prominence in the advertising industry, he also cofounded LIPAD or the League of Pilipino Artists in Dubai, holding free weekly art workshops. He also became the adviser of KNPO, a Filipino volunteer group offering skills training to the community.

Through Edan’s efforts to push creative boundaries, as well as

enhancing the lives of others in the community, he has laid the foundation of what is now the ideal for Filipino creatives to strive towards.

“Read more, learn, travel, mingle with other nationalities, learn other cultures, adapt the best habits discard ones, learn the ways of successful individuals, and keep up with the trends,” he says. “Keep creating. Keep believing. The world is your canvas.”

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DAW N

ALMARIO CREATIVE DIRECTOR “We all are a work in progress. I believe one is never done in their life work; we are continuously contributing, continuously creating, and continuously changing.”

Creative Director Dawn Almario has always strived to push creative boundaries through her endeavors in the field of advertising, as well as through her other artistic pursuits.

She has worked for internationally renowned advertising agencies in the world, including McCann Erickson (Manila), Impact BBDO (Dubai), Grey Global Group

(Dubai), and FCB (Dubai), creating campaigns for some of the most well-loved brands.

A multiawarded artist, she has received honors from the New York Ad Festival, London International Awards (LIA), Cannes Lions, and Clio.

With her appetite for continued growth, Dawn plans to pivot from advertising and reinvent herself in the world of fine arts, hoping to create works that have a lasting impact, longer than that

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of advertising campaigns. She also hopes to see more Filipino talents in creative industries in general, expressing that this can be achieved through immersing oneself in different cultures: “In general, I think Filipinos should make it a point to travel the world. One can start to be open through observation and firsthand experiences of world culture.

If we keep on seeing and feeling the same things, we will never grow as a country or as people. Immersion and exposure to new ideas, I think, is the start of change and, therefore progress.”

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MON

BENITEZ CREATIVE DIRECTOR

Creative Director, respected advertising legend Ramon Benitez, has contributed greatly to the sterling reputation of Filipinos as formidable creative talents in the advertising industry. Working in the region for over 20 years, Mon has been the man behind some of Leo Burnett’s campaigns for its biggest clients - multinational giants Philip Morris, Diageo, and Procter & Gamble, among others.

He has garnered over 10 Gold and 2 Silver honors at the International Advertising Association (IAA) Middle East Awards. A number of his campaigns, particularly for

Marlboro, Parliament, and Merit, have also been adopted on a global scale.

Always the self-effacing talent who never takes credit for all the work alone, Mon sees every win as the success of team effort. Having a squad of over 20 composed of art directors, copywriters, and other designers, during his Leo Burnett stint, his creative genius and mastery in the field has been instrumental in pushing Filipino leadership in the sector.

Now running his own agency

Illustrado-CREO since 2013, to pursue his own interests, Ramon emphasizes the importance of going beyond just great work. He shares, “I used to think that good creative work will always speak for itself. I was wrong. We need to push our ideas and defend them when necessary. You have to present yourself and be visible because being good is just not enough.

Prioritizing work that delivers business and awards are just icing on the cake. At the end of the day, we all need to go beyond thinking like creatives. We should also think about the business as a whole.”

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JOSEPH FRANCIS ‘JOBI’

BIHAG CREATIVE DIRECTOR Ford, Kit-Kat, Coca-Cola, Virgin Atlantic, the list goes on. Seasoned advertising professional Jobi Bihag has been the powerhouse behind creative campaigns for these brands, and has led several teams throughout his career at respected advertising agencies including Y&R, Intermarkets, Labstore, and most recently, Almost Impossible.

Jobi’s work has been recognized at the London International Advertising Awards, Cannes Lions, New York Festivals, Webby Awards,

as well as Dubai Lynx - where he and his team at Y&R Dubai won Agency of the Year three consecutive times.

One of Jobi’s career highlights is heading two campaigns for Coca Cola that directly benefited the lives of Filipinos across the emirates.

The brand’s ‘Wish upon a Coke’ and ‘Taking Home Happiness’ initiatives helped bridge the gap between Pinoys, as well as other nationalities, and their home country by providing prizes like flight tickets and phones - to stay in

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contact with their families abroad for every drink purchased.

Beyond the achievements, Jobi has found purpose in using advertising to purvey social good. He says, “I think we all need to use our Godgiven talents to improve another person’s life, Filipino or otherwise.

Pay it forward, no matter how insignificant you think your contribution might be. Every effort counts. With so much apathy in the world and around us, we all need to do our part.”

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ROLLAN

RODRIGUEZ URBAN ART INSTIGATOR

Before urban art became popular and Dubai started showcasing graffiti with pride in its buildings, before the city’s hip art spaces came to be, one Filipino spearheaded the lowbrow art movement in the country.

Rollan Rodriguez, the founder of the art collective BrownMonkeys, can be credited for popularizing accessible street art, first through the group’s exhibitions in alternative spaces, eventually growing into commercial features on billboards,

commissioned murals for creative agencies, and showcases for the Middle East Film and Comic-Con, StreetCon, the Sharjah Biennial, among others. Rollan says of their impact, “In some little way, somehow it made a contribution to the art world in the UAE, empowering and influencing the area of art and design.”

Respected as well in the commercial design world, though his work within his own agency, Ape Creatives, Rollan has been involved

in numerous projects and has also bagged two international honors from the Indigo Design Awards held in Tokyo, Japan.

Rollan professes that he is most proud of being able to usher in a new wave of thinking in the UAE, “A brand new attitude on how we intermingle with varied cultures, and also, making our community realize that it is possible to make it – that it’s okay to be different, to be weird brown and proud.”

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24 RON

AWA

COMMUNITY CHAMPION - FILMMAKING Ronald Awa is on cloud nine these days as this year, the prestigious Film Development Council of the Philippines (FDCP) has recognized his platform, the Emirates Short Film Festival (ESFF), for shining the spotlight on emerging filmmakers and actors across the region and paving the way for a diverse group of rising talents within the region’s young, vast mediascape.

“Organizing a film festival is challenging, but I am equally fulfilled if successfully done,” he

says. ESFF is now on the 7th edition with active participation from talented UAE-based filmmakers.

Former theater director, Ronald founded the ESFF in 2012 as a platform to bolster talents in the country. Since then, the festival has received hundreds of entries from around the emirates.

Aside from organizing film festivals, Ron also spearheads the long-running Emirates Group Photography Club and has influenced many Filipinos to reach

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out and try new things, exploring different artistic mediums that are out of their comfort zones.

He believes that his lasting legacy is to expose the world to the art of Filipino photography and cinematography.

“Filipinos should start to think globally but also preserve that aspiration to always do better in all aspects of life, whether in our workplace, when meeting people within a casual backdrop, through social gatherings and even in political discourses.”

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DANABELLE

GUTIERREZ POET

Each year is increasingly monumental for poet and writer Danabelle Gutierrez. 2019 saw her working with big names in the industry, with performances at the Emirates Airlines Festival of Literature, the Illustrado Day of Sisterhood, Sikka Art Fair, and a collaboration with Hyku Desesto on a Vogue Arabia project – in which her “Unbridled” poem was recited by singer Ciara. An established poet, author, and spoken word

artist, Danabelle’s works have also been published in NYU Abu Dhabi’s Journal of Arts & Humanities.

She was awarded as Film Ambassador by the Film Development Council of the Philippines, and also as the as Best Writer at Rooftop Rhythms in Abu Dhabi.

Danabelle is not one who stops at recognition. Hers is a character

that is pasionate, yearning for knowledge, and continues to do good work and inspire others to excel as well. With a third book in the works, she says, “I’m still learning and refining my craft, and there’s still a lot of work that I want to create. I would like to think that my contribution if anything is that I have been able to inspire others to show up and do the work -- to create or to perform.”

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26 JOVY & JANET T UA Ñ O 27 ENTREPRENEURS

Power couple Jovy and Janet Tuaňo have been very prominent entrepreneurs in the business scene in the UAE, pushing for the growth of the Filipino community for almost two decades now.

The pair are currently striving to elevate the status of Filipino cuisine and Philippine ingredients in the emirates through their groundbreaking project Filfood.

Founder and former Chairman of the Philippine Business Council in Abu Dhabi (now Director of Trade, Investment, and Entrepreneurship) Jovy Tuaño has been the backbone of the Filipino business circle in the capital since the council’s formation

in 2004.

A professional who wears many hats, he is also a food innovator, a licensed real estate broker, and a business leader.

Janet is a leading expert in banking with more than 25 years of experience, working with one of the UAE’s renowned banks as a Certified Information Systems Auditor (CISA), while serving as the custodian of the company’s professional systems, and providing invaluable support and expertise in the family’s business ventures.

Under Asia Gulf Companies, they have established La Carne, which specializes in premium meats supplying the hospitality industry as well as discerning foodies. More

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recently, Jovy and Janet have also launched ,the food innovation initiative, “FilFood” where they work with F&B operators, as well as with multicultural chefs and respected culinary figures. Filfood has held conferences, as well as food festivals in the country.

More than their professional achievements, the two are most proud of being able to raise two very capable global citizens who are humble and driven to succeed.

Daughter Joan, who is now the Culinary Business Manager at La Carne, continues to grow the brand in the country, while the youngest Jose Marie, is making a name for himself in economics in Europe.

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JOHN

B U E N AV E N T U R A CHEF

Chef John Buenaventura is the veritable role model for Filipinos who want to break out in the culinary world - skillful, competitive, charismatic, and ballsy.

Undeterred by setbacks when he first launched his own entrepreneurial venture - Cuisinero Uno some years back, he continues to be ‘the’ culinary personality who has captured the attention of the mainstream foodie audiences,

as well as the media. Chef John has been part of the pre-opening team of prestigious international brand Waldorf Astoria at the Dubai International Financial Center. Currently, he is the Cluster Executive Chef for the Hilton Group – Al Seef Hotels. He has also been featured in Flava Monteiro’s “Legacy” book as one of the finest chefs in the region, while also being awarded as one of the brand ambassadors of “Chef ’s Roll” USA, all while maintaining his title as the

youngest cluster chef in the EMEA region.

As one of the few Filipino chefs representing his country on a global front, Chef John remarks, “My main objective and advocacy is to inspire Filipinos, specifically chefs to look out of the box and compete globally. Take risks, fail, learn, stand up and keep trying until you reach a certain level that you do not have to introduce yourself when you enter a room full of different professionals from different parts of the world.”

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ROLAND

PUSE CHEF

Born in Paris to Bulakenyo parents and raised in London, Chef Earl Roland Puse comes from a background steeped in multicultural culinary influences.

He has honed his skills at a variety of world-class restaurant brands, including the Conran (now Plateau Restaurant – Canary Wharf), La Petite Maison in London and Dubai. He was also appointed Head Chef for Coya Abu Dhabi in 2016 where he shaped the

restaurant’s trajectory, and with his team, bagged Best New Comer in 6 months and Restaurant of the Year within 9 months of operations.

2018 saw Chef Earl open another outlet for Coya overseas. This year is a particularly important highlight in this Chef ’s career as he has been asked to go back to the Emirates, to open 2 Michelin star L’Atelier de Joel Robuchon’s outlet at the Dubai International Financial Center (DIFC).

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Asked about his recipe for career success, Chef Earl shares, “All I did was do my job at the highest level.

Whatever I did had to be perfect, in doing so for almost ten years in the UAE, surrounded by many different ethnicities in the kitchen including many Filipino chefs that I had the pleasure to work with. It’s what it’s all about. Lead by example and leave a part of you in every person and individual you have worked with. To have your chefs believe, teach, coach, talk, cook and preach as you did after you have left, is what it’s all about.”

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ANDREW

PA D E R E S EXECUTIVE CHEF

Mostly working behind the scenes, Filipino talents in the fiercely competitive culinary sector in the region were largely “invisible” to the mainstream. Chef Andrew Paderes broke through the glass ceiling, stamping not only Filipino representation but also leadership in the field.

Having honed his skills at Chef Gordon Ramsay’s Maze in Qatar and Nobu in London - Chef Andrew has been thriving in Dubai’s cutthroat food scene, carving a path in the industry for many Filipino culinary

professionals to follow. The first Filipino to be recognized alongside celebrity chefs from all over the globe at the annual Taste of Dubai – the country’s most renowned culinary event for gourmands, Chef Andrew has also served as Executive Chef at The Gramercy at swanky DIFC, then Claw BBQ Crabshack and Grill, and as Group Executive Chef for hip brand Stars and Bars. He currently works as Executive Chef at Catch 22 - a multi-cuisine foodie hotspot with branches in the UAE and KSA, leading a multicultural team.

Continuing to serve as a role model not only for Filipinos but also for aspirants from other countries, he has helped shape the careers of many: “For me, success is being able to impact those you work with.

I was able to train both Filipino and non-Filipino talents from the lowest positions in the kitchen into leading forces in their work environments. Being true and fair with the people I work with has had a positive influence in all the workplaces I have been in.”

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LEGACY They came. They saw.

They planted seeds.

This is for the pioneers who have put our flag in new frontiers, setting foundations that our community has been able to build on. Their feats and deeds have bestowed a lasting impact on our people – a legacy worth noting beyond their presence in the region.

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FELINO “JUN”

PA L A F OX J R

GLOBAL GREEN ARCHITECT & HUMANITARIAN Very few would be able to achieve what he has accomplished in their entire lifetime. And an even rarer set could say that they have put their own stamp across 40 countries in the world, including the planning of the city of Dubai. But legendary architect, urban planner, and humanitarian Felino “Jun” Palafox Jr. takes it all in stride with the utmost gratefulness.

“I was very fortunate to lead, coordinate, and be involved in projects across 40 countries in the built environment through architecture, urban planning, master planning, urban design, and

environmental planning, among others in our country, Dubai, and the rest of the Gulf.” He says. “The buildings, cities, and communities I have planned and designed and help develop are sustainable, resilient, connected, walkable, bikeable, safe, convenient, crossincome and cross-generational that integrate places to live, work, shop, dine, and worship with healthcare and wellness centers with some 24hour cycle activity centers.”

As part of his lasting legacy, he shares his learnings through publishing books, over 700 articles, as well as doing lectures,

presentations, and speeches, both locally and internationally.

An architect for humanity who has also championed the creation of dwellings for the underprivileged around the globe, he hopes to be remembered as a Global Green Architect. He says. “One of my key principles is people first or social equity followed by planet earth or the environment; profit or economic prosperity; and then culture, history or heritage, and inter-faith spirituality. Every project I worked on should be Pro Deo, Patria et Terra — for God, Country, and Planet Earth.”

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FORMER AMBASSADOR R OY S E Ñ E R E S

FORMER AMBASSADOR LIBRAN C A B AC T U L A N

DIPLOMAT AND STATESMAN

Former Philippines Ambassador to the UAE and statesman Roy Señeres is widely acknowledged as a champion of Filipino migrant rights. He is also credited for the establishment of the first Overseas Workers Welfare Administration (OWWA) center in the UAE. During his tenure in the emirates (1994 to 1998), he helped countless distressed OFs, with his most prominent feat, being able to get a pardon for the high-profile Sarah Balabagan case. In the Philippines, he was Chairman at the National Labor Relations Commission (NLRC), Department of Labor and Employment (DOLE); he became a Congressman at the House of Representatives, under the OFW Family Party-List, and ran for president in 2016. He passed away before the elections.

In 2001, he founded the OFW Family Club, an NGO that would further the Seneres family’s tradition of providing assistance to OFWs and their families in the Philippines. His son, Roy Seneres Jr., now the club’s president, continues the former Ambassador’s advocacy and philosophy that, “The purpose of life is to empathize, to sympathize, and to help.”

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DIPLOMAT AND STATESMAN

Retired Former Ambassador to the UAE Libran Nuevas Cabactulan was the 18th Ambassador and Permanent Representative of the Philippines to the United Nations. Before that post, he served as Assistant Secretary for the UN’s Nuclear Disarmament and Non-Proliferation initiative.

During his diplomatic career, Libran Cabactulan led the Group of 77 developing countries and China in negotiations on economic and related issues at the General Assembly, the Economic and Social Council, the Commission on Sustainable Development, the Population Commission, United Nations Children’s Fund, and the United Nations Development Programme.

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C O R A Z O N YA P B A H J I N DIPLOMAT

Another symbol of female empowerment, Former Ambassador Corazon YapBahjin made Philippine Foreign Service history when she became the first Filipina Muslim to pass the career Foreign Service Officers’ examination, and then head a diplomatic mission when she became the Philippine Ambassador to Bahrain in 2009 – the fourth female to have done so in the kingdom.

She joined the Foreign Service in 1979, starting as Acting Director of the Cultural Division of the Office of Islamic Affairs (now the Office on Muslim Affairs). Her first overseas posting was for a Vice Consul’s position in Jeddah in 1986. Thereafter, she was posted as Second Secretary and Consul at the Philippine Embassy in Amman in 1990, where she assisted in the repatriation of Filipinos from Kuwait during the first Gulf War. She then moved to Cairo as Second Secretary and Consul at the Philippine Embassy, thereafter to Bangkok as First Secretary in charge of Political Division and Consul and Deputy Representative, ESCAP and then to Xiamen, China as Consul General from 1995-2005, before taking office in Bahrain.

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A M B A S S A D O R G R AC E RELUCIO-PRINCESA DIPLOMAT

“Collective heroism for a common cause is important for us. It is an essential part of good governance. Love and friendship work. Love begets love. It works. And if it works in our community, perhaps it can also work at an even bigger scale.”

Though it has been years since the first Philippine female Ambassador to the United Arab Emirates, Grace Relucio-Princesa, has moved from the UAE in 2015 to eventually become the Philippine envoy to the Vatican, she still holds a special place in the Filipino community’s heart.

Her warm personality, dynamic spirit and unique pro-people leadership style have made a deep imprint in the minds of the people.

Known by many as “Nanay Amba,” Ambassador Princesa, who considers herself as a servant leader, was a shining ray of light within the Filipino community in UAE, not only as a diplomat but also as someone who championed female empowerment, Filipino pride and the spirit of collaboration. Beyond her diplomatic duties to improve bilateral relations with the UAE, the Ambassador has also supported many community initiatives, endeavored to unite Filipino groups, as well as initiated a financial literacy program called “Pinoy Wise.”

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MME REMEDIOS FE C A B AC T U L A N

DIPLOMATIC SPOUSE

Former educator Mme. Remedios ‘Fe’ Cabactulan has been an extraordinary role model who brought empowered Filipina representation, as well as leadership to the diplomatic community, not only in the UAE but also beyond. During her husband’s tour of duty in the UAE, apart from promoting the Philippines in meaningful social endeavors, she also headed the Department of Foreign Affairs Ladies Foundation (DFA LF) in the emirates, the Asian Ladies Group which included 22 countries, and was President of the UAE Ambassador’s Wives Club in 2005-2006 overseeing 70 members. In 2013, she was elected as the president of the United Nations Delegations Women’s Club (UNDWC) on its 50th anniversary, making her the first Filipina to head the non-profit social group of women from various UN nations in New York, USA.

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CHARGÉ D ’A F FA I R E S E L M E R C AT O DIPLOMAT

For Chargé D’Affaires Elmer Cato, staring danger in the eye has been part of his job as a diplomat tasked to look after the safety and welfare of Filipinos in war-ravaged countries in the Middle East. Serving as Head of Post in Baghdad in 2015, he and his team, with support from the Iraqi government, have succeeded in disrupting the operations of human trafficking syndicates operating in Kurdistan and rescued and repatriated numerous trafficking victims.

Now the Chargé D’Affaires in Libya, he is facilitating the repatriation of Filipinos who are caught in the middle of the political conflict and are assisting nationals in distress, while still trying to keep a certain level of ‘normalcy’ within the community and keeping morale high. He shares, “I would like to be remembered as the go-to person to get the job done. As someone who helped make a difference in improving the lives of our people, someone our people could run to and count on.”

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Fo r m e r

AMBASSADOR C O N S TA N C I O VIGNO JR.

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DIPLOMAT

“My true aspiration is that every Filipino who goes abroad does it out of choice and not because they are forced to do it because of economic circumstance.”

Career diplomat former Ambassador Constancio Vingno Jr had quite a run in his four decades-long career at the Foreign Service. His last post as head of the Philippine Embassy in Abu Dhabi before he went on to retire in 2018, has left lasting benefits for the Filipino community in the country.

Of the many initiatives that he has lead, one of his most significant achievements was the signing of the Philippine and UAE labor cooperation agreement in September 2017, which paved the way for the repatriation of over 1,500 distressed Filipinos in the emirates. In addition, he has also improved several of the embassy’s dynamics, aiding in reaching out to a greater audience in the country. During his tenure, the Filipino community in the UAE had the highest turnout of voters for the 2016 Philippine elections. This has been the highest in the UAE since the Overseas Absentee Voting Act of 2003 was implemented.

CONSUL GENERAL ADELIO CRUZ

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DIPLOMAT

Consul General Adelio Cruz of the Philippine Consulate General in Los Angeles, California, served in the Middle East for several years – in the UAE from 2007 to 2011, where he was Consul General at the Philippine Embassy in Abu Dhabi, and then in Libya as Chargé D’Affaires on Pied and head of the Philippines’ Rapid Response Team from 2014 to 2016. While based in Tripoli, he facilitated the evacuation and repatriation of over 5,000 Filipinos from the war-torn country. He was also tasked to continue to enhance bilateral relations with Libya and seven other countries, namely, Algeria, Chad, Mali, Mauritania, Morocco, Niger and Tunisia.

A devoted diplomat who chose to go into a warzone to facilitate the rescue of others, he is one of those exceptional few. He has dodged bullets, been held at gunpoint, lived in challenging conditions while providing leadership to a Filipino community located in one of the most politically-tense environs in the region.

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ABDUL HANNAN TAG O MEDIA VETERAN

Hailed as a hero by many, former KSA resident Abdul Hannan Tago was a highly distinguished campaigner of Filipino rights in Saudi Arabia.

A speaker, a media veteran, and the only Arabic-speaking Filipino journalists in the kingdom, he has left a lasting legacy with the Overseas Filipino community, functioning as a pivotal connector to the Arab world.

With a body of work that has earned multiple awards and recognitions, he has written pieces for regional and local Arabic publications such as Al Sharq, Al Awsat, Al Egtisadiah and al Youm. He has also spoken at the KSA Broadcasting Forum and is a respected former Filipino Community leader.

As the Executive Director of the Bangsamoro Federal Business Council (BFBCI) which was established in 2016 by current DTI Undersecretary of Special Concerns Abdulghani Macatoman and RDO Nasraily Conding, he has proposed to the Senate that OFs should be exempted from the Civil Service Eligibility requirements when it comes for employment opportunities.

“We have proven our competence and strength to the world,” he says.

“We have also proven that we can change the political landscape. As such, I strongly suggest that our returning OFs should be given priority in future developmental projects so our country can make use of their global exposure.”

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JUN DEL ROSARIO MANAGEMENT CONSULTANT

Long before Filipinos broke through the multinational corporate ‘glass ceiling’ in the region, Ateneo graduate ‘go-getter’ Jun Del Rosario was already making waves around the Gulf. A Group Director for HR (Human Resources) for the InterContinental Hotel group at the very young age of 34, he was a pioneering top multinational executive since 1991. During the mid 2000s, shifting to his own consultancy, he was directly reporting to billionaire Khalaf Al Habtoor, and was responsible for the Al Habtoor Group’s organizational development function involving over 24,000 employees.

His consultancy services were also extended to companies such as Total Petroleum, the fourth largest publicly-traded integrated oil and gas company in the world, as well as banks and trading houses around the globe.

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PASTRY CHEF AND CAKE DESIGNER WORLD CHAMPION

PILOT

ACTOR

Captain Frank Desiderio made history when he became the first ever Filipino pilot to fly the Airbus A380, the largest passenger airplane in the world, in 2014 for UAE national carrier Emirates Airline.

International indie actor Mercedes Cabral made waves in the Middle East in 2016 when she starred in a hit TV show based in Kuwait entitle “Saq Al Bamboo” (The Bamboo Stalk). Her portrayal of a Filipino maid who married a Kuwaiti and bore him a son has received critical acclaim from critics and audiences in the region. A consummate artist, Mercedes, has collaborated with filmmakers not only in the Philippines but also from all over the world. Apart from Brillante Mendoza, she has worked with talented directors such as Park Chan-wook in South Korea, British filmmaker Isaac Julien in Dubai, Malaysian filmmaker Buddy Anwardi, and Swedish-Iranian filmmaker Samir Arabdazeh. In 2015, she also starred in Rosita, a Danish film about a Filipino mailorder bride in a small fishing village in Denmark. She considers this her biggest project to date.

JADE SADUCAS Former Pastry Chef and Resort Cake Artist at the Jumeirah Group, Chef Jade Saducas made quite an impact in the culinary world during her prolific six-year stint with the prestigious group. Among many other accolades, Jade bagged top prize at the Cake Designer World Championships in 2017, and also won the Caterer’s Pastry Chef of the Year award in 2018 – topping many of the industry’s culinary giants and being the only female at that. This chef known for her multitiered masterpieces and intricate miniatures was also a featured personality in a Huawei, and an Emirates Airline campaign in the UAE.

C A P TA I N DESIDERIO

He flew his first plane at the age of 16, and landed his first job in the industry as a flight instructor after graduating at the Airlink International Aviation School.

He started flying with Philippine Airlines and got assigned his first commercial flight in 1997. He has flown for Emirates Airline for almost 10 years and moved from the emirates to join Asiana Airlines, South Korea’s second largest airline.

He is now based back home and currently flies with Cebu Pacific.

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MERCEDES CABRAL

46 TINI

MEYER ARTIST

45 MIKE

FILLON CREATIVE DIRECTOR

Renaissance man Michael Fillon was once one of the youngest Creative Directors in the regional ad industry. He started his career at Leo Burnett, where he joined while still in college and quickly rose to Creative Director status – playing a key part in many of the agency’s successful campaigns for the GM, Philip Morris and P&G brands. At BBDO, his works for the Pepsi group were used for global projects, then for JWT, he won 20 international awards, including a much-coveted Cannes Lion.

More than just being an ad agency hotshot, Michael was also part of the pioneering indie/underground rock scene in the emirates. He was the lead singer and guitarist for the band ‘Sandwash,’ which had a local cult following and opened for various international acts. Sandwash released their debut album in 2010 and also made appearances in local and regional media.

Currently, Michael is based in Kuala Lumpur furthering his career as Executive Creative Director for leading agency Geometry Global.

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Artist Tini Meyer who specializes in contemporary abstracts, has exhibited and received accolades for her works on canvas and public art not only in the UAE, but also in Canada, Spain, the UK and even China. This citizen of the world who is of German, Filipino and Spanish heritage, was originally based in Vancouver and Madrid, but has also spent several years in the UAE, where she was able to make an impact in the art scene.

In the emirates, Tini’s paintings, sculptures and installationshave been exhibited at The Green Art Show, Al Bateen Heritage Center, under the patronage of HE Sheikh Nahayan Al Nahayan; Women in Art, Biennale Exhibition at the Sharjah Art Museum, under the patronage of Her Highness SheikhaJawaher Al Qasimi; Philippine National Day at the Intercontinental Hotel Abu Dhabi under the patronage of the Embassy of the Philippines to the UAE.

ROMY M I C L AT

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ARTIST

Romy Miclat is a Filipino artist who specializes in illustrations. He is the creator of Modhesh – Dubai’s wildly popular figure symbolizing the Dubai Summer Surprises. Romy created the character as commissioned by Bates Pan Gulf, as an ode to the Dubai summer sun – with his bright yellow color and tufts of hair that stand for the seven emirates in the UAE. A veteran illustrator who has worked on significant campaigns for regional and local brands best known for this child-friendly figure, Romy says he gets fulfillment from seeing how children are so enchanted with his humble creation. “Maybe the lives of children change a little every time Modhesh comes around to spread summer fun. If that’s the case, then that is enough for me.”

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DA R W I N ‘ J A PAT ’ G U E VA R R A ARTIST

Darwin ‘Japat’ Guevarra is one of the very few fine artists in the country, whose work found acclaim within the local and regional art circles. Known for his modern, surreal and unorthodox approach, Japat has carved out a place for Filipino artists in the country through his artistic defiance of cultural norms - creating thought-provoking visuals, sculptures, paintings, photography, and performances.

His rise was tough, but triumphant. The many accolades he received in the country include the Sheikha Manal New Signature and Young Artist Grand Prize in 2008. He was also a shortlistee at the Sony World Photography Portrait Category. The first Filipino artist to ever exhibit at the prestigious Tashkeel Gallery in Dubai, his exhibition in 2009 entitled ‘Time of Humanity’ was curated by Sheikha Latifa Bint Maktoum, daughter of Dubai’s Ruler and founder of Tashkeel. He was also commissioned to produce work by the Dubai Arts and Culture Authority and exhibited in various events around the country including the Art Hub Abu Dhabi, Ductac, StreetCon, and Sikka Art Fair, among others.

Japat settled back in the Philippines a few years back and continues his journey as an artist. He is set to exhibit at the Estancia’s Ortigas Art Festival in February 2020.

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JESUS B E LT R A N GALANG ENTREPRENEUR

Jesus Beltran Galang, Jes to his friends, was the Vice President of Landoil in the UAE in the ’80s. He was a Filipino pioneer entrepreneur who opened the first Filipino restaurant, Tagpuan (most likely the first Filipino-owned business in the country) in Dubai in 1982.

In 1996, he shifted his focus into importing and distributing Filipino food products. Jes is also a founding member of the Philippine Business Council – Dubai & Northern Emirates and co-authored the organization’s constitution.

An innovator ahead of the pack, Jes’ unprecedented venture set the tone for other Filipino businesses in the UAE; while the restaurant he founded served as a home away from home for many kababayans back then. Jes also spearheaded the formation on the UP Alumni Association in the country.

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LUCILLE ONG ENTREPRENEUR

Entrepreneur Lucille Ong was a key member of the Filipino business community in its infancy in the emirates. Co-Founder and former Chairman of the Philippine Business Council, she has been instrumental in facilitating various initiatives for the Filipino community during her tenure.

These include the organization of the Philippine Pavillion in 2001, Hakbang Buhay fundraising events for Ondoy and Hayan victims, as well as the landmark premiere performance of the Bayanihan Dance Troup in the UAE under the auspices of the Ministry of Culture, among other projects.

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I S A B E L I TA WA R R E N ENTREPRENEUR AND PHILANTHROPIST

Former Chief Nurse at the Saudi American Hospital in Saudi Arabia, Isabelita Warren, is an entrepreneur who is credited for developing and launching one of the firsts Filipinoowned UAE-grown brands in 2005.

Nanay Tuneng is a product line that includes sauces, condiments, crackers and snack items with a more ‘health-conscious’ recipe, commemorating Isabelita’s mother who fostered love in the family through good food. Before she eventually retired and relocated her family in the Philippines, Isabelita is was also an active benefactor to the community and engaged in many charitable initiatives.

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REMEDIOS E S T R A DA C H U

THE TA J A N L A N G I T S

ENTREPRENEUR AND PHILANTHROPIST

MUSICIANS

Many musically-inclined Filipinos in Dubai back in the late 1980s through to the early 2000s would have been touched by the musical genius of the Tajanlangits. Once referred to as the Filipino Von Trapp family (from the Von Trapps of The Sound of Music), the Tajanlangits, composed of Victorino Tajanlangit, his concert pianist wife Dr. Norma Tajanlangit and their eight children, trained many aspiring musicians, as well as entertained audiences around the country.

Beyond their music, the Tajanlangits who participated actively in charitable endeavors, also represented family togetherness and exemplary Filipino values, for which they were honored with the 1984 Angkan Award – a symbol of the model Filipino family by the World Family Institute.

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A key member of the founding team that established the first Filipino school in Dubai, educator Remedios Estrada Chu founded the first Filipinoowned Montessori school and creche in the UAE – DLSM Montessori International, in 1999.

Providing education and daycare facilities for early learners, DLSM has given a bright start to close to 5,000 children of different nationalities through the years, as well as scholarships to numerous deserving kids. Remedios was also a passionate philanthropist who has set up a charity primary school in Bulacan, Philippines, called “Bahay Aralan sa La Terrazzo,” providing free education to the underprivileged.

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CHRISTINA

BARRIENTOS P I O N E E R I N G FA S H I O N E N T R E P R E N E U R Before Dubai became known as the fashion capital of the Middle East, before designers received adulation in the region and abroad, one Filipina established a respected atelier that made a stylish mark in the emirates.

Christina Barrientos founded The Mayflower in 1991 when the fashion landscape was dominated by western labels and only a handful of local houses.

Specializing in elegant wedding gowns, The Mayflower was the toast of the Dubai elite during its time. In 1996, Christina also started off the trend of hat making for the Dubai World Cup Horse Races – where the most well-heeled of women would wear The Mayflower’s millinery with pride.

Photo by: Ace Reyes

Christina was also the first to put forward Filipino faces and talents within the local mainstream industry. Her atelier provided the local foundation for designers like Anthony Buendia and Butz Fuentes – who later became a royal designer for the Maktoum palace. Her yearly catalogs were shot by legendary Filipino photographer Jun de Leon featuring supermodels Abbygale Arenas and Betina Barrientos, with celebrated hair and make-up artists Fanny Serrano, Patrick Rosas, Henry Calayag and Lito Salvador conceptualizing each and every look.

In 1999, she also staged a charity fashion show attended by 800 Emirati and expat women for the Sharjah

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City for Humanitarian Services, at the renowned Sharjah Ladies Club.

By standing out in an industry untapped by Filipinos in the country back then, she has paved the way for other Filipinos, providing not only opportunities but, most importantly representation underlining the reputation of Filipinos as exceptional and world-class talents in the world of fashion.

“We are more than our circumstances,” she says. “We can achieve heights we have only dreamed of if we set our hearts and minds in the right direction.”

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56 BANDOIX

FA S H I O N D E S I G N E R

FA S H I O N D E S I G N E R

Before he became known to the world as the designer to former Miss Universe Pia Wurzbach, as well as other Philippine beauty queens, Albert Andrada gained prominence in the UAE and the GCC region as a Royal Designer to the ruling Al Sharqi family of Fujairah. Hired after his win as Designer of the Year at the Swarovski Bridal Show in Dubai in 2020, Albert led a design atelier and production team of 29 people, creating 50 couture pieces for the Sheikha of Fujairah and her three daughters on a monthly basis.

Quite a feat, but just the norm, in the opulent royal household.

Called the “Klassista” fashion designer Bandoix Flores Nebria was a wellloved figure within the UAE fashion community where he is known for his elegant and classic creations, as well as his affinity for the color black. A member of the fashion royalty in Dubai, Bandoix was the Creative Director of Warda Haute Couture, and his gowns were worn by the elite in the country and the region. He also won praises for his collection under his very own label BFN at the Philippine Fashion Week in 2011.

A N D R A DA

FLORES

representation on local catwalks were Nina Naval-Niemczyk and Manette McEven, who have been regular fixtures in the region’s definitive fashion event – Dubai Fashion Week until it transformed into Fashion Forward in 2013. Nina has walked for couture houses Amato, Michael Cinco, Ezra Santos, House of Yen, as well as acclaimed brands Moschino, Harvey Nichols, Splash. L’Oreal, Vikram Padnis, among many others, most of the time, the lone Filipino within the line-up of multi-cultural models.

Manette, on the other hand, has been part of the awaited seasonal shows of high street brand Splash and Iconic and has also modeled for other luxe brands like Mimosa and Harvey Nichols, among others.

Both well-respected award-winning supermodels back in the Philippines before they moved to Dubai, Nina, and Manette have, for a time, exemplified quintessential Filipina beauty and grace in the local fashion scene.

58 MANETTE

MERCADO MODEL

57 NINA

N AVA L MODEL

Filipina professional models have been walking on the most prestigious runways in Dubai since the late 2000s. Two who pioneered Filipino ILLUSTRADO 87

D I G E R AT T I GROUP COMMUNITY CHAMPIONS

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Non-profit organization the Filipino Digerati Club (FDA), has provided thousands of Filipinos personal development, computer literacy, high-quality computing and office management training to around 17,000 students in there over 6 years of existence.

Students also benefitted from team building, internal seminars as well as mentoring provided by seasoned professionals from various fields. During their active years in the community, they have changed the lives of many Filipinos who were looking to rise above their present jobs – many of whom were domestic workers.

Of their advocacy and volunteer work, former President Lilian Soriano shares, “All volunteers provided free services, not just to help others but to make themselves happy and fulfilled at the same time. It is always sweet music to the ears whenever a sincere “thank you” from kababayans is received. It is very rewarding whenever an FDA graduate would inform us that he or she was promoted at work, gained a better job, or has put up his own business.”

OPPPS OV E R S E A S P I N OY P R O F E S S I O N A L P H O T O G R A P H E R S S O C I E T Y COMMUNITY CHAMPIONS

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For years since its founding in 2003, the Overseas Pinoy Professional Photographers Society (OPPPS) has birthed hundreds of talented Filipino photographers in the UAE, many of them excelling in various fields of practice. Established to share photography ideas and techniques to both amateurs and professionals in the field, the group, which originally was formed to foster the love for the art of photography, has equipped many budding artists to venture into the field as freelancers, giving some of them an alternative career option. The organization provided courses on Digital Photography, Digital Darkroom (Post Processing), Studio Portrait and Fashion Photography (Indoor and Outdoor), Going Places with Camera and OPPPS (Field Trips), Simplified Photo Journalism, Photo Essay and other Photography related topics. Part of the learning also includes slide shows, photo contests, member critiques, field trips, among others.

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CADD for Kabayan is one of those community organizations in the UAE that has changed the lives of Filipinos through skills education. During their tenure in the community, they have trained over 7,000 individuals, which included TESDA NCII Certified passers in Structural Drafting, in turn facilitating the career growth for their students. Established in 2002, CADD for Kabayan is a non-profit organization that conducts technical training for OFWs and their dependents in Dubai and the Northern Emirates, providing ample knowledge to people who want to learn more in the fields of Engineering and Architecture and other related sectors. The organization was put up to give a chance for OFWs to compete in the world of Information Technology, according to Founder Engineer Orandantes Delizo.

MIGRANTE COMMUNITY ADVOCATES

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Behind the hardliner militant façade of Migrante UAE is a group of passionate volunteers who sacrifice their time and sometimes, their personal safety, to help compatriots who are stuck in the worst of conditions. Filipinos in the UAE who were suffering from domestic, legal, and business problems found assistance with Migrante, a non-government and pro-migrant organization that assists individuals in the UAE facing unfair practices and personal concerns. For twelve years in the emirates, the group has handled many cases involving kababayans in some of the direst situations.

In 2016, Migrante also embarked on a project to help Filipinos get well-informed to cast their votes wisely for the Philippine Presidential Elections.

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CADD FOR K A B AYA N COMMUNITY CHAMPIONS

TRAIL~ BLAZERS The TRAILBLAZERS. Here’s to the ones who picked the roads less travelled, and left a trail for everyone else to follow. With courage, audacity, and determination, they have surmounted incredible odds, made possible the impossible, and proved that the Filipino indeed can. And so the Filipino indeed will.

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CONSUL GENERAL PAU L R AY M U N D

CORTES

DUBAI & NORTHERN EMIRATES Consul General Paul Raymund Cortes epitomizes the best of the Pinoy spirit as a leader who is optimistic, hardworking, compassionate, and selfless - and the UAE’s entire Filipino community can attest to this without hesitation. Beyond fulfilling his role in the diplomatic service, he has worked tirelessly to support the community through a diverse range of avenues.

In 2019, under his leadership the consulate was able to help over 6000 Filipinos in Dubai and the Northern Emirates from January to November alone, extending court assistance,

facilitating hospital services, and police station and jail visits through assistance to national services.

Beyond consular duties, and with the support of community volunteers, he has spearheaded initiatives in the areas of education, sports, arts, and culture, not only to foster a stronger sense of community camaraderie, but also to uplift the status of the consulate as a venue for learning and Pinoy pride.

The year also saw some of the most memorable milestones for the local Filipino community. One initiative

that Consul General Cortes helped realize was the illumination of the Burj Khalifa - the world’s tallest building - as well as the Dubai Festival City, with the flag of the Philippines during the Phil Independence Day celebrations. It was an occasion of sheer Pinoy Pride which stood to symbolize the UAE’s recognition of the Filipino people, as well as the strong ties between the two countries. The same occasion also saw the biggest Filipino gathering in the history of the UAE, at the PID 2019 celebrations attended by some 50,000 kababayans from Dubai and the Northern Emirates.

Photo by: Ace Reyes

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COMMERCIAL ATTACHÉ

CHARMAINE

YA L O N G MIDDLE EAST & AFRICA Commercial Attaché Charmaine Mignon S. Yalong is at the helm of advancing trade and economic ties for the Philippines across the region of the Middle East and Africa. Spearheading efforts for the Department of Trade and Industry, she works along the lines of investment, commercial intelligence, and trade negotiations.

For the Filipino community in the UAE, she has also become an advocate for entrepreneurship in recent years.

Once a full scholar and working student, she graduated with a master’s degree in Business from Ateneo University in 2015 and started her career with the DTI’s Center for International Trade Expositions and Missions (CITEM) at the age of 19.

Aside from promoting commercial interests and diplomacy, Charmaine has brought a fresh new perspective into her field as one of the DTI’s brilliant youngest members. “I am a proud millennial,” she says. “What I lack in experience, I make up for

Photo by: Rozen Antonio ILLUSTRADO 92

with enthusiasm and willingness to learn and grow; what I lack in wisdom, I make up for with new ideas.” She also happens to be the first female Commercial Attaché in the service.

Currently, the Commercial Attaché’s work is largely focused on implementing plans and achieving objectives in conjunction with the Philippine participation at the Dubai Expo2020, which is slated to be one of the biggest trade fair initiatives of the country in recent years.

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LABOR ATTACHÉ FELICITAS

B AY

UAE

Lawyer Labor Attaché Felicitas Q. Bay has been a public servant for over 30 years. Initially appointed by the Philippine Overseas Employment Administration (POEA), where she served for 15 years, she was assigned the position of Labor Attaché in 2005. Since then, she has taken posts in Qatar, Manila, Seoul, and more recently, Dubai and the Northern Emirates in 2017.

With her field expertise, she has

represented the Department of Labor and Employment (DOLE) in the implementation of its labor policy and programs overseas and worked towards workers’ protection through labor documentation, legal assistance and welfare services.

She has also led initiatives that supported employment promotion and job opportunity identification, and has assisted in the development of labor migration policies in the name of promoting good intercountry relations. Through her work, she has ensured the welfare

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and protection of Filipinos in her host countries.

Hoping that Filipinos can achieve a better standard of living abroad, Labor Attaché Bay, encourages Filipinos to extend themselves.

She says, “In whatever profession or occupation, it is my view that in order to succeed, one has to go the extra mile. One has to do more than that which is required from him, to be more than the average, to go beyond what is good enough.”

Photo by: Jef Anog

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CDA MOHAMMED NOORDIN PENDOSINA LOMONDOT KUWAIT

Chargé d’Affaires Mohammed Noordin Pendosina N. Lomondot has always lent a helping hand to Filipinos in times of need. Despite the tense situation between the Philippines and Kuwait, his work as the Chargé d’Affaires has always been focused on endeavoring for diplomatic goodwill, as well as the promotion of the rights, welfare, and well-being of Filipinos in the State. In his role, he has assisted in the signing of the Philippine-Kuwait Agreement on the Employment of Domestic workers by Secretary Alan Peter Cayetano and his Kuwait counterpart Sheikh Sabah Khaled AlHamad Al-Sabah on 10 May 2018.

In 2019, almost 500 distressed OFs were repatriated under his watchful leadership through the Embassy Assisted Repatriation Program. He was

also chosen to be part of the Philippine Task Force sent to Libya to assist Secretary Abdullah Mama-o, Presidential Adviser on OFs and Muslim Concerns and Head of the Task Force, in negotiating with the Tripoli government to release three Filipino technicians held hostage by a militia group in southern Libya.

CDA Lomondot believes that Filipinos are among the most favored overseas workers, particularly in Kuwait, because of their hard work, ethics, and attitude. In going further towards a more progressive future, he remarks, “It is my hope for the Filipino people to persevere in contributing any action that may help the Government in its sociocultural programs and infrastructure projects for economic development and stability, which will be of benefit to the people.”

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AMBASSADOR

ADNAN V. A L O N T O RIYADH, KSA

Since assuming his post as the Filipino Ambassador to the Kingdom of Saudi Arabia and Yemen in 2017, H.E Adnan V. Alonto has made it his mission to lay strong foundations with the host government to ensure the protection and promotion of the rights of Filipino workers in the Kingdom.

Coming down from a line of Filipino leaders, the son of prominent FilipinoMuslim leader Former Senator Dr. Ahmad Domocao Alonto, he has followed in the footsteps of his father through acts of public service and cause-oriented advocacy.

“Bringing the Philippine Embassy in Riyadh much closer to the Filipino community and ensuring that the Embassy responds quickly to their needs remain my core advocacy as ambassador. We (the Philippine mission) are here because of them.

Hence, my present and future projects will center on strengthening the protection and promotion of the OFWs in the Kingdom. It gives me much satisfaction to say that we have made great strides along with these objectives.”

With a little more than two years into his term as Ambassador, he considers his mission fulfilled, especially

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considering how the stature of the community has advanced under his care. “Filipino industry and resilience have become a big part of Saudi Arabia’s social and economic fabric. We have contributed to the economic and societal development of the Kingdom.

I’m proud that our community is recognized and appreciated for that,” he shares.

Within the year, the Embassy hopes to construct a multipurpose building for the use of the community within the Chancery this year. In so doing, providing a venue for Filipinos in the kingdom to gather and meet.

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LABOR ATTACHÉ

NASSER B. MUNDER JEDDAH,KSA

Preparing OFs for their reintegration to the mainstream society back home has always been the advocacy of Atty.

Nasser B. Munder, Labor Attaché, Jeddah KSA - which was why when he returned as the Head of the POLO in July 2018, he transformed Bahay Kalinga for the distressed OFs into a Skills Training Hub, operating in partnership with different training centers run by Filipino organizations in Jeddah as part of their social responsibilities.

Under his supervision and in coordination with TESDA, they work closely with various Filipino-

managed skills training centers to conduct yearly Skills Certification in Jeddah. All these endeavors by the government send a simple yet laudable message to OFs to continue learning and to equip themselves for progress.

“Such exercises are my personal commitment to reinforce the Reintegration Program of the government to prepare our OFs when they return back to our country,” he says. “Before their repatriation, we issue them the Livelihood Program referrals to concerned government agencies and institutions to access

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financial and livelihood assistance based on the skills they have acquired while they have stayed in our Bahay Kalinga.”

Labor Attaché Munder also adds, “I pray for a better and economically vibrant and stable Philippines where opportunities are steadily fertile and available for Filipinos, may it be in business enterprise or employment that gives a relatively remunerating and decent job,” he says. “In this respect, working abroad could only be an option and no longer a choice.”

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CONSUL GENERAL

ED B A DA J O S JEDDAH, KSA

Under the leadership of Consul General Edgar Badajos, the Philippine Consulate General in Jeddah was conferred the Best Organization Award in the Foreign Service Post category, besting more than 90 other Philippines Embassies, Permanent Missions, and Consulates General worldwide. This was the first time that a Philippine mission in Saudi Arabia has received such an award since the establishment of the Philippine diplomatic presence in KSA in 1973.

“The Department granted this prestigious award in recognition of

the Consulate’s establishment in 2018 of a Contact Center and for providing the most medical assistance to OFWs, with a total of PHP8 Million disbursed for medical assistance,” he says.

In 2019, they have also significantly increased the number of mobile consular services to lessen the need for OFs living in far-flung areas to take that expensive travel to Jeddah for consular services. Con Gen Badajos has also initiated the establishment of a consulate public library as part of his advocacy to raise awareness and appreciation among the second

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and third-generation Filipinos in the Western Region of their rich Filipino heritage. In addition, his team works with various community organizations to help kababayans in his territory acquire additional skills like culinary arts, dressmaking, basic electricity, and caregiving. He adds, “We always remind OFs of the need to continuously upgrade their skills and technical know-how not only in preparation for their eventual reintegration into Philippine society but also to keep themselves relevant and needed in an increasingly competitive labor market.”

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Currently, the Head of the Political, Economic, Community Relations and Special Concerns Sections, and Focal Point Officer for Gender and Development (GAD) and Overseas Voting of the Philippine Consulate General in Jeddah, Saudi Arabia, Consul Mary Jennifer Dingal started

CONSUL MARY JENNIFER DOMINGO DINGAL JEDDAH, KSA

her career as a diplomat 2003.

Since then, she has been assigned to the Office of Protocol; Office of Consular Affairs; Office of Middle East and African Affairs; and Office of Personnel and Administrative Services, while in Manila. She has been assigned to the Philippine Embassies in Tripoli, Libya (with concurrent jurisdiction of Algeria, Chad, Mali, Malta, Mauritania, Morocco, Niger and Tunisia) and Riyadh, Kingdom Saudi Arabia (with concurrent jurisdiction over the Republic of Yemen) during her foreign assignments. She was also the first female officer to be assigned to the Philippine Embassy in Tripoli since the beginning of the Philippines-Libya diplomatic relations.

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VICE CONSUL

ALFRED KRISTOFFER A. GUIANG JEDDAH, KSA

Working to oversee the largest percentage of Filipinos away from home is often a tedious and complex task – one that Vice Consul Alfred Guiang takes to heart. Posted as the Vice Consul of the Philippine Consulate in Jeddah, he undertakes

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Besides the promotion of migrant welfare and rights, Consul Dingal’s advocacies include female and people empowerment, promotion of quality education, the advancement of arts and culture, and the promotion of indigenous culture.

Hoping for a more empowered representation of the Filipino community, she remarks, “It’s high time that our host country and other expat communities see us as not just a source of competent and hardworking manpower,” she says. “I want them to see the beauty, richness, and diversity of Philippine culture through our songs, dances, films, and fashion.” She furthers, “Filipinos can elevate themselves by continuing to learn, grow, develop, and master the values of excellence and competitiveness, professionalism and selfless service.”

the legal, security, and domestic issues that take place on a day to day basis within the Filipino community – ensuring stability and maintaining harmony between the Philippines and KSA. “Being able to assist Filipinos in distress is a form of public service and a vocation as well,” he says.

As Administrative Officer and Head of the Cultural Section, Vice Consul Guiang also plays the lead in espousing and supporting initiatives that both enhance and promote Filipino culture and heritage across the region. He has been instrumental in mounting community events such as the Independence Day celebration, National Arts Month, Filipino Food Festival, Rizal Day, and etc. which aim to engage the Filipino community, especially the young ones in order to educate them about Philippine history, culture, tradition, and arts. He shares,” Through these activities, we hope that we would be able to instill in them a love for their country despite being far away from home.”

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SHEILA MAE BRIONES JEDDAH, KSA

A lawyer by practice with a strong legal background, Vice Consul at the Philippine Consulate General in Jeddah Sheila Mae Briones has spent the last eight years as a civil servant.

She started her government career at the Department of Social Welfare and Development, working there from 2012 to 2013, and then transferred to the House of Representatives in 2013. She joined the Foreign Affairs department in 2015. Recently, she was promoted to Head of the Consular Section at the PCG Jeddah.

73 Empowering Saudi Arabia’s Filipino communities has always been at the center of Vice Consul Lemuel Lopez’s work. In his advocacy towards a united community, he single-handedly established and operated Jeddah PCG’s in-house Contact Center, providing a hotline for support to OF’s – the first of

VICE CONSUL

VICE CONSUL

LEMUEL C. LOPEZ JEDDAH, KSA

initiative of its kind, which also helped the PCG in Jeddah win the Department of Foreign Affair’s Best Organization Award last year. “Empowering Filipinos with the correct knowledge on how to deal with emergency situations and how the Saudi judicial and labor systems work could be a daunting task, but I am proud of that we have planted seeds through the work we have been doing at Jeddah PCG.” Always the campaigner for unity towards mutual success, Vice Consul ILLUSTRADO 99

Lopez encourages Filipinos to see the bigger picture. He shares, “Filipinos overseas should strive harder in uniting together not just in the face of danger and upheavals, but most especially during peace-time. Bickering over petty things has no place in the global milieu of the Filipino narrative.” He adds, “Fragmentation is the primary poison of the ‘Filipino Dream’ if there is one.”

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AMBASSADOR

ALFONSO FERDINAND VER BAHRAIN

Philippine Ambassador to the Bahrain, Alfonso Ver brings with him a wealth of experience in Foreign Service before his first ambassadorial posting in the country. His first foreign assignment was as Vice Consul, then promoted to Consul, in Guam (1996 to 2002). He later became First Secretary and Consul General, then Minister, Consul General and Deputy Head of Mission, in Ankara, Turkey (2005 to 2009), before he moved to San Francisco, USA as Consul then Deputy Consul General (2009 2012). At the Department of Foreign Affairs, he was Executive Director of the Office of Personnel and Administrative Services (2012 to 2015).

As the head of the 60,000 strong Filipino community in Bahrain, the Ambassador has made his people’s welfare integral in his function.

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LABOR ATTACHÉ

VICENTE M. CABE BAHRAIN

Bahrain Labor Attache Vicente Cabe has been through some of the most challenging situations for OFs in the Middle East but he plays his role with grace and aplomb.

Among the many notable points in his career in the Middle East includes playing a significant role in the negotiations and successful release of OF-hostages in Iraq; supporting the emergency evacuation of thousands of Filipinos displaced by the civil war in Lebanon; and leading the mass repatriation of more than 5,000 OFs including their families in Jeddah.

Labatt Cabe shares, “In the countries where I was assigned as Labor Attaché, from Southeast Asia to the Middle East, all are HSW (home service workers)-heavy posts that required extensive intervention on welfare protection. I consider myself a defender/advocate of the most vulnerable OFs, looking after their interest and welfare.”

Supporting the strengthening of Filipino competitiveness in the country as a way to improve their opportunities in the workplace, thereby reducing their vulnerability, Labatt Cabe also reminds the community of the ILLUSTRADO 101

importance of constantly adding to one’s know-how. He remarks, “OFs should highlight their superior skills and enviable work ethics that make them much preferred by foreign employers over other expatriate workers worldwide.

While government policy does not promote overseas employment for the lower-skilled and vulnerable categories of workers, we try to manage their aspirations for employment abroad by providing them skills training and upgrading to make them more competitive in the global community of expatriate workers.”

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AMBASSADOR

NARCISO CATAÑEDA OMAN

Ambassador Narciso Castaneda has had a career in diplomacy that spans more than 3 decades.

He has served in the United States, United Kingdom, South East Asia and Europe. As the Philippine Ambassador to the Sultanate of Oman, his focus is on developing and sustaining mutually beneficial relations between the Philippines and Oman. He assures that the three main pillars of the Philippine Foreign Policy – the preservation and enhancement of national security, promotion and attainment of economic security and the protection of the rights

and promotion of the welfare and interest of the OFWs – are always injected in all efforts done to maintain and improve the quality of service for the Filipino community.

He desires to expand the economic relations between both countries and ensure that the needs and concerns of the Filipinos in Oman are attended to without fail. He says that the determination of Filipinos inspires him to always deliver the kind of service the Filipino community in Oman deserves.

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AMBASSADOR

ALAN L. TAMBAYAN QATAR

Ambassador Alan L. Timbayan was appointed by President Rodrigo Roa Duterte as Ambassador Extraordinary and Plenipotentiary, to the State of Qatar in September 2016. The Chief of Mission joined the Philippine Embassy in Doha in March 2017 and is the seventh Philippine Ambassador to the state.

A seasoned diplomat, he has been serving abroad since the late ‘80s. He previously served as Philippines Labor Attaché in three different Foreign Service posts, namely in Jeddah (from 1987 to 1990), in Riyadh (from 1990 to 1994), and Osaka, Japan (from 1996 to 2003). He is also the recipient of numerous awards and commendations given by public and private groups and institutions.

Photo by: Noaman Ben Amor

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MME. Y A S M I N

BALAJADIA CORTES COMMUNITY PATRON Adored by many, Madame Yasmin Balajadia Cortes, supportive diplomatic spouse to Consul General Paul Raymund Cortes, has, through the years, given proof to the invaluable capacity of women as effective ambassadors of culture and understanding.

Representing the hard-working, optimistic and inspirational contemporary Filipina, she has been a leader within the Filipino community and the diplomatic Photo by: Jef Anog

corps as the head of the Filipino Ladies of Dubai, and the Vice President of the Diplomatic Ladies Group in Dubai. Serving under the Philippine Consulate General (PCG) of Dubai and the Northern Emirates, she has dedicated her time initiating and spearheading many cultural initiatives that cultivate and introduce Filipino talent to the rest of the multicultural community in the emirates, in turn also continuing to elevate Filipino presence and morale. Among the ILLUSTRADO 104

notable events, she has espoused art exhibits and stage plays at the PCG, Dubai Dubai Musikahan, the Interschool Debate Competition and other community events.

A proponent of Filipino excellence, Mme Yasmin Cortes constantly encourages her kababayans to pursue individual growth, stating that “One’s development should never be in comparison to other individuals are but more on how they’re able to rise from their previous benchmarks.”

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PHILIPPINE BUSINESS COUNCIl DUBAI NORTHERN EMIRATES NON-PROFIT GROUP

Vanguards of Philippine business in the UAE, the Philippine Business Council – Dubai and Northern Emirates has been spearheading initiatives to advance opportunities for existing and aspiring Filipino entrepreneurs, as well as their partners in the market.

Established since 2001, the non-profit organization which is recognized by the Dubai Chamber of Commerce has been benefitting the Filipino business community through various projects through the years.

With the slogan “Connecting people, bridging businesses,” the group mounts multifaceted activities that

provide business owners, aspiring entrepreneurs, as well as professionals, educational, as well as networking activities, beyond the Filipino community.

The PBC DNE also represents the Philippines within the larger community of multicultural businesses and councils in the emirates.

PBC DNE’s most notable projects which run the whole year round include Sobiz (Socializing for Business), Edubiz (Education for Business), as well as Interface (a landmark gathering of entrepreneurs from different communities hosted by the PBC). In 2019, PBC DNE also launched the PBC ILLUSTRADO 105

Fellowship, a training program for entrepreneurs looking to start up their businesses. In 2020, the group is also looking to mount the largest Philippine art festival in Dubai.

“We are proud of our team of talented volunteers and our initiatives on continuous education, business networking, and social events which elevate Filipinos in Dubai and the Northern Emirates, PBC DNE Director Leo Barrameda says. He adds, “We must continuously learn, and put aside time or money into improving ourselves first then others. This will elevate us one Filipino at a time.”

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80 J.R.

PA P E L

COMMUNITY CHAMPION A community champion and sustainability campaigner, JR Papel continues to advocate his programs on supporting social entrepreneurship as well as eco-consciousness through his initiatives at work, and within the community.

Founding President and current Chairman of the Ateneo Leadership and Social Entrepreneurship (LSE) school, JR has been instrumental in supporting hundreds of aspiring entrepreneurs towards their dream

of building their own business.

Within the organization, he has also introduced innovative platforms such as the Continuing Education Series to provide further training to alumni and I-Fund to support and motivate students to deliver innovative and impactful business plans. He has also helped create the Ateneo LSE Cooperative to assist in the funding of startup social enterprises.

In his role as Shopper and Customer Marketing Manager at Unilever Gulf, JR has initiated programs and

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activations that engage shoppers on environmental awareness, especially in terms of water conservation, plastic reduction, and recycling. He is in fact, acknowledged as one of the Ambassadors of Sustainability in Unilever Gulf.

“Businesses should not just be about profit but how they positively impact the people and planet as well,” JR says. He adds, “We find more meaning in life when we can find our passion; we live our real purpose and share it with the rest of the world.”

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ATENEO

LSE

SOCIAL ENTREPRENEURSHIP PROGRAM Over the years, the Ateneo LSE (Leadership and Social Entrepreneurship) program has transformed the lives of many overseas Filipinos across 27 countries, empowering them with the knowledge to become the next wave of entrepreneurs who have an advocacy in helping their community. The largest organization of its kind, their accredited programs have provided entrepreneurship, financial literacy, and leadership skills to thousands of Filipinos worldwide. Now on

its 11th year, the program has produced 3300 graduates, with UAE participants numbering 565 Aside from the training and lessons, Ateneo LSE in the UAE is also helping the Ateneo School for Government to expand its reach across the Middle East, with their sights set on Oman and Bahrain.

The organization has also helped students in Qatar begin their entrepreneurial education journey.

Through their many deeds and accomplishments, the UAE Ateneo LSE has been selected to host the

upcoming 2020 Global Ateneo LSE Homecoming summit in Dubai.

Founding President JR Papel shares his thoughts, which align with the organization’s values and aspirations, “Filipinos should find their passion or interest that they think can add value to their community. They should consistently hone, push and develop themselves to be able to push this passion that it eventually becomes their identity and life’s mission. This gives us a deeper reason to wake up every single day.”

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AURELIO “LITO”

GERMAN BUSINESS LEADER

Changing the appetite of the automobiles market was, at first, a daunting venture for Aurelio “Lito” German, but being at the forefront of expanding the awareness and appreciation for hybrid electric vehicle technology in the Middle East – first in Saudi Arabia since 2015, and in the UAE since 2019, is an unique marketing challenge that he truly enjoys.

A business leader with expertise in the auto industry, Lito has been driving the success of some of the most wellloved car brands in the world. Through

his extensive multinational career, he shares that he has seen Filipino excellence wherever in the world he was based. He shares, “I’m extremely proud of all the Filipinos I’ve met and worked with overseas – in Singapore, Germany, Saudi Arabia, and the UAE. All of them shine with passion and drive.

One thing I’ve noticed, though, is that while Filipinos are the most hospitable and amiable people on the planet, we do have a tendency to socialize only among ourselves. It would be extremely beneficial if we opened up our culture to other communities and nationalities.”

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Hoping to inspire fellow Filipinos to aim higher, Lito remarks, “We can perform on the global stage at higher levels of the organization structure.

It’s a mixed feeling to be the first Filipino in executive positions in the multinational companies I’ve worked for. The question I used to ask myself is: ‘why?’ Filipinos have the right combination of work ethics, skillset, and passion for exceeding at the highest levels. There should be more Filipinos in boardrooms across the world.”

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JENIFFER MARIE

TUNGOL

ENTREPRENEUR AND SUSTAINABILITY PROPONENT From humble beginnings and with a passion for all things artisanal, Ateliers Artea’s Founder and CEO, Jeniffer Tungol, has envisioned and brought to life a company that curates talents from different fields of design, harnessing creativity from different thought processes and building quality and sustainability-based projects for clients. As part of a collective force, she and her siblings have founded and manage Ateliers Artea’s brands: Amesiella, ALT. ECO, cirQular, fabriQs and Project H2O. The company is creating an impact in the region promoting innovative,

fair-trade and environmentally friendly products.

“I have recognized the power of multi-cultural collaborations, maintaining a high regard for the environment, and putting a premium on quality standards.

Most importantly, I value human capital in every project I embark on,” Jennifer says.

With over 10 years of experience as an interior designer, FF&E (furniture, fixtures, and equipment) specialist, and art consultant, Jennifer has built a formidable

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reputation in the Middle East’s industry, working with iconic brands such as Versace, Balmain, Gianfranco Ferre, Hugo Boss, and more. Her biggest project includes the 20-billion Qatari riyal ‘Msheireb Downtown Doha’ in Qatar. She has also been part of other iconic projects like the Msheireb Museums, the Qatar Foundation International Golf Clubhouse, and the Amiri Diwan Headquarters, and has handled the site-wide interior design, FF&E, OS&E and artworks for the first Mandarin Oriental in the Middle East, the Park Hyatt Doha, and the M Gallery by Accor.

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JETHROEFEL

R A M B OY O N G COMMUNITY CHAMPION An advocate for Filipino engineers in the region, Jethroefel Ramboyong is a great example of how much one man can help uplift the lives of many others.

Jethroefel initiated the formation of the Filipino Communications Engineers Association (FECEA) in 2008 – a group that has become vital in bolstering electronic and communications engineers towards career advancement.

“It all started with a vision of bringing together all Filipino Electronics Engineers in the UAE, helping each other succeed in our professions as one family, and one organization,” he says.

Starting out with 32 engineers initially,

FECEA grew to over 500 members and eventually evolved into the Institute of Electronics Engineers of the Philippines (IECEP) UAE chapter. Members of the association received support in the form of job opportunities and continued professional development through training programs.

They were also assisted in securing key international certifications such as the CCNA, CCNP, PMP. The organization itself was recognized as IECEP’s Most Outstanding Chapter in 2009 and Most Outstanding Foreign Chapter in 2011, 2012 and 2018.

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Jethroefel was also instrumental in organizing IECEP chapters for Bahrain, Qatar and Kuwait. Serving as Founding President and Charter Governor in the UAE until 2010, he was elected as the organization’s GCC Chairman in 2015.

He constantly provides mentorship and motivation teaching members how to improve both technical and soft skills, and continues to inspire not only engineers, but also students in the Gulf and the Philippines. Honored by various award giving bodies, he says, more than these achievements, what is most important is the camaraderie, brotherhood and relationship they have developed within the group.

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CHRISTIAN

VA S Q U E Z

ARCHITECT & COMMUNITY CHAMPION In his 18-year career, Christian Vasquez who is currently Project Architect and Business Development Executive at National Engineering Bureau has worked on hundreds of projects, from retail shops and housing projects to large scale towers, resorts, hotels, and master-planned developments.

He has also designed the Marina 101, which, at 425m is the second tallest building in the UAE in its completion in 2017, and was also involved in the Flame Tower

of Carlos Ott, Intercontinental Fujairah Hotel and Resort, Crowne Plaza Dubai Marina and Hilton Double Tree JBR. A dynamic member of the local architecture fraternity, Christian is the first UAE Country Representative and MENA Region Representative at the Council on Tall Buildings and Urban Habitat (CTBUH) - an international body which is the leading resource for professionals in the industry. He is the first Filipino Board Director

at the American Institute of Architects Middle East Chapter and became the President of the United Architects of the Philippines (UAP 124) Dubai chapter in 2018. He leads the organization in advancing the profession, with the support of over 500 members.

“I have been mandated to oversee the overall development and welfare of Filipino architects here in Dubai,” he says. “And I’m happy to be able to contribute to the upliftment of our architects in the global arena.”

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SUSAN

V I L L A N U E VA ARTIST AND EDUCATOR As an award-winning educator who has trained hundreds of Emirati women at the Higher Colleges of Technology – Sharjah Women’s College, equipping them not only with design skills for their future careers but also garnering honor for the university and student body, Susan Villanueva has also invested much of her energy, creativity and teaching skills to inspire Filipinos in the UAE through the years.

Apart from holding exhibitions and sharing her works of art,

Susan is also part of the POWER technical training center (Pinoy Overseas Worker’s Education and Reintegration) as a volunteer and mentor. During weekends, she spends time educating those who are passionate about learning and conducts creative art therapy, painting, and drawing sessions.

their skills in the creative field. I am so thankful that I was given a home (POWER) to hone the hidden artistic talents of Filipinos and other nationalities. I am getting to know more about our kababayans through art. I do not want to be remembered as a person; I want the people to remember my work.”

“As an educator for the past 26 years, I am proud to share my knowledge in art and design to the Filipino community,” she says. “It is my hope for the community to elevate

She hopes that many Filipinos can also give back to the community and pay it forward. This, for her, is what makes life worth living.

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D R .R O M M E L

PILAPIL SERGIO

ACADEMIC AND PHILANTHROPIST Dr. Rommel Pilapil has contributed substantially to the world of academia, co-authoring over 30 research papers that were presented and won awards in a number of international academic conferences, including Harvard University. He was recognized by the Oxford Journal as one of the top 50 global educators, and received two of the highest awards given to an academic in the area of research and publication in 2018: Research-Scientist of the Year and the Research Advocacy Award International Association of Scholarly Publishers, Editors and Reviewers.

Through his work as an HR consultant, he has been hailed as one of the Outstanding HR Practitioners by the Society of HR Practitioners Association in the UAE. As a community servant he has been providing pro bono counseling programs for distressed Filipino expats in the UAE for years, and has been supporting underprivileged students in 11 towns in Rizal Province in the Philippines via a scholarship initiative he established in 2015. A true-blue humanitarian, he remarks: “Our cognitive, intellectual faculties become futile if the vast knowledge, skills, and abilities we possess are not shared nor transferred for others to benefit.

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by-product of enriching ourselves.

We become selfless as we perform random acts of kindness - which is the ultimate purpose of our very existence.”

Last year, together with experts, he co-founded the Psychological Society of the Philippines – UAE, which aims to make psychosocial services accessible to Filipinos, with the support of the UAE’s Ministry of Happiness and Ministry of Health. The project hopes to provide preventative help, as well as crisis interventions for depression and self-harm, to those who need it the most.

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DR. NINO

DECENORIO EDUCATOR & COMMUNITY CHAMPION The Senior Vice-President of Bath Spa University - UAE, Nino Decenorio has played a vital role in enabling hundreds of Filipino students to afford world-class education. Through the scholarship program he has championed, Filipino youth can pursue courses without the need to leave their families in the emirate, to study back home in the Philippines.

“Education is the highlight of my career and my social responsibility,”

he says. “It is my pride and joy to see Filipinos getting international degrees, thus elevating their qualifications in the world arena.”

Dr. Nino also actively supports financial literacy initiatives within the community. He is also the advisor of two Filipino organizations in Ajman and Ras Al Khaimah and is one of the Governing Board Members of a Filipino school in Sharjah. With the support of the Philippine Consulate General - Dubai and the Northern

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Emirates, he also helps a higher education institution in Mindanao in their internationalization efforts, working with schools and companies in the UAE to secure internships and educational tours.

With all that he’s done, Dr. Nino wants to be regarded in a very simple way – as a Filipino educator who went the extra mile, someone who helped keep families together.

Most of all, one who did not expect anything in return.”

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DR. REX

BACARRA EDUCATOR

Education is power. And to Dr. Rex Bacarra, bestowing that power upon his students and emboldening them to become independent thinkers has always been at the forefront of his work as an educator.

Adding to his many accolades, Rex has garnered further acclaim this year having been recognized as Outstanding International Educator for 2020 by the United Federation of Filipino-American Educators.

He was also interviewed by Abu Dhabi TV (ADTV) for excellence in teaching and his contribution to the UAE’s educational landscape.

His achievements, however, are

not limited to academia. It is also evident in the love and praise his students all have for him.

Alongside being the Dean of General Education at the American College of Dubai and a recurring Digital Faculty consultant at the prestigious McGraw Hill - an international educational publisher - Rex has given several talks on leadership and innovation to professionals in the emirates, and abroad. He was recently invited by the UAE government as the sole speaker at the Joint Aviation Command of Armed Forces in Abu

Dhabi – quite a significant feat.

When asked how one can achieve success as an educator, or as any professional for that matter, Rex attests: “Filipino educators should examine why we do what we do.

When we are able to answer the why of our existence, then we demand excellence from ourselves. This mindset propels one to do things in a manner that is distinctive, refined, and quality-laden. People notice that what you do, the output that you yield, is of high quality and that should be globally appreciated.”

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DESIREE

VLEKKEN COMMUNITY ADVOCATE There is a reason why 4Get Me Not, an NGO for Alzheimer’s Awareness, has been lauded as one of the most compelling organizations in the Middle East.

The organization has raised awareness on a global health problem and a stigmatized health issue in the region. Since its establishment in 2013, the association has continued their advocacy and managed to built a good support system via both the

public and private sector in the UAE. Desiree has also produced over a hundred CSR events on Alzheimer’s for seniors, students, Alzheimer’s patients and caregivers.

Recently, the group has also done three stage plays performed by actual seniors without any theater experience. 4Get Me Not has also organized an Experiential Tour for 10 senior expats in Dubai to visit and enjoy the Philippines.

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When it comes to lasting legacy, Desiree wishes to impart an important message through 4Get Me Not – that it’s important to take care of those in their golden years, and their families, a genuine human response towards seniors and a reflection of the Filipino tradition of caring for one’s elders.

She also says that 4Get Me Not seeks to revitalize among younger generations and across nationalities the feeling of respect for seniors and appreciation of their contributions to the community.

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CARLA

B Y G R AV E

SOCIAL ENTREPRENEUR – COMMUNITY ADVOCATE Co-founder of social enterprise SKILLS3, whose mission is to improve and enhance the lives of marginalized communities through sewing –– Carla Bygrave designs and delivers home-craft programs as a sustainable solution to livelihood for disadvantaged women.

Skills3, which Carla co-founded with Therese Tsui in 2016, has made a difference in the lives of Syrian and Iraqi refugees, as well as displaced Filipina workers, whilst partnering with humanitarian foundations and NGOs across the world, as well

as the private sector, by imparting sewing skills that allow women to rebuild their livelihood.

or even just create items for their family can change lives for the better.”

Of their working in tandem with the Philippines Overseas Labour Office (POLO) and the craft community in Dubai to deliver workshops, up-skilling over 470 Filipinas since 2017, Carla shares, “The work that I do with the distressed Filipina workers has given me immense fulfillment because, for every person that returns home with a new set of home-craft skills, the potential to start a micro-business or apply for factory sewing jobs

She adds, “Social Enterprise is still in its infancy stage in the UAE, but I believe that because we have all these very human emotional qualities that could be good for social entrepreneurs. we understand how it is to be the one to need help, to be on the other side of that fence, to feel downtrodden.

If we can combine these with strong business acumen, Filipinos can excel as social entrepreneurs.”

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LAURENCE ANTHONY

DE GUZMAN AU T I S M AWA R E N E S S A DVO C AT E Who would have thought that a high-functioning autism with speech delay child diagnosed at twoand-a-half years old would become an Autism Awareness Advocate, let alone an influencer someday? But through music, Laurence Anthony de Guzman was able to inspire more than 200 families that attended the Autism Caravan Activities.

“My family simply wanted to make a difference by supporting parents of newly-diagnosed patients who are going through emotional stress,” he says. ”But thanks to this unique platform, my family was

able to reach out to these parents to come together and join us in our advocacy. My situation had enlightened other families and served as an inspiration to find optimism in every trying situation.”

Because of his advocacy, Laurence was interviewed on Abu Dhabi Sports Channel for their inclusion program build-up for Special Olympics World Games 2019.

He was also appointed as the Middle East Youth Expo 2020 Grassroots Ambassador for the Pillar of Tolerance, Resilience & Happiness. On a more charitable

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front, Laurence also participated in helping the victims of the Taal Volcano eruption by collecting over 1,200 N95 masks, as well as other donations, in an initiative with the Abu Dhabi Great Nation Church and Operation Blessing Foundation.

The young man adds, “I wish to continue inspiring others and lead everyone to the advocacy of faith.

My testimony strengthens the truth that there is God who can turn every problem into a purpose. My legacy is my family, my strong faith, and perseverance.”

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FE GING GING

HYDE

INDIE ACTOR & PRODUCER To multi-awarded actress and producer Fe ‘Ging Ging’ Hyde, filmmaking has always been a platform to highlight and tell cultural narratives as a visual art form, rather than one for making money.

And it is perhaps for this sole reason that she is one of the most talented performers and artists to have come from the Philippines.

As a force to reckon with in the Philippine indie film scene, Dubaibased Fe’s most notable feat as an actor was receiving the Gawad Urian Award for Best Actress in 2011 for her performance in Arnel

Mardoquio’s “Sheika” - earning her a place amongst the greatest of the great in Philippine cinema.

Alongside this, for her film Ang Paglalakbay Ng Mga Bituin Sa Gabing Madilim (The Journey of the Stars into the Dark Night), Fe was the recipient of the Cinema One Originals 2012 Jury Prize and a Gawad Urian award in 2013 for Best Picture. Furthermore, besides garnering Cinema’s 2017 NETPAC Jury Prize, her film Dapol Tan Payawar Na Tayug 1931 (The Ashes and Ghosts of Tayug 1931) was shortlisted to take part at the 47th International

Film Festival, Rotterdam, in 2018 under the category of “Shadows Special Programme.” The historical docudrama gained further spotlight having been screened as one of the main feature films at the 2018 Singapore Media Festival.

Making recent appearances in the films “Class of 2018” (suspense-thriller) and “Lakbayan” (drama), as well as co-producing Markado: Bakunawa sa Duha kaManaglahing Takna, Fe plans to continue exemplifying Filipino excellence and ingenuity through future endeavors in film and entertainment.

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KAMIL

R OX A S FILMMAKER

Over the last 5 years, Kamil Roxas has created short films and documentaries that were screened and have won awards at festivals including the Dubai International Film Festival, Singapore World International Film Festival and the Cannes Film Festival. He has also been honing his craft on the commercial front directing commercial spots and creating regional advertising campaigns for Tiffany & Co, Paco Rabanne, Cartier, Vacheron Constantin, Jeep, Vivo and more, under his own

production company, Hello Project Space.

Known as one of the slickest storytellers of Dubai, Kamil is known to employ a strong cinematic approach to storytelling that creates visually striking and emotionally engaging work. As one of the leading creatives in the community Kamil who has worked with multicultural teams and clients to great success, he attests to the abundance of Filipino talent in the country. He says,

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“The Filipino community in the UAE is no short of talented artists in every creative field.” Advising future filmmakers, the artist recommends, “Surround yourself with people who are more creative than you. Find time to collaborate with everyone. We are in a country that has over 200 nationalities. It is a missed opportunity if you only stick to a demographic that you are most familiar with. Don’t stop learning and try to veer away from the mindless telenovela and ‘noontime show’ aesthetic. Think more globally.”

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PATRICK

FRONDA FILMMAKER

Multi-awarded filmmaker Patrick Fronda continues to do what he loves best. Aside from producing commercial films for various local and international clients under his company Revolver Media, he also runs The City Vibes, a platform that churns out the latest in the news, where he has accumulated more than 8 million organic views in the span of six months of its launching.

Patrick’s most notable noncommercial works include short

films “Pump It”’ and “I am a Star.” The former swept five major awards, including Best Film and Best Director at the 48 Hour Film Competition.

Utilizing his craft to help the community, he has also assisted the Philippine Consulate General in Dubai by making informative videos for online platforms and supporting big and small events geared to uplift Filipino morale and camaraderie.

In the near future, Patrick dreams of having a school where students can study for free and enhance their talents. Only this time, his vision is that the quality of service and teachings are globally competitive.

“This institution will focus on building great communication skills because I think Filipinos still lack this within the field. I want to help enhance this within our community, followed by other things that deal with self-improvement.”

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96

MARIO

CARDENAS PHOTOGRAPHER

Mario Cardenas’s lives and breathes photography and architecture. As a photographer, Mario has won an astounding 350+ local, regional and international awards through his career.

Of all these, Mario’s ‘Ani ng Dangal’ or “Harvest of Honors” award given by the National Commission for Culture and the Arts under the Office of the President of the Republic of the Philippines, holds a special place in his heart.

Aside from his passion as a photographer where he was able to go places and meet likeminded individuals, Mario is an architect by profession. Currently, he is the BIM Manager in a British design company based in Dubai Media City. He has worked with esteemed companies KEO and Calatrava, and holds an outstanding portfolio.

These two passions are what makes Mario distinctly him. However, the man stresses that despite his works, he does not want to leave

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a legacy that is too serious. To go with the flow, embrace life as it is, and continue unleashing creative ideas for better changes are what he wanted to impart among his countrymen.

“I would like to use this platform to send an important message to other aspiring artists – Remember to always be yourself, celebrate your strengths and aim to express yourself with courage and selfconfidence.”

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DONELL

GUMIRAN PHOTOGRAPHER

Modest and soft-spoken, Donell Gumiran is not only one of the most well-respected photographers in Dubai, but his feats are also internationally renowned.

In 2019 alone, he amassed several awards across the globe, including Photographer of the Year at the Spider Awards Black & White (United States), gold at the Prix de la Photographie (Paris), and another gold at the Tokyo Foto Awards.

His work was also selected as one

of the Top 20 Asian Geographic Magazine Covers of 2019, and his images were also exhibited in New York, Italy, London, Tokyo, Spain, Germany, Australia, and across the GCC. Capping his impressive year, Donell was also a featured speaker at the prestigious Hamdan Bin Mohammed Bin Rashid Al Maktoum International Photography Awards (HIPA) – ‘Capturing Human Emotions’ event this year.

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Donell shares that he sees photography as a tool to unite Filipinos through a shared creative platform, saying, “I am committed to sharing my knowledge, passion and expertise with fellow Filipinos through collaboration. I always try to inspire others, help them to expand their skills and enhance their artistic eye. My photography vision is conveying reality’s message to all of us. I am living my mission as an artist for humanity.”

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ROMEO

PUNCIA MISSIONARY ATHLETE Romeo Puncia is a world-class triathlete who has conquered some of the most grueling international races. But more than that, he has demonstrated how one’s wins, can also be a win for others.

Known as the Missionary Athlete, Romeo uses his athletic prowess to help indigenous people in Palawan gain access to basic needs and education. Through Katribo Charities Inc., which he founded, he has transformed athletics into a “Race with a Purpose” advocacy. He enthuses, “My advocacy changed my life! It helped me embrace a

healthy lifestyle and fitness, which also empowered many people to choose to live healthily. I also realized that my talent could be the bridge for helping the tribal communities while inspiring many people to do the same.”

both the Philippine and UAE flags to the finish line. Romeo’s feats have been lauded with numerous honors, including the Pride of Abu Dhabi Awards, Dakilang Bayani Award 2018, Huwarang OFW 2019, and many more.

Romeo has succeeded in many Ironman and Ultraman events, marathons as well as 40 other sporting competitions across the world in recent years. The most notable of which was the Ultraman Florida, one of the toughest triathlons on earth. There he conquered 517.5km and carried

Beyond the success, Romeo reminds us that we can all make a difference.

He shares, “We should know our purpose in life. Once we know it, we should embrace it. Whether it is small or big, it will make a huge impact on someone’s lives and even on the community.”

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CHRISTOPHER ‘CLFROSTYLE’

TRASMAÑO

ENTERTAINER & GUINNESS WORLD RECORD HOLDER One cannot simply talk about the UAE’s dynamic dance scene without mentioning seasoned breakdancer Christopher Lawrence Frostyles Trasmaño who has undeniably brought the underground culture to a greater arena with his unique flair. Besides empowering several budding dance professionals through mentorship, as well as having spearheaded one of the most prominent hip hop competitions in the region (Titan Dance DXB), Christopher has given voice to much of the untapped talent synonymous with Dubai’s dance community through

serving as a brand ambassador for companies like Nike. He even has a Guinness World Record to his name, dancing for the longest time at a motion-sensing dance game marathon. If you haven’t seen him, or his hair, in events, concerts, or music videos, you’ve perhaps seen his work choreographing for and collaborating with international artists. Adding to his repertoire of industry work, he has recently danced on stage with well known Bahraini Platinum Records artist, Hala Al Turk, and he too has worked alongside LA Music Records choreographing a music

video for Ada Satka and Dmadd which, was aired across Europe, the Middle East, and the USA. As a Filipino who has advanced as well as elevated his craft, Christopher shares that for other Filipinos who aspire to the same that making relationships is instrumental: “Based on my experience, it’s always important to be professional with every single one of your projects, agents, and clients because your longevity in the scene will be largely determined by how you have positively impacted others.”

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100

FLOR

PESIGAN ARTIST

As a person who lives and breathes art, Flordeliza Pesigan, dubbed as the New Age Babaylan, hopes to be an inspiration for everyone to bring out the best version of themselves.

Her works which have been exhibited extensively around the country have garnered recognition within the art scene, as well as from collectors like Abu Dhabi Music and Arts Foundation (ADMAF), the Dubai Culture and Arts Authority

and His Highness General Sheikh Mohammed Bin Zayed Al Nahyan, Crown Prince of Abu Dhabi.

Now, Flordeliza lives her like a gypsy exploring life, while being a facilitator in transformational spaces. Conducting retreats in the Philippines and in Bali, she has helped people of different nationalities, seeking time to connect to nature and to their selves.

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She takes this as a humble experience of touching thousands of lives through her passion. “My pride and satisfaction with this is in knowing that what I do, creates a ripple effect to the world,” she says. “If we ask each and every one on this earth what they want, they’ll generally say peace, love, connection, abundance, joy, change and many other things that are uplifting to their life in their perspective of what is good.”

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NATHANIEL

ALAPIDE SAND ARTIST

The pursuit of what he loves has brought Nathaniel Alapide to where he is now — a comfortable and scenic work spot where he gets to do what he does best, topped with the reputation of an artist who has added to Dubai’s unique imagery to the world.

A prominent sand artist in the UAE, Nathaniel first got interested in the art when he created a grand display of love for his grandmother – which soon paved the way for opportunities outside of the Philippines.

Having found a home at Dubai’s Rixos Premium, JBR, where he transferred after a prolific stint at the Jumeirah Beach Hotel, Nathaniel creates ephemeral sand art pieces that have gained international recognition and have contributed to the city’s points of interest. This year saw him being commissioned to do art for Hazza Almansoori, UAE’s first astronaut. He was also featured on Italian National Television, the UAE national news agency WAM, Gulf News and Khaleej Times among other platforms. Nathaniel

also created an art installation for DIFC Art Night.

The Filipino creative community takes pride in having Nathaniel as a representative of an art form that is far from the usual. The humble artist says he takes comfort in knowing that he made a contribution in his own way, “That somehow I was able to enrich the art community and the culture here even just for a little bit.”

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102

ANDRONICO

DEL ROSARIO CREATIVE ENTREPRENEUR Andronico has built a legacy out of scratch through his body of work, which has been featured in some of the world’s most acclaimed films.

In the beginning, he collected scraps from the streets to turn into props. Today, he is one of UAE and Canada’s most experienced and resourceful creative production veterans. The leading supplier of production props, Andronico

began his work in the Middle East in 1996 through his company For Art Sake. In 2005, he established Artfx Canada. Shuttling between Dubai and Toronto, Andrew and his team have done productions for Top Gear, Star Trek, and Mission Impossible, among other prestigious projects. He has been involved in countless TV series, feature films, music videos and editorials. He was nominated at the 2017 Canadian Screen Awards for

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‘Best Production Design for or Art Direction in a Nonfiction Program or Series’, and counts that as one of his greatest triumphs.

Through all his wins, as well as challenges, Andronico has always stayed true to his values adopted from the fighting spirit of the Filipino warrior – hardened and made better through adversities.

103 DR. GELO

SANTOS TRAVEL BLOGGER & AUTHOR

Dr. Gelo Santos aims to inspire everyone to travel, regardless of distance and destination. This year marks the 51st country in his travels, and after publishing two travel books, Doc Gelo (as he is fondly called) has been hard at work, making his third book come to fruition. Entitled ‘Departures,’ his latest work is a celebration of the power and joy in travel, conveyed through a selection of postcardperfect images taken across 5 continents.

Gelo’s works have also garnered much adoration on social media; his photos are often featured in prominent photography pages, including the quintessential Dubai tourism platforms. His images depicting the Dubai metro have also been featured exclusively by CNN Arabic. He was also featured in an article with his photographs in conjunction with the Dubai Metro’s 10th-anniversary celebration.

Of his globetrotting, this wander luster remarks, “My favorite part, each time I travel, is whenever I am asked by locals of my origin.”

He says. “I always take pride and say that I am from the Philippines!

I believe that in such moments, I am able to show the world that we Filipinos can be global and can set foot on destinations that were once just a part of our bucket lists.”

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104 ‘BOVLIX’

SALAH MAJEED SOCIAL MEDIA PERSONALITY @bovlix Social Media personality Salah Majeed demonstrates how a popular platform like Instagram can be used for the greater good – positively influencing the youth and advocating for social awareness.

Also known as Bovlix, the half Filipino half Bahraini influencer is known for humorous content, dance, and bringing societal issues like road safety campaigns, plastic consumption, CSR and sustainability, to the attention of his over one million followers. In doing so, he adds value to society

by encouraging young minds to be more progressive and globallyminded.

“The beauty of my trade is the fact that we can now openly share our views, strengths, talents, and culture on platforms to mass audiences. I believe that anyone of any race in this industry should work towards different ways of expressing their creativity without worrying about being limited to certain biases.”

Salah adds, “I also would like to encourage the youth to be confident

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of who they are and their race and to empower people to believe in their talent, and that dreams do come true.”

Salah hopes for Filipinos to fully explore their potentials and show them to the world by using their platforms without limits. He says, “The barriers that have existed in the past no longer exist, all thanks to our digital platforms. Now more than ever, we are able to make a difference and showcase our talents from any corner of the world we reside in.”

105 PINK

TA R H A

LIFESTYLE BLOGGERS

2019 was a monumental year for Janelle Vales-Yasay and Reina Tejano-Beriña, who run the respected Saudi-based platform the Pink Tarha. They celebrated their blog’s 10th year anniversary with a grand public event, while also collaborating with the Saudi Seasons Initiative (under the Saudi Commission on Tourism and Heritage) as the only Filipina bloggers approached for the project.

As online influencers who have received honors in Saudi Arabia which are not usually bestowed

on expats, Janelle and Reina understand that they have the power and responsibility to provide compelling content to their followers; hence their commitment to delivering language and visuals that are not only interesting, but also factual, and mindful. Their early work in the kingdom has contributed to the positive imagery of the city of Riyadh, garnering the two Tourism Excellence Awards from the Saudi government as well as a well-earned feature in regional TV MBC.

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Of the current digital scape, the duo shares, “With the most recent changes in KSA, we’re proud to be at the forefront of helping spread correct and credible information about Saudi Arabia through our platforms.” They also recognize the pivotal role communicators like them play in contributing to how people perceive the country, as well as spreading positivity and bringing pride to the Filipino community.

“It’s an honor for us to give Filipinos in Saudi Arabia an avenue to see the brighter side of things, uplifting their spirits and enabling them to enjoy life in their second home.”

106

MARIYAH ‘ M A H R Y S K A’

G A S PA C H O

CONTENT CREATOR & SOCIAL MEDIA INFLUENCER “I started my space to share a passion and love for photography and fashion simply. To inspire women to dress well, and get inspired by creating captivating images,” shares Mariyah Gaspacho, or simply known as Mahryska – a veteran content creator who, in the last decade has worked with internationally renowned brands, in turn providing much needed Filipino representation in the field.

her own. She has worked with top names such as Swarovski, Dolce & Gabbana, Roger Vivier, FujiFilm, Swatch, Max Factor, Rimmel, Oppo, Tumi, Liu Jo, Purificacion Garcia, Claudie Pierlot, Michael Kors, Old Navy, and Mango. Most recently, she was chosen as one of the faces for the Kiko Milano campaign which was featured very prominently in stores all over the Middle East.

Mahryska has etched her name in the fashion industry as a brand of

Mahryska believes that Filipinos are very creative and have a huge

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chance of establishing themselves – for as long as they believe that they can. For her, Filipinos can excel in the industry for their creativity and dynamism, topped with their innate characteristics of resilience and perseverance. She encourages those who aspire to enter the industry to be bold. She says, “Gone are the days when we settled, or stayed quiet, or shied away from dressing up and getting what we want and deserve. The world is easier to reach out to now, and we elevate ourselves by simply believing we can.”

107

SHAIMA

HORMILLOSA LIFESTYLE INFLUENCER & FITNESS TRAINER

Blogger Shaima Homillosa has worked with the region’s biggest brands and labels in order to produce top notch content Instagram and blog-worthy content. Collaborating with Maserati, The Dubai Mall, Nakheel Mall, NAZIH Cosmetics, HP, Huawei, Honor Arabia, Qasr Al Sarab, Tik Tok Arabia among others, she has gone above the typical scope of many regional influencers and has actually built a flourishing career on her social media presence.

“I am both happy and humbled by my portfolio,” she says. “It has soul in it. And that is definitely something I want to promote to all industries and communities - put your soul into everything that you do and you will get places.”

would like to believe that I represent a good example to Filipinos in terms of staying true to oneself, sticking to one’s values, exhibiting self-esteem, wisdom and confidence, actively engaging with both Filipinos and other nationalities.” she says.

Her strong presence as an influential blogger appreciated and followed by a multicultural fan base in the very cluttered social media landscape, is a great representation of the contemporary globaloriented Filipino who is equal parts competitive, creative and joyful. “I

For other Filipinos aspiring to move upwards in her field, she advises, “Always be persistent in being creative, stepping outside the box, creating new bonds and maintaining existing relationships.

Always find new and innovative ways to grow.”

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108 JUNIE

SORSANO PIONEERING VLOGGER Junie Sorsano is a pioneering vlogger who gave representation to ‘everyman Juan de la Cruz’ on the web since he debuted on his Youtube channel in 2011. His wholesome and down-to-earth blog, has since become an invaluable source of information and advice, and sometimes comfort, for Filipinos in the UAE and beyond.

Now, as the head of Megaworld International in the UAE, Junie, who started as a vlogger in the UAE, gives credit to the experiences he had as an influencer on social

media. Considered as one of the earliest personalities in the region, Junie has received numerous accolades. The most recent once being his inclusion in as a Finalist for Hospitality Excellence Food/ Travel Blogger of the Year for the Middle East Excellence Awards 2019. He also landed a gig at GMA Pinoy TV as a host for the show Trending Pinoy which is now in its second season.

Having worked with brands such as LBC Express, UAE Exchange, The Visa Center, Style MNL, MPQ

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Travel and Tourism and others as a brand ambassador, Junie believes that his professional ethics and integrity have been vital in gaining trust in the sector. He also gets inspiration from people who send him words of inspiration and gratitude for promoting Filipino presence in the multicultural scene.

As a message to aspiring Filipino vloggers, Junie says, “If you love what you are doing, you will definitely elevate everything that you do, and become better and become successful.”

109 ION

GONZAGA

BLOGGING PIONEER

Known as ‘Boy Dubai,’ Ion Gonzaga has been one of the earliest bloggers in the UAE scene and has now gone on to reinvent himself and his career. Currently, the Lead Digital Transformation Consultant of Accenture Middle East, Ion, leads the UX design of the region’s would-be first highly interactive B2B platform. This year, he also formed BXDNOW. COM, a network of content cocreators and writers around the world committed to empowering GLOCAL communities through

stories shaped in a meaningful perspective and encouraging context.

At present, the website has contributors from UAE, KSA, Kuwait, Qatar, Philippines, Singapore, and New Zealand.

“We have just started bi-monthly workshops about blogging, vlogging and about online tools to use in creating digital content,” he says.

Ion has represented the UAE in

different blogging events, written for magazines and dailies, spoken at blogging conferences, and partnered with major brands for commercial collaborations – earning several awards in the process such as the Rotary Youth Leadership Award.

Always the storyteller, he encourages his peers to reach out and share people’s stories with the world. “I believe it’s about time to ‘unlimit’ ourselves when it comes to our concept of community,” he says.

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THOUGHT~ LEADERS The THOUGHT LEADERS. Here’s to the ones who have become the benchmarks in their fields, and proved that greatness has no racial boundaries. Not satisfied with competence, they aim for transcendence, and as a result have become the paragons of excellence in the Gulf region and beyond.

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Philippine company EON Group, a leader in the Asian communications landscape, recently established roots in the UAE in 2018. Armed with comprehensive experience in public relations, research, corporate communication services, digital marketing, as well as events, the esteemed communications consultancy has been delivering data-inspired and humancentered solutions that impact businesses - and the way they function - since 1998.

Operating within the region in a mere span of two years, EON has created ripples, delivering eye-opening insights on the growing clout and importance of the local Filipino demographic segment.

Recently, EON conducted a UAE-wide study on the evolving face of the Filipino community in the emirates. Formerly perceived as a demographic segment dominated by low-skilled laborers, the study validates the fact that Filipinos have come a long way and have become deeply embedded within the UAE’s cultural and economic fabric. Consolidating this reality with concrete findings, the research reveals the growing purchasing power of Filipinos, how the community has contributed to the UAE’s economic diversification and development, and how they have a longterm commitment to the country, showing an increasing capacity to invest and forge deeper roots in the emirates.

Former Diplomat, EON’s CEO Junie Del Mundo, shares, “I want brands to recognize the strength of the Filipino demographic as contributors to the UAE economy. The Filipino in the UAE actually embodies the DNA of the Filipino brand of 4C’s - caring, creative, collaborative, and colorful. In the case of the UAE specifically – [Filipinos are] influential and empowered. Empowered

In this photo: L-R: CEO Junie del Mundo, Chief Innovation Officer Mori Rodriguez, Bus. Dev. & Events Director Pamela Enriquez, Business Unit Head (UAE) Celevel Ranoco-Butler, PR & Bus. Dev. Director Bea Bautista and Digital & Bus. Dev. Director Erielle Pineda

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EON

GROUP

COMMUNICATIONS EXPERTS because of the enabling environment and economic potential they are given to unleash the very best that they can offer.”

Beyond showcasing promise in the context of buying power and economic influence, EON has also shed light on the indispensable

nature of the Filipino as a connector of communities across the world.

“It’s what you call Filipino ubiquity - we’re all over the world. We act as a social glue because of our presence in social media, because we are very friendly, and we are able to develop and influence partnerships,” adds Junie.

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110 Photo by: Ace Reyes & Noel Escondo

111

FLORENCIO “RHENCY”

PA D I L L A J R .

PEOPLE EXPREIENCE EXPERT As Head of People Experience at luxury retail giant Chalhoub Group, devising and implementing systems that will ultimately delight and provide exceptional experiences to customers is something expert Florencio ‘Rhency’ Padilla has done with much aplomb. Since being appointed in 2018, he was tasked to understand and re-design the experience of over 12,000 employees at different stages in the company, with the end goal in mind of winning the hearts of our customers.

Over the last two years, he has worked closely with C-level

leaders and senior managers at the group redesigning systems and strengthening the culture of ongoing feedback and continuous enhancements. As a result, Chalhoub Group was just recently recognized as a “Great Place to Work in the UAE.”

conference circuits and was a featured guest at the Retail Middle East Forum 2020 held in Dubai in September 2019. This year, he is set to speak at the 10th Annual HR Excellence MENA Summit: Compensation and Benefits in April.

Rhency has been working as a Human Resources professional in Asia and the East since 2007, with a specialization in learning and development, employee engagement, organizational effectiveness, and employee experience. He is also a respected speaker within the retail and HR

“The HR profession is changing a lot. Business managers and employees demand newer skills from HR professionals,” he says.

Practicing the philosophy that change is the only constant in life, Rhency believes that it is vital to keep up-to-date with the latest trends, as well as continue learning new skills in one’s field.

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112

JOSEPH

A L C A N TA R A

MARKETING PROFESSIONAL

Joseph Alcantara exemplifies the shining image of the young bright Filipino leader, running at full speed ahead, with a global outlook, sterling work ethic, and the purpose of bringing others with him towards success.

Heading the marketing communications department for the Middle East and Southern Europe of Emirates Airline, Joseph leads a multicultural team of creatives, PR staff, and marketing experts.

He has contributed significantly to many successes in his company since he took the helm almost

three years ago. 2019, however, provided more personal milestones that he is particularly ecstatic about. He won a scholarship to the Emirates Leadership Development Programme, which has taken his professional learning to the next level. Joseph was also a judge for the 2018 and 2019 Effie Awards, and his written pieces were featured in Campaign Middle East, Campaign UK and Gulf News.

With a vision of contributing to the development of Filipino representation in the region, Joseph has co-founded a group of Filipino communicators, facilitating the

sharing of skills and opportunities that he is hoping will lead to collective successes.

Joseph proves that Filipinos can ‘break glass ceilings’ and that if we set our sights high enough, we could emerge on top. He advises, “We should benchmark the best in class globally, rather than compete amongst our small community pond. Before fighting for international representation and recognition, let’s show the goods first, as real and legitimate work.

Output, mentality and contribution will speak for itself.”

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113

LEON

SALINEL HOSPITALITY PROFESSIONAL ENVIRONMENTAL ADVOCATE Working in the hospitality industry in the Middle East for over 16 years holding various leadership positions, Leon Salinel is the Sales & Marketing Corporate Director for Omanbased, Omran Hospitality Group.

As a consummate professional and environmentally conscious individual, he has found a way to merge his advocacies with his line of work, gaining him recognition in the process.

Following his latest project, which earned an award from the Centara Hotel & Resorts, he partnered with

his Sous Chef in sustainably recycling organic waste.

“The organic wastes, mostly fruit skins and vegetables are collected, I would take them to a residential area called Al Amirat where herds of donkeys eat them,” he says. “This has caught the attention of a publication in Muscat which birthed ideas to many.”

Also a member of the non-profit organization ‘Omani Paws Rescue, he has rescued many stray pets, providing

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them with homes and even adopting some. “Being the voice to the voiceless and owning a plastic-free home perhaps are two advocacies I am most passionate about,” he says. “The joy I get in seeing the animals finding food and shelter truly warms my heart.”

Leon prides himself in doing good for the world in whatever way he can. He has become a spark within the Middle East’s environmentalist movement, working tirelessly towards a green future.

114

JOSEPHINE

CUTHBERT COMMUNITY CHAMPION

A vital mover within the UAE’s vibrant and thriving food industry is Josephine Cuthbert, a nutrition consultant who has been at the core of pulling together the region’s most pre-eminent culinary initiative.

For over 15 years, Josephine has been at the forefront of the Emirates Culinary Guild, serving as Vice President of Administration and Affairs. She oversees the management of the group’s highprofile industry events, most notably the Emirates Salon De

Culinaire, a gathering of thousands of chefs and international food experts from across the globe. In 2019, the prestigious gathering was conducted at the Sharjah Expo in 2019, the first new venue in 25 years since the guild’s establishment.

Handling the mammoth task of managing the complex undertaking and driving its success is just par for the course for Josephine, as part of a greater team effort.

Having seen the growth of not only of the region culinary fraternity

but also the rise of Filipino chefs, Josephine encourages compatriots to take greater participation in these worthwhile industry projects. She says, “I hope that our Filipino chefs’ community will take advantage of what we offer them, enabling them to shine.” She adds, “We must take advantage of every opportunity in the workplace and in life. Take the risk to try something different to get ahead, for ourselves, our families and our country.”

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115

DANELLE RUTH

PA L A N G

MARKETING PROFESSIONAL A Filipina at the forefront of marketing communications efforts at the Dusit Thani Hotel in Dubai, Danelle Ruth Palang has been championing the brand’s sustained success in the last decade. As Director of Marketing Communications, she has been the backbone of the hotel’s launch projects as well as campaigns through the years.

In 2019, Danelle proudly notes that she has brought three of their F&B outlets to TripAdvisor’s top 50 and 100 restaurants in Dubai out of over 10,000 competitors. She has also launched two more outlets in 2018 and 2019.

An innovator within her field, she works in order to inspire her peers, as well as contribute to the progressive representation of Filipinos in the region. She shares,

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“I sincerely believe that if we remind ourselves that we are only as good as our last performance, and aim to outclass our most recent one, then our achievements would be boundless, competition will be healthier because there is no person greater than the other – only one’s self becoming better and better each time.”

116

ROSEMARIE

TA C O R D A

MARKETING PROFESSIONAL

Marketing maven Rosemarie Tacorda has led the communications initiatives of some of the most impressive world-renowned hotel brands in the emirates including the Burj Al Arab, Jumeirah Emirates Towers, Jumeirah Beach Hotel, Madinat Jumeirah, The Address Hotel, Intercon Hotel Group, Jumeirah Creekside, and the Palazzo Versace - undeniably raising the bar for marketing in the luxury hospitality industry in the region. A professional who “walks the talk”, she is a proponent of the mindset that in order to elevate

Filipino branding, we must think and act as world-class citizens.

With her definitive contributions as the Director of PR and Marketing at Palazzo Versace Dubai’s since its opening, paying off – now the hotel ranks as number two, behind the illustrious Burj Al Arab, on the Best Hotels in the Middle East list published by leading luxury and lifestyle travel magazine, Condé Nast Traveler – Rosemarie just recently moved on, leaving the brilliant team that she has built, to her next adventure. She joined the ILLUSTRADO 145

Park Hyatt as Director of Marketing and PR, in late 2019, and is looking forward to taking part in the hotel’s future growth.

On how Filipinos can excel in their chosen sector, Rosemarie advises, “I believe that we should just live authentically, free of pretensions.

It is also important to always be a good person, free of judgments. Be someone who strives to give the best always, and leave mediocrity behind.”

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117

EMILLE

L OY O L A OTIGAS

MARKETING PROFESSIONAL Director of Marketing and Communications at the Hilton Doha, Emille Artigas has been a true asset to the hotel group having worked with them for over 14 years - with 12 being in the Gulf region alone. Opening an extensive range of hotels throughout the span of her career - from beach resorts to business boutiques - including the world-renowned five-star franchise Waldorf Astoria in Ras Al Khaimah, UAE, Emille has racked up an impressive body of awards.

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She was named the Circle of Excellence’s Marketing Person of the Year - beating out professionals from Hilton chains worldwide in Europe, the Middle East, and Africa.

She was also a finalist for Hotelier Middle East’s Marketing Person of the Year and received awards for the best use of social media in the region for six consecutive years (2010 to 2016). Moreover, Emille is a ‘Woman in Leadership’ trainer for the Hilton - coaching female staff member within the region. Getting to where she is today was no easy feat.

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Apart from her efforts in marketing, Emille is also a keen advocate for environmental preservation.

Recently, she was awarded as one of the top 10 international winners for the Hilton Thrive Sabbatical Initiative in 2018 - an industryleading program that provides professionals four weeks of paid leave to pursue a passion. Seizing the opportunity to do good, Emille established an underwater cleanup campaign to survey the region’s oceans and protect them from further pollution.

118

JOSIE

DELFIN

MARKETING AND PR PROFESSIONAL At the young age of 32, Josie Delfin is already at the helm of the marketing and communications efforts for one of the region’s top hotel chains. As the Director of Marketing and PR with the Radisson Hotel Group, she has taken over three flagship hotels in both Dubai and Abu Dhabi during her directorship.

A believer that marketing should bring actual results and perceivable impact on every business, Josie’s most recent accomplishments include the successful launch of Abu Dhabi’s award-winning dining and nightlife venue, Filini Garden;

9 industry awards garnered for her hotels just in the last year, as well as mounting the first regional F&B marketing campaign for the brand.

As a young Asian woman climbing the corporate ladder, Josie says, it’s incredibly competitive. She shares, “I knew I would always have to fight harder to get equal pay and always be five steps ahead of the game. But I’m proud to say that despite knowing all these prejudices around me, I’ve always considered being a Filipino and a woman as strengths, rather than hindrances to my success.”

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Josie is indeed a brand ambassador of the globalized Filipino. According to her, “We are multidimensional – we are creatives, pioneers, entrepreneurs, and global leaders.”

She adds, “Quoting Dave Eggers’ of ‘The Circle,’ “Don’t let the path of familiarity keep you from fulfilling your potential.” It’s a terrible thing to have the talent and not fulfill its potential because of limiting beliefs in our ability to compete with the rest of the world.”

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119

CLEO

ELEAZAR PR & EVENTS PROFESSIONAL Cleo Eleazar considers working for eleven years at the Ras Al Khaimah Economic Zone (RAKEZ), as a significant milestone in her professional life.

And quite rightly so, as the Senior Manager for Public Relations & Events, she played a vital role in the growth of RAKEZ over the years, driving the communications and events initiatives of this business and industrial power hub which has been at the forefront of growing industry in the emirate.

In 2019 alone, Cleo has spearheaded over 80 external and internal events for the company, a 40% increase from last year’s activities, among which included the 5th Annual RAKEZ Business Excellence Awards. Within the PR and event circles in the emirates, she has earned a place of respect and continues to motivate Filipinos in the community to excel in their own field of expertise.

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She shares, “Throughout my career, I have been standing up for my beliefs – I have encouraged other Filipinos around me to be a fighter, especially when others try to bring us down.” she says. “Never falter when you know you are right. It is a matter of believing in yourself and choosing to stand up for what you think is right.” Cleo seeks to inspire young and ambitious Filipinos back home, urging them that they can do whatever they put their minds to as long as they have the heart and dedication for it.

120

MICHELLE

ROBIS

MARKETING PROFESSIONAL Shifting career focus is one thing, but excelling in a new and foreign environment is a whole other feat.

Michelle Robis is the Brand Social Media and Activations manager at the Emaar Hospitality Group - the most respected real estate development organization in the region with a shining track record of success in property, shopping malls, retail, hospitality, and leisure.

Originally backed with experience from working at a digital agency, Michelle made the brave leap into marketing just recently, and now manages the social media initiatives of four leading hotels under her

company, and heads a diverse team of digital professionals.

During her time with the Emaar Hospitality group, Michelle has facilitated success in the launches and openings of many new hotels across the emirates, using social media as the main channel of communication. Of her work, she attests: “My work involves looking after multiple hotel properties, and being responsible in all aspects of their social media from content creation, community management to running campaigns, influencer collaborations and partnerships.

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Managing a team has also made me a better mentor, and I am proud to be able to share my knowledge.”

Young and full of promise, Michelle expresses that our collective advancement as a community starts from a willingness to strive for excellence on an individual basis: “It all starts within ourselves.

If each of us contributes to be the best version of ourselves and uplift each other, collectively, we can be one progressive globally-oriented community. Showcase your skills and don’t be shy to be recognized.

One’s accomplishment is an inspiration to many.”

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121

AGNES PEDROSA

MÅRELID

BRAND PHILIPPINES PROPONENT Very few people have the gift of being a veritable bridge that connects people.

For Agnes Pedrosa Marelid who has such extraordinary social currency, this is just part and parcel of who she is; and flying the flag of the Philippines in whatever she does or whomever she is engaging with is her passion.

Since 1997, across Europe and the Middle East, from her work as a previous TV correspondent to her present role as account manager of a digital agency, not to mention as former Chairman of the Philippine Business Council in Abu Dhabi, she has contributed to initiatives on female empowerment, business,

tourism and culture. Agnes has also played a substantial role in the growth of Philippine company - Ikons Solutions, a leading fullservice recruitment agency with offices in Manila, Cebu, Davao, Hong Kong, Macau, UAE, China and Japan. She has been developing opportunities for the company as their representative in Abu Dhabi for over a decade.

This year, she has delved into sustainable fashion, promoting local textiles made by small traditional handloom communities in the Philippines. Collaborating

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with Jeannie Javelosa of GREAT (Gender-Responsive Economic Actions for Transformation of Women), she is encouraging fashion designers in the UAE to utilize these textiles in upcoming projects. Her goal is to bring Philippine woven fabrics to mainstream international fashion by working with various organizations while creating a platform for local eco-fashion designers to shine.

Currently, Agnes is also actively supporting preparations for the Philippine participation at the Dubai World Expo 2020.

122

M AY N E

TA M O N D O N G

HUMAN RESOURCES PROFESSIONAL

Mayne Tamondong is the Human Capital Manager of leading Dubai investment firm Al Mal Capital. Also, a lecturer at the at the Philippine Business School, she supports many professionals in achieving their goals. “It is in me to recognize people’s strengths. I advise people to build on their strengths, identify their motivations, have a growth mindset and celebrate both personal and professional successes.”

Mayne obtained her HR Management qualification from the Chartered Institute of Personnel and Development (CIPD) in London, and is an active contributor for People Management Middle East magazine. Additionally, she has lectured on career and employment to individuals within non-profit entities.

She also works to promote inclusivity for the hearing –

disabled, and female empowerment, and the elevation of the Filipino – collaborating with numerous organizations in the process. “I have made it my lifelong mission to be a good ambassador for my country,” she says. “I’m always careful on the way I conduct and portray myself in general. The concept is very simple - work on your personal brand and ensure raising the profile of Filipinos globally.”

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123

JORHIE

ALBAN

PR & COMMUNICATIONS EXPERT With a 19-year track record in developing award-winning strategies, leading communication efforts for Fortune Global 500 companies, and mounting campaigns that have benefitted communities in various countries, Jorhie Alban is a leader in the healthcare sector.

She has worked with top global pharmaceutical companies leading PR and Cause Marketing initiatives towards emerging markets including Africa, Asia and the Middle East for over 20 consumer products from firms including GSK, MSD, Novartis, Roche, J&J, Abbott and Astra Zeneca,

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amongst others.

Currently the Director of Communications and Corporate Social Responsibility at Sanofi Gulf, she has received industry accolades, including the MEPRA (Middle East Public Relations Association) Highly Commended Award in Healthcare and Services and the Gulf Marketing Review Marketing Effectiveness Award.

Equally passionate about community work, Jorhie counts support for women empowerment, promoting health awareness, and helping needy families as her personal advocacies.

In recent years, she has worked with different NGOs to acquire farmlands ILLUSTRADO 152

that have now been converted to a housing project that has helped 350 families.

Jorhie believes Filipinos should remove self-limiting beliefs in order to elevate themselves globally. She says instead, “We can’t compete if we don’t have genuine confidence in our abilities, as well as agility and openness to recognize where we can improve.

We need to take accountability for our own growth and success, and stop putting nationality as a barometer for success or an excuse for failure.

Most importantly, we need to take advantage of every opportunity to lead.”

124

ROXANNE

NEGRILLO ADVERTISING &MARKETING COMMUNICATIONS PROFESSIONAL

Empowered Filipina Roxanne Negrillo is a testament to what grit, perseverance, resilience, and constantly improving oneself can do - not only in advancing one’s career but also in providing a formidable representation for one’s community in the global stage.

A heavy hitter in the advertising, media, and marketing communications industry for the last 19 years, Roxanne has managed more than 100 brands within the Asia-Pacific and the Middle East regions, across the FMCG, banking, food, entertainment, airline, automotive, retail, fashion,

property and electronics industries.

She is currently the Business Unit Director at PHD Media, managing the portfolio of Al-Futtaim brands, responsible for a team of media planners, buyers as well as data and tech specialists that work together to provide strategic and creative media solutions in the tech-driven market.

Over time, she has gained numerous awards as a Filipina leader, both regionally and globally. As part of her contribution to the community, Roxanne helps in uplifting the standards of Filipino by lending her expertise via the Ateneo LSE program in the UAE, providing training in

social entrepreneurship, literacy, and leadership.

financial

She shares, “Filipinos can elevate themselves and rise as a globally oriented community in so many ways. Firstly, we should have more things to unite us than divide us. We should celebrate each other instead of undercutting each other. We should work together in building a standard or norm that everyone will follow and consider. We should all contribute to changing the narrative about Filipinos: it is not about racing to the bottom, but moreover, it is about aspiring to become better versions of ourselves.”

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125

JOANNE

RICO

MARKETING PROFESSIONAL Driven to succeed, even from a young age, Joanne Rico got her first break at a leadership position at the age of 23. As the Advertising and Promotions Manager of convenience store chain Ministop in the Philippines, she played a pivotal role in the brand’s climb, overtaking 7-Eleven to land the number one position.

Fast forward 15 years later, after a successful stint in Qatar, and market-pioneering Burjeel Hospitals in Abu Dhabi, she is now Head of Marketing and Sales at

Bareen International Hospital of NMC Healthcare, one of the UAE’s largest healthcare providers. In her capacity, Joanne has facilitated footfall and profit growth, enabling the company to move to expansion from one to eight branches in a short span of time. Joanne says of her success, “I am honored to be able to elevate the Filipina image not only in the healthcare industry but also in the field of Marketing and Business Development in the Arab region. It is very challenging to be a prime mover and break glass ceilings to create valuable space where Filipinas are taken as a

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strong force in the field of business in the Gulf.”

Joanne’s greatest dream is to give back to the Filipino community, which made her an instrument of change. Supporting the rights of underprivileged children to education is her advocacy and she has been a sponsor of World Vision Philippines for more than 14 years.

She also shares her knowledge as a speaker on subjects such as marketing, business development, personal finance, investments, and career growth.

126

TRICIA

JIMINEA P R M AV E N

She is a partner of Katch, a marketing and PR agency based in Dubai and London and a Co-Founder of ComCo, a communications agency serving emerging and premier brands in Southeast Asia. From her involvement with projects like Expo 2020 Dubai YouthConnect to Dubai Jazz Festival, Middle East Film & Comic Con, VOD Dubai International Jewellery Show, BRIDE Dubai and more, Tricia Jimenea has built an outstanding record in the PR sector in the region, making her one of the bright young

frontrunners in the industry. She has also served her community by supporting the Philippine Business Council as an instructor.

“These works and more of what we’ve done and pledge to continue to do are but small examples that excellent work producing brand love and social impact can simultaneously achieve financial and business goals,” she says.

“For me, being a good example is not enough. Inspiration without

action is simply entertainment,” she says. “For the next generation of Filipinos, may they continue paving the path to a world that is more acknowledging of our collective contributions. And may they never forget that this privilege was hardearned, so it comes with the duty of protecting the positive narrative that was established and building from it with wins far superior to what we could imagine or achieve now.”

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127

RUDSTIN

ESTRELLADO MARKETING PROFESSIONAL Not many young people can say that they have made an impact in their chosen field in so little time but for Rudstin Estrellado, Digital Marketing Executive at the Apparel Group, these are words can be spoken with utmost confidence. Handling several international brands, this young gun has brought three top honors at the Retail Middle East Awards to his company and was even hailed as the Rising Star of the Year.

“I am always proud of creating campaigns, especially those which generated millions in PR value,” he says. “One of the more recent ones was for Dune London where we launched five events in five regions during Ramadan. That campaign ended up being a benchmark for best practices for other brands in the region.”

A bright professional with an even bright future ahead of him, Rudstin

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has sets his sights high always pushing to excel. “We should grab every opportunity along our way no matter how big the obstacles may be,” he says.

“We also need to strive to be the best in whichever field we are in. It is a balance of looking forward to the future and learning to appreciate where you are right now. Looking back, where I am now is where I envisioned myself to be five years ago.”

128

KRISHNA

D E L A PA Z

MARKETING PROFESSIONAL

For the past five years, young Krishna Dela Paz has made integral contributions to the success of what is hailed as the Best Festival in the Middle East – the Emirates Airline Festival of Literature, the Arab World’s largest celebration of the written and spoken word hosting 185 authors and 44,000 visitors from around the world.

Appointed as Visual Marketing Manager and Brand Custodian for the festival at 24 years old, Krishna has been overseeing creative and strategic direction for the festival

which attracts a huge audience this year. Her campaign concept for 2020, “What will tomorrow look like?” asking big questions that connected with a large demographic of readers and audiences, was featured widely across the region on many platforms. Krishna also works on education projects and year-round events with her team and has recently represented the Emirates Lit Fest at the Gulf Festival Academy in Muscat, Oman, where festival managers from across the GCC converged.

Still at the beginning of her promising career, but given the exceptional opportunity to touch audiences beyond race and culture with her work, Krishna hopes for a prosperous Philippines where Filipinos can enjoy state-of-theart infrastructure and technology, countless job opportunities, excellent governance, and a thriving arts and culture scene.

She says, “We may still have a long way to get there, but if we continue to sow the seeds and invest in our young people who will eventually be future leaders of our nation, we will get there.”

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129

ALLAN

JAMBARO MARKETING PROFESSIONAL Regional Digital Manager Alan Jambaro has led the overall build of the regional digital ecosystem and channels for three of the region’s leading malls under the prestigious Al Futtaim Malls chain – Dubai Festival City, Doha Festival City, and the new Dubai Festival Plaza.

He has also spearheaded the rollout of major annual campaigns such as the Dubai Shopping Festival and the Dubai Summer Surprises which have become part of the region’s annual attractions for both residents and tourists. He

was also a part of Dubai Festival City Malls’ record-breaking new attraction - Imagine, a spectacular visual showcase that has earned two Guinness World Records.

Passionate about the opportunities and possibilities facilitated by technology in his field, Alan says, “Digital marketing encompasses, even more, roles and skills than marketing ever before, and it’s this flexible, versatile nature of the business that makes it so fascinating.” He also adds that

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digital marketing as a dynamic field requires constant learning. Being a combination of curious, innovative, adaptable, creative and proactive leader, Alan continues to endeavor towards the next level of his craft while serving as a career standard that all Filipinos can look up to.

“I always challenge myself, and I strive to grow every day,” he says.

“I also make my plans simple since good plans and strategies are usually simple.”

130 GENY

BALUYOT MARKETING PROFESSIONAL

Rising marketing star Geny Baluyot proves how knowledge of new media and content creation can be used to great effect in growing brands towards success these days.

Working for the Apparel group, in charge for marketing strategy, content creation and social media management, Geny has pushed her food and beverage brands including Jamie Oliver’s Pizzeria, Sumo Sushi & Bento, Coldstone Creamery, Sbarro and Molten Chocolate Café, towards aggressive growth, even acquiring awards

for her restaurants, including the ‘Best International Franchise’ (awarded from Jamie Oliver’s UK) and the Fact Dining Awards ‘Best Newcomer’ and ‘Favorite Casual Dining Restaurant.’

A designer, photographer and content creator herself, Geny Baluyot has also accomplished much within a short period of time in the region, on her own platform. Known for her bold and hyper stylized approach to photography, her work as part of

the #shotoniphone campaign has gained her interest and cred in the social media sphere.

Remarking that Filipinos are oftentimes timid in displaying their talent, she encourages kababayans to shoot for the sky and gain knowledge and reputation from their work. “Make yourself known, improve and gain more skills, try new things, challenges and change your perspective about yourself, she says.

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131

KRISTINE

ABANTE ENTREPRENEUR

Former entertainment industry professional, Kristine Abante spent over a decade facilitating music releases across the region, as well as promoting the Filipino musicians in the local scene.

These days, she spearheads content creation at Sandbox Creative, collaborating with fresh creative talents to delivering high-quality marketing content for some of the UAE’s top-rated luxury hotels and high-end lifestyle brands.

Just recently, Kristine has also collaborated with TFC for a web series – the first Filipino produced mini-series in Dubai and the Middle East, as well as numerous entrepreneurs and their networks, even collaborating with social enterprise Skills 3.

Kristine says that it is a privilege to work alongside some of the best artists, content creators,

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and photographers in town. “It would be nice to be thought of as a good friend and a true fan of creative work,” she says. “I would say my value would come from having helped amplify great artists and their awesome work and having helped my friends connect and collaborate, all while enjoying the process.”

132 BJ

DE GUZMAN CREATIVE DIRECTOR

With more than a decade’s work in the GCC’s growing marketing and advertising industry, BJ De Guzman, Co-Founder and Creative Director of Jungle Beige has carved a name for himself, especially in propelling the social influence of lifestyle, fashion, entertainment, and hospitality brands in the region.

As part of a multitalented team, he has developed an impressive

creative portfolio. Over the years, he has embarked on a number of creative collaborations with brands like Christian Louboutin, Ford, PUMA, Coya restaurants, LEVIs, and Power Horse Energy Drink, adding Social Foot Sneaker Store and Steve Madden this year. His work has also been recognized in the international field, with brand placements with pop sensations Ed Sheeran and DJ Snake.

With such contributions in the industry, BJ believes that platforms like Illustrado are much needed wherever there is a Filipino community in the world. “When platforms like this help identify key creatives and professionals, we can meet each other, support each other and even help the younger generation get to where we are, then go beyond.” He says.

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133

VAG E LY N

FEDERICO HUMAN RESOURCES PROFESSIONAL Vagelyn Federico’s inspiring story still holds testimony to how, with steadfast determination, one can emerge resilient from any adversity.

Despite encountering many hardships early on in her career in the UAE - hardships that would easily faze most - she was able to become, the youngest General Manager of a hotel in her time and has grown into one of the authorities in the field of Human Resources in the hospitality industry in the emirates.

Even with her hands full as Director of Human Resources at the Dusit Thani Hotel Dubai, multi-awarded HR Professional Vagelyn consistently supports and collaborates with a variety of organizations, schools, and government entities sharing her industry expertise with fellow Filipinos through job fairs and training. Utilizing her position in the field to benefit others, she has provided many people with their

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career break, as well as platforms to develop talents through her company and her networks via internships, work immersion projects, as well as CSR activities.

“My advice for fellow Filipinos is that they need to elevate and enhance their skills. Confidence, which is crucial to achieving this, is a worldclass trait.” she says. “Filipinos are one of most preferred employees when it comes to hospitality. To shine, we must all make an effort to get out of our comfort zone.”

134

VANGIE CAMACLANG

TA D E N A

HUMAN RESOURCES PROFESSIONAL Overseeing the wellbeing and performance of over 1,500 people – a multicultural workforce in one of the region’s leading hospitality groups is a leadership role that seasoned professional Vangie Tadena enjoys immensely.

“I really love what I do, and I get a real buzz out of seeing people and the organization grow,” she says of her work as the Group Human Resources Manager for Jebel Ali Resorts & Hotels, an international hospitality company based in Dubai, with more than 30 years’ experience in managing and operating resorts and hotels. Vangie administers the development and implementation

of all Human Resources related strategies and activities and experiences for the group in Employee Relations, Staffing, and Retention, Benefits design and management, Policy and Procedure development, Recruitment Strategies, Compensation & Benefit, Staff Training and Development, Succession Planning and Staff Housing.

Starting her foray into HR in 2009, Vangie says she’s always wanted to be in a position to help other people in business, regardless of their ethnicity or religion. “It’s my advocacy to be a change agent for others and help them realize that

they can reach their potentials in life.” Always a supporter and a believer in the Filipino’s innate people skills, Vangie remarks, “We have a lot of Filipinos in UAE excelling in their own field, and we must be proud of them!” She adds, “Essentially, we Filipinos can be proud of our humanity. We are highly relational people, proficient in emotionally and socially connecting with others. Our innate humanity is apparent in the ways we interact with those close to us including others outside our kin circle. We stand proud of those Filipinos who give exceptional care to the rest of the world.”

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135 JOSE

KOSKA

HUMAN RESOURCES EXPERT & COMMUNITY CHAMPION Global talent acquisition expert, Jose Koska is a respected industry specialist and community champion who has been pushing for the advancement of human resources professionals in the UAE. A Filipino HR Business Partner at the ADNOC Group in a sea of UAE Nationals, Jose also delivers HR Talks and participates in several HR Summits around the world as a subject matter expert on global recruitment. He is also currently the Secretary of the Human Capital Excellence Group in Borouge (Abu Dhabi Polymers Co. Ltd.).

On the community front among his many volunteer works, he has initiated the annual HR Summit aimed at providing knowledge and skills enhancement to Filipino HR Professionals. Under the Society of Human Resource Professionals and Associates (SHRPA), where he was president from 2017-2018, the annual conference brings not only Filipino experts but also international figures to deliver talks.

Through the organization, Jose and his team have been able to provide many training opportunities as well as job assistance to both Filipinos

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and non-Filipinos. He has also given the same support to other Filipino communities in the country as part of the 2019 Job Fair.

“To elevate ourselves as a progressive globally-oriented community is to be individually globally competitive. We must continuously improve ourselves and take whatever opportunities or challenges given to us. These will eventually make us a better people in our field and in life in general,” Jose shares.

136

EDGARDO

SUNIGA ENGINEER

Edgardo “Bong” Suniga is a Senior Planning Consultant at Turner & Townsend International, who has completed several multi-billion projects with the company, notably Muscat Airport, NMC Hospital in Abu Dhabi and DWTC (Dubai World Trade Center) One Central development which is currently in its final phase.

Previous to his current assignment, Edgardo has also worked as a Project Planner with local developer Tamouh Investment and completed the multibillion-dollar Jebel Hafeet Development Projects,

with the longest man-made white water rafting facility in the Gulf since 2012.

Having worked in various construction disciplines, he also ventured into entrepreneurship and established his own construction company in the Philippines - Suniga Construction Company in 2014, as well as Suniga Trading Company in 2017.

An active community member, he pays his success forward by helping Filipinos progress in their careers through continued learning,

though his initiatives with Pinoy Eksperto Group, a provider of short courses which he co-founded in 2012. He also conducts talks and seminars for Filipino engineers and architects, encouraging them towards entrepreneurship.

Edgardo shares, “I would like to be remembered as a visionary Engineer who gives hope and who laid a path for other people who want to be entrepreneurs while still working abroad. I believe that we can also be successful while embracing our social responsibility in the community.”

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137

EDUARDO

V I R AY

RETAIL PROFESSIONAL With a career spanning nearly two decades, 4 years in strategic development and planning in the Philippine government and 15 years in retail merchandise planning and buying, Eduardo Viray is a seasoned retail professional who has supported the growth of some of the most esteemed brands in the Middle East and Africa region including Burberry, Harvey Nichols, Bloomingdales, Juicy Couture, Liz Claiborne, Lucky Brand Jeans, Fat Face, Jane Norman, Mexx, Mikyajy and more.

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Now the Director of Buying & Merchandising for Clarks Middle East and Africa, Eduardo leads the company in identifying and delivering the best possible strategies in accordance with regional marketing needs and the franchise’s global framework.

Through his 15 years in cosmopolitan Dubai, Eduardo has found himself in a unique position among industry players, striking productive relationships with partners and stakeholders across the world while representing Filipino professionalism and leadership in a multifaceted industry where

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Filipino achievement is often overshadowed. With his extensive experience in the field, he urges Filipinos who are trying to climb the corporate ladder to bolster their self-belief and stand proud. He shares, “I can attest to how resilient, hardworking, and brilliant Filipinos are across the entire spectrum of employment. And yet there is one flaw that I have noticed - the lack of sheer confidence in oneself and taking pride in being a Filipino. If we just embrace our culture and ethnicity and be proud of it, I think other nations will respect us and regard us as equals.”

138

JUAN PAOLO

ARAO

TALENT DEVELOPMENT PROFESSIONAL A registered psychometrician, accredited TESDA assessor and leadership and talent development professional for more than 17 years, Juan Paolo Arao is proud to be the only Filipino who was part of the ADNOC PMO first subcommittee, aiming to standardize and unify the strategic employee performance management process for approximately 50,000 employees and 14 companies under ADNOC group.

He is also the only Filipino selected to be one of the “Brand and Values Champion” for Abu Dhabi Polymers – Borouge -

which operates the world’s largest integrated polyolefins complex in Ruwais, Abu Dhabi with 4.5 million tonnes produced per year.

Passionate about helping Filipinos to get ahead in their careers, he has spearheaded numerous initiatives, including founding the first and only TESDA Accredited Assessment Center in Abu Dhabi, the Association of Filipino TESDA Trainers and Assessors, and establishing TESDA Accredited training programs in Caregiving and Electrical Installation and Maintenance in UAE. He also co-founded the Filipino Learning

Organization, a non-profit for the development of aspiring Filipino trainers, as well as the Psychological Society of the Philippine-UAE, another non-profit which provides psycho-social interventions to manage and improve mental health, as well as support to Filipino Psychology board exam takers in UAE - all pro bono.

“We can elevate ourselves by adopting a progressive and learning mindset,” he says. “We have to take charge of our own development to remain competitive in the progressive globally-oriented community.”

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139

MYLENE

ESCANO DE GUZMAN SPORTS TV EXECUTIVE In a male-dominated industry, Mylene Escano De Guzman stands out as a shining gem. Head of the Sports Acquisition Unit of Abu Dhabi Sports TV, and an industry professional with over two decades of experience in the field, Mylene wields confident female power that is one part feminine, and two parts tough, allowing her to succeed and add significant value to her station’s growth through the years.

Mylene’s work has also given her a unique opportunity to help Filipino athletes. When the UAE hosted

the AFC 2019, it also paved the way for her to create interesting content that showcased Pinoys in various fields of expertise – e.g., health and medical field, arts and culture, as well as fashion and entrepreneurship. This exposure has given the community greater mileage not only in the UAE but in the entire Middle East and North Africa region.

Being in this industry for over twenty years, Mylene has met and worked with many influencers, dignitaries, federation, rights

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owners, producers and other key opinion leaders. Paying forward the privileges she has been given, she passes on the opportunity by connecting kababayans with her network for possible collaborations.

She shares, “I believe in collaboration to achieve and sustain success.” She adds, “Collaboration has no hierarchy. We have to act as a unified team and treat each other equally regardless of position and benefits . We also need to help the rookies. As they say, every master was once a beginner.”

140 IRENE

CORPUZ CYBER SECURITY EXPERT

An acknowledged authority in the region in the area of Information Security, specifically Cyber Security, Irene Corpuz has worked for the government’s Western Region Municipality planning and implementing strategies to achieve the organization’s objectives. She has also spoken about Cyber and Information security at conferences in Singapore, Oman and the United Kingdom.

Of late, Irene has been working on a new initiative - Women in

Cyber Security in the Middle East (WICSME), which she has cofounded with four other members from the UAE, Kuwait and Saudi Arabia. The group’s objective is to create awareness and promote the increase of women in the sector.

At the moment, the group has 400 members and participates in a number of conferences, as well as facilitates the daily sharing of information and trends. Apart from bolstering the representation of women in her industry, Irene is also working to increase Filipino

presence within her field and advises kababayans to get certified and take full advantage of available online training.

Taking best practices from her government background, she shares, “Working in government and federal entities show how good governance and leadership can lead to a progressive country.” she says.

“I hope that we can replicate this within our country. It’s not a oneman team, but it’s about a visionary leadership that drives the change.”

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141

WA FA

QASIMIEH COMMUNITY LEADER A well-known Filipino community leader, Wafa Qasimieh, works as a Cultural Consultant at the Islamic Affairs and Charitable Activities Department in Dubai.

With her active participation in both government and community initiatives, Wafa has played the vital role of a connector, between the government, the Filipino people as well as with 200 other nationalities in the city, fostering the spirit of inclusivity, while facilitating cultural diversity in their department’s projects.

“Working with the government of Dubai, I saw how progressive they are, and I knew that the Filipino community could also be that globally-oriented progressive community,” she says. “For me, teamwork and selflessness would always lead us to success. So, let’s be the cheerleader of each and every one. Let’s celebrate the success of one another. Be genuine, learn how to accept defeat, know where and when to fight or back down. Also, let your work do the talk.”

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In addition to her initiatives in the country, Wafa is also the General Director of SPMUDA (Southern Philippines Muslim & NonMuslim Unity and Development Association) International peace organization.

Through the organization, she and her team are building a home for orphans in Iligan City, Philippines. She has also provided scholarship programs to hundreds of students in Iloilo City and has also contributed to the initiatives of the Agobay Project (School and World Interconnect).

142

DR.JOEY & DR.AILEEN

V I L L A N U E VA

143

HEALTHCARE PROFESSIONALS & HUMANITARIANS Power couple Drs. Aileen and Joey Villanueva are the veritable modern-day guardian angels to the Filipino community. Establishing the League of Filipino Healthcare Professionals (LFHP) in 2010, they have become people’s champions, extending their free medical service and expertise through more than 75 medical missions benefitting thousands of patients.

a Specialist in Occupational Medicine – who has made it his goal to ensure the health and safety of the workforce. “I have chosen this specialty as it deals with the preventive as well as the curative aspect of the health of employees, who we consider as the backbone of any country’s economy. An individual’s health is the core of sustainable development.

Certified by the Department of Health and the Dubai Health Authority, and awarded by the Royal Faculty of Physicians in Ireland the Fellowship in Occupational Medicine (FFOM), Dr. Joey is

Dr. Aileen, on the other hand, has taken a leadership position among other doctors, campaigning for breast cancer awareness as the Chairman of the ‘Shades of Pink Society’ – where she extends

counseling and motivational practices through support groups, while also serving as the Head of Department at Mabuhay Clinic.

Working in tandem for the welfare of the Filipino community in the country, the two who are also credited to have established the first-ever independent privately owned clinic for Filipinos in the capital continue to practice acts of kindness wherever they can. “One must not forget the virtues of being warm, compassionate and caring.

The world cannot deny the Filipinos give the best care, whatever the patient’s status is.” Dr. Aileen says.

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144

ALLAN MICHAEL

B A U T I S TA

LOGISTICS EXPERT & COMMUNITY CHAMPION Moving hearts across the world is no small task, requiring an exceptional team and a decisive leader - that’s where Allan Michael Bautista comes in. Part of the pioneering team that led LBC Express’ global expansion in 2013, he is the Sales and Marketing Manager of Middle East Operations at LBC Express playing a key role in managing day to day operations and continuously serving the GCC’s Filipino market.

Allan is also an active mover in the community supporting and promoting the advancement as well

as the level of collaboration among Filipino businesses in the emirates.

Inspired to champion entrepreneurship, he joined the Filipino Association of Middle East Entrepreneurs in 2016, facilitating educational and networking programs for aspiring business owners in the country. He later joined the Philippine Business Council in Dubai and the Northern Emirates (PBC DNE), where he is the Director of Memberships since 2018. Within the organization, Allan has also spearheaded the formation of its first sub-committee

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– the PBC League of Freight Forwarders where he serves as Chairman.

A fervent believer in the Filipino’s capacity to succeed, Allan hopes that Filipinos can rise above their challenges collectively by helping each other out. His wish he says is that – “As a people we are each accorded equal opportunities and recognition globally, and that we all get to fulfill our potentials through continuous learning and providing support to each other.”

145

ENRIQUE

YA M Z O N

REAL ESTATE EXPERT

With his over 13 years working in high-level positions within the regional and international real estate sector, driving multimilliondollar initiatives for prestigious companies like Chestertons, Safeer Serve and Al Habtoor Properties, Enrique Yamzon’s expertise and clout in the field is undeniable.

Recently, appointed by Ayala Land International as Country Manager, he is now tasked to propel business growth for one of the Philippine’s

most prestigious developers, within the emirates.

Apart from his corporate life, Enrique is also actively involved with the Filipino business community in the UAE via the Philippine Business Council – Dubai and the Northern Emirates. As the Director of Business and Corporate affairs and a vital member of the Executive Committee member of the organization, he spearheads the business networking initiative

SOBIZ (Socializing with Business) which connects entrepreneurs for mutual gains.

“Elevate is the action word for the year,” he says. “We must have self-respect to the level that discrimination amongst us should be totally negated. This way, we also gain the respect and acknowledgment from the global community. When we help each other succeed, that becomes our legacy,” Enrique shares.

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146

FRANCIS ERROL

MEDINA

ENTREPRENEUR & COMMUNITY CHAMPION For over 10 years, Francis Errol Medina has been part of the top management of one of the biggest international construction companies in the region. In 2019, he took the leap and became a full-time entrepreneur working with budding businesses such as FJ Prime Management Inc., MyHome Manila, Innovate Create Events and FJPMI-Mercato Central Joint Venture where he serves as CEO, Board Director, and Partner respectively.

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Francis co-founded Innovate Create Events FZ LLC (ICE), which teaches Filipinos in the UAE financial literacy, investment and entrepreneurship. “My way of paying it forward is to pursue my advocacy in educating, providing continuous guidance and support towards changing lives through financial freedom and mentorship,” he says.

To date, they have conducted some 100 seminars, equipping thousands of participants with valuable knowledge on how to manage their hard-earned money. The group has also held events with Francis Kong,

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Randell Tiongson, Rex Mendoza, Paulo Tibig, RJ Ledesma and Bro. Bo Sanchez. Their efforts have created 125 entrepreneurs and generated 230 jobs across 8 existing franchise restaurants.

“I want to help people conquer their fears and jump on the chance to realize their true potential.

My best reward still stands in witnessing how I have influenced others to change their lives towards entrepreneurship and financial freedom,” Francis shares.

147 BEN

LEBIG JR.

ENTREPRENEURSHIP & FINANCIAL LITERACY ADVOCATE Ben Lebig Jr. is a source of empowerment for many in the local community, equipping fellow Filipinos with financial and entrepreneurial knowledge.

A financial analyst at corporate giant Chevron, and the Founder of KD AgriVenture Inc in the Philippines, Ben is considered an invaluable resource by the POLO OWWA in Dubai, assisting in the Post Arrival Orientation by delivering a segment on Financial Literacy. He has also aligned with Labor Attaché Felicitas Bay, a fellow advocate, to

introduce entrepreneurship into the orientation so that newlyarrived Filipinos can start thinking of potential business ventures, even as new expats.

Ben has also played the role of mentor for the intensive Philippine Business Council Fellowship Program, educating Filipinos on business development and startup creation. For the Ateneo LSE program, he has facilitated workshops on business plan development and the financial

aspects of startups. “I am fortunate to have numerous platforms to drive this advocacy,” he says.

“My hope is that one day, in hindsight someone would remember that there was a Filipino expat who promoted collaboration among various Filipino groups, and at the same time, chose to use his business finance skills to encourage aspiring entrepreneurs to take that big leap and to put their business finances in order,” he says.

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148

EDWIN

DURIA

ENTREPRENEUR AND COMMUNITY MENTOR Managing Director of Play Middle East, Edwin Duria runs a business that has helped companies through the set-up process in the region.

His venture has supported over 250 high profile clients including Samsung and Pearson Education and has earned partnerships with both regional and international governmental organizations.

Beyond his own enterprise, Edwin is a prolific member of Business Network International (BNI), the world’s largest business networking and business referral organization operating in 75 countries around the world. One of the founding

members of BNI’s Energizer chapter, he is the first Filipino Ambassador of the organization in the country, supporting and mentoring business among the 500-strong local membership base.

He was also a featured speaker at the recent BNI Global Convention held in Warsaw, Poland, where he shared his insights with 3,000 members. “One of my advocacies is to bring Filipino Entrepreneurs to this platform to help them grow and secure work,” he says.

On the Filipino community front, this tireless entrepreneur is also an active member of the Philippine

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Business Council – Dubai and the Northern Emirates for the last four years, contributing as Supporting Director and mentor for the organization’s networking and mentorship programs.

A vigorous supporter of growth within the Filipino community of entrepreneurs, Edwin believes in boldness in business. He shares, “I think Filipinos should elevate themselves not only within my sector but also in other scenarios by putting themselves outside their comfort zone.”

149 JAN

BARLOW

COMMUNITY CHAMPION ~ BUSINESS The former Chairman of the Philippine Business Council in Abu Dhabi and a very dynamic member of the Executive Committee for years, Jan Barlow has shared her skills, leadership and has worked and spearheaded many projects that proved beneficial to the local community.

A tireless community volunteer and consummate professional, Jan has helped many Filipinos in the business community in establishing relationships with the Philippines’ commercial and trade representatives and vice – versa,

sharing business opportunities and technical know-how with peers and aiding in their journey towards self-employment. In 2018, she also spearheaded the council’s first VAT seminar in the capital, involving ten international business groups in one roof with over a hundred attendees. The Philippine Business Council - Abu Dhabi received great recognition because of this event.

A technical writing expert leading Pacific Consulting’s team of specialists, Jan emphasizes the importance of elevating skills to advance the Philippines’ global

competitiveness. She remarks, “As a country, we have a lot to contribute.

Simply smiling and being able to sing and dance do not guarantee a living,” she says. “For that, we need to become more capable, particularly in terms of getting the job done and guaranteeing results. If we can do that, others will continue to recognize the Philippines as a talented, professional nation.” She adds, “My hope for the Philippines and its people is that our nation may assume its rightful place among the countries of the world, respected and admired for our capabilities, humanity, and achievement.”

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150

JOAN

T UA Ñ O INTRAPRENEUR

A big part of the success of homegrown Abu Dhabi based premium meats brand La Carne is young Joan Tuaňo. With her background in international hospitality management at Le Roches Bluche in Switzerland and training with luxury brands like Aman Resorts, the Ritz Carlton, Shangri-La Hotels and Louis Vuitton, Joan has brought with her immense industry know-how that has allowed her to craft an elevated and differentiated market positioning for La Carne putting the brand in its own comfortable niche,

appealing to discerning clientele in the capital.

Aside from La Carne, Joan is also focused on paving the way for their new project, Filfood, which aims to be a platform that will elevate and promote Filipino cuisine and Philippine ingredients in the country. She shares, “Filfood is so much more than just a festival, or a one-time event. We hope it becomes a movement that truly encapsulates the Filipino culinary spirit here in the UAE, and enabling Filipino food to get to the international level it deserves. Filfood can only achieve

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its full potential through applicable education, support to our Filipino producers, and communication to distributors and business owners here in the UAE. We have been so blessed with the network and potential in this country and Filfood is just getting started!”

As an empowered Filipina, chasing her dreams and endeavoring at each step to living a full life, Joan shares her favorite quote from Nelson Mandela - “There is no passion to be found playing small - in settling for a life that is less than the one you are capable of living.”

151

AGNES

STOTT~ BRIGGS

REAL ESTATE EXPERT & IMAGE CONSULTANT Agnes Stott Briggs is one lady who’s totally sharp – both in her acumen for business, as well as her professional sense of style and image branding.

This former Chairman of the Philippine Business Council in Abu Dhabi who has been an active proponent of the Filipino business community in the capital, has a successful career in real estate, and is also a renowned personal styling

and corporate image consultant.

She has been empowering women, not only in the UAE, but also in the Philippines and beyond, with knowledge on how to better present themselves for confidence and selffulfillment. Aside from this, she also launched the Philippine Women’s International Network, a platform that connects and supports Filipina professionals across countries in their respective fields, because

for Agnes, “Filipina should uplift, inspire, and support one another.”

Beyond her business life, Agnes is wife to Trevor Stott-Briggs, one of the founding members of the Philippine Rugby Football Union and respected advocate of the sport in the UAE and Asia, and mother to three talented boys, one of whom – Kyle, has played for the Philippine Volcanoes (under 19s).

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152

VICTORIA BALDISIMO

MIKKELSEN ENTREPRENEUR

Business veteran Victoria Mikkelsen co-owns with her husband Mogens Mikkelsen, two of the oldest schools in Abu Dhabi - ABC School and the ABC Nursery, as well as an international freight business, ‘Victors Freight International Corp,’ that does operations between the region and the Philippines (and soon, opening a branch in Europe.

A volunteer providing support to the city’s community of Filipino entrepreneurs for many years via the Philippine Business Council, ‘Vikki,’ as she is also known to Photo by: Donell Gumiran

friends, is also proud to be able to give livelihood to fellow Filipinos, herself having grown from humble roots.

“Being able to employ Filipino staff, and giving them a source of living, enabling them to achieve their dreams for their families is one contribution to our community that is very close to my heart,” she says. “I would like to have a legacy of being an entrepreneur, a heart – a boss that is approachable, ready to listen and be able to uplift the life of my people.”

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As an entrepreneur who’s had to learn many valuable lessons in order to thrive in a changing market, by adopting new methods and techniques to improve, Vikki also encourages Filipinos to put a premium on continued development and to keep evolving.

“Above all learnings, we should learn from the other people around us - without forgetting our own positive nature as Filipinos,” she says.

153

CRISTINA

CALAGUIAN HUMAN RESOURCES EXPERT & COMMUNITY ADVOCATE PWD’s do not register as ‘People with Disabilities’ to Cristina Calaguian, but rather, ‘People with Determination.’ As the founder of Dagaz HR Consultancy and Recruitment, she has worked tirelessly to bring opportunities to even the most marginalized job seekers in the region.

Cristina also helps spread the good news of hope to other people.

Chosen as a guest speaker by My Cord in Manila, she has delivered talks on happiness at work, further

sharing her skills in training companies about diversification and inclusion in hiring people with determination. She has also spoken on International Labor Law and Accessibility and has also engaged with youths spreading awareness on Global Goals during the UNSDG week. In 2018, Cristina was also a resource speaker on Social Entrepreneurship at the Negosyo Expo2018.

In 2019, Cristina was invited by the Philippine Labor Office in

Oman to speak about Financial Literacy. She has also supported the Filipino Community in Mozambique (FILCOMOZ) by giving a talk on Financial Literacy, Social Investments, and Happiness at Work.

Putting an emphasis on continued development, Cristina advises, “We have to continue learning to build confidence. We need to invest in more rigorous education in our chosen field to become an expert in it.”

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154

IMAN & LUCHIE

S U G U I TA N SOCIAL ENTREPRENEURS There’s no stopping sisters Luchie and Iman Suguitan when it comes to pushing their homegrown specialty brand Co Chocolat further, even within the international scene.

In 2019, Al Messila Luxury Hotels and Resorts Doha started having Co Chocolat products in their posh rooms - a perfect accompaniment for their guests’ holistic wellness and epicurean journey. In November, the entrepreneurial siblings saw an opportunity to introduce the brand to the European market via the Salon du Chocolat in Paris.

With the help of the Philippine Department of Agriculture, Co Chocolat was able to showcase their superb products made of cacao beans from Agusan del Sur. In the emirates, the two continue their marketing initiatives via weekly pop-up shops and features in radio shows. They were also was invited to various events to lectures on healthy chocolate eating.

What makes this enterprise special for Luchie and Iman, beyond the fact that they were able to create a world-class specialty brand

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and bring Filipino chocolates to the UAE and other countries, is what lies beneath Co Chocolat – its foundation built on social entrepreneurship that is meant to support and empower local farmers in Agusan Del Sur as part of their ‘OFW para sa Magsasaka’ initiative which they founded in 2016.

Together, the two have proven that Filipinos can create brands worthy of the world, and that business, beyond commercial considerations, can also be created as a force for good.

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155

CHRISTINE

TILJA ENTREPRENEUR

Christine Tilja takes pride in being a resilient entrepreneur who just keeps going even when the going gets tough. Seasoned by business experience learned from an early age and growing up with entrepreneurial parents, her businesses have been growing from strength to strength despite challenges in the global market. She has been constantly expanding her brand and channeling the mindset, “Whatever doesn’t kill you makes you stronger” mindset. Like many

Filipino entrepreneurs, she works to add value to her community.

“My passion as an entrepreneur is deeply rooted from my desire to create a happy, healthy and loving home for my family and at the same time empowering mothers of this generation, that we can raise our children and at the same time build a business that generates sustainable income for our families,” she says.

Since starting her own business ventures in 2014, James Travels

and Tours has opened branches in the Philippines and Dubai. She is set to establish the third branch of the company, this time showcasing the Philippines as the perfect beach escape. Her other venture, Lucas James Holiday Homes, on the other hand, provides high-quality accommodations to the tourists visiting the Philippines. In addition, she also offers assistance to fellow Filipino expats who own properties in the Philippines and would like to list their properties through her AIRBNB co-hosting facility.

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156

MARIA JOSEPHINE

ABINA

ENTREPRENEUR & COMMUNITY CHAMPION Entrepreneur Maria Josephine Abina is one of the strongest proponents of Filipino business in Oman. She has given opportunities to many entrepreneurial kababayans, and also used her vast network to connect people, and foster stronger ties between the Philippines and the Sultanate.

Founder of Fashion House Oman, and partner for the first international center of Vantage International – a Kamiseta Company from the Philippines, Josephine has seen her business reach a new peak recently, gaining over 1000 registered

members and resellers under HBT Business Center Muscat. They currently have five Omani affiliated partners acting as a marketing arm; and three Philippine partner brands – namely Vantage International (Kamiseta Company), Mama Sita’s and Natasha Philippines.

Beyond her many initiatives to help the business and Filipino community, in early 2019, Josephine was also appointed as Ambassador for the Muscat InterNations, the largest global platform for expats.

Here, she has organized 12 events and hosted more than 100 activities

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in the last two years, bringing people together under various regional networking groups.

She is also looking forward to the launch of her first book “The Gospel of Business Networking,” in April 2020. She shares, “I want Filipino expats to understand that we have serious business to do in this world. Each time we use the resources available around us, we support other people’s businesses.

So, let’s be serious because we have accountability here. No matter what, we need to think big and contribute our share.”

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MALOU &ROBERT

PRADO ENTREPRENEURS

Turning their passion for going places into an entrepreneurial venture is what Malou and Robert Prado consider the highlight of their working lives. With their drive for business, this husband and wife team has established and grown what has become one of the most well-loved local Filipino businesses in the country.

MPQ Travel and Tourism, launched in 2013, is one of the most preferred travel and tours providers, specifically serving the Filipino community these days. Offering various services

including international and local tour packages airline ticketing, visa services, travel insurance, hotel bookings, corporate travel and more, the company has grown strength to strength and now caters to a vast clientele through their two outlets in Dubai, and another one in Las Vegas. MPQ has also established a partnership with Fly Dubai and scooped up many awards in recent years including Best Travel Agency at the Middle East Hospitality Excellence Awards for three consecutive years.

Malou, who comes from a travel and tourism background, is the

backbone of the company who has developed an internal culture focused on strong customer service. Her dream is to eventually build the company into a globally known brand that caters to Filipino travelers and inspires aspiring business owners.

Robert who provides invaluable support to the business, credits the people around them for their continued success.

He shares, “Our success is not only because of us and our families but also because of those people who surround us, our friends and staff, our co-business competitors who give us the inspiration to go for the gold.”

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158

ALBERT BENGCO

TRANQUILINO ENTREPRENEUR

How does one rise from a life of poverty to lead a world-class company that’s patronized by the elite of the UAE? Ask Albert Tranquilino, whose story is not just compelling, but also quite inspiring.

Albert was already working at the age of 12 as a janitor to support his underprivileged family. He then landed a job at a funeral parlor where he gained an appreciation for flowers. With the experience he earned, he had the opportunity to join a flower shop in Dubai. Within

12 years of building his know-how and network, he established his own company. Darcey Flowers, established in 2018, now stands proud as a premium locallygrown brand, with an elite roster of clients – providing elegant flower arrangements for occasions, weddings, and corporate events.

A hands-on Managing Director, Founder Albert, just takes his feat in stride. He talks about the importance of bringing his staff with him towards triumph. He

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says, “For me, success is being able to hire 14 Filipino staff, to help them achieve their dreams and be with me on this beautiful journey of our company.” Albert also shares that he’s mentoring his staff towards becoming entrepreneurs themselves someday.

Sharing wisdom that allowed him to carve an immensely successful path in life, Albert remarks, “First, have the courage and a big heart that embraces every challenge as an opportunity. Set a goal for every one of your dreams. And lastly, work hard and be patient.

159

REGINA

M A R A U TA

ENTREPRENEUR

After working and excelling in five different sectors, Regina Marauta took the big leap to create her own business. Although she has seen the ups and downs of working for big organizations, she has created her own business model, offering a different kind of high-quality product and specialized service.

Her foray in the Performing Arts sector during her school days helped her identify a niche in Dubai for well-known brands of dance apparel. After doing extensive

research, she trained an all-Filipino team and opened up Meeting Dance & Leisure Wear. Now running for 15 years, Meeting Dance & Leisure Wear is known as the gold standard in dancewear in the region and has a client base that extends beyond the Gulf region – with customers as far as Egypt, Jordan, Lebanon, and even Russia.

“The highlight of all the hard work is when I see how our clients are beautifully donned on stage during

their performances, and confidently participate in competitions both locally and internationally,” she says. “Nothing beats that excitement we share with them on these special moments, knowing that they trusted us to elevate them to their best performance to date.”

She adds, “I would like to believe that I have influenced the different nationalities in the region to respect and appreciate Filipinos who excel and specialize in their field.”

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160

VERONICA

B O F I L L T UA Ñ O ENTREPRENEUR

Armed only with pure entrepreneurial talent, sheer guts, and a hunger to succeed, Veronica Tuano rose from her disadvantaged life to become one of the UAE Filipino community’s self-made dynamic entrepreneurs. Starting out as a front desk receptionist, then transitioning to a customer service role, she eventually landed her dream job at Siemens Network (now Nokia Network) in the Accounts Department while working on her a side business. Her diligence finally paid off years later.

Now she owns several companies including Infinity Beauty Lounge

& Spa, Tuano’s Place Commercial Building, Celestial Wellness Spa (Laguna), and Bulalo sa Banga (Laguna). She has also launched the first Filipino delicacies gourmet brand in the UAE, Tisai’s Gourmet (Dubai), which has become a firm favorite among foodies in the country.

Besides managing her entrepreneurial ventures, Veronica is also preoccupied with using her businesses to help enrich the lives of others. She has been supporting various outreach programs for distressed Filipinos, as well as

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providing free services to deserving yet not financially able women. In the Philippines, her businesses have also provided support to cancer patients, street children, and have also given out scholarships.

Learning from her tough but fulfilling ride towards success, Veronica shares, “I hope that Filipinos will learn to be more optimistic. Learn to look at the good things and take bad things as challenges to be better. There are so many opportunities; we just need to learn how to spot one.”

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E N T R E P I N OY SOCIAL ENTREPRENEURS

At the heart of their enterprise is the intent to be agents of positive change. Entrepinoy’s story is a compelling mix of extraordinary pro-people environmentally sustainable products, coupled with the mission to help solve a significant societal issue.

Established by Chairman Sheryll Bacay Agbing and partners Jessie Quintilla, Gertie Quebral, Hyden Restificar, and Chito Hernandez, Entrepinoy utilizes the entrepreneurial spirit to realize initiatives and collaborations that will support farmers in the Philippines. Their pilot product, Organic Rice, is part of their larger

advocacy to help agricultural workers in impoverished towns back home while at the same time providing consumers the new generation of sustainable, sociallyresponsible high-quality products from the Philippines.

As a social enterprise, Entrepinoy strives to thrive within a unique business model that is both profitable and transformative.

The founders believe in the ability and potential of businesses to accomplish commercial success whilst providing invaluable support for people. In line with the recent launch of Barako Coffee, Entrepinoy augmented its operational strategy,

focusing more on creating a unique customer experience and work-forpurpose approach. While the team is focusing on environmentally friendly and ethical products to add to their portfolio, they also continue building relationships within the community in order to grow their customer base sharing the story of their advocacy.

“Through this, we hope to achieve our mission of creating a positive impact within the community and make the world a better place, while at the same time accomplishing our entrepreneurial goals,” says Chairman Agbing.

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162

R O L LY

BRUCALES ENTREPRENEUR

As a Filipino who came to the UAE with the mere intention of providing for his family, Rolly Brucales has gone a long way. Since opening Off the Hook Seafood Restaurant three years ago, the brand has become a household name and now operates six branches in the emirates. On top of this, Rolly runs several other businesses, including Rock Built, a construction company, and Global Connect, a recently formed travel and tours agency. On the business landscape, Rolly shares:

“Gone are the days when Filipinos were considered secondary citizens.

Our community has witnessed the rise of individuals who have stepped out of the box and created a name for themselves. Regardless of who we are and where we come from, I believe that we can elevate ourselves as a nation and as a community by working together towards excellence.”

Being an entrepreneur, Rolly attests, is a tough job, but one that he is most proud of. He says, “Not only is it a career. It’s

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a commitment. A commitment to serve my team as their leader. A commitment to inspire our community. And a commitment to bring the best and most appropriate way of serving our customers.”

Above all, Rolly highlights the sheer importance of love in his work: “In our organization, we exercise a strong culture of unity. We are a family. We are an organization that looks after each other with respect combined with a genuine love for our work and the company.”

163

MICHELE

GUINTO ENTREPRENEUR

Michelle Guinto’s career journey throughout the years has been filled with many colorful stories. The woman behind one of Dubai’s more popular locally-grown movers and cargo services, CMG, many people do not know that she is of humble roots and worked as a factory worker and sarisari store owner in the Philippines, and a telephone operator, a caterer, a receptionist, and a tourist clerk and freelancer in Dubai.

Despite her challenges, she always had her eye on entrepreneurship and started her own commercial brokerage company sometime back.

This first venture eventually led to the opening of CMG Cargo which has since become a household name in the community. Covering exports in the tens of thousands in recent years, the company’s feats include securing a fiveyear contract between Allied Pickfords Singapore and her company, CMG Global Cargo Philippines in 2016.

They have also successfully reinvented the modern-day Balikbayan box, introducing reusable Kabayan Drums into their services. The enterprise has also expanded to provide pickup, delivery, and moving services within the region.

Last year, the company celebrated its 10th year anniversary by hosting an awards initiative to honor household workers. According to Michelle, it’s their way of giving back – by recognizing the hard work and service and uplifting the morale of the Filipino community’s “unsung heroes.”

In practicing due diligence and remaining grounded, Michelle encourages smart decision making – urging her peers to weigh out the pros and cons of every opportunity and allowing oneself time and space in order to grow.

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164

ANNA MARIEL

PA PA ENTREPRENEUR

“In order to make your goals happen, you have to believe in yourself and establish that self-confidence. It’s no secret that we, Filipinos, are known for being hardworking, efficient and resourceful. So, I thought, why not put up my own business and apply all those Filipino traits,” shares Anna Mariel Papa the entrepreneur behind Papa Movers.

Since its establishment in 2015, Papa Movers has been providing professional moving services for residents and companies within the emirates. With a dedicated team

and 24-hour country services, the company covers every aspect of the moving process from packing, cargo delivery, and long-distance transport and heavy lifting. They have also started offering storage as well as residential and commercial cleaning.

As a self-made entrepreneur, Anna emphasizes keeping one’s focus clear. She says, “Always see your goal no matter how small your business is. Treat your people as your friends, create a good working relationship with them.”

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Beyond the job, she is driven to give back by participating in charitable activities that benefit the needy, not only in the Philippines but also in Africa. She aims to be able to support more people, especially in light of recent events back home.

She also lauds the Filipinos endless capacity to maintain a sunny outlook in life and says, “Despite serious natural calamities and problems in our country, Filipinos have managed to stay positive and optimistic. These won’t keep us Filipinos down for long. After all, we Filipinos were born fighters.”

165

MARIECAR BLANCO

JARA

JOURNALIST

UAE-based veteran journalist Mariecar Blanco Jara is known in the local media circle for being a fearless and straightforward journalist, who doesn’t shy away from asking tough questions. A senior reporter at Gulf Today, Mariecar, who has been a working journalist since 1983, covers everything and anything about the Association of Southeast Asian Nations (ASEAN) member-countries in the UAE, health, and women’s

issues. Lately, Mariecar has also been reporting on developments surrounding the Dubai World Expo 2020.

Renowned in her own right, the daughter of celebrated former Managing Editor of The Evening News in the Philippines, Manolo Francisco Briones Jara, has carved a name for herself in the country even earning a journalism award in recent years, upholding her belief that

journalists have a responsibility to dig deeper into the news, going beyond presenting merely necessary information. She is also a very spiritual person who takes pride in sharing the good news within her community. “I hope my writings have inspired and opened breakthroughs.” she says.” But I also want to be remembered as a woman who has learned to trust God totally fully.”

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166

C H R I S T I A N ‘ JAY ’

B.HILOTIN JOURNALIST

Award-winning veteran journalist, Christian ‘Jay’ B. Hilotin considers his present role as senior web news editor of gulfnews.com, the leading English-language digital site in the Gulf, as both a tough and fulfilling one. “Keeping readers happy is a source of great satisfaction at the end of each working day,” he says.

“For me, storytelling in the digital era requires the same amount of passion as, if not more than, the “old media,” he says. “Whether it’s breaking news, doing explainers and

long-form narratives, we constantly question our story judgment. I’m honored to work with a great team that’s pushing innovation forward, guided by tools that keep our feet firmly on the ground, connected to our readers.”

Serving up news and information to different communities in the UAE, and outside the country, he takes pride in delighting its readers.

Then there is also the challenge of delivering properly-curated content relevant to the Filipino community.

Of his countrymen, Jay notes, “We

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have distinct qualities. As a people, we muster admirable resilience against terrible natural disasters.

We willingly face great odds for the love of family. Our passion for music and enduring faith form part of our collective hallmark.

There are many good things going for us right now. But we all fall short, too.” He adds, “Punctuality, a drive to continuously improve our lot, combining hard work with mutual encouragement, instead of pulling each other down, a.k.a. ‘crab mentality,’ these are the things that would greatly help us.”

167

MAXXY

SANTIAGO JOURNALIST

No other Filipino journalist has covered the Middle East as extensively and as fearlessly as Maxxy Santiago.

As a Correspondent and Consultant at the ABS-CBN Middle East News Bureau and Senior Reporter at Arab Times for almost two decades, she has covered a wide range of important and historical events in region, including the 2003 war in Iraq, the evacuation

of Filipinos at the Libyan-Tunisian border in February 2011, as well as the repatriation of Filipinos in Syria. Maxxy has also championed the rights and welfare of Filipinos in Kuwait, introducing a new level to Kuwait’s press freedom, courageously exposing stories on labor abuse, domestic worker maltreatment, and other issues worthy of concern. She has also helped numerous kababayans caught in conflict areas.

“I want my lasting legacy to be the brand of journalism that I have carried through all this time – with the commitment to serve, expose the truth and be a catalyst of change,” she professes.

A well-loved figure, Maxxy, also founded Pinoy Arabia ME, which has become a source of entertainment and comfort for Filipinos in Kuwait and the GCC. Photo by: Ino Florencio

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168

MARLON

MALINAO

JOURNALIST AND COMMUNITY VOLUNTEER Marlon Malinao is committed to two very distinct disciplines that exemplify the infinite talent and creativity of Filipinos. The Senior Editor of Kuwait’s leading English daily, he devotes his free time perfecting his skills in the field of make-up, while also utilizing his gifts to support those in need. He shares, “As a journalist, I am proud to share my credibility and work ethics. On the other hand, I use my craft as a platform to highlight the Filipinos’ ingenuity and concern for others.”

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Capping his growth in the makeup sector, Marlon has been recently tapped by world-renowned British make-up artist and label owner Charlotte Tilbury for a collaboration that will be featured in their regional and global campaigns. “This is definitely a dream come true,” Marlon shares.

The flip side of this is being able to further his advocacy for supporting cancer patients and the less fortunate by giving proceeds of his make-up projects to community initiatives. Marlon has also teamed

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up with Childhope Asia and Project 30 to facilitate the donation of school bags and hygiene kits to disadvantaged students in Manila.

To provide a potential source of livelihood in the Philippines, Marlon has also started teaching makeup application to distressed Filipino workers. “I want to leave a legacy of empathy, charity, and inspiration. I want to be known as an ‘encourager’ to do good and break the glass ceiling. The world has plenty of critics and disparagers already.”

169

PAMELLA

DE LEON JOURNALIST

The Startup Section Editor of Entrepreneur Middle East and an integral part of the founding team that helped establish the brand in the region in 2014, Pamella takes pride in being able to share the stories of personalities and companies behind the most exciting industry developments in the area.

“It’s been humbling to tell the stories of the entrepreneurs behind MENA’s (and sometimes, beyond MENA) ecosystem like Duoling, Sarwa, Mind Rockets, Now Money, and personalities such as celebrity

chef Michael Cina, Raja Easa Al Gurg, Bahrain Development Bank’s Areije AlShakar, and 500 Startups’ Hasan Haidar, among others.” Part of Pamella’s most notable projects to date includes an analysis of Yemen’s entrepreneurs amidst conflict, and an overview of Bahrain’s growing ecosystem, as well as a series featuring Kuwait’s budding startups.

Handling the company’s digital strategy and the development of its industry intelligence events, she has also played an active role

in cultivating and elevating online business discourse within their community of entrepreneurship savvy readers.

As a journalist who is able to make an impact in the industry even at a young age, Pamella doesn’t take her blessings for granted and advises aspiring journalists to be proactive, resilient, and persevering. She says, “It can be easy to succumb to one’s ego and pride in today’s industry, but being kind, staying true to your values, and giving back the glory to Him, is an everyday choice.”

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170

MANUEL

ALMARIO JOURNALIST

The Community Editor of Gulf News for the past two decades, Manuel Almario has written numerous human-interest stories that have touched the lives of readers in the UAE and beyond.

Manuel also currently manages the Complaints Section at the Editorial Department, wherein readers can lodge their grievances related to organizations that offer a public service such as telecom providers, banks, housing, the health sector,

and government departments, and is also part of the publication’s Social Media team, keeping an eye out for breaking news and exclusive stories.

“This job is very fulfilling knowing that I am involved in a way to resolve people’s issues,” he says.

“More so, it is very rewarding when the complainant appreciates my efforts to solve their case. It gives me great joy being of service to the community.”

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He also shares, “As journalists, we have to be well-versed. We must research well and present accurate information, write interesting articles and features that update and influence public opinion. We should always read and learn the current state of affairs, and we have to present the news in an honest and balanced way.”

171

JANICE

PONCE DE LEON JOURNALIST

Compelling stories can empower as well as change lives. That is precisely what journalist and writer Janice Ponce De Leon does. Working at Gulf News since 2011, one of the region’s most respected publications, Janice shares her ultimate advocacy: “With every story I write, my goal is to help change the life of even just one person. That’s where I find fulfillment.”

A chief issue that Janice tackles is personal finance, savings, and eliminating debt. Standing as a testament to her efforts as a writer,

one woman was able to turn her life around after reading Janice’s story on how Atty. Barney Almazar helped individuals with financial woes. The woman was eventually able to clear Dh2.7 million worth of debt with just Dh26,000 with the help of Gulf Law. The story has since been published on Gulf News.

Another one of Janice’s most notable projects was covering the launch of the first Emirati astronaut to the International Space Station – following the the journey from UAE Astronaut Programme announcement in December 2017

to Hazzaa Al Mansoori’s launch on September 25 until his return on October 3, 2019. She and the other journalists followed the beat during their final pre-qualification exams in Moscow and during the launch at Baikonur Cosmodrome in Kazakhstan.

“Being the only Filipino in the group of journos covering Hazzaa, I felt proud that I was given that opportunity to see a national dream being realized in just 40 years,” she says. “I personally hope we could have the same thing in the Philippines.”

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172

ANGEL

TESORRERO JOURNALIST

Journalist Angel Tesorero, formerly from Khaleej Times, and now working for Gulf News, has been covering the UAE’s diplomatic community and has interviewed high-ranking consular officials, ambassadors and diplomats from Asia, Europe and Africa. He has been assigned to various countries and was the first UAE-based journalist in recent years to enter the Democratic People’s Republic of Korea (North Korea). Part of his job is to chronicle developments in the Filipino community, as well as covering transport and road safety issues which has earned him accolades from the RTA and the Dubai Police.

Angel has won a couple of awards,

including Best Journalist given

by Dubai’s Roads and Transport Authority (RTA) during the 10th Dubai Award for Sustainable Transport in 2018, held under the patronage of Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai.

He was also recognized by the Dubai Police for his series of articles on road safety published in Khaleej Times.

“In my line of work, I strive to create an informed public,” he says. “As a journalist, I do my best to weed out the fabrications and call out the lies spun by people with personal agenda. Fighting misinformation is tough, but it can be done by thorough fact-checking and by keeping my integrity intact

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as well as being passionate about my profession.”

A former Deputy Chief Reporter at Khaleej Times, the UAE’s first English language daily, regarded as the newspaper of record in the country, Angel believes that for anyone involved in mass media to remain relevant, the practitioner must continue improving his/ her craft by engaging the public.

“There has to be a real passion for practicing a truly relevant form of journalism that puts the welfare of the people as the number one priority,” he says. “This means there must be no compromise in reporting for what is true so the public can make correct decisions about issues that affect their lives.”

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ZEENA

ZALAMEA TURNER

BROADCAST JOURNALIST

A Filipino news presenter, reporter, and now a producer for Dubai Eye 103.8 FM, Zeena Zalamea-Turner is proud to be the first few broadcast journalists to read the news in Tagalog, a welcome development in the local broadcast industry reflecting the increasing importance of the Filipino population in the country.

Since then, she has been covering breaking local news for ARN, with a focus on the Filipino diaspora in the UAE, from the ARN News Centre.

She has taken stories concerning her community to the airwaves, not only to Filipino station Tag91.1 but other avenues as well, such as ARN stations Virgin, Dubai 92 and City 101.6.

In 2017, she moved to Dubai Eye programming, producing the drive time program until she went on maternity leave. She came back late last year to produce The Agenda with Tom Urquhart, and a weekly program called Starting Up, a 2-hour show dedicated to

small business owners and aspiring entrepreneurs.

“To borrow Illustrado’s tagline, I would like to keep ‘championing the world-class Filipino’ by giving them the media exposure they deserve, not only on a Filipino station but on an English-language station, so that more nationalities can learn about the awesome things we’re doing, helping dispel the notion that we are only capable of working in certain sectors, on certain levels,” she says.

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ART

LOS BAÑOS &~

Talented PR Man Art Los Banos and broadcast journalist Rachel Los Banos continue to use their God-given talents doing social development work with the CFC community in the UAE and beyond. In 2019, along with other volunteers, they had conducted seminars on value formation, mental health and depression, as well creative arts, extending their support and guidance to community members from Dubai, Sharjah, Abu Dhabi, even as far as Mozambique.

Well-known in the community for their initiatives with FEME (Filipino Excellence in the Middle East), Art and Rachel published the FEME Connect Directory project in 2016; have hosted a radio programme with Dubai Eye 103.8 for 3 years, and also facilitated FEME Forum hosting talks on topic of benefit to entrepreneurs and community leaders.

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RACHEL

LOS BAÑOS

COMMUNICATION EXPERTS & HUMANITARIANS Art, who has lent his know-how on a variety of other projects shares what drives him to strive for the community, “I hope to further raise our public image as an enterprising, professionally-oriented, highly qualified and socially aware ethnic group in the global city of Dubai in particular and in the UAE in general.”

For Rachel, whose stories through the ABS-CBN network has moved government agencies, Filipino organizations and private individuals to take action and provide assistance to distressed kababayans in the country, on the other hand shares, “I wish to collaborate even more with other like-minded Filipinos whose goal is to promote and protect the good reputation of Filipinos while living and working overseas.”

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176

DANIELLE

FRANCISCO ENTREPRENEUR – PODCASTER Entrepreneur, founder, and host of the Middle East business podcast ‘Drive to Succeed,’ Danielle Francisco equips aspiring entrepreneurs with strategic knowledge and insight to help them grow. He has also interviewed experts from different fields and covered various topics towards selfdevelopment.

tools to market themselves without traditional media – thus creating “The Podcast Academy,” a two-day in-person workshop that covers starting, building and monetizing podcasts. Through this platform, he has created an ecosystem of service/ solution providers that have added value to the podcast niche by giving advice and growth opportunities.

Over his career, he has identified that consultants, coaches, and business owners don’t always have the right

Danielle is an alumni speaker of FUN DXB and has also been invited as a speaker at the Hubpreneur community event, where they

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connect entrepreneurs and service providers through their mobile app.

“I’ve also had the opportunity to speak at the International Women’s Entrepreneurship Show alongside other experts in the field - from Phil Bedford founder of The Rebel Networker, John Martin St. Valery Founder of Links Group, Moustafa Hamwi The Passionpreneur and our very own Deborah Gay AragonDayrit CEO of Azam Holdings LLC and Chairperson of Philippine Business Council,” he says.

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CRISTINA

MAGALLON WRITER

Riding on the crest of the online communications and social media surge in the Middle East, Cristina Magallon has made a name for herself as the woman behind the influential UAE DNA, a prominent business blog in the region which features entrepreneurship stories as well as other valuable information. She is also a content creator and a public speaker who had the opportunity to speak at the Mother of the Nation Festival and in front of H.E. Sheikh Nahyan bin Mubarak Al Nahyan, the UAE

Minister of Culture, Youth and Social Development.

Moments like these, she says, are ‘surreal.’ “I can say that it was a career highlight for me as a speaker,” she says. “I was so proud to be on deck as a Filipino and talk about digital influence in the biggest annual event in UAE, where we have very little representation. This was not only a career highlight - but this also opened so many doors for me.”

Cristina has also written four books and is currently working on her new project ‘Descendants of the Dirham,” which is slated to be released in time for Expo 2020. She is also the lead writer for Emirates Genetics (under Emirates Healthcare), and a consultant for business development with Pixonal, an interactive solution that transforms data into stories. An advocate for social media usage, she uses her LinkedIn and Twitter platforms extensively to connect people across the region and across sectors in view to collaborate.

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178

ROWENA

N I D UA Z A PUBLIC SPEAKER

Rowena Niduaza discovered the beauty and power of public speaking when she joined Toastmasters International in 2004, and through this group, she was able to bring out her other strengths and provide a voice to the Filipino community in the speaker’s circuit. This led to a slew of titles she has won for the country: the Division (UAE) championship and the District Championship (Middle East). In 2013, she won the Middle East Championship, becoming the first regional representative to reach the semi-finals of the Toastmasters International World Championship

in Public Speaking in Canada.

Rowena also utilized her communication prowess and unique brand of humor and charisma to speak on female empowerment at conferences such as the Dubai Women’s Summit in 2017 and 2018, sharing the stage with other women leaders from the UK, France, Canada, etc. – inspiring audiences to bring out the best in themselves.

Originally from a creative background, heading the design

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department of a regional furniture retailer, she is currently looking to return back to fashion - her original calling. She is set to launch her fashion line in the Philippines this 2020 and focus the project until she eventually retires from the emirates.

Nevertheless, even with her mic parked, for now, she will always be one of those rare people who successfully promoted the Filipino voice and wit, out there into the world, providing exceptional representation of our people on the global stage.

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NELITA

VILLEZON FITNESS PRO AND MODEL

Filipina-American model and fitness professional Nelita Villezon grew up learning martial arts under her father, martial artist Erwin Villezon. Trained in a multitude of self-defense techniques like Muay Thai, Wushu, Eskrima, and Arnis, as well as in dance and fitness, she grew into one of the top fitness professionals who has trained, coached and managed at some of the leading gyms in Los Angeles, California.

She launched her own athletic clothing brand in the USA in 2014,

which later became successful among celebrities like singer Becky G, Robyn Anton creator of the Pussy Cat Dolls, and actors like Karrueche Tran and Columbus Short. At the same time, she also started her own charitable organization called the Rooftop Project which raised funds to provide homes and living supplies for families in need in the Philippines.

Relocating to Dubai in recent years, Nelita opened a new venture in 2019, called ‘Dance Body Dubai,’ combining fitness and dancing

within an energetic environment, bringing her own world-class brand of training to the emirates.

Proud of her roots, Nelita says, she always makes sure to represent Filipino culture well in everything that she does and to help preserve our arts. “I am one of the only people that teaches our art of arnis here in the Middle East. I think it is important to preserve our culture as well as educate others on the diverse talents of Filipinos.”

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DIVINE

MASINSIN FITNESS PROFESSIONAL For over a decade, athletes/ educators Divine Masinsin and Rica Rodriguez, have wielded a strong influence in the local fitness scene in the UAE as leading fitness professionals. Respected authorities in the field, the two, also known as the Dynamic Duo, stand as female and Filipino empowerment figures who embody the drive and confidence to succeed.

Establishing their presence in Asia and setting up their base in Hanoi, Vietnam, in recent years, the two are still significantly involved in

projects in the UAE. In 2019, they were featured as the first Filipino presenters at the MEFIT Health & Fitness Summit 2019 in Dubai alongside other fitness professionals from all over the world. The event is the largest gathering of industry leaders in the region.

Divine and Rica were also presenters for BOSU and Hedstrom Fitness at the Asia Fitness Conference 2019, the longest-running fitness conference in Asia, held last year in Bangkok.

On their own, the two are equally passionate about pursuing their

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advocacies. Rica presented at the MEFIT Health & Fitness Summit 2019 in Cairo and was the main speaker for the All-Star Summit Shenyang in China. On the other hand, Divine served a Guest Speaker at the Seafarer Family International Congress in Manila.

Hoping to inspire Filipinos towards success, the two encourage others to develop the “We Can” attitude and to start putting a value on themselves, by pursuing growth and education.

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RENUEL

SANCHEZ FITNESS PROFESSIONAL

Much like his attitude towards fitness as an expert in the field, Renuel Sanchez is a successdriven individual who works with consistent dedication to achieve and help others achieve every goal.

As a leading personal trainer in the UAE armed with a diverse set of qualifications, Renuel has served as the General Manager of MMA Fitness Center for the past 8 years.

Alongside training others to be the best versions of themselves, Renuel has put his athletic abilities

and his passion for fitness to good use, having spearheaded numerous charity initiatives which include Charity Fight Nights for the benefit of orphanages, laborers, as well as a Breast Cancer Awareness campaign.

While being a General Manager is no easy task, Renuel regards this as one of his greatest career achievements. Having started out in the fitness industry with little to no experience, he has admirably worked his way up within the highly

competitive space, cementing his presence as a top instructor in the field. Wanting his journey to embolden fellow Filipinos to be hungry and ambitious, Renuel expresses: “Filipinos can significantly progress in their line of work, and reach leadership positions if they work hard. I used to work 12 to 15 hours in my first few years here in Dubai because I wanted to earn a lot and learn more about the fitness industry. It’s no surprise, but hard work really pays off.”

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182

NERRY

TOLEDO

PUBLIC RELATIONS & FITNESS PROFESSIONAL Nerry Toledo helps individuals and businesses access the power of words and storytelling to bring about awareness, change and action.

She is a Strategic Communications Advisor at Wallis, having worked as a PR Consultant for over 10 years – executing public relations strategies for high profile clients and playing a lead role in media relations.

In balancing her career life, she is also a certified yoga teacher who has found her purpose in

helping others achieve mental and physical wellbeing by making yoga more accessible across Dubai.

She has taught in festivals like the Dubai Fitness Challenge and has also written articles on health as a columnist for Gulf News.

Nerry has also been featured by several publications, including international outlets such as Harper’s Bazaar and Condé Nast Traveler among others.

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Through her combination of corporate action and spiritual practice, Nerry Toledo represents the new generation of global Filipinos, one that has cast its former mentalities aside to have a unique identity as its core.

“My next plan is to share my practices with our home country, the Philippines, not only to teach yoga but to create awareness about health and to change traditional mindsets that prevent us Filipinos from moving forward.”

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J E V I LY FLORIDA

PA I N A G A N

ENTREPRENEUR & FITNESS PROFESSIONAL Entrepreneur Jevily Florida Painagan of events management company Florida Entertainment, is most prominent for being a yoga ambassador to the fitness community whose work in recent years, had been devoted to spreading health awareness to a greater audience.

Jevily has been active in organizing the Dubai Fitness Challenge, participating in community yoga exercises and representing the

Palmers Middle East campaign, as well as being an ambassador for Greenteax50 me. Last year, she piloted Forever alive, her first yoga retreat, which was held in Phuket, Thailand. This year, the second one is set for May in scenic Siargao, Philippines.

A firm believer in the concept that health should be holistic and that people should self-care for their bodies as well as their minds,

Florida encourages people to be kind to themselves and offers this piece of advice, “The more we give ourselves the space to fail, the more chances for us to succeed.

Avoid judging yourselves for past mistakes. It’s all good. We are all doing the best we can at any given time, taking what we know. As and when opportunities arrive, be ready to take on the challenge of putting what you don’t yet know to the test.

That’s where all the fun is!”

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184

ALDRIN

DELA VEGA FITNESS PRO

A physiotherapist by profession, Aldrin Dela Vega brought his expertise to Dubai in 2005, serving as a Personal Trainer and GX instructor, thereafter rising into one of the leading and most-sought-after fitness professionals in the country. For the past 11 years, he worked as Group Exercise Manager for a prestigious gym franchise and then moved to become the Regional Group Exercise Manager at industry challenger

Gymnation where he is in charge of the setup, implementation and management of the group exercise program. He also acts as the principal liaison between instructors, members and the gym’s management.

Aldrin also works as a Master Trainer / Presenter for Les Mills Middle East, delivering courses for upcoming inspiring Les Mills Instructors and running workshops for current ones to

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ensure that both members and participants fall in love with fitness to keep coming back.

“These are exciting times for me as there’s always a challenge I need to conquer, which usually comes alongside failures, but I always remind myself that success is my only option,” he says. “Throughout my whole career journey, I’ve tried to stay true to my upbringing and I believe that hard and honest work pays off.”

185

ROMEO

M A N G U N AY

ATHLETE & COMMUNITY CHAMPION

Athlete and bike aficionado, Romeo Mangunay has encouraged and inspired people to live a healthy lifestyle through his love for cycling and sports. By creating Bikers in Kuwait Encounters (BIKE), he has given rise to a community of health enthusiasts, that has gone on to be recognized in the country.

BIKE has since grown from five people to its present 320 multicultural members from the Philippines, Malaysia, UK, USA,

France, South Africa, Egypt, and Kuwait. Through its 19-year run, its participants have gone on to earn international recognition and win competitions. Through the years, Romeo has won several awards for championing the community and continues the push forward with their cause of bringing people together through sports and good health.

“I also help organize regular weekend rides and cycling competitions,” he says. “We have also extended the benefits of our

group to non-members through yearly charity projects.”

Most importantly, Romeo says that he is most proud of having the opportunity to become a bridge for people, helping them to connect, develop friendships, tell their stories, celebrate good times, as well as share opportunities. “We have become a family, transcending age, race, and class by providing each other social and moral support even during times of personal struggles.”

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186

SAHRON

TA M A N O COMMUNITY CHAMPION As the main vanguard of MARCOM, the Maranao Community in UAE, Sahron ‘Roy’ Tamano has been passionately promoting unity and mutual cultural understanding, while supporting the welfare of marginalized Filipino Muslims across the emirates, and in the Philippines.

A victim of the tragic 2017 Marawi Siege, Roy has since helped fuel various relief initiatives that bridge the cultural and religious gaps between Filipino Muslims and

their fellow countrymen. On his legacy, he shares: “My wish is to be known as one who purveys Filipino idealism by standing for what is right and defending those who are weak and oppressed.”

Spending almost two decades leading the Filipino Muslim community, he has spearheaded initiatives like the Filipino Muslim Basketball Tournament which gathers different tribes to promote unity through sport, as well as cultural activities that preserve Islamic heritage for Filipinos.

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On the political front, Roy has also supported the Philippine government’s peace efforts, and has campaigned for the plebiscite for the ratification of the new Bangamoro Autonomous Region in Muslim Mindanao (BARMM) last January 2019.

Furthermore, through MARCOM, he also recently sent 5000 Qurans, donated by Emiratis, back home for distribution in mosques and madrasahs in rural areas, as well as tons of dates as part of their decade-old Ramadan charity project to benefit Marawi Siege victims.

187 JOSIE

CONLU COMMUNITY CHAMPION

Uniting the Filipino community’s many groups and managing them to function effectively together to execute the biggest community event in the history of the UAE is a huge undertaking for any leader - one that community champion Josie Conlu has undertaken with much aplomb.

Born to lead, Josie is the Chairperson of the Philippine Independence Day (PID) Organizing Committee 2019 - hailed by the Filipino as its most professionally managed event to date, which has also garnered the largest public attendance in PID history. As Chairperson of

the Bayanihan Festival Organizing Committee 2019, Josie also brokered the unprecedented partnership between TFC and Bayanihan, which combines two prominent community events as one - the Dubai Barrio Fiesta Bayanihan 2019.

Toastmasters Club and the Emirates NBD Toastmasters Club. Josie is also the founder of the Oryx Gavel Club, an affiliate of Toastmasters International, a platform where individuals aged 10-18 can develop their leadership and public speaking skills.

Aside from those triumphs, Josie, who has been a community leader for years, earnestly works to share her knowledge and expertise in leadership, while also promoting local SMEs via social media. She has been mentoring many Filipinos under the Philippine Society of Mechanical Engineers & Associates

“I would like to leave a legacy of leadership that is characterized by good governance and fiscal responsibility. I want to be remembered as someone who brought people together through common goals and shared values; as someone who helped bring out the best in people.”

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188 THE

B AY A N I H A N

C O U N C I L ABU DHABI COMMUNITY CHAMPIONS Since 2010, the Bayanihan Council has been bringing Filipinos in Abu Dhabi together by encouraging active engagement and awareness through several initiatives like their Philippine Independence Day Celebration, Paskuhan get together, and family day events.

The organization also bridges the gap between Filipinos and local authorities through collaborations like the “We Are Police” event, where they collaborated with the Abu Dhabi Police to spread awareness on maintaining peace in the capital.

Composed of Chairman Elmer O. Casao, Vice-Chairman Ronald Precilla, Secretary Sheryl Palacios-Manalo, Treasurer Analiza Binondo, Auditor Jaymar Ismael, Assistant Secretary Emma Wenceslao, Assistant Treasurer Renante Abellanosa, Assistant Auditor Richard Manalo, and Sergeant-at-Arms Ireneo Ara, the Bayanihan Council, is recognized under the Philippine Embassy as an active hub for events, information and community projects.

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“Our biggest contribution is uniting Filipinos and assisting the Embassy to disseminate useful information to our fellow overseas Filipinos,” says Elmer Casao.

He urges Filipinos to be exceptional models of employees and residents in the Middle East, proactive in elevating living and professional standards among their peers. “If all of us can do that, it would have a great impact on how we are perceived as professionals in other parts of the world,” he says.

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PHILIPPINE BUSINESS COUNCIL ABU DHABI NON-PROFIT GROUP The Philippine Business Council of Abu Dhabi, a non-profit organization registered with the Abu Dhabi Chamber of Commerce, envisions a Filipino community of business leaders, constantly growing through supporting trade, commerce, and investment between the Philippines and the UAE. Having done many projects over the years, one of their flagship events is InfoRoom, a series of talks aimed at strengthening the ecosystem of Filipino SME’s within Abu Dhabi.

Another notable project is BizTalk,

a series of lectures by established and successful entrepreneurs and resource speakers.

With the collective goal of linking Filipino entrepreneurs and partners, the PBC-AUH plays a key role in connecting entities to business opportunities whether in the Philippines through the Department of Trade & Industry (DTI) or via the Abu Dhabi Chamber of Commerce & Industry, and its attached service units and other supporting entrepreneurial organizations.

The group believes that, with the innate Filipino resourcefulness and resilience, success in business is there for the taking. According to Chairman Deborah Gay Dayrit, “We global Filipinos are known for our remarkable adaptability and ingenuity. If these traits are augmented and backed up with a proper support system, we will produce more Filipino owned SMEs that will outshine the rest. To rise from the status quo, one needs to dare fearlessly, and yes, the PBC is here to support and see them compete globally.”

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190 PID &

B AY A N I H A N ORGANIZING COMMITTEE COMMUNITY CHAMPIONS No other Filipino group in the UAE spells ‘togetherness’ in the community on a scale as enormous as the PID (Philippine Independence Day) & Bayanihan Organizing Committee can muster.

In 2019, the committee under the Philippine Consulate General in Dubai and Northern Emirates, spearheaded by community leaders Josie Conlu (Chairman), Jason Roi Bucton (Vice-Chairman) and Lance Japor (Communication Head), have managed to pull off the largest Filipino celebration in the history of

the UAE, attended by some 50,000 community members during the PID celebrations.

Building ties and spreading joy and camaraderie through the two main celebratory occasions for the Filipinos in the UAE – PID as well as Christmas season, the group has also widened their outreach with unique events like ‘Inday’s Day Out’ and ‘Break ni Kuya’ (targeted to household workers and low-income Filipino), ‘Pagdulog’ (an iftar celebration with the Muslim community), as well as various medical missions and the Kalayaan Job Fair.

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According to Jason, “We want every Filipino in Dubai and the Northern Emirates to feel that ‘they belong.’

Reaching out to new communities and giving importance to their presence by giving them a part of the celebration - that is our contribution.”

He adds, “I always say that Filipinos have created the Philippines in this country. We have that sense of seclusion, isolation comparable to unjoined islands. But looking at the bigger picture, we can actually unite from barangays to cities, to regions, to form one nation. We are one. Iisa tayo.”

FILSOC DUBAI

COMMUNITY CHAMPIONS

Rising Filipino civil society organization - the Filipino Social Club (FilSoc) - recently gained the license to operate from the Community and Development Authority (CDA).

A feat that is not easily achieved, this significant attainment marks collective growth for Pinoys across the emirates, highlighting the UAE’s burgeoning interest to engage with the Filipino community. On top of supporting future initiatives by the Philippine Consulate General in Dubai and the Dubai Government, FilSoc endeavors to expedite volunteerism for non-profit social, cultural, welfare, and entertainmentrelated community activities to

promote intra-societal support and participation.

Branching out beyond the community and endorsing the Philippines in more global avenues, is an effective way to elevate the world’s view of the Filipino, according to president Eriscon Reyes. He shares: “We shall be collaborating with many other social clubs in Dubai, as well as other nationalities’ community services.

FilSoc is primarily for Filipinos, but some of our programs will involve the global community like the CDAproposed Dubai International Youth Festival in 2021.”

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FilSoc’s founding members are Ericson P. Reyes (President), Cesar B. Mora (Vice President), Jomana A. Mohammed (Secretary), Orandantes M. Delizo (Treasurer), Olympia R. Pineda (Auditor), Arthur Lawrence A. Los Baños (PRO), Wendell T. Castro (Board Member), Gina T. Salazar (Board Member), Ahmad Almatrooshi (Board Member), Matilyn V. Bagunu (Founding Member), Marilyn Roscales Kasimieh (Founding Member), and Alan S. Bacason (Adviser and Legal Representative).

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192 TESS

B A U T I S TA COMMUNITY HEROINE A veritable community heroine, the work Tess Bautista has done to help distressed Filipinos, oftentimes putting her own safety on the line, is nothing short of admirable.

Formerly Chief Clerk at the Ministry of Labor in Fujairah in the ‘90s, Tess has been assisting kababayans stricken with hardship in the emirate for years – some of them serious victims of abuse or even white slavery. She became so well known for this that the police even used to bring troubled Filipinas to her home when they could not find recourse for certain issues, Fujairah

being so far from the Philippine Embassy in Abu Dhabi. Her home essentially became a shelter for distressed compatriots.

In 2009, she faced repercussions for going out on a limb and was sentenced to six months in jail for sheltering runaways involved in a white slavery case. In a dramatic development, to her aid, then Philippine Labor Secretary Marianito Roque and Development Bank of the Philippines (DBP) Chairman Patricia Aragon-Sto. Tomas, with the help of Assistant Labor Attache Ching Ardivilla, personally delivered AED100,000

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in bail. Secretary Roque was quoted saying: “We cannot just leave her out there. It has been from the goodness of her heart that she has been helping our distressed Filipino workers and us all these years.

Without any pay, she has been doing that.”

Continuing her life story of service, Tess is now a PRO at the Philippine Overseas Labor Office, besides working full time sorting out cases of distressed Filipinos. She remains a steadfast source of hope and optimism for the most challenged in the community.

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ROMAN

G U E VA R R A

LIFE COACH

For many life coaches, their only focus is to help the physical and mental well-being of an individual.

Roman Guevarra, however, aims to bring out the mental, emotional, and spiritual wellness of his peers, especially Overseas Filipinos, who are away from their families.

Inspirational life coach Roman leads Rise Up in the region, helping and motivating Filipinos to live their best lives and providing them worthwhile counsel easing them through the sometimes challenging

experiences of an expat Filipino.

“I do a lot of counseling, group activities, and retreats that aim to help OF’s, especially those who are facing depression,” he says.

“Besides our existing spiritual wellness programs in the UAE and other parts of the Middle East, we have also established similar programs such as those in Canada, Libya, Hong Kong, Japan, and the Philippines.”

He adds that helping people who are struggling with depression is his

life-long legacy and achievement.

He not only helps those who have mental concerns and problems, but through his work, he was also able to pay it forward by training others who would continue to do the same.

For those who want to get in on the action by helping others to be physically, mentally, and spiritually fit, Roman Guevarra says to have more professional and academic training. “This is our lifeblood after all, and I believe that I am born to serve this way.”

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194

JULIET

SOLAS

COMMUNITY CHAMPION The Filipino community in Dubai is fortunate to have somebody like Juliet Solas looking after the welfare of some of our most distressed.

An exceptional nurse by profession who was the recipient of a Dubai Excellence Award, Juliet trains newly-hired nurses for NICU (Neonatal Intensive Care Unit) at Latifa Hospital in Dubai. She says, “As a nurse, I feel I am at the peak of my career; I am able to impart my knowledge and skills to new staff, being their trainer and mentor.”

Juliet’s success and the respect that she has garnered at the workplace, however, is only eclipsed by the volunteer work she has done for the Filipino community through the years. Serving as the coordinator between the authorities and the community, she helps in Filipino cases, especially in the repatriation of Filipino patients. Moreover, as part of her work for the Legion of Mary, she has conducted hospital and prison visits, extending warmth and a listening ear to Filipinos who are in dire need of hope. Together

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with other community volunteers, she has also actively participated in initiatives to help distressed Filipinos back home, especially in times of calamities.

Juliet fervently hopes for the upliftment of Filipinos who are challenged in life. She says, “I hope that despite all the challenges that we are usually facing, that we remain strong to hold on to our values as Filipino people, to choose the right path. I believe in the goodness of Filipino and the beauty of our country.”

195 NILA

BANDIGAN

ENTREPRENEUR & PHILANTHROPIST

Woman of substance, philanthropist, and kindness champion Leonila Bandigan’s heart lies within the pursuit of the greater good.

Growing up, she was imbued by her family, particularly her mother with positivity and good moral values, hence the desire to help the unfortunate, and assist others in need has always been second nature to her. A very successful entrepreneur who, together with her husband and children, own and manage a chain of bakeries around the country, as well as a garage in

Abu Dhabi, she is very humble and is reluctant to talk about her achievements. She is however, one of the most active community volunteers within Abu Dhabi’s church community, running their canteen and providing resources – where all income goes to the parish and the needy.

She also sponsors the education, food, and clothing of underprivileged children in the Philippines. To date, she has sent over 100 kids to the prestigious

Don Bosco schools in Cebu, Ilo-Ilo and Davao. Through her constant effort to improve the lives of the less fortunate, Nila has left a lasting impact through the many souls she has provided for, through her tireless work and dedication. Doing acts of kindness will always be a big part of her life and something she urges other people to exercise without reservation. “Be generous to everyone, whether you know them or not, because there is somebody above who will reward you,” she says.

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196 LEO

BARRAMEDA PHILANTHROPIST

A philanthropist and a community volunteer, Leo Barrameda has found his purpose in giving back to the community. For the past four years, he has supported the Blaan indigenous community of Sitio Kanibong, Tulunan, with the Adopt-a-School project, sending children to school for free. To date, Leo and his team have provided scholarships to 150 students under the Alternative Learning System of the Department of Education.

Leo is also head of several initiatives. He is the program head for the Philippine Business Council Fellowship, an 8-month program for Overseas Filipinos seeking to start businesses in the UAE, as well as for Gawad Kasambahay, the CSR initiative of the CMG Group, which honors outstanding and exemplary Filipino household workers in the emirates. For the first quarter of 2020, Leo is heading one of the biggest and most ambitious community projects in the country, Arte Pilipinas, the

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first festival of Philippine arts and culture, which will be presented to the multicultural audiences of the emirates.

Leo proves how the power of one man alone can influence many.

As the key figure in worthwhile endeavors, he works tirelessly to share and inspire. “I want to be someone who volunteers and supports,” Leo says. “Capitalizing in the development of one community at a time.”

197 OLGA

BARCELONA PHILANTHROPIST

This fierce Head of Operations of renowned branding agency Brash Brands is even more passionate when it comes to supporting the causes she so loves.

An advocate of giving back, whose true calling is in charity, Olga has been working tirelessly through the years helping out various communities around the world.

Together with her philanthropyoriented circle of friends in the UAE, she has sent relief packages to Syrian refugees and financial assistance for refugees in Lesbos,

Greece. A couple of years ago, she had helped raise funds and also volunteered to build a school in Malawi in East Africa, and time and time again, she distributes aid to victims of calamities in the Philippines, as well as gifts to underprivileged school children in Manila.

Olga, who was touched by the plight of street kids in the Philippines, shares, “I would like to help alleviate poverty through education mainly.

That is why I take it upon myself to get involved when it comes to

either providing school kits or even building schools.”

She continues, “For me, it is always about paying it forward. I am too blessed to turn a blind eye to those who are in need. And I really think it’s true what they say that our purpose in life is to serve and to show compassion and the will to help others.” She also adds, “My ultimate dream is to be able to build sustainable schools in the remote areas in the Philippines. When I have done that, they will be my lasting legacy.”

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LY N D O N

MAGSINO EDUCATION ADVOCATE Over the last 17 years, Lyndon Magsino has been an active supporter and community leader for Filipinos in the Gulf, both as the founder and chairman of several professional organizations, as well as though his advocacy in education.

As the Founder of the Philippine Business School (PBS) in the UAE, Lyndon has equipped countless Filipinos with the skills to conquer the global market. Since its launch in 2017, the PBS has produced over a thousand graduates and over 20 accredited executive masterclass

programs. He is also the author of PISO Master (a Filipino bestseller on how to generate passive income from stock ownership), and he has also been a key speaker in events in the US, Qatar and the Philippines on business strategy, stock market investing, banking risk management, internal controls, and global leadership.

Lyndon’s personal journey was also marked by a milestone of its own.

This year, he achieved the Highest Academic Achievement for the ‘Global Professional Scholarship Program’ for the Global Executive Master of Business Administration

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at Hult International Business School.

A believer in the capacity of the Filipino to succeed, Lyndon reminds kababayans of the need to be continually pushing the envelope. “I believe that Filipinos are intelligent, hard-working and with great virtues,” he says.

“However, I also observed that these traits are not enough to be able to compete globally and create that competitive advantage from other nationalities. We need to work on the other missing pieces in the puzzle: grit, communication skills, and knowledge.”

199 AMY

MIRANDA

COMMUNITY CHAMPION

Saving lives and being a force for good serving as a community leader go hand in hand in Amy Miranda’s life priorities. A registered nurse for 22 years, Amy excels in bringing quality standard care to her patients while bringing out the best in Filipinos in the community.

In tandem with her profession, she is also the prolific president of the United Filipino Club in Umm Al Quwain, UAE. By combining her medical expertise and leadership skills, she has worked alongside Filipino leaders to coordinate consular services, medical missions,

outreach programs and cultural events – including Philippine Independence Day and Bayanihan 2019.

She and her team have also educated fellow kababayans on health, environment, lifestyle and financial topics. Among her notable feats, is having assisted in creating more Filipino Registered Nurses through the Special professional Licensure Examination (SPLE) with the Filipino Nurses Association in the Emirates (FNAE). In 2019, they held their 8th Nurse’s oathtaking ceremony, which produced 49

officially Nurses.

registered

Philippine

On her contribution to the greater scheme of things, Amy reflects, “Yes, all of us are dreamers, but we will remain a dreamer if no one leads the way so we can all live our dream. I want to be the person, used

by God so others too will become an achiever, a person who inspires and helps others find their true purpose in life. We are all passersby on this world and we only have one life to live- let us leave good footprints that others would want to follow.”

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200

JENNIFER

GONZALES COMMUNITY VOLUNTEER Former public servant Jennifer Gonzales, who had worked for five Philippine Presidents, ending her government career with the rank of Undersecretary at the Commission on Filipinos Overseas (CFO), has applied much of her expertise supporting many initiatives of benefit to the Filipino community in the emirates.

As a counselor who has proven to be an invaluable resource for UAE kababayans, she has initiated

training for Filipino community leaders, as well as for the staff of the Philippine Overseas Labor Office (POLO), and the Assistance to Nationals Section of the Philippine Consulate General in Dubai and the Northern Emirates. An enthusiastic community volunteer, she is also involved in a book donation project for the youth, an adopt-a-school program, livelihood projects for victims of calamities, among other undertakings.

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Working for the United International Private School in Dubai for the last 10 years, Jenny plans to focus much of her energy in the future to providing quality and meaningful programs and services to the Filipino youth not only in the UAE but also in other countries, via her involvement with the youth forums in collaboration with UNESCO, whilst continuing to provide intensive counseling to POLO wards and those who are underprivileged and underserved.

201

BETHOVEN

FILOMENO EDUCATOR & PHOTOGRAPHER

Rising photographer, Bethoven Filomeno is a fervent creative media educator who equips his students with the knowledge and practical expertise to be instruments of change. Teaching for the last 15 years, he shares that the most significant part of his job is empowering those under his tutelage: “As an educator, it is my goal to guide young ones in valuing their creative identity, to push for their ideas and to be confident in who they are.”

Bethoven’s photography has been

published by Vogue Italia Talents, Vogue India, and Forbes Middle East. He has also covered major events such as Fashion Forward Dubai. As a faculty member of Amity University in Dubai, he has organized the International Conference on Current Practices and Future Trends in Media as well as the Legacy of Zayed Photography Competition. Additionally, he serves as a masterclass instructor at FAD Institute of Luxury Fashion and Style Dubai on the creative process behind Fashion Photography and

has delivered a career talk on Media and Communication for students of Home School Global Middle East.

Bethoven shares: “As an educator, my goal for the Filipino community is for us to be known as great contributors of knowledge. That’s why I always make it a point to introduce Filipino talents and industry practitioners to younger generations. I believe that by showcasing our skillsets, we can create platforms that can help Filipinos be active contributors in more than just the service industry, but in academia as well.”

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202 Formerly Kabayan Non-Profit Org (KNPO), Kabayan Dubai has been providing specialized knowledge and training courses to help Filipinos in the UAE broaden their career, and business horizons. Established just five years ago by a group of volunteers/ philanthropists intent on helping their compatriots advance within their respective sectors, the group has so far equipped over 10,000 graduates with invaluable know-how and skills.

Aiming to provide quality skills development resources at all times, Kabayan Dubai has been consistently participating in assessments administered by the Technical

K A B AYA N

DUBAI EDUCATORS

Education and Skills Development Authority in the Philippines (TESDA) through the POLO OWWA in Dubai.

Of this, they have received a 100% pass rate on their capacity to teach courses in Massage Therapy and Caregiving, able to provide their students the respected TESDA National Certificate II (NCII) - this being on top of the KHDA accredited certificates students receive after completing courses.

This year, parallel to transforming the lives of its students, Kabayan Dubai has developed a facet of its platform to benefit its volunteers. After being taken over by the Emirates Education Center (EEC), a 25-year-old prestigious training center in Dubai that caters

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to all nationalities, the group has now provided volunteer facilitators the opportunity to earn by becoming (EEC) shareholders/part-owners of the training center.

Kabayan Dubai’s officers include President - Karen Bautista, VP Gonzalo Ocampo, Secretary - Esper Legaspi, Finance -Jayson Mandap, Audit - Jhoana Gerolaga, Production - Allen Madrid, Marketing - Annel Sobretodo, IT - Bryan Lising, Academics - Mabel Pano, Admin - Ramajendra Fernandez, Adviser - Edipolo Aggarao, Operations - Charlene Josue, Deputy Academic - Ramuel Borja Jr., and Founding Member - Oliver Serrano.

203 M AY E T

MALANG E VA N S ENTREPRENEUR

With her serial entrepreneurial skills coupled with grit and determination to expand her ventures, Mayet Malang Evans is happy to see that her dream of uplifting other people’s lives through alternative education is growing steadily.

As the CEO of Filbrit Training Centre, a provider of educational opportunities at a reasonable cost for companies and individuals, which she has co-founded with her husband Mark Evans (Chairman),

Mayet has pushed to extend what she and her team started within the UAE. True to her and her husband’s vision, they have expanded their school, establishing branches in Romania and in the UK, where they also provide primary and secondary distance learning programs. With their endeavors, she hopes to help people realize their dreams by cultivating both knowledge and life skills, providing an alternative to those who cannot afford traditional schools, as well as those looking to shift careers.

Mayet’s vision and legacy are anchored on her own story of hard work and success, from setting up the first legal Filipino training center in the UAE, all the way to becoming an international brand.

Her belief that education is a gift that nobody should take away is a constant motivator for all her efforts. She says, “It doesn’t matter if you were born poor or rich; you should work for your dream and never stop learning.”

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204

GABRIEL

RIMANDO ENTREPRENEUR

Gabriel Rimando believes that Filipinos have the potential to be active contributors to a nation’s economy and industries.

Founding Filipino Institute in 2015, he is on a mission to deliver quality training through uniquely designed programs that can equip kababayans all over the Gulf region with the skills to enable them to advance to the top of their sectors.

Over the past five years of the educational platform’s operation, Filipino Institute has opened an impressive 15 branches across

the UAE - as well as in Qatar and Bahrain. Filipino Institute now offers 70 individual short courses, including IT-skills training, guitar, Arabic language classes, human resources and office administration, and much more. To date, they have produced over 80,000 successful graduates.

Recently, Filipino Institute has expanded its facilities to serve as review centers for aspiring nurses, teachers, and public accountants. By creating a hub that encourages collective learning and skill sharing, Gabriel has played an instrumental role in changing the

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lives and adding to the collective talents of the Filipino community.

More than just facilitating the acquiring of skills, Filipino Institute prides itself on producing resilient professionals geared to thrive.

Gabriel expresses: “We want to start a ripple effect that changes one student at a time. We don’t simply just teach skills; we, more importantly, teach our students how to be resourceful individuals that can grapple with challenges, whether in their professions or life, and emerge successfully.”

205

MARIA TERESA SALES

AL ANSARI ENTREPRENEUR

A good heart is synonymous with the Filipino spirit. Maria Teresa Sales Al Ansari, however, has combined that trait with the power of entrepreneurship to leave a profound impact on thousands. In believing that education is the most valuable asset any child can have, she established the Far Eastern Private School (FEPS) in 2001.

In its 18-year run, the school has expanded across two emirates and has become recognized as one of the pioneering Filipino academic institutions in the country.

“It has always been my dream to continue providing the Filipino community with a high-quality education at an affordable cost for our future leaders of tomorrow,” she says.

Among her biggest engagements with the community, was extending the school’s outreach by organizing the Philippine Basketball Association (PBA) at the Coca Cola Arena in October 2019. The event was attended by over 13,000 Filipinos. She shares, “I am proud

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to be able to provide opportunities for the students, faculty, and parents of Far Eastern Private School to play the sport they love.”

She adds that Filipinos are extremely diverse and professional in any work setting. “To really elevate that, we must continue pushing our limits and give ourselves that competitive edge as a globally-oriented force,” she says.

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HOME SCHOOL

GLOBAL MIDDLE EAST EDUCATORS Since its launch in December 2016, Homeschool Global Middle East (HGME) has grown rapidly in the UAE and across the Middle East, providing alternative learning to thousands of families who want to take charge of their children’s education. HGME is the regional arm of Homeschool Global, established in 1999 as the pioneering Home Education Program (HEP) in the Philippines accredited by the Department of Education and affiliated with USbased Walkersville School.

HGME founders, Ryan and Isabelle Gallagher, couldn’t be prouder.

“We have helped many Filipino

children with a quality education that is personalized, flexible and affordable. Some of these students are now in the workforce, and some are in top Ivy League universities.

Today, we cater to 1,500 learners across the region! They are the ones who will make a mark in our society someday. Carrying their education in the palm of our hands is no easy feat, but an honor, privilege, and blessing!” shares Isabelle.

A dynamic Filipina mom for whom learning is paramount, Isabelle shares that she noticed a gap in the market for quality alternative education, especially with families suffering from skyrocketing fees

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with the traditional schools. She also urges parents to have a wider perspective on education that’s more attuned to the world now. “We are in the Digital Age. Information is literally at the fingertips of our children. Therefore, we should get off the Industrial Age mindset of a one-size-fits-all education and look into quality alternatives that can really pin down the specific skill set and interests of the child. It’s no longer just about the ‘passing mark’ and the entrance exams to the desired university, but the making of the next Manny Pacquiao, Monique Lhuillier, Michael Cinco, Pia Wurtzbach and Bruno Mars.”

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DE LA SALLE

MONTESSORI EDUCATORS

De la Salle Montessori International’s lasting legacy will always be providing a bright start for many children in Dubai. For over two decades, the Filipino-founded nursery has provided exceptional early learning to a community of multi-cultural students, shaping their young minds towards academic excellence and nurturing them with the tender-loving-care Filipinos are known for.

The school has produced over 4,000 young achievers to date. For years, DLSM has been running its recurring Bright Start program which provides scholarships to students that need financial help.

They also have an annual “I Care” charity drive, which benefits orphans in Baliuag, Bulacan. This year, they have also partnered with the Dubai Police and Dubai Immigration in their employee happiness initiative.

“We help bring up consciously evolved children who will work hard to achieve their highest potential and become successful global citizens of the future who have a life-long love of learning, a strong sense of family values, who lead with dignity, follow with discernment, value diversity, think independently, care about the environment and the world at large and foster peace and harmony,” says school Director Ian Chu-Guerrero.

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TASTE~ MAKERS

The TASTEMAKERS. Here’s to the deviants, the explorers, the style-setters, the innovators who push the limits of what is and should be. They see what could be, and in breathing life to their vision, they reengineer our reality.

208 JIMI

BUENCONSEJO FA S H I O N D E S I G N E R

Dressing up celebrities is one thing.

But creating lavish couture pieces in the royal atelier, for Dubai’s most prominent family, is quite a league on its own. Indeed, most people can only dream of how it is to be like Jimi Buenconsejo, Chief Designer for the emirate’s Royal Family.

His days are filled with creativity and couture, leading a team of 22 designers, pattern makers, tailors, beaders, and embroiderers. With

tremendous resources, the royal atelier creates up to five intricate and lavish pieces in a single day.

my creative team, gives me a great sense of purpose and happiness,” he shares.

Beyond the glamor that has marked Jimi’s 20-year career in the Middle East, however, the designer says that he relishes having the capacity of bolstering others towards having a better life. “Being able to elevate the standard of living for most of our staff, as well as provide jobs to our fellow kababayans as part of

He also hopes to inspire other aspiring fashion designers with what he has learned from working with the best in the region. “In every design and idea, the willingness to learn new things will be one’s tool to move forward.”

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209 YEN

AB

FA S H I O N D E S I G N E R Resilience with optimism has been a recurring theme that has allowed Yen AB, also known as Iain Roy, to ride some of the most challenging years in his career as a fashion designer of note in the UAE. Emerging victorious after his brand’s move, he is now poised to step into the next phase of his story. He is partnering with Giovanni Nichetti, of Givenchy fame, to launch his new edgy high street line under ‘YAASH’ in September. A fresh concept in the local fashion sector, YAASH will be an umbrella brand for abayas, high street

fashion, as well as wedding gowns and artistic concepts with a focus on sustainable products (up-cycled couture).

create a £50 million dress and was also chosen to be the creative director of a new British-Gulf label for their launch in fall 2020.

Yen’s creations have been seen in London and LA Fashion Weeks, various HBO and Netflix series, as well as the Grammys, Emmys, and other red-carpet events. He has dressed celebrities and dignitaries including Michelle Obama, Selena Gomez and Carrie Underwood, as well as royals.

In 2019, he was also commissioned by the UK brand Design by Josh to

Through it all, Yen recalls his biggest highlight to be on a more personal note. “I was able to recognize that resilience within me. Even at one point that I lost it all - but remembering Gandalf ’s words, ‘Perhaps your hands would remember their old strength better if they grasped your sword,’ I was able to rise stronger, brighter, wiser and more creative than before.”

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210

IZHCKA

Z E TA

FA S H I O N D E S I G N E R Izhcka Zeta belongs to an exclusive circle of designers who have the distinction of mounting a welllauded fashion show in the home of haute couture. His collection “Monarchs of the Opera” was presented at the opening of the International Fashion Week in Paris in September 2018 at La Maison, Champ Elysees.

The designer’s runway debut will always be the defining moment for the eccentric designer who is the Creative Director of renowned UAE atelier Jacy Kay Couture.

Not only bold, and tasteful, but also intellectual, Izhcka’s painstakingly birthed designs always combine a variety of elements, his obsession du jour, melded together beautifully to intentionally form a story. “I would like to be known as someone who is different - able to create dresses that are unique and varied. Some designers have one distinct look, and while it marks the designer’s identity, it can also become boring and monotonous. I would like to be known as someone who is not inhibited by the limitations and expectations of society or of my own bias.”

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He adds, “Filipino designers should be truly competitive, not just inspired by others’ works, but leading and generating original concepts and ideas. There should be something uniquely Filipino embedded in our creations so our identity will not be lost. We should also align with the 2020 of Dubai: driven by technology, languageproficient, and truly competitive.

This way, we understand the demands of the market and are equipped with the necessary skills to succeed.”

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RYAN

PA C I O L E S FA S H I O N D E S I G N E R Ryan Pacioles’ creations, achievements, and work as a designer speak for themselves - and they speak volumes. Humble and fiercely dedicated, Ryan has gone from strength to strength, bringing his brand Atelier Zuhra to grandiose couture heights. Through putting his own unique stamp on the world of fashion, he has veritably proven what an eminent creative he is in the local and international scenes.

Known for his modern ethereal aesthetic and couture masterpieces that exemplify amazing intricacy, Ryan’s scene-stealing gowns have

graced runways in prestigious shows across Dubai, Abu Dhabi, Moscow, Paris, and London. With his first foray into London Fashion Week in 2018, Ryan has come back for a second and third season for February 2019 and 2020, garnering overwhelmingly positive feedback from major fashion media outlets for each collection shown. In the modest pursuit of elevating global perceptions of the Filipino through design, Ryan, has cemented his presence among industry giants at shows in the world’s fashion capitals. Furthermore, Ryan’s pieces were recently worn by celebrities

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like Lady Victoria Hervey, Miss Universe 2012 Olivia Culpo, Michelle Williams of Destiny’s Child, as well as entertainment personality Giuliana Rancic.

Amidst the success, Ryan has kept his feet firmly planted. Behind his work exists the advocacy to inspire fellow Filipinos to go against the grain and elevate the standards within creative fields.

Ryan attests: “As a Filipino designer in the Middle East, I want to push creative boundaries and be a true inspiration to other new designers, especially in the Philippines.”

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ANGEL VILLIAR

DE JESUS FA S H I O N D E S I G N E R

Famed for his mastery of curves and the female silhouette fashion designer and entrepreneur Angel Villiar has been quietly working from strength to strength to establish his cachet in the highly competitive couture business in the UAE. Managing Partner and Designer at Maro’Sha Ricci Fashion, which he created nine years ago, he has a solid following among regional clients and has also been part of several shows in the country.

Speaking of his discerning clientele, “Emarati clients are not easy to

please when it comes to fashion, because they do know fashion,” he says. “Winning their trust is an honor; seeing them gain confidence makes me fulfilled as Filipino because it shows that we can be as innovative and competitive in any other field.”

While he is still young, he would like to be remembered as a person of faith, a person who stands for what he believes in, with a unique identity in fashion. In the near

future, Angel plans to expand his couture businesses, improving his current ventures to open a new line next year in Manila, and to further his creative learning.

He advises, “Don’t copy someone’s idea and be proud of it. We all get inspired by icons but there is a huge difference between innovating and imitating. Nowadays, that’s the biggest issue in the fashion world that many designers live in someone else’s artistry. Be unique and don’t be afraid to be different.”

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213 PHIO

ENAJE FA S H I O N D E S I G N E R He might be ‘relatively’ new to the region, but Phio Enaje is every inch a true virtuoso in the field of fashion who has obtained respect in the industry for the last 3 decades since he opened his own label in the Philippines at the age of 16.

2019 saw Phio working for the second time with Gloss magazine, where his intricate Moroccan kaftan piece for TV personality Nadia Khan was featured. Another highlight for him that he is especially proud of was being able to

dress Philippine Ambassador to the UAE HE Hjayceelyn Quintana with a contemporary Filipiniana piece the diplomat wore for Philippine Independence Day. While juggling projects, Phio has also been working on the relaunch of his own brand in the UAE and in the Philippines. Currently, he is the Fashion Designer for Atelier Defile Haute Couture, Abu Dhabi, supervising the artistic creations of the company.

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“Having my own identity, artistry, and style in fashion, I think, makes up my definitive contribution to the community in the region. I was able to showcase not only my brand but the Philippines as well.” He says.

“People will get to know you based on what they see and hear from you. My lasting legacy would be the principles and good values that I have always believed in since I was younger. The same good values I continue to practice to date.”

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HARVEY

CENIT FA S H I O N D E S I G N E R

Spearheading Al Aroosa Aniqah’s creative direction, as Head Couture Designer, Harvey Cenit continues to cement his shining reputation among the well-heeled women of the emirates and the Gulf.

Beyond the region, Harvey has also created extraordinary pieces for international celebrities, including former Miss Universe Catriona Gray.

Harvey considers being included in Illustrado’s 13th-year anniversary issue as one of the highlights of

his career this year, apart from being included in the Philippine Independence Day’s showcase.

He is also proud to have shared the stage with some of the most esteemed Filipino designed in bridal showcases in the Philippines.

to offer on a global scale, and its designers deserve to be given a chance to shine internationally.

Taking his first step towards this hope, he has moved forward to mentor the new breed of talents from his hometown.

Harvey says that while he is already living his dream, another goal has stemmed from it – that of being able to support Cebuano designers towards success in the international arena. The designer believes that Cebu Fashion Industry has a lot

Harvey concludes, “It’s good to have someone on your side that is looking out for your best interests.

As your career develops in fashion, a mentor can help you make connections that will lead you even further.”

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215

IGNACIO

L OY O L A FA S H I O N D E S I G N E R

The mastermind behind Atelier Ignacio at Dubai’s illustrious art enclave – Dubai Design District, Ignacio Loyola is all about the edgy and unusual. Toeing the line between avant-garde and sophisticated elegance, Ignacio’s designs have a very strong local cult following and have been featured in many of the region’s pop artists’ music videos, as well as in collaborative projects with brands like Boucheron, as well as Art Abu Dhabi.

A talented fashion createur on the rise, who is all about breaking boundaries Ignacio’s

fashion and design background earned from studying at the renowned Instituto Marangoni in Milan, as well as the Philippine Women’s University has served him well.

The designer also carries with him a slew of achievements, including representing the Philippines at the Paris Young Designers Competition as the FCDP’s Philippine Design Competition’s winner, and the grand prize at the International Smirnoff Mule Fashion Awards.

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216

GARIMON

ROFEROS FA S H I O N D E S I G N E R

With his edgy signature on couture, the house of Garimon Roferos continues to thrive in the fashion industry in the region. Recently, together with his successful shows at the Dubai and Abu Dhabi Bride Shows, Garimon has also dressed some of the world most glamorous personalities including Argentinian superstar Martina Stoessel for Seventeen Mexico Magazine, Ford model Konstance for Industry Magazine (US), Russian actress Katerina Shpitsa, Miss World

Philippines Alyssa Muhlach Alvarez, Filipino celebrity and host Vice Ganda, and Cannes Film awardee Farah Abdulaziz.

Garimon views couture as an art form and medium for empowerment.

“As an advocate, you understand the value in expressing your core fundamentals through fashion,” he says. Garimon also believes in the power of mentorship, which he is gearing to do more of. He shares, “By becoming a mentor to someone

who would benefit from my skills, knowledge, and experience is my number one agenda, especially for my province, Davao. I strongly believe that helping others makes the world a better place, and it makes you feel great in the process.

It’s a great way to contribute to your community. You will also gain a plethora of other experiences that will help you as you navigate your future. You will never go wrong with kindness.”

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217

MICHEAL

CONDE DESIGNER

Eccentric Micheal Conde cannot be confined by norms – nor by the limits of design, or what is considered creativity. A mad genius who marches to the beat of his own drum, Michael is a designer known for his out-of-this-world take on fashion, costume and production design.

More than just having a discerning eye for beauty, as a production designer, Micheal concocts grand visions that transform venues into alluring spaces that evoke thought

and feeling. He spent over two decades between Saudi Arabia and the UAE, most of it in production design, as well as three years in couture. His projects include royal weddings, as well as events for high-profile Emiratis. He has been designing, as well, for the UAE National Day events for brands like First Abu Dhabi Bank, Aldar, and Abu Dhabi Airport, among others. He has been a featured character designer at the Middle East Comic-Con for three years, while his fantastical fashion pieces have graced the runway at London

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Fashion Week and LA Fashion Week.

Micheal, embraces all forms of his creative expression - mistakes and all. He shares: “I’m proud of all my projects, even the failed ones. A mistake is a lesson to better my creations; all of them are masterpieces in different respects, so all are equal.” He also adds, “Each Filipino has talent. To be better as people, what we need to do is believe there is no limit.

Whatever you make today. Make sure you make it better tomorrow.”

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RESTY

LAGARE

FA S H I O N D E S I G N E R & COMMUNITY CHAMPION

Resty Lagare will always remember 2019 as a milestone year. The establishment of his eponymous atelier has brought immense pride and joy to this leading designer in Kuwait, not to mention his success in LA Fashion Week, as well as Phoenix Fashion Week. A Filipino who has been making an impact, not only in the Gulf but also in the USA, he remarks, “I’m proud of my great Filipino heritage. We should all stand proud, but not haughty.

Yes, we can truly be on par with the rest of the globe.”

On a more personal front, Resty has marked his 25th year in the business by launching his own charity projects, which combine fashion with causes he is passionate about. His first initiative was for a show for his hometown of Butuan City for street kids and orphans as recipients of all proceeds. The other one was a women empowerment project for the benefit of distressed Filipinos in Kuwait. The designer comments, “It feels good to be able to give back.”

Resty shares that beyond everything that he’s achieved and the clout he’s built in the industry, not only in Kuwait but also in the USA, he believes that his talent can also be utilized as a force for good. He shares, “I want to do more fashion events with social relevance as well as fund noble causes, and I hope that, someday, Filipino designers can eventually conquer the world stage.”

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219 JUN

RICAFORTE FA S H I O N D E S I G N E R & E N T R E P R E N E U R Jun Ricaforte never envisioned that his passion for the abaya would thrive in the competitive fashion industry in the emirates.

Persil Soap and Saudi Telecom, as well as for Aviation Abu Dhabi and 3rd Avenue Café Dubai Mall.

While most of his colleagues turned into couture fashion, Jun, who was once a member of the Royal Atelier in Fujairah, has taken the road less travelled, focusing on the abaya industry through his label, Dune Abaya. And excel he did. Now the brand is renowned for luxury pieces patronized by Arab women from all over the Gulf, made famous by their participation in various exhibitions across the region. Jun’s creations have also been featured in campaigns for

Working towards his legacy, Jun is currently preparing his business to be taken over eventually by his daughter Patricia, who will continue to grow Dune, as well as the new brands he has recently launched, namely Miss June.ae, Alta Luxe and Abaya Asia.

In his journey towards becoming the “King of Abaya,” in the emirates, Jun shares that going out of the comfort zone and being brave takes you to a better place.

Photo by: Ameer Studio

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220 JHOE

LINA

FA S H I O N D E S I G N E R Creating a masterpiece that transcends time and trends is what fashion designer Jhoe Lina is continuously aiming for. With his pieces landing in many red carpets as well as fashion magazines within the country and the region since he established his own couture label in Qatar in 2016, the designer gushes, “I take pride in all that I do, that’s why I am proud of all of my creations. But having my work featured in international and local fashion magazine covers still gives me the goosebumps.”

Starting out in the industry in Saudi Arabia in 1996, thereafter moving to Qatar in 2000, eventually establishing a strong name for himself in the business of fashion, Jhoe believes that while being known locally and internationally could be done by anyone, to be remembered is another story. He says a true designer should be able to place a signature touch in every creation – one that people could recognize, without having the need to promote oneself heavily.

Despite his well-earned success, Jhoe also keeps his feet firmly on the ground, with his head held high as a Filipino designer in a place far from home. He encourages others to keep elevating themselves by having a deeper understanding of what they practice and not being hesitant because of who they are, or they are from. “Do not be afraid to introduce your craft. Being unique is what we need to grow. Most of all, always bring fresh ideas to the industry.”

Photo by: Karl Concepcion

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221

ROLANDO

LOTHO

ENTREPRENEUR, CREATIVE DIRECTOR & YOGA AMBASSADOR Creative Director Rolando Lotho says that 2019 has proven to be one of the busiest years of his career, with his event agency, All Access Events, working on projects for a portfolio of luxury brands and the biggest high-end department stores, including American Rag Cie, Bloomingdale’s and Harvey Nichols.

He has also hosted international menswear designer Neil Barrett and shoe designer Gianvitto Rossi, amongst other local influencers and designers.

Photo by: Rozen Antonio

Rolando has also worked on collaborations with Nespresso, the launch of Vertuo in the UAE, and participated in the region’s biggest design exhibition - Downtown Design. During his downtime, he also teaches a free community yoga class as a way of giving back to the community.

A true fashionista, he shares the value of being dressed well, especially in his industry. “Dressing up is one step closer to taking over the world - it means you’re polished, ready, and well-represented.

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fashion brands did not happen not only because I am skilled, but I believe it is also because I speak the language of fashion. World-class, that is. You might not take home the crown, but at least you won best in long gown.”

He also encourages Filipinos to expand their horizons. “We should not restrict ourselves working only with fellow Filipinos. It is only by working with different nationalities, that they would discover how good we are, how professional, or how talented and skilled we are.”

222

MICHAEL AMAZONA

DELMAR

CASTING AND SHOW DIRECTOR EVENTS PRODUCER & ENTREPRENEUR Michael Amazona Del Mar, a passionate casting/show director, and events producer, always takes on a project with fierce perfectionism - making him a respected figure within the regional industry. Armed with extensive experience and know-how, he has handled projects for the likes of Louis Vuitton and Dolce & Gabbana.

For Fashion Forward Dubai (FFWD), he is the exacting casting director behind the region’s most reputed fashion event. For the last 11 seasons, he has helped the platform grow and come back even bigger and better in 2019.

Aside from this, Michael has also styled Michael Cinco’s Spring/ Summer 2019 campaign, produced an event for Meraas’ ‘The Outlet Village Comes Alive’ campaign, and handled casting and backstage management for Splash’s Spring/ Summer and Autumn/Winter 2019 fashion shows.

Michael takes pride in having curated a strong and diverse group of models, especially for FFWD: “As the casting director, my challenge is always curating a cast that is “fashion-forward,” i.e., diverse, young, on-trend. It involves a lot of research, brand understanding, ILLUSTRADO 251

while also satisfying the FFWD board, reaching out to local and international agencies and fostering alliances. Globally, there is a clamor for cast diversity and I think Dubai should follow suit as well! I am proud of my cast this season!”

Michael believes that Filipinos are significant assets wherever they work and have the ability to make an impact especially as creative forces: “We are resilient, law-abiding, and productive constituents of society.

We possess creativity and passion and these traits always make us stand out!”

Photo by: Jef Anog

223 ANNA

LLAGAS MODEL - ENTREPRENEUR Ann Llagas is a woman on a mission to add diversity to the local modeling scene as well as provide opportunities to fresh talents aspiring to walk the runway and be in front of the camera.

Since she started her company “Anna Model Management” in 2016, Anna has played a crucial role in contributing to the development of the region’s modeling industry

and is now known for providing a platform for upcoming, ethnically diverse models for both runway and editorial purposes. Anna’s models have graced various affairs, including the region’s definitive annual fashion event Fashion Forward, as well as publications and commercial projects. 2019 also marks the agency’s first exclusive international Filipino model, Carlo Lee’s initial foray into Fashion Forward.

Photo by: Rozen Antonio

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To date, the model-entrepreneur continues to pour out her own style, as well as her own hopes and dreams into her initiatives. “My modeling agency is not just about business, but a legacy to,” she says.

“It gives the opportunity to new and rising talents, so that together, we all journey towards success.”

224

R E N E LY N ‘GLITZY’

ROBLES FA S H I O N E N T R E P R E N E U R

Through the resolute leadership of Founder and CEO Renelyn “Glitzy” Robles, Niche Modelling Agency has quickly grown into the preferred casting company for the UAE’s most prestigious fashion industry brands, in the short span of three years, providing fresh international talents and scouting out up and coming stars.

On a mission to promote women power in the industry, Glitzy has put every ounce of effort into securing and championing collaborations

with Bloomingdale’s, Harvey Nichols, Ounass, Harper’s Bazaar, ELLE Magazine, Cosmopolitan and Vogue Arabia. With the agency’s roster including some of the world’s most exclusive international models, Niche has also recently worked for Fashion Forward’s October 2019 edition.

“Breaking stereotypes has motivated us to work with models from a range of cultural backgrounds, including Filipino talent, a community that has a large presence in the UAE but

is rarely represented in the media,” she says. “I am also striving for Niche to be considered a safe space for models - we nurture our talent, treating them like family, and have even launched a Niche Apartment.”

Niche has also worked with EMAAR, Splash, Iconic, Namshi and designers Michael Cinco and Ezra Santos since their establishment in 2017. The company continues to grow as one of the most dynamic casters in the industry.

Photo by: Jef Anog

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225

BENEDICKTE

GAMMELGAARD MODEL - SINGER

Photo by: Jef Anog

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226

FA R A

MANALO MODEL

Danish-Filipina Benedickte Gammelgaard has become widely known as a pro in the modeling industry, both locally and on the international front. Starting her career at 12, she has been a prominent face for various beauty and fashion brands, modeling for the likes of Huda Beauty, Make-Up Forevever, L’Oreal PH, as well as walking the runways for Michael Cinco, Ezra Santos, MSFTS, American Eagle Outfitters while gracing the pages of publications like Harper’s Bazaar, ID Magazine, Preview PH, and Illustrado Magazine.

While modeling has been her bread and butter, Benedickte is also chasing a separate passion. She recently ventured into music with her band Pop Suicide. Initially starting it just for fun, Pop Suicide released three singles in 2019. She has also pursued a solo career in singing and has performed in gigs in and outside Dubai.

Even when she has accomplished a lot at such a young age, Benedickte keeps her feet on the ground. She believes that Filipinos are capable and talented people who deserve respect and recognition wherever they are in.

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An ambassador for Filipina models in the region, Fara Manalo is renowned in the fashion runways of the UAE walking in its most prestigious runways for both local couture brands, as well as international luxury brands including Roberto Cavalli, Hermès and Bvlgari to name a few. Raising the Philippine flag within the industry, she has also worked with Emirates Airlines, Moors&Saints, and has appeared in Vogue UK, The Bride Show in Dubai and Abu Dhabi, as well as Esmod Fashion University and jewelry shoots. Her first cover was in Illustrado Magazine.

“I am often asked about traveling to the Philippines and people are always interested in learning more about our culture. I am delighted when people show a genuine interest and hold such high regard for the Philippine people.”

She wants to prove that Filipinos can have a place in this demanding yet fulfilling industry. For her, talent and the willpower have always been rooted in the Filipino heart, but what should be improved are the self-esteem and the confidence needed to take one to higher ground.

227 PAUL

KIEFER MODEL

Model Paul Kiefer, who is of Filipino, Slovak, German, French, Polish and Lithuanian blood represents the growing tribe of Filipinos of mixed heritage and with culturally ambiguous looks. His handsome chiseled features and runway perfect stance have graced many billboards, magazines, campaigns and fashion shows in the UAE and Gulf, as well as around the world.

Lately, Paul has also stumbled upon another passion allowing him to further develop his creativity. He now practices photography,

working behind the lens and not in front.

What made him love photography was the ability to capture moments and tell a story behind it without having to say a word.

He has recently done work for Esquire Magazine, one of his greatest feats in his early career, and has also landed various other projects.

Paul hopes to devote more time to photography in the long run, while still maintaining his career in the fashion industry which he first fell in love with first.

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228

DIMITRI

TOLENAARS MODEL

Quite a citizen of the world, Filipino-Dutch Dimitri Tolenaars, who was raised in Belgium, pays homage to his Filipino and Spanish roots through his modeling work in the Middle East. With his substantial commercial portfolio, Dimitri has walked runways and graced editorials with his distinct look gracing GQ Middle East and Vogue Man Arabia, as well as Illustrado Magazine. He has also worked for the luxury brand Bottega Veneta.

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Despite having a wide range of experience as a fashion model, Dimitri is still trying to figure out what he really wants to pursue in the long run. And while at it, Dimitri is putting his A game in whatever he does, be it modeling or any other endeavor he puts his interest in.

He believes that pushing his capabilities and testing his limits develops him into an even more versatile mindset, with attitude and confidence ready to adapt for the rapidly growing industry.

229 ROZEN

ANTONIO

FA S H I O N P H O T O G R A P H E R & E N T R E P R E N E U R Rozen Antonio’s combination of photography mastery as well as a natural flair for entrepreneurship has allowed him to gain a most fulfilling career. As a fashion photographer trusted by Dubai’s couture industry elite including Michael Cinco among others, and the owner of House of Zen, a boutique Events Management Company specializing in creative, bespoke flower designs catering to luxury hotels and brands, Rozen’s

days are filled with beauty and the presentation of it.

requires being your own boss, and with it, your own motivator.”

What he likes most about his job, he shares, is seeing the joy of his clients. Commenting on his rise from modest roots, he says, “I feel great enjoyment in seeing the progression of my career and take pride in knowing that my achievements stemmed entirely from my own efforts. For many, carving a place in the profession

In an era where a sense of entitlement is the order of the day, Rozen knows that success should always come with being grounded and grateful. He says, “Yes, you may have worked very hard and intelligently to get to where you are, but everything is still a blessing.

It could all be gone tomorrow; it could all be gone today.”

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230 JEF

ANOG

FA S H I O N P H O T O G R A P H E R Meticulous and exacting – these two words describe fashion photographer Jef Anog’s work ethos that allows him to churn out some of the industry’s most fabulous and polished imagery.

With his relentless passion for capturing perfect images gaining the trust of a distinguished list of clients in recent years, Jef has done projects for prestigious couture houses of Michael Cinco, Ezra Santos, Mona Al Mansouri and Furne One. He has also done commercial work for

the Apparel Group and EMAAR, and Arab celebrities like Joumana Murad and Halema Boland, among many other names within the region, while his fashion editorials have been featured in numerous leading international glossies in Paris, Singapore, Canada, and the Philippines.

“I believe that every Filipino should elevate their career through their passion,” he says. “Your passions are your legacy. Passion comes from an outpouring of the interests

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and ideas that make a difference in your life. Finding and pursuing your passion allows you to see your destiny clearly. No one succeeds on their own. You have to bring on your talent to take tasks off your hands so you can actually grow.”

He believes his gift for taking good photographs was given not just for himself but to help those around him. “This brings a tremendous sense of fulfillment,” Jef shares.

231 JEAR

VELASQUEZ FILMMAKER

Through his work, Jear Velasquez aims not to impress, but express.

A renowned commercial filmmaker making waves in the Gulf for bagging significant local and international projects, Jear has built quite a good name for himself in the local fashion and lifestyle industries in recent years. The last year saw him working on Samsung’s regional campaign, as well as with a myriad of beauty brands including Dior, Inglot, MAC, KIKO, and many others. Jear also produced videos for Harvey Nichols, Sandro Paris, and Bambah in the past.

As a Filipino working in a fierce and competitive industry, Jear stands out by being an inspiration of pure talent and skill, paired with determination, humility, and a distinctively chilled demeanor.

“I never aim for legacy,” he says. “I just want to inspire people to do things that they enjoy and through that find their passion.” For Jear, the key success is being open to learning new things while always being ready to showcase skills to the fullest extent to represent oneself and one’s country.

Photo by: Rozen Antonio

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232 ALEX

CALLUENG FA S H I O N P H O T O G R A P H E R

Elusive Alex Callueng (also known as Alex Wang) has become one of the hottest fashions and beauty photographers in the region in recent years. Fueled by his desire to grow and his diligent work ethic, his work has been prominently featured in many campaigns, as well as in editorials and covers of prestigious glossies which include, Vogue Arabia, Harpers Bazaar Middle East, Harpers Bazaar

Russia, L’Officiel Middle East, Grazia Middle East, Illustrado Magazine, Haya Magazine, DOTW Magazine, Men’s Fitness Mag, Glam Mag Qatar, Crave Magazine, Weekend Magazine Dubai, as well as Ezy Health in Singapore. He has also shot for Dubai World’s latest campaign.

Ever the discreetly operating professional, Alex believes in marching to the beat of his own

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drum, and keeping focused winning over benchmarks he has set for himself as vital in succeeding in any field. He says, “I have always been behind closed doors but I believe in order to move forward in this industry, you should stop being jealous of others and just focus on your own growth.” He adds, “Never be timid and shy in asking questions, to make sure you do things the right way.”

233 ACE

REYES

FA S H I O N P H O T O G R A P H E R At a very young age, Ace Reyes has become a rising ambassador within the local fashion photography sector holding his own, side by side more established industry professionals.

A millennial photographer making his way into the industry, his playful look at things, creativity, and decisiveness, anchored to his modest make-do attitude, has given him an edge in his craft.

Despite the challenges of starting from scratch in a foreign place, Ace has succeeded in getting recognition from the scene, working on commercial assignments, the most notable of which is his longstanding engagement as a mainstay photographer for e-commerce giant Namshi, capturing the hottest events for the likes of Christian Louboutin, nailing campaigns for Adidas Originals and Mac

Photo by: JA Arevalo

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Cosmetics, and even supporting local, regional artists. “My goal is to break the stereotype and encourage people to get past all their hardships and struggles with flying colors and amazing stories to tell.” He says.

Through his work, Ace wants to impart that the youth need to work together to contribute to the community; to see each other as inspiration, not competition, in order to rise together to greater heights.

234 MARK

GANZON

FA S H I O N P H O T O G R A P H E R & F I L M M A K E R Dubai based visual artist, photographer and filmmaker Mark Ganzon documents the rarely seen backstage of Dubai’s glamorous fashion industry. Capturing the vibe, drama, and emotion of the hottest labels and events, he has done collaborations with Vogue Arabia, Fashion Forward, MAC Middle East, Dolce & Gabbana, and more.

“The pivotal moment of my career was my very first campaign for MAC Middle East,” he says. “From

then on, it’s been one blessing after the other. There were times that things got tough, but giving myself no excuse to make something happen was always that significant highlight.”

From doing fashion campaigns to having portrait sessions with celebrities and exploring the back end of the biggest fashion houses in the world, Mark credits failure as one of his biggest motivators to success. “I would really recommend that people spread out and make

mistakes on their own. And I mean literally fail. Learning one thing from another person is one thing, but learning through your own mistakes is another.” He also adds, “Expand beyond the Filipinocentric groups and learn from other nationalities, as well. Standards are built to be broken anyway.

In this day and age of digital photography, where everyone can be a ‘photographer’ just because they can afford a camera, being able to stand out is key.”

Photo by: Donell Gumiran

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235 MOX

SANTOS

FA S H I O N P H O T O G R A P H E R & F I L M M A K E R One of those most prolific fashion photographers in Dubai of late, Mox Santos has worked with the likes of esteemed brands Paco Rabanne, American Rag Cie, Dubai Festival City, Gucci, Givenchy, Sandro Paris, Guerlain Paris, Gulf Business Magazine and Bloomingdales, among others.

“I always aim to be one of the first newgeneration Filipinos who has stepped up to work with the top international fashion brands in the region.”

A relatively new addition to the field who has made rapid headway nonetheless, he draws on the competitiveness and tenacity of Filipinos, highlighting that they are talented and resourceful – always stepping up their game with every project. He cautions, however, “Keep on going and never stop. Do not to the book.” And adds, “Time changes the formula of success. Open your mind to new learnings, and as much as possible, have some healthy competition.”

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236 GWEYS

SORIANO STYLIST

Being one of the hottest stylists in the region, with an excellent portfolio of collaborations with A-listers, celebrities as well as renowned brands, Gweys Soriano doesn’t only work in the glamorous world of fashion, she has also poured her talents into giving back to the community. “Within the styling and fashion sector itself, the greatest way forward is collaboration instead of competition,” she says.

Among her many laurels in 2019, the fashion guru has led the styling

and design teams for various personalities such as Mariah Carey, singer-actress Azza Zarour, and Filipino celebrities like Janine Gutierrez and Rocco Nacino. She has also worked with brands like Tiffany & Co, Marli & Highstreet Jewelry, Nivea & Lobello, Dolce & Gabbana, and many others. Gweys has also delivered a styling workshop in Manila and collaborated with international models and a US Vogue photographer in Hong Kong for a project that’s soon-to-bereleased in 2020.

With her knowledge and industry expertise, she recently opened the Miranda George School of Style, holding semi-annual workshops to enable other like-minded individuals to learn about personal styling. For Gweys, this is her way of giving back. She says, “My gifts or talents are purposely created not just for myself but to help those around me. They are given to be shared with others.”

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237

THE METROSAPIENS:

KHEL RECUENCO & I VA N C A B A T I T FA S H I O N & E V E N T S T Y L I S T S Fashion and events styling duo Khel Recuenco and Ivan Cabatit, also known as The Metrosapiens and co-founders of The Style Curators Dubai (TSCD) a fashion collective, continue to represent Filipino creativity and panache styling celebrities and fashion personalities, as well as international destination weddings.

With their industry experience and know how in editorial styling, trend

forecasting and creative direction learned from the University of the Arts London the two have earned respect in the market netting them projects with brands like Aeropostale, Lexus, Birkenstock, VR Park Dubai Mall, as well as with influencers like @LucasGotStyle and celebrities KZ Tandingan, RNB Prince JayR, TJ Monterde along with the Wish 101. 9 Wishful Artists.

They also co-styled GMA Kapuso artists like Janine Gutierrez, Rocco

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Nacino, Andre Paras and Derrick Monasterio along with the cofounder of TSCD Gweys Soriano, as well as many other models for various commercial campaigns.

On the events front, Khel and Ivan have produced six luxury destination weddings in Seychelles, Slovenia, Australia and the Philippines during the past two years while expanding their business to corporate, family and team building events.

238

JO ANTHONY

S I LVA

AKA JOE DARK STYLIST Influence comes in many forms.

For Jo Anthony Silva a.k.a. Joe Dark, impact comes in the shape of fashion statement used for positive representation. He says, “Fashion is a not only about looking good. It is also an effective way of expressing your thoughts, be it of political or of social relevance. By being undaunted to be different, we celebrate the difference we can make in the world. This, balanced with confidence and responsibility, allows us to wave our flag high all the time - even in our small ways.”

Indeed, this fashionista rooted in substance, has given a positive representation, for the Filipino community in the regional industry not only with his evident penchant for memorable dressing, but also because of his creative work.

projects in 2019, including an avant garde editorial feature for Emirates Woman Magazine, as well as projects for Level Shoe District, W-Hotels, Formula-1, Jumeirah Group, Al Serkal Jewellery, Native Dubai, and Diesel Arabia.

A visual merchandiser for retail giant Harvey Nichols and Italian brands like Diesel and Pinko, Joe’s work has been featured across stores in the UAE and Gulf region.

Currently, transitioning to focus solely on his first love – styling, Joe has already scored some notable

Attesting to the power of fashion to influence perception, Joe remarks, “As someone who does not only works in fashion but also lives it, I believe it is important that we recognize the power we have and the platform available to us and use it as an avenue for change.”

Photo by: Jef Anog

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239 JESSE

TA B L A

HAIR & MAKE-UP ARTIST Jessie Tabla strongly believes that when passion meets dedication and hard work, one can never go wrong in chasing their dreams.

Blessed with projects from campaigns for local and international brands, product launches, fashion shows, weddings, even international assignments for VIPs, as well as working with Hollywood and Bollywood superstars and the region’s elite, Jessie is a veritable celebrity hair and make-up artist.

Able to showcase his love for art and creativity through makeup, Jesse has indeed found his place in life. As one who takes pride in representing the Philippines as a country of worldclass artists in the world of glamour, Jesse advises his peers never to stop trying new things, to continue building their social network, and surround themselves with people inspiring people who uplift one another.

Photo by: Donell Gumiran

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240

VALENTINO

MONTUERTO JASMIN HAIR & MAKE-UP

Makeup artist Valentino Montuerto Jasmin is committed to showing off what a true Filipino artist can be while paying homage to his roots.

In 2019, he added a number of prestigious global fashion brands to his roster of fabulous achievements in the industry, working on projects with Sandro Paris, Diesel, Faces and being a part of the Dolce & Gabbana runway show among others. His work has also been featured in

Vogue, Harper’s Bazaar, L’Officiel and Emirates Woman.

Valentino aims to touch emotions, move people, empower, and inspire them not only through his craft but also with his new passion project.

Recently, he formed Kalo, a new venture that means a lot to him. “I have been dreaming of being able to incorporate my love for fashion, with sustainability and being able to help my local community in

ARTIST

Samar.” With Kalo, the artist is set to design and produce 100% organic, oversized hats made of tikog and romblon, fibers that are indigenous to Samar. Woven by local artisans, each hat is meant to contribute to the livelihood of local women. While his project is still developing, Valentino believes that this is his way of giving back and providing an opportunity to showcase extraordinary Filipino craftsmanship to the world.

Photo by: Ace Reyes

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241 IVY

P E R A LTA HAIR & MAKE-UP ARTIST To be a successful makeup artist, you always have to approach a task with the eyes of a beginner. This is the mantra that has kept Ivy Peralta thriving throughout his career as a makeup artist. He shares, “Any profession with “art” in the title requires creative imagination and a strong visual sense. Makeup artists should understand the different shapes and features of a face and recognize how to highlight them.

Perception and visualization are essential, as cosmetic application relies on the ability

to mentally rearrange details of an image to create an attractive look without mistakes.”

Ivy has worked with Rocky Gathercole, Amato, and many other names in the local fashion industry. His work has been featured in prestigious glossies like US Vogue and Harper’s Bazaar, among others, even on TV. These days the hard-working artist is also investing time in mentoring up and coming make-up talents, sharing what he can of the craft he loves so much.

Photo by: Marl Snapshots

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242 BOBBY

C A PA R A S HAIR & MAKE-UP ARTIST

Working in the region as a Filipino make-up artist is a challenging yet rewarding experience for Arulfo “Bobby” Caparas.

A veteran in the industry known for his unapparelled professionalism at work, Bobby worked with many celebrity clients, publications, models and designers in the region over the years,

In 2019, he was involved in the wedding of renowned luxury real estate developers in the Gulf. He has also been the hair and makeup artist for Nat Geo TV Kids in Abu Dhabi, and has worked on projects for FRAMESI (Italy), Citizen K Arabia 100 Magazine, Gucci, Dior, Louis Vuitton and more.

While doing the things he loves, Bobby aspires to bring home his learnings, eventually establishing his own hair and makeup seminars through Kawit Tourism in Cavite. He shares, “Through volunteering and getting involved I’ve expanded the quality of my life in ways I never once thought possible.”

Bobby is also gearing to launch his own make-up line this year.

Photo by: Rozen Antonio

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243

BRIANZON

ONG ACALLAR HAIR & MAKE-UP ARTIST Brianzon Acallar or Boa as he is called by his peers in the industry, started his professional make-up career in the Emirates in 2010. His signature use of vibrant colors and perfect lips placed him among the promising new artists in the region.

He has worked with fellow makeup artists, photographers, stylists, bloggers and clients - all admiring his technique and mastery of beauty products.

His recent works include projects with Splash, Harvey Nichols, Bloomingdales, Bvlgari, Hermes, as well as designers like Michael

Cinco, Amato, Ezra. Brianzon’s expertise has also earned him international opportunities; his work also took him to the Seychelles, Morocco, Scotland and Portugal.

“In order for Filipinos to progress, we need to adapt to new ideas that will bring betterment to society,” he says. “Filipinos around the globe have already been recognized for their artistry and dedication. I aspire through my art, and I am able to contribute to the global Filipino community through such means.”

Photo by: Rozen Antonio

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244

JHA JHA

RIVERA

HAIR & MAKE-UP ARTIST 2019 has really rewarded make-up artist Jha Jha Rivera with the fruits of his labor. Apart from having worked with various brands and having his projects featured in magazine editorials, print ads, and other fashion projects, he also had the added bonus of seeing his work for the Damas Diwali Campaign highlighted on billboards around the country.

Jhajha’s artistry is undeniable, and he is a force to be reckoned with in the industry. He swears that the key to sustaining his enviable position in the field starts with the willingness to improve every day. He also shares, “Learning and upgrading one’s skills is the best investment one can make towards success.” As for fellow Filipino artists, he says, “In the fashion and beauty industry, I feel that Filipino artists need to continue putting themselves out there. Dream big. Do not shy away from any opportunity in order to remain competitive.”

Photo by: Rozen Antonio

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245

BRUSKO

BARBERS MEN’S GROOMING Brusko Barbers takes a different approach in business from the usual barbershop of old, providing some of the country’s best male-grooming services to a multicultural customer base in the UAE, which includes personalities, artists, and influencers in the country.

A hip and chilled out hub for the modern-day man, Brusko Barbers’ quirky aesthetics

combined with a modern barbershop experience has garnered respect in the sector and even earned the brand the “Best in Grooming” honors at the Men’s Health & Women’s Health Middle East awards.

Founded by Roy Cruz, Abi Gaddi Cruz, Algene Suria, and Malu Gallardo, who’ve been in the industry for more than a decade, Brusko’s mission is to

Photo by: Alex Callueng

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connect and take care of their clients, providing high-quality grooming services to generate loyalty in the long run. The brand wants to be known as an enterprise that exudes the courage to excel in whatever they put their mind into and to prove that innovation indeed can make a mark, even in a business that’s seemingly as mundane as grooming.

246 ELLA

ORENCILLO ARTIST AND ILLUSTRATOR

In a male-dominated industry, artist and illustrator Ella Orencillo stands out with her own unique brand of art.

Part of the Filipino movement that popularized urban art in the UAE, Ella’s work has graced some of the hippest art events in and out of the country.

Some of her past projects include Project:MEGA, Proyecto Baetulona (Barcelona, Spain), Worlds Together, 3 Keez of Illustration, SoleDxb’s Sneaker Summit, Ninh Nguyen Fashion Show (NY, USA), Spraygraphics, Fill in the Groove (Arizona, USA), Virgin Megastore’s 10th Anniversary, FAKIE2, Genius, and Chocol’art and the Olympic Mural for the British Embassy in Abu Dhabi. Ella was also shortlisted in the Sheikha Manal’s Young Artist Award in 2011 and was a finalist at New Era Introducing 2011. In 2012, she began her shoe customization career at the “The Personalization Hub” at the Dubai Mall, and created at Al Ghurair Centre for the Nike #weplayDXB campaign.

Currently, Ella is busy running her business, ‘Craftology

by Ella Orencillo,’ where she creates works of art on shoes. Ever the modest artist, she shares, “The company is new and I feel like I am just starting to find my niche in the Filipino community,” she says. “But it makes me truly happy knowing that different agencies, events companies and brands continue to trust me to provide a service to them.”

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247 LARRY

CARUMBA ARTIST

Twenty-eight years ago, Larry Carumba ventured into Saudi Arabia without knowing what lay ahead. In his free time, he honed art skills – a contrast to his business management background.

With his learned techniques and fresh style, Larry made a name for himself in the industry and eventually became a de facto ambassador for Filipino creativity in the kingdom.

Saudi Arabia. Larry also became the first Filipino selected to participate in an international art exhibit spearheaded by a Saudi princess under the flagship of Al Baylasan for Arts. Thereafter followed his first solo exhibition at the revered “Heritage Gallery of Arabs,” with the Royal Highness Princess Ghada Bint Abdullaziz Al Saud, among his patrons.

now reside in the homes of royals, celebrities, politicians, CEOs, and diplomats around the world. He has received numerous awards, participated in many community initiatives, and even collaborated with Emirates Airline, as well as a Syrian NGO. In addition, he has already cemented a legacy not only in the Saudi Art and Culture society but internationally.

In 2010, he launched experimental paintings in the Real Colors International Art exhibition in Khobar,

From then on, he was able to gain the attention and respect of Saudi high society as well as art enthusiasts from various communities. His paintings

He says simply, I will continue my mission to promote Filipino arts and culture as long as I have the capacity to go on.”

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248 TOM

A LVA R A D O

ARTIST

Tom Alvarado, best known as the Singing Painter, is one of the local Filipino community’s muchloved artists. His oeuvre has gained recognition among Filipino and non-Filipino audiences. He was also nominated for the Presidential Pamana ng Lahi award in 2018.

Inspired by the bloodlines in his family, his brushstrokes have created stories within murals, portraits, surreal art and abstracts. His distinctive way of delivering his art to his audiences, while he serenades them with original

Filipino music is quite memorable and unique.

Apart from being the Filipino SingingPainter, he has also established his own business named after him, Tom Alvarado Obra. Among his most notable events in 2019, was the unveiling of his latest piece before guests at the Philippine Consulate, including distinguished diplomats and even Manny Pacquiao himself.

Tom’s involvement in the community has inspired many aspiring artists to

come forward and try their hand at expressing themselves through various mediums. He says. “Through what we have started, I might humbly say that we have we enlightened Filipinos, especially those involved in the arts and crafts, to be more open about their work and to come out of their comfort zone and showcase their masterpieces,” he says. He adds that he hopes for Filipinos to be more supportive of each other and realize that supporting an artist does not only uplift the dignity of an artist but his countrymen, as well.

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249

NORMANDO

MACALINAO MAGICIAN AND INFLUENCER From mind-blowing card tricks to awe-inspiring magic illusions, Normando Macalinao, more popularly known as Normando The Magician, has always left his audience in awe and wanting for more. As one of the most famous magicians and entertainers in Dubai, he has performed for Hollywood celebrities and VVIPs including Paris Hilton, Ne-Yo, Trey Songz, Manny Pacquiao, Steve Aoki, Omarion, Mohammed al Habtoor, among many more prominent

personalities. Normando is also a well-known social media influencer with a strong following in the digital space.

“I’m proud of my work because I make everyone happy whether they are royalty, celebrity or even just normal people,” he says.

“My contribution to the Filipino community is my talent. I’m doing my best to influence and encourage other Filipinos in the UAE and other parts of the world who have

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a special talent like me to showcase themselves to the world. Don’t be afraid to show to the world how talented Filipinos are and how humble we are, as well.”

His advice to those who want to become big in the industry someday is to “Keep working hard because one day all the hard work will pay off. Never be afraid to fail because failure makes everyone stronger and they learn more from failure than success.”

250

ALBERTO

OPENA

MIXOLOGIST AND ENTREPRENEUR One of these days, distinctly Filipino cocktails will be part of mainstream beverage favorites in the region, and we won’t be surprised that it will be due to the efforts of Albert Opena. Award-winning mixologist and entrepreneur Alberto believes that when you dream, you have to make it big. A name that rings a bell for many in the region’s food and beverage industry, Albert is the man behind Ounce, a leading facilities management service provider for bars, clubs, and restaurants.

Combining mixology and entrepreneurship, Albert has inspired Filipinos to step up and raise the bar in showcasing our talent for the world to see. This year, he has introduced a unique Filipino product ‘Tagai Cocktails,’ a collection of Filipino-inspired drinks. Its launch was welcomed not only by Filipinos in the region; it even captured the attention of esteemed culinary organizations such as Emirates Culinary Guild and Filfood UAE. Albert’s aim

is to make every client not only remember his satisfying signature presentations but to look forward to what the Filipino market has to offer.

“Share your knowledge and experience to a greater audience,” Alberto says. “Encourage others to invest in themselves, work hard and stay focused. Only then would you know that you have been truly successful - it is when people begin to listen and learn from you.”

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251

STEVE PATRICK

MOORE

SPORTS ANNOUNCER, HOST AND COMMENTATOR Although Steve Patrick Moore has achieved so much within the sports and entertainment industry in the region having hosted numerous prestigious events in and out of the country, he is not one to rest on his laurels and says the journey still continues.

The sports announcer, host and commentator, who takes pride in his roots of being a

Filipino-American, has become an entertainment powerhouse in recent years. In 2019 his wins kept pouring in with his involvement in numerous World Cup-related sports events in various countries while being part of initiatives like the 24Hour Walkathon for Cancer Society and Walk for Diabetes.

He has also worked for projects such as the Urbanation music concert series in Abu Dhabi,

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World Beach Games 2019, Intercontinental Beach Soccer, Dubai 30x30 Fitness Challenge, ADNOC Abu Dhabi Marathon, and UAE Warriors Fighting Championship.

On his success mindset, Steve shares that gaining fame and success doesn’t happen overnight. He says, “Always think ahead, dream big and never tell anyone of your next move.”

252

CLARITA

DE QUIROZ

MUSICIAN ~ MODEL

Even with so many achievements over the years such as coming out with two number one albums in the UAE and serving as a support act for Sir Elton John, Macy Gray and Kelly Rowland among other, singer, musician, commercial model, and actress, Clarita de Quiroz considers her development as a woman her most significant success.

“It is coming out of my journey of depression and anxiety and doing it with flying colors and pride,” she

says. “We live in a very materialistic, open, social-media oriented environment, and I do think my place as an influencer will be more focused on the real elements of life.”

Given her impact on the real world as the face of Craft AC Commercials UAE, Guerlain UAE, Ultimo Lingerie, MAC cosmetic UAE, Men’s Fitness Magazine, and Val Saint Lambert Belgium crystal and Lux, Clarita has become a solid

fixture within the ever-evolving regional mediascape. More than just her beauty, Clarita boasts a strong voice beyond her already powerful visage – serving as a role model and inspiration to many out there.

“The moment you fully accept who you are as a person, stop comparing yourself to others, embrace who you are, and own all your flaws and use them to your advantage.”

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HERMAN ADIOVA &HIGHER LEVEL

PROFESSIONAL ENTERTAINERS

253 Herman Adiova started Higher Level in the Philippines in the early 2000s and won first place at the Asian Competition “Big Dance,” besting a leading South Korean crew. After moving to the UAE and seeing the need for Filipino presence in the emirate’s talent industry, he established Higher Level DXB in 2014.

With the group’s forte in dance and the performance arts, Higher Level DXB has been performing yearly at the Dubai World Cup (where Herman is also part of the creative

choreography team ) since 2014, as well as for the UAE National Day ceremonies. Moreover, the group has conquered the most dazzling of stages, performing for Shaggy, Dua Lipa, and other festivals across the GCC. Because of Herman’s initiatives, the industry now has more Filipino dancers, choreographers, dance teachers, street performing artists in major concerts, ceremonies, music videos, corporate events, as well as in renowned dance companies in the country.

In a niche industry once dominated by non-Filipinos, Higher Level DXB has brought Philippine representation to the fore, gaining recognition, respect as well as opportunities for the community.

Herman shares, “We have fought to keep the standards and reputation of our talents as professional and world-class. We just hope that all Filipino performing artists old and new, should have this ideal in mind, and work to build on that forward, not backward. Higher Level DXB is a place for all Filipino performers, where they can come and learn and find direction in the industry.”

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254

MARCUS

DELA PEÑA

MUSICIAN & COMMUNITY CHAMPION

Music has created a multitude of blessings for Marcus dela Peña, and he has been passing on those blessings to the artist community.

After leaving the Philippines for Dubai in 2005, Marcus thought that his calling for music has come to an end. But hearing the rap-metal album he created back home played on Dubai 92 radio, made him realize that it was just the beginning.

Thereafter, he released his self-

produced album ‘The Marcus: Out of Despair’ through Dubai Eye 103.8. Since then, he has also produced concerts since 2009, promoted other independent artists, and fronted for famous Christian band Planet Shakers at a sold-out concert at the Dubai Tennis Stadium. Releasing a Christian praise and worship album for their local church, a collaboration with his wife Fari, gave him another opportunity to deepen his passion for music. In 2017, Marcus and

his wife co-writers of songs that are now sung in churches around the globe under the Every Nation movement.

Just recently, he launched musivv. com - a platform for sharing original digital content dedicated to artists, by artists. Through this, Marcus hopes to support and inspire the community of Filipino musicians to showcase their talents with the rest of the world.

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255

PAULINE

MORENO CRAIG DJ & ASPIRING TEACHER One of the most influential DJ’s in Dubai is a proud Filipina who continues to break boundaries in a land far from home.

Pauline Moreno Craig has been a mainstay in Dubai’s music and events scene since 2009, being the first female techno DJ in the city and one who landed significant events and clubs in the region.

With unparalleled talent in a male-dominated industry, Pauline

has earned much praise, giving her counterparts a run for their money. While she has long been a prominent name in the arena and has poured her heart out to every beat, Pauline has also followed another passion - teaching.

Being an educator has long been her goal, and she stands out as the one Filipino teacher in her school’s primary department. She hopes to see more kababayans in

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international schools, proving that Filipinos can provide world-class education. “We need to stand out, be ambitious, have clear goals and be willing to put in the hard work to reach them.”

In the future, Pauline plans to give back home and do volunteer teaching work. If the stars align, her dream is to open a school and help children reach their fullest potential back home.

256

DEXTER

D A L I S AY

COMMERCIAL MODEL & ACTOR Dubai-based engineer, model, and actor Dexter Dalisay could very well be “the” handsome face of the Filipino community in the UAE. He has starred in numerous commercial campaigns; the most recent ones include projects for Dubai Holdings, Etisalat, British Council UAE, Jashanmal, and Marhaba among others.

He was also involved in both in international and local indie films including Twisted Blues (Hollywood Film) slated for release

in the last quarter of 2020; Love Check (Bollywood Film) which was officially selected for the Oasis Short Film Festival; Shabab Sheyab translated to On Borrowed Time (Arabic-Hollywood Film) which officially made its rounds in film festivals overseas; and of course, the much-revered Lamentasyon which was the first full-length film made

by Filipinos in the UAE. Passionate about pursuing his own dreams, Dexter encourages Filipinos to go follow their bliss

while always being flexible and open to adapt. “Everyone can become successful in their career, work, or family but not everyone is happy,” he says. “It is not all about money or other material things and sometimes we need to consider that we will only live once and we must live in a positive and happy way. Plus, we need to cope up and see all the possibilities that come with challenges. It may mold you or break you. Continuous learning is the key to progress. We need to live through the battles and risks of life.”

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257 WYWY BAND

ALTERNATIVE INDIE MUSICIANS Established by multi-talented musician couple X and Mckie Alvarez, WYWY has been spreading their signature dream-pop/ethereal wave brand of music across the region, performing their unique psychedelic sound in various indie events. In 2019 alone, the band has performed at the Quoz Arts Fest; JBR Street Beats Music Festival; Sikka 2019; and in Bahrain for Museland Records where they won Artist of the Year at the Gulf Indie Music Awards.

The band dropped their Ep album ‘Within you Without you’ on cassette tape via Analog Amigo Records, and also released their first-ever Tagalog single - ‘Hapis.’

WYWY also served as the opening act for the Japanese sound artist Dr. Ryosuke Kiyasu at Alserkal Avenue and has collaborated with Croatian filmmaker Gita Blak for their ‘SYN’ performance. As one of the most well-represented indie bands of the local Filipino scene, they’ve become a beacon for other emerging artists.

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“We are proud that most of the places we’ve been to are the places that have never seen or knew Filipino artists in this kind of genre and art,” the two say. “Our aim is to introduce other people to open up their minds to different kinds of music and not to get stuck in the past rather make the past as their inspiration and create something different.”

258

TWISTED

MARTINEZ

HIP-HOP ARTIST & COMMUNITY CHAMPION When Vinn Albert “Twisted” Martinez won the gold award at the Dubai Lynx for the “Best Use or Integration of Music” for the Du Telecomms Filipino-centric campaign ‘Tropa for Life,’ he did not only validate his status as a rapper/ composer/art director of note in the UAE, he also scored amazingly cool representation for the Filipino community in mainstream media in the region.

Art Director by profession, but a hip-hop artist through and through,

Twisted is acknowledged as one of the pioneers of the Filipino hip-hop movement, not only in the UAE but also back home in the Philippines.

Being one of the founding fathers of the Bar4Battle, a local Filipino rap battle event, the artist has paved the way for many aspiring musicians in the community in his own way.

He is also a seasoned commercial artist and advertising professional with more than two decades of experience. His award-winning campaign at the Dubai Lynx, which

he penned and performed, was shortlisted at the Cannes Lions International Festival of Creativity for Music.

“I want to be recognized as a family man, an artist, hip hop by heart and soul, and a proud Pinoy. I want to be remembered as a pioneer, a mentor and a legendary MC that helped guide the Filipino hip hop community into have common spot where they could showcase their talents,” according to the artist.

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259 ANTHONY

‘ M A K AV E LY ’ NOCHE

HIPHOP ARTIST & COMMUNITY CHAMPION Through his dream of seeing a united Filipino hiphop scene overseas, Anthony ‘Makavely’ Noche, has taken the initiative to host, mentor and produce for Dubaibased independent Filipino rappers.

and speak of personal journeys and being able to triumph against adversities in life.

Because of the constant support he has been extending to fellow artists, he has become a go to figure and

Telling the stories of Overseas Filipinos has always been the driving force behind Makavely’s work. A constant fixture within Dubai’s Filipino underground hip hop scene through the years, he has been producing songs that throw a spotlight on the community, send out timely messages,

community leader. In 2019, he has even co-organized one of the biggest Filipino hip hop community gatherings ‘Back2dastreets’, a collective event that saw rappers, basketball enthusiasts, car tuners and skaters from across the UAE converge to celebrate the culture.

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260

PATRICK JOSEPH

GARCIA ‘ P H AT G ’ HIPHOP ARTIST

Patrick Joseph Garcia, more popularly known as Phat G, is a totally self-made solo rap artist who carved out a name for himself in cosmopolitan Dubai, carrying the Filipino flag while contributing to the country’s budding underground scene.

A music producer, songwriter and rapper, he uses hip hop culture to convey his wisdom and inspiration.

His independent EP album titled

Lipad ng Malaya in 2017 became one of the first rap album in the UAE that was released on simultaneous hardcopy and digital platforms.

From his “First Step” album in 2010 to his recent projects, he has done multiple music videos and his music has been played in Singapore (via One Voice Asia Records) and the Myx Philippines TV Channel.

It’s also worth noting that Phat G’s musical feats has contributed

to the UAE’s indie scene overall, adding another level of talent to its budding underground. “I have my visions and my lyrics as my food to share on the table,” he says. “I share wisdom through my music so it can inspire and light up someone’s fire to remind them that everything is possible. A rap artist’s talent is a special skill and just like any other music artists, we can take it to a whole new level and somehow make it a source of living in more ways than one.”

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261 MENON HIPHOP ARTIST

Bringing a unique angle to his rap that is truly ‘eclectic and multicultural Dubai,’ half Filipino and half Sri-Lankan, Gerrard Anthony Menon has pulled influences from his Third Culture Kid (TCK) background combined with Middle Eastern flavor and lyrical mastery in order to churn out his signature beats.

Born between two ethnicities, Menon’s expresses issues common to TCKs via his

music including the search for identity and understanding one’s purpose in life, making his raps both rich and relatable to many in the emirates.

A prominent locally-grown musician in Dubai’s indie artist scene, Menon has released his album “Epiphany of a Misfit” in 2018, and dropped three singles – ‘Hustla’, ‘Second Nature’ and ‘Katana’ in 2019. He has

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performed in collaboration with Adidas, as well as the House of Vans UAE, and has become a regular artist performing in the region’s hippest annual gig - SoleDXB. Moving forward, Menon aims to release more songs with a unique Filipino outlook, all while championing the new generation of talents in the UAE.

262

CROMWELL

OJEDA

ARTIST & MUSICIAN

Cromwell Ojeda balances two passions at the same time. By day, he is a senior graphic designer for the first nuclear energy power plant in the region. At night, he turns into a passionate artist pushing the boundaries of locallyproduced music and elevating the Filipino brand in the process.

His passion project, the Blacksheep Production which started in 2008, gave birth to the Filipino underground music scene in the emirates. With him at the helm, Blacksheep provided a platform for Filipino bands to

play original music, shunning the stereotypical notion of Pinoy groups doing only covers. Blacksheep gave birth to its spin off - the Rocktoberfest, which is the longest running Filipino rock event in the Middle East.

with top brands such as RedBull, AlexanderMcqueen, Moscot, and Palladium Shoes among others, and was chosen as one of the first Adidas Original ambassadors in the Middle East.

Under his own brand, Muhaisnah Four Cromwell produces synth pop and chill wave music. He has performed with the region’s top artist from Lebanon, Egypt and Bahrain, and has played with international artist Princess Nokia, Daedelus, Dam Funk, Knxwledge, Jessy Lanza, Earl Switshirt to name a few. Cromwell has also worked

Cromwell hopes that through his initiatives, he can push to better the platform for Filipino talents in the region. He says, “I hope to keep inspiring and pushing Filipinos to rise as world-class top acts in the creative and music industry.”

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263 CHRIS

CALUMBERAN PHOTOGRAPHER & ENTREPRENEUR One of the Filipino pioneers in the photography industry, Chris Calumberan has earned respect in the field, not only for the quality of his work but also his level of professionalism and his longstanding good reputation in the market.

Providing stills and film production for a variety of clients from various industries including automotive, industrial, beauty, retail, corporate and food and beverage, he has worked for many prestigious brands including Audi, Saks Fifth

Avenue, Philips, McDonalds, Hermes, Homes R Us, Paul, Bateel, Wafi Mall, Fifa, including designers Michael Cinco, Souhad Acouri, Adam Couture and many others.

A well-known advocate for the community for many years, Chris has always shared his art, not only to teach other aspiring photographers but also to utilize it in pursuit of advocacies he is passionate about.

He has facilitated photography workshops and courses and he has also been a featured speaker in several photography events

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including the Phototalks ExeLens event held at Queen Elizabeth 2

by Toshiba. He has mounted a solo exhibition – “Kumer Solo” the first photo/art exhibition held at the Philippine Consulate General – Dubai and the Northern Emirates – kicking off a series of creative events. In recent years, he has also participated in an Alzheimer’s Awareness project and has initiated his own single plastic awareness initiative, utilizing his photography skills for even greater causes.

264 HYKU

DESESTO

PHOTOGRAPHER, ENTREPRENEUR & BRAND AMBASSADOR In her career as an entrepreneur and photographer, Hyku Desesto has represented and now championed the new wave of empowered Filipino media personalities across the UAE. Having founded Soul Trap Studio, she also holds personal brand ambassadorships and features with Tag Heuer for Marie Claire Arabia, Stylist Arabia, Huawei, Puma, Timberland, Nestle and Nisnass, and worked with global brands and

celebrities such as Netflix, Harper’s Bazaar, Vogue Arabia, Tory Burch, Van Cleef & Arpels, Ciara, Christian Louboutin, Elsa Hosk, Ashley Graham, Lewis Hamilton, Mario Dedivanovic, Maria Tash and many more. She was also listed on Harper’s Bazaar’s top 5 coolest female entrepreneurs in Dubai published last April 2019, and was featured on Tommy Hilfiger and Puma Women’s Instagram platforms, apart from other wins during the year.

A self-made woman, Hyku says, “You are the driver of your career and the creator of your own destiny.” She now uses her platforms to help fellow Filipinos secure jobs there while continuing to collaborate with big names within the region and beyond. “I want to be remembered as someone who did not just influence but inspired and helped others.” She says.

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265

CHARLES

LIBAN JR.

PHOTOGRAPHER & CONTENT CREATOR Keeping a robust career as an imaging professional in the UAE is already an important achievement in and of itself for Charles Liban Jr. as the market is already quite saturated with talented content creators. One of his proudest feats, however, is the level of involvement that he has with Nikon as one of their most ardent collaborators.

For Nikon, he not only produces content and leads workshops but he is also one of their most respected endorsers.

“Being so closely associated with

a multinational brand with such a rich heritage and highly engaged fanbase enriches my career in so many ways, and I am so honored to be a part of their ongoing, evergrowing legend,” he says.

Charles is also the Co-Founder of TAIO Communications, a marketing communications and content creation agency and a travel photography instructor for World Art Dubai 2019. He has worked on partnerships with Saudi Commission for Tourism & National Heritage, Huawei, the

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Sharjah Tourism Administration and the 2019 Xposure International Photography Festival.

More than his wins in the industry, Charles is particularly proud of the fact that his work is consistently regarded as a benchmark by other creators and organizations in terms of aesthetic, efficiency, effectivity, and technical mastery. He shares, “ This is something that galvanizes me not just as a professional, but also as a Filipino who is striving to make a mark in an industry that is usually dominated by other nationalities.”

266

ANTHONY

E L E S T WA N I FILMMAKER

Filipino – Lebanese international filmmaker Anthony ‘Tonyo’ El-Estwani has combined the aspects of grit and passion in order to pave the way to his current status.

Born and raised in Davao, he discovered his love of filmmaking through his passion for longboarding and surfing.

Starting from zero, like everyone else, Tonyo’s focus and skills have earned him experience on an international level. His recent works include projects for Hollywood

and Bollywood movies such as “Sonic The Hedgehog Movie” and “The Misfits.” He has also landed an enviable roster of commercial work with brands like Porsche, Nissan, GMC, and Yas Island. In 2019, he also played a vital role in filming the latest music video of K-pop sensation ‘Super M’.

Tonyo is a proud Filipino standing among a diverse arena of international talents.

Through his career, he hopes to inspire storytellers to chase their dreams

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267

AUGUSTINE

PA R E D E S ARTIST & PHOTOGRAPHER He is not only a visual artist but an artist who sends a message.

Take, for example, his artwork “Cooking Adobo,” where he poses the question, “Where are you from?” For Augustine Paredes, the work he displays tells of a vital story that can help build relationships among communities.

“We should use our voices all the time, especially louder when we’re sharing our stories,” he says. “We should be proud of where we come from, and from there I think everything we do will be stronger and have more depth. We also shouldn’t be afraid to share our intellect, and let go of the fear of being shamed for being smart.”

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Artist, photographer, art director, and creative consultant Augustine Paredes has already staged his solo exhibit and has published his own book about his artwork in Art Dubai. He has done commercial work for Namshi, Puma, Farfetch among other brands. More recently, he has been admitted to the International Summer School of Photography in Latvia.

268

MELON QUINZON

PEREZ FILMMAKER

Filipina filmmaker Melon Quinzon Perez’s passion for storytelling has led to creating wonderful tales for the people whose lives she has touched.

Through her grit and determination as a thriving photographer and videographer, she established her own venture MelRish Studio ten years ago, with her husband Arish Perez. Starting out in the wedding photography circuit, she has built a body of commercial work which includes projects for the World Road

Congress, the Special Olympics Global Youth Leadership Summit, Expo Science 2019, Ikea, Arabian Ventures, the Mandarin Oriental and more. For 2020, the studio has hit the ground running as an official partner for Arte Pilipinas.

More than just her commercial undertakings, it’s her short films that have captured the attention of the creative fraternity in the UAE. She has won several awards and recognitions, winning the ESFF (Emirates Short Film Festival) Best

Director in 2017 and 2018 while also being recognized for the 2017 London Monthly Film Festival. In 2019, she was also recognized by the Film Development Council of the Philippines.

“My hope for the Filipino people is that we all succeed in the paths we choose. I hope that each and everyone encourages each other, not bash each other.” She says, now working on more ways to bring the collective success of Filipinos to the big and small screen.

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269 MILO

TORRES

PHOTOGRAPHER, ENTREPRENEUR Industry pioneer Milo Torres has undeniably consolidated his presence in the UAE’s highly competitive market for commercial photography. Dubai Duty Free, Air France, Emaar, Yamaha ME, and Patchi are among the many prestigious brands he has worked for in the last 15 years since he established his company in TECOM/Dubai Media City. As a Filipino who has established himself firmly within the field, he affirms that his fellow Filipinos

can also achieve a high level of success through forming mutually beneficial connections with one another: “We should collaborate, even beyond the media production industry so we can achieve oneness in our goals.”

An engineer by trade, but a creative at heart who puts importance in helping other Filipinos, Milo, has been an active volunteer in the Filipino community through the years. Apart from providing his

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photo and video coverage services at community events – including the Palarong Pinoy in Dubai and Umm Al Quwain, the Pinoy Spring Festival, Pinoy Winter Festival 2018, Wet Olympics (Dubai and UAQ) and serving as a Contributor and Art Director for many Philippine Independence Day celebrations, Milo for the past decade has also conducted free training sessions in photography, website development, programming, and computer assembly/networking for kababayans.

270 ALPHA

MEDIA

AUDIO VISUAL PRODUCTION AGENCY Alpha Media’s exceptionallyproduced content has left a strong impact on the Filipino community and the corporate sector. Owned by Ernesto Flores and Oliver Serrano, seasoned-creatives with over 15 years of experience in the industry, the company has become the go-to brand in the production scene.

Among its many significant partnerships are longstanding engagements with the Dubai World Trade Center as one of its major clients. Alpha Media also acts as

the solid production arm of GMA Pinoy TV International in the UAE. Taking on the venture of event management, the company had also organized the “Kapuso Trending Pinoy All-Star Basketball” tournament in September 2019.

This year, Alpha Media also leads major events for GMA’s longrunning documentary program I-Witness.

Ernesto and Oliver, who emphasize the value of “quality over quantity”

say that their goal is to be a partner for every Filipino in UAE, producing high-quality and worldclass media services while giving entertainment and public service to each and every Filipino in the Middles East, and in the future, the world. They also put importance on giving back to the community, sharing, “When people choose to give, they unite different sectors and communities in the name of a common cause.”

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271

JOSELITO “BLUEBIRD”

E C H AVA R R I A BROADCASTER

Retelling the story of the Overseas Filipino in Dubai has always been the driving force behind Joselito “Bluebird” Echevarria’s radio career.

As one of the most well-known radio presenters and well-loved personalities in the country, this “Gandang Umaga” host at TAG 91.1 truly lives up to the moniker “Mr. Congeniality” spreading happiness to thousands of Filipinos in the community on a daily basis.

His passion for creating connections among Filipinos has reached a new height recently, as he also took upon vlogging, creating a series called “Estoryahe,” aimed at sharing the stories of kababayans in the region. He also merges his work as a radio presenter with another vlog series named “Kitchenamin,” which features the culinary talents of Filipinos.

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Bluebird takes pride in educating and helping out fellow Filipinos, even producing projects like an in-depth guide on how to get the OWWA OFW ID. He finds purpose in knowing that he has helped the community with their pressing concerns while continuing to provide full entertainment value.

272

LOUISE

D A C O S TA BROADCASTER

Anna Louise da Costa is one petite Filipina who’s had a massive impact on the UAE Filipino media scene.

Known to her fans as Louie da Costa, her career has come a long way. She started as a traffic reporter in the Philippines, then shifted to radio broadcasting. Taking a leap of faith in Dubai, she began as a freelancer, who then clinched the senior presenter role. In 2017, she became the Content Director of Tag 91.1 and hosts the station’s most popular show, “Gandang Umaga,”

as well as “Bandang Hapon.”

Louie considers herself privileged to have played a hand in launching the station’s new platform that shares local Filipino talent online and on air. She was also able to help Filipinos achieve their travel goals, give financial aid, and even reunite families with various station promotions – all while refreshing Tag 91.1’s music line-up to reflect the everchanging Filipino trends and tastes.

By leading a team that creates quality radio content that informs and uplifts the Filipino community, Louise hopes that it can inspire her fellow kababayans to put their best foot forward in representing the community in UAE. In the future, she also wants to spend more time supporting her family’s Share A Blessing program, a cause geared to help children in impoverished communities in Leyte, Philippines.

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P I N OY ARABIA ME BROADCASTERS

Powered by Marina FM and now in its fifth year, Pinoy Arabia ME continues to conquer the airwaves with its new program offerings to its listeners. The team is composed of Maxxy Santiago, Ben Garcia, Randy Mendoza, DJ Darling Dude, DJ Red, DJ Spark and DJ Kris. Pinoy Arabia also hosts regular guests from the Philippine Embassy and other visiting Philippine government officials.

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Since its launch on Oct 30, 2014, Pinoy Arabia has generated an impressive following across the GCC and beyond as an entertainment platform and reliable source of information for Overseas Filipinos, especially during events like the Kuwait-Philippine diplomatic row in 2018. Amid the proliferation of fake news, Pinoy Arabia, empowered by its team’s field background, has become a beacon of truth, adhering to the tenets of ethical journalism.

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With its own brand of radio service combining entertainment and information, Pinoy Arabia ME has proven to be an invaluable resource to the Filipinos across the region. Its programming eases homesickness and provides essential updates and news from home and around the world. The station has also become a venue for discovering talented Filipinos in Kuwait as well as highlighting the positive traits and success stories from the community.

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NATHALIA “ C H I K AY ” CERMINIO

DIMAANO BROADCASTER

A pioneer presenter at Tag 91.1, Nathalia “Chikay” Cerminio Dimaano has blossomed from a shy girl from the province girl to the confident and hilarious popular presenter that she is today.

With her own radio show “Tag Chika Na,” she has built a strong listenership and introduced a new concept to entertainment by injecting meticulously produced stories that inform, inspire and entertain. Although her show’s name connotes “gossip,” the program in fact has been a vehicle

to discuss important stories and to spread awareness on various causes and movements. One which stood out was the Polycystic Ovarian Syndrome Awareness campaign which she has initiated, and where she shared her struggles getting pregnant. “This gained an overwhelming response not just from my fellow OFs but also from various nationalities who suffer from the same condition.” She recalls.

Chikay has also landed in the Top 5 Female Media Personalities in Dubai at the Ahlan! People’s Choice

Awards for 3 consecutive years, a testament to her wide acclaim. With her track record and advocacies at work, she was also given the responsibility of training a new breed of aspiring radio presenters.

Looking back at what she has achieved in her 12 years as a radio and TV presenter, she shares. “Failure and success for me come hand in hand. A person who experiences “failures” also encounters their “limitations.” And to overcome

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275 RAMON

N AV E A

BANKING PROFESSIONAL & COMMUNITY CHAMPION Even as a top-caliber banking professional working as Sr. Asst VP, Total Quality & Business Excellence for Union National Bank (UNB) for over 13 years, and now Project Manager at Abu Dhabi Commercial Bank (which now owns UNB), Ramon Navea has never forgotten his humble roots. That is why his work as a community champion for FIGME (Filipino Golfers in the Middle East) goes beyond just indulging his passion for the sport.

“Leading a group of golf enthusiasts, we have been sharing

our blessings via the ABS CBN Foundation every year and this culture of social responsibility has been a part of our DNA since the society’s establishment,” he says.

FIGME, established in 2008, is composed of golf enthusiasts whose aim is to enjoy the game while at the same time, extend assistance to charitable organizations. The group has over a hundred members and organizes tournaments where a portion of the proceeds are donated to selected beneficiaries. Ramon shares, “Making our charitable achievements known to our donors

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and partners is more than enough as a barometer of our success and this has been evident for 12 years since our founding.”

An effective leader with a passion for a cause who hopes for a better society especially for the children of today who will be the leaders of tomorrow, Ramon’s ultimate dream is to put up his own foundation where the best and brightest students will be given an opportunity to study in the best universities in the world.

276

CRISTINA

CARINGAL COMMUNITY CONNECTOR

A prominent member of InterNations, the world’s leading platform for expatriates, playing the pivotal role in connecting expats from around the emirates, Cristina Caringal organizes networking activities for a platform of 77,000 members comprising over 200 nationalities.

As a Consul of, not one but 8 groups in the InterNations Dubai community, Cristina has become the invaluable nexus for numerous expats across the country. She has

hosted a total of 340 events and recreational activities over the last 5 years that benefited members.

“Being an active community leader allows me to help expats and global minds make connections and do what they love in their new environment. It also helps develop and build members’ networks and business contacts through these activities,” she says.

Her contributions to the Dubai expat community were lauded by InterNations which granted her the first-ever Member’s Choice Award,

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an honor where she bested some 5,000 community leaders spread across 420 cities around the globe.

“I want to continue inspiring my fellow countrymen to be the best version of themselves - that we don’t work just to send money but we work to live and live happily,” she says. “I want to be confident about my race and talents because confidence makes you trustworthy.

Filipinos should stay resilient and keep transforming hardships into something beautiful. Filipinos are known to grow and fight their battles and reap fruits of their labor in the end.”

277 KIER

PA S C U A L

SOCIAL MEDIA AND CONTENT SPECIALIST It’ll be hard to erase the endearing image of the cute boy next door of “Lo’s Closet” fame even as Kier Pascual turns a new leaf evolving from a renowned blogger to a professional who’s now focused on his social media management and digital marketing career at an agency in the capital. He says, “I’ve made peace with it, and I’m ready to pass the baton to those whom I

have inspired to do blogging and let them shine.”

While he recalls the incredible journey he had as an influencer, Kier believes that there are more opportunities in store for him – and even more valuable lessons that deserve his focus. Excited with the huge career leap he has taken, Kier carries with him the burning

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passion for taking up challenges that come his way, consistently rising to the occasion and learning new things.

Nevertheless, even as he steers his path to another direction, the image of the ever-positive blogger, another significant Filipino face in the digital space who earned positive attention and admiration, is sure to endure.

278

BETTINA

MICU

SOCIAL MEDIA PROFESSIONAL Bettina Micu’s exposure to the fashion and blogging scene as an influencer in recent years has served her well. At 21 years old, she has handled the social media campaigns of some 30 clients within the beauty, fashion, hospitality, F&B, and events industry. She considers 2019 as the most exciting year of her life, wherein she had the privilege to execute campaigns for large scale initiatives such as Club Social & Wasla Music Festival. She also shot her first campaign for Real

Techniques, produced and directed three YSL beauty assignments, landed a project with Fashion Forward October Edition, and is now set to become the Creative Lead at her agency.

Taking time off from being in front of the camera to work behind the scenes, wasn’t easy, she admits. “It’s extremely intimidating to stand next to so many talented creatives in this region. I’ve been absolutely terrified, but I’ve never let it keep me from doing a single thing. In the

end, I don’t want to be remembered as someone who was fearless; I want to be remembered as someone who constantly practiced courage.”

As a Filipino born and raised in the UAE who had to grapple with her identity growing up, Bettina also says, “My biggest motivation at work is knowing I am representing Filipino women. I am a proud, courageous-Filipino woman, and I want to show my colleagues and the people I meet just how intelligent, hard-working and passionate Filipinos are.”

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279 ANJO

MERCAD O CONTENT CREATOR @talesandwaves Anjo Mercado’s love for photography and videography has led him to chase his dreams in the UAE, growing from an influential Instagrammer into one of the more prominent Filipino content creators in the country.

Starting off as a wedding filmmaker for Mayad Studios and then becoming independent, Anjo hopes that through his work, he can inspire others to

create something from the heart. He has landed projects for various clients, both local and international, building a very competitive portfolio. His vision is to create films that people can remember even for years. Doing this may not be a walk in the park, and he knows he still has a lot of things to learn. But with the sheer drive to improve and exert the best effort he can, he believes everything else will fall into place.

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280 DEBBIE

FORTES CONTENT CREATOR @debbiefortes Visual artist Debbie Fortes communicates best with the medium of photography.

Her website and popular Instagram page is full of stunning architectural images and snapshots of how she sees the world around her. She shares, “Through my photography and visuals, I am able to break the barrier of language. I can interpret the places and people through my

lens. I sometimes don’t know how to express my thoughts and feelings using words. Thus, photography became my language.”

Debbie’s ability to produce compelling visuals has enabled her to bag projects with prestigious clients like Apple, the Department of Tourism and Commerce Marketing (Dubai), Puma Middle East, Black Eye Lens, Bose, Malone Souliers,

among others. Her work was also featured at the Apple World Gallery #ShotOniPhone6 campaign, as well as in EyeEm (where she was a finalist at the Berlin awards in 2016), National Geographic Traveler UK, Gulf News, The National, Vantage Point Sharjah II. Buro24/7, Savoir Flair, and Khaleej Times named Debbie as one of the Instagram accounts that you need to follow in the Middle East.

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281

HERALD

HERRERA CONTENT CREATOR @heraldherrera Herald Herrera finds joy and purpose in churning out inspiring Instagram content. While some do this as a side hustle, Herald has turned it into a fulltime opportunity, earning him not only a living but, most importantly, a rewarding and satisfying experience.

As social media manager and content director for SALT, as well as a food concept creator for independent companies such as Parkers, Switch Dubai and Grin Dubai, his work

influences a large group of people across demographics. He also connects with his community by managing IG’ers Dubai and organizing various photo walks – uniting creatives in the country.

Herald is stoked and is grateful for what he has been given. “Behind the brand is just me, one of 100+ million Filipinos, who can get different nationalities together. And this is the way that I feel proud of my nationality.”

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282

JAY V E N

TA B E N I L L A CONTENT CREATOR @takenbyjayven Showcasing his talent for content creation as part of the social media team of one of the world’s fastest-growing beauty brands is Jayven Tabernilla’s daily highlight. For this, he is very thankful and believes that with his newfound endeavor, he has more opportunities to grow not only professionally, but also as a social media influencer – allowing him to continue

sharing his life perspective with the world.

“I am proof that nothing is impossible if you hold on to your goals and pour your heart into your passion. Let’s all be talented Filipinos who keep on chasing our dreams, not just for ourselves but also for the people that we love and the country that we are proud of.” As someone who has been able to evolve from

merely indulging his interests on social media into being able to do it every single day as his main preoccupation, Jayven attributes it to a focus and a positive attitude. He shares, “We Filipinos love to do everything with all our hearts. If we just keep doing what we love, with passion, we will definitely elevate ourselves not just in our sectors but to the world.”

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283

JEROME

R A FA E L CONTENT CREATOR @jeromerafael

Amidst the hustle and bustle of working full time in the corporate industry, Jerome Rafael finds an outlet of expression through his social media pages. Away from his day job as a Corporate Travel Supervisor for the Emirates Group for 12 years, Jerome gives way to his creative side through photography, which he shares on an Instagram page replete with stunning photography.

Jerome seeks out beautiful destinations and curates inspiring travel content for his page, igniting interests from followers across the

world. As a highlight of his content creation, his photo was featured by Apple on their Instagram page for their #shotoniphone campaign. Last year, he also had the opportunity to work with Huawei for their Mate20 and P30 Pro campaigns.

“I want to leave a mark in the community that proves creativity doesn’t have to be expensive - that it’s all about perspective, colors, and the story you tell in each and every photo,” says Jerome.

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284

PATRICK

CALDITO CONTENT CREATOR

@thatguynamedpatrick What started out as a hobby is now a full-on passion. Patrick Caldito says he is undoubtedly enjoying the rewards of what his influencer and content creator clout has brought him. “I think the highlight of my career this year is being able to work freely with different brands, pursuing what I really love which is content creation, allowing myself to grow more in terms of creativity and at the same time, being able to satisfy clients’ needs.”

While pouring his creativity into his love for food and fashion photography, Patrick also realizes the value and role that content creators like him bring to the community. As an influencer, he aims to help in uplift the status of Filipino artists and talents within the international scene through his platform, providing more exposure and representation. He says, “We can only move forward in this sector if we are able to support one another.”

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285

KIETH WALTER

AY U S O

SOCIAL MEDIA INFLUENCER @kiethwalter With over a decade’s background in the Seminary Formation in the Philippines, Kieth Walter Ayuso has always had a particular interest in philosophy. He now shares his wisdom with the public as a philosopher blogger, and as a professional in Human Resources at prestigious Emaar. Kieth has won steady followership on his platforms with practical articles on how to improve one’s life. His

article, “Excessive overtime work is not hard work,” which was regarded as an essential reference for learning in his line of work, has also received a lot of praise.

Because of his mark on the blogging world, he was recognized as the 1st Filipino Philosopher blogger in the UAE, and was also featured in the book “Behind the Domes of Majestic Mosques: The Untold

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Success Stories of Filipinos in the United Arab Emirates.”

“My words might be forgotten, but I hope that what I made people feel about life during our encounters will last a lifetime,” he says. “That alone is beyond legacy for me and something that inspires me to reach out to the community continuously.”

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FA H E D T E A I B

ALBLOOSHI VLOGGER

@emaratino.traveler @emaratino_traveler In bridging cultures, the half Emarati-half Filipino vlogger Fahed AlBlooshi has found his purpose. Widely known as the Emaratino Traveler, he creates vlogs that showcase the cultural richness of Filipinos and Emiratis – finding a happy middle ground and changing how both nationalities are stereotypically portrayed.

Through his content, Fahed hopes to highlight the association between the United Arab Emirates and the Philippines. He shares, “There is undeniably a lot to discover and to

learn from both sides. The foremost fundamental share of Emaratino is giving back to the community in various ways. It can be in the form of inspiration, information or the exchange of knowledge and experiences as well as traditions.

Remarking on how Filipinos are among the hardest workers in the world, He uses his platform to tell stories, share inspiring journeys, and even generate humor among his tens of thousands of fans. Fahed also makes appearances at Filipino

community events, sharing the gift of kindness and often times pleasantly surprising people with his multilingual skills.

In channeling the teachings of the late Sheikh Zayed Bin Sultan Al Nahyan, Fahed believes in being a ‘Man of the People’. “My goal is to extend a helping hand. I believe that, as long as we exist, we need to contribute even the smallest of deeds. Our kind gestures should reflect around the world.”

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287 NINA

PEÑALOSA CARPIO HR PROFESSIONAL & LIFESTYLE INFLUENCER @smilelikenina Proudly kayumanggi beauty Nina Peňalosa-Carpio is one lifestyle influencer who is using the power of social media to make a positive change in the narrative on Filipinas in the digital space.

Nina’s goal is to elevate the image of Filipinas by highlighting success stories of those who have broken virtual barriers to become leaders and influencers in their respective fields.

She also promotes the celebration of Filipina beauty, providing a great representation for kayumanggi-skinned Pinays, through her platforms.

Prominent as a lifestyle influencer in the UAE, Nina is currently the Human Resources Director at Jollibee in the emirates. Recently, she has also taken on a new role as TFC’s regional host in the online show KWorld, covering different community events and featuring Filipino achievers in the country.

She had interviewed a roster of Filipino talents, including Miss Universe 2018 Catriona Gray.

Nina shares, “One of the reasons why I’m doing what I’m doing is to change the narrative about Filipina beauty and being a Filipina in

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general. I believe that through my works, I have encouraged many Filipino women to celebrate the kind of beauty they have. I wish that I have also inspired them to elevate the image of a Filipina and embrace the idea that it’s not uncommon for Filipino women to be CEOs, presidents, directors, and country managers in companies.”

She adds, “I want the world to know the Filipinas through their beauty, intelligence, and passion in pursuing positive change. We can blaze the trail – not just for ourselves, but for generations of other women.”

288 FA I T H

RODRIGUEZ LIFESTYLE INFLUENCER @thelookbureau Glamorous blogger Faith Rodriguez is cementing her lifestyle blogger status in the international arena. Over and above her frequent collaborations, being chosen as a brand ambassador for Dubai Tourism, enabling her to represent her community through her unique way, was indeed a notable win.

Faith has also featured retail and fashion events, hospitality, leisure, and signature festivals, as well as travel escapades through the years on her platform. While at the

same time, she has also shared her journey as a mother of two in recent years, evolving her representation from a lifestyle fashionforward influencer to a very relatable and still uber-stylish, young mum and wife.

“I merely want people to be inspired to make a great escape to a land they’ve never been, get the style without the price tag, taste the best seafood in town, have fun with the kids at a happening new place or just simply try something new,” Faith shares as-a-matter-of-fact.

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289 PAUL

RAMOS

FA S H I O N A N D L I F E S T Y L E B L O G G E R @thestylechoreo

Fashion and lifestyle blogger Paul Ramos of “The Style Choreo” has been a very prominent fixture in Dubai’s fashion scene as well as the digital landscape. His commitment to the dapper sartorial style is memorable and hard to miss.

Paul’s feed has been peppered with numerous exciting projects with an enviable roster of brand

collaborations. 2019 was equally jampacked with initiatives that cement his name as a top blogger in the region. The year’s highlights include his interview with 50’s Inside, a French TV show in Paris about Zaya Nurai Island, the most Instagrammable place in the UAE. He has also worked with international fashion brands, hotels, restaurants, malls, supermarkets,

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and barbershops. One of his recent fave gigs is his partnership with Coach on their latest Naruto– inspired collection.

For Filipinos aspiring to make an impact out there, Paul has this to say, “Focus on your passion and be determined to achieve your goals.

Most importantly, do what you love and love what you do.”

290

MILLETTE

S UA N

LIFESTYLE INFLUENCER @lifewithmillette Milette Suan has come a long way from her humble roots in Bataan to becoming a human resources specialist in one of the world’s leading advertising firms, as well as a renowned travel, fashion, and lifestyle blogger in the UAE. Whilst her occupation keeps her on the pulse of local labor laws, overseeing over 300 colleagues and sourcing talents from across the world, her blog

“Life with Millette” continues to churn out aspirational imagery depicting her love for travel and fashion, and lately, glorious married life and motherhood with her 11-month old baby.

Milette professes that her platforms have been her avenue to connect with friends and family back home. They have also provided her opportunities

to collaborate with different companies, including some of the world’s well know brands in F&B and hospitality. With her work in the social mediascape, Milette is proud to lend additional exposure to the hard-working Filipinos sprinkled across all the emirates. She says, “I want to let others know that we are global citizens, able to and assimilate the culture of the land.”

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291

JUNIMAR

GECA

LIFESTYLE INFLUENCER @boyintsik

Influencer Junimar Geca, who’s been known for amazing flatlays in recent years, has jumped into freelance photography last year, inking collaborations with different brands, restaurants and establishments such as Honda UAE, Huawei, Jacobs Creek, Marks & Spencer and The Dubai Mall. A stark contrast from the path he was in before, Junimar has gone on to realize more of his potential – now even refining his food photography skills.

He knows that by delivering quality work for his clients and by putting his best foot forward on every project, people will start remembering him for his unique brand of photography.

“I think one of the ways of having myself elevated in my chosen field is by just giving the best of what I can do and always not settling for less. By that, they would actually know how us Filipinos are very creative and talented.” He says.

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292 JERI

WILLMOT LIFESTYLE INFLUENCER @my_wild_tribe_ Jeri Wilmott never thought that sharing her life story on social media would inspire others to do the same. For this petite beauty, sharing what she calls her “daily chaos” with her kids and their activities from their meals, play and downtime @my_wild_tribe_ has become more than just a hobby. Jeri now runs a business designing and selling clothes for babies and toddlers as well as creating endearing content.

She has also worked as a fashion ambassador for Chanel.

One of her favorite things to do with her family is to give back to the needy, and she takes pride in using her ability to communicate for the benefit of others. “Every birthday, we ask people to give to a charity or share a common cause.”

She says. “Every Christmas, we share with the less fortunate back home. I am proud to use the Instagram platform to spread kindness. We have been raised to be kind to everyone to give our last cent to anyone who needs it more than we do.”

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293

LADY ANNE

B I TA M O R ABIT LIFESTYLE INFLUENCER @ladyandhersweetescapes

Seeing ‘Lady and Her Sweet Escapes,’ a popular travel and lifestyle blog that has allowed her to share her thoughts, dreams, and travel experiences has been a very fulfilling experience for Lady Anne Bitamor Abit. One that she is particularly proud of, especially with the recognition she has received from various online platforms and entities, like being included in the “Middle Eastern

Travel Influencers You Need to Know” by Talkwalker, as well the Money Saving Expat’s list of “Expat Blogs You Need to Follow.”

Lady shares, “I am grateful for these recognitions as these highlighted my passion for getting in touch with different cultures while traveling, and my longing to continuously provide informative articles for expats in the UAE and the rest of

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the world. I always see my blog as a portal where I could reach out to the Filipino community and help in my own little way. I would like to become an inspiration to young Filipinos who are wishing to become independent and fervently grow both in their profession and passion.”

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A LY S S A

NICOLE LIFESTYLE INFLUENCER @technemoda Alyssa Nicole hopes to eventually transcend the blogger title and be recognized as an artist. “While I started working in the fashion industry for four years, I have now switched to working with more control over my time focusing on food photography and art commissioned projects while finishing my course in Color Analysis at the London College of Style,” she says.

Being nominated for the Stylist Arabia “Social Media Lifestyle Star of the Year” and

Ahlan Magazine’s “Blogger of the Year 2016”, she adds that she considers her meaningful creative work as her definitive contributions to the Filipino community in the UAE. “I would like my lasting legacy to be known as having a creative soul,” she says. “All I ever wanted to do is to create with a capital “C.” I was born with a fantastic imagination, with a drive to create things constantly. If I stop, all these ideas would just go to waste.”

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295

DEBBIE

OCA

LIFESTYLE INFLUENCER @debbieohh “Traveling the world one chicken or beef at a time,” – says Debbie Oca’s Instagram bio, her tongue-in-cheek description for her life of travel and fun as a globe-trotting flight attendant.

also shares that she has invested time in honing her beauty skills, by taking certification courses in Manila, as well as Bangkok, in an effort to improve her know-how and eye for aesthetics.

2019 was a year of growth for this influencer, wherein she has worked on developing her platform beyond Instagram, creating more content for her website as well as Youtube, while dabbling into partnerships with brands that share her values. Debbie

Through her blog, Debbie aims to inspire more people to pursue living out their passions while embracing the way they are. She also hopes to see fellow Filipinos become more openminded, accepting, and inclusive of other people’s ideas and cultures, but not at the cost of their identity.

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296

HANNAH

M A G S AY O

LIFESTYLE INFLUENCER @hannahmagsayo

Hannah Magsayo lives and breathes photography and travel. A solo traveler and thrill-seeker, she has that innate thirst for learning and discovering new things and new places.

In May and June 2019, Hannah has showcased her art through exhibits at Tashkeel – showing her solo travel stories and encouraging viewers to go outside their comfort zone (a theme that also reflects her

story). She says she wants to inspire people to have the courage to travel on their own, “In traveling, you will discover parts of yourself you’ve never known before.” She adds, “I think my lasting legacy would be my photographs as a form of art, of self-expression. Whenever they see my photographs, I want people to remember the girl that defied the norms about women who can go out into the world alone.”

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297

ANGELA

FERNADEZ LIFESTYLE INFLUENCER @itsbrownsugarr Being in the demanding occupation of nursing, and being a part-time but very active fashion blogger who’s done collaborations with fashion brands, might sound like a very hectic even implausible situation to some, but influencer Angela Fernandez makes it look effortless.

“Some people would ask me how I find time to attend events, make a blog, and work at the same time. I’d say it’s all about passion and time management,” she says simply.

To Angela being able to help people who need medical assistance while also having the capacity to influence people using fashion, which she considers a big part of who she is, at the same time adding to the positive image of Filipinos in the region, is quite a privilege. “I’m proud to be able to reach out and inspire my kababayans. Knowing that Filipinos today have a much more global outlook, with the internet, social media and overseas professionals opening a wider window to the world for our community - I’m glad to be a part of that.”

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298 ABEER

ACERO

LIFESTYLE INFLUENCER @lookingforabura Now a full-time social media strategist, Abeer Acero recently graced the maiden issue of Novice Magazine, an art magazine based in the Philippines founded by young creatives who make waves in the field of art and literature.

“It was their first-ever issue, and I was the cover girl,” she says. “It feels good to be a part of a community in our own country that helps raise voices among the Filipino youth.”

An influential blogger in the Middle East who stands out as unique in the social media space, she hopes people would remember her as “the girl who reads” or “the book blogger” in the UAE blogging community.

Encouraging fellow Filipinos to step up and realize what makes them special, she remarks, “Filipinos are known as creative people, locally and globally. Each one of us should know our value - because it’s easy to feel little when you’re out there. I hope every Filipino could raise their voice and be heard.”

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299 JASON

JAU R I G U E LIFESTYLE INFLUENCER @iamjason.ph Jason Jaurigue did not expect anything when he started sharing his photographs on social media. The goal was simply to express his passion and share images that ignited inspiration and creativity. Through his diligence and creativity, sharing inspiring content featuring people, places, and adventure, he eventually gained respect from the local blogging community as well as potential clients. “My goal was simply to express my passion and share it through Instagram posts. I guess if you love what you’re doing, people will notice. If you believe

in passion and hard work, you will be where you’re supposed to be,” he says simply.

This year, Jason aims to expand his efforts as well as further his network connecting with people through photography while exploring various social media platforms. He shares, “I just want to continue what I do best. We Filipinos are known for our world-class talents and for our passion for life. That’s what elevates us as a nation globally.”

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MICHAEL

EMLANO

LIFESTYLE INFLUENCER @ikeng

Dubai has offered a lot of opportunities for dreamer Michael Emlano. Moving to Dubai for work has given him the chance to travel, meet, and experience life with diverse cultures, and, basically, see the world. The move also allowed him to discover more about himself and realize how he wanted to make a life out of what he loves the most — having an independent, adaptable, and adventurous lifestyle.

2019 saw Michael setting foot on his 40th country, while his digital channels, continue to be an avenue where he can share his passion for exploration as well as architecture, with fellow enthusiasts. As an avid traveler he sees journeys as another way of building wisdom, he shares, “It would be more worthwhile if we become explorers rather than tourists; to learn about different cultures and share memories with fellow travelers. We should also be more conscious about the environment, support local tourism, and be a good ambassador for the Philippines.”

Photo by: Rozen Antonio

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