Investment, development, appreciation, and management

The growth of the local market around Ilha do Farol Kite Villas and the context of H&T’s activities in the region.

When the world is short of profitable and reliable investment opportunities, private investors often look to real estate and gold as areas to invest. However, mass movements generated demand bubbles and price increases, which reduces the attractiveness of these options. D espite the recent political turmoil and devaluation of the Brazilian real (BRL), Brazil remains an interesting market for people seeking opportunities in other regions. Institutions from the United States and other countries are continuing to invest in large areas of land and tourist projects in Brazil. For example, Radisson is investing in Trairí, Hard Rock is investing in Lagoinha and Jericoacoara, and Nomade is investing in Camocim, all located in Ceará. The Brazilian residential real estate market is expected to grow by more than 6% per year between 2022 and 2027, with Fortaleza leading the market, according to the most recent report by Mordor Intelligence.

The Brazilian North East has been identified as a region with great tourism and investment potential, especially in areas close to Jericoacoara, where there is a growing number of developments, such as Flow by XP, Coconut, Cunduru and Atobá. The uniqueness of the landscape, climate and nature has attracted investments thanks to the opening of the Jijoca Airport, making the region more accessible. Previously, only adventurers and practitioners of wind sports ventured into the Route of the Winds, but now there is a large flow of investors from all over Latin America and Europe. Most of the investments are being directed towards Preá, creating a high standard landscape accessible to few. However, there are investment opportunities in lesser-known areas, such as Itarema, which offers a diverse and impressive natural landscape, including Lagoa do Lagamar and Lagoa da Barra da Ilha do Guajirú, which are 7 km long. Ilha do Farol Kite Villas are located next to these attractions and offer an ideal spot for kitesurfers to enjoy the flat, clean waters. Investing in these less explored areas can be a promising business opportunity, as it will bring recognized differentiation.

H&T is a Spanish company that was founded in 2020 by a professional with worldwide experience, with the aim of creating or assisting companies dedicated to the generation of international projects that focus on the sustainable development of tourism. In 2022, H&T established H&T Brasil, with the aim of carrying out its first project in the country. The choice fell on the coast of Ceará, due to the high value of its ecosystem in deep transformation. H&T Brasil started its journey in Itarema as a developer and, in the near future, will become the manager of Ilha do Farol Kite Villas. The company’s ambition is to create a space where man integrates with nature, thus discovering our obligation to preserve. H&T Brasil seeks to show the compatibility between an exceptional and sustainable lifestyle at all levels.